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INTRODUCTION
MARKETING SIZE
MARKETING SIZE
CONSUMER INSIGHT
COMPETITOR PRODUCT
HISTORY
GENERAL SPECIFICATION
FIFTH GENERATION(5G):-2015
FOOT PRINT & MAIN PARTS
PROCEDURE
BUTTER COLLECTING PROCEDURE
ATTA KNEADING PROCEDURE
FOOD PROCESSOR PROCEDURE
FOOD PROCESSOR PROCEDURE
ADVANTAGE
FEATURE
NEXT LEVEL IMPROVEMENT
ESTIMATE PROJECT COST AND TIME
Current market available all wet grinder has some difficulties such as,
1. Butter collection difficult from the drum to vessel .2. Drum handling for washing hardly due to over weight.3. Pulley belt have maintenance frequently.4. After grinding , need more space for resting the unit.5. High cost spend for one application.6. Unit weight is too high .7. Butter grinding time is getting long .
So our theme in this project , how do solve the above problem and
1. add more south Indian application such as vegetable cutting ,bajji slicing.2. Adopt raw chappati making3. Reduce motor heat.
introduction:-
South India (Andra Pradesh ,Karnataka, Kerala and Tamil nadu ) has contributes 80% share of total market.
TTG Potential Total Qty per Year
STATEHIGH END LOW END TOTAL
Karnataka 13000 52000 65000Tamil nadu 60000 240000 300000
Kerala 24000 96000 120000Andra Pradesh 49300 50700 100000
Total 146300 388000 650000
20% is being sold in the other states of India as well as exported to the countries Such as USA, UAE, Canada, Gulf, France, South Africa, etc.
marketing size:-
11%
51%
21%
17%
Sales in south india
KarnatakaTamilnadu KeralaAndra
72%
28%
Sales in south india
low endhigh end
Low end price : 50 to 60 USD.High end : 60 to 90 USD
marketing size:-
• Ease of use.• Device should be compact .• Easy to clean .• Design / colour (apart from overall robust looks and high quality)• Weight of the product and stone quality.• Butter getting from drum.• Less Noise.• Costing
consumer insight :-
MOST IMPORTANT ASPECTS FOR BUYING A WET GRINDER :-
YOUNGSTER EXPECTS:-
• Multi Application.(application should fulfill south Indian recipe)• Handling• Portability• Auto grinding system.• Foot print.
FIRST GENERATION(1000 BC TO 20TH CENTURY)
Stone grinder-1G
Grinding Quality Excellent
Taste Excellent
Electric power 0 watt
Maintenance Less
Price Normal
Weight 35 to 40 Kg
Man Power 2 person
Grinding time 1 to 1.5 hrs
Cleaning Difficult
Portability Less
Size Normal
Construction Big
Advantage
Difficult :-
History :-
SECOND GENERATION(1955- CURRENT)
Wet grinder-2G
Grinding Quality Good
Taste Good
Grinding time 30 min to 40min
Man power 1 person
Weight 45 to 50 Kg
Cleaning Difficult
Portability Less
Size Big
Electric power 600 watt
Maintenance High
Construction Big
Advantage
Difficult :-
FOURTH GENERATION(1980 TO CURRENT)
Tilting wet grinder -3G
Grinding Quality Good
Taste Good
Grinding time 30 min to 40min
Man power 1 person
Portability Normal
Size Normal
Weight 15 TO 20 kG
Cleaning Difficult
Maintenance High
Construction Big
Foot pint size Big
Supporting hinge Damaged frequently
Advantage
Difficult :-
THIRD GENERATION(1990 TO CURRENT)
wet grinder -3G
Grinding Quality Good
Taste Good
Grinding time 30 min to 40min
Man power 1 person
Portability Normal
Size Normal
Weight 15 TO20 kG
Cleaning Difficult
Electric power 180 - 220 watt
Maintenance High
Handling Difficult
Advantage
Difficult :-
GENERAL SPECIFICATION :-
Power Supply : 230v,50 hz
Output Power : 180 to 220 w
Drum Speed : 130 rpm
Safety Feature :Micro Switch
Maximum Wt :13 appx
Grinding capacity :2 ltr
Size :ф280x420
Note : Volume reduced 30% the other 2Ltr wet grinder.
FIFTH GENERATION(5G):-2015
Raw Banana slicing for bajji.
Veg. Slicing for Thin and Thick.
Vegetable Grading.Atta Kneading.
MULTI APPLICATION:-
Raw chapatti maker
NEW FEATURES:-
Gear mechanism.
Drum Rotation.
Aesthetic.No Bearing.
Motor Mounting
Air vent Technology
Butter collector
PC drum with Metal Plate
Compact.
Veg. long Grading
New
New
New
New
New New
NewCoconut Scraper
New
New
Three stone
NEW TECNOLOGY
FOOT PRINT & MAIN PARTS :-
Pusher
Lid
520 Arm
Top CoverArm Screw
Body
Switch KnobRound Leg
420
231
Drum
ф280
Arm lock nut
PROCEDURE:-Step1 : Ensure the arm lock with full tight.
