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United Way
“We are a collection of like-minded people and
organizations that have the potential to be
a very powerful global, social movement if
we can come together around our values, our
principles and our beliefs.” —Brian A. Gallagher, President and CEO, United Way Worldwide
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network-Wide Talent Management Strategy Overview
Vision for talentUnited Way will attract and retain the diverse talent and leadership necessary to improve people’s lives and advance the common good for all.
Goals for talent• Implement a comprehensive network-wide talent management strategy to
ensure we have an effective and proactive workforce ready and able to execute on our business model and strategic priorities.
• Position United Way as the Mission of Choice for both employees and volunteers looking to make a difference in their communities.
Case statement for talentWe believe that our people, ignited and supported by a robust and sustainable talent strategy, will improve people’s lives and advance the common good for all.
Our talent is among our greatest assets—on par with our reputation—and should be developed and protected with passion.
Our strategy will attract, develop, retain, and create careers for the most talented workforce to successfully accomplish the goals of our mission and impact strategy.
The United Way Network-Wide Talent Management Strategy and its recommenda-tions were developed as part of the U.S. Task Force on United Way’s Economic Model & Growth. For the past two years, the Task Force has worked diligently to develop a plan to reshape and transform our culture, model, strategies and relationships. The Task Force believes strongly that United Way can—and must—make significant contributions to the issues of our time. This overview provides a deeper dive into talent management strategies and tactics for United Ways and the United Way network to implement as we recruit, develop and retain strong United Way leaders and staff who will work interdependently toward our goals to advance the common good.
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United Way
TalenT ManageMenT STraTegy
What is the neWork-Wide talent manaGement strateGy?The network-wide talent management strategy provides direction for the strategic management
of talent within the United Way network that is fully aligned with the United Way business model
and is grounded in five strategic pillars: mission of choice, core competencies, relationships,
diversity and succession planning.
These five pillars inform the goals and guide the execution of the talent management strategy.
They are fully integrated into the talent management practices of how United Way will recruit new
employees, provide development and learning opportunities, retain and engage top-performing
employees, and plan effectively for succession.
United Way’s talent is at the heart of our ability to drive change and acceler-
ate the quality and the pace of our transformation.
To become a beacon for talent and leadership across sectors, we must
implement a network-wide talent management strategy. Only by implement-
ing this strategy will we have effective and competent leaders and staff who
are ready to execute on the United Way business strategies and goals.
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network-Wide Talent Management Strategy Overview
The fIVe STraTegIc pIllarS of United Way’s talent manaGement strateGy
• Position United Way as the MISSION OF CHOICE for diverse, qualified,
high-quality professionals wanting to advance the common good in
local communities worldwide. We want to do for job seekers, what
LIvE UNITEd has done for donors and volunteers.
• Adopt—and commit to—a set of CORE COMPETENCIES on which we
will base all talent management activities (e.g. recruitment, learning
and development curriculum, performance evaluations, staff, lead-
ership and CEO development, succession planning, etc.).
• Leverage RELATIONSHIPS as a key asset in driving talent develop-
ment and engagement. Beyond classrooms, tools and textbooks,
today’s professionals thrive through relationships with mentors,
coaches,and peers. They grow through participating in leadership
cohorts and they are motivated by connecting—virtually, in person,
one-on-one, in groups—with others within the United Way network
and with external partners and constituents.
• Proactively and intentionally enhance the DIVERSITY of our leadership
and staff across all functions and levels across the United Way network.
• Instill the need for SUCCESSION PLANNING for all United Ways and
for all key leadership positions to ensure strategic and smooth
transitions for planned or unexpected changes in leadership.
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United Way
the oUtComes The implemented talent management strategy will:
• Provide a common platform and direction for United Way on how we recruit, develop and
retain employees across the network, and help us anticipate and satisfy future talent and
leadership needs.
• Ensure that United Way leadership and staff have the required skills and competencies to
execute on the United Way business model and strategic direction.
• Ensure that United Ways have succession plans for CEOs and have plans for identifying
and retaining high-quality talent to build bench-strength of future leaders at local and
network levels.
• Ensure that the United Way network leadership and staff is reflecting the diversity of the
communities we serve by proactively recruiting, developing and retaining high-quality
and high-performing diverse talent.
Why is talent a priority?Talent is the key lever in building the new United Way and leading the organization successfully through its transformation. If United Way intends to drive impact with both speed and scale, it will have to work as a powerful interdependent network and be committed to working together toward accomplishing common goals. By building on existing assets and effectively utilizing talent, through collaboration, alignment and leadership, United Way will drive the culture towards success as an organization and in communities worldwide.
