MOTIVATE EUROPE LIVE LET’S GO TO THE SHOW! EXCEL LONDON 22-23 APRIL 2015 INSIDE! INTERVIEWS WITH ALASTAIR CAMPBELL AND DAVID MACLEOD P7-10 SHOWCASING THE BEST IN ENGAGEMENT, RECOGNITION, REWARD AND INCENTIVES I n just a few weeks’ time the doors will open for the very first Motivate Europe Live exhibition and conference at ExCeL London. It’s a great opportunity for anyone involved in incentive and reward activities to network with peers, share knowledge and meet face-to-face with the people behind a huge range of innovative incentive, reward and recognition solutions. GET THE KNOWLEDGE The exhibition and conference line-up is a Who’s Who of the best solution providers, industry experts and motivational speakers – all in one place. Visitors can explore the latest trends and discuss hot topics such as the best ways to incentivise employees and promote your brand; how health and wellbeing can help to boost performance; the latest innovations and solutions to improve engagement and develop staff; or how to motivate globally dispersed teams. Whatever your incentive, reward and recognition activities entail, there will be somebody there who can help you to achieve the results you want. Inspiring speakers including Alastair Campbell, Sally Gunnell and David MacLeod will be at the conference to provide fascinating insights on how to get the best from people. Skill-building is also on the agenda, with James Osborne and his team from Innergy running a series of free, 30-minute masterclasses across the two days to help you boost your power to enable positive change. UNIQUE OPPORTUNITIES Everyone at Motivate Europe Live will have the opportunity to become an official Guinness World Records™ title holder! The Guinness World Records team will be on hand to help you find out if you have what it takes to become a record title holder. Visitors can also help shape the industry by taking part in ground- breaking research conducted by Motivate Europe Live and the Incentive Research Foundation – and for those who register, fill in the survey and attend the event, there’s also a chance to win. See inside for more details of what you can discover, experience and share at the event. More top names are still being added, so head to www. motivateeuropelive.com to register and check for the latest news. Don’t forget to download the free Motivate Europe Live 2015 app which has been developed to help visitors connect with each other, plan their visit and share the experience. A WEALTH OF REWARDING EXPERIENCES AT INAUGURAL EVENT REGISTER NOW! Make sure you don’t miss out – seats at the conference are limited, so register for your ticket now! l Hear from over 50 speakers at the free-to- attend conference l Gain expert advice on all areas of Engagement, Incentive, Recognition and Reward l Book one-to-one meetings with authoritative and long-standing incentive professionals l View the latest products and network with host of global Incentive, Reward & Recognition and Employee Engagement professionals – all under one roof l Sign up to our free sales and development masterclasses Register NOW at www.motivateeuropelive.com
Transcript
MOTIVATE EUROPE LIVE
LET’S GO TO THE SHOW!
EXCEL LONDON22-23 APRIL 2015
INSI
DE! INTERVIEWS
WITH ALASTAIR CAMPBELL AND DAVID MACLEOD P7-10
SHOWCASING THE BEST IN ENGAGEMENT, RECOGNITION, REWARD AND INCENTIVES
In just a few weeks’ time the doors will open for the very first Motivate Europe Live exhibition and conference at ExCeL London.
It’s a great opportunity for anyone involved in incentive and reward activities to network with peers, share knowledge and meet face-to-face with the people behind a huge range of innovative incentive, reward and recognition solutions.
GET THE KNOWLEDGEThe exhibition and conference line-up is a Who’s Who of the best solution providers, industry experts and motivational speakers – all in one place.
Visitors can explore the latest trends and discuss hot topics such as the best ways to incentivise employees and promote your brand; how health and wellbeing can help to boost performance; the latest innovations and solutions to improve engagement and develop staff; or how to motivate globally dispersed teams. Whatever your incentive, reward and recognition activities entail, there will be somebody there who can help you to achieve the results you want.
Inspiring speakers including Alastair Campbell, Sally Gunnell and David MacLeod will be at the conference to provide fascinating insights on how to get the best from people.
Skill-building is also on the agenda, with James Osborne and his team from Innergy running a series of free, 30-minute masterclasses across the two days to help you boost your power to enable positive change.
UNIQUE OPPORTUNITIESEveryone at Motivate Europe Live will have the opportunity to become an official Guinness World Records™ title holder! The Guinness World Records team will be on hand to help you find out if you have what it takes to become a record title holder.
Visitors can also help shape the industry by taking part in ground-breaking research conducted by Motivate Europe Live and the Incentive Research Foundation – and for those who register, fill in the survey and attend the event, there’s also a chance to win.
See inside for more details of what you can discover, experience and share at the event. More top names are still being added, so head to www.motivateeuropelive.com to register and check for the latest news.
Don’t forget to download the free Motivate Europe Live 2015 app which has been developed to help visitors connect with each other, plan their visit and share the experience.
A WEALTH OF REWARDING EXPERIENCES AT INAUGURAL EVENT
REGISTER NOW!Make sure you don’t miss out – seats at the conference are limited, so register for your ticket now!
l Hear from over 50 speakers at the free-to-attend conference
l Gain expert advice on all areas of Engagement, Incentive, Recognition and Reward
l Book one-to-one meetings with authoritative and long-standing incentive professionals
l View the latest products and network with host of global Incentive, Reward & Recognition and Employee Engagement professionals – all under one roof
l Sign up to our free sales and development masterclasses
Register NOW at www.motivateeuropelive.com
READ ALL ABOUT IT!THE LATEST NEWS FROM MOTIVATE EUROPE LIVE
SHOW INFORMATION AT A GLANCEVENUE: ExCeL LondonRoyal Victoria Dock1 Western GatewayLondon E16 1XL
PLAN YOUR JOURNEY: www.excel-london.co.uk/visiting-excel
ACCOMMODATION:Dovetail Foks is the official travel and accommodation partner for Motivate Europe Live 2015. Hotel search and bookings through Dovetail Foks: https://compass.onpeak.com/e/MEL15
* Please note that Motivate Europe Live 2015 is strictly for business professionals and incentive trade only. General public and persons below the age of 18 will not be permitted entry.
