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December 2012 edition - Morning Star Business Report is published by Morning Star Publications, publishers of the Seaford Star, Laurel Star, Salisbury Business Journal and other special publications. Coverage area includes Kent & Sussex Counties in Delaware. Focusing on Kent & Sussex Counties Chamber updates as well as local business news.
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morning star DECEMBER 2012 Sussex County Realtors ® Wired for business! Gifts for the techie on your list Hidden Treasure - KINfolk ALSO INSIDE Business Report
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Page 1: Morning Star Business Report

morning star

DECEMBER 2012

Sussex County Realtors®

Wired for business!Gifts for the techie on your list

Hidden Treasure - KINfolk

ALSO INSIDE

Business Report

Page 2: Morning Star Business Report

Business Report | December 2012

Horty & Horty, P.A. • Certified Public Accountants

29 Bancroft Mills Road • 4th Floor • Wilmington, DE • 19806

3702 North DuPont Highway • Dover, DE • 19901

Strategic Tax Planning

Audit Services

Profit Analysis

Fraud Protection

Business Valuation

Human Resource Consulting

www.horty.com • 888.968.7168

Page 3: Morning Star Business Report

Business Report | December 2012

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Page 4: Morning Star Business Report

Business Report | December 2012

ED ITORDaniel Richardson

COMPOSIT IONCassie KraemerElaine Schneider

Tina Reaser

SALESChris Redman

Rick CullenSutton Joseph

CONTACT Morning Star Publications

302-629-9788P.O. Box 1000

Seaford, DE 19973

[email protected]@mspublications.com

Focusing on the ambition and innovation that make

Delaware businesses unique.

please recycle this magazine

Business ReportVol.16 No.3

GREATER GEORGETOWNTHE

Chamber of CommerceDec. 3 - Sussex County will kick off its Annual Food Drive Event, and Caroling on The Circle at 6:30 p.m. Call the Sussex County Admin. office at 855-7742 for more info.Dec. 5 - Chamber Economic Development Council Meeting, noon-1 p.m. at the Georgetown Wesleyan Church, North Bedford St. ext.Lunch provided & all are welcome! Call 856-1544 for detailsDec. 5 - Chamber Board of Directors Meeting, 4 p.m. at the Chamber Office.Dec. 6 - Chamber Christmas “Balloon” Parade at 7 p.m. Theme: Christmas in Candyland! Sponsorship and entry info - www.georgetowncoc.comDec. 12 - Chamber Breakfast Meeting, 7:30-8:30 a.m. - Lighthouse Landing Restaurant, Sussex County Airport in Georgetown- Special Guest Speaker - TBA $9 per person. RSVP by Tues., Dec. 11 by calling 302-856-1544.Dec. 13 - Chamber Holiday Banquet & 2013 Installation of Officers from 5-8p.m. at The Brick Hotel in Georgetown. RSVP by Dec. 1 to 856-1544 or email [email protected]. Bring a non-perishable food item to benefit the GT Wesleyan Church Food Pantry.Dec. 19 & Dec. 26th - NO CHAMBER MIXER or LUNCHEON. Happy Holidays!

Linking Business with the Community302-856-1544 | [email protected]

www.georgetowncoc.com

Affordable Business Systems

1-888-727-2679affordablebusinesssystems.com

119 Fulton St., Salisbury MD

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• Copiers • Printers • Fax Machines• Sales • Service • Supplies• Special Programs for Non-Profits • Special Programs for New Businesses

from the editor

I am beginning to get excited about Christmas already. It’s not even Thanksgiving yet, and

I have already started putting Christmas music on while I am cleaning. There seems to be a kind of magical quality about this time of year that makes humans want to celebrate.

Cultures throughout human history have held celebrations this time of year, probably to keep our minds off of the fact that we are in the midst of the longest and coldest days of the year (although we seem to have missed out on

the cold part this year). If we didn’t have a celebration to look forward to, this time of year would be quite depressing.

Each family seems to have their own unique traditions during the holidays. For my family, one of my favorite traditions is breakfast on Christmas morning. For some reason, every year we have sliced up oranges and made fresh squeezed orange juice in the juicer. No matter what time of year it is, the smell of fresh orange juice always reminds me of Christmas.

ExtrEmE makEovEr coming to sussEx county

Daniel Richardson

Page 5: Morning Star Business Report

Business Report | December 2012

[contents] 12/12

14

21 6 CHAMBER NEWS

10 GUEST COLUMN How different types of credit can affect your score. By JOHN ROWLEy

12 FEATURE STORy Christmas gift ideas for the techie on your list. By CAROL KINSLEy

14 COVER STORy Sussex County Association of Realtors - Helping clients to stay one step ahead. By CAROL KINSLEy

16 GUEST COLUMN Social media and business: Are you keeping up with your competitors? By DOUG PHILLIPS

18 HEALTH REPORT

22 BUSINESS LICENSES

25 HIDDEN TREASURE KINfolk provides computers to hospitalized and homebound kids.By CAROL KINSLEy

26 BUSINESS DIRECTORy

On the COver The Sussex County Association of Realtors team. Photo by Eric Young

12

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Page 6: Morning Star Business Report

Business Report | December 2012

Chamber Phone Key contact Dues* Members Fax

Bethany-Fenwick chamber of commerce 539-2100 carrie subity $211 800 539-9434

Delmar chamber of commerce 846-3336 Diane Johnson $75 67 846-3336

Georgetown Chamber of Commerce 856-1544 Karen Duffield $150 460 856-1577

Laurel chamber of commerce 875-9319 Don Dykes $125 125 875-5908

Lewes chamber of commerce 645-8073 Betsy reamer $210 432 645-8412

Milford Chamber of Commerce 422-3344 Jo Schmeiser $165 310 422-7503

millsboro chamber of commerce 934-6777 amy simmons $150 260 934-6065

milton chamber of commerce 684-1101 georgia Dalzell $150 120 684-1101

rehoboth-Dewey chamber of commerce 227-2233 carol Everhart $215 1303 227-8351

Seaford Chamber of Commerce 629-9690 Paula Gunson $150 340 629-0281

Central Delaware Chamber of Commerce 734-7513 Judy Diogo $225 868 678-0189

Delaware state chamber of commerce 655-7221 Bill stephano $299 2800 654-0691

Delmarva Black Chamber of Commerce 450-4501 Clay Hammond

* Annual membership cost based on businesses with fewer than 10 employees. For Delaware State and Central Delaware chambers membership cost figure is for 1-5 members. For Delaware State Chamber special rate applies if business already belongs to another chamber.

CHAMBER NEWS

Castrol Premium Lube Center located at 28569 Dupont Blvd. on Rt. 113 in Millsboro held a ribbon cutting and grand opening recently which benefitted the Millsboro Volunteer Fire Department. Pictured from left: William Pfaff, Delaware Small Business Development Center; Kristopher Adams, Millsboro Fire Dept.; Mike Krim, Miken Builders; Tom Willette, Castrol PLE; Robert Bryan, Millsboro Fire Dept.; Ron O’Neil, Millsboro Fire Dept.; Jean Marsiglia, Castrol PLE; Robert Mellinger, Castrol PLE; Tori Bradshaw, Castrol PLE; Gary Marsiglia, Castrol PLE; Lynn Glass, Castrol PLE; Chad Burcham, Castrol PLE; Henri Belcher-Stack, WSFS Bank; Kevin Gogarty, Castrol PLE; J. Nicole Lord, Castrol PLE; Lorenzo Olden, Castrol PLE; Shirlee Hewitt, Castrol PLE; Michael Truitt, Castrol PLE.

riBBon cuttingCastrol

6

Page 7: Morning Star Business Report

Business Report | December 2012

The Central Delaware Chamber of Commerce (CDCC) recently joined The Rodney Village Pharmacy in celebrating their grand opening and offi-cial ribbon cutting. Friends, family and local CDCC members joined the celebration. The Rodney Village Pharmacy is located at 1646 Governor Ave., Dover. They can be reached at 302-747-7533, [email protected] or visit www.rodneyvillagepharmacy.com for more information. Photography by Medgine Clery

The Greater Seaford Chamber of Commerce recently held a ribbon cutting ceremony for Seaford Pharmacy. Chamber, city and county representa-tives were on hand. The pharmacy can be reached at 629-3737 and offers free delivery. Captain Ali Rachat, a friend of the owner of Seaford Pharmacy, cuts the ribbon to celebrate the opening of the new store which is located on Stein Highway. Owner Waheed Aziz is on his left and Seaford Mayor Bill Bennett is on his right.

riBBon cuttingRodney Village Pharmacy

riBBon cuttingSeaford Pharmacy

7

Page 8: Morning Star Business Report

Business Report | December 2012

CHAMBER NEWS

The Chamber of Commerce for Greater Milford along with sponsors Jon Good, Dentsply Caulk, Extreme Total Fitness, i.g. Burton, WSFS and The Delaware Prostate Cancer Coalition presented the American Cancer Society with a $1000.00 from a portion of the proceeds from the 3rd Annual “Smile for Freedom” 5K/3K Run/Walk. For more information about the American Cancer Society call Josette Castiglione at 302-827-4936 or [email protected]. For questions concerning the Chamber of Commerce for Greater Milford call 422-3344, [email protected] or find us on Facebook.

