14
New Trail Consulting: (2005- Present): Business Development and
Sales for Life Sciences, Diagnostics and Medical Device companies in
non-US markets.
Qiagen: Head of OEM Instrumentation for POC devices for North
America and India (2010-2012)
Ahram Biosystems (Palm PCR): Chief Business Officer (2008-2009)
Ventac Partners: Management Consulting and Spin-offs from University
Technologies (2006-2010)
Applied Biosystems: R & D, Marketing and Business Development
(1989-2005)
Develop and implement strategies for Life Science,
Diagnostics, and Medical device companies
for increasing sales with a focus on emerging markets.
Selection of distribution partners in each territory with a
focus establishing a strong presence in the local market
Driving the sales of new products and managing the
distributors.
India
South Africa, Kenya
Middle East and Northern Africa
Singapore, Malaysia and Thailand
Headed up Qiagen’s efforts in OEM, Point of Care Devices in Molecular Diagnostics and in Immunodiagnostics with a focus on North America and Asia (India and South East Asia).
Identified several new applications for the Point of Care devices increasing the visibility of the products globally.
◦ Focused on diseases of local interest
Set up market development initiatives in India for Qiagen’s OEM platforms.
Delivered several presentations at international conferences and chaired sessions on Point of Care technologies generating global awareness of Qiagen’s entry into new product lines in India.
Key relationships with Alere, Span Diagnostics, Transasia medicals, and local medical authorities.
Palm Sized PCR device
Headed worldwide business
development efforts
Set up distributor agreements in
various countries
CEO: Dr. HJ Hwang
Driving market development and sales
of a Handheld Novel Raman
Spectrometer (for Pharma QC and
Security applications) in India and in
Middle East
◦ Working with Labindia Analytical to develop
KOL relationships, including local FDA.
◦ Setting up product training for distributors’
sales team and channel partners.
◦ CEO: Dr. Sean Wang
Driving market development and sales of a Class IV laser therapy laser device (for pain management) in India and in emerging countries; understanding import regulations and championing new sales initiatives.
◦ Working with Local Healthcare Distributor to install devices in KOL Hospitals in India.
◦ Setting up sales and product training for local channel partners in India.
◦ Participating in trade shows and congresses with the distributor.
◦ Set up distributor agreement
◦ CEO: Dr. Brian Pryor
Emerging countries market development for a Real time PCR based HIV-1 Kit.
◦ Working independently with KOL in the Asian government sand Healthcare sectors to drive the sales of this kit for mass adaptation.
◦ Understanding the market opportunity and competitive landscape in India.
◦ Product accepted and marketed by Vietnam Govt.
◦ CEO: Dr. Huynh Vu
Set up distributors in India for Nag Research Labs. (Protein products).
◦ (Genolab BioSciences) Product training and initial distributor training with visits to stakeholder
labs.
◦ CEO: Dr. Jit Nag
Asia Market Development for Global Diagnostics’ products for
Rapid detection of TB.
Low Cost HPV Screening product based on Liquid Based Cytology for International markets
Set up distribution in India and in neighboring countries
Expanding efforts to Middle East and Africa (with a focus on South Africa and Kenya)
COO: Dr. Ladly Abraham
Focus on Women’s health products (e.g. TV, GC)
Setting up distribution in India (Oscar Diagnostics), and other countries.
CEO: Jim Self
Immunoassay platform
Developing OEM relationships with content providers in Asia◦ Focus on: TB Dengue and Malaria Chikungunya
Competitive analysis
Develop strategies for building relationships with key companies and govt. health sector
CEO: Ursula Scheck
Manage distribution network and establish a strong presence in the local market
Interface and develop local KOL/Stakeholder relationships through frequent communication and visits
Develop a solid understanding of different national delivery systems Support market development efforts in territory to include product
evaluations, customer meetings, workshops and presentations, development of third party papers, sales aids and educational materials. Organize product training for distributors and customers
Support local distributor network by customers visits, giving seminars and organizing demonstrations and presentations
Develop and successfully implement marketing plans aimed at establishing our products in new markets
Provide information on market opportunities and competitors Develop and implement short and long-term strategic sales plans Prepare forecasts, budgets, and sales reports Achieve sales growth targets Represent company at congresses, workshops and other trade meetings