SALLY GUNNELL OBE ON THE STARTING BLOCKS FOR MOTIVATE EUROPE LIVES
ally Gunnell OBE is set to inspire visitors at Motivate Europe Live with her expertise in workplace health and wellbeing.
Sally will be speaking at the conference, and visitors at the exhibition will be able to find out all about Sally Gunnell Corporate Wellbeing, which works with organisations to improve health and wellbeing.
Known to many as a record-breaking hurdler, Sally has applied her sound performance principles to business, helping companies to bring health and
wellbeing into the workplace. Sally Gunnell Corporate Wellbeing has
a mission to provide companies with life-changing solutions, for life-changing health. The company provides long-term solutions to organisations that want to improve the health and wellbeing of their employees, and is known for being able to improve the productivity and performance of employees and organisations. It works in partnership with businesses to assess the overall health of their employees and then design and implement a programme to address any issues, supporting employees
throughout the length of the programme.Wendy Carter, Director of Motivate
Europe Live, said: “We’re delighted to welcome Sally Gunnell to the Motivate Europe Live conference and exhibition. With absence in the private sector costing an average £520 per employee last year, health and wellbeing is high on the agenda for many employers. Sally Gunnell Corporate Wellbeing specialises in helping organisations to bring positive changes to workplace wellbeing, backed by Sally’s deep expertise and exceptional power to motivate.”
MOTIVATE EUROPE LIVE MOTIVATE EUROPE LIVE02 03
KUDOS – SPEAKING YOUR LANGUAGEC
ompanies the world over are quickly realising how essential recognition is for an engaged workforce, and they’re choosing
the Kudos social recognition system to connect their teams.
Kudos is now in use in over 80 countries, and to meet that global demand, Kudos social recognition is now available in eight languages: English, French, Spanish,
Portuguese, Greek, Czech, Arabic and Farsi. The system seamlessly switches between a left-to-right language like French to a right-to-left language like Arabic, allowing users to send and receive Kudos in their preferred language on desktops, laptops and smart devices.
Kudos is looking forward to showcasing the new language offering
and the system’s numerous recognition features at Motivate Europe Live in April. Both recognition and the power of ‘thank you’ have been the foundations of Kudos since the company’s inception, and Kudos is very proud to offer a Software-as-a-Service product that makes the meaning behind ‘thank you’ more universal than ever.l Talk to Kudos at Stand 306
OC TANNER ON THE BUTTONI
nteractivity is the name of the game at the OC Tanner exhibition stand, where visitors will be able to use a touch screen to send
interactive ebuttons to colleagues, friends and family members. There are eight buttons to choose from, enabling users to show their appreciation regardless of distance.
OC Tanner will also be showcasing its latest game-changing product, Yearbook, an online and printed keepsake that allows leaders and peers to upload stories and photos to honour a person’s life at work.
OC Tanner is credited with helping to launch the employee recognition industry, and the global recognition specialist is certainly riding high right now. It is currently celebrating its entry into the Fortune 100 best companies to work for at number 40 – a significant achievement, especially since this was the first time it had entered.l Get interactive with OC Tanner at Stand 506
CORPORATE REWARDS ON A MISSION TO MOTIVATE
Corporate Rewards is looking forward to inspiring visitors with its tailored incentive programme, project and event management services.
“We want to inspire delegates and encourage them to understand the importance of employee engagement, so they can motivate their employees, customers or partners to be more productive and, in turn, build more loyalty,” said David Gould, Managing Director of Corporate Rewards.
Visitors will be able to find out all about the company’s services, including the MyRewards online platform which includes a points banking portal that can be fully branded for businesses of all sizes in any sector.
“Our reward catalogue is also available as an API plug-in feed, so if you have an existing incentive platform but are looking for a reward fulfilment offering, our new Global Product System supply and management tool for reward orders is the system for you,” said David.
“Incentive travel and SPIF/hype days can help as part of an effective tactical sales campaign, and we will be on hand to explain how our award-winning events team can create a fun and effective promotion which can be incorporated into a MyRewards incentive platform or as a stand-alone event.”l Visit Corporate Rewards at Stand 314
MOTIVATE EUROPE LIVE MOTIVATE EUROPE LIVE04 05
EDENRED PROVIDES INSIGHTS ON BENEFITS TRENDSE
denred’s annual benefits trends research has identified the need to attract and retain the best people and to comply with legislation
as the top two drivers for changes to the benefits mix in 2015.
However, the research also uncovered an innovation gap in the way many organisations approach rewards and benefits: only 15% said their benefits proposition was innovative and 13% said they developed tailored benefits to meet the needs of employee demographics.
Andy Philpott, Marketing Director at Edenred UK said: “It is great to see the majority of organisations with plans in
place to deal with the impact of new legislation and employee expectations in a rising economy. However in a year when engaging and attracting employees will be critical to business success, our research shows there is a clear opportunity for HR and benefits practitioners to be bolder and more creative in the way they develop and deliver rewards and benefits.