CHECK PRESENTATION

8

Page 9: Morning Star Business Report

Business Report | December 2012

By Regional Administrator

natalia olson-urtecho

One of the Small Business Administration’s top priorities is to provide access and opportunity to small business owners in traditionally underserved commu-nities. In fact since 2009, SBA has support-ed $13.5 billion in lending to underserved small businesses. In addition, SBA has sup-ported $100.3 billion in federal government contracting dollars to small disadvantaged firms since 2009. Locally, SBA has backed just under $80 million in loans to under-served communities in Delaware since 2009 while $123.7 million in federal government contracts have been awarded to Delaware based underserved firms since 2009.

As we see commercial lending improve across the country, we recognize there’s more work to be done and we know that challenges still exist.

That’s why SBA is working hard to fill the gaps that remain in the market place and ensure that small business owners in underserved communities are aware of the assistance available to help them grow their businesses and create jobs.

Minority-owned businesses are some of the fastest growing segments of the econo-my, with Hispanic-owned small businesses leading all other demographics. At SBA, we’ve joined forces with the U.S. Hispanic Chamber of Commerce (USHCC) to help support thousands of Hispanic small busi-nesses and entrepreneurs.

We will pilot the partnership with eight city and state Hispanic chambers: Austin, Texas; California; El Paso, Texas; Florida; Nashville, Tenn.; Ohio; Philadelphia, Pa.; and Utah. Through this collaboration, the SBA and USHCC will work to increase Hispanic-owned small business participation in SBA programs, including:

• Loan programs and access to capital initiatives;

• Government contracting programs like the 8(a) program and the Women-Owned Small Business Program;

• Up-to-date information and access to SBA’s extensive resource partner network; and

• International trade opportunities to achieve the goals of the President’s National Export Initiative.

In combining our efforts, we will work

to increase lending to Hispanic small busi-nesses; increase awareness of SBA pro-grams and services among Hispanic-owned small businesses; increase participation of small Hispanic-owned businesses in SBA’s procurement programs, with a focus on women and veterans; and increase trade opportunities for small Hispanic-owned businesses.

As a member of the UHSCC network, this alliance holds great potential for your membership. We urge you to take advantage of the benefits of this partnership.

The SBA team at the Delaware District Office stands ready, willing and able to help your members emerge from the recession stronger and more competitive than before.

The Delaware District Office has assist-ed numerous Hispanic owned small busi-nesses including First State Manufacturing in Milford.

Owners Eli Valenzuela, Sher Valenzuela, and Ashley Wolfe operate a thriving uphol-stery business employing more than 40 technicians working in a new 66,000 sq. ft. facility. During the past decade SBA pro-vided First State with financial, procurement and technical assistance.

Providing more opportunity to Hispanic owned small businesses

WSFS Bank was recently presented the first-annual “Charter School Champion Award” at The Delaware Charter Schools Network’s IDEA Awards. The honor was bestowed on WSFS for their profound impact on the success of the charter school movement and was a tribute to the late Andrew Yatzus – a beloved WSFS associate who was passionate about education and charter school investment. The award was accepted by Andy’s wife, Vicky, and daughters, Haley and Katie. Pictured from left: Glen Outten, Frances Effinger, Buck Effinger, Doug Quaintance, Vicky Yatzus, Glenn Kocher, Peggy Eddens, Katie Yatzus, Janis Julian and Haley Yatzus.

WSFS receives award

• Plumbing • Heating • Air Conditioning • Geothermal • Propane Gas Heating Oils Tankless Hwh’s Boilers/Hydronics • Fireplaces Air-Purification Stand-by Generator • Zone Heating

Since 1960

302302--645645--52675267 33759 Clay Road, Lewes DE

www.georgeshermancorp.com • [email protected]

“Committed to Customer Service”

9

Page 10: Morning Star Business Report

Business Report | December 2012

Ten percent of your credit score comes from the balance of types of credit on your record. The credit agency's evaluation of your use of various forms of credit takes into account the variety of types of credit and your management of those various types of credit. There are four specific kinds of credit: revolving credit, installment credit, automobile loans and mortgages.

Revolving credit: There are no fixed pay-ments or a fixed monthly fee when it comes to revolving credit. The consumer may use their open lines of credit over and over again, borrowing more and paying it back. The creditor will set certain terms, like a minimum monthly payment or an interest rate.

The amount of available credit increases and decreases based on the amount of money borrowed by the creditor against a fixed credit limit. The borrower may pay the debt back over time or pay the entire amount in full, depending on their financial situation. The most common kind of revolv-ing credit is a credit card, but certain types of corporate bank loans qualify as well.

Installment credit: Unlike revolving credit, installment credit is a type of loan with set sum to be borrowed, a fixed pay-ment amount and a fixed payment schedule. Student loans, home improvement loans and personal loans are all examples of install-ment credit.

Automobile loans: Loans are specific types of installment credit in which the car being purchased operates as collateral for the loan. If the repayment schedule is not met, the lender will take the car. An auto loan is a type of personal loan, but weighs differently on your credit report because of its specific properties.

Mortgage: A specific form of installment credit used to purchase a home. A mortgage creates a lien on the title of a mortgaged property. A mortgage is generally the larg-est of all personal forms of credit and thus is the most important to maintain and the hard-est to achieve.

People with high credit scores often have three to five open credit cards as well as one of each of the other types credit. This does not mean however, that you should purchase

a house and car just to improve your credit score.

If you come upon these loans in the course of your daily life, be content with the knowledge that the variety will help to improve your credit score.

You are entitled to a free copy of your credit report once a year, an offer you should take advantage of. You can obtain at www.annualcreditreport.com.

When you do receive your credit report, check to ensure the figures are accurate and act quickly to correct any mistakes.

This may include any clerical errors, identity theft issues or incorrect information. If your credit score is low, you should begin working on a financial rehabilitation plan with a Credit Repair Specialist, to begin correcting your credit profile.

John Rowley is a Credit Repair Specialist with Angle Planning Concepts, LLC. John has over 20 years experience reviewing credit reports. He can be reached at 302-735-PLAN (7526) or on the web at: www.YourCreditUp.com.

How different types of credit can affect your score

By John Rowley

Advertise in the Business Report!

CAll: 302-629-9788

EmAil:sales@

mspublications.com

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Page 11: Morning Star Business Report

Business Report | December 2012

Wilmington 302.658.5508 Rehoboth 302.227.7100

lyonsinsurance.com

Risk Control Captives Workers Compensation

Jacqueline Miraglia joins Lyons Companies

Lyons Companies, Delaware’s larg-est privately-owned commercial insurance brokerage and employee benefits consulting firm announces that Jacqueline Miraglia has joined the firm as vice president, Commercial Operations.

With over 20 years experience in the legal and insurance industries, Jacqui is uniquely qualified to manage Lyons Companies commercial property and casu-alty operations and claims and loss control departments.

Jacqui’s insurance industry expertise is in coverage and claims including: general liability, business automobile liability, workers compensation, construction defect, employer liability and environmental expo-sure matters. Her legal experience includes: contracts, leases, financing, bonds and gen-eral corporate practice. She has extensive involvement with contract and lease negotia-tions and developed sub-specialty expertise in landlord-tenant litigation and appellate practice.

A graduate of Catholic University School of Law and State University of New York at Stonybrook, Jacqui earned her degree in Hispanic languages and literature. She is a member of the Pennsylvania, Maryland and District of Columbia Bar associations and holds insurance licensure in Delaware and Texas.

Jacqui resides in Wilmington with her husband and two sons.

DPCa networking eventSunnybrae Mansion in Milford

recently opened their doors for the Delmarva Peninsula Commercial Alliance’s latest networking event, a commercial banker’s forum in Milford. The top tiered bankers includ-ed TD Bank, M&T Bank, Community Bank and Shore Bank.

Each panel member discussed pre-submitted questions about lending in today’s market, and what type of loans each specialize in, within their respec-tive institutions. Bill Vernon, PCA pres-ident, acted as moderator and attendees enjoyed refreshments after the forum.

For more information about the DPCA, contact the Sussex County Association of Realtors at 855-2300 or [email protected].

Page 12: Morning Star Business Report

Business Report | December 2012

By carol kinsley

What do you get a techie who has everything? The latest and greatest gadget, of course. But rather than disap-point, you might want to check with the intended recipient on specifics. "Almost" isn't always good enough and electron-ics are sometimes difficult to exchange. Remember, too, some folks are die-hard Apple fans; others prefer PCs, and the two aren't always interchangeable.

