MR. RAJA HASAN KHAN THE CITY SCHOOL GULSHAN BOYS CAMPUS SENIOR
SECTION : BUSINESS STUDIES ACTION PLAN Intel Getting Starting
Course
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Long Term Goal Short Term Goals Instructional strategies and
tasks Sample Bloom Taxonomy Time line Bloom Taxonomy application
Solutions and anticipated challenges Resources Conclusion
Contents
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Adopt 21 st century necessary set of skills, methodologies and
related teaching approaches to develop higher order thinking skills
in students to meet the ever coming challenges in modern business
environment. LONG TERM GOALS
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Develop interpersonal and collaborative skills by assigning
activities in groups. Develop information and media literacy skills
by engaging them in research projects and present data using excel.
Develop analytical skills by engaging students in parliamentary
debates and friendly criticism. SHORT TERM GOALS
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Enhance independent learning skills in students by facilitating
and allowing them to solve case studies from CIE past papers and
write reports. Develop presentation skills by submission of
assignments in the form projects using multimedia productivity
tools. SHORT TERM GOALS
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Instructional strategies and tasks Sub Topic 21 st CENTURY
APPROACHES 21 st CENTURY SKILLSMode Solve activities and CIE case
studies in groups. Find subject specific information on a given
topic from world wide web. Orientation to students related to the
use of latest productivity tools (word- processing, spreadsheets,
Multimedia. Deliver multimedia presentations on various topics.
Direction skills Monitoring skills Intervening skills Analytical
skills Direction skills Monitoring skills Intervening skills
Direction skills Monitoring skills Intervening skills Direction
skills Monitoring skills Intervening skills Motivating skills
Problem Identification, formulation and Solutions Collaborative
Skills Information and Media Literacy Skills Self Direction
Creativity and Intellectual Curiosity Pair and share (Group
discussion) strategy Individual activity task with a given set of
instructions. By demonstrating the different steps of using
internet, searching and extracting the required information. By
demonstration, delivering reports, statistical summary using
multimedia productivity tools. By demonstration, delivering
presentation using multimedia productivity tools.
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The students will be provided activities and CIE case studies
related to topics taught to form collaborative groups to develop
analytical thinking skills and facilitate collaboration. The
students will be asked to find situations and cases related to
topics taught and analyze via world wide web to develop high order
thinking. More questions involving higher order thinking will be
created and provided to students as assignments. INSTRUCTIONAL
STRATEGIES AND TASKS (Explanation)
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Students will be motivated to deliver multimedia presentations.
Educational field trips will be arranged which will be a learning
experience for the students. Visitors from commercial sector would
be called to motivate and provide guidance on current business
environment. INSTRUCTIONAL STRATEGIES AND TASKS (Explanation)
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Example of a presentation
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Taxonomy of Cognitive Objectives 1950s- developed by Benjamin
Bloom Means of expressing qualitatively different kinds of thinking
Adapted for classroom use as a planning tool Continues to be one of
the most universally applied models Provides a way to organize
thinking skills into six levels, from the most basic to the higher
order levels of thinking 1990s- Lorin Anderson (former student of
Bloom) revisited the taxonomy As a result, a number of changes were
made (Pohl, 2000, Learning to Think, Thinking to Learn, pp. 7-8)
Blooms Revised Taxonomy
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BLOOMS REVISED TAXONOMY Creating Evaluating Analysing Applying
Understanding Remembering Creating Generating new ideas, products,
or ways of viewing things Designing, constructing, planning,
producing, inventing. Evaluating Justifying a decision or course of
action Checking, hypothesising, critiquing, experimenting, judging
Analysing Breaking information into parts to explore understandings
and relationships Comparing, organising, deconstructing,
interrogating, finding Applying Using information in another
familiar situation Implementing, carrying out, using, executing
Understanding Explaining ideas or concepts Interpreting,
summarising, paraphrasing, classifying, explaining Remembering
Recalling information Recognising, listing, describing, retrieving,
naming, finding
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I will provide opportunities to students to promote
higher-order thinking. I will arrange field trips and multimedia
presentations that will capture the interest of the students. I
will design group activities related to the topics taught to
promote student centered learning. AUGUSTSETEMBEROCTOBERNOVEMBER I
will provide resources that will help students to do research work,
make presentations on the computer and showcase them. DECEMBER I
will provide CIE past papers to students to enhance independent
learning and critical thinking skills by facilitating and allowing
them to solve.