“As personalisation, technology and online communication reshape consumer behaviour, it is vital that organisations understand these trends and put them at the heart of their benefits proposition.”l Visit Edenred at stand 509
A BOOST FOR BUSINESS GIVINGFor many employees, giving to charity is just as important as any rewards they receive, and combining the two can create a multi-dimensional feel-good factor. Donation Reward Services provides expert help for businesses wanting to combine incentive and reward activity with cost-free charity donations, while making sure that every penny donated reaches its mark.
“Charity donations through payroll giving services, Direct Debit donations or sponsorship websites often go through a chain of agencies, bank accounts and departments that each take a cut of the money – so not all of the money donated actually reaches the charity you donated it to,” said Terry Harvey, Director at Donation Reward Services.
The organisation has set out to change all that through a number of
activities:Incentives and Rewards (www.
incentivesandrewards.co.uk) provides a wide range of gift cards, gift vouchers and incentive vouchers that enable businesses to offer high perceived-value incentives at a low cost.
DRS Club (www.drsclub.org.uk) provides access to around 5,000 retailers with exclusive discounts – and many of the purchases through the club include a free donation to charity which is collected for the member in their free virtual bank account.
DRS-UK (www.drs-uk.org.uk) provides free payroll giving, sponsor-me funding and donation services to support different ways of giving.
Donations are held in a free virtual bank account created for each user, and then transferred to a prepaid card for the charity’s use. This ensures that every penny given reaches the charity and enables the giver to see how their money has been spent.
“We offer a great range of rewards and benefits for staff and customers while enabling donations to charity, cost free,” says Terry. “We’re looking at giving in a different way, and helping businesses to achieve the results that their incentive, reward and charity activities were set up for. And we’re giving staff a chance to see that the money they give to good causes goes where they intended it to go.”l Meet the Donation Reward Services team at Stand 215
“There is a clear opportunity for HR and benefits practitioners to be bolder and more creative in the way they develop and deliver rewards and benefits”
SET SAIL WITH BRITANNIA CORPORATE EVENTS W
hether you are looking to get the best from your employees or to
reward your best employees, a sailing day is a great option. Offering people the chance to do something different, in an
impressive environment whilst learning a new skill is motivating and rewarding.
Britannia Corporate Events runs a fleet of over 50 yachts which are designed to be sailed by a team for either racing or cruising. With a professional skipper and first mate on board to teach the crews the ropes and ensure everyone’s safety, the crew can get fully involved in learning how to sail their yacht.
Britannia will be at Motivate Europe Live, where visitors will be able to book a sailing day at the prestigious Cowes Week Regatta, a fantastic way to reward or incentivise staff, at a special discounted show rate of £180 + VAT per person – a saving of 20% off the standard rate.
There will also be an opportunity to register for a free taster sailing day to experience the thrill first-hand.
Andy Byham, Managing Director said: “A huge part of our business is helping companies who are looking to reward or motivate employees or customers. A sailing day is a unique and memorable experience, and genuinely encourages team interaction in a fun environment.
“We are really excited about the forthcoming Motivate Europe Live show, and being able to bring this great experience to the attention of incentive buyers.”l Step on board with Britannia Corporate Events at Stand 322
Sodexo Benefits and Rewards Services will be unveiling a new employee rewards portfolio at Motivate Europe Live.
Sodexo Benefits and Rewards Services will be unveiling new positioning for its current reward portfolio, along with the launch of a new product at the exhibition. With conference speaking slots on both days of Motivate Europe Live, Sodexo will also be discussing recent research that it has commissioned into attitudes and awareness surrounding incentive and recognition.
Iain McMath, CEO of Sodexo Benefits and Rewards Services, said: “As an elite sponsor, we’re looking forward to being very involved in the first Motivate Europe Live and believe it will become a key event in the HR calendar in coming years.
“Sodexo has been heavily investing in research and thought leadership which has resulted in the new rewards portfolio that we’ll be unveiling over the course of the two-day event. We believe that a lot of work still needs to be done in this space in order for companies to boost motivation and remain attractive
to employees in an increasingly competitive marketplace. We hope Sodexo’s new rewards offering will help to plug this gap.”
l Find out more – visit Sodexo at Stand 501
SODEXO BENEFITS AND REWARDS SERVICES TO UNVEIL NEW REWARDS PORTFOLIO
This year Motivate Europe Live and Guinness World Records will be partnering to give everyone attending the event the opportunity to attempt a Guinness World Records title.
The Guinness World Records team will be on hand at the exhibition to help visitors find out if they have what it takes to become a record title holder, with chances throughout the two days at their stand.
There will also be a very special record attempt for everyone to take part in on Thursday 22 April at 12:30, so make sure you are there!
“Motivation and rewarding achievement is what it’s all about,” said Wendy Carter, Event Director. “And what better motivation can there be than setting a Guinness World Records title? With record-breaking athletes among our keynote speakers, the prospect of bringing the power of record-breaking to everyone at the event is just too good to miss.”
Make sure you’re part of it – register for your ticket now!
SET A GUINNESS WORLD RECORDS™ TITLE AT MOTIVATE EUROPE LIVE!
MOTIVATE EUROPE LIVE MOTIVATE EUROPE LIVE
Alastair Campbell knows a thing or two about winning. A writer, communicator and strategist, he is
best known for his role as former British Prime Minister Tony Blair’s spokesman, press secretary and director of communications and strategy, helping New Labour return to power and win three general elections. But whether it’s politics, sport or business, Campbell is fascinated by what makes a winner – a subject he explores in his latest book, Winners and How They Succeed.