“The growth and development of people is the
highest calling of leadership.” —Harvey S. Firestone
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network-Wide Talent Management Strategy Overview
the approaCh Talent management is an organization’s commitment to recruit, retain and develop the most
talented employees available in the job market to enhance its performance, effectiveness
and results. Leading organizations know that exceptional business performance is driven by
superior talent managed with consistent processes.
The talent strategy will ensure that we get the right people in the right places doing the right
work at the right time with the right competencies. This will drive and sustain United Way’s
business model and progress in communities worldwide. Our people will thrive. We will have
a passionate and engaged workforce to drive social change and position United Way as the
Mission of Choice for all looking to make a difference.
Strategically managing our talent will allow United Way to better plan for its workforce, prioritize
and properly invest resources, close skill gaps, align performance with strategic goals and put
succession plans in place for critical roles.
Engagement and Communication
Cu
lture
Relationships Diversity
Talent Strategy
RESULTS
COM
PET
ENC
IES
COM
PETEN
CIES
Organizational strategies and goals
Business Model
Community Impact
PEOPLE
RECRUIT
RETAIN & ENGAGE
DEVELOP
TRANSITION & SUCCESSION
talent strategy framework
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United Way
the ValUe to United Ways and the netWorkThe talent strategy ensures that we have an aligned direction, processes and resources to
effectively and proactively attract, develop, retain and engage the right leadership and staff that
have the required competencies to execute on the business strategies and goals.
Talent strategy will enable United Ways and the network to:
• Increase the capacity and skills of staff and leadership to execute on the United Way business model
consistently across the network.
• Create processes and opportunities that will enable United Ways to build a talent pipeline and
strengthen their ability to fill and retain key positions with diverse, qualified candidates.
• Benefit from the results and best practices achieved by other United Ways that will be shared,
scaled and replicated throughout the network.
• Build our collective capacity to attract, develop and retain talented staff and leadership—lead-
ing to improved performance and results across the network.
measUrinG sUCCess Critical performance factors of the overall progress and success of the network-wide talent man-
agement strategy:
1. Number of United Ways adopting and using the core competencies—indicates that United Ways
hire, develop, review performance and promote people by using a set of competencies common
for the United Way network. (Measured via Human Capital Study)
2. Number of United Ways adopting and implementing succession plans—indicates
United Ways and Boards have a plan in place to remain stable during leadership departures and
transitions. (Measured via Human Capital Study)
3. Increase diversity in leadership roles among all racial and ethnic groups and genders—
indicates improvements in overall diversity. (Measured via Human Capital Study)
4. Improved overall leadership performance—critical indicator of the culture, alignment and
leadership capacity to lead organization and drive change. (Measured via Community Impact
Practices Survey (CIPS))
5. Overall improvement across key talent management practices—indicates the United Way
network is more strategic about managing its human capital. Some examples of improvement
are: more United Ways have a talent strategy, staff have more opportunities for development,
United Ways proactively recruit by using diverse sources, the retention of staff in critical roles is
improved. (Measured via Human Capital Study)
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network-Wide Talent Management Strategy Overview
6. Increase number of high-performing leaders and staff engaged via the network-wide Central
Talent Pool*—indicates the United Way network is proactively identifying and engaging its
high-performing talent in order to fortify the bench strength of diverse, future leaders
(United Way Worldwide Talent Management will manage the Central Talent Pool and will gather
and report the data).
* The Central Talent Pool database and engagement platform is to be created in 2013/2014.
ensUrinG and maintaininG sUCCessThe success of the talent strategy will depend on how well United Way comes together as a net-
work to execute on the identified strategies outlined in this document. We have identified five
critical imperatives that will help build the infrastructure we need to further our mission and the
work around talent.
• Our Culture needs to be built on strong relationships, knowledge sharing, passion for our
people, rich diversity and a common mission.
• Our Organization must hold all employees accountable to achieving the mission. Our resources,
processes and leadership structure must be aligned appropriately.
• Network Engagement should foster innovation, creativity, knowledge sharing, transparency
and effective collaboration. In turn, this will drive trust and interdependence and enhance our
capacity for collective impact.
• Useful Technology that provides an effective platform for network-wide engagement and
expands our potential for learning and better connectedness across the network.
