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Hult Global Case Challenge 1

…MORE AWARENESS MORE

…WATER HULT GLOBAL CASE CHALLENGE

“ ”:TEAM GEORGIA( )TORNIKE BAKHTURIDZE C

ILIA BAKHTURIDZE

ZVIAD AKHLOURI

IVANE JAVAKHISHVILI TBILISI STATE UNIVERSITY

( )TSU

:// . . . /http www tsu edu ge GEORGIAN TECHNICAL( )UNIVERSITY GTU

:// . /http gtu ge

,Dubai 2011

http://www.tsu.edu.ge/


http://gtu.ge/

http://gtu.ge/

http://gtu.ge/





INTRODUCTION

, .Since the very birth of human civilization people have moved to settle close to water All,people everywhere

, .and every day need it Water is the most important single element needed in order for

people to achieve the " -universal human right to a standard of living adequate for the health and well being of

himself and his .“ ( , );family Article 25 Universal Declaration of Human Rights (There are enough clean water resources in the world see Freshwater Resources 2005 ;

–IDA WaterResources), .but they are unequally distributed among Continents and Countries WATER POVERTY INDEX BY COUNTRIES ( ; Center for Ecology and Hydrology

:// . . . / .http www ceh ac uk index html)

http://earthtrends.wri.org/pdf_library/data_tables/wat2_2005.pdf


http://siteresources.worldbank.org/IDA/Resources/IDA-Water-Resources.pdf




http://www.ceh.ac.uk/index.html









INTRODUCTION

% , -Only 3 of the water on Earth is not salty and two thirds of this is locked up in ice caps.and glaciers Of the

%, - ,remaining 1 one fifth is in remote inaccessible areas and much of the rest arrives when

,it is least wanted as . . %monsoonal deluges and floods The result is that humans are able to exploit only 0 08 of

’all of the world s . % ( , %water Agriculture presently uses 70 of the available freshwater resources Currently 70

’of the world s , , % - ),irrigated land is in Asia when in Africa 94 of agriculture is rain fed with industry

%using 20 and %.municipalities using 10 , - .While world population tripled in the last century the use of water increased six fold

Experts predict that the ’ .world s population will reach nine billion by 2050 ( ; Statistical Data By International Water Management Institute

:// . . .http www iwmi cgiar org ) TREND OF WATER USAGE

http://www.iwmi.cgiar.org/






KEY FINDINGSo There are significant GROUNDWATER ASSETS available even in - .some of the most drought prone areas of the world Although

,available these Groundwater assets are not being used today -because often the leaders of drought prone countries do not .possess the political will to drill water wells for their own people

o Solar energy and rarely wind energy can be used for .Pumping and distribution of water

o Participation and education in community water supply and .Sanitation programs are one of the success factors This also implies the use of equipment that can be repaired at the local .level

o New WATSAN CREDIT .program will be developed and implemented

o ( ).Water will be provided free of charge philanthropically

o ( )Common Bathrooms for men and woman separate will be constructed by producers of

( & ). ’products of hygiene for instance P G It s perfect opportunity to penetrate the emerging markets

. ’ !of developing countries This service won t be free

http://earthtrends.wri.org/pdf_library/data_tables/fw2n_2000.pdf






SOLUTION ATGLANCEo Groundwater assets are assessed according to GROUNDWATER

-AVAILABILITY STUDY FOR WATER SHORT DEVELOPING

COUNTRIES .conducted by UNEP and geological investigationo .Target areas are defined and wells are drilled

o (Water storage tanks are placed on defined plenty of groundwater) , , -assets places above the ground made from Ferro cement and- , , ,bamboo reinforced with total capacity of 10 000 tons sometimes

used in roof .RAINWATER CATCHMENT

o Smaller water storage tanks are placed in the middle of/ ,community village the capacity of it varies from community to( ).community according to size of it

o ( ),Sand filters rarely Solar distillation and other treatment.opportunities are used to make the groundwater drinkable

o ( ) /Solar energy rarely the wind energy is used to pump lift and

.distribute water using pipelines among water storage tanks

o




SOLUTION ATGLANCEo Families or small communities may use the new WATSAN CREDIT to

construct

.their own toiletso This model of toilet represent a combination of two toilet models developed by National Sanitation Task Team (( )012 336 8811 . . .xga@dwaf pwv gov za; Private Bag X313 , ).Pretoria 0001

o This model reuses the household wastewater for sewerage system and many toilets can be connected to .the same system

o , “ ”If many families are connected to the system the MIX collected in sewerage

