Date post: | 18-Oct-2014 |
Category: |
Technology |
View: | 1,248 times |
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Mobiz Infotech Pvt Ltd.
SOCIAL MEDIA MARKETING
EXPERTISEVALUE
•Facebook Application development : stores on Facebook.
•Online reputation management : track all the related activity on web and prevent odd rumors or comments.
•Daily tweet management.
•Blog management : update daily activity blog and other related information.
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VALUE
Benefits of Social Media Marketing
SOCIAL MEDIA MARKETING
Achieving Your Business Goals & More…
• Lead Generation / New Customer Acquisition
• Brand Reputation
• SEO, SEO, SEO (Google page rank & inbound links)
• Customer Loyalty
• Brand Awareness
• Customer Service
• Feedback & New Product Development
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VALUE
• Elevate Positive Branding on Google
• Push any Negative Site(s) Down on Google
• Find Brand Evangelists
• Join Conversations with Prospects
• Correct Misinformation
• Find Opportunities for Free Publicity
• Police your Trademark
• Create customer loyalty
Benefits of Social Media Monitoring
SOCIAL MEDIA MONITORING
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PLAN
Mobiz SMM Services
SOCIAL MEDIA MARKETING
Proprietary and Confidential
Brand Monitoring
• Radian6
• Proprietary Mix of Paid/Free Monitoring Tools
Corporate Twitter Accounts• Comprehensive Twitter Training Workshops
• Branded Twitter Account Implementation & Daily Maintenance
Facebook Public Fan Page & Social Ads
• Branded Implementation & Daily Maintenance
Social Media Press Releases
YouTube Channel
WordPress Blogsite
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PLAN
Mobiz SMM Services
SOCIAL MEDIA MARKETING
Proprietary and Confidential
Mobiz is Immersed in Social Media Marketing Culture
We know the appropriate plug ins, apps and tools to sync up all of your social media marketing platforms to work together resulting in powerful cross promotion creating additional viral inbound links to your website.
Your blog will tweet, your tweets will update your Facebook page, your blogs will import into Facebook, your tweets will show up on your blog, YouTube will import into your Facebook and they all link back to your website!
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VALUE
Listen, Evaluate, Engage
BRAND MONITORING
Proprietary and Confidential
Listening Measuring Engaging
Three phases of an end to end program:Listen: Discovering real-time, relevant, impactful conversations.
Evaluate: Harp provides daily conversation analysis, tagging and tracking of the relevant conversations.
Engage: Active Dialog with Customers (Twitter, Facebook, Comments).
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VALUE
Reputation Management
BRAND MONITORING
Most comprehensive data coverage
• All blogs (over 100 million)
• Forums(tens of thousands)
• Online mainstream news (over 20 thousand)
• Top rich media sites (over 450)
• Microblogging• Linkedin Answer
Globalized
• Support for English, Spanish, French, Italian, German, Japanese, simplified Chinese, Korean, Russian keywords, content and sources
• Ability to easily filter content by language and country of origin
Social Media Metrics
• Comments, views, engagement, topical in-bound links,
• di.licio.us bookmarks, digg votes,
• twitter metrics, forum thread size,
• Compete.com site traffic metrics
Self-serve, Real-time, Intuitive
Interface
• Users can setup topics to track and be viewing/analysing results in a matter of a couple of minutes
• Data delivered to the dashboard in real-time as it is discovered and indexed
• Configurable, Transparent Influence Model
Online Engagement
Workflow Management
• Participation assignments, tracking, audit trails, workflow management
• Source tags, added to the system, can now be used to slice and dice in the UI
• Segmenting is multi-level.
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Exponentially Grow Your Business
Twitter Quick Stats
• Fastest growing online community site for consumers & corporations
• Largest user age group is 35-49
• A golden opportunity to talk with people about your brand who are already talking about your brand!
SOCIAL MEDIA MARKETING
“Twittering is like hugging. Just because it's hard to measure the return on
investment doesn't mean there isn't value there”.- Tony Hsieh CEO of Zappos.com,@Zappos
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Mobiz – Immersed in the Twitter Culture
SOCIAL MEDIA MARKETING
Proprietary and Confidential
Conversations are happening right now about your Business!
Mobiz is an industry leader in creating custom-branded twitter accounts for businesses.
• Custom branded twitter account(s)
• Harp “grows” your Twitter account with daily interaction.
• Harp understands the Twitter culture, the tools and apps to leverage this platform to your advantage.
• Client receives weekly activity reports electronically.
Let us help you grow your business/brand on Twitter!