Step2 : Put ingredients into around the drum .
Step3 : Pour water as required.
Step4 : Close the lid on top of the drum.
Step5 : That before ensure arm stone assembly
locking nut with full tight. .
Step6 : Now switch on the motor , drum is rotating
and butter grinding process is doing inside of the drum.
Step7 : pour water into the pusher as full volume
and place top of the lid chute.
Step8 : the water is dropping slowly into the drum..
Step9 : if addition water need , use to pouring
thru the lid chute.
Step10 : after grinding ,switch of the motor .
BUTTER COLLECTING PROCEDURE:-
465
210
Step1 : After switch of the M/C Remove the lid.Step2 :Unchain the Arm Screw.Step3 :Place the collection bowl as shown.Step4 :Tilt the drum thro tilting arm by hand.Step5 :After collecting the butter ,rotate the original position and lock the arm Screw.Step6 :Add some water ,switch on 30 sec the m/c.Step7 :Now All sticking butter mixing with water then pour into the collecting bowl using like Step4.Step8 : use same procedure to cleaning the Drum.Step9 :After cleaning , place the unit like as shown the picture so that balance water drain from the drum . And drum weight doesn't affect the gear and motor shaft.
Atta Kneading blade
ATTA KNEADING PROCEDURE :-Step1 : open the lid and unlock the arm lock.
Step2 : way out the arm stone assembly from
the drum
Step3 :Place the kneading blade and lock by arm
locking nut.
Step4 :Pour 200 gram minimum Atta flour into
the drum and add sugar , salt as required.
Step5 : Put lid on the Drum at correct orientation..
Step6 :Pour water on the pusher at full volume.
Step7 : switch on the machine, water is dropping
continuously into the flour.
Step8 : Now Atta kneading process is starting. run
3 minutes continuously
Step9 :after kneading open lid and take the raw
Atta mixing for further operation.
Step1 : open the lid and unlock the arm lock.
Step2 : way out the arm stone assembly from the drum
Step3 :Place the multi purpose blade and lock by arm
locking nut.
Step4 : Put lid on the Drum at correct orientation.
Step5 : Switch on the machine and put vegetable into
the pusher.
Step6 :Press the vegetable by using pusher.
Step7 : Blade is cutting the vegetable continually and the
drop down inside of the drum.
Step8 :After complete the operation open the lid and
unlock the arm lock nut ,remove the blade
Step9 :Collect the cutting vegetable for further
processing.
Step10 :Use the same procedure for all vegetable cutting.
FOOD PROCESSOR PROCEDURE :-
Multi purpose bladePusher position
Step1 : open the lid and unlock the arm lock.Step2 : way out the arm stone assembly from the drumStep3 :Place the multi purpose blade and lock by arm locking nut.Step4 : Put lid on the Drum at correct orientation.Step5 : Switch on the machine and put vegetable into the pusher chute horizontal position. Step6 :Press the vegetable by using pusher.(pusher setup like shown the pictureStep7 : Blade is cutting the vegetable continually and the
drop down inside of the drum.Step8 :After complete the operation open the lid and unlock the arm lock nut ,remove the blade Step9 :Collect the cutting vegetable for further processing.Step10 :Use the same procedure for all vegetable cutting.Step11 : if we need long length cutting use same procedure.
BANANA BAJJI CUTTING PROCEDURE :-
Multi purpose bladePusher position
ADVANTAGE :-
1. No need remove the Stone Assembly on doing washing.
2. No need remove the Stone Assembly on doing butter collection.
3. No need remove the Drum.
4. Easy Cleaning and Handling.
5. No required separate area to rest the drum Assembly and Stone Assy.
6. Save Butter Collecting time.
7. don't need to open the lid while water required.
8. Sturdy and robotic design.
9. Compare to tilting grinder here drum only rotate for easy connivance.
FEATURE :-
1. Lid chute size is big so we can cut long cutting also possible .
2. Common blade used for all vegetable cutting like slicing, bajji
cutting ,vegetable cutting and cube cutting.
3. No required drum removing for butter collection.
4. Bearing not used in gear mechanism .
5. PC drum designed for low drum weight.
6. Gear drive used instead of belt drive.
Next level improvement:-
1. Adopt raw chappati making operation in the machine.
2. Auto sensing butter quality and shutoff the motor.
3. Auto butter collecting after grinding.
Estimate Project cost and time:-
Development cost : 200000
Tool cost : 400000
Testing cost : 100000
other cost : 200000
Project costing(US $)
Project time :
Final design freezing : 5 to 6 month
Prototyping :1 to 2 month
Testing : 2 to 3 month
Tooling & correction : 1 to 2 month
Final Testing : 1 to 1.5month
No of tooling component list available separately not showing here.
ESTIMATE PRODUCT COST :-
Development cost : 200000
Tool cost : 400000
Testing cost : 100000
other cost : 200000
cost in US $