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01.2016
CompanyPresentationMosquitNo
Concept InnovationProduct DevelopmentSales/Marketing
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Who is MosquitNo?Company BackgroundProtecting our skin from biting mosquitoes previously
meant using sticky lubricants including the toxicsubstance DEET.MosquitNo thought ‘this can be done with more funand functionality’ skin or clothing sticks.
MosquitNo is well known from the trendy bracelet formosquitoes to keep bad bugs away and hasdeveloped practical solutions to replace the clumsylubrication problem. And MosquitNo... its also hip andtrendy.
Above all, mosquitoes are the human killer number 1and we believe that fighting them can be fun!
Company ProleAfter the introduction of the bracelets & SpotZzz
stickers, MosquitNo developed a new range ofMosquito Repellent Polo Shirts, available for men,women and kids.
By these technologies we are able to develop newproduct concepts which connect with current trendsfor safe and user friendly protection againstmosquitoes and other insects. In 2014 we started withthe development of a series of products based onNano Technlogy and for 2015 a Cosmetics ProductLine will be launched.MosquitNo turns a low interest product into a highinterest product and makes a normally rational saleinto an emotional sale which creates new revenuechances for the customers.
THE COMPANY
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MosquitNo provides a unique offering.Innovations for the target markets.
Concept InnovationMosquitNo leverages on newtechnologies, consumer insights andbusiness needs to deliver innovativesolutions worldwide protecting againstmosquitoes and other insects.
THE COMPANY
ConceptInnovation
ProductDevelopment
Marketing& Sales
HOME & GARDEN SPORT & OUTDOOR TRAVEL & DUTY FREE HOSPITAL
MosquitNo products are verysuitable to use around thehouse. While sleeping next
to your pillow or on the tableduring the long summer
evenings in the garden orpatio.
The skin is extra sensitive formosquitoes after sports due thesweat on the skin. MosquitNo is
a safer solution and moreconvenience way to apply on
the skin. MosquitNo making it apractical and secure protection
during active moments.
The compact and lightweightMosquitNo packagings areideal during holidays and
travel. Our products are easyto carry during flights and
backpacking
MosquitNo pexcellent suitabthe terrace or dnice summer
trendy beacMosquitNo is ea
a gradual and functionality
protec
Product Development
MosquitNo transform new ideas andconcepts into feasible, ready to saleproducts with the most attractivepackage and display solutions.
Marketing & Sales
MosquitNo have multi-disciplinteams and partners in marketingsales, distribute the Mosquitnoconcepts and products around thglobe in different market segmeaccording to SWORDFISH modMosquitNo.
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SWORD FISH A Customers B Customers C Customers
RETAIL WHOLESALE RETAIL WHOLESALE RETAIL WHOL
SPORTS & OUTDOOR CHANNEL
WELFARE CHANNEL
ONLINE (E-COMMERCE)
RETAIL DUTY FREE & INFLIGHT
DEPARTMENT STORES
FARMACY, DRUGSTORES & HEALTHCARE
INTERNATIONAL PARTNERSHIPS
SUPERMARKETS & HYPERMARKETS
HOSPITALITY (HOTELS & RESORTS)
SWORD FISH… A UNIQUE DISTRIBUTION MODEL
THE COMPANY
SWORD
FISH model MARKETS & CUSTOMERS
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OVERVIEW COUNTRIES
Countries of area at risk800.000 deaths per year - new upcoming diseases - a multi billion USD marke
Malaria Japanese mosquitoes virus Yellow
Dengoe Asian tiger mosquitoes Chikung
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Insect repellent products in ChinaHeadlines
Insect Repellent products records stable growth of 8% in currentterms, reaching sales of CNY 7.1 billion in 2014.Health-conscious and convenience-orientated consumers , togetherwith innovative products, boost the development of insectrepellent products in 2014, especially liquid repellentsAverage unit prices of all home and personal insect repellent producttypes increase in current terms in 2014.Home and personal insect repellents set to grow at a stable constantvalue CAGR of 3% over the forecast period, reaching sales of CNY8.1billion in 2019.
