Partnership Salim Group

How to Create MVP@sofianhw

About Me

Sofian Hadiwijaya@sofianhwhttp://www.sofianhw.com

Co-Founder Pinjam.co.idTech Advisor Nodeflux.ioIntel Software Innovator

Head of Data at KUDOTech Evangelist at KUDOMarket Analyst at Holcim Indonesia

Code4NationJakartaJSData Science Indonesia

Grand Winner - Blackberry Jam Hack Asia 2012Developer Hero Rice Bowl Startup Awards 2016

Build ProductMaximise change of success Build a great product Build all the features we need Beautiful, easy to use Scalable and safe Release early, release oftenSell the vision to early adoptersRelease something early Missing featuresDont invest too much in UI/UXStartup Big Startup

Wikipedia Time!The Minimum Viable Product (MVP) is a key lean startup concept popularized by Eric Ries.

The basic idea is to maximize validated learning for the least amount of effort.

After all, why waste effort building out a product without first testing if it's worth it.

MVP Objective

Build the product! Test the Idea!OR

MVP Objective

Build the product! Test the Idea!OR

Step 1 - BuildTest hypotheses (ideas) by building a prototype (code)What kind of idea do we want to test?What king of prototype should we build?What technology should we use to build code? PHP? Node.js?Where can I find a technical co-founder (CTO)?What if my product is not perfect, does customer will trust my brand?Google Form - http://www.google.com/forms/about/Balsamic - https://balsamiq.com/products/mockups/LaunchRock - http://launchrock.co/Wordpress - http://wordpress.com/ Tools :

Prototype Landing Page

Prototype Landing Page

Prototype Video Explainer

Prototype Basic App

Prototype Basic App

Prototype Paper

Prototype Wizard of Oz

Step 2 - MeasureExpose your prototype to customers and track behaviours (data)What should we track?How to setup tracking?How often should we look at data?How we know we have enough data to take a decision? What to do if data make no sense?How to bring traffic to the MVP?Google Analytics - http://www.google.com/analytics/ Mixpanel ($) - http://www.mixpanel.com/ KissMetrics ($) - https://www.kissmetrics.com/ Tools :

A/B Testing

Ad Campaign

Step 3 - LearnTransform behaviours (data) into new hypotheses (ideas)How to track knowledge?How to write and share knowledge with the rest of the team?How to prepare the next iteration?How to develop the roadmap and prioritize the next features?Should you raise money to build the next iteration?Google Sheets - http://www.google.com/sheets/about/ Trello - https://trello.comTools :

Trello

Thanks !!!

www.sofianhw.com @sofianhw sofian@pinjam.co.id

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