This article won't go into the nitty-grit-ty details, but if you're not technologically savvy yourself, you can find some good reviews and side-by-side comparisons in the online version of PC Magazine at www.pcmag.com.

If money is no object, how about an HDTV (high definition television)? Be prepared to ask the right questions or be at the mercy of your salesperson. What screen size do you want? That will depend on either your pocketbook or the distance from your favorite chair and the screen. A good rule of thumb is a screen that's between one-sixth and one-third the dis-tance from your viewing spot. For a sofa 6 feet from the screen, 32 inches is the smallest you'll want.

Next question: LCD, LED or plasma? LCDs tend to be less expensive but LED and plasma screens offer a better picture quality. LEDs use less power, but home theater enthusiasts will prefer plasma screens. Again, make sure you're getting the right screen before you lug it home!

Do you want 3D with that? Then you have to choose between active or passive. Either type requires special glasses. Active 3D generally looks better and is easier to watch from a non-perpendicular angle, but it's also more expensive and the glasses need batteries or chargers.

Do some research and find out whether

you need cables. You may save money buying them separately if you do need them.

Another expensive gift is a desktop or laptop computer. Here's where you have to be sure between Apple and PC. Apple just introduced a MacBook Pro with 13-inch Retina display that offers more than 4 mil-lion pixels at under 3.6 pounds. For more information, visit www.apple.com.

A new tablet or iPad makes a nice, although expensive gift. Mark Dinardo at Delaware PC Services in Rehoboth said he'd prefer one of the new Microsoft tab-lets instead of an Apple product because service after the purchase is less expen-sive.

On the subject of iPads, iPhones or the like, if your special someone already has the basic gadget, consider an acces-sory for it. Realtor Joe Maggio said some clients gave him a "mophie" case for his iPhone with a built-in battery back up. "It does make the phone slightly heavier, but it's really unnoticeable, and great if you're stuck somewhere without a power cord and short on juice. Just flip a side switch and your back to full charge," he said.

He also noted: "There is a lot of hype over the new Samsung smartphone going to give great competition to the iPhone

this holiday. I'm even thinking about switching."

Tablet accessories could include stylus-es, portable key pads and neoprene covers. An extra charger is convenient. Dinardo said lots of visitors to the beach area end up losing their chargers. He sells them, and other accessories, at one-third the cost that you can find them most other places. However, parts for the newest phones are not available yet.

More computer-related gifts: a printer, scanner or all-in-one. Some scanners are so small they're called "magic wands" and aren't much bigger than a wand.

Of course there are games available as computer software, or games for Wii, 3DS or whatever gaming system your gamer has — or wants. Surely you will have been presented a wish list!

Perhaps you'd prefer to encourage read-ing with a Kindle Fire, Google Nexus, Barnes & Noble Nook.

How about a new camera, or a projec-tor camera. The latest models can project anything from a laptop using USB connec-tion, making it "a traveling businessman's best friend."

Finally, consider a home appliance — no, not a can opener or vacuum cleaner — a good coffee maker in a stylish design.

Christmas gift ideas for the techie on your list

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Business Report | December 2012

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Business Report | December 2012

By carol kinsley

The Sussex County Association of Realtors (SCAOR) helps its 1,551 members from 215 real estate offices

stay at least one step ahead of their technolo-gy-savvy clients.

Multiple listing service (MLS) is a given. "Most of the clients I work with already have access to MLS to keep in touch with what's going on in the market," said Trina Joyner of Coldwell Banker Resort Realty, who is 2012 SCAOR president. For those who don't already know, anyone can see listings at www.delmls.com. There are about 4,000 active residential listings. Realtors have access to additional information and are able, for instance, to do a comparative market analysis for their clients.

At its headquarters in Georgetown, which was remodeled in 2009, SCAOR has a facil-ity as diverse as its membership and the community it serves. There is space where an agent can set up a temporary office to meet with clients while on the road, as well as larger rooms for education purposes, com-plete with state-of-the-art audio visual equip-ment. Up to 100 students at a time can have access to wifi.

Members — Realtors, brokers and associ-ate brokers — enrolling in continuing educa-tion, however, can often take classes online,

saving them time and travel.The public is welcome to use the internal

kiosk at the Georgetown office to search for properties. Being "green friendly," SCAOR does not publish or print all listings, but they are readily accessible on the Internet, Joyner explained.

Voting in annual association elections is also done online. E-commerce enables member fee payment and event sign-up. An e-billboard is used to disperse information on home sales figures and local events. The staff uses interoffice instant messaging to communicate in-house.

"We're big on social media," Joyner continued, listing Facebook, Twitter and Pinterest (a news board that allows people to receive up-do-date information and announcements), all methods of network-ing to communicate with members and the public. There's even a YouTube channel. SCAOR creates podcasts and has provisions for video conferencing. Discrepancies in the MLS can be immediately, electronically flagged and reported. Through the MLS, Google Chrome — the updated tech version which runs websites and applications with lightning speed — is available so agents can use it for their own businesses.

Joe Maggio is perhaps the most tech-savvy SCAOR member. He was in IT with the government in a previous position. "You need IT to be a good agent. You need a smart phone, a website, Facebook page and

blog. Without those tools... well, 85 percent of buyers find a property online before they even contact a realtor. If you don't have those tools, you'll be left out.

"It's important to know that in order to sell a house in this market or to purchase one, you'd better have a realtor who under-stands this technology.

"First, (your Realtor) should have a smart phone or smart device like a tablet. It's almost essential to bring a smart device to quickly show a buyer what's available on the market, also to create a presence on the mar-ket for a home (someone) wants to sell."

To find a Realtor, he suggested using technology — Google search, Bing or Yahoo, to see who are the top 10 Realtors in your area. Maggio noted that his own web page has been up for 15 years now so he is "more endearing" to Google. That helps him rank higher in search results, he explained

If you search for Joe Maggio in Delaware, within the first few hits you'll find "Maggio Shields Real Estate Brokerage and Café." The café is not a mistake; it's an actu-al coffee shop within his real estate office on Rehoboth Avenue in Rehoboth where visi-tors can "have their cake and condo, too."

Maggio said, "We're selling homes one expresso at a time — and the food is good here."

His idea was to provide a café where agents could come and go, meet clients, avail themselves of print services or a fax machine

Sussex County Association of Realtors

Helping clients to stay one step ahead

14

Page 15: Morning Star Business Report

Business Report | December 2012

COVER STORY

and have a good cup of coffee. Locals and tourists alike stop in, and that starts a rela-tionship, Maggio said. Perhaps they'll come back next year and list their house.

"It's a dynamic way of gaining market share. People don't know what to make of us. People don't traditionally just walk into a real estate office, but they do walk into cafés."

Maggio has a Facebook page for his bro-kerage with 1,500 followers. When he gets a new listing, he posts it on Facebook and they share it with a cadre of their own fol-lowers. "That's how we gain high visibility," he said. A recent Twitter feed pick up by Sotheby's International Realty was retweet-ed to 20,000 agents. "Imagine that many people looking at a property in a country club." Maggio said.

DocuSign is another innovation. No

more couriers running around getting sig-natures. New software makes it possible to sign and send documents electronically.

A sentry lock program has replaced lock boxes with combinations or picking up a key from a brokerage. Each agent has a card which gives access and, at the same time, logs who has visited the home and when. The wireless device sends a message to the board office upon each visit. Maggio noted there are two voluntary committees at SCAOR, one on ethics and the other on MLS. The committee has discussed adding new construction. "For a long time we didn't have builders participating with Realtors," he said. "Now we have several builders working with us. We give them a presence on line. We know we need one another. We're helping them sell homes."

Maggio said the board is pretty up to

date about the tools available. For example, if you're a buyer, your Realtor can set up a search for you, setting parameters such as cost, type of building, and so forth, and email the link to you. It alerts buyers as to the type of inventory available, and those clients can email their agent asking him or her to set up a showing.

"Almost all agents are using this," Maggio said. "I can't imagine not using it. It just keeps the buyer or seller very aware of what is going on in the market."

The good news is, according to Maggio, that for the first time in a long time inven-tory is down in small towns at the beach — anything east of Route 1. "And that makes the price go up," he said. For more informa-tion, visit the SCAOR office yourself at 23407 Park Avenue in Georgetown or call 302-855-2300.

Left - Education/ Business Facility features wifi capability for up to 100 students and state of the art audio visual equipment. This group also utililizes online voting for it’s members and online classes and dues payment/e-commerce.

Below - This facility is also a place where home buyers can connect with all listings available in Sussex County via the online multilist system at the public kiosk located in the lobby. The lobby is also a place where members can set up temporary office functionality while on the road or meet with with clients.