.system can be treated and reused for irrigation or common bathrooms

mailto:[email protected]







SOLUTION ATGLANCEo “ ”The MIX from sewerage system flows .into water treatment network After .Treatment water can be used for irrigationo The common bathrooms are constructed by hygienic product providers as a means of income generation and as a .part of their corporate social responsibility

o ( -This service will be very cheap about 2 5 rupees including necessary hygienic : & ).products soap shampoo

o Informational flyers will be distributed among people regarding health care and

.hygienic issues




IDEA IN ACTION (WITH)PRIMARY CALCULATIONS

o After Groundwater investigation the appropriate places are defined.

o Wells are drilled.

o Water Storage tank (10,000 tons) is placed, solar energy batteries andwater filter are installed.

o Smaller Tanks are placed in the middle of villages/communities andwater distribution system is built.

o The water in main water storage tank is sufficient for 10,000 families

o 1 tone water per family, weekly ( total: 40,000 – 45,000 persons).

So, the idea is cost-effective (philanthropically)$1,000,000/40,000=$25 (per individual)

Totally $2,5 billion is enough to provide 100 million of water-scarce

Population in 5 years.




LOGICAL FRAMEWORKMATRIX INTERVENTION LOGIC OBJECTIVELY

VERIFIABLE INDICATORS OF ACHIEVEMENTS

SOURCES AND MEANS OF

VERIFICATION

ASSUMPTIONS

:OVERALL OBJECTIVE.1 R eac h i ng a t le a s t 1 0 0

m ill io n p eo p le i n 5 y e ar s

Y ea rly W ate r P ov er ty In de x( * ) ;WPI by coun tries

A nn ua l p ro gr es s; ;re po rt R esea rc h

Po l it ic a l Wi l l an d f ul l Su ppo rt fr om lo ca l

’ ,go v er nm e nt s sid e to i mp ro ve l iv in g c on di ti on s

;of pe op le( ):SPECIFIC OBJECTIVE S.1 In cr ea se A wa rene ss amo ng

Pe opl e a nd l oc al.Stakeholders

.2 Cr ea te Suc ce ssfu l W atS an.S up pl y M od el

.3 Wa tS an Cre di t Pr ogr am

P eo p le a t B OP ar e we l l;i n f o r m e d

T he le ve l o f a wa re ne s s of p eo pl e r eg ar di ng W at Sa n;i s s u e s

S at is fa ct io n o f i nv ol ve d s ta ke ho ld er s a nd e nd

;c u s t o m e r s

S u c c e s s f u l c om pl et io n o f

t ra in in gs a nd,wo rk s ho ps N umb e r of;a t t e n d e e s

R e se a rc h c o nd u ct e d;in t a rg et ar ea s

Pu bli c I nt er est t o b ec ome mo r e aw a re a n d to ge t

e du ca te d r eg ar di ng W at Sa n;i s s u e s

Lo c al g o ve rn m en t h av e t o:p ro vi de m un ic ip al s er vi ce

s up pr es s c or ru pt io n a nd;f r a u d

:EXPECTED RESULTS

.1 Le ss p eopl e will di e b y- .w at er r el at ed d is ea se s

.2 Ea ch f amil y or s mal l co mmu nit y wi ll get W at San

Cr edi t t o bu il d th ei r owntoilet

;M or ta li ty i nd ex

;N um ber o f i nf ect ed p eop le N um b er o f t oi l et s bu i lt i n;v i l l a g e s