• Board Engagement and support of the talent management goals and strategies. Boards must
specifically focus on hiring the right CEOs into the organization, providing and encouraging
learning and development of CEOs, as well as ensuring the stability of the organization by
instilling succession planning processes for CEOs.
This strategy will not work without our people. Only through effective and strategic use of our people resource can we accomplish our business goals and achieve results.
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United Way
United Way talent management strategy model
RecRuitment
Create and implement recruit-
ment and hiring processes to
attract highly competent em-
ployees, and proactively build a
pipeline of high-quality diverse
candidates for the United Way
network.
Development
develop and deliver high-
quality learning and develop-
ment opportunities to increase
capacity and performance
of leaders and professionals
as critical to the ability to
deliver on the mission.
Retention anD engagement
Create robust retention and
engagement opportunities
that will ignite and build
results-oriented performance
and enable leaders and
professionals to build careers
and relationships locally, na-
tionally and worldwide.
SucceSSion management
Secure an ongoing source
of well-trained, experienced,
high-qualit y, diverse and
motivated professional who
are ready and able to step into
key positions as needed.
prioritized strateGies
CompetenCies The foundational elements of the talent management strategy are a
common set of competencies.
Vision and GoalsUnited Way will attract and retain diverse talent and leadership necessary to improve people’s lives and advance
the common good for all.
• Implement a comprehensive network-wide talent management strategy
• Position United Way as the Mission of Choice
miSSion of choice
coRe competencieS
RelationShipS DiveRSitySucceSSion
planning
Alignment around competencies; implementation of succession
plans; greater bench-strength of future leaders; increased diversity
in leadership roles; improved leadership performance and overall
improvement in all talent practices.
oUtComes and measUrements
fiVe strateGiC pillars
United Way professional CompetenCies: the Core CompetenCies for all staff The United Way Professional Competencies are critical to the success of the organization. All in-
dividuals in the organization are expected to possess these competencies. They define what the
organization values the most in people.
MISSION FOCUSEd
The United Way professional’s top priority should be to create real social change that
leads to better lives and healthier communities. This drives their performance and
professional motivations.
RELATIONSHIP ORIENTEd
The United Way professional understands that people come before process and is astute in
cultivating and managing relationships toward a common goal.
COLLABORATOR
The United Way professional understands the roles and contributions of all sectors of
the community and can mobilize resources—financial and human—through
meaningful engagement.
RESULTS dRIvEN
The United Way professional is dedicated to shared and measurable goals for the common
good and creating, resourcing, scaling and leveraging strategies and innovations for broad
investment and impact.
BRANd STEWARd
The United Way professional is a steward of the United Way brand and understands his
or her role in growing and protecting the reputation and results of the worldwide
United Way network.
Competencies help to clarify work requirements and expectations, help align individuals, teams and
managers with the organization’s strategies and enable strategic and integrated ways to manage
and develop the talent of its people. It is important that the competencies are integrated into every
aspect of talent management practices so that we have a proactive and aligned talent management
process that will produce qualified and competent leadership and staff.
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network-Wide Talent Management Strategy Overview
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network-Wide Talent Management Strategy Overview
Key STraTegIeS anD TacTIcS
The network-wide talent strategy is executed by implementing prioritized strategies and tactics
around recruitment, development, retention and engagement and succession. The goals in each area
provide common focus and direction for the United Way network. Prioritized strategies and tactics
serve as specific action plans for United Ways and United Way Worldwide to adopt and implement.
The foundational elements to this work are a common set of competencies which will ensure that
we get, grow and retain the right people in areas fundamental to our mission and strategic direc-
tion. These key competencies are the basis of all other talent management decisions and link the
organization’s talent strategy to the overall United Way business model and mission.
RECRUITMENT dEvELOPMENT
RETENTION ANd ENGAGEMENT
SUCCESSION MANAGEMENT
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United Way
reCrUitment strateGies
oUtComes• United Ways are using a common
set of competencies for hiring and selecting of employees across all levels and functions.
• Increased number of qualified, diverse applicants for open positions across the network.
• New relationships and diverse sources for talent acquisition.
• Effective, network-wide process for executive searches.
• Improved internal and exter-nal technology, tools and better visibility in positioning United Way in online and social media.
strateGy 1Create effective processes and resources, leverage current
relationships and build new ones to enhance United Way’s
recruitment capabilities and outreach to a broader base of
qualified, diverse candidates.
taCtiCs1. Enhance and align United Way’s ability to attract, select and hire the
right employees into the organization by co-creating new tools and
resources (e.g. develop Recruitment Guide and Toolkit).
