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Mobile App Development

Date post: 18-Jan-2015
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Smartphone apps have become increasingly popular in recent years, both for the purpose of revenue generation and marketing. This presentation shows how a smartphone app is designed and developed. Apppli is a mobile app development and marketing agency based in London. Visit our website at www.apppli.com to find out more about our services.
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Mobile App Development Services T: UK +44 (0) 20 71127100, US 1 800 282 0149 | E: [email protected] | www.apppli.com
Transcript
Page 1: Mobile App Development

Mobile App Development Services

T: UK +44 (0) 20 71127100, US 1 800 282 0149 | E: [email protected] | www.apppli.com

Page 2: Mobile App Development

Why Apppli?

Apppli’s experienced app development team deliver the full suite of application services across multiple platforms, including iPhone, Android and Blackberry.

We provide:

• Business analysis• User experience design• Quality assurance• Multi-platform app development• App marketing& monetisation

We work closely with our clients to help them build their brand, increase productivity and improve ROI, tailoring solutions to any scope or budget.

Page 3: Mobile App Development

App Development Life Cycle

Business Analysis

Prototyping Feedback

App development Feedback

Testing UAT

Launch and post-launch support

Apppli

Quality

Assurance

Client• Requirement analysis• Competitive analysis• Customer research• Concept formulation• Code audit for existing products

• User experience design• Functional specification• High and low fidelity

prototyping

• AGILE methodologies• Multiple platform

development• Scalable architecture

• Multiple device testing• Load testing• User Acceptance Testing• Optimization for AppStore

approval

• Server & technology upgrades• Product roadmap planning• Incremental feature updates• Maintenance and Support

Page 4: Mobile App Development

App Development Packages

Fixed Price

Dedicated Resources

Time and Material

Hybrid Model

Projects with the need of different pricing models at different stages of implementation

• Best features of Fixed price and Hourly models

• Tight budget control• Time to devise detailed and

accurate project spec• Balanced deadlines, workload

and budget

Complex projects with tight budgets and unclear scope and duration

• Only pay for the hours/resources used

• Tight budget control from task to task• Flexibility and transparency• Daily/weekly task assignments

Small to medium scale projects with clear upfront business requirements

• Fixed price- perfect for those with a firm budget

• Fixed time scale• Clear, effective change management

methodology• Low risk with clear project outcome

Medium to large scale projects where business requirements will evolve over time

• Team size and budget can be ramped up or down as needed

• Direct control• Team can work across multiple

projects• Monthly scope reports and

payment

Page 5: Mobile App Development

Expertise

Android SDK Development Services

BlackBerry SDK Development Services PHP Web Development

iPad SDK Development Services

iPhone SDK Development Services

Location based services

Page 6: Mobile App Development

Our Clients

MyGuidebeta

Page 7: Mobile App Development

Success Story: Thirdline - iPhone app

Page 8: Mobile App Development

Third Line Success StoryBackground: Founded in 2005, The Third Line is the leading contemporary art gallery in the Middle East.

Challenge: To design, develop and market a cost effective iPhone app that would give The Third Line’s brand worldwide exposure, increase footfall in the gallery and establish them as innovators within Dubai’s art and culture space. Solution: Apppli worked closely with The Third Line to design a clear app strategy, guiding the application through the full app lifecycle consisting of the following key stages:• Concept Development• Market Research• Software Architecture& Design• Software Development• App Marketing 

Page 9: Mobile App Development

For further information, please contact:

Gokul [email protected] UK +44 (0) 20 71127100   

US +1 800 282 0149 (toll free)  www.apppli.com

Thank You!

Contact Us


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