Photos by Eric Young

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Business Report | December 2012

Ten years ago, social media didn’t exist. Five years ago, it was easily dis-missed as a wasteful use of leisure time -- just a place where high school students would tell their friends what they had for breakfast and where they were going that evening. Today, it’s an important tool that just about every business should consider using as part of its marketing plan.

By opening a new channel of com-munications with clients, customers and prospects, social media has affected the way many companies do business. Not only does it bring businesses closer to their customers, it also offers the benefits of interactivity and immediacy.

These interactive communications tools — Facebook, Twitter, LinkedIn, YouTube and blogs, among others — can increase visibility for your business, humanize your brand and help you share informa-tion in ways that can eventually lead to increased revenue.

For example, look at Facebook pages for auto dealers and you will likely see announcements of rebates and the arrival of new models, maintenance tips or a link to a coupon for a discounted oil change. Home improvement centers might use YouTube to post video clips on how to repair a leaking faucet or install paving blocks outside your house.

Technology businesses might use a company page on LinkedIn to launch a discussion of the latest products from Microsoft and Apple.

If your business has not discovered social media, maybe now is the time to give it a try. After all, if you’re not, your competition probably is … and you don’t want to lag behind your competitors.

There are four key steps to developing a social media strategy for your business: understanding the different forums, set-ting your expectations and creating a plan, deciding who will be responsible for your

social media initiatives and setting poli-cies and procedures that ensure proper use and prevent abuse and embarrassment.

First, the forums.Facebook, founded in 2004, has more

than 1 billion active users. It’s an informal environment where “friends” can “like” the business page you create. It’s use-ful for promoting events, making special offers and initiating casual conversations about topics related to your business.

LinkedIn, with more than 175 million registered users, is more professional in tone. Accountants, for example, might use it to exchange ideas on how to conduct an audit. The profiles, or resumes, of its users can also be helpful in recruiting.

Twitter, launched in 2006, has more than 500 million users who enjoy sending messages of 140 characters or less. It’s a quick way to forward tidbits — a link to an article or website that might interest your customers, for example.

YouTube, with about 800 million unique users a month, is the preferred site for posting a video that describes your product or services or showing how to use something you sell at your business.

Blogs, often based on a business web-site, provide another avenue to discuss topics associated with your business and to encourage feedback from your audi-ence.

Once you know the forums, you can create a plan and set your expectations. Keep in mind that, while social media can promote your company and strengthen your brand, it’s not the place to advertise a 50 percent off inventory reduction sale. People don’t use social media to look for bargains.

They use it to look for helpful informa-tion presented in a friendly manner. The primary purpose of social media is mar-keting, not sales. Give your audience what they’re looking for and they will want to

do business with you.As you develop your objectives, you

will have to designate one or more mem-bers of your team to implement your strat-egy and monitor your social media sites. You want to be sure that everything you post complements your business plan and has a consistent tone and style.

You should also be prepared for the inevitable negative comments. If you see a post like “the mashed potatoes you served at the diner last night were cold and lumpy,” you will want to address it promptly, before hundreds of people see the complaint.

Your social media specialist should know how to respond — perhaps by offer-ing the customer a free dessert if they return next week — and you, as your company’s leader, must be available on a moment’s notice to address more serious matters. Think of it as similar to dealing with the news media in a crisis situation except that you’re going one-on-one with an unhappy customer in real time, before the complaint goes viral.

In situations like these, it pays to be positive and professional.

Show off your best customer ser-vice skills. Do not engage your critic in a verbal war for all the world to see. Remember, anything posted online can stay in the public domain indefinitely.

The broadened use of social media also requires establishing guidelines for members of your team that cover not only postings on your business pages, but also how they refer to your business on other sites. Guidelines can cover a wide range of issues. Some key points to include:

• All use of social media must be con-sistent with the company’s code of con-duct and internal procedures.

• Personal comments should have a clear disclaimer that they are not the com-pany’s views.

Social media and business: Are you keeping up with your competitors?

By Doug Phillips, CPA

Page 17: Morning Star Business Report

Business Report | December 2012

 

 

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• There should be no disparaging remarks about customers, clients, vendors or competitors.

• Never disclose any confidential or proprietary information about your busi-ness.

We have all heard of job applicants losing offers because of inappropriate personal references they have posted on Facebook and other social media sites.

Similarly, it is appropriate to remind employees that, if their identity can be linked back to the company online, their online conduct should not reflect nega-tively on the business.

Getting started in social media may seem daunting, but creating a social media presence is a virtual necessity in today’s business environment.

Go online, take a look at what others are doing and you will quickly see the potential that social media has for you.

Doug Phillips is President and Managing Director of Horty & Horty P.A., a public accounting firm with offic-es in Dover and Wilmington.

MPI teams up with LAVU

Mercantile Processing Inc. has cho-sen Lavu as its preferred POS partner. MPI is formally unveiling the POS product at the Deltech Entrepreneurship lab Java 101.

“We are truly excited to be offering Lavu as our preferred POS partner,” said Kyle Morgan, head of business development at MPI. “This is another step that MPI can take to ensure that all of our merchants can process with some of the best rates in the nations with the most dependable and cost effective systems available.”

POS Lavu is one of the only cloud based Apple POS’ on the market. Designed for the hospitality industry, its features cater to operations as small as coffee shops and pizza places to full service restaurants. Mercantile Processing Inc. is a locally owned Delaware company based in Frankford in Sussex County. MPI serves the Delmarva area as a credit card process or payroll solution provider, credit card terminal and ATM reseller, and gift/loyalty card program supplier.

Page 18: Morning Star Business Report

Business Report | December 2012

HEaLTH REPORT

A Longaberger breast cancer awareness event, "A Summertime Beach Party," was recently hosted by local Longaberger consul-tants in western Sussex County.

Over 200 women, and a few men, attended the event at Heritage Shores in Bridgeville. Attendees supported two chari-ties, the Nanticoke Cancer Care Center and the American Cancer Society. Each guest received the 2012 Longaberger Horizon of Hope basket. The Longaberger Company donates a portion of the sales of each of these baskets to the American Cancer Society.

Guests supported the evening through a silent auction and the opportunity to win an event exclusive Longaberger medium Market Basket signed by Longaberger’s CEO, Tami Longaberger, and her sister Rachel Longaberger Stukey.

Pink Sand sponsor for the evening was Sussex County Federal Credit Union. White Sand sponsor was Nanticoke Surgical Associates.

The evening concluded with the unveiling of the 2013 Celebrating Hope calendar girls. Women from the community shared their

personal breast cancer stories and were intro-duced to an enthusiastic crowd as they walked across the stage. Guests were able to make a donation of $10 for each calendar.

Proceeds from the evening benefited the Nanticoke Cancer Care Center; specifically designated for the purchase of wireless head-sets for patients to enjoy their favorite televi-sion program or movie during treatments.

“The goal of the planning committee was to raise enough funds so that every cancer patient at Nanticoke’s Cancer Care Center could enjoy their favorite television program providing additional comfort while receiving life-saving cancer treatment. With the dona-tion of $6,000 the goal was achieved,” said the planning committee.

Many sponsors and guests donated their Horizon of Hope baskets to the Partner in Hope program. Thirty newly diagnosed breast cancer patients will receive the special basket.

For information about how to support the 2013 Weaving Hopes One Basket At A Time calendar, call 302-245-8842 or 302-542-1254.

Plans are already under way for the Aug. 13, 2013 Celebrating Hope event.

Longaberger HOPE raises $6,000 for Cancer Care Center

From left, Lois Obermire, Longaberger senior home consultant; Renee’ S. Morris, Longaberger senior manager and NHS Foundation executive director; Don Tricarico, vice president, Clinical Operations; Ruth Ann Gray, Longaberger branch manager; Steven A. Rose, RN MN, NHS president/CEO; Michele Bell, Longaberger senior home consultant; and Barbara Hendricks, vice president, Human Services/Support Services.

Bayhealth honors two pharmacists

Jessica Taylor, PharmD, and Arthur Aduma, PharmD, were recognized with Bayhealth’s PACE (Pharmacists Achieving Clinical Excellence) Award to honor their dedication to the pain management program at Bayhealth, in addition to their outstanding clinical and patient skills.

Taylor recently became a board certified pharmacotherapy specialist and serves as a preceptor for Bayhealth pharmacy residents and students, as well as working closely with clinical staff at Kent General. Recently, Taylor collaborated with nursing staff to transition an ICU patient from IV feeding to tube feeding, thus reducing treatment cost and overall medical risk to the patient.

A background as a physician assistant gives Aduma a unique perspective into pain management. Having built a strong rapport with physicians and nurses, he is often requested by name through the pain management consult service that he estab-lished. Of recent note, Aduma teamed up with an oncologist to design a regimen for a chemotherapy patient. The patient’s pain subsequently dropped from 10/10 to 2/10 on the pain scale.

