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National Hepatitis Awareness Month WA State Birth Dose ... · Promoted campaign at...

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National Hepatitis Awareness Month – WA State Birth Dose Awareness Campaign
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Page 1: National Hepatitis Awareness Month WA State Birth Dose ... · Promoted campaign at internal/external meetings Recruited supporters through newsletters, conference calls, email and

National Hepatitis Awareness Month – WA State Birth Dose

Awareness Campaign

Page 2: National Hepatitis Awareness Month WA State Birth Dose ... · Promoted campaign at internal/external meetings Recruited supporters through newsletters, conference calls, email and

IMPLEMENTATION ACTIVITIES

Created Thunderclap FAQ’s for potential supporters

Developed new webpage: doh.wa.gov/hepBbirthdose

Staff designed images, messaging and photos

Generated support using Thunderclap (a crowd sourcing tool)

Promoted campaign at internal/external meetings

Recruited supporters through newsletters, conference calls, email and social media to join campaign

Page 3: National Hepatitis Awareness Month WA State Birth Dose ... · Promoted campaign at internal/external meetings Recruited supporters through newsletters, conference calls, email and

OUR SUPPORT NETWORK

Local Health Jurisdictions

Non-Profit Organizations

Medical Providers

Individual Media Accounts

Health Care Facilities

Government Agencies

Page 4: National Hepatitis Awareness Month WA State Birth Dose ... · Promoted campaign at internal/external meetings Recruited supporters through newsletters, conference calls, email and

WEEKLY MESSAGING Week 1: LAUNCH & HIGH RISK

#BhepBfree #Bvaccinated

Week 2: COMPLETION OF SERIES#BhepBfree #Bcomplete

Page 5: National Hepatitis Awareness Month WA State Birth Dose ... · Promoted campaign at internal/external meetings Recruited supporters through newsletters, conference calls, email and

WEEKLY MESSAGING Week 3: UP TO DATE FOR SCHOOL

#BhepBfree #Bready4school

Week 4: TESTING IN PREGNANCY

#BhepBfree #Btested

Page 6: National Hepatitis Awareness Month WA State Birth Dose ... · Promoted campaign at internal/external meetings Recruited supporters through newsletters, conference calls, email and

WEEKLY MESSAGINGBONUS: May 19th Testing Day

#BehepBfree #Baware

Week 5: LIFELONG PROTECTION

#BHepBfree #Bprotected

It’s National Hepatitis Testing Day! Get tested! #BhepBfree #Baware

Millions of Americans are living with viral hepatitis and don’t know it. Make time

today to schedule testing with your provider so you can know for sure.

Page 7: National Hepatitis Awareness Month WA State Birth Dose ... · Promoted campaign at internal/external meetings Recruited supporters through newsletters, conference calls, email and

THUNDEROUS RESULTS

Page 8: National Hepatitis Awareness Month WA State Birth Dose ... · Promoted campaign at internal/external meetings Recruited supporters through newsletters, conference calls, email and

THANK YOU

For more information on birth-dose hepatitis B please visit us online at www.doh.wa.gov/hepbbirthdose

Follow us on Facebook and Twitter.

Thank you for your continued support!


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