Health-conscious and convenience orientated
Health-conscious and convenience-orientated consumers, together withinnovative products, jointly boosted the development of more naturaland non toxic insect repellents in in 2014, especially non harmfulinsect repellent. Supported by increasing product knowledge,consumers were becoming more sensitive about the chemical residuesthat insect repellent products might produce, especially young
parents, according to trade sources. In addition, theywere increasingly looking for convenience . This convenience andinnovation successfully attracted consumers and resulted in healthy
growth.
Stable current value growthInsect Repellent products recorded stable current value growth of 8% in2014, which was slightly lower than in the previous year. On the onehand, most insect repellents, such as coils and spray/aerosolinsect repellents, had already reached a high degree of maturity.
On the other hand, stable consumer demand, especially in the summer,along with the further penetration of liquid i nsect repellents gavehome insect repellent products new growth momentum. As a result,home insect repellent products recorded stable growth in 2014, despitecoming from a large base
Average unit prices growth
The average unit prices of all insect repellents product types grew incurrent terms in 2014 , mainly thanks to consumers’ low price sensitivitydue to infrequent purchases, and to a general trading up to more-expensive less-harmful insect repellent products.
INSECT REPELLNT PRODUCTS IN CHINA
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INSECT REPELLNT PRODUCTS IN CHINA
Prospects for China 2014/2019To become increasing popularSmart and non harmful insect repellents are set to become increasingpopular over the forecast period. Firstly, the popularity of small-areacommodity housing, which fits in better with the use of smart andfunctional insect repellents. Secondly, the increasing sensibilities ofconsumers towards excessive amounts of chemical ingredients , withthe fact that liquid insect repellents contain more-natural insecticidalingredients, such as, citronella, lemon grass, wormwood and mint,further support their increasing popularity.
Increasing popularity of insect repellentsCompare to the review period, home and personal insect repellents areexpected to record a slight lower but still healthy constant value CAGRof 3% over the forecast period. The strong growth momentum fromthe increasing popularity of personal insect repellent products willsupport a positive performance from home insecticides , which isalready coming from a large base
Price competitionPrice competition within home & personal i nsect repellents is set to bemoderate over the forecast period; all product categories are set torecord stable price increases at constant 2014 prices. This is due tothe further penetration of advanced, innovative and more high endproduct versions, for example, natural electric insect repellents. Pricerises within electric repellents are set to be strong, as the high-pricedliquid electric repellents will continue to account for a larger share ofsales at the expense of low-priced mat electric insect repellents.
Sales of insect repellent products by category
Sales of Spray / Aerosol insect repellent by type
Forecast sales home & personal insect repellents by
ACTIVEINGREDIENTS
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ACTIVE INGREDIENTS
E F F I C A C Y O N M O S
Q U I T O E S
The efficacy against an Anopheles-species (Mosquitoes) wasmonitored over a time period of 10h. The best protectionwas achieved with DEET and particularly with Saltidin ®. Evenafter 10h, the efficacy of the Saltidin ®-solution was still at alevel of 99%. During this time frame, no loss of efficacy was
observed for Saltidin®
, in contrast especially to IR3535®
(Fig.1).
A superior performance of Saltidin ® was also found whencomparing the average repellency over all concentrations,which was 10 percentage points above that of DEET andnearly 20 percentage points above that of IR3535 ® (Fig. 2).The anopheles mosquitoe is a common carrier of Malaria and
Dengue Fever. This breed of mosquitoe is more prevalentin Central - South America & Asia.
WithNAN
O
E F F I C A C Y O N T I C K S
P R O T E C T I O N T I M E
Safety for childre“Saltidin® is considered to bthe Public Health Agency of Committee on Tropical Medimonths to 12 years of age.” (
Material compatiSaltidin® will not harm or dacoatings. It won’t damage yosunglasses, watch or other o
plastic soaked in Saltidin® adays. Control PVC at the top
DEET at the bottom.