Presented annually during National Hospital and Health-System Pharmacy Week, Bayhealth’s PACE Award recognizes pharmacists who go above and beyond the normal requirements of their positions. It has been given at Kent General and Milford Memorial Hospitals since 2009.

Arthur Aduma, PharmD, and Jessica Taylor, PharmD, were recognized with Bayhealth’s PACE (Pharmacists Achieving Clinical Excellence) Award to honor their dedication to the pain management program at Bayhealth.

18

Page 19: Morning Star Business Report

Business Report | December 2012

Women in Kent and Sussex Counties have an important new ally in the fight against heart disease and stroke: Circle of Red.

Founded by Bayhealth’s Louisa Phillips, the Southern Delaware Circle of Red chap-ter is a group of philanthropically-minded women who dedicate significant resources toward educating their communities about the risk of heart disease and stroke. A din-ner lecture held recently at Kent General Hospital kicked off the 2013 Southern Delaware Circle of Red season with a pre-sentation by Southern Delaware Circle of Red member Judith A. Rippert, DO, on cardiovascular disease symptoms and treat-ments.

Nationally, Circle of Red chapters are designed to emphasize the importance of talking about cardiovascular disease and taking steps to prevent it. In its first year, Southern Delaware’s Circle of Red has sur-passed even the most optimistic forecasts for success. Typically, new chapters see membership of five or six women in the first year, but Phillips’ group grew to 16 in the 2012-2013 year, with three new members already committed for 2013-2014.

Circle of Red members in Southern Delaware commit to a donation of $1,000 per year; the money supports medical research and community outreach programs. Currently, two studies and a fellowship are underway in Delaware. During the eve-ning, Kim Daino, senior vice president and retail banking manager at Fulton Bank, was introduced as the 2013 chair of Southern Delaware Circle of Red. In this new role, she will continue the Southern Delaware Circle of Red mission to educate the public, healthcare providers, and lawmakers, while raising funds for women’s awareness and research programs.

Circle of Red will sponsor community events throughout the year, in addition to supporting Go Red for Women’s annual lun-cheon on Feb. 8, 2013. For more informa-tion about Southern Delaware Circle of Red or the 2013 Go Red for Women Luncheon, contact Karen Gritton, special events direc-tor, American Heart Association/American Stroke Association at 302-286-5705.

Bayhealth hosts new Southern Delaware Circle of Red event

The new Southern Delaware Circle of Red is committed to educating area communities about the risk of heart disease and stroke.

NHS welcomes Dr. SardiNanticoke Health Services welcomes

Gabriel Sardi, MD to its medical staff. Dr. Sardi joins Nanticoke Health Services as an interventional cardiologist and Nanticoke Cardiology located at 200 Federal St., Seaford. Dr. Sardi completed his cardiovas-cular disease fellowship at Lehigh Valley Healthcare Network/Penn State Medical College in Allentown, Pa. He completed his interventional cardiology fellowship at Washington Hospital/Georgetown University in Washington, D.C. He is a member of the American College of Cardiology and the American College of Physicians. To schedule an appointment, call Nanticoke Cardiology at 629-9099.

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Page 20: Morning Star Business Report

Business Report | December 2012

Lewes and Rehoboth Beach religious leaders recently joined the board mem-bers of Beebe Medical Center, the Beebe Medical Foundation and the Beebe Medical Center Auxiliary, as well as physicians and staff, at the dedication ceremony for the new interfaith chapel located in the hospital.

The joyous yet solemn occasion marked the opening of the chapel, available to all who visit Beebe Medical Center, and the culmination of two years of planning and interior renovations. The chapel is located on the first floor of the hospital in the main elevator-bay lobby. Michael Clemmer, president of the Beebe Medical Center Auxiliary, welcomed the guests and introduced the designer of the proj-ect, Patricia Damiri of Mitchell Design!. In 2011, The Beebe Medical Center Auxiliary donated $305,000 for the con-struction of the new and larger chapel in honor of the auxiliary’s 75th anniversary.

During the ceremony, Beebe Medical Center Chaplain Keith Goheen described the chapel to those attending the ceremony

as “a quiet, restful space” for personal reflection, spiritual devotion, and a rever-ent place where all hearts and prayers are welcome.

The theme of the chapel is one of nature,

with depictions of forest, water and sky. Stone bricks cover some walls to create a sense of earth. Religious items for reflection and devotion are available for individual use.

New interfaith chapel at Beebe Medical Center

Attending the dedication ceremony for the new interfaith chapel at Beebe Medical Center are from left, back row: Anita Smulyan and Cheryl Fruchtman of Seaside Jewish Community; Deacon Bill McGann of St. Jude the Apostle Catholic Church in Lewes; Nick Edge of Insight Meditation Community of Lewes; Beebe Medical Center Chaplain Keith Goheen; Reverend Fred Duncan, Bethel United Methodist Church of Lewes; Patricia Damiri of Mitchell Design; and Pat Sandy, Beebe Medical Center Auxiliary Board member. Front row: Michael Clemmer, Beebe Auxiliary president; Jeffrey M. Fried, president and CEO of Beebe Medical Center; the Honorable William Swain Lee, chairman of the Beebe Medical Center Board of Directors; and Paul Mylander, chairman of the Beebe Medical Foundation Board of Directors.

Elizabeth Wilson, RN, BSN, OCN, MSN, FNP-BC, an Oncology Family nurse practitioner, has been honored with Beebe Medical Center’s employee “You make a Difference” Award for September. Staff and patients at Beebe Medical Center and at its outpatient facility Tunnell Cancer Center recognize that Liz makes a difference in the lives of patients and their families every day. Liz sees patients both as inpatients in the hospital and at Tunnell Cancer Center. She often is confronted with very dif-ficult, end-of-life situations in which she helps patients and families, in a caring and compassionate manner, to understand the complexities of what the future may hold.

Liz, a graduate of Beebe School of Nursing, has been a nurse at Tunnell Cancer Center for eight years. She earned her Family Nurse Practitioner certification in 2011.

Beebe staff members have voiced their appreciation for all that Liz does for the Tunnell Cancer Center’s patients and family members. She truly makes a difference to the lives of our patients, their families, and to the entire community.

Beebe Medical Center’s “You Make a Difference” (YMAD) employee recogni-tion program, which was established in 2002, gives employees the opportunity to recognize their colleagues for outstanding service. The program is similar to an employee of the month program, but 18 employees can be selected annually.

Wilson receives ‘You Make a Difference’ award

Liz Wilson earns Beebe Medical Center’s “You Make a Difference” Award for September.

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Page 21: Morning Star Business Report

Business Report | December 2012

Peninsula Regional Medical Center (PRMC), in cooperation and collaboration with Gillis & Gilkerson and Sperry Van Ness – Miller Commercial Real Estate announces that a void in healthcare services in the Millsboro area will soon be filled.

PRMC President/CEO, Dr. Peggy Naleppa, joined Gillis & Gilkerson officials, state of Delaware, Millsboro and Sussex County government leaders to break ground recently for the new 48,000 square foot Delmarva Health Pavilion at Millsboro, which will be conveniently located in the heart of Millsboro with easy access right off Route 113.

This new complex will be anchored by a family medicine primary care practice of PRMC’s Peninsula Regional Medical Group. Dr. Nancy Squires and her team will be relo-cating to Millsboro from their current prac-tice location in Dagsboro.

Also recruited are specialty care physi-cians and diagnostic service providers, creat-ing what will become a multi-disciplinary, comprehensive, one-stop location designed to specifically address many of the healthcare needs in Sussex County.

Bradley Gillis, CCIM of Sperry Van Ness – Miller Commercial Real Estate will handle leasing the available 20,000 square feet of medical space. In addition, 75 to 100 new jobs are expected to locate to Millsboro at

the pavilion’s completion. The center should be complete in the summer of 2013.

“As a local area medical center devel-oper, we are excited to be a part of this leading edge, state of the art, family medical facility,” added Palmer Gillis, partner. “The greater Millsboro economy will be positively impacted by this facility and high quality healthcare will become more accessible for the community.”

According to Thompson Reuters, Claritas, Millsboro’s population should grow by 8.2% over the next five years, which is just slightly below the expected 8.6% growth for Sussex County during the same time peri-

od. Currently, there are over 100,000 people within a 20 minute drive from the center of Millsboro.

“The need for a wide range of healthcare services and chronic disease management is expected to significantly increase in the next half decade in Sussex County, and we’re honored to partner with the local community to provide those services now and well into the future,” added Dr. Naleppa.

For more information on the Delmarva Health Pavilion at Millsboro including space availability, contact Bradley Gillis, CCIM, Sperry Van Ness – Miller Commercial Real Estate at 410-543-2440.

New healthcare center coming to Millsboro

The new Delmarva Health Pavilion will open in Millsboro in the summer of 2013.

