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Winning The Market with The #1 eCommerce in Indonesia
Winning The Marketwith The #1 eCommerce in Indonesia
INDONESIA ECOMMERCE POTENTIAL
INDONESIA MARKET OVERVIEW
255,461,124 Total Population
83,600,000 Internet Users
69,000,000 Facebook Users
51% Urban & 49% Rural
33% Internet Penetration
27% Facebook Penetration
281,963,665 Active Mobile Subs.112% Mobile Subs. Penetration
Source: Indonesia Central Statistic Bureau; eMarketer; WeAreSocial
(6th world rank)
(3rd world rank)
Total retail sales in Indonesia (US$bn) Share of 2014-2018E growth in SEAInternet Retailing
INDONESIA ECOMMERCE POTENTIALIndonesia's eCommerce is expected to grow 40x by 2020 and contributed largest share of growth in SEA (43%)
Total Ecommerce value in Indonesia is expected to grow 40x in the next 5 years from currently at <1% with USD 1.1 bn is expected to reach 3% to 5% with USD 39bn by 2020
Indonesian ecommerce market is expected to contribute the largest share of growth (43%) in SEA
Thailand 16%
Indonesia43%
Vietnam
21%
Singapore
9%
9%Malaysia
Philippines2%
Source: Wall Street research. BMI. Euromonitor
39
50.7%
US$ 1.1bn
0.7% of Total Retail Sales
eCommerce Sales of US$ 1.1 bn
5.0%of Total Retail Sales eCommerce Sales
of US$ 39 bn
THE DRIVER & THE BEHAVIOUR
THE DRIVER OF THE ECOMMERCE GROWTH
60-65
55-59
50-54
45-49
40-44
35-39
30-34
25-29
20-24
15-19
12-15
2.5%3.1%
6.0%9.1%
10.1%10.9%
11.8%14.2%
11.6%10.9%
DIGITAL IMMIGRANTThis older generation knew internet when they were an adult. They often feel the need to always learn to adapt with the new technologies.
DIGITAL NATIVEThis younger generation born and living in the internet era. They tend to make trends in cyberspace.
Source: APJII, Profil Internet Indonesia, December 2012
9.9%
DEEPER KNOWLEDGE OF WHO THEY ARE
Source: Global Web Index; US Cencus Bureau; WeAreSocial
32.06%
15.41%
7.04%
5.93%
4.56%
4.25%
3.93%
2.95%
2.54%
2.31%
2.23%
1.78%
1.64%
1.62%
1.61% 1.19%1.19%0.99% 0.97% 0.86%
DKI Jakarta
Jawa Barat
Banten
Jawa Timur
Jawa Tengah
Kalimantan Timur
Sumatera Utara
Bali
Sumatera Barat
Riau
Sumatera Selatan
D.I Yogyakarta
Kalimantan Selatan
Kepulauan Riau
Sulawesi Selatan
Nanggroe Aceh Darussalam
Kalimantan Barat
Lampung
Kalimantan Tengah
Nusa Tenggara Barat
Top 20 Provinces
1 2 3 4 5 6 7 8 9 1011121314151617181920212223240%1%2%3%4%5%6%7%8%
Office Hours
Transaction Time
5H 27MAvg Time That Internet Users Spend Using The Internet Each Day Using Desktop/Notebook
2H 30MAverage Time Mobile Internet Per Day
Transaction Area
INDONESIA’S #1 ECOMMERCE
#1 Choice for Customers #1 Choice for Sellers #1 in Technology
• Largest product selection and best value for moneyin all categories, genuine brands from credible Sellers (Trust and Value)
• First O2O (Online-and-Offline) experience through largest retail footprints across Indonesia (Now everyone can shop at our ONE store)
• Seamless shopping experience (Shopping is very easy)
• Widest reach to customers for different products at different price range (You can sell your products)
• Competitive benefits: competitive commissions, marketing and operations support options (Everyone can sell)
• Hassle free selling experience
• Integrated Supply Chain capability: shared products, shared inventory across multi-locations
• Multi-channel experience: desktop, mobile, online, offline
• Access to digital content to the mass:e.g., movie / music streaming as extension of cable businesses, etc.
COMMITMENTMatahariMall.com focus is to bring the #1 experience to Customer and Sellers
Trusted brand name Widest coverage of physical infrastructure
Co-marketing programs with Group
Deep customer relationship
Largest partner network built over years with brands
Strong nationwide logistics experience powered by the best in-class technology
Leading innovation in digital space
UNPARALLELED ADVANTAGESUtilizing all customer touch point to reach 11 million+ registered Lippo Group’s members and 60 million+ casual shoppers/visitors
BUILDING RELATIONSHIP WITH OUR TARGET CUSTOMER
60-65
55-59
50-54
45-49
40-44
35-39
30-34
25-29
20-24
15-19
12-15
2.5%3.1%
6.0%9.1%
10.1%10.9%
11.8%14.2%
11.6%10.9%
TARGET MARKET
9.9%
POTENTIAL ONLINE
SHOPPER
OFFLINE SHOPPER
EXISTING ONLINE
SHOPPER
Already familiar with OL Shopping, Deal
Hunters, Social Media Users
Curious about OL Shopping,
Unfamiliarity and Insecurity are the
barrier
Unfamiliar and never do OL Shopping, need education on online
world
Primary: Tier 2 Cities
SES: ABC1A
B
C1
LET’S WIN IT!
Indonesian’s Leading Business Corporation
Well Designed Website to Attract Users
Offline Marketing Online Marketing Lippo Group’s Assets
Special Promotion on Matahari Mall
How do we promote
Marketing Illustrations: Hypermart, Matahari and Cinemaxx
Dapatkan diskon Rp. 50.000untuk 1.000 pembeli pertama
50%
Marketing Illustrations: Lippo Mall and Kompas Newspaper
Easy Registration & Product Listings.
Competitive fee structure.
Trusted logistic partners. (JNE)
Seller Center to monitor sales, listings, analytics.
Multiple Marketing channels & support.
MMC Benefits
Our Business Module for Market Place
Register & sign Open your own store customer orders
Handover to Logistic Partner Best Packing for Shipping Order Reflects on Seller
Center
Delivers the product to the customer
Confirmation Payment
The most competitive commissions
Deposit : 500,000 IDR will be debited from the payment. Refundable.
Penalty: Failing to ship the order within 48hours. Cancellation of the order by sellers. 100,000 Rp will be given to customer from the deposit money. To ensure the
customers are not disappointed. Mataharimall Commission will be deducted for the failing to ship &
cancellation orders.
Shipping& Packing: Once receive the order ,ship the products within 48Hours. Ensure the products are properly packed with invoice inside.
Mode of Payment: Credit card, Debit card, Bank transfer and Cash on delivery . Seller will get the payment after 7 days ,based on products delivered
customers.
Important for sellers
Synergizing with Mataharimall.com – Home Page Banners
Synergizing with Mataharimall.com – Mouseover Banners
Synergizing with Mataharimall.com – Floor Banners
Synergizing with Mataharimall.com – Product Page & Featured Product22
Synergizing with Mataharimall.com – Social Media
Synergizing with Mataharimall.com – SEM, GDN, FB Ads
SEM
GDN
FB Ads
We can help You win the market through our expertise,Online Marketing
Synergizing with Mataharimall.com – Premium Store
Benefit:• Your own URL: mataharimall.com/(your name)• 4 Banners• Product Categories
Prominent Brand Joined with us
Your brand could be next!
David WijayaVendor [email protected]
