The Leader In Audience Monetization For Financial Analysts

MONTEXTmontext.com

2  

Purpose-Built For Financial Research Publishers

Profit From Your Expertise

The  team  at  PTT  Capital  has  recently  rolled  out  a  new  pla6orm  

called  Montext  that  is  purpose-­‐built  for  investment  and  financial  

research  publishers,  like  yourself,  to  quickly  and  easily  begin  

mone@zing  content  or  expand  mone@zed  content  without  any  

addi@onal  effort  or  costs.  

3  

Trust  You  have  successfully  built  a  loyal  following  of  people  who  trust  and  respect  your  research.  

Eye  Towards  Monteiza5on  You  have  likely  thought  about  expanding  or  diversifying  your  content  from  @me  to  @me  to  increase  your  revenue  stream  without  cuFng  into  your  research  efforts.  

Thought  Leadership  Thought  Leadership  

You  publish  regularly  through  your  blog  or  through  3rd  party  media  

channels  like  SeekingAlpha  because  you  desire  to  grow  your  audience  

reach  and  find  fulfillment  in  sharing  your  insights  with  others.      

Entreprenuerial  You  are  ready  to  expand  and  

grow  your  business.  

Montext is seeking qualified analysts for limited spaces within our content network.

Seeking Qualified Analysts

4  

Start to monetize your research today without any upfront investment.

The Montext Platform

Keys To Monetizing Your Content Mone@zing   your   content   online,   however,   is   a   daun@ng   endeavor.   Establishing   the   op@mal   product   strategy,  

pricing   strategy,   payment   gateways,   publishing   processes,   customer   support   infrastructure,   and   new   customer  

acquisi@on  requires  significant  investments  and  experience.    

Product  Strategy   Pricing  Strategy   eCommerce  &    Publishing  

Customer  Support   Customer    Acquisi5on  

5  

Montext’s publishing platform key features

Turn Key Publishing Platform

Blog  &  Gated  Publishing  Free  and  gated  publishing  interfaces  

with  email,  RSS  and  mobile  

distribu@on.    

Online  Support  Real-­‐@me  chat  support  and  online  

@cke@ng  system  to  resolve  all  

customer  service  needs.    

eCommerce  Web  storefront  and  global  payment  

gateways.  

Customer  Database  Customer  database  segmented  by  

prospects,  leads,  marke@ng  qualified  

leads,  and  customers.  

6  

Mobile App Features Your content on the Montext platform get their very own gets a dedicated mobile app.

Offer  your  customers  the  choice  

to  download  the  app  on  the  two  

leading  smartphone  opera@ng  

systems  in  the  world.  

Real  Time  Alerts  

Send  real-­‐@me  mobile  alerts  to  

your  customer’s  every  @me  you  

publish  research  or  breaking  

news.  

Content  Library  

Search,    Comment  &  Favorite  

iPhone  &    Android  Versions  

 Complete  access  to  your  en@re  

content  library  on  the  go.  

Ability  to  search,  comment  and  

favorite  content.  

7  

Montext provides all marketing services to support new customer aqusition.

Marketing Services

20%  

10%  

60%  

10%  

Email Search Site SeekingAlpha

Marke@ng  Mix  

Elite Branding & Customer Acquisition Montext’s  elite  marke@ng  team  will  lead  all  marke@ng  efforts  to  drive  your  brand  and  acquire  new  customers.    

Content Marketing Focused In   our   experience,   80%   of   customers   are   acquired   via   your  blog,   SEO,   Email   and  Direct   Traffic.     This   allows  us   to   focus  marke@ng   resources   on   assets   you   own   vs   spending   $   on  adver@sing.  

8  

Montext powers leading analyst, Mark Gomes, & PTTResearch.com

PTT Research

In the 5-years prior to launch in 2014, Mark Gomes built an enormous following (thousands of investors) by providing free research samples to the general public

Via SeekingAlpha.com. Within the first three months on the Montext platform, Mark was able to drive over $500,000 in subscription revenue. PTTResearch.com

ended 2014 doing over $2.2 Million in subscription revenue (required no investment on his part other than ongoing content).

9  

Montext’s Four Step monetization system.

The Secret To PTT’s Success

Retail  Investors  can  browse  PTT’s  free  channels  at  will  (no  registra@on  required).  However,  these  channels  only  provide  enough  value  to  en@ce  them  to  register  /  opt-­‐in  (double  opt-­‐in)  to  PTT’s  FREE  email  newsle`er.

Build Readership Via No-Strings-Attached Research

By  subscribing  to  PTT’s  free  email  newsle`er,  readers  give  permission  to  market  directly  to  them.  It’s  the  most  efficacious  way  to  transi@on  a  reader  from  free  readership  to  paid  subscribership.

Convert Readers To Leads

You  can  define  your  own  subscrip@on  product,  frequency  (including  ad  hoc),  and  price.  Montext’s  team  will  handle  the  site  development,  commerce  engine,  marke@ng,  invoicing,  collec@ons,  and  payment  to  you  on  a  prompt  monthly  basis.

Define Content Products Subscrip@on  products  are  affordable,  but  deliver  a  lot  of  info  in  a  very  @mely  manner.  Customers  get  valuable  /  ac@onable  research,  oaen  weeks  before  releasing  it  to  the  general  public  channels  (the  lead  @me  for  public  release  is  up  to  the  analyst…and  public  release  is  not  compulsory).

Monetize Content

10  

Ian  Karnell  

ian@montext.com  

508-­‐572-­‐0057  Profit From Your Expertise! Get in Touch

MONTEXT

montext.com