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Session 3d, 21 October 2009 eChallenges e-2009 Copyright 2009 Herimed
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MULTIMEDIAMEDINS
BAGHERIA
MMMedins: Multimedia Laboratories forIntangible Cultural Heritage
Jesse Marsh, Atelier Studio Associato
Roberto Albergoni, Herimed Association
Natale Giordano, COPPEM
Francesco Passantino, iTeam5.net
Session 3d, 21 October 2009 eChallenges e-2009 Copyright 2009 Herimed
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MULTIMEDIAMEDINS
BAGHERIA
Intangible Cultural Heritage (ICH)
“Intangible cultural heritage (ICH) – or living heritage – is the mainspring of our cultural diversity and its maintenance a guarantee for continuing creativity.
“Many elements of the ICH are endangered, due to effects of globalization, uniformization policies, and lack of means, appreciation and understanding which – taken together – may lead to the erosion of functions and values of such elements and to lack of interest among the younger generations.”
UNESCO Convention on ICH, 2003
Session 3d, 21 October 2009 eChallenges e-2009 Copyright 2009 Herimed
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MULTIMEDIAMEDINS
BAGHERIA
The MEDINS Project
• “Identity is Future, the Mediterranean Intangible Space”• INTERREG III B MEDOCC Programme• € 1.398.450 Budget, 29 months: 04/2006 – 09/2008• 11 Partners in 5 Member States, 8 Partners from 5 MEDA
Countries• Objectives:
– Catalogue ICH with a common approach eg Sicilian REI– Promote through local and international seminars, publications and
web site– Valorize ICH through pilot projects, multimedia and a final event– Construct a network of MEDINS regions
Session 3d, 21 October 2009 eChallenges e-2009 Copyright 2009 Herimed
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MULTIMEDIAMEDINS
BAGHERIA
Cataloguing Systems
UNESCO Domains Sicilian REI “Books” Murcia Region
Performing Arts CelebrationsOral Tradition
Music and Sound
Social Practices KnowledgeScenic Expression
Festivities
Rituals and festive events PlacesRitual
Popular Games & Sports
Knowledge and practices re nature and the universe
ExpressionsGastronomy
Traditional Medicine
Traditional craftsmanship Living Human TreasuresSocial Institutions
Handicraft
Session 3d, 21 October 2009 eChallenges e-2009 Copyright 2009 Herimed
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MULTIMEDIAMEDINS
BAGHERIA
Multimedia Laboratories
• Cultural and artistic expression– Documentation and recording of the immaterial– Contamination between fragments of different cultures– Production of new immaterial culture
• Technological experimentation– New media to represent culture– New systems for cataloguing-searching– New tools for editing and distribution
• Validation of the REI system– Operational experimentation of the catalogue– Interaction with the “Semantic Framework” activity
Session 3d, 21 October 2009 eChallenges e-2009 Copyright 2009 Herimed
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MULTIMEDIAMEDINS
BAGHERIA
Laboratory Network
Session 3d, 21 October 2009 eChallenges e-2009 Copyright 2009 Herimed
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MULTIMEDIAMEDINS
BAGHERIA
Experimentation of Web 2.0 tools
Session 3d, 21 October 2009 eChallenges e-2009 Copyright 2009 Herimed
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MULTIMEDIAMEDINS
BAGHERIA
Experimentation of Web 2.0 tools
Session 3d, 21 October 2009 eChallenges e-2009 Copyright 2009 Herimed
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MULTIMEDIAMEDINS
BAGHERIA
Multimedia Jam - 19-21.05.2008
Session 3d, 21 October 2009 eChallenges e-2009 Copyright 2009 Herimed
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MULTIMEDIAMEDINS
BAGHERIA
Virtual Museum Concept
“The ICH is traditional and living at the same time. The depository of this heritage is the human mind, the human body being the main instrument for its enactment, or – literally – embodiment. The knowledge and skills are often shared within a community, and manifestations of ICH often are performed collectively.”UNESCO
• Make ICH-related resources of different cultures available to educational systems in the Med space and globally
• Provide resources supporting a broad range of local development strategies that valorise Mediterranean cultures while respecting the survival of communities
• Generate a framework for the sustainability of the common tools and resources after project completion, within the context of the HERIMED network
Session 3d, 21 October 2009 eChallenges e-2009 Copyright 2009 Herimed
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MULTIMEDIAMEDINS
BAGHERIA
Common Format
Session 3d, 21 October 2009 eChallenges e-2009 Copyright 2009 Herimed
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MULTIMEDIAMEDINS
BAGHERIA
Semantic Framework
Session 3d, 21 October 2009 eChallenges e-2009 Copyright 2009 Herimed
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MULTIMEDIAMEDINS
BAGHERIA
Distributed Multimedia Content
Session 3d, 21 October 2009 eChallenges e-2009 Copyright 2009 Herimed
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MULTIMEDIAMEDINS
BAGHERIA
XML Interoperability
<title>Sfincia di San Giuseppe</title><lat>38.09235</lat><lng>13.50571</lng><language>English</language><description>
<p>The Sfincia di San Giuseppe, or sfincia (from the Latin spongia,
…and topped with orange peels and crushed pistachios.</p>
</description><tag>sfincia, san giuseppe, father's day, sugar, ricotta</tag><localisation>Bagheria, Palermo, Sicily, Italy</localisation><definition>Ricotta-filled pastry </definition><local_definition>Sfincia di San Giuseppe </local_definition><qualification>Linked to religious event </qualification><occasion_type>Religious occasion </occasion_type><occasion_name>Feast of San Giuseppe </occasion_name><periodicity>yearly</periodicity><per_start>March 19</per_start><per_end>March 19</per_end>
Session 3d, 21 October 2009 eChallenges e-2009 Copyright 2009 Herimed
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MULTIMEDIAMEDINS
BAGHERIA
Trans-Med Prototype
Session 3d, 21 October 2009 eChallenges e-2009 Copyright 2009 Herimed
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MULTIMEDIAMEDINS
BAGHERIA
Multimedia Night at Palazzo Cutò
Session 3d, 21 October 2009 eChallenges e-2009 Copyright 2009 Herimed
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MULTIMEDIAMEDINS
BAGHERIA
Dialogue Night
Session 3d, 21 October 2009 eChallenges e-2009 Copyright 2009 Herimed
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MULTIMEDIAMEDINS
BAGHERIA
Policy Toolset
HERIMEDTRANSFORMER
DIALOGUENIGHT
SICILIANREI
INTEGRATEDICH POLICY
POLITICAL SCIENTIFIC
SOCIAL
UNESCOCONVENTION
REGIONALCATALOGUES
PALAZZOCUTO’
COMMUNITYWALK
Session 3d, 21 October 2009 eChallenges e-2009 Copyright 2009 Herimed
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MULTIMEDIAMEDINS
BAGHERIA
Conclusions
• ICT can play an important role in the promotion and preservation of ICH
• Public institutions responsible for ICH need to open up to the new role of Web 2.0 technologies
• Since ICH is defined by local communities, participatory strategies are necessary for any “virtual museum” approach
• Policies for the UNESCO Convention require multiple tools covering ICH’s political, scientific and social dimensions
• ICH needs to be put on the agenda for future ICT research areas such as semantic web, augmented reality, storytelling, etc.
Session 3d, 21 October 2009 eChallenges e-2009 Copyright 2009 Herimed
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MULTIMEDIAMEDINS
BAGHERIA
• Thank You…
Jesse Marsh, [email protected]
Roberto Albergoni, [email protected]
Natale Giordano, [email protected]
Francesco Passantino, [email protected]
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