Motorsports – Driving InnovationRodi Basso, Motorsport Director, Motorsport BU
McLaren Applied Technologies
P R O D U C T D E V E LO P M E N T I N M OT I O N , J U N E 2 0 1 9
01 | We are racers
2 / M c L A R E N A P P L I E D T E C H N O L O G I E S – M O T O R S P O R T S – D R I V I N G I N N O V A T I O N / C O N F I D E N T I A L / J U N E 2 0 1 9
We race to the next raceWe race to the chequered flag
We race to the next season
3 / M c L A R E N A P P L I E D T E C H N O L O G I E S – M O T O R S P O R T S – D R I V I N G I N N O V A T I O N / C O N F I D E N T I A L / J U N E 2 0 1 9
JAN
FEB
MAR
APR
MAY
JUNJULA
UG
SEP
OCT
NOV
DEC
Car Lau
nch
Testi
ng 1
Testing 2
Australian GP
Bahrain GP
Chinese GP
Azerbaijan GPSpanish GPMonaco GP
Canadian GP
French GP
Austrian G
PBrit
ish
GP
Ger
man
GP
Hung
aria
n GP
Belgian GPItalian GP
Singapore GP
Russian GP
Japanese GP
Mexican GP
USA GP
Brazilian GP
Abu Dhabi GP
We race to the next raceWe race to the chequered flag
We race to the next season
4 / M c L A R E N A P P L I E D T E C H N O L O G I E S – M O T O R S P O R T S – D R I V I N G I N N O V A T I O N / C O N F I D E N T I A L / J U N E 2 0 1 9
JAN
FEB
MAR
APR
MAY
JUNJULA
UG
SEP
OCT
NOV
DEC
Car Lau
nch
Testi
ng 1
Testing 2
Australian GP
Bahrain GP
Chinese GP
Azerbaijan GPSpanish GPMonaco GP
Canadian GP
French GP
Austrian G
PBrit
ish
GP
Ger
man
GP
Hung
aria
n GP
Belgian GPItalian GP
Singapore GP
Russian GP
Japanese GP
Mexican GP
USA GP
Brazilian GP
Abu Dhabi GP
Car development for fo
llowing seaso
n
Ongoing car development through season
We race to the next raceWe race to the chequered flag
We race to the next season
5 / M c L A R E N A P P L I E D T E C H N O L O G I E S – M O T O R S P O R T S – D R I V I N G I N N O V A T I O N / C O N F I D E N T I A L / J U N E 2 0 1 9
02 | We are all in a race
6 / M c L A R E N A P P L I E D T E C H N O L O G I E S – M O T O R S P O R T S – D R I V I N G I N N O V A T I O N / C O N F I D E N T I A L / J U N E 2 0 1 9
A race to stay relevant
T I M E
AD
VA
NT
AG
E
7 / M c L A R E N A P P L I E D T E C H N O L O G I E S – M O T O R S P O R T S – D R I V I N G I N N O V A T I O N / C O N F I D E N T I A L / J U N E 2 0 1 9
A race for next break-through
T I M E
AD
VA
NT
AG
E
8 / M c L A R E N A P P L I E D T E C H N O L O G I E S – M O T O R S P O R T S – D R I V I N G I N N O V A T I O N / C O N F I D E N T I A L / J U N E 2 0 1 9
A race to protect the future
T I M E
AD
VA
NT
AG
E
?
9 / M c L A R E N A P P L I E D T E C H N O L O G I E S – M O T O R S P O R T S – D R I V I N G I N N O V A T I O N / C O N F I D E N T I A L / J U N E 2 0 1 9
03 | Keeping pace with the world
1 0 / M c L A R E N A P P L I E D T E C H N O L O G I E S – M O T O R S P O R T S – D R I V I N G I N N O V A T I O N / C O N F I D E N T I A L / J U N E 2 0 1 9
Where is the world going?
G R O W T H O F E L E C T R I F I C AT I O N
D E C L I N E I N P R I VAT E C A R U S E
I N C R E A S I N G C O N N E C T I V I T Y O F V E H I C L E S
1 1 / M c L A R E N A P P L I E D T E C H N O L O G I E S – M O T O R S P O R T S – D R I V I N G I N N O V A T I O N / C O N F I D E N T I A L / J U N E 2 0 1 9
Growth of Electrification
– How can we improve the sustainability of battery production, maintenance and disposal?
– How will we manage spike demand?
– How will energy be produced, distributed and stored?
1 2 / M c L A R E N A P P L I E D T E C H N O L O G I E S – M O T O R S P O R T S – D R I V I N G I N N O V A T I O N / C O N F I D E N T I A L / J U N E 2 0 1 9
– What different modes of transport will emerge as we ‘unbundle’ the dominance of the car?
– How will the car change as we access a more diverse and coexisting range of mobility solutions?
– How do we ensure and improve the inclusivity and accessibility of transportation for all?
Decline in Private Car Use
1 3 / M c L A R E N A P P L I E D T E C H N O L O G I E S – M O T O R S P O R T S – D R I V I N G I N N O V A T I O N / C O N F I D E N T I A L / J U N E 2 0 1 9
INCREASING CONNECTIVITY OF VEHICLES
– Who and how will we use the data from a connected vehicle that probes into the infrastructure of our environments and communities?
– Who will own the data, and how will this impact ownership models of the vehicles?
– Who is responsible and liable when things go wrong?
Increasing Connectivity of Vehicles
1 4 / M c L A R E N A P P L I E D T E C H N O L O G I E S – M O T O R S P O R T S – D R I V I N G I N N O V A T I O N / C O N F I D E N T I A L / J U N E 2 0 1 9
04 | How do you get ahead?
1 5 / M c L A R E N A P P L I E D T E C H N O L O G I E S – M O T O R S P O R T S – D R I V I N G I N N O V A T I O N / C O N F I D E N T I A L / J U N E 2 0 1 9
A motorsport approach
1 6 / M c L A R E N A P P L I E D T E C H N O L O G I E S – M O T O R S P O R T S – D R I V I N G I N N O V A T I O N / C O N F I D E N T I A L / J U N E 2 0 1 9
Our approach to F1 decision support
RACE ENGINEER
DRIVER STRATEGIST DOMAIN EXPERT ANALYSIS
LIVE WEATHER DATA
LIVE RACE DATA
DECISION SUPPORT TOOL
RecommendationsVisualisationsSimulations
Models
HISTORIC DATA
1 7 / M c L A R E N A P P L I E D T E C H N O L O G I E S – M O T O R S P O R T S – D R I V I N G I N N O V A T I O N / C O N F I D E N T I A L / J U N E 2 0 1 9
Fresh approach from the outset – motorsport heritage
No pre-conceptions, limited budget, limited time
Utilisation of F1-derived virtual engineering tools, eg vehicle simulator, HiL, SiL, DiL
Example case: McLaren P1 – fully virtual concept
Key question – does this approach scale?
McLaren Automotive – product development process
24 monthsL A U N C HC O N C E P T
1 8 / M c L A R E N A P P L I E D T E C H N O L O G I E S – M O T O R S P O R T S – D R I V I N G I N N O V A T I O N / C O N F I D E N T I A L / J U N E 2 0 1 9
THE TEAM BEHIND
THE TEAM
1 9 / M c L A R E N A P P L I E D T E C H N O L O G I E S – M O T O R S P O R T S – D R I V I N G I N N O V A T I O N / C O N F I D E N T I A L / J U N E 2 0 1 9