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Mahindra and Mahindra

EUROPEMIDDLE EASTNORTH & SOUTH AMERICAAFRICAAUSTRALIAINDIAMahindra & Mahindra

Mahindra & MahindraJoint ventureSWOT AnalysisSWOT AnalysisSWOT Analysis

OF MAHINDRA & MAHINDRAPEST ANALYSIS South AfricaContHow Did They entered South AfricaEstablishment in SA

current cycle of vehicle ordering from India takes more than two months, but that local assembly will see this drop to ten days.the 25% import duty on completely built-up vehicles will be replaced with an import duty of around 10%u12SA automotive industry Sales Sep 2011

Source: http://www.naamsa.co.za/flash/portal.aspMANUFACTURERVOLUMETOYOTA10171VOLKSWAGEN GROUP SA9382JAGUAR LAND ROVER436SUZUKI AUTO387TATA386FIAT GROUP351UD TRUCKS328VOLVO CARS304MITSUBISHI MOTORS SA229MAN210MAHINDRA155SCANIA120NAVISTAR TRUCKS SA94SUB TOTAL47384

M & M in USA1994: Incorporation of Mahindra USA Inc. as wholly owned subsidiary of M&M2003: worldwide sales hit 1 million 2nd US facility opens in California2005: 3rd US facility in Red Bluff2007: Japan Quality Metal2010: No.1 in Tractor Sales in worldwideB2B in USAM&M USA site

Management Strategy in USA

M&M Tractor ProductsMid Compact (18-22 hp)Compact (23-42 hp)Utility (43-83hp)

Poka Yoke

J-Bar Assembly

Computer Aided Engineering

Competitive EdgeFinancial Overview

Business Strategy

PRESENTED BY :VIKAS SHERE52NIKHIL KULKARNI34ROHAN BIRADAR06ASHISH MITTAL36TEJAS GARJE23MANGESH PATIL39SUDARSHAN BUDGEMWAR08