2. Establish diverse relationships with external constituents to
proactively attract talent and build a pipeline of candidates
(e.g. universities, Board members, past employees, corporations—
Global Corporate Leadership and Fortune 500 companies).
3. develop separate strategies to recruit from under-represented
populations in collaboration with the Inclusion Council for the
United Way network.
4. develop process for employee referrals to attract external talent
and encourage referrals within the United Way network (e.g. use of
social media to refer jobs).
5. Leverage Student United Ways to recruit top-quality student
graduates into the United Way network.
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network-Wide Talent Management Strategy Overview
reCrUitment strateGies strateGy 2Ensure United Ways and United Way Worldwide have adequate processes and proce-
dures for executive searches and hiring (primarily CEOs with other senior leadership roles
as needed).
taCtiCs1. develop executive search resources and tools to support Boards and United Ways in their search
and recruitment processes.
2. Create partnerships with external executive search companies to provide high-quality support
to United Way Boards during their search processes.
3. Provide direction on the most effective ways of identifying and recruiting the right Board
members as per the new volunteer Leadership competencies.
strateGy 3Strengthen United Way’s career presence in key online resources by utilizing appropriate
technology to effectively attract and build a pipeline of high-quality, diverse candidates.
taCtiCs 1. Identify and establish a strong presence of United Way in key online professional search resources
to enhance our public image and brand, promote available positions from across the network and
expand outreach to diverse qualified candidates (e.g. Invest in social media tools such as LinkedIn,
enhance internal United Way’s Opportunities Exchange platform).
2. Enhance the career opportunities and information section on UnitedWay.org to provide a com-
pelling employee value proposition on what it means to work for United Way.
3. Use a versatile Human Resources Information System (HRIS) or Automated Talent Management
System to track internal and external job applicants to enhance local, national and worldwide
recruiting efforts. Note: This system should be used beyond just recruitment—the opportunity
is to start with a common Recruitment Platform and then progress toward an Integrated Talent
Management System for the United Way network.
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United Way
deVelopment strateGies
strateGy 1Enhance and strengthen the leadership capacity of United
Way CEOs and senior leaders to effectively lead and execute on
the business model through quality learning and leadership
development opportunities.
taCtiCs1. Provide effective multi-year, high-caliber leadership development
and engagement opportunities for United Way CEOs and senior
leaders (e.g. Executive Leadership development Program for CEOs).
2. Create peer-to-peer learning and mentoring for CEOs and senior
leaders to enhance knowledge sharing and collaboration (e.g. lever-
age National Professional Council, other leadership groups—Mobili-
zation Cohorts, Partnerships, Alumni Cohorts of Leadership develop-
ment and Mobilization Groups, CEO Learning Circles).
strateGy 2develop and implement learning and development opportunities
for volunteer leadership to strengthen their knowledge and
understanding of the United Way business model and
strategic direction.
taCtiCs1. Provide effective multi-year, high-caliber leadership development and
engagement opportunities for United Way Boards (Board develop-
ment Program) as the effective way to onboard, engage and develop
Board members for United Way.
oUtComes• Learning and development oppor-
tunities are in full alignment with the common set of competencies.
• More leadership development opportunities for executives and high-performing employees.
• More quality learning and devel-opment opportunities for critical roles (e.g. Community Impact, Re-source development).
• More United Ways are participat-ing in learning and training op-portunities offered by United Way Worldwide.
• Increased percentage of diverse employees participating in leader-ship development programs.
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network-Wide Talent Management Strategy Overview
strateGy 3Build a leadership pipeline of high-performing, mid-career professionals by providing
robust, best-in-class leadership development, engagement opportunities and programs.
taCtiCs1. Provide multi-year leadership development opportunities for high-performing, mid-career
talented professionals by offering leadership development programs such as the Global
Resident Fellows Program, professional exchanges and specific learning opportunities
identified for high-performing individuals.
2. develop a state-of-the-art mentor program for top-performing United Way employees. (Note: It
could be part of the Mentoring Program for all employees in the network with added support for
high-performing talent).
strateGy 4Create learning and professional development opportunities aligned with the new
competencies to enhance the knowledge and performance of United Way employees in
critical roles (e.g. Resource development, Community Impact, Relationship Management).
taCtiCs1. develop strategic learning opportunities for staff in critical roles by providing appropriate
high-quality trainings and certification opportunities.