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Topic Marketing Mix Learning objective Enabling the students to
enhance their understanding on marketing essentials and develop
presentation skills using multimedia productivity tools. Learning
outcome By the end of this activity students will be able to
explain concepts of marketing and present their understandings in
form of multimedia presentation. Learning Values While working in
groups students will learn to abide ethical responsibilities
associated with marketing Application of Blooms Taxonomy
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http://www.youtube.com/watch?v=KkBvzS_fJ2g
http://www.youtube.com/watch?v=4H678nYI-jQ
http://www.youtube.com/watch?v=GJ8YUVBH65M&playn
ext=1&list=PL5AD26D3DA5841C70
http://www.youtube.com/watch?v=knKesBIbzuQ
http://www.youtube.com/watch?v=FkuGuW4ami4
http://www.youtube.com/watch?v=KzpGI9O9mVs&feature =grec_index
Application of Blooms Taxonomy: Teacher will show lectures on
marketing from You Tube and students will be asked to search other
related video:
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REMEMBERING Memorise And Recall Facts Word processing tools
Activity: After explanation of different definition and concepts of
marketing by teacher students will be asked to answer the given
worksheet. Application of Blooms Taxonomy
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Q1. What is a marketing? (Knowledge) Q2. What is market
segmentation? (Knowledge) Q3. What are functions of marketing?
(comprehension) Q4. Recognize characters of AIDA. (comprehension)
Q5. Suggest marketing plan for a new brand of chocolate.
(application) Application of Blooms Taxonomy Questionnaire
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Q6. Analyze the need of market segmentation for an FMCG
company. (analysis) Q6. Draw a business plan for an FMCG product.
(synthesis) Q7. Compare the plans of students with each other and
suggest whether they are feasible. (evaluation) Application of
Blooms Taxonomy Questionnaire
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Understanding Interpret Meaning Internet Browsing Activity:
Read marketing mix of FMCG from online sources for example
(www.ufone.com) in pairs. Explain the essentials of marketing mix
using company selected to the rest of the class. Application of
Blooms Taxonomy
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Application Apply the knowledge to a new situation Internet
Browsing Activity: Suggest marketing mix for any one consumer good
in groups Application of Blooms Taxonomy
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Analyzing Examine the Information Activity: Present the
marketing mix of selected product to the rest of the class and
compare it for the effectiveness of presentation skills.
Application of Blooms Taxonomy
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Evaluating Judge according to a set of criteria Teacher will
provide students set of criteria to judge the effectiveness and
compilation of marketing mix. Critique of Teacher and students will
be provided for improvement. Marks will be given and recorded. Best
three presentations will be chosen and awarded with certificates.
Application of Blooms Taxonomy
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Creating Combine elements into a new product Create an
advertisement for the product chosen for marketing mix (in groups)
Application of Blooms Taxonomy
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e
http://www.youtube.com/watch?feature=player_detailpage&v=DqWLBTzDY
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http://www.youtube.com/watch?v=EK8xvtaAiHI&feature=player_detailpage
http://www.youtube.com/watch?feature=player_detailpage&v=xRAesSZp1As
Examples of advertisements by prepared students
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SOLUTIONS TO ANTICIPATED CHALLANGES CHALLENGES Students may not
have computers at home to work on presentations and assignments.
Some students may not be able to attempt high order thinking
questions. Some students may require multimedia literacy skills to
deliver presentations. SOLUTIONS Principal would be requested to
allow students to practice in labs in their free periods. Pair the
weak students with the good ones to improve their learning skills
and enhance collaborative working. I will request the management to
arrange additional IT awareness classes for students.
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Intel Getting started Master Trainer course manual. Intel
Senior Master Trainers Productivity tools (Word processing,
multimedia and spreadsheet applications) Subject specialists and
mentors (Commerce ) World Wide Web and internet IT Technology
equipments RESOURCES
Special words of gratitude to my Intel Trainers and The City
School Management for providing me an opportunity to augment my
teaching skills. Acknowledgement
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After the implementation of my newly acquired 21 st century
skills and approaches, the students will be empowered with new set
of skills related to high order thinking and multimedia
presentations which will enable them to utilize knowledge of
computer science and technology in modern business environment more
effectively. CONCLUSION