Stephen J. Kushner, D.O., a family medi-cine physician from Christiana Care Family Medicine at Hockessin, was elected to lead the Medical Society of Delaware for the 2012-2013 year during the professional organiza-tion’s 223rd annual meeting recently.

In addition to his patient care duties, Dr. Kushner is a clinical instructor in the Department of Family Medicine at Jefferson Medical College and a clinical assistant pro-fessor in the Department of Family Medicine at the Philadelphia College of Osteopathic

Medicine, a preceptor to the Department of Family and Community Medicine at Christiana Care Health System, and a team physician for the Archmere Academy football program.

Other officers who will serve for the coming year include: Nancy Fan, M.D., president-elect; Dorothy M. Moore, M.D., vice president; Harry A. Lehman, M.D., secretary; Randeep S. Kahlon, M.D., treasurer; and Janice E. Tildon-Burton, M.D., speaker of the council.

Kushner elected president of Medical Society of Delaware

Dr. Stephen Kushner

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Page 22: Morning Star Business Report

Business Report | December 2012

BETHANy BEACHActive Lifestyle Ventures LLC; 302 W

2nd St., Bethany Beach; sales representativeDwyer, Joseph, JWD Productions; 209

Carlisle Productions; 209 Carlisle Rd., Bethany Beach; professional and/or personal services

Isom, Kristina, Buff Skin and Nail Studio; 821B Beach Haven Dr., Bethany Beach; per-sonal services-beautician

BRIDGEVILLECharhonda, Scott; 13092 Russell Rd.,

Bridgeville; direct care workerDB Capital Investment LLC; 501 Market

St., Bridgeville; reconciliation purpose codeKMC Uneek Service LLC; 11412 1st

St., Bridgeville; professional and/or personal services

KS Kleaning LLC; 4832 Hartzell Rd., Bridgeville; professional and/or personal services-unclassified

Unique by Design; 14593 Sussex Hwy., Bridgeville; professional and/or personal services-unclassified

Your Dollar Store LLC; 418 Market St., Bridgeville; retailer-various products

DELMARAbove and Beyond Services; 38079

Providence Church Rd., Delmar; contractor-residential

Elliott, William, Tropical Illusionz; 510 N. Bi State Blvd., Delmar; professional and/or personal services

M&D Jewelry LLC; 12661 Line Rd., Delmar; retailer-various products

DOVERA Touch of Glass LLC; 147 S. Governors

Ave., Dover; retailer-various productsAshley, James A., Innovative Building

Concepts; 204 Old Flint Cir., Dover; contrac-tor-residential

Atlantis Pools; 312 Wyoming Ave., Dover; contractor-residential

Bayard Pharmacy; 200 W. Loockerman St., Dover; retailer-various products

Capitol One Diner LLC; 913 S. Dupont Hwy., Dover; retailer-restaurant

Care Health Mart Pharmacy; 1404 Forrest Ave., Ste. 5, Dover; retailer-chemicals, paints & drugs

Clark, Teressa; 2639 Fast Landing Rd., Dover; direct care worker

Daniel, J. Fay, DMD, P.A.; 748 S. New St., Ste. A, Dover; professional services-dental office

Deer Creek Corporate Services; 28 Old Rudnick Ln., Dover; professional services-incorporator

Donna Lee Williams; 116 Lynnhaven Dr.,

Dover; professional and/or personal services-unclassified

Eason, Christopher A., Majestic Massage; 126 Cherry St., Dover; professional and/or personal services-unclassified

Eppies Painting LLC; 1219 Sorghum Mil Rd., Dover; contractor-residential

Espresso N Ice Express; 1365 N. Dupont Hwy., Dover; retailer-restaurant

Eastern Seaboard Property Preservation, Crime Scene Remediation LLC; 3 Mineral Ct., Dover; professional and/or personal services-unclassified

Fain Auto Sales LLC; 1235 S. Bay Rd., Dover; motor vehicle dealer

First Class Financial Solutions; 1641 E. Lebanon Rd., Dover; mercantile or collection agency

Freedom Rides Inc., Freedom Rides North Dover; 5158 N. Dupont Hwy., Dover; wholesaler-transportation equipment, motor vehicle lessor

Giddens, Melissa, Mom and Pop’s Thrift/Consignment Shop; 784 Walker Rd., Dover; retailer-various products

Gown Garden LLC; 236 N. Governors Ave., Dover; retailer-dry goods & apparel

Green Interest Enterprise LLC; 81 Rye Oak Ct., Dover; professional and/or personal services-unclassified

Haltom, Cristel, Trimmings; 183 N. Fairfield Dr., Dover; retailer-various products

The Kitchen Collection; 1365 N. Dupont Hwy., Ste. 5016, Dover; retailer-various prod-ucts

Kubler Business Services Inc.; 2068 White Oak Rd., Dover; professional and/or personal services

Maas, Jaimie, JLM Contracting; 2483 Forrest Ave., Dover; contractor-residential

Mark, Melvin LLC; 1648 N. Little Creek Rd., Dover; contractor-residential

My Purseanables LLC; 1448 N. Little Creek Rd., Dover; reconciliation purpose code

Nazar Dover LLC, Holiday Inn Dover; 561 N. Dupont Hwy., Dover; hotel

Tejada, Wilson G., J&W Asian Food Store; 1235 S. Bay Rd., Dover; retailer-food (except restaurant)

Voelcker, Lee A., All About Remodeling; 41 Stonewater Way, Dover; contractor-residential

GEORGETOWNAdvance Store Company LLC, Advance

Auto Parts #8897, 20873 Dupont Blvd., Georgetown; retailer-transportation equipment

Allserve Enterprises LLC, Allserve; 18272 Shingle Point Rd., Georgetown; contractor-residential

Bella Pizzaria LLC; 36666 Blue Water Run, Georgetown; retailer-restaurant

Garvilla, Beth Alison, BBG Bookkeeping;

22025 Hardscrabble Rd., Georgetown; profes-sional and/or personal services-unclassified

Jacobi, Karen L., Green Clean Services; 9 Haven Dr., Georgetown; professional and/or personal services-unclassified

Redbox Automated Retail LLC; 20579 Dupont Blvd., Georgetown; lessor of tangible personal property

Two Farms Inc., Royal Farms 158; 20579 Dupont Blvd., Georgetown; retailer-petroleum products, tobacco products retailer, personal services-car wash, retailer-restaurant

GREENWOODJustice, Dean E., Classic Carpentry LLC;

14826 Sugar Hill Rd., Greenwood; contractor-residential

Sommers, Doris E., Purposeful Planning; 14741 Owens Rd., Greenwood; professional and/or personal services

HARRINGTONC&C Automotive; 906 Red Bird Ln.,

Harrington; reconciliation purpose codeGonzalez, Martina M.; 109 W. Milby St.,

Harrington; direct care workerTurnage Renovations; PO Box 264,

Harrington; contractor-residential

LAURELJeff Steele Svcs., LLC; 31410 Wingate

Rd., Laurel; contractor-residentialJem Construction LLC; 13035 County

Hwy., Laurel; contractor-residentialKalbin, Debra J., Casa Di Pizza; 11290

Trussum Pond Rd., Laurel; retailer-restaurant

LEWESAtlantic Avenue Real Estate; 16704 Kings

Hwy., Lewes; commercial lessorBrooks It Services LLC; 18393 Dunes

Way, Lewes; professional and/or personal services-unclassified

Casual Carpet and Flooring; 17382 Coastal Hwy., Unit B, Lewes; retailer-lumber, storm windows, construction

Echeverry, Zully A., New Horizon; 20634 Wil King Rd., Lewes; wholesaler-any prod-ucts

Griswall Home Health; 109 W. Market ST., Lewes; direct care worker

Highland Sanders LLC; 16192 Coastal Hwy., Lewes; personal services-distributor, professional and/or personal services

McBride, Chris, C&R Roof Cleaning; 34152 David Dr., contractor-residential

Phoenix of Lewes LLC, Coastal Salon & Spa; 19413 Jingle Shell Way, Unit 4, Lewes; personal services-manicurist

Portocarrero, Debbie, Only the Best Home Care Services; 102 2nd St., Floor 2, Lewes; professional and/or personal services-unclas-

BUSINESS LICENSES

22

Page 23: Morning Star Business Report

Business Report | December 2012

sifiedRose & Crown LLC; 142 2nd St., Lewes;

retailer-restaurant

MILFORDAnderson, Scott, Treasure Box; 21 N.

Horseshoe Dr., Milford; retailer-furniture & fixtures

Contreras Painting, Sixto Contreras; 8152 Calhoun Rd., Milford; contractor-residential

DJ Landscaping; 6319 Big Stone Beach Rd., Milford; professional and/or personal services

Food for the Soul; 403 North St., Milford; wholesaler-any products

Mott and Company LLC; 686 N. Dupont Blvd., #105, Milford; wholesaler-dry goods, apparel, etc.

