Current trend
1. People offer homage through newspaper obituary/ tribute columns
2. It has limited size and very limited longevity
3. Does not cover much of the details
4. Expensive affair and has limited reach
5. Memories fade as the time goes by and become rubbish next day
But the sad reality is; we know almost everything about Mahatma Gandhi, Bose
and Shaheed Bhagat Singh and Steve Jobs but not about our ancestors.
Internet also cannot search anything about them as there is no information
stored about them
Because…
1. We love our ancestors & departed loved ones
2. Want our legacy to be continued
3. Wish to pay real homage
4. want to remember their achievements & life stories
5. Wish to relive their lives & memories
6. want our future generations to know about our ancestors
7. Wish to go global
Why Shradhanjali.com?
Opportunity to serve…
1. Every year more than 7 million people pass away across India
2. Millions of people have already departed in past decades
3. The only available medium to offer homage is newspaper obituary/
tribute columns
4. It has limited size and very limited longevity
5. Does not cover much of the details and is not comprehensive
6. Expensive affair/ Limited reach
Let’s keep their memories intact
Lets celebrate their lives and achievements
Lets learn from their life lessons
Lets pass on the legacy of virtues
Lets give them the due respect
Biography | Photos |Videos | Condolences
Family Details | Anniversary Reminders
NewspapersVery limited information
Rates change as per publication, circulation, size etc and is expensive
Displays for one day
No birth/ death anniversary reminders to relatives
Unlimited Information
Fixed rates which are affordable
Displays for 1 to 5 years
Email & SMS Reminders to all relatives on death/ birth anniversaries every year
Surrounded by other news and adsExclusive details of the loved ones
in ad free environment
Comparison
NewspapersNo videos
No Biography
Limited language options
Limited condolence messages
Embeded video sharing
Complete Biography with no limits
Multiple language options
Unlimited condolence messages
No social network sharing Social network sharing possible
Comparison
NewspapersNo background music
Only one photo
No family details
No modification once posted
Choice of background music
Multiple photos of the loved ones
Complete family details
Complete modification possible with utmost ease
Comparison
The Times of India (Mumbai)
Deccan Herald
Rajasthan Patrika(Jaipur)
Shradhanjali.com
Name 1100/sqcm
Min: 3cm x 5cmMin : Rs. 16500
633/sqcm
Min: 3cm x 5cm
Min: Rs. 9495
430/sqcm
Min: 3cm x 5cm
Min: Rs. 6450
Rate1 day
1 day
1 day
1 yr/ 5 yrs.
TenureAs per circulation
As per circulation
As per circulation
Global
Reach
Rates are shown in INR and are approximate Rates vary upon obituary size and circulations Source : bookmyads.com
1000/ 4000
The edge over current option
Divya Bhaskar(Rajkot)
10x2 (20 cm)RS. 2800
1 dayAs per circulation
Features Newspaper Shradhanjali.com Advantage
1 Biography Covers unlimited biography
2 Family details Lets user add family details
3 Photo Album Unlimited photos
4 Videos Unlimited videos
5 Condolences Unlimited condolences in any language with name and photo
6 Music Choice of background music piece
7 Anniversary reminders
Email & SMS reminders to listed relatives every year (up to 100
relatives)
8 Social sharing One click sharing
9 Multi lingual Offers 24 languages in biography & condolences
10 Modification As easy as Child’s play
11 Tenure 1 day 365 days- 1825 days 1 or 5 based on the plan selected
12 Price affordable Depends on many aspects – size, edition, color/ b.w/ publication
Offers value for money
Value proposition over traditional media
Online Sales Year 1 Year 2 Year 3 Year 4 Year 5
No. of Subscriptions
5000 15000 50000 100000 200000
Revenue Projection – 5 years
Revenue based on 2 subscription plans
A – 1k per annum
B – 4k for 5 years
PriceINR 1k per annum
INR 50 lakhPer annum
INR 1.5 Cr.Per annum
INR 5 Cr.Per annum
INR 10 Cr. Per annum
INR 20 Cr.Per annum
PriceINR 4k for 5 years
INR 2 Cr.Per annum
INR 6 Cr.Per annum
INR 20 cr. Per annum
INR 40 Cr.Per annum
INR 80 Cr.Per annum
*Considering annual subscription price at INR 1000 & 5 yr plan at INR 4000, all sales online
Academic Recognitions
Two of the top management institutes of India have
prepared and published case study on Shradhanjali.com
Shradhanjali.com is Gujarat Startup recognized startup
and have been granted marketing funds under startup
gujarat scheme
Unicepts technologies Pvt. Ltd. is working on bridging the gaps that exist in the current market.
It focuses mostly on web based concepts which can cater to the needs of the larger groups of
people without any geographical limits and bring more smiles, happiness and peace of mind.
Vivek is a first generation entrepreneur having 7 years plus experience in sales and training. He holds
various professional qualifications and believes constant learning as a part of professional life. An
initiator and a team player who had been frequently assigned leadership tasks. He was instrumental in
developing and training Baroda module bancassurance team of SBI and taking it nationally no.1 during
his tenure. His core competency lies in training, relationship management and network development.
He has prepared and rolled out many activities and initiatives for promoting sales, recruitment and
agencies which were implemented and proved to be successful. His competency lies in training,
network development. Loves food, reading and movies.Vivek Vyas
The Team
The Company
A commerce graduate with a view to offer something exciting and useful to the society ; Vimal left the
well settled job and took plunge into entrepreneurship. He holds in access of 12 years of experience into
sales and man management and developing successful dealerships and agencies. He believes in raising
the bar and challenge the limits.
He has successfully managed and developed dealer network with Castrol India ltd. and later managed
unit of more than 100 successful financial advisors with Tata aig wherein he created many records. His
core expertise are concept development, execution, testing & man management.
Vimal Popat
Thank you
[email protected] 16354
Skype – shradhanjali.com
Alone we can do so little; together we can do so much.
–Helen Keller