Detailed eye on the ingredientsSafety and Effectiveness
ACTIVEINGREDIENTS
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Advantages of Saltidin ® Non -Toxic and Dermatologically tested (not on animals)
Safe for kids from 0 months "Human Safety report Saltidin ®"
Safe for pregnant women (see attached report "Human Safety Saltidin ®")
Also effective against horse flies and ticks.
(see attached report "SOFW May 2014")
Effective against midge s (As a part of the WHO Pesticide Scheme(WHOPES) the efficacy of Saltidin® was tested against Scottish biting midges(Culicoides impunctatus). Saltidin ® was shown to be a
highly effective repellent against the Scottish biting midge. Landing andbiting was prevented for more than 8 hours)
Further test results can be found in the report "Summary Efficacy Data"
DEET-based repellents under restriction in many countries
Current restrictions based on DEET products:
Spray containing 20% DEET:Do not use on children less then 12 years old.
Spray containing 30% DEET:Do not use on children less then 12 years old.Adults: only apply once a day
Spray containing 50% DEET:Do not use on children less then 17 years old.Adults: only apply once a day
What do other say?The safety data and efcacy of Saltidin ®
(Icaridin) have been reviewed by theWorld Health Organization. The results ofthis evaluation can be viewed online under:
On page 28, WHO comes to the conclusion that KBR 3023(= Saltidin®) “is recommended as a safe and effective insectrepellent for human use”.
ConcTo summ
for humalong-lasticontaininany unde
internal o
Saltidin®
repellentchildren (
women.
Saltidin®broad ran
has been 40 countrrelated cu
Detailed eye on the ingredientsSafety and Effectiveness
ACTIVE INGREDIENTS
INSECT REPELLENT FACTOR IRF
http://whqlibdoc.who.int/hq/2001/WHO_CDS_WHOPES_2001.2.pdf
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MosquitNo Insect Repellent Factor - IRFMosquitNo is introducing theINSECT REPELLENT FACTOR (IRF)
This tool will help consumers to select the right insect repellentproduct. IRF includes 4 Factors: Factor 1 up to 4. How higher theFactor how more powerful the protection against insects likemosquitoes and ticks. The IRF will also help retailers to create displayand planograms based on the effectiveness of the products.
Insect Repellent Factor 3 Long-lasting Protection
To be used on textiles
Proven effectiveness against e.a Malaria, dengue, Lyme disease.Age > 6 months. Non Toxic Protection.Nano products are without scent, 100% DEET FREE
Outdoor products:
Flowerpot, Placemats, Table Cloth HangersNano products:
Textile Spray, Fabric Softener, Polo Shirt
Insect Repellent Factor 2 Easy & Fun Protection
Effectiveness could be different by pby location or mosquito species. Na100% DEET FREE.
Citronella products (only use to prod
Insect Repellent Factor 4 Powerful Personal ProtectioTo be used on the skin
Proven effectiveness against e.a. MaAge > 6 months.Non Toxic Protection. Safe for the eComfortable Scent. 100% DEET FR
Cosmetics Products
INSECT REPELLENT FACTOR - IRF
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Trendy Citronella Bra
EASY CARE
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EASY CARE
About Trendy Citronella BraceletsMosquitNo is well known for our trendy citronella
bracelets. We developed our bracelet as a fun and
practical alternative to the often sticky andcumbersome repellent creams and sticks.
After intensive research MosquitNo developed a
silicone which can absorb fluids and let them
evaporate gradually. Thanks to this technology our
bracelets will spread a citronella odor for a minimum
of 72 hours. Besides being practical our bracelet is
safe for children, waterproof and 100% natural.
The bracelets are available in our normal design, with
or without clip or in the new 'get connected' design.
Our 'get connected' bracelets are also available in a
smaller size for kids.
Why Buy?72hrs duration per bracelet
100% natural
Waterproof
Safe for kids 3> years
Available in 10 trendy colors
Does not contain any liquids:
easy to carry during traveling
Size easy to adjust thanks to clip
Why to use the Clip?(5-pack only)
Easy to adapt size
Luxury gadget look
Easy take off and on
Re-usable
Trendy Citronella BraceletsWhy choose for Get Connected?
