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New Marketing Summit: Collective Creativity and Gen Y: Using Web 2.0 to Enhance Internal...

Date post:	07-Dec-2014
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Social media has shaped more than just advertising, marketing, and PR - it's changed the way we communicate inside our organization. This session will explore how Web 2.0 has fundamentally altered the way employees share ideas and obtain information at work. Learn best practices for tapping into the social minds of Gen Y employees as well as how to leverage the collective creativity of your team.

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Collective Creativity & Gen Y Tim Young twitter.com/timyoung Using Web2.0 to Enhance Internal Communications

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Page 1: New Marketing Summit: Collective Creativity and Gen Y: Using Web 2.0 to Enhance Internal Communications

Collective Creativity & Gen Y

Tim Youngtwitter.com/timyoung

Using Web2.0 to Enhance Internal Communications

Page 2: New Marketing Summit: Collective Creativity and Gen Y: Using Web 2.0 to Enhance Internal Communications

Organizational Structure ≠

Communication Structure

Page 3: New Marketing Summit: Collective Creativity and Gen Y: Using Web 2.0 to Enhance Internal Communications

asynchronous communication

Tokyo Subway

Page 4: New Marketing Summit: Collective Creativity and Gen Y: Using Web 2.0 to Enhance Internal Communications

Pinpoint the location of information

Page 5: New Marketing Summit: Collective Creativity and Gen Y: Using Web 2.0 to Enhance Internal Communications

silos are evil

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