My Console Ben White

Market research

100%

Enjoy playing video games?

No Yes

5

2

5

3

3

Consoles owned

Xbox 360PS3PS4Xbox OneWii U

50%50%

Hours spent on consoles

<1 1 to 10 10 >

Market research continued…

FPS23%

RPG27%

Action8%

Ad-ven-ture12%

Sports4%

Strategy4%

Puzzle4%

Plat-former

4%

Action - adven-

ture15%

Most favoured Game Genres

80%

20%

Online features important?

Yes No

Market research continued…

80%

20%

Better Graphics = Better Game?

Yes No

Cartridge40%

CD60%

Cartridge or CD

Red Dead re-demption; 2

Sims 3; 1

Minecraft; 1

Zelda:Ocarina of time

1

BF 4; 2

Zelda: Wind Waker

1

Metal gear solid 3; 1

Crash Bandicoot; 1

Bioshock; 15 votes for games with single and multi

6 votes for games with single player only

0 votes for games with multiplayer only

Market research continued…

Market research continued…

Online 45%Single-player

55%

Do you prefer online or single player?

Here we can see that the majority of people asked, prefer single player games. However, single player only won by a slight margin, so can be described as having similarly popularities.

Story50%

Interactive8%

Creative8%

Gameplay17%

Multiplayer8%

Playability8%

Why do they like these games?

Market research continued…

Majority of people prefer single player in games and this is mainly

because of the games story line

Wii U Reviews Trusted reviews – 8/10 IGN – 7.6/10 Expert reviews – 4/5 Polygon – 6.5/10 The Wii U got mainly good reviews. It was

praised about the hardware, gamepad and the fact it encourages multiplayer. However, most reviewers didn’t like the battery life for the gamepad and some particular aspects of the gamepad itself such as the touchscreen area.

Xbox One Reviews

Polygon – 8 IGN – 7.8 Trusted reviews - 8/10 Engadget – 81/100 The Xbox one seemed to get a lot of good

reviews. Many people liked the snap multitasking feature, great controls and voice commands, however many people didn’t like the bland interface, slightly underpowered hardware and some thought it was less intuitive than the Xbox 360.

PS4 Reviews IGN - 8.2 Polygon - 7.5 The PS4 got loads of good reviews.

Reviewers mainly like the fact that it is the most powerful hardware, the consoles design and the controller. However, reviewers didn’t like the lack of software features and it lacks media streaming support.

The Front of the console The front of the console has: 4 controller ports Glowing power and disc eject buttons Illuminated sides 3 USB ports Called The Shadow

The Back of the ConsoleOn the back of the console:• 3 USB ports• HDMI connector• Power cable slot

The ControllerThe controller is very similar to that of an Xbox 360 controller. It has:• LED screen in the middle • 2 analogue sticks • 1 DPAD• 2 Triggers• 2 R/L bumpers• Home button• 4 Right buttons

Console HardwareInside my Console, there is:* RAM – 8GB DDR3-1600 - £70* CPU – AMD FX-8120 - £111.80* GPU – AMD Radeon R7 260X - £139* Sound/Audio – Startech 7.1 Channel PCI digital surround sound card 24 - £30* Internal Storage – WD AV-GP 250GB - £20* Power Supply – External fan assisted PSU - £10* Connectivity – Wi-Fi Adapter + free access to the consoles network and on-line features - £5* Software Kernel – Custom Kernel* Portable storage media – Custom 30GB USB memory sticks - £16* * * Estimated Total = £408.80