R et u rn r a te o f W at Sa n;c r e d i t

S ta ti st ic al d at a

co ll ect ed in t arg et;a r e a s W at Sa n C re di t

h i s t o r y

A ff or da bi li ty o f p er ce nt

;ra t e on Wa tS a n Cr e di t

:ACTIVITIES.1 Pu bl ic awa re ness

,campaigns, .T ra in in gs w or ks ho ps

. -2 In ve st igat io n an d p re

feasibility;S tu di es d ef in in g t ar ge t.areas

. - ,3 We ll dr illi ng Pla ceme nt of wa ter

,s to ra ge t an ks i ns ta ll in g solar

Ba tte rie s to p ump wa te r and.i n st a ll i ng f i lt er s

.4 Cr ea ti on o f WatS anCredit

6 mo n th p r og re s sr e p o r t

- -No n in e r tne s s an d co’op era ti on fr om pe opl e s

;s i d e Fu ll su ppo rt fr om

;g o ve r nm e nt ' s s i de




VALUE CHAIN MAP

itiator

.ater Org

to fulfill the root Objective -o involve local government and local stakeholders in policy setting processes to avoid uncertainties and possible tensions

... - .to increase awareness among local inhabitants regarding necessity of co operation and their rights

ctivities conducted by experienced people in WaterCredit program and invited professionals on possible ways how to get clean water

’People at BOP and NGO s will observe and monitor all the processes to unmask corruption and fraud

F i n a n c i a l

S e r v i c e

E q u i p m e n t

P r o v i d e r s

L o g i s t i c

S e

r v i c e

&

I T

M a n a g e m e n t

S e r v i c e

P r o v i d e r s

SanitationP

roductPro

viders

;gation to define target areas; .on of possible places for water storage tank placement Pumping and distribution of water using solar energy

;End Customers People at BOP lacking access to c

P&G,

Palmovileo

rrelative

Loca

lNGOs

Small Water tanks in the middle of community/village

Toilets

Common Bathrooms, for man or woman (separate)

Partly of fully financed by WATS

Hygienic Product Provi




ACTIVITYSCHEDULE

I II III IV I II III IV I II III IV I II III IV I II III IV I II III IV

Public Awareness campaigns,

trainings, WorkshopsActive negotiations with local

government and political

authorities.

Active Fundraising Campaign.

Geological investigation and secondary

research to define appropriate places for

well-drilling and Water tank placement.

Participation and education in

community water supply and Sanitation programs.

New WatSan Credit elaboration.Water Storage Tank Placement,

installation of solar energy batteries and

filter (if necessary)

Building Water distribution Network

Construction private toilets within

new WatSan Credit.

Active negotiation with hygienic product providers regarding common bathrooms

(owned by them)

OctoberActivities

May June July August September




EXPENSES IN 6MONTHS /NAME OF PRODUCT OR SERVICE

PURPOSE UNITS UNIT PRICE TOTAL

PRICE( , )Main Water Storage Tank 10 000 tons 1 . ,$ 200 000 00

/Smaller Tanks in the middle of villages communities, -2 500 Gal Fresh Water Poly Tank LG 102Dx81H

*

127 .$ 868 65 ,$ 110318 55

( )Water Well drilling Machine can be rented 1 .$ 90 000 . ,$ 90 000 00

Plastic Water Pipes .70 000 m . . –Approx $ 1 5.1 6

. ,$ 112 000 00 Water Filtration . ,$ 150 000 00

(Solar energy generator including)installation

. ,$ 100 000 00

-Groundwater investigation and pre

feasibility studies. ,$ 50 000 00

, ,Public Awareness campaign trainings&workshops negotiation process with

government

. ,$ 100 000 00

, ,Wages administrative expenses bonuses . ,$ 87 681 45

:TOTAL EXPENSES $. . ,1 000 000 00

:PLEASE NOTE ,There are conjectural prices shown on this table except smaller tanks*.