“I’ve always been interested in what separates people who are globally recognised as the best at what they do from those who are clearly very good but who you wouldn’t necessarily put in the same league,” he says. “In the book, I’ve profiled different people who are winners in politics, business and sport – and a couple who are successful in all three – and tried to find trends and
characteristics that they share.” Campbell identifies several factors
that contribute to success, including strategy, teamship, leadership, innovation, boldness, use of data and crisis management. Motivation is a key theme which he relates closely to the ‘holy trinity’ of strategy, leadership and teamship.
“To be successful you have to have an understanding of your own strategy,” he says. “That is the hardest part. Too often I see people who are all about the tactical response to somebody else’s strategy, and that is not the way to lead. You might technically be a very good communicator, but what are you
communicating? If you don’t have a strategy, your leadership skills are less relevant.”
Enabling teamship at all levels is critical to success, Campbell says. “There are two ways of looking at a team,” he explains. “There’s the public facing team and then there are all the people underneath. I’ve profiled people like Nelson Mandela and the Queen, who have been enduringly successful through excessively difficult times. They’re great individuals who are going to be remembered forever, but they don’t do it on their own. You have to have good people at every level doing the right thing. The most important thing is that everybody on the team knows what they’re meant to be doing, and where it fits in relation to the objectives they’re trying to meet.”
Being a winner means accomplishing the goals that matter to the individual or organisation that set them. But while the goals themselves might differ, the principles behind their achievement are just the same.
“You need to set your targets,” Campbell says. “One of my interviews in the book is with Haile Gebrselassie, who has been a winner in sport, in business, and is now going into politics. He says his attitude in life has always been, ‘If you can’t win then what’s the point?’ I think a trait with a lot of winners is that they are always looking towards the next goal, and then the one after that. The targets are going to vary between different people and organisations, but for winners it’s always got to be about the next thing.”l Head to the Keynote Theatre at 3:00pm on Thursday, 23 April to hear Alastair’s keynote presentation
WINNING WAYSKeynote speaker Alastair Campbell shares his insights on motivation and success
06 07
The most important thing is that everybody on the team
knows what they’re meant to be doing, and where it fits in relation to the objectives they’re trying to meet
OVATION PUTS ENCORE CENTRE STAGEOvation Incentives is looking forward to showcasing Encore, its powerful new social employee recognition platform, at Motivate Europe Live.
Encore combines sophisticated reporting and multi-language communications tools with Ovation’s world-beating global reward network of retail merchant gift cards, enabling large organisations to implement strategic global reward and recognition campaigns while meeting the motivational and cultural needs of today’s multi-generational workforce.
Jonathan Grey, CEO of Ovation said: “We know that recognition drives employee engagement, and employee engagement drives productivity. The issue facing HR is how do you deliver recognition in a form that is relevant for the gen-Y workplace; how do you then make that scalable for your organisation internationally so everyone has the same experience; and finally, how do you then deliver culturally relevant rewards that drive repeat performance and productivity gains? Encore was created for this purpose.”
Encore is designed to work with many of the world’s leading HR technology suites as a pure Software-as-a-Service model, in a ‘private cloud’ or as an on-premise solution.
“Global HR teams face a number of challenges when implementing a strategic recognition initiative on a global scale,” added Jonathan. “IT, data security, programme administration – these are all top of the list even before you look at the cultural differences in your employee base. Encore has been designed from the ground up to
overcome these challenges, seamlessly and securely integrating with existing systems to deliver a rich experience for all users, on all devices, in all places.”l Find out more about Encore at Stand 513
GUINNESS WORLD RECORDS LAUNCH NEW EMPLOYEE ENGAGEMENT EXPERIENCEU
nited Biscuits first to take the new product allowing staff to ‘Believe in Better’ and achieve record-breaking success
Guinness World Records, the global authority on record-breaking achievement, has launched the innovative Employee Engagement service – breathing new life into corporate hospitality, team building and staff training.
The Guinness World Records Employee Engagement bespoke package provides a dedicated creative event management team who research, devise and execute
the record-breaking event. On the day a rousing MC motivates the team while record coaches sharpen their skills and give advice and an official Guinness World Records judge conducts and verifies the record.
Earlier this year, the United Biscuits UK Sales team managed to topple 5,381 books, which they had arranged in a formation spelling ‘UBelieve’, achieving the Guinness World Records title for Most books toppled in a domino fashion.
The Guinness World Records Creative team listened carefully to United Biscuits’ UK objective to motivate the United
Biscuits UK Sales Team, to improve on the previous year and ‘Believe in Better’. Guinness World Records devised a playful presentation, focused training and an ideal challenge and that would tap into these core values and excite and energise the United Biscuits UK staff.
Guinness World Records Vice President of creative Paul O’Neil said: “The United Biscuits team demonstrated patience, courage and dedication throughout the entire event. Starting as individuals, then working in small groups to then gradually building up to working in one whole team, this was an example of teamwork at its
world record breaking best!”Guinness World Records will be at
Motivate Europe Live stand 514, where visitors will be able to consult with the Guinness World Records Creative team to find records to suit their events and budgets.
There will also be a chance at the stand to become a Guinness World Records Title holder. Just pop along and experience record-breaking for yourself and grab your chance to become legendary!
Head to the Motivate Europe Live conference for the latest insights and inspirationA
n exceptional line-up of keynote speakers is ready to inspire, challenge and stimulate the conference audience, including Alistair
Campbell (see our interview on page 7),
Sally Gunnell (see page 2) and Employee Engagement Task Force Co-Chair David MacLeod (see page 10).
