<Insert Picture Here>

2

IT IT

3

Gartner 2011

4

IT IT Facebook-Siebel, Business on iPad,

IT Enterprise IT

Larry Ellison, CEO

John Chambers, CEO Steve Jobs, CEO

Mark Zuckerberg, CEO

Dick Costolo, CEO

IT Consumer

Eric Schmidt, CEO

5

BIG DATA MOBILE COMPUTING

EVOLUTION OF WORK

CLOUD SILOS

IITT :: ,,

IT

6

-

-

-

CRM

-

-

DW

O

LTP

-

-

-

Analysis Sandbox big

data Big data

Big data

CRM

-

- 10

-

,

BI

- big data OLTP

OLAP

BI

7

OOrraaccllee

OOrraaccllee 22001111

OORRAACCLLEE

EExxaaLLooggiicc

SSOOAA

SOA

BPM

Identity

Web

JJAAVVAA

PPBB++

CC--lleevveell

BBII

OOLLTTPP

TTBB++

ODI For Hadoop

Oracle Hadoop Loader

OralceNoSQL

Hadoop MapReduce

Flash Cache

RAC

R Ebteroruse

Essbase in Memory

OBIEE Foundation

8

Acquire Organize

Oracle Big Data Appliance

Oracle NoSQL

Database

Oracle Enterprise Linux & Java VM

Oracle Data Integrator

Hadoop

Oracle Tools for Hadoop

Oracle Loader for Hadoop

BBiigg ddaattaa

9

IT IT

10

SNS

11

SES

/

Face book

12

13

14

1

2

3

4

<Insert Picture Here>

E-Commerce

SNS

SNS

LBS

QR

16

17

25-45

25

IT

18

Google

Facebook

Twitter

19

Social CRM

(social Call center)

E-Commerce

SNS

SNS

A

B

dashboard

20

ATG

ATG

ATG Commerce ATG Optimization

Web

ATG Merchandising ATG Search

ATG Customer Intelligence

ATG Commerce Svc. Ctr. ATG Knowledge

ATG Self-Service

ATG Commerce ATG Adaptive

Scenario Engine

ATG Content

Administration

ATG Winback

ATG

ATG Click to Chat

ATG Click to Call

ATG

Web

CRM ERP

21

Most dynamic web sites are data driven. For example, the example below highlights various components of a web page that are data driven.

Web ATG

1

2

3

4

Interruptive 5

6

22

AT&T

AT&T Mobility

AT&T Premier

AT&T MyWireless

ATG

AT&T AT&T

B2Mobile

B2B

5

B2C

B2B

AT&T Uverse

AT&T SKU Hard SKU Soft SKUDigital SKU

23

Internet

( )

24

2 3

1

WEB/WAP

/

25

SOAWeb2.0

26

Mobile Market

( )

LBS SMS

27

(MM & WEB)

28

Click2Call

MM

Web

29

Fatwire

ATG Commerce Suite

Product Catalog Pricing Media

Real-time cross-channel inventory Real-time order status Warehouse management

Contact center Customer Information DB POS

PRODUCTS PIM/ERP

ORDERS OMS/WMS/ERP

CUSTOMERS CRM/ERP

Social Commerce

Unified Business Management

Cloud-based Services

Optimization Services

Internal Services

Commerce

Multi-site Mgmt Marketing & Merchant Tools

Field

30

WCM WEM

WCM WEM

31

API

/

32

33

( )

Single View of Assets

Architect

Business Owners Proxy Pipeline

SOA Designers and Developers

Service Bus

Staging Integration Testing

Policy Enforcement Production IT Operations

SLA Management

Artifact Management

Runtime Metrics

Harvesting

Auto Deployment

Policy Attachment

Harvesting

34

: : A

<18 18-35 >35

:

VIP . :

A B

X Y Z

. :