%TOTAL EXPENSES MAY RAISE UP TO 10

http://www.watertanks.com/category/367










IMPACT POTENTIALo ( )Sustainability Productive over time ,Successful creation improvement and implementation of the presented project will be

actionable way out from . -current critical situation This model is very cost effective . . , . - .$1 000 000 00 per 40 000 45 000

persons ( / )$25 person . , , ,and affordable for poor population In addition communities that consists up to 50 000

,individuals may create ( )an Union cooperative or something like SHG organized by local people to attract 1M

/ / .grants pledges donations This model can show first result within 6 months and the exploitation period of it is over

100 .years Annual .operational costs are low that can be covered by local government as a municipal serviceo Scalability Reaching , - ,40 000 45 000 , . ’people in 6 months imply that Water Org s root objective can be

achieved in 5 years if Sufficient amount of capital will be accumulated ( . ).2 5Bln After one year operating on target

,market the duration ( ,of Project implementation will be reduced Public awareness is raised Knowledge base is

,created local ).inhabitants are educatedo Limitations ,This model is elaborated for countries having rich assets of groundwater otherwise it can

by used for any , ’ .country despite it s geographical location Second biggest limitation is lack of starting

capital and immobility of .natural resources




IMPACT POTENTIALo – ,Employment Growth Opportunities Demand for high quality Workforce .Water Org have to train local inhabitants to enhance their professional skills and

,implement not complicated ,user friendly interface technologies to increase employment opportunities for local

. . ’population Water Org s .overall objective is to reach at least 100 million people during next 5 years Fulfilling

. ’ ,Water Org s objective imply ’ ( -that increased number of FDI s and donors pledges will be addressed toward target water

)scarce areas and .simultaneously millions of workplaces will be created

o SME and NGO Participation and Growth & .The involvement of local NGOs SMEs play an important role in implementation of project

Local NGOs may provide voluntary service and each activity conducted by local SME is means of income

generation and regional . .development Local SMEs and NGOs must be linked to all processes

o ,Strategic partnerships needed for success .Water Org should cooperate with other international organizations to be successful in this

:area members of , ( ),World Bank Group focused on WatSan issues The German Agency for Technical Cooperation GTZ . ,GlobalWater Org European Union and with other interested authorities or small

/ ’ .local international NGO s If all , & , .of them will amalgamate their forces knowledge bases capital the results will be higher

,So economic of scale can be reached at “ ”.New Consortium“ ”.New Consortium




-CROSS CUTTINGTHEMES

o ( )Environmental Impact benefits ,Providing clean drinkable water and basic sanitation will improve living conditions of

.thousands of millions .Deserted areas become more populated and acceptable for normal living The process of

immigration will be .delayed

o , ,Public Interest Potential Support National Priorities ’ , -It s medically stated that clean water is essential for normal development and well being of

. ’ ,human It s evident that the local population and other beneficiaries will do their best to support the

successful implementation of . - . ,new initiative The key issue of governments of water scarce countries is WatSan So

political bodies focus .attention on mentioned themes and probably they'll assist Water Org to suppress corruption

.and fraud

o Gender Equity ’ , - /According to Hult s case the majority of women living in water poor countries regions suffer

.from lack of water Mostly women are responsible for collecting sufficient amount of drinkable water for whole

.family Providing ( )clean water directly to their homes or nearby them will slightly facilitate daily life of

. ,women Also women suffer , ( ).more from common latrines than men privacy issues

o –Youth Opportunities particularly for young People ,Young people children and adult spend much time together their mothers to find drinkable

sources of

, . ,water instead of attending lessons at school As a result of improved WatSan condition youth will be able to get .appropriate education In addition kids will have more free time to play and do anything




RISK MANAGEMENTMATRIX

RISKS POTENTIAL ADVERSE IMPACTS

RISKLEVE L

RISK MANAGEMENTSTRATEGY

RESPONSIBILITY

,C o r r u p t i o n

F r a u d

O ng oing pro ject s may

;f a i l r is in g u ne xp ec te d;expenses

I nv ol ve g ov er nm en t b od ie s a nd

l oca l sta ke hol de rs i n th e

p ro ce ss es a nd i nc re as e a wa re ne ss am on g t he m r eg ar di ng- ;n ece ss ity o f c o o pe rat io n