Here is a bit of background on just a few of the keynote speakers that are set to inspire the conference audience. Take a look at
our conference agenda to see the sessions we have confirmed so far. We’re adding new names all the time, so make sure you download the Motivate Europe Live 2015 app and check for the latest updates at www.motivateeuropelive.com
BRUCE BOLGERMANAGING DIRECTOR, ENTERPRISE ENGAGEMENT ALLIANCE
l Bruce is managing director of education and outreach organisation the Enterprise Engagement Alliance and a founder of The Engagement Agency, a company that helps organisations achieve their objectives through engagement.
Bruce will share his expert knowledge about the ‘next frontier’ of enterprise engagement on Day 1 of the conference, including the benefits of having an enterprise brand and how an enterprise approach to engagement helps improve employee engagement efforts.
PAUL MILLERMANAGING DIRECTOR, SPECTRASITE IMMEDIATE PAST PRESIDENT 2015
l Paul is the Managing Director of full-service destination management company SPECTRA, which handles business events including incentives, association and corporate meetings, conventions and deluxe special interest group programmes. He became a member of the Society for Incentive Travel Excellence (SITE) in 1999 and is currently the Immediate Past President.
Head for the Keynote Theatre on Day 2 to hear Paul’s update on the incentive travel industry from a global perspective, including SITE Foundation research results and predictions.
JILL MILLERRESEARCH ADVISER, CHARTERED INSTITUTE OF PERSONNEL AND DEVELOPMENT
l Jill undertakes a combination of rigorous research and active engagement with academics and practitioners to inform projects and shape thinking. She specialises in absence management, employee wellbeing and the importance of promoting good mental health as well as physical health.
Join Jill on Day 2 to explore how to design an employee wellbeing approach that works for your business.
MICHELLE SMITHVICE PRESIDENT, OC TANNER
l Michelle is a highly accomplished international speaker, author and consultant on performance improvement, and a respected authority on leadership, internal branding and employee engagement. She has worked in every facet of recognition and incentives, both domestically and internationally, and has been named as one of the Ten Best and Brightest Women in the incentive industry.
Michelle will be sharing her insights into global recognition and engagement, including detailed global recognition insights and best practices from client focus groups and leadership group interviews around the world.
An exceptional line-up of keynote speakers is ready to inspire, challenge and stimulate the conference audience Sessions and timings are subject to change. Places in the Keynote and Seminar sessions are on a strictly first-come, first-served basis.
DAY 1 WEDNESDAY 22 APRIL
DAY 2 THURSDAY 23 APRIL
EXHIBITION OPENS 9:30AM-5:30PM
11:00am-3:30pm Sales & Development Masterclass run by Innergy
KEYNOTE THEATRE
10:00am-11:00am The Employee Engagement Task Force Update – David Macleod
11:00am - 12:00pm Corporate Wellbeing – Sally Gunnell OBE
12:00pm - 1:00pm Essential global recognition and engagement insights – Michelle Smith, OC Tanner
2:00pm - 3:00pm Incentives – what are the opportunities and pitfalls in global staff programme deployments?
3:00pm - 4:00pm Enterprise Engagement: The Next Frontier – Bruce Bolger
4:00pm - 4.45pm Panel session: Importance of gift cards in an employee incentive programme
SEMINAR ROOM 1
10:30am - 11:00amA changing society – Stefan Grimm, Cadooz 11:00am - 11:30am 21 great ideas to reward your staff and customers – Gordon Glenister, BPMA
12:00pm - 12:45pmDo not give them what they want! Weird Science: the psychology of motivation – Mike Davies, BI Worldwide
12:45pm - 1:30pm Employee engagement: the likely impact of mobile wallet apps on reward programmes
1:30pm - 2:00pm Advances in social recognition for employee engagement
2:00pm - 2:30pm More than just rewards – David Gould, Corporate Rewards
2:30pm - 3:00pm Unleashing the global power of appreciation – Michelle Smith, OC Tanner
3:00pm - 3:45pm How and why Reward and Recognition has become one of the ‘must-have’ employee engagement programmes – Saul Meyer, Xexec
SEMINAR ROOM 2
10:15am - 11:00am Can tax efficient ‘benefits’ really be used as a motivation? – David Walker, Personal Group
11:00am - 11:30am Reward within the HR community – Jamie Mackenzie, Sodexo
11:30am - 12:00pm I know what you did last summer! Employee Information Security – Jonathan Grey, Ovation Incentives
12:30pm - 1:00pm 3 fundamental pillars to building a successful reward programme – Bill Alexander, Red Letter Days for Business
3:15pm - 4:00pm iTunes – Brian Dunne MD, SVM Europe talks about innovation in Prepaid Gift Cards and the latest solutions offered by iTunes.
EXHIBITION OPENS 9:30AM-4:30PM
11:00am - 3:30pm Sales & Development Masterclass run by Innergy
11:00am - 11:30am One world or a world of difference? Reward & Recognition on a global scale – Phil Williams, BI WORLDWIDE
11:30am - 12:00pm A customer service secret: your employees ARE your brand! – Michelle Smith, OC Tanner 12:00pm - 12:30pm Recognition over rewards: Simple. Social. Success! – Tom Short, Kudos
12:30pm - 1:00pm How to run successful channel incentives for the Facebook Generation
1:00pm - 1:45pm How to select the right platform for a global staff programmes
2:30pm - 3:15pm Britannia Events - British Skipper Alex Thomson Racing is a major talent in international yacht racing. Alex competes in the high-speed, extreme IMOCA 60 class. Alex will talking about how to create a winning team.
12:30m Set a Guinness World Records™ title at Motivate Europe Live!Motivate Europe Live and Guinness World Records will be partnering to give everyone attending the event the opportunity to attempt a Guinness World Records title.