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Tutorials Twitter Workshops
Proprietary and Confidential
• Create a custom Twitter Background
• Writing an effective Bio
• Linking Information
• How to Tweet, Re-tweet, DM, and Respond to @
• The 80/20 Rule
• Following/Followers
• Tools & Tweet Scheduling
• Setting up email Alerts
• Twitter Lingo
• The Complete Guide to Twitter PDF
Comprehensive Twitter Workshop:
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Exponentially Grow Your Business
Facebook Quick Stats
• 200+ million active users
• Fastest growing demographic is 35-55 years old and is doubling in size roughly every 2 months
• 6 million users become FANS of pages every day
• Typical user has 120+ friends
SOCIAL MEDIA MARKETING
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Why Your Business Needs to be on Facebook
Proprietary and Confidential
Top 10 Reasons to have your business on Facebook!
1. Meet your Peers2. Create New Business Contacts3. Virtual Handshake – Open Doors4. Build New Relationships5. Increase Visibility/Brand Awareness6. Your Competitors are on Facebook7. Target your Niche8. SEO, SEO, SEO!! Rapid top Google Rank9. Targeted, Interactive ‘Social Ads’10. Cost Effective Marketing
SOCIAL MEDIA MARKETING
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Exponentially Grow Your Business
Facebook Public Fan Page
Create a presence to connect and engage with your customers and amplify your business’s voice to their friends.
Facebook Fan Page Advantage:
• Fully Indexed by Google (SEO/Brand Rep)
• Able to Customize with HTML
• Unlimited Number of Fans
• Each Tab has a Unique URL (SEO)
• Message Fans Without Fear
SOCIAL MEDIA MARKETINGFacebook
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Exponentially Grow Your Business
Facebook Public Fan Page Services:
SOCIAL MEDIA MARKETINGPLAN
• Build out of Branded Fan Page
• Add Relevant Applications
• Sync with Other Social Media and Websites(import blog, html, twitter, YouTube & more)
• Grow Fan Base with Daily Updates
• Create Discussions & Events
• Gather Testimonials
• Create a Social Ad Campaign
• Provide weekly activity reports electronically
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SMPR
Social Media Press Release
Proprietary and Confidential
Share the News Virally
Encouraging the Sharing of News Via:
• Social Bookmarks
• Social News
• Image and Video Sharing
• Subscribing Via RSS
Targets:
• Bloggers
• Consumers
• Press
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PLAN
Expanding the Positive Branding in SERP
SOCIAL MEDIA MARKETING
Proprietary and Confidential
YouTube Channel
• Custom-brand YouTube Channel Build Out
• Integrate with Facebook
• Tweet about it!
• Link Back to Website (SEO)
• Provides Additional Link(s) for Google to Index (Positive SEO)
• Brand Awareness
• Brand Reputation
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PLAN
Expanding the Positive Branding in SERP
SOCIAL MEDIA MARKETING
Proprietary and Confidential
WordPress Blogsite Services
• Obtain vanity URL for hosting of blog
• Add Relevant Plug-ins & Sync-up with Social Media Accounts
• Import into Facebook
• Integrate with Twitter
• Can House the Social Media Press Releases
Value:
• Additional Inbound Links to Website (SEO)
• Indexed by Google (SEO)
• Brand Reputation
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PLAN
Expanding the Positive Branding in SERP
SOCIAL MEDIA MARKETING
Measuring Social Media Marketing -Monthly
• Facebook Fans & Page Views
• Twitter Followers & Re-Tweets
• YouTube Video Views and Subscribers
• Del.icio.us Bookmarks of your Website
• Rank in Search Engines Both Branded and Generic Terms
• Google Analytics (Website Traffic – Referring Sites)
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FULL SERVICE
Monetize Social Media Platforms
SOCIAL MEDIA MARKETING
Mobiz is Full Service
• Lead by Certified Social Media Marketing Specialist.
• Build, Brand, Grow, Maintain
Founded in Brand Strategy with 20+ years of marketing experience behind us.
• Strategy
• Custom Branded Implementation
• Growth Plans
• Account Maintenance
• Monitoring
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FULL SERVICE SOCIAL MEDIA MARKETING
Optimize Social Media Platforms
SocialCheckA Social Media Marketing Audit and Recommendations for Your Business
• SocialCheck is our unique social media marketing auditing service that analyzes
• What you have, how effective it is, and how yourSocial Media Marketing platforms could workbetter for you
• SocialCheck is NOT automated software, but a teamof Social Media Marketing Specialists
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PLAN
Immersed in the SMM Culture
SOCIAL MEDIA MARKETING
Proprietary and Confidential
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Get started with Social Media Marketing Now!
M O B I Z I N F O T E C H P V T L T D .V I S H E S H K H U R A N A
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E - M A I L : V I S H E S H K H U R A N A @ M O B I Z I N F O T E C H . C O M
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Thank you