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Modernize with All Flash Horia Constantinescu Dell EMC CEE Director of Modern Infrastructure
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Efficiency
Agility Speed Modern business
requirements
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DIGITAL TRANSFORMATION Risk or Opportunity?
Have no idea what
their industry will
look like in 3 years
48%
Fear they will
be obsolete in
3-5 years
45%
See digital business
initiatives as critical
to success
92%
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Traditional APPLICATIONS
IT IN
VE
ST
ME
NT
S $
Cloud-native APPLICATIONS
2030 2000 2015
IT Transformation Optimize IT For The Business
Digital Transformation IT Is The Business
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IT TRANSFORMATION MATURITY INDEX
STAGE 1: Legacy
(0-25 points)
STAGE 2: Emerging
(25-50 points)
STAGE 3: Evolving
(50-75 points)
STAGE 4: Transformed
(76-100 points)
2017 IT Transformation Maturity Study
6x Faster Time
To Provision
3x IT Projects Ahead
Of Schedule
4x Faster App
Delivery
$44M
2x More Likely
To Beat Earnings
8x More Coop
With LOB
More On New
Innovation Projects
Stage 4 Organizations…
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IT TRANSFORMATION MATURITY CURVE
12%
41% 42%
5%
Stage 1 - Legacy Stage 2 - Emerging Stage 3 - Evolving Stage 4 - Transformed
View IT as a
Competitive Weapon
Respondent Organizations by IT Transformation Maturity Stage (percent of respondents, N=1,000)
View IT as a Burden
and a Cost Center
2017 IT Transformation Maturity Study
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DIGITAL TRANSFORMED COMPANIES
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*CAGR through 2020IDC Data. % Rounded
IS IT HELPING THE BUSINESS… • Make Money?
﹣More Business Transactions Per Second
﹣Higher Employee to Customer Interactions
﹣ Faster Application Development
﹣ Improved Business Insight and Decision Making
• Save Money?
﹣ Far Fewer Storage Devices
﹣ Lower Energy & Floor Space
﹣ Less Refresh, Less x86 Servers, Less SW Licences
﹣ Lower Administration Costs
• Gain A Competitive Edge?
﹣ IT is a strategic weapon
﹣Better customer experience
﹣Amazon Prime/Uber
﹣Attracting best talent in IT
ALL FLASH
CONVERGED INFRASTRUCTURE
CLOUD
+21%*
+33%*
+22%*
+20%*
SOFTWARE DEFINED
2017 IT Transformation Maturity Study
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Transforming the business We help organizations reinvent themselves and
realize their digital future.
Digital
Transformation
Security
Transformation Workforce
Transformation
IT
Transformation
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Reduce costs (# of drives,
power, floor space, etc.)
Consistent and predictable
performance
Lower entry costs and
scale as you grow
Manage massive capacity
with fewer resources
Automated provisioning
and business agility
Flexible and programmable
data services
Policy driven service delivery
On/off premises data and/or
application mobility
Pillars of the modern data center
Scale-out Software-defined Cloud-enabled Flash
Protection and trust Security/Governance | Encryption | Data Protection | Services/Support
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Go Faster Go Faster
Architecture matters
It’s about the right architecture It unlocks unique business value
=
Get Smarter
+
Business Agility
=
Use Flash
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Mid-range
All-flash Array
Powered by Intel® Xeon® Processors
High-end
All-flash Arrays
SMB
All-flash Arrays
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Powered by Intel® Xeon® Processors
1 Net usable capacity price with 5 years of support, after 4:1 data reduction, vs. major competitors net of data reduction. Street price analysis is based on a variety of sources including analyst data, price sheets when available, and public information as of May 2016.
2 Over 90% of SC arrays are sold into PowerEdge environments. Source: Dell internal analysis of worldwide known end customer SC array sales, as of August 2016, for the four previous quarters.
Built-in business continuity solution
Auto-tiering, auto-RAID
provisioning
Lowest $/GB AFA
1 All-flash or
hybrid options
Great choice for PowerEdge installs Leverages Dell server design, 90% PowerEdge attach2
SC series flash arrays Value-optimized, mid-market proven solutions
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Major upgrade to
popular SC4020 array
0-100% Flash Architecture
Intelligent Dedupe, Compression
Data Progression, RAID tiering
Built-in Federation, Data Mobility
Business Continuity, QoS, Encryption
8-core Intel
processors
New 3U
form factor (30 internal
drive bays)
Introducing the Dell EMC SC5020 Array
Simplified
SW licensing
ProDeploy
services option (lower cost install)
2x max raw
capacity (2PB)
Up to 45%
more IOPS
12Gb SAS,
modular I/O 4X more
memory
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The New Unity All-Flash Line-Up
350F
Optimized for All-Flash Performance and Simplicity
MORE FIREPOWER
4 NEW ALL FLASH BROADWELL MODELS
40% more cores; 2X the memory
SUPER DENSE DISK SHELF
500TBe per rack unit All-Flash density
New 80 drive 3U disk shelf
4X MORE FILE POWER
256TBu File System
Inline Compression for File
SMARTER COPY DATA MANAGEMENT
AppSync support and snapshot mobility
Combined with thin clones - application integration for iCDM
Block snapshot archive to Cloud
DYNAMIC POOLS
Newer, simpler Mapped RAID protection
Enables single-drive additions to new systems
SECURE
D@RE External Key Manager
450F 550F
650F
All-Flash Storage
Efficiency Guarantee
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• Scale-out IOPS & bandwidth
• Inline all the time data services
• Purpose-built all-flash array
Powered by Intel® Xeon® Processors
The all flash market leader
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Multi-dimensional scaling
Active Controller
Active Controller
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
Scale-up X-Brick to
138TB raw
Active Controller
Active Controller
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
Active Controller
Active Controller
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
SSD FLASH
….........