MOTIVATE EUROPE LIVE MOTIVATE EUROPE LIVE10 11
ENGAGE FOR SUCCESS
David MacLeod, Co-Chair of the Employee Engagement Task Force, shares his insights on employee engagement
David MacLeod’s expertise in employee engagement has been recognised at the highest levels.
He is Co-Chair of the Employee Engagement Task Force and co-author, with Nita Clarke, of the Engage for Success report defined by the Chartered Management Institute as the definitive work on the subject. In June 2013 he was awarded an OBE for Services to Employee Engagement and Business in the Queen’s Birthday Honours.
DEFINING ENGAGEMENT“The Engage for Success report sought to address what the topic is, whether it matters and what tends to be present in organisations which have higher levels of employee engagement,” says David.
“There are many definitions of employee engagement and if an organisation chooses to collectively set about defining it in a way that speaks to all the employees, and which is therefore relevant to their context, then that is the best definition for them. There are therefore a large number of definitions, but at root they have one thing in common: the principle that each of us has a level of capability and potential and that in one situation we offer a small percentage of them, while in a different and better situation we offer much more or even all of our capability and potential.”
David stresses that true engagement will result in that capability and potential being willingly offered, not coerced through threats or disproportionate bonuses. “Engagement is not typically about spending money. It’s a
recognition that if we do what we do, whether it’s improving customer service or finding more efficient ways to do things or innovating, we will do it better when our people are fully engaged.”
A SHARED VISIONDavid’s work on employee engagement has delivered to some striking insights. “Having had the privilege of working with Nita Clarke on the Engage for Success report, it was clear that those organisations that are doing this well tend to concentrate on four areas,” he says.
These enablers entail ensuring that:l people understand the story of the organisation, where it’s been and where it’s goingl people feel well-managed by their boss, are treated as an individual and are clear about what success would look like, with lots of coaching and feedbackl employees’ voice counts, and they are respected and listened to l there is no ‘say-do’ gap – the values on the wall are reflected in the behaviours of colleagues and bosses.
This vision of a fully engaged workforce is not only achievable, but also critical to success, concludes David. “Engagement is incredibly important because our ability to create sustainable organisations is based on people’s commitment to grow and develop themselves and their organisations – public or private.”
David MacLeod will open Day 1 of the Motivate Europe Live conference with the latest update on the Employee Engagement Task Force.
Whether it’s improving customer
service or finding more efficient ways to do things or innovating, we will do it better when our people are fully engaged
NGC: AMERICA’S PREMIER ONE-STOP GIFT CARD SHOP ARRIVES IN EUROPE
GETTING DOWN TO BUSINESSFor more than a decade National
Gift Card (NGC) Corporation has been a leading gift card solution partner for thousands of corporate and non-profit clients in the USA and Canada. This service and expertise is now available in Europe.
Andrew Johnson, industry expert and previous long-standing Director General of the UK Gift Card and Voucher Association, is heading up NGC in Europe. He commented:
“These are exciting times for NGC and its customers. We are looking forward to extending our relationships with leading European brands in order to bring professionals in the incentive and motivation industry the best service and value possible for their programmes.”
NGC offers a range of gift cards and digital vouchers including retail, restaurant, leisure and prepaid cards through an online ‘one-stop shop’ facility. ngcEurope also represents TK Maxx, HomeSense, Primark, National Trust, River Island, Ask, Zizzi and Global Hotel Cards for B2B gift cards and digital gift cards.
Come and meet the ngcEurope and NGC USA gift card team on Stand 507 to discover more about the services offered across Europe, Canada and the USA.
l Visit ngcEurope on Stand 507
Red Letter Days for Business will be providing expert advice and inspiration to exhibition visitors.
Bill Alexander, CEO at Red Letter Days for Business, said: “We at Red Letter Days for Business believe that employees are the only sustainable advantage in a business, everything else can be copied. Because of this it’s essential that you look after your employees, as they’ll look after your customers. Get this right and everything else looks after itself.”
The company’s team of reward and incentive experts will be at Motivate Europe Live to talk to visitors about how they can help motivate, reward and engage employees.
“Every day we work with businesses across the UK to create bespoke campaigns that are memorable and
deliver results,” said Bill. “We can deliver rewards through incentive travel, points schemes, team building events, conferences, scratch card campaigns... the list is endless. Nothing is impossible!”
And if you’re looking for inspiration for an award, Red Letter Days for Business has an array of unforgettable prizes such as high street and restaurant vouchers, gifts, experiences and holidays.
“It’s an exciting time to be part of the incentive and reward industry as more and more employers are recognising an engaged workforce is the only way to stand out from their competitors, permanently,” said Bill. “I’m thrilled we are at the launch of Motivate Europe Live. Here’s to a great event!”l Chat to the Red Letter Days for Business team on Stand 319
“It’s an exciting time to be part of the
incentive and reward industry as more and more employers are
recognising an engaged workforce is the only
way to stand out from their competitors,
permanently”
MOTIVATE EUROPE LIVE MOTIVATE EUROPE LIVE12 13
MAKE YOUR VOICE COUNTR
egister for Motivate Europe Live and you won’t just gain free access to a fantastic event – you’ll also get the chance to help
shape the future of our industry and win a £1,000 gift card from Corporate Service at Harrods.
We’ve joined forces with the Incentive Research Foundation (IRF) to compile a Europe-wide survey that will provide important insights into the trends and issues that matter to incentive professionals – insights that will help to inform the
decisions, products and services of the future. Melissa Van Dyke, President of IRF, said: “The Incentive Research Foundation has been doing research into the incentive and rewards market for over 20 years. We are excited about this research effort, the first of its kind, and about providing the Motivate Europe Live audience with actionable data regarding campaign budgets, strategies, objectives, and most importantly future changes.”
