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Realize innovation. The merging of the real and virtual worlds The benefits to the manufacturing industry David Ayling-Smith, Global Services VP Siemens PLM Software
Realize innovation.
The merging of the real and virtual worlds The benefits to the manufacturing industry
David Ayling-Smith, Global Services VP Siemens PLM Software
2014-09-03Page 2 Siemens PLM Software
Today’s Product Challenges are
More Difficult Than Ever Before…
Landing on Mars
is one of the hardest
jobs on Earth.
On August 5, 2013 the Mars rover Curiosity landed
successfully on the surface of Mars. There was only one
chance to get it right. The development team at NASA digitally
designed, tested, assembled, and simulated the entire Mars
rover before a single physical prototype was created.
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Digitalization and connectiveness are proliferating
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Applying connectivity and intelligence
360º object scanning
Speed oftraffic
measured
Motion and balancesensor
Vehiclebehavior
processor
Vehiclelocationsensor
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Smart
technologies will
have the greatest
impact on the
manufacturing
industry.
The Internet of Things
Source: JP Morgan, August 2014
Global equity research on industrial automation
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Digital “Factories of the Future”
Public/Private Partnerships
Realizing next-generation product/production processes
DIGITAL MANUFACTURING AND
DESIGN INNOVATION INSTITUTE
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Ideation(Traditional PLM Space)
Utilization(Experiences and Operation)
The Digital Enterprise
Harvesting digital data in the connected world
The Innovation Process
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Ideation(Traditional PLM Space)
Utilization(Experiences and Operation)
The Digital Enterprise
Bringing intelligence and action to digital data
Realization(Automation and Production)
The Innovation Process
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Ideation Utilization
The Digital Enterprise
Bringing intelligence and action to digital data
Realization
The Innovation Process
Realizing Innovation
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Digitalization… The Key to Establishing a Digital Enterprise
“From creating digital pictures to adopting digital as a
fundamental approach to innovation”
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Digitalization is Transforming the Manufacturing Industry
Smart Model
The product model sets the objectives needed to produce
itself
Digital Twin
Full digital product definition that simulates reality
Optimized, Distributed Production
Autonomous production with embedded intelligence.
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Smart Models
Always up-to-date, always building throughout the lifecycle
Accurately represent what is real…
and simulate what is possible.
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Digital Twin
Close the
loop between
product and
production
to optimize
delivery and
support.
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Optimized, distributed production
The Cyber-physical production systems (CPPS) project
Self-aware production modules Continuous PLM IntegrationSelf-optimized processes
Cooperative production Simulate reality (digital twin)
Negotiate
Coordinate
Negotiate
Lot Size 1
Individualize and optimize
Plug
Plug
Fully synchronized digital-physical world…
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Smart Coffee
Applying flexible manufacturing to consumer products
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Advanced Robotics
Autonomous Behavior
Advanced Robotics: Autonomous behavior
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Siemens: Realizing the Digital Enterprise
Electronic Works Amberg
1,000 - different products manufactured
1 million - monthly production of
Sematic products
50 million - process items entered in
SIMATIC IT each day
75% - automation level
12 dpm - 99.9988% quality rate
1,000 – Teamcenter managed product variants shipped to
60,000 - customers worldwide each year
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Software enabling the Digital Enterprise
Smart ProductsThe product definition sets the objectives
necessary for manufacturing
Flexible ProductionInformation available in real-time
throughout enterprise
Fusing the Virtual and RealDesign and production unified
to reduce time to market
The Importance of PeopleEssential for creative planning,
supervision and decision-making
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Next-Generation Smart Products
Complex systems require a new approach
Road to the Digital Enterprise
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Realizing the Digital Enterprise Starts with Systems-level Thinking
Work in context
of what you sell,
how you build
and support.
Set targets, build
models, predict
performance.
Understand
the impact of
change, make
better decisions.
Aggregate, filter
and transform
information.
2014-09-03Page 21 Siemens PLM Software
The Digital Factory
Realize innovation.
Thank You