MILLSBOROAnemone Construction LLC; 26758

Hollyville Rd., Millsboro; contractor-residentialCorso Cleaning and Services; 32473

Mariners Way, Millsboro; professional and/or personal services-unclassified

Feehery, Christine M., 5 Seasons Tea Room; 29712 Franklin Roosevelt Ln., Millsboro; retailer-restaurant

Greener Solutions LLC; 26073 Hidden Acres Ln., Millsboro; reconciliation purpose code

J&E Enterprises; 35580 Pine Dr., Millsboro; retailer-catalogue & mail order house

Nan Fuha, Tip Top Nails; 26089 Long Neck Rd., Millsboro; personal services-beautician

Sabia, Rosemary, Dog Care; 26631 Castaway Cir., Millsboro; professional and/or personal services

Sussex Hospitality LLC, Whoa Daddy’s; 34814 Long Neck Rd., Unit 5, Millsboro; retailer-restaurant

SEAFORDDHP Emergency Services of Delaware; 300

Rawlins Dr., Seaford; professional services-medical office

Dunbar Armored Inc.; 186 Kent Dr., Seaford; professional services-private detective agency

Dynamic Solution; 22907 Atlanta Rd., per-sonal services-general repairperson

Freedom Rides Seaford; 26831 Sussex Hwy., Seaford; motor vehicle dealer, motor vehicle lessor, motor vehicle lessee, personal service-motor vehicle service, wholesaler-trans-portation equipment

Harrison, Doris R., The Peddler’s Wife; 413 High St., Ste. 102, Seaford; retailer-various products

Jam Metal Works LLC; 26839 River Rd., Seaford; contractor-residential

LLoyd, Scot A., L&L Softwash; 25503 Janice Dr., Seaford; professional and/or per-sonal services-unclassified

SMyRNABAM Heating & Air Conditioning; 2112

BIg Oak Rd., Smyrna; contractor-residential

Carter, Ryan M., Big Boy Customs; 449 Laredo Dr., Smyrna; personal service-motor vehicle service

Collins, Robert; 5057 Dupont Pkwy., Smyrna; drayperson/mover

Errickson, Amie R., BAM Heating & Air Conditioning; 2112 Big Oak Rd., Smyrna; contractor-residential

F.B.S. Construction LLC; 24 Lake St., Smyrna; contractor-residential

Frey, Victoria R., Smyrna Breads; 33 Hamilton Ln., Smyrna; wholesaler-food proces-sor

Hinkle, Gail R., Gail’s Country Creations;

521 Smyrna Clayton Blvd., Smyrna; retailer-florist

McCracken, Sean P. Sr., Bear Supply House; 546 Smyrna Landing Rd., Smyrna; retailer-catalogue & mail order house

Smyrna Health & Nutrition; 220 E. Glenwood Ave., Smyrna; retailer-various prod-ucts

Thomas, Richard D., Sparkling Clear Cleaning; 605 Smyrna Landing Rd., Smyrna; professional and/or personal services-unclassi-fied

With a Whole Heart; 76 Wicksfield Blvd., Smyrna; professional and/or personal services

Mon.-Sat. 9 am - 9 pm • Sunday 10 am - 5 pm

Concord Pet Food & SuppliesConcord Pike 302-478-8966Shoppes of Red Mill 302-737-8982Peoples Plaza 302-836-5787Hockessin 302-234-9112Suburban Plaza 302-368-2959Shoppes of Graylyn 302-477-1995Chestnut Run 302-995-2255

Middletown Crossing 302-376-1616Community Plaza 302-324-0502Aston, PA 610-364-1100Edgehill s/c, Dover 302-672-9494West Chester, PA 610-701-9111Rehoboth 302-226-2300Fox Run 302-838-4300

Elkton 410-398-5554Milford 302-424-8373New London 610-869-8838Thornbury 610-399-0124Smyrna, DE 302-653-1515Seaford, DE 302-628-1001Logan Township, NJ 856-467-0022

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Page 24: Morning Star Business Report

Business Report | December 2012

Concord Pet Giving TreeConcord Pet Foods & Supplies is teaming up with KONG Company to brighten the holi-

days for less fortunate dogs and cats. Now through Dec. 14, the 2nd Annual KONG Giving Tree at all 22 Concord Pet locations features KONG items ranging in price from $4.99 to $24.99, that customers can purchase for one of 13 area shelters of their choice. Last year, 1,595 Kong toys were donated to area shelter animals.

The Delaware SPCA in Sussex County is one of the 13 shelters in Maryland, Delaware and New Jersey that will benefit.

Shelters especially like KONG products because they last a long time and can be easily sanitized and used for another animal once a pet is adopted.

Holden joins Becker Morgan Group

The architectural/engineering firm of Becker Morgan Group recently welcomed Dean E. Holden, P.E. to the firm as a senior civil engineer in the Dover office. Holden is a graduate of the University of Vermont with a bachelor of science in civil engineer-ing and Delaware State University with a master of business administration. With over 10 years of experience in the industry, Holden brings a thorough understanding of engineering practices and the regula-tory process. He is chairman of the City of Dover Silver Lake Committee, secretary of the Kent County Conservancy, and a member of the City of Dover Planning Commission, State of Delaware Natural Areas Advisory Council, and State of Delaware Environmental Appeals Board.

Beebe receives excellence award

Beebe Medical Center is one of America’s 100 Best Hospitals for Overall Orthopedics, Joint Replacement, Spine Surgery and Coronary Interventions, according to a new report from Healthgrades, the leading provider of information to help consumers make an informed decision about a physician or hospital.

Beebe Medical Center was also found to be the Best on Delmarva for two years in row (2012-2013): in total knee replacement, total hip replace-ment, back & neck surgery, overall orthopedic services, joint replacement, spine surgery and coronary interven-tional procedures. They were found to be the Best on Delmarva for cardiol-ogy services in 2013. Beebe was also recognized for several clinical achieve-ments.

The American Hospital Quality Outcomes 2013: Healthgrades Report to the Nation, including the complete methodology, can be found at www.healthgrades.com/quality.

Page 25: Morning Star Business Report

Business Report | December 2012

HiddEN TREASuRE

By carol kinsley

This month's Hidden Treasure, KINfolk, described simply, puts computers in the hands of kids in need for use while they are undergoing medical treatment.

As the organization's website, www.KINfolkkids.org, points out, for any teen, being able to communicate with friends, family and school is about as important as it gets. For a child of any age who is hospital-ized, communication via computer becomes a lifeline.

The computer lending program was the idea of Jane Brady, at the time (1999) Delaware Attorney General and now a Delaware Superior Court Judge. Kathy McNamara, KINfolk treasurer, tells how Brady met a little girl named Brittany in the hospital. Brittany was going to have a bone marrow transplant, and her brother was the donor. Two months later, Brady saw Brittany in another hospital in Washington. She had had the transplant but had to be in isolation for two months and she was very depressed. She wasn't able to see any of her family except her mother. Her father and brother could only come on Saturdays.

"Brady saw the phone line and knew Brittany could talk to her family all the time if she just had a computer. She thought, 'Someone should be doing this.' So she did it," McNamara continued.

Brady talked to some people and got AT&T not only to offer free Internet service but to donate the first computer.

"Jane came to my house and said she needed a logo," said McNamara, who was a commercial artist. She designed a logo and gave it to Brady who said, "Okay, you're on

the board of directors."McNamara admitted they thought the

program would only last 10 years because of the speed at which technology changes, but KINfolk is in its 13th year.

"We keep on going," she said. "It's a wonderful organization. There's still a big demand for computers. Kids can Skype and do all kinds of things with computers."

The laptop computers are loaded with games and fun sites for kids along with Internet filters to prevent access to unde-sirable sites. The online messages and homework assignments provide a sense of normalcy. Many KINfolk kids have been able to keep up with their studies and gradu-ate on time because of the use of a KINfolk computer.

KINfolk has become a nationwide pro-gram. A.I. DuPont Hospital for Children provides space for a corporate office within the hospital. Jazette Lane-English, the new executive director, is the only paid staff member.

KINfolk has helped more than 12,000 children since 1999. Last year, laptops went to 6,000 children in 32 states around the country. Internet access is now donated by Verizon. AstraZeneca, the founding sponsor, donates its old laptops to the program.

McNamara stressed KINfolk is a lending program. Kids use the laptops while they need them, even at home while convalescing,

then give them back, she explained."We give laptops to kids who are criti-

cally ill, homebound or victims of trauma. It distracts them from what they are going through. If they can't sleep, there are 200 games on the computer they can play," McNamara said.

Nurses, social workers and child life spe-cialists love the program because kids who are not bored, who are distracted from pain and who can stay in touch with their support network are much happier patients.