Melissa will be presenting a summary of the research results at Motivate Europe Live
and all attendees will receive a copy of the presentation.
Tracy Finn, Head of Corporate Service at Harrods, said: “Corporate Service at Harrods is delighted to donate a £1,000 gift card for a spending spree at our Knightsbridge store or online at harrods.com and we hope that this will encourage strong participation in this vital survey that will result in valuable intelligence for the motivation and incentive industry”.
Simply register to visit Motivate Europe Live, complete the survey and then visit
the show, and you will automatically be entered into the draw. The winner will be announced at the event on Thursday 23 April 2015.
* Harrods Limited (“Harrods”) is unrelated to
Motivate 2015 and does not endorse or recommend
its promotion. This promotion is managed,
controlled and administered by Motivate 2015 and
any correspondence concerning this promotion
should be directed to Motivate 2015 and not to
Corporate Service at Harrods.
B&Q LAUNCHES FRESH NEW LOOK FOR B2B GIFT CARDSB&Q is one of the leading retail providers of gift cards in the employee benefit space and it has recently launched a fresh new look for its B2B Gift Cards.
B&Q is the UK’s number one home improvement and garden centre retailer and the third largest in the world. The cards are available in denominations between £1 and £5,000, with next-day despatch and free delivery for bulk orders. Benefits include unique
redemption tracking analysis, reloadable top-up facilities and remote activation for greater security.
Hayley Santus, B2B and Gift Card Manager at B&Q, said: “Employee recognition and incentives are very important to B&Q as a business, so to be able to provide B&Q Gift Cards to businesses that are looking to enhance their proposition with leading retailers, is fantastic.”
l Be inspired by B&Q at stand 512
AND WIN A £1,000 GIFT CARD FROM CORPORATE SERVICE AT HARRODS
Head to Stand 315, where House of Fraser for Business will showcase its portfolio of reward and incentive products including gift cards, e-gifts cards and gift vouchers.
Visitors to the stand will have the opportunity to win a hamper worth £250, or one of five £50 gift cards.
House of Fraser is the country’s premium department store and multichannel retailer. House of Fraser gift cards, e-gifts cards and vouchers can be spent in any one of 60 stores across the UK and Ireland and online at www.houseoffraser.co.uk.
Gift vouchers are available in £1, £5, £10, £25, £50, €5 and €10 denominations. The gift card can be remotely and repeatedly loaded with any value up to £1,000 eliminating the need for expensive, secure postage. E-gift cards can be sent to any device capable of receiving email – ideal in today’s reward market where instant gratification is important.
Gift cards, e-gift cards and vouchers are perfect for sales incentives, employee rewards, customer loyalty, promotions, flexible
and voluntary benefits and Christmas rewards. Added value benefits include free, next-day delivery and competitive business discount on volume orders. Recipients have the option to spend on over 1,100 premium and designer brands.
House of Fraser offers consumers a variety of delivery options, including overseas delivery for online shoppers to locations across Europe, the USA, South Africa, Australia and New Zealand. This service is ideal for businesses that wish to reward staff and customers abroad.l Find House of Fraser for Business at Stand 315
Achievers has announced the latest release of its award-winning Employee Success Platform, which introduces new features enabling sales managers, employees and business executives to inspire employee success and drive improved business results through increased levels of recognition.
The release comes just weeks after Achievers celebrated winning the Gold award for Best Advance in Rewards and Recognition Technology in the 2014 Brandon Hall Excellence Awards. It includes features designed to empower HR leaders and employees, reduce the administrative burden often associated
with recognition programmes, incentivise sales teams and track programme budgets.
“We are excited to participate and sponsor Motivate Europe Live,” said Rob Catalano, VP Global Expansion & Engagement at Achievers. “As the world of rewards and incentives in the workplace strongly shifts to include a focus on social recognition and human connections, it is crucial that organisations are keeping on top of new trends in motivating and engaging employees.”l Head to Stand 317 to talk to the Achievers team
EMPLOYEE SUCCESS PLATFORM ACHIEVES NEW HEIGHTS
Head to our fantastic sales and development training area on the exhibition floor, where award-winning business
consultant and trainer James Osborne and his team from Innergy will be running regular 30-minute masterclasses throughout Motivate Europe Live.
Improving performance, increasing profitability and enabling change are top of the agenda for any business – and Innergy specialises in helping to achieve those goals by exercising the potential of organisations, the teams within those organisations and the individuals that make up those teams.
The team will be helping visitors to boost their power to enable positive change, with a range of exciting sessions based on the following subjects:
Adapt to Inspire – understanding
individual and team drivers to create engagement programmes that deliver return on investment.
Influential Hats – using the 4-hats™ principles to understand how to sell ideas and initiatives internally to create engagement.
Innovate to Motivate – innovative approaches to engaging and motivating employees.
Service Culture and Engagement – the 6 E’s of engagement, linking employee engagement to service experience to business performance.
The Psychology of Sales Professionals – how to drive sales performance through engagement and motivation.l Check for the latest updates on sessions and timings at www.motivateeuropelive.com
REWARDS ON THE CARDS WITH HOUSE OF FRASER FOR BUSINESS
TICKETMASTER LAUNCHES GIFT CARDS FOR BUSINESSW
orld-leading ticket agency Ticketmaster has launched
Ticketmaster Gift Cards for Business.
Available either in physical or digital format, Ticketmaster Gift Cards for Business make perfect rewards and incentives for staff or customers, and are ideal for use in promotions.
