Module 2: Automated Infrastructure Process
The Plan
Business behind websites
Turn you from prospect into marketer
Break down 3 areas
automated
infrastructure
process
A lot of depth to this module
Keep it simple
in and out
traffic and offer
Pen & paper notes
The feedback from survey
List building is the focus
Today you’re going to see the full picture of what
I’ve been working on to make million’s
Before I Show You AIP
Let me take you down memory lane, when all this used
to be a pain …
This is when it all took off for me
http://www.easyprofitauctions.com/thankyou/limitedbonus/cashcow/
Past 3 years I’ve built 9 free front end products
eBay Cash Cow
Post Launch Profits
PLP Secrets
List Building With Alex
Guru’s Dream
Tweeting With You
Newbies Nightmare
Triple Threat Affiliate
Guru’s Nightmare
I Shifted Focus...
From building products
Building a list
E-mail marketing
Relationship marketing
Online coaching
Back-End Selling
Automated vs Fully Automated
Different stages and different phases
Shift focus at different times
That’s Why Module #1 was so Important
Product Launch
Pre-Launch
Launch
Post-Launch
‘Post Launch Profits’ Launch
Started with an idea
Followed mentor advice
Pre-Launch
Built
Free product
Paid product
System
Marketing material
Now let’s look at the stages...
1. Create Free Product
2. Create Paid Product
3. Bought Software Script
4. Outsourced
Building Of The Site, Graphics,
Affiliate Program & Marketing Tools
5. Found People To Promote The Launch
Pre-LaunchCreate free product
Create paid product
Bought software script
Outsourced
Building of site
Graphics
Affiliate program and tools
Marketing material
Got people to promote launch
Launch
Kotobot people to promote launch
Give away 75% commissions
25% left paid for outsource in prelaunch
Made $0
Build a list of 5,000 people
Post Launch
Sent e-mails weekly to list
Made $78k in 6 months
Nothing else in 3 years
List still grows to this day
OTO still sells to this day
Still send emails making me money weekly
What Did I Do Next?
Rinse & Repeat
Launched PLP Secrets
Exact Same Process
Exact Same Results $0 – 5,000 list
Back To Automated vs Full Automated
PLP & PLP Secrets are both fully automated now
Traffic flows
List Builds
OTO Sells
Free product Creates Value
But I make money when I manually e-mail my list with
affiliate promotions
So the system is automated, not full automated
And if I didn’t add value to the list, they wouldn’t continue to buy
REALITY …
Before any money was ever made, I had to create
everything in pre-launch
Reality was that I worked for months without pay
in pre-launch but now still make money to this day
without lifting a finger
That’s been my business model for the past few years
Past 18 months I’ve been coaching
Which means for you, we need to first teach you how to
automate before you can run an automated system
Past 8 months I’ve been working on a change that will
generate us millions!
And I’ve shifted my FOCUS to backend marketing
Back End MarketingAIP
I’ve been studying this for the past 2 years
Been building the system for the past 8 months
First test in December 2009 $50,000
This month We started list building as focus again
adding 20,000 new people to my list
Only to drive through our AIP not affiliate sell
like my previous business model was
Plus all my previous front-end products will go into
my one backend... in the past they all had their
own
Previous Backend’s
• Free Product
• Backend
• Email Marketing
But that still made us many hundreds of thousands of
dollars online ...
Backend tens of thousands
Email marketing hundreds of thousands
• Now we’re doing things totally different to grow the company by
hundreds of %
Fact ...
• You do not need a huge list to profit from this system
• I was making enough to quit my job with 2,000 list
• Profits can start to come in from day 1 of phase #1
• Then you expand and grow as income flows to grow
all metrics ( shown later )
What Is A Back End?
The back end is where sales are made after the initial
point of contact with a customer (opt-in or low-ticket
sale)
For example:
One-Time-Offer
Upsells/Downsells
Continuity/Membership/Recurring
E-mail Marketing (After they opt-in)
70-90% of the profits can be made on the back end,
but most people ignore it!
Phaze 1
I’ve Saved You Years ...
Years Of Learning
Months Of Building
Time & Effort in Outsourcing
Thousands of Dollars In Fees
Add On’s To initial Phase.
• Up sell's
• Down sell's
• Integration Marketing
• Continuity Income
• Email Marketing
• Affiliate Marketing
Phaze 2
business says first sale is hardest
to make!• why not skip selling first sale and focus on backend?
• free offer does few things
• #1 gets target market into funnel
• #2 you can be a giver not taker
• #3 you can market free stuff hard and not be seen as a
pushy seller
• #4 educates people on what you have to sell
• #5 dip toe before plunge into pool
Phaze 3
Basic Stages From Here On Out:
advice
set up
test
traffic
list
e-mail marketing
growth
Your Back End Process
Can you now see the power of back end selling?
Just drive traffic to free product’s
And millions to be made on the back end
After 3 Phazes
When you’ve automated your process
a lot goes into growing it need to KOTOBOT
traffic
conversions
building relationship with list
e-mail marketing
building out back end
creating new front ends
So it’s a LOT to take on but with:
a plan
advice
support
it’s all very doable and VERY profitable
Zoom Back To Phaze 1
This is where to start next week!
Each Module Builds Upon
• module #1 was put in place to train you how to plan forward,
• module #2 was put in place to show you the full picture
• module #3 will train you on phase #1 of AIP
• Social Media Money
• Traffic Week
• List Building Machine
• Funnel Focus
• JV & Affiliate Training
• Membership Riches
• PLUS MORE ...
The Out Come
We’ve Turned You From Prospect Into
Marketer
By Showing You A Real Business
Model That Makes Money Behind
Websites
Now Your Ready To Install One Into
Your Own Life For Online Riches.
the future is that time you
wish you'd done what
you're not doing now.
What Happens Next
You’ll Receive your
Profit Pulling Platform
Welcome Pack
Access into the MWA community forum.
After Module #3
Where we’ll be covering your PPP fully
Then its Hands On Training Here On Out
Tyson