: : A

: : A

: : Z

: : Y

: : X

35

36

IT IT

37

IT

IT

38

39

Oracle Fusion Applications( 11g

Fusion Middleware

BI

Mobile Social

40

Governance, Risk & Compliance

Financial Management

General Ledger Accounts Payable

Asset Mgmt

Payments & Collections

Accounts Receivable

Cash &

Expense Mgmt

Common Modules Integrated BI, Social & Extensibility

Human Capital Management

Global Human Resources

Workforce Lifecycle Mgmt Benefits

Workforce Compensation

Talent Review

Performance & Goal Mgmt

Supply Chain Management

Product Master Data Mgmt

Distributed Order

Orchestration Global Order

Promising

Inventory Mgmt

Cost Mgmt

Shipping & Receiving

Integrated BI, Social & Extensibility

Project Portfolio Management

Project Costing

Project Billing

Project Performance

Reporting

Project Control Project

Integration Gateway

Project Contracts

Integrated BI, Social & Extensibility

Procurement

Purchasing Self-service Procurement Sourcing

Procurement Contracts

Supplier Portal

Spend & Performance

Analysis

Integrated BI, Social & Extensibility

Customer Relationship Management

Customer Master Sales Marketing

Incentive Compensation

Mobile & Outlook Integration

Territory & Quota Mgmt

Integrated BI, Social & Extensibility

Global Payroll

Network @ Work

Integrated BI, Social &

Extensibility

Integrated BI, Social & Extensibility

Issue & Risk Manager

Access Controls

Transaction Controls

Configuration Controls

Financial Compliance

41

ADF

Oracle Fusion Applications Fusion Tap for Oracle Fusion Applications Preview at OpenWorld Fusion Mobile Sales

Oracle CRM Disconnected Mobile Sales CRM On Demand Connected Mobile Sales

Oracle PeopleSoft Mobile Inventory Management, Mobile iReciepts for Expenses Certification on the iPad coming with PeopleTools 8.2

Oracle E-Business Suite Mobile Field Service Applications - coming

Oracle JD Edwards EnterpriseOne Releases 8.12 and 9.0 Supported on iPad Optimized Mobile Field Service Work Order

Oracle Hyperion Performance Management Financial Management Analytics

VDC

42

Fusion CRM

Fusion HCM

Fusion Talent

Database Service

Java Service

Data Service

Security Service

43

cloud.oracle.com

44

1. Pick Service

5. Get Credentials 6. Use and Manage

2. Select Plan 3. Configure Service

4. Submit Request

Oracle Public Cloud --

cloud.oracle.com

45

Oracle Public Cloud

cloud.oracle.com

Cloud Manager

cloud.oracle.com

46

Oracle Public Cloud

Fusion Explorer cloud.oracle.com

Configure your Cloud Functional Setup Manager

Enterprise Manager

Extend your Cloud Fusion Extensibility

cloud.oracle.com

- 100%

Explore your Cloud

47

Elastic Capacity

Security

Integration

Oracle Public Cloud

Database Machine Elastic Cloud

48

Oracle Public Cloud Database Cloud Service

#1 Database - In the cloud Oracle DBMS Application

SQL & PL/SQL Java & REST

DataPump 27

Web-based Data, Schema, & Table-space

49

Oracle Public Cloud

#1 Application Server - In the cloud Java SE & EE Application

Java EE SOAP & RESTful Web Services Eclipse, NetBeans, & JDeveloper Tools

Database Schemas 27

Fusion & Database

Java Cloud Service

50

: Java +SOA

Standards-based: Java, BPEL, SQL, XML, Web Services, etc.

Proprietary: APEX, Force.com, Appforce, Siteforce, vmforce

51

Oracle Public Cloud Fusion CRM.

CRM

Sales Planning Installed Base Accounts & Contacts Sales Prediction Territories

Sales Management Quotas

Commissions Forecasting

Partners

Marketing Campaigns Goog Ad-Words E-mail & Web Leads

Sales Execution Opportunities

Sales Contracts Sales Intelligence

Mobile Sales

52

Oracle Public Cloud

Human Resources

Workforce Management Workforce Planning Lifecycle Management Workforce Prediction Workforce Intelligence

Compensation Compensation

Benefits Payroll

Absence

Employee Self-Service Worker Directory Network@Work Worker Portrait Mobile Self-Service

Talent Management

Performance Management

Goal Management Talent Review

Personal Profile

53

Oracle Public Cloud Oracle Social Network

Social Network Enterprise Social Graph Facebook Linked-In Expertise Identification

Document Sharing Workspaces

Sharing Co-Editing

Tags, Topics, Search

Feeds Activity Streams Application Feeds Recommendations Conversations

Real-Time Communications

Discussion Forums Presence & Chat

Conferencing Mobile Social

Oracle Social

Network

54

Oracle Public Cloud

30-day

55

Oracle

Complete, Integrated, Open

56

SPARC SuperCluster

(Exalytics)

Oracle (Exadata) Oracle (Exalogic)

57

IT

IT

58

1600 55

Weblogic 4 4

App

WebLogic

App

OC4J

App

JBoss

App

Tomcat

App

WebSphere

App

WebLogic

App

WebLogic

App

WebLogic

App

WebLogic

App

WebLogic

WebLogic

59