Gift cards can be purchased in any denomination up to £250 and customised with a range of designs, with space for a personal message if desired. Physical cards can be preloaded and presented, while digital gift cards are dispatched instantly via email or SMS for optimum delivery ease and speed. In addition, digital gift cards can be delivered to multiple email addresses using a .csv upload to make mass rewarding
even easier. Recipients can redeem their card online or by telephone against any event.
With a dedicated team of industry professionals, Ticketmaster Gift Cards for Business present a fantastic option for businesses and organisations that are looking for a memorable and exciting way to reward their staff and customers.
Warren Humphries, Gift Cards Manager at Ticketmaster UK, said: “Ticketmaster gift cards allow staff and customers access to a huge and exciting range of events, from music and theatre to sports and comedy. The live entertainment industry is one of the most dynamic and passionate industries and Ticketmaster is at its core”.l Visit Stand 101 to find out about Ticketmaster Gift Cards for Business
MOTIVATE EUROPE LIVE MOTIVATE EUROPE LIVE14 15
10 GOOD REASONS Motivate Europe Live has been created by incentive professionals to bring together the contacts, knowledge and inspiration you need to achieve your incentive, reward and recognition goals. Here are just a few of the reasons why you should be there.
Put the world of incentive, reward and recognition in the palm of your hand with the Motivate Europe Live 2015 app.
The app is an essential tool that has been developed especially to help everyone engage and interact before, during and after the show.
You can log in using your social media accounts to share your experience of the event, chat with other delegates, record notes and organise meetings as well as finding
information about exhibitors, sponsors, speakers and the conference streams and sessions.
We’ve made sure the app is simple and easy to use, giving you everything you need for the entire show. It’s completely free, so register and download yours to start your Motivate Europe Live experience now: www.motivateeuropelive.com/conference/#downloadtheapp
GET APPY!
TO BE AT MOTIVATE EUROPE LIVE Achievers
Amazon
Amilon
Avinity
B&Q
BI WORLDWIDE
bpma
Brain & Heart
Britannia Corporate Events
Cadooz
Corporate Rewards
Cottrills Reward
Donation Reward Services
Edenred
Employee Benefits &
Rewards Forum
Engage for Success
Fleet Evolution
Global Reward Solutions
Grass Roots
Guinness World Records
Highland Fayre Ltd
House of Fraser for Business
IMA Europe
Incentive and Motivation
Innergy – Sales and Training area
iTunes (represented by
SVM Europe)
Kudos
Love2shop
ngcEurope
OC Tanner
One4all Rewards
Ovation Incentives
Personal Group
Power2Motivate
Promotional
Products Ltd
Red Letter Days for Business
Sally Gunnell Corporate Wellbeing
Signet Connect
Sodexo Benefits and Rewards
Services
SVM Europe
Target Response
Tesco for Business
Ticketmaster
UK Gift Card & Voucher
Association
Xexec
NEW NAMES ARE BEING ADDED ALL THE TIME, SO HEAD TO WWW.MOTIVATEEUROPELIVE.COM FOR THE LATEST UPDATES.
A-Z OF INSPIRATION
Here are just a few of the leading solution providers that will be at Motivate Europe Live. Visit them at the exhibition to discuss how their expertise can help you achieve your business goals.
1FIND EXPERT ADVICEAt Motivate Europe Live you’ll be able to discuss your business goals face-to-
face with industry experts who can help you achieve them
2GET A PIECE OF THE ACTIONView the latest products and network with a host of Global Incentive, Reward
& Recognition and Employee Engagement professionals all under one roof
3CONNECT WITH COLLEAGUESYou’ll find exceptional opportunities to network with peers at Motivate
Europe Live – you can even use the event app to connect with other delegates and start planning your meetings now
4BE INSPIREDOur conference programme is packed with incentive experts and
exciting keynote speakers including Alistair Campbell, Sally Gunnell and David MacLeod, providing great opportunities to find out about the latest trends, best practice and inspirational insights
5SHARPEN YOUR SKILLS Head to our fantastic sales and developmenttraining area to take part
in regular 30-minute masterclasses
6HELP SHAPE OUR INDUSTRYRegistering for Motivate Europe Live also gives you the opportunity to
take part in a ground-breaking survey by the Incentive Research Foundation, so your opinions will help shape our industry
7A GREAT RETURN ON INVESTMENTYou can meet with suppliers, check out the latest ideas and network with
fellow professionals all in one place, making Motivate Europe Live a great investment of your time
8BE AHEAD OF THE CURVEYou’ll discover the very latest trends, knowledge, products and services to
help you promote your business and reward customers, employees and partners – and
you’ll be able to tell your peers that you were at the very first Motivate Europe Live!
9EXTEND THE EXPERIENCEMotivate Europe Live 2015 is much more than a two-day event – our
easy-to-use event app has been designed to help you connect with peers and solution providers before, during and after the show
10 IT’S FREE TO ATTEND! Motivate Europe Live is free to attend – simply register at www.
motivateeuropelive.com and come along to ExCeL London on 22-23 April.
MOTIVATE EUROPE LIVE16
I would like to talk to experts about improving levels of engagement across the businessLinda, HR Director
I am seeking incentive solutions for our channel partnersNigel, Managing Director
How can I develop, encourage and keep my top performing staff?Sarah, Sales Director
Who can help me build a travel incentive programme?Tom, Team Leader
EXCEL LONDON • 22-23 APRIL 2015
REGISTER TODAY WWW.MOTIVATEEUROPELIVE.COM THERE ARE LIMITED PLACES AVAILABLE TO ATTEND MANY OF THE CONFERENCE SESSIONS