Elastic
Available in 2 sizes: for children and adults
To use for:Easy, quick and natural protection
For children and adults
During swimming and outdoor playing
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SpotZzz Citronella St
EASY CARE
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About SpotZzz Citronella StickersHandy & fun citronella stickers that can be attached
to, for instance, textiles, sleeping bag, bed frame,
etc.
The MosquitNo SpotZzz stickers gradually evaporate
a citronella odor during 72 hours per sticker. The
stickers do not contain any liquids and are 100%
natural and safe for children >3 years.
The assorted SpotZzz stickers are available in 29 fun
designs. Also available: SpotZzz safari stickers,
containing 12 animal designs.
Why Buy?72hrs duration per bracelet
100% natural
Waterproof
Safe for kids 3> years
Working duration: 72 hours persticker
Gradually evaporates a pleasantcitronella odor (minimal 72hrs) persticker
Comfortable for kids and adultsduring sleeping, sports andtraveling
Available in 5-pack and singlesheets
Available in handy retail displays
To use for:To use on textiles
Easy, quick and natural protection
Specificly for children
During camping, swimming andoutdoor playing
Do not apply directly on the skin
SpotZzz Citronella Stickers
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Insect Repellent Cosm
INSECT REPELLENTCOSMETICS
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2in1 Luxury skin care,fragrance & insect repellentThrough an exclusive joint development
MosquitNo has created a ground breaking
skin care series protecting against the sun andmosquitoes! Imagine: an advanced 2in1 skin
care range that protects you and your family
against a sunburn and at the same time
against mosquitoes and other insects. The
best has yet to come… An insect repellent
with a outstanding fragrance and great safety
advantages for human and environment.
Saltidin, the active ingredient used in our 2in1
Cosmetic range, has many advantages:1) More effective as DEET,
2) Non toxic,
3) Safe for children and adults,
4) Safe for the environment.
To use for:100% DEET free
Easy to apply on skinDermatologically tested
Safe for children >6 months
Non-toxic
Environmen
No typical inWith Aloë V
Active insecSaltidin®. R
Flight Safe Lin handbag o
Saltidin® is recommended by the World Health
Organization as the best alternative for DEET.
Due to the increased awareness of the dangers
involved in using DEET-based repellents we
believe that MosquitNo's advanced Insect
Repellent cosmetice range will offer a excellent
alternative to replace DEET-based products on
the market.
Insect repellent Cosmetics
INSECT REPELLENTCOSMETICS
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Insect RepellentSUN CREAM30SPF Sun Cream protection up to 6 hours.
To use for:At the beach and swimming pool
During sports, cycling, hiking,backpacking and safari trips
For children and adults
Insect RepellentAFTER SUN LOTIONAfter Sun lotion protection up to 8 hours.
To use for:During the early evening and night
During evening dinners
For children and adults
Insect RepellentFRAGRANCEHER / HIM Fragrance protection more than 10 hours.
To use for:Advanced luxury fragrance
Top class fragrance for women and men
Insect RepellentBODY MOISTURIZERBody Moisturizer protection up to 8 hours.
To use for:All day during all outdoor activities
100ml spray, easy to carry
For children and adults
InWWi
To
Ook verkrijgbaar:
Travelsets!
Insect repellent Skin Care
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BASED ON NANO TE
Insect Repellent Pro
PRODUCTS BASED ONNANO TECH
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Nano TechnologyMosquitNo leverages on new technologies,
consumer insights and business needs to deliver
innovative solutions for worldwide protection againstmosquitoes and other insects.
Nano Technology is a fairly new and extremely
innovative technology which consists of the
manipulation of elements on an atomic and
molecular scale. This is innovative and unique and
consists a matrix of nanoparticles which allow the
transportation of active components.
All products in our Nano range offer long lasting
protection. Some products, like the fabric softener,
can even be
re-activated without re-applying.
