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Mission and Goals - ELAC...Do’s of Writing a MISSION STATEMENT Example: “East Los Angeles...

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Mission and Goals Annual Update Plan 2017-2018 Mission Statement & Goal Setting
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Page 1: Mission and Goals - ELAC...Do’s of Writing a MISSION STATEMENT Example: “East Los Angeles College empowers students to achieve their educational goals, to expand their individual

Mission and GoalsAnnual Update Plan 2017-2018

Mission Statement & Goal Setting

Page 2: Mission and Goals - ELAC...Do’s of Writing a MISSION STATEMENT Example: “East Los Angeles College empowers students to achieve their educational goals, to expand their individual

Agenda

Mission StatementWhy? What is it?Dos and Don’tsExamples...Putting it into

S.M.A.R.T GoalsWhy?Creating S.M.A.R.T GoalsExamples...Putting it into

Page 3: Mission and Goals - ELAC...Do’s of Writing a MISSION STATEMENT Example: “East Los Angeles College empowers students to achieve their educational goals, to expand their individual

East Los Angeles College empowersstudents to achieve their educationalgoals, to expand their individualpotential, and to successfully pursuetheir aspirations for a better future forthemselves, their community and theworld.

Our College Mission

Page 4: Mission and Goals - ELAC...Do’s of Writing a MISSION STATEMENT Example: “East Los Angeles College empowers students to achieve their educational goals, to expand their individual

What is a MISSION STATEMENT? Why is it needed?

Mission Statement

Action

Who We Serve

Impact

• Purpose s tatement concisely explaining what the department seeks to accomplish, why it exis ts , and what ultimate result should be expected

• Served to communicate purpose and direction to college community and s takeholders

We will do what?

For whom?

So that…

Page 5: Mission and Goals - ELAC...Do’s of Writing a MISSION STATEMENT Example: “East Los Angeles College empowers students to achieve their educational goals, to expand their individual

Do’s of Writing a MISSION STATEMENT

Example:

“East Los Angeles College empowers students to achieve their educational goals, to expand their individual potential, and to successfully pursue their aspirations for a better future for themselves, their community and the world.”Do’s

Concise

Specific

One/Two Sentences

Uses Commonly

Known Language

Quantifiable

Answers “Why”

Page 6: Mission and Goals - ELAC...Do’s of Writing a MISSION STATEMENT Example: “East Los Angeles College empowers students to achieve their educational goals, to expand their individual

Don’ts of Writing a MISSION STATEMENTExample:

“Chabot College is a public comprehensive community college that prepares students to succeed in their education, progress in the workplace, and engage in the civic and cultural life of the community. Our students contribute to the intellectual, cultural, physical, and economic vitality of the region. The college responds to the educational and workforce development needs of our regional population and economy. As a leader in higher education, we promote excellence and equity in our academic and student support services. We are dedicated to student learning inside and outside the classroom to support students’ achievement of their educational goals..”

Don'ts

Long

Vague

Rambles

Uses Jargon

Unquantifiable

Only answers “What” &

“How”

Page 7: Mission and Goals - ELAC...Do’s of Writing a MISSION STATEMENT Example: “East Los Angeles College empowers students to achieve their educational goals, to expand their individual

Entering MISSION STATEMENT

1

2 3

Log in with ACE Information

1. Select Org Management

2. Select Department Profile (not Discipline)

3. Click Edit Mission

Page 8: Mission and Goals - ELAC...Do’s of Writing a MISSION STATEMENT Example: “East Los Angeles College empowers students to achieve their educational goals, to expand their individual

Entering MISSION STATEMENT

4

5

4. Type in your New Mission

5. SAVE

Page 9: Mission and Goals - ELAC...Do’s of Writing a MISSION STATEMENT Example: “East Los Angeles College empowers students to achieve their educational goals, to expand their individual

S.M.A.R.T GoalsWhat do you want to achieve and

commit to over the 2018 -2019 academic year?

Page 10: Mission and Goals - ELAC...Do’s of Writing a MISSION STATEMENT Example: “East Los Angeles College empowers students to achieve their educational goals, to expand their individual

Why set GOALS?

Serve Students and

Fulfill Mission

Setting goals will help us determine what we want to achieve over the 2018 -2019 Annual Update cycle.

Long -Term Vision

Focus Efforts

Prioritize Resources

It will also help us…

Page 11: Mission and Goals - ELAC...Do’s of Writing a MISSION STATEMENT Example: “East Los Angeles College empowers students to achieve their educational goals, to expand their individual

SPECIFIC– MEASURABLE – ACHIEVABLE– RESULTS-FOCUSED– TIME-BOUND Not so S.M.A.R.T Goals

A few examples…

“Increase enrollment/course offerings…”

“Expand discipline by hiring faculty…”

“Increase certificate and degrees…”

“Increase department exposure, marketing efforts…”

Page 12: Mission and Goals - ELAC...Do’s of Writing a MISSION STATEMENT Example: “East Los Angeles College empowers students to achieve their educational goals, to expand their individual

SPECIFIC– MEASURABLE – ACHIEVABLE– RESULTS-FOCUSED– TIME-BOUND S.M.A.R.T Goals

An example…

“By Winter 2018, develop and implement a live, web -based course outcomes data application using open -source software to provide open -access to course -level analyses for planning initiatives and evaluating student success.”

Page 13: Mission and Goals - ELAC...Do’s of Writing a MISSION STATEMENT Example: “East Los Angeles College empowers students to achieve their educational goals, to expand their individual

Entering GOALS

Page 14: Mission and Goals - ELAC...Do’s of Writing a MISSION STATEMENT Example: “East Los Angeles College empowers students to achieve their educational goals, to expand their individual

Entering GOALS

Select the Department not the DISCIPLINE

Page 15: Mission and Goals - ELAC...Do’s of Writing a MISSION STATEMENT Example: “East Los Angeles College empowers students to achieve their educational goals, to expand their individual

Entering GOALS

Select Org Management then Department Profile to enter your Mission and Goals .

Page 16: Mission and Goals - ELAC...Do’s of Writing a MISSION STATEMENT Example: “East Los Angeles College empowers students to achieve their educational goals, to expand their individual

Entering & Aligning GOALS

To Add a Goal -- Click Add Goal to Department ProfileTo Align Goals -- Click Align Goals

Page 17: Mission and Goals - ELAC...Do’s of Writing a MISSION STATEMENT Example: “East Los Angeles College empowers students to achieve their educational goals, to expand their individual

Entering & Aligning GOALS

Align the goals with Mission Statement by clicking on the corresponding boxes.

Page 18: Mission and Goals - ELAC...Do’s of Writing a MISSION STATEMENT Example: “East Los Angeles College empowers students to achieve their educational goals, to expand their individual

CONTACT US

Office of Institutional Effectivenessand Advancement

The Learning Assessment Office

[email protected]

Rick Crawford [email protected]

Natalie [email protected]


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