;S tr on g m on it or in g s ys te m

L o c a l

;G o v e r n m e n tM u n i c i p a l i t i e s;

I ne rt ne ss f ro m’p e o p l e s s i d e

D el ay o f pr ojec t;activities

;Ineffectiveness

A n a gg re ss iv e m ar ke ti ng, ,c amp ai gn t rai ni ngs wo rks ho ps

t o i n c rea s e aw a r ene s s of l oca li n h a b i t a n t s

. ;W at er O rg L o c a l

;G o v e r n m e n t

L a c k o f f in an ci al A id s

a n d P l e d g e s

D el ay o f pr ojec t;activities

;Ineffectiveness

-F un d r is in g c am pa ig ns c on du ct ed. /b y w a t er or g o r a nd o t he r l oc al

a nd i nt er na ti on al N GO s

. ;W at er O rg L o c a l

;Government

;M ed ia p ar tn er s,L oc al C ul tu re

,T r a d i t i o n s M e n t a l i t y

L oc al i nh ab it an ts’m i gh tn t a c ce pt t he

t e rm s or o t he r c o nd it io ns of t h e ne w i ni ti at iv e a nd/i n n o va t i on i n v e nt i o n

.W ate r O rg h a ve t o f or e se e t he,t rad i t ion s lo ca l c ul t ur e a nd

;m ent a l ity o f t a r get a rea T he b e nef i t s m u s t b e cle a r ly

e xp la in ed t o l oc al p op ul at io n;b y P ro gr am i ni ti at or

. ;W at er O rg;I nv ol ve d N GO s

L a c k o f l o c a l q u a l i f i e d;w o r k f o r c e o r

-c ro ss c ul tu ra ld i f f e r e n c e s

S uff ic ie nt am ou nt of q ua li fi ed w or ke rs a re

i mpo rt ed f rom o the r c ou nt ri es a nd

e mpl oy me nt ra te is d e c r e a s e d

;s i m u l t a n e o u s l y Delay;o f proj ect acti vi ties

;Ineffectiveness

.W ate r O rg a nd pr ogr am ma na ger s s hou l d pu t the t rai n i ngs i nto

.t he l i st o f ac t i vit i e s

. ;W at er O rg P r o g r a m

;I n i t i a t o r p r o j e c t;m a n a g e r

High Medium Low




PUBLIC AWARENESSo - ,People play an important role in policy setting process especially in

developing

.countrieso ,Every initiative achieves its objective when the demand comes from

people and .every process is driven by them ,Latest news happened in Arabic world showed that none of the political

authorities

’ .can t resist the will of society We aim to increase awareness among local inhabitants regarding their

rights and . ,necessity of collaboration As a result of it people feel the strength

of their will and they .believe they can change their lives




&SOURCESREFERENCES

.i ;Centre for Ecology and Hydrology :// . . . / .http www ceh ac uk index html

.ii , ;The Universal Declaration of Human Rights Article 25:// . . / / / / .http www un org en documents udhr index shtml

.iii ;By International Water Management Institute :// . . .http www iwmi cgiar org.iv ; :World Resources Institute Data tables ,Freshwater Resources 2005 Groundwater and

, ; Desalinization 2000 Food and Water 2008 :// . . / / . =http earthtrends wri org datatables index php?theme 2

.v – ( )Project Cycle Management Guidelines Aid Delivery Methods European Commission

.vi , : ,National Sanitation Task Team Department Water Affairs and Forestry Sanitation for a, ,healthy nation February 2002 Sanitation technology options

.vii

.viii

.ix



http://www.un.org/en/documents/udhr/index.shtml




http://earthtrends.wri.org/datatables/index.php?theme=2









THANK YOU :IVANE JAVAKHISHVILI TBILISI STATE UNIVERSITY

.i ( )TORNIKE BAKHTURIDZE CAPTAIN.ii ZVIAD AKHLOURI

.iii :GEORGIAN TECHNICAL UNIVERSITY.i.ii ILIA BAKHTURIDZE

…. ….MORE AWARENESS MORE WATER

Hult Global Case Challenge2011

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