2. Create a “United Way University” as an online resource and a one-stop-shop for all learning
and professional development needs of United Way professionals (e.g. knowledge management
portal with competencies, professional training, growth experiences and career paths that staff
and managers can use to assess career and professional growth opportunities).
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United Way
retention & enGaGement strateGies
strateGy 1Establish coordinated and aligned onboarding process for CEOs,
board members and staff to ensure successful integration into
the organization.
taCtiCs1. Onboarding for CEOs: strategic guide and plan for the effective
onboarding of executives with adequate tools, resources and
peer support.
2. Onboarding for Boards: create a Board Orientation and onboarding
program to support volunteer leaders upon joining United Way.
3. Onboarding for staff: strategic guide and plan to welcome and orient
new United Way staff members.
strateGy 2Identify, track and support diverse employees network-wide, who
have the key qualities, competencies and performance required to
deliver results.
taCtiCs1. Establish process to identify high-potential and high-performing
employees capable of rapid advancement to positions of higher
responsibility by having effective performance evaluations and
development plans at United Ways. The identified employees are the
key retention targets for United Way.
2. Integrate the process of identifying high-potential and high-perform-
ing talent into United Way Worldwide level Central Talent Pool/online
database to further develop and engage these individuals.
oUtComes• Effective onboarding process for
new executives.
• High-potential and high-perform-ing diverse employees are identi-fied via a common process for per-formance evaluation.
• High-potential and high-perform-ing employees are submitted, tracked and engaged via Central Talent Pool.
• Increased number of high-poten-tial diverse employees in Central Talent Pool.
• Identified 360-degree-tool aligned with competencies for use net-work-wide.
• Employees are participating in network-wide mentoring program as mentors and mentees.
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network-Wide Talent Management Strategy Overview
strateGy 3drive shared accountability among United Way leaders by establishing specific goals
and performance expectations that are measured through a network performance
evaluation system.
taCtiCs1. In order to promote the network’s excellence, foster a culture of alignment, interdependence
and mutual accountability for achieving impact:
a. Identify, develop and recommend a 360-degree-tool annual assessment for CEOs and senior
leaders (i.e. co-design and co-develop a process for a Peer-to-Peer Performance Evaluation
to be conducted by a selected United Way CEO Peers Committee).
b. Co-develop a network performance evaluation system with common metrics for staff that
can be used across the United Way network to ensure a consistent and aligned performance
evaluation of staff.
strateGy 4develop opportunities and an online engagement platform for employees. This platform
would keep employees engaged on a local, national and worldwide level and ensure
peer-to-peer development, relationship building and knowledge sharing.
taCtiCs1. Create a robust mentoring program, supported by online technology, that is open for all
United Way employees.
2. Utilize a platform to provide learning and professional development resources and career enriching
opportunities that enables people to collaborate, connect and learn (e.g. via social media
platform, Professional development newsletter, online portal).
3. develop an assessment for network-wide understanding of leadership and employees’ overall
level of satisfaction and engagement (i.e. Annual Employee Satisfaction Survey).
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United Way
sUCCession manaGement strateGies
strateGy 1Preserve critical organizational knowledge and enable conti-
nuity of operations to secure stability of United Ways and the
network by providing tools and resources for succession and
transitions of CEO positions.
taCtiCsEnable United Ways and the network to preserve critical organizational
knowledge and stability by identifying the right knowledge management
platform. Establish the process for effectively gathering, sharing and
continually enhancing the resources.
1. Implement succession plan by using the Succession Guide and Toolkit.
2. develop and institute knowledge management and transfer practices.
These are critically important for preserving the organizational
knowledge and best practices (i.e. CEO Career diaries).
strateGy 2Succession is strategically integrated within talent management to
ensure United Way continuously identifies, develops and nurtures
top-performing, diverse professionals as ready-now talent.
taCtiCs1. High-potential employees are identified United Ways and are
submitted and entered into the Central Talent Pool managed by
United Way Worldwide to track and engage at the network level.
2. Ensure there is a systemic career path in United Ways, and
within the United Way network for high-potential talent that
complete leadership development programs. Graduates of the
leadership development programs are positioned as ready-now tal-
ent for key leadership positions in the network, and are proactively
engaged via Central Talent Pool database. The pipeline is managed by
United Way Worldwide at the network level.
oUtComes• United Ways have succession
plans available and implemented for CEO and other critical roles.
• Improved retention of high-poten-tial employees and better career paths within the United Way network.
