Date post: | 22-Jan-2015 |
Category: |
Technology |
Upload: | reesafischer |
View: | 605 times |
Download: | 0 times |
LinkedIn for Business
What Is LinkedIn?
Lead Generation
LinkedIn Groups
LinkedIn Company Pages
+ live demo
1234
Next Steps5
What Is LinkedIn?1
3
Professional network
23 Grows at a rate faster
than 2 members/second
4
1Launched in 2003
120m+ professionals worldwide
11LinkedIn connects
:Customers
Businesses
Employers
College Student
s & Grads
Job Seekers
Prospects
5
4
3
2
1 Personal Pages
Company Pages
Groups
Q&A
Discussions
37% of LinkedIn users are female
63% of LinkedIn users are male
*Pew Research Center
36% of Twitter users are male
64% of Twitter users are female
*Pew Research Center
37% female
63% male
LinkedIn by Age*Ignite Social Media
10
Fully 75% of LinkedIn users have at least a bachelor’s degree or graduate school. The comparable figure for Twitter is 39%.
*Pew Research Center
Lead Generation2
Customer Acquisition by Channel
Customer Acquisition by Channel
B2B vs. B2C
14%
Visit-to-Lead Percentage
LinkedIn Groups3
Anybody can join a LinkedIn group!
81% of LinkedIn
users belong to a
LinkedIn group.
*Lab42
Share & Receive
Discuss
LinkedIn Company Pages4
Does your company have a LinkedIn company page?
Over 2 million others Over 2 million others dodo..
Announce News1
Announce News
2 Boost Status
1
32 Boost Status
3 Count activity
1 Announce News
Overview
Products
Content & News
Live Demo
Next Steps5
1
2
1 32 4Create a company
page.
Have your employees link from
their LinkedIn profiles.
Share the page with your social networks.
Network!
Thank you!