Date post: | 08-May-2015 |
Category: |
Business |
Upload: | debra-moulder |
View: | 222 times |
Download: | 0 times |
KODAK
YOU PRESS THE BUTTON
George Eastman
George quit school and cared for his mother and siblings. Then at the age of 14, he worked as an office boy at a local bank. At 24, he took a self photo graph of himself for a plan to go on a trip. He did not make the trip but was indulged in photography instead. He was so fascinated he started his own business on the 3rd floor of the tall building.
History in the Making
Foundation Principles
1897-George Eastman went to London to obtain a patent on the plate coating machine.1881-Eastman and Strong formed a partnership1884-The Eastman Dry Plate and film company (Solo)1888-The Kodak Camera1889-The Eastman Company1896-The 100,000 camera was manufactured
1901-Eastman Kodak Company
Mass production at low cost
International distribution
Extensive advertising
A focus on the customer
Ethical Challenges
Always follow Kodak Business Conduct GuideBusiness is always conducted with high ethical
standardsRespect internationally legal principlesSupport community affairsSupport supplier diversity Follow compliance of government mandateControl worldwide media changes that effect
business
Products and Services
Around the Globe
AmericaArgentinaUnited StatesVenezuelaMexicoBrazilCanadaChile
Peru
EuropeSwitzerlandNorwayPolandDenmarkGermany
BelgiumSpain
Asia/
PacificAustraliaIndiaJapanKoreaThailandNew ZealandChina
Africa /
Middle East
The Kodak Values
Respect-for the dignity of the individualIntegrity-uncompromisingTrust-one anotherCredibility-inside and outside the companyImprovement-and personal renewalRecognition-and celebration
Recommendations
InnovationsImaging SolutionsAdding new businessKeeping up with the new technologiesFollow up with research on improvementsMastering AccomplishmentsUpdating publications and materials Provide thorough and secure routing instructionsDiversity within the corporation
REFERENCES
Kodak
http://www.kodak.com/ek/US/en/Home.htm
Kodak (1880) History of Kodak. Corporation. Retrieved on December 14, 2011 from
http://www.kodak.com/global/en/corp/historyOfKodak/historyIntro.jhtml?pq-path=2/8/2217/2687.
Kodak (1887-1929)
http://www.kodak.com/global/en/corp/historyOfKodak/1878.jhtml?pq-path=2699
Kodak (1960)
http://www.kodak.com/global/en/corp/historyOfKodak/1960.jhtml?pq-path=2217/2687/2695/2701
Print from Facebook
http://www.kodak.com/global/en/consumer/kiosk/printFromFacebook.jhtml?pq-path=164/7959/2301161