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network-Wide Talent Management Strategy Overview
What sUCCession manaGement means for United Wayfor the united Way network—United Way Worldwide, United Ways, State and Regional
Organizations—the adoption and implementation of the succession strategy is critical to:
• Ensure high-quality, high-potential leaders are available for placement in executive and critical
roles across the network (CEOs, Senior Leaders).
• Provide targeted learning and development opportunities for high-potential talent to build pipe-
line of emerging leaders and to position United Way as the Mission of Choice.
• Strengthen Boards that are informed and prepared to ensure stability of the organization with
implemented and appropriate succession plans for CEOs and other critical roles.
for united Ways—the adoption and implementation of the succession strategy is critical to:
• The overall stability and high-quality leadership of the organization; boards and leadership hav-
ing an action plan to secure continuality of leadership positions.
• Identification, development and retention of the high-potential leaders within the organization
and for providing opportunities for career growth, development and building relationships
within the United Way network.
• Ensure engagement and retention of high-performing talent. In return, this will drive
overall employee performance and satisfaction and better position United Way as the
Mission of Choice for talented professionals across the United Way network.
“All that is valuable in human
society depends upon the
opportunity for development
accorded the individual.” —Albert Einstein
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United Way
hOW TO USeThe neTWOrK-WIDe TalenT ManageMenT STraTegy
strateGiC WorkforCe planninG and aliGninG With BUsiness Goals Talent management, as a business strategy, must be fully integrated in all employee-related pro-
cesses of the organization. Talent cannot be viewed in isolation from the rest of the business;
rather, talent is the foundational resource upon which a business strategy is built.
BuSineSS goalS
BuSineSS StRategy
ORGANIzATIONAL CAPACITy ANd TALENT
dIAGNOSTIC (dEFINE GAP)
SOLUTION dEvELOPMENT
IMPLEMENTATION(CLOSE GAP)
CRITICAL ROLES COMPETENCIES TALENT
TALENT STRATEGy
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network-Wide Talent Management Strategy Overview
In order to be strategic, workforce planning needs to:
• Be aligned with the business strategy
• differentiate roles by their contribution to achieving the business strategy
• Focus first on the roles that impact the business strategy most significantly
• Result in action plans that are owned and monitored by the organization to achieve and
measure results
• Become embedded into the broader organizational strategic planning process and culture
hoW to Use this strateGyThe network-wide talent strategy is executed by implementing four prioritized strategies and tac-
tics around recruitment, development, retention and engagement and succession management.
The FOUNDATIONAL part of the network-wide talent management strategy that is common for all
United Ways is the vision, goals, outcomes, measurements, points of view and key goals and out-
comes around the prioritized strategies. Everything that we do around talent—at the network or
the local level—must be directly aligned and in support of the overall talent management strategy.
The prioritized strategies and tactics are identified as some of the critical talent priorities. These are
CUSTOMIZABLE to fit the needs of any United Way organization and serve as the blueprint of ideas
and recommendations that can be adopted and implemented as most suitable for United Ways and
the network.
Where do i start? Recommendation to all United Ways:
• Adopt the new competencies to use in staff recruitment, development, performance
evaluations, identifying high-performers, retaining the right people and compensation
• Use the Succession Guide and Toolkit to develop a succession plan for your CEO and use
the guide and tools to set up a process for identifying your high-performing and high-
potential talent
• Adopt the network-wide talent management strategy for your United Way and implement priori-
tized strategies relevant to your United Way’s talent needs
• Utilize tools and resources available from the United Way Talent Management team co-devel-
oped with the network to enhance processes and support talent needs
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United Way
steps for strateGiC WorkforCe planninG at yoUr United Way
step 1 step 2
diaGnostiCs solUtion deVelopment implementation
What
Define gap
Assess the readiness and capacity
of your United Way and identify gaps
in the quality and quantity of talent
required to execute your business
strategies and goals.
hoW• Get clear on your business strategy
and goals
• What talent is needed to execute
(use new competencies for guidance)
• Assess readiness of organiza-
tional capacity and talent by using
Business Model Assessment
(Mobilization Tool)
Why• Clear picture on areas of organiza-
tional strengths and weaknesses
• Pinpoint strengths and weaknesses
in your current talent management
systems and capabilities
What
Define needs and Solutions
Understand and define talent management
needs your United Way will need to focus on to
close talent gaps.
hoW• Review areas of weakness (Why are we
underperforming? do we have the right talent,
structure, processes, resources in place? Are
people in right positions— the talent fit?)
