ADM 4301 A – Enterprise Systems Management

Will Robertson

September 29, 2011

PRODUCT – HISTORY – MARKET – CUSTOMERS - ANALYSIS

Product

Web-based “Cloud ERP”11 modules for Finance,

Supply Chain, and HRIntegration with CRM

Integration with other ERPs

NetSuite Financials / ERP

PRODUCT – HISTORY – MARKET – CUSTOMERS - ANALYSIS

Financial Dashboards

PRODUCT – HISTORY – MARKET – CUSTOMERS - ANALYSIS

Supply Chain Dashboards

PRODUCT – HISTORY – MARKET – CUSTOMERS - ANALYSIS

Accounts Receivable Report

PRODUCT – HISTORY – MARKET – CUSTOMERS - ANALYSIS

Company History Founded in 1998

HQ in California

1,000+ Employees

Offices in US, Canada, Europe, and Asia

PRODUCT – HISTORY – MARKET – CUSTOMERS - ANALYSIS

Management Team CEO, CTO, & EVP

of SalesPrevious Oracle

Employees

CFOPrevious SAP

Employee

Billy Beane, Board MemberOakland Athletics General Manager (Moneyball)

PRODUCT – HISTORY – MARKET – CUSTOMERS - ANALYSIS

MarketShare

Considered Tier 3

Market share in North America up by 31% Now 8th largest vendor in North America

Data provided by Gartner, April 2010 – 2011

PRODUCT – HISTORY – MARKET – CUSTOMERS - ANALYSIS

Needed: Flexible and scalable ERP to support rapid growth

Result: Implemented NetSuite within 6 weeks in 5

international markets Replaced 100s of spreadsheets with one ERP

PRODUCT – HISTORY – MARKET – CUSTOMERS - ANALYSIS

"Groupon knew traditional pre-web ERP software would slow them down. They needed an application as fast and flexible as their business model, and that requirement led them to NetSuite"

"Modern companies realize that standardizing on pre-web client/server applications is no way to be

successful. Groupon's decision to turn to NetSuite OneWorld for its needs is another affirmation that

NetSuite is where business is going,"

Zack Nelson, CEO

PRODUCT – HISTORY – MARKET – CUSTOMERS - ANALYSIS

PRODUCT – HISTORY – MARKET – CUSTOMERS - ANALYSIS

Problems: Operational inefficiencies hindered ability to profit

from rapid web traffic growth No consolidated financial information across 8

blogs and web properties

Solution: Implemented NetSuite within 60 days Real-time dashboards of advertising revenues,

employee information, and AR/AP

PRODUCT – HISTORY – MARKET – CUSTOMERS - ANALYSIS

Strengths and Weaknesses

100% Cloud Based+ Fast to deploy+ Designed for easy remote access+ Lower IT Costs- Data security questionable- Availability of data dependent on internet connection

Limited functionality for large scale enterprises- Support for up to 2,000 users- No manufacturing module

PRODUCT – HISTORY – MARKET – CUSTOMERS - ANALYSIS

Strengths and Weaknesses

Total Cost of Ownership+ 50% lower TCO than on-premise solution+ No upfront capital investment

Integration……with many 3rd-party CRM and e-commerce systems…with NetSuite’s own CRM and e-commerce systems…with Tier I ERP systems

TCO data from Hurwitz & Associates whitepaper (based on 100 users): “Compelling Case for Cloud Computing in SMB”

PRODUCT – HISTORY – MARKET – CUSTOMERS - ANALYSIS

Tier I Integration Integrate with SAP or Oracle ERP

Run subsidiaries on NetSuite while keeping parent company on SAP or Oracle

Data integration between systemsFaster implementation than a second Tier I ERP

PRODUCT – HISTORY – MARKET – CUSTOMERS - ANALYSIS

Conclusion 100% web-based for remote access Fast to implement Lower TCO and upfront for small-medium

businesses

PRODUCT – HISTORY – MARKET – CUSTOMERS - ANALYSIS

Conclusion

“To provide web-based integrated business systems with the power of

traditional applications used by the world's largest companies, but at a fraction of

the cost and complexity.”