To use for:Long lasting protection
Treat bed sheets, curtains, sleepingbags and tents
Clothing, uniforms and sporting gear
Use the Nano-tech bracelet for longlasting personal protection
Nano Technology productsThe Nano products protect against
diseases like Dengue, Yellow Fever and
Malaria. Besides, it is non toxic and
biocompatible.
PRODUCTS BASED ONNANO TECH
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Insect RepellentFABRIC SOFTENER
Just add the 60ml bottle MosquitNo's FabricSoftener to your washing and your textile is
repellent for 10 washings afterwards and 2 months
without washing after first wash time! (Not for
leather)
Why Buy?Easy to use
For all textiles from bed sheets tocurtains and clothing
Long lasting: up to 10 washings
Pleasant lavender scent
For up to 5 kg of textile
Use at 30˚C max.
Insect RepellentTEXTILE SPRAY
Protect any fabric by t reating it without repellenttextile spray. One treatment lasts 3 months or up to
the next washing. You can use it for any type of
textile from bed sheets, to curtains, sleeping bags,
tents, shirts, and more.
Why Buy?Long lasting: 3 months or until the next washing
Odorless!
Apply to any type of textile
Especially suitable for people withskin allergies/irritations (as there isno skin contact)
Insect RNANO
The trendy b2 bracelets in
ankle. One br
mosquitoes a
and one size
Why BuLong last
Trendy an
One size
For wrist
Nice for t
Available
Odorless
Nano Technology products
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Outdoor proFOR GARDEN
AN
INSECT REPELLENTOUTDOOR
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Outdoor productsWe know that mosquitoes and other insects are
uninvited guests at your table! Keeping them away is
easy with the functional and trendy range of
products in our outdoor range.
Our outdoor range contains many useful product
items such as flowerpots, tablecloth hangers and
placemats in trendy designs and colors. These
products belong in every home, balcony or garden
and make memorable and practical gifts for family
and friends.
The MosquitNo Flowerpot and Tablecloth Hangers
include a refill Gom based on either citriodiol- or
citronella. Both editions are available for countries
with specific regulations regarding the active
ingredients.
Outdoor products
To use for:Dining table, side table and t erraces
Camping, picnic, garden and balcony
Unique product for restaurants and hotels
INSECT REPELLENTOUTDOOR
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Insect RepellentPLACEMATSOur unique Insect Repellent Placemats, made from
100% Organic Cotton, keep mosquitoes and otherinsects at a remote distance. The placemats are
odorless and perfectly fit on dinner and side tables.
Easy and comfortable protection against insects.
Use the placemats for terraces, camping, picnic,
garden and balcony activities.
Why Buy?6 Different colors available
2 Placemats per package
Double-sided design
100% organic cottonOdorless!
Insect repellent function
Long lasting: 100x washing, rebooted system(at 40 degrees wash)
Dimensions: 40 cm x 30 cm
Insect RepellentFLOWERPOTSilicone Flower pot including refill gom based on
Citriodiol or Citronella. Collect all 4 funky designs tokeep mosquitoes away.
Why Buy?To use in your bedroom, balcony and garden
Ideally suited for children’s bedrooms
Citronella odor isgradually released frominside the flowerpot
Includes refill gom
Insect RTABLEOur function
provide proteinsects in you
camping acti
refill gom ba
tablecloth ha
such as table
Why BuSet of 4 M
Refill gom
Effective
Clip for eFor dinni
Outdoor products
FLOORDISPLAYS
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Instore PresentationModular displays to stimulate sales. Displays for each store surface available.All-in-one sales displays
COUNTER DISPLAYS IRF 3 + 4
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Counter displays IRF 3+4For Nano products and unique 2in1 Wipes
COUNTER DISPLAYS EASY CARE
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More information?
Ask our MosquitNo country distributor, local sales team or visit our website.
Kapellerlaan 19 . 6041 JB Roermond . The Netherlands . [email protected]
http://www.mosquitno.eu/mailto:[email protected]?subject=