Scale-out a cluster to 8 X-Bricks of
1.1 PB raw
Up to
5.5PB
of effective capacity*
*6:1 Data reduction
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Dell EMC XtremIO Fundamentals
Scale-out and Scale-up Consistent & predictable
Inherently balanced
Data services Inline, all the time
Copy Data Management Instant & high performance
Application & ecosystem Integration & automation
Thin
Provisioning
Deduplication
Compression
XDP Data
protection
Encryption
Writeable
Snapshots
Deep integration with VMware
Dell EMC Protection Continuum
CLI and Rest API access
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Biggest all-flash array
on the planet
150 GB/s Throughput
4 million IOS per second
Powered by Intel® Xeon® Processors
½ Millisecond Response time
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VMAX All Flash Family
250F/FX
*
6.7M IOPS*
4PBe Capacity
192** FC/FICON/iSCSI
1-8 V/Z-Bricks
*RRH @ 8K ** 192 Open / 256 MF only
450F/FX 850F/FX 950F/FX
4M IOPS*
4PBe Capacity
192 FC/iSCSI
1-8 V-Bricks
1.5M IOPS*
2PBe Cap.
96 FC/iSCSI
1-4 V-Bricks
1M IOPS*
1PBe Cap.
64 FC/iSCSI
1-2 V-Bricks
SnapVX NDM
Compression Open Replicator
F Software
SRDF
D@RE
FX Software Includes F Software Plus
PowerPath/VE
ViPR Suite
eNAS
and more…
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Modern business model
All inclusive
software licensing
Maintenance =
10% of net per
year
Modern pricing
approach
Promoting 2X
longer storage
lifecycle
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Flash is the foundation for the future
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But it doesn’t solve everything
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Always-on
availability
Insight &
analytics Automation
Storage
efficiency
What about?
24
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World-class data protection
No Impact
Consistent
Performance
Almost
Unlimited
In the array Instant copies
In the datacenter ProtectPoint
• 20 times faster
backups
• Reduces backup
storage requirement
by 10-30 times
• Eliminates
production impact
• Active/Active
• Sync/Asynch replication
• Metro & Geo
• Multi Site
• Heterogeneous Replication
• Continuous availability
• Federated Live Migrations
• Zero RTO
Across datacenters
24
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Copy data management approaches … And the new integrated CDM option
Traditional
snapshots 3rd party
CDM
Tools
DELL EMC
In-memory
integrated
CDM
Full
copies Subsets
“clones” “copy/
redirect-on-
write”
Costs
Performance
Agility
Scalability
$$$$ $ $$ $$$ Free
Limited Moderate Limited Moderate Limitless
Limited Limited Limited Very limited Massive
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DELL EMC integrated copy data management Workflow consolidation and self service
More Copies? Why Not?
Development
Data analytics
Operations
Data protection
Consistent scale-up or scale-out
performance & data services
DELL EMC all-flash copies
App integration
and orchestration
App
self-service
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DELL EMC ViPR SRM Visualize. Analyze. Optimize.
Capacity utilization Infrastructure monitoring Performance analysis
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DELL EMC ViPR Controller Improve efficiency & increase agility
Realizing Software-Defined Storage with DELL EMC ViPR, Principled Technologies, 2014
Reducing Operating Expense with DELL EMC ViPR Controller and ViPR SRM, Principled Technologies, 2014
<60 seconds
Discover and ingest
new storage
5 Simple Steps
End-user self-service
access to storage
resources
63%
Average reduction in
time to provision
storage
Up to 73%
Reduction in storage
provisioning costs
100%
Savings in SAN zoning
task costs
to 63%
Reduction in VM
provisioning costs
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Modernize without compromise
reduction in provisioning tasks
reduction in planning & architecture
Agility
Speed
Efficient
© Copyright 2016 Dell Inc. 32 © Copyright 2016 Dell Inc. 32
Modernize without compromise
Agility
Speed
Efficient
reduction in batch processing
improvement in application performance
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Modernize without compromise
Agility
Speed
Efficient
reduction in floor space
reduction in power & cooling
reduction in physical storage capacity
© Copyright 2016 Dell Inc. 34
#GetModern Go To Market
A revolution, new software platform to drive demand
Velocity Based Value Based
#GetModern Proposal
Highly Customized #GetModern Proposal
#GetModern Assessment Detailed Assessment Output • Server – Network – Storage Tools
• Send Output to off shore team
• Detailed Assessment in 48 Hours
#GetModern MODERNIZE AUTOMATE TRANSFORM
Generic Assessment Output • Uses Averages from Real World Completed Assessments
• KPI Summary Table Deliverable on Technical/Operational Benefits
Generic #GetModern Proposal
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