• Talent I have vs. talent I need—Assess readi-
ness and capacity of staff and leadership by
using Performance Evaluation aligned with
new competencies
identify solution sets—based on priorities
to execute on the business strategy:
• Get clear on critical roles (What are the
critical roles? do we have the right people in
these roles?)
• Staffing needs (What is the performance
overall? Who are the top performers? Are
staff qualified and competent as per new
competencies?)
Why• Gain deeper insight into the quality of staff
and leadership, role alignment, staffing
needs, structure, and process to properly
define solutions and prioritize action steps
What
Strategy Development and action plan
Use Network-Wide Talent Management Strategy to prioritize the
talent strategies and tactics relative to your United Way. Set goals with
measurable targets.
example of getting Specific
Weakness area: “Mobilize Resources”
Why: Staff misalignment and underperformance (out of five staff—two are
excellent performers, three underperform); Staff does not have the re-
quired competencies
What we need to do:
• disengage underperformers
• Recruit new staff
• Provide development and mentoring
hoW Identify specific strategies, tactics and actions as framed within
the prioritized strategies and CUSTOMIzE to fit and address the needs of
your United Way.
• Utilize talent and development resources, tools and learning avail-
able from United Way Worldwide to support your staffing needs (e.g.
learning programs, competencies, Succession Guide, webinars,
Recruitment Guide)
Why• design a strategic plan for managing your human capital resources
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network-Wide Talent Management Strategy Overview
diaGnostiCs solUtion deVelopment implementation
What
Define gap
Assess the readiness and capacity
of your United Way and identify gaps
in the quality and quantity of talent
required to execute your business
strategies and goals.
hoW• Get clear on your business strategy
and goals
• What talent is needed to execute
(use new competencies for guidance)
• Assess readiness of organiza-
tional capacity and talent by using
Business Model Assessment
(Mobilization Tool)
Why• Clear picture on areas of organiza-
tional strengths and weaknesses
• Pinpoint strengths and weaknesses
in your current talent management
systems and capabilities
What
Define needs and Solutions
Understand and define talent management
needs your United Way will need to focus on to
close talent gaps.
hoW• Review areas of weakness (Why are we
underperforming? do we have the right talent,
structure, processes, resources in place? Are
people in right positions— the talent fit?)
• Talent I have vs. talent I need—Assess readi-
ness and capacity of staff and leadership by
using Performance Evaluation aligned with
new competencies
identify solution sets—based on priorities
to execute on the business strategy:
• Get clear on critical roles (What are the
critical roles? do we have the right people in
these roles?)
• Staffing needs (What is the performance
overall? Who are the top performers? Are
staff qualified and competent as per new
competencies?)
Why• Gain deeper insight into the quality of staff
and leadership, role alignment, staffing
needs, structure, and process to properly
define solutions and prioritize action steps
What
Strategy Development and action plan
Use Network-Wide Talent Management Strategy to prioritize the
talent strategies and tactics relative to your United Way. Set goals with
measurable targets.
example of getting Specific
Weakness area: “Mobilize Resources”
Why: Staff misalignment and underperformance (out of five staff—two are
excellent performers, three underperform); Staff does not have the re-
quired competencies
What we need to do:
• disengage underperformers
• Recruit new staff
• Provide development and mentoring
hoW Identify specific strategies, tactics and actions as framed within
the prioritized strategies and CUSTOMIzE to fit and address the needs of
your United Way.
• Utilize talent and development resources, tools and learning avail-
able from United Way Worldwide to support your staffing needs (e.g.
learning programs, competencies, Succession Guide, webinars,
Recruitment Guide)
Why• design a strategic plan for managing your human capital resources
step 3
24
United Way
To drive change and create better opportunities for our communities, United Way must move
from a decentralized set of independent organizations loosely connected by mission, brand and
knowledge sharing, to a network of interdependent organizations that are mutually accountable to
each other for performance and results around a common outcome: advancing the common good
through the building blocks of a good quality of life—education, income and health.
What We need to do—and Why • Adopt a network-wide talent management strategy and ensure talent management is one of
the top organizational priorities. Our organization’s success is powered by our people and we
provide service to communities through our people. We must align our talent around the com-
mon set of competencies and implement succession planning for CEOs.
• Provide developmental opportunities, mentoring and coaching for high-performing and high-
potential talent within the organization and network wide. Teams with the best people can
perform at a higher level. Great performance equals great results.
