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NAHU Membership Core Competencies for the Membership Volunteer © 2011, National Association of Health Underwriters • www.nahu.org
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NAHU MembershipCore Competencies for the
Membership Volunteer
© 2011, National Association of Health Underwriters • www.nahu.org
© 2011, National Association of Health Underwriters • www.nahu.org
Welcome to your Leadership Role
• Why did you choose/agree to be a membership chair?
• What are your expectations as a leader?
• What are your goals?
© 2011, National Association of Health Underwriters • www.nahu.org
Overview of Responsibilities
• Primary Responsibilities for a membership chair:
– Recruiting and promoting NAHU to new members.
– Developing retention activities.
– Promoting the membership GAIN contest.
– Maintaining good membership records.
– Communicating with your members.
– Attending teleconferences.
© 2011, National Association of Health Underwriters • www.nahu.org
Your Membership Team
• Establish a membership team!
–Vice Chair
–Assign small projects
–Ad hoc committees
© 2011, National Association of Health Underwriters • www.nahu.org
• Attend teleconferences
• Attend webinars
• Read NAHU communications– Monthly Membership Connection– Monthly regional lapse list email– Monthly Leader Newsletter– Monthly NAHU News– Weekly Washington Update
Staying Informed
© 2011, National Association of Health Underwriters • www.nahu.org
NAHU Resources
• Online Membership Tools
Located at www.nahu.orgClick Leadership Tools
Membership ToolsClick Tools
© 2011, National Association of Health Underwriters • www.nahu.org
Membership Tools
To access:
www.nahu.org
Leadership Tools
Membership Tools
Tools
© 2011, National Association of Health Underwriters • www.nahu.org
GAIN Contest
• Runs from May 1 – April 30 of each year.• Four Contest Categories:
– New Members– Growth Rate– Retention Rate– Overall – Membership Cup!
© 2011, National Association of Health Underwriters • www.nahu.org
Membership Reports
To access:
www.nahu.org
Leadership Tools
Membership Tools
Reports
© 2011, National Association of Health Underwriters • www.nahu.org
Membership Reports
• Posted online on the 15th of each month.• Gives current membership counts for each
region, state and chapter.• Current rankings in the GAIN contest.• Use to report NAHU’s membership
number.
© 2011, National Association of Health Underwriters • www.nahu.org
Monthly Membership Reports
To access:
www.nahu.org
Leadership Tools
Membership Tools
Reports
© 2011, National Association of Health Underwriters • www.nahu.org
Member Benefits
To access:
www.nahu.org
Members
Benefits
© 2011, National Association of Health Underwriters • www.nahu.org
Retention
Keep the members we have!
© 2011, National Association of Health Underwriters • www.nahu.org
Retention
When does retention begin?
© 2011, National Association of Health Underwriters • www.nahu.org
Building Member Relationships
• Personal contact with members
• Member Recognition
• Short term projects
• Networking
© 2011, National Association of Health Underwriters • www.nahu.org
RecruitmentCampaigns and Contests
• Membership Blitz• Chapter Contests• National Membership Campaigns
© 2011, National Association of Health Underwriters • www.nahu.org
Who to Contact?
• NAHU Staff
• Local chairs – contact your state chairs
• State chairs – contact your regional chair