Doctors recommend computer use because it helps kids who have had brain damage from an accident, for example, and have to re-learn things. It improves hand-eye coordination.

KINfolk is a tax exempt, 501(c)(3) organization; all donations made are tax deductible. Donations may be sent to KINfolk, 1600 Rockland Road, ARB 232, Wilmington, DE 19803. Volunteers are also needed. Visit the website, www.kinfolkkids.org for more information or call (302) 298-7174.

Lane-English is available to make presen-tations to organizations or businesses that are interested. Call her at (302) 298-7174.

The board of directors includes Judge Brady; Greg Gurev, founder of My Sherpa computer networking company; McNamara; and, as honorary chairperson, Brittany Kirk, the original KINfolk kid.

KINfolk provides computers to hospitalized and homebound kids

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Page 26: Morning Star Business Report

Business Report | December 2012

BUSINESS DIRECTORY

ACCOUNTING

Horty & Horty, P.A.Doug Phillips, CPA, [email protected] N. DuPont Hwy.Dover, DE 19901

ADVERTISING

Morning Star Business ReportBryant Richardson302-629-9788302-629-9243 [email protected] Norman Eskridge Hwy.P.O. Box 1000Seaford, DE 19973

ARCHITECTS & ENGINEERS

Davis Bowen & Friedel, Inc.Randy Duplechain, P.E.302-424-1441www.dbfinc.com 23 N. Walnut St.Milford, DE 19963

George, Miles & Buhr, LLCMichelle Everngam302-628-1421302-628-8350 [email protected] High St. Seaford, DE 19973

BUSINESS ORGANIZATION

Better Business Bureau of DelawareChristine Sauers302-221-5255302-221-5265 [email protected] Reads WayNew Castle, DE 19720

CHAMBER OF COMMERCE

Bethany-Fenwick AreaChamber of CommerceCarrie Subity302-539-2100302-539-9434 [email protected] Coastal HighwayFenwick Island, DE 19944

Central Delaware Chamber of CommerceJudy Diogo302-734-7513302-678-0189 [email protected] N. DuPont Hwy. Dover, DE 19901

Georgetown Chamber of CommerceKaren Duffield302-856-1544302-856-1577 [email protected] E. Market St., PO Box 1Georgetown, DE 19947

Lewes Chamber of CommerceBetsy Reamer302-645-8073Toll Free 877-465-3937302-645-8412 [email protected] Kings Hwy., P.O. Box 1Lewes, DE 19958

Greater Millsboro Chamber of CommerceAmy Simmons302-934-6777302-934-6065 [email protected]. Box 187Millsboro, DE 19966

Milton Chamber of CommerceGeorgia Dalzell302-684-1101www.historicmilton.comchamber@historicmilton.com707 Chestnut St., P.O. Box 61Milton, DE 19968

Rehoboth Beach - Dewey Beach Chamber of Commerce & Visitor CenterCarol Everhart302-227-6446302-227-2233 ext. 13302-227-8351 [email protected] Rehoboth Ave. Rehoboth Beach, DE 19971

Greater Seaford Chamber of CommercePaula Gunson302-629-9690302-629-0281 [email protected] A High St.Seaford, DE 19973

EDUCATION

Delaware Technical Community College Corporate and Community ProgramsChristopher M. Moody, Director302-855-1665302-858-5456 faxwww.dtcc.edu/owens/[email protected] Technology CenterPO Box 610Rt. 18, Seashore HighwayGeorgetown, DE 19947

University of DelawareProfessional & Continuing StudiesTara Kee866-820-0238302-831-3292 faxwww.pcs.udel.edu [email protected]

ENVIRONMENTAL CONSULTING

Envirotech Environmental Consulting, Inc.Todd Fritchman302-645-6491www.envirotechecinc.cominfo@envirotechecinc.com16394 Samuel Paynter Blvd.Suite 203Milton, DE 19968

FINANCIAL

Bank of DelmarvaScott Rukowicz302-875-5901302-875-1766 [email protected] East Market St.Laurel, DE 19956

County Bank9 Sussex County Locations302-226-9800302-226-3182 faxwww.CountyBankDel.com19927 Shuttle Rd. (Main Office)Rehoboth Beach, DE 19971

Del One Federal Credit Union7 Statewide LocationsAmy Resh302-672-1492302-739-1790 [email protected] Beiser Blvd.Dover, DE 19904

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Business Report | December 2012

Delaware State Police Federal Credit UnionStephen Cimo302-856-3501 ext. 120302-856-2539 [email protected]. Box 800Georgetown, DE 19947

First Merchant ServicesRonald W. Burke302-875-5645302-875-0935 [email protected] Johnson RoadLaurel, DE 19956

Seaford Federal Credit UnionSeaford BranchMary Adams302-629-7852302-629-9125 [email protected] Professional CenterRt. 13, Seaford, DE 19973

Seaford Federal Credit UnionDagsboro BranchVeronica Nhan-Nock302-934-1774302-297-0016 [email protected] Dupont Hwy. Dagsboro, DE 19939

Sussex County Federal Credit UnionDebbie Jewell302-629-0100302-629-0966 [email protected] Bridgeville Hwy.Seaford, DE 19973

FUNERAL SERVICES

Watson yates Funeral HomeGary Yates302-629-8561302-629-7961 faxFront & King St.Seaford, DE 19973

GRAPHIC/WEBSITE DESIGN

Dean Design Marketing GroupJane E. Dean302-674-5007877-407-9800717-898-9570 [email protected] Water St.Lincoln, DE 19960

HEALTH

Nanticoke Health ServicesSharon Harrington302-629-6611302-629-3211 [email protected] Middleford Rd.Seaford, DE 19973

Bayhealth Kent GeneralMilford MemorialPam Marecki302-744-7013302-735-3227 [email protected] 640 S. State StreetDover, DE 19901

INSURANCE

Angle Planning ConceptsKim Rowley302-735-752631 Saulsbury Road, Suite 2Dover, DE [email protected]

Farnell & Gast InsuranceJoe Gast, CPCU302-629-4514302-536-6257 [email protected]@averyhall.com500 W. Stein HighwaySeaford, DE 19973

Lyons CompaniesDavid F. Lyons, Sr.David F. Lyons, Jr.Lew Harrington302-227-7100www.lyonsinsurance.cominfo@lyonsinsurance.com19643 Blue Bird Lane, Unit 8Rehoboth Beach, DE 19971

Pratt Insurance Inc.Howell Wallace302-653-6681800-282-8590 DE800-497-7288 MD302-653-2370 Faxwww.pratt-insurance.compratt-insurance@pratt-insur-ance.comFour Village SquareSmyrna, DE 19977

INTERNET SERVICE & WEB PAGE DESIGN

Delmarva DigitalTim Smith302-875-7700302-875-8288 [email protected] LaureltowneLaurel, DE 19956

JEWELERS

Holland Jewelers 302-947-120020750 John J. Williams Hwy.Peddlers VillageLewes, DE 19958hollandjewelersinc.com

LEGAL

Sergovic, Carmean & Weidman, P.AAttorneys At LawJohn A. Sergovic, Jr.Shannon D. CarmeanLeslie Case DiPietro302-855-1260302-855-1270 faxwww.scdelaw.com142 E. Market St.PO Box 751Georgetown, DE 19947

Law Offices of Karen Y. Vicks, LLC302-674-1100888-598-8890500 W. Loockerman Street, Suite 102Dover, DE [email protected]

OFFICE FURNITURE AMI Business InteriorsTom Woodstock800-830-0801302-226-0801302-226-0302 faxwww.archmktg.com [email protected] Glade Circle WestRehoboth, DE 19971

PAYROLL SERVICE

Payroll ProfessionalsJessica Amaty302-645-5700302-645-0395 [email protected] Savannah Rd.Lewes, DE 19958

PORTRAITS

Portraits In The SandDave Koster302-226-9226302-226-8424 faxwww.portraitsinthesand.combusinessreport@portraitsinthe-sand.com110 White Oak Rd.Rehoboth Beach, DE 19971

REAL ESTATE

Callaway, Farnell and Moore, Inc. 302-629-4514302-628-8500800-966-4514www.cfmnet.comadmin@cfmnet.com500 W. Stein Hwy.22128 Sussex Hwy.Seaford, DE 19973

Coldwell Banker Resort RealtySkip Faust302-227-5000 office302-745-8764 cell302-227-3804 [email protected] Coastal Hwy.Rehoboth Beach, DE 19971

Long & Foster Real Estate, Inc.Tracey Espada302-227-2541800-462-3224302-227-8165 faxwww.longandfosterde.com37156 Rehoboth Ave.Rehoboth Beach, DE 19971

TRAVEL

Misty TravelBarb Stetzer, MCC, [email protected]

27

Page 28: Morning Star Business Report

Business Report | December 2012

FOR A HEALTHCARE

TEAM FOCUSED ON RESULTS,

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