New User Interfaces & Channels for the Enterprise

Covered Topics

•Responsive Design for the Enterprise

•Mobile Enterprise Apps

•Zühlke Emerging Technology Centre

Responsive Design for the Enterprise

Why Responsive Design?

Simple Answer

•Get More – With Less Effort

•Reduce Fragmentation of Technology

•Answer Device & Platform Fragmentation for Desktop, Tablet & Mobile Applications

Why Responsive Design?

More Aspects of the Value Proposition

•Less different technology stacks to maintain

•More focused know-how provision in IT

•More cost-efficiency and less complexity due to a common denominator for core business applications

•Easier integration of new platforms, devices and channels

•Great UX with interactive UI design contributes to the total customer experience with your business

Fundamentals of Responsive Design

•Based on modern web technology: HTML5, CSS3 und JavaScript

•Adaptive UI presentation dependent on the device and platform context

•Responsive user experience for all channels

Adaptive User Interfaces & Experience

•UI elements adjust their size, breadth and height

•Flexible layout of content and navigation elements

•Level of detail is adapted to available screen size

Project Reference Swisscom Responsive «Kundencenter»

Desktop Mobile Tablet

Business Case &

Requirements

Proof-of-Concept (PoC)

Construction Kit & UX Design

Iterative & Incremental

Implementation

Transformation to Responsive Enterprise Applications

Multi- & Cross Channel Orchestration

•Interact with your customers on several, physical and digital channels (multi)

•Allow users to switch channels seamlessly (cross)

•Be prepared to serve customers with new touchpoints and channels

•Align your business processes and the organization to deliver great experiences

Mobile

«Ubiquitous Cross-Channel

Experience»

Cloud

«Infrastructure for Smooth UX Everywhere»

Big Data

«Intelligence to Deliver Smart Applications»

Innovation Infrastrcuture

Responsive meets Mobile

•Responsive design is a top strategic investment

•But: don’t stop to deliver native UX for most relevant mobile use cases!

•Thoughtfully consider where to plugin responsive content to your native App

•Benefit both from native and responsive technology in your strategy

•Emotional product

•Great display

•Appealing design

•Integrate smoothly with enterprise infrastructure

•Automatic testing

•Highly efficient UX

•Reserve to scale and extend to user needs

Properties of Enteprise Mobile Apps

http://blogs-images.forbes.com/connieguglielmo/files/2012/09/iphone5.jpeg

Ideation & Experience Design

Agile User-centered Development

Application Management

App Lifecycle Model

Ideation & Experience Design Bring Innovation «From Stars to Road» with Zühlke

Agile User-centered Development Mobile User Experience

•Project Management with Scrum

•User-centered Requirements Engineering

•User Experience and Design Thinking Methodology

•Prototyping for Rapid Feedback

•Usability Testing

•Corporate Style Guides

http://www.holi-farbrausch.de/wp-content/uploads/live/bd-refineslide/slides/header1.jpg

Project Reference Windows 8 Comparis App – Winner of «Best of Swiss App Award 2013»

http://placeit.breezi.com/

http://placeit.breezi.com/

Project Reference Swiss Life App (2013)

Regular Releases, Improvements & Maintenance, Consider New Devices & OS Updates

Application Management Continuous Delivery

Mobile Business Goals Business Case Roadmap &

Priorities

Multi- und Cross-Channel

Management

Use Cases, Scenarios &

Hardware Platforms &

Devices

Mobile Application Development

Plattform

Mobile Style Guide & UX Design Expert Resources

Elements of a Mobile Enterprise Strategy

Don’t Leave your Strategy to Chance

Define your Strategy with Zühlke

Emerging Technologies Center

New Pogramming Cloud to Earth

Connected Products Web 2.0 in Industrial Usage

Learning Systems

Multimodale HMI Augmented & Embedded

Adaptable Hardware Flexible in Context

Multi-Media-Broadband

Facility Automation Microsystemtechnology Flexible Production

Robotics-HMI

Factory in the basement Semi-structured Data

Multivariate control processes

Deklarative Programming Lean DSL

Usability of Programming languages

Grafical Programming 2.0

Embedded Reality

Haptical Interaction 3D Telecommunication

Facial expression recognition

Displays Everywhere

Programming for Endusers

Infrastructure as Code Continuous Delivery

Heterogenous Multicores

Multimodal UX

Distributed Data-Mining

Zühlke Engineering. Empowering Innovation.

Our Emerging Technologies Center is one step ahead – to make sure that future technology is ready for your business tomorrow.

ETC-Prototyp: Professionelle Anwendungssteuerung mit der Kinect

New Ways of User Interaction Kinect Prototyping

New Ways of User Interaction Leap Motion Controller

New Ways of Communication NFC Showcase: Cinema Tickets

•Buy a cinema ticket with Google Wallet

•Check in to the movie using your NFC-enabled phone

Zühlke. Empowering Ideas.

Let’s talk about the Future User Interface of Your Enterprise!

Vernetzen Sie sich mit mir.

Dr. Thomas Memmel

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