• Attract, develop and retain talent to sustain competitive advantage—the quality of our people
is our competitive differentiator—our people create relationships and raise resources. To
deliver top-line growth of resources and results in communities, even the best people need to be
engaged, developed and rewarded.
United Way must maintain its reputation and long-term stability by ensuring the high-quality
of leadership and staff qualified and ready to execute on the United Way business model and
strategic priorities.
This builds a culture of interdependence and mutual accountability, strengthens relationships
across the network, and it will help us achieve impact and drive sustainable change against the
most critical issues our communities.
cOnclUSIOn
25
network-Wide Talent Management Strategy Overview
United Way talent manaGement resoUrCes Available on United Way Online under the Career tab by clicking on Professional development.
Talent Strategy • Comprehensive Network-Wide Talent
Management Strategy (document)
• Network-Wide Talent Management Strategy
Overview (brochure)
competencies • United Way Organizational Competencies
• United Way CEO Competency Model
• United Way Professional Core competencies
for ALL United Way staff, across all roles
and functions
• United Way volunteer Leadership
Competencies
• Relationship Management Competency Model
Note: All competencies are available as individ-
ual sets and also as a comprehensive set within
the “United Way Competencies Portfolio.”
executive Search • Executive Search Guide
• CEO Job description
Succession Management • Succession Guide and Toolkit
Onboarding • Onboarding Guide for New
United Way Executives
coming in 2013 • United Way Functional Competencies for
Critical Roles
° Resource development
° Community Impact
° Marketing and Communication
• Recruitment Guide & Toolkit
• Mentoring Program
• Central Talent Pool (online database for
tracking and engaging high-performing
talent—coming in 2013/2014)
• CEO Performance Evaluation System
Who to ContaCtiRena DjoRDjevic-BeheRy
director, Talent Management
United Way Worldwide
+1 703.836.7112 ext. 523
RichaRD Devine
Senior vice President, Field Engagement
United Way Worldwide
+1 703.836.7112 ext. 832
26
talent initiatiVe teamUnited Way as a network has developed a comprehensive network-wide talent management strategy to support and guide
an aligned approach to recruiting, developing and retaining talent consistently across the network worldwide. By having
an effective and implemented talent management strategy, we will have leadership and staff who are fully competent and
ready to execute on the United Way business model and strategic priorities. This acknowledgment is to THANK the Talent
Initiative Team members (listed in continuation of this document) for dedicating their expertise, time and passion to creating
the talent management strategy for the United Way network. Thank you to ALL United Way colleagues who have contrib-
uted and are yet to contribute by adopting and implementing the United Way network-wide talent management strategy.
Congratulations to ALL of us on this great accomplishment.
chaireRic D. DeWey
CEO & President
United Way of Metropolitan Nashville
executive SponsorBRian j.g. lachance
Chief of Staff
United Way Worldwide
project manageriRena DjoRDjevic-BeheRy
director, Talent Management
United Way Worldwide
team membersnancy ahlRichS
United Way of Central Indiana
SaRah BeRthelot
United Way of Acadiana
michael BRennan
United Way for Southeastern Michigan
amBeR BuSchmann
United Way of dane County
Kevin caRney
United Way of Massachusetts Bay and
Merrimack valley
RonalD caRR
United Way for Southeastern Michigan
BaRBaRa couto Sipe
United Way of Greater Richmond
and Petersburg
liSa (SieRen) cuShatt
United Ways of Iowa
RichaRD Devine
United Way Worldwide
Kathy Doty
United Way of Greater Toledo
miKe fanDey
United Way Worldwide
lynn giaRDinelli
United Way of Greater Philadelphia and
Southern New Jersey
maRveen henDeRSon
United Way Worldwide
eva Kmiecic
United Way of Canada—Centraide Canada
cynthia Koenig
United Way of Metropolitan dallas
mattheW levin-StanKevich
United Way of the National Capital Area
alex maRtinez
United Way of New york City
iRa muRRay
United Way of the Capital Area
cheRyl nelSon
United Way of Central Ohio
laRRy olmSteaD
United Way Silicon valley
juanita oRtiz
United Way Worldwide
chRiStopheR RiKeR
United Way of the Battle Creek and
Kalamazoo Region
KaRen SpRigle
United Way of San diego County
aDRiana Stoica
United Way Worldwide—Europe Region
yvonne gRay WaShington
United Way of Greater Cincinnati
maRy jo WigginS
United Way of Metropolitan Nashville