Date post: | 01-Nov-2014 |
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NCT CORPORATION
7/1 THANH THAI - W.14 – D.10 - HCMC - VIETNAM
we’re talking about…
a part of your life
OUR PRODUCTS
BACKGROUND
e-commerce
Wap & Appsmobil & smart TV
DEMOGRAPHIC
12%
70%
13%
5% Age
<15
15 - 22
23 - 30
>31
53%
23%
6%18%
Location
Ho Chi Minh
Ha Noi
Da Nang
Other
50%
28%
6%
16%Occupation
Pupil
Student
Officer
Other
NhacCuaTuimusic everytime, everywhere
The signing ceremony between NCT Corp, Universal & Sony Music
COPYRIGHTS
CATEGORIES
10,000,000 usersand still keep increasing
Traffic NhacCuaTui.com
INTERFACE
HOME49 mils pageviews/month
SEARCH152 mils pageviews/month
INTERFACE
MUSIC VIDEO18 mils pageviews/month
PLAYLIST30 mils pageviews/month
NOWPLAYING87 mils pageviews/month
Position Impression/day Click/day
Now Playing Inner ~ 900,000 - 1,200,000 ~ 10,000 – 15,000
Playlist Inner ~ 1,200,000 - 1,500,000 ~ 4,000 – 5,000
MV PopUp ~ 700,000 - 900,000 ~ 2,500 – 3,000
Now Playing Right 01 ~ 900,000 - 1,200,000 ~ 2,500 – 3,000
Now Playing Right 02 ~ 900,000 - 1,200,000 ~ 2,000 – 2,500
Home Right 01 ~ 500,000 - 800,000 ~ 600 - 800
Playlist Right 01 ~ 800,000 - 1,000,000 ~ 600 - 800
Playlist Right 02 ~ 800,000 - 1,000,000 ~ 500 - 700
Search Right 01 ~ 1,200,000 - 1,500,000 ~ 500 - 800
Search Right 02 ~ 1,200,000 - 1,500,000 ~ 400 - 600
AVERAGE TRAFFIC
special ads
INNER PLAYER
INNER ON OTHER WEBS
RICH MEDIA
Expanding BannerImpression: ~ 12mil/weekClick: ~ 15,000/week
RICH MEDIA
Expanding Banner + Video + Interactive
Expanding Banner + TVC
Impression: ~ 300,000/day
Impression: ~ 20mil/weekClick: ~ 5,000/week
RICH MEDIA
HERE TVC Banner
Ads Balloon
Impression: ~ 1,200,000/weekClick: ~ 10,000/week
Impression: ~ 8 mil/weekClick: ~ 2,000/week
mobile
Total Install 240,000 (AppStore) A1 32,000 A30 160,122
Total Install 280,000 (Android Market) A1 23,000 A30 111,283
iOS
Android
WapsiteVisits 5,025,715Pageviews 21,730,347Unique visitors 2,682,571 35% users use Nokia
STATISTICS
Home Top Banner Nokia E71
Home Bottom Banner Nokia E71
MOBILE ADS
app TV
App TV
PR Channel
MV Channel
Users’ Profile
Users’ Badge system
Blog
Fanpage Facebook
viss.vn
Information
10%
60%
21%
5%4%
AGE
18-2020-2526-3031-35>35
72%
28%
GENDERS
MaleFemale
Registers : 121,886Visits : 343,506Unique Visists : 147,053Pageviews : 5,578,753
events
ONLINE HITZ
- Domain: onlinehitz.nhaccuatui.com- Some user-oriented activities:
- Customize the NCT’s mascot.- Play musical games- Cast vote for their favorite singers
The singer who receive the most vote will perform in the Gala Night
- PR:- 4,5 months- NCT’s ads placements.- NCT’s Blog, NCT fanpage on facebook/
Viss.vn (send ads message to Viss’users).- Articles on online news: vnexpress.net,
ngoisao.net, 24h.com.vn, singers’ fanpage.- Nhommua’s website.
- Results:- 100 – 200 impressions/week- Registers: 20,000- 15,000 audience in the Gala night.
NCT 4th anniversary, sponsored by NhomMua & Chevrolet
VIETNAM’S IDOL
- Domain: nhaccuatui.com/vnidol- Some user-oriented activities:
- Date up date the Contestant’s information.- Play musical games - Cast vote for their favorite singers- Users review contest (my idol)- Update clips of contestants.
- PR:- 4,5 months- NCT’s ads placements.- NCT’s Blog, NCT fanpage on facebook- Brand’s banners linked to brand’s microsite.
- Results:- 10 mils impression/week- 60,000 clicks/ week
The third season of VN Idol, sponsored by Unilever
MMV
- Domain: nhaccuatui.com/mmv- Some user-oriented activities:
- Users record their performance and post this on the microsite
- Other users cast vote for their favorite clips- Funny clips of contestants will be rewarded
by LG and received ticket of Suiboi…’s performance.
- PR:- 1,5 months- NCT’s ads placements.- NCT’s Blog, NCT fanpage on facebook- PR on mrcu.vn
- Results:- 5 mils impression/week- 14,000 clicks/ week
Promoting the first Touch phone of LG Optimus. Users must record their performance using the beat of three famous singers Suboi, Anh Khang, Quan RapSoul….
CLIP WITH LOUD
- Domain: nhaccuatui.com/clipwithloud- Some user-oriented activities:
- Users can record their performance and post this on the microsite some thing like dancing, singing, lipsync, acting…The most impressive video clip will be rewarded Tommy Hilfiger presents.
- Play musical games - Cast vote for their favorite singers- Review contest (my idol)- Update clip of contestants.
- PR:- 1,5 months- NCT’s ads placements.- NCT’s Blog, NCT fanpage on facebook
- Results:- 120 clips- 491,399 views; like: 1,791; comment: 252
For users who like to perform, sponsored by Tommy Hilfiger.
OTHERS
what will you get?
We help your brand awareness spread out quick and far !
IDENTIFYYOUR
BRAND
CONCEPT
PRODUCT
PR
EVENT DISPLAYADS
NHACCUATUI100 mil
impression/week
Our customer
THANK YOU !Mr. Nguyen Ngoc VinhAccount Manager---------------------------------------------Mobile: 0938 168 247Email: [email protected]