Date post: | 07-Jul-2015 |
Category: |
Business |
Upload: | selc-vancouver |
View: | 164 times |
Download: | 4 times |
Class : E.F.B 2Name :Keerati SrimagulNattapol TorsakulTaeWoong Kwon
History Mission Statement Video - Commercial First Impressions Video - Training Training Energy Conclusion
About NIKE, Inc. is the world’s leading innovator in athletic footwear, apparel, equipment and accessories
1950 - 1959: When Nike breathed its first breath, it inhaled the spirit of two men
1970 - 1979: The birth of the Nike brand, and company
1980 - 1989: A decade of transition and rededication
1990 - 1999: Nike extends its reach
2000 - Present: Leading a new generation
“To bring inspiration and innovation to every athlete in
the world.”
Memorable Slogans - “JUST DO IT”
Powerful Logo Design
Product - creating quality products for athletes
Endorsements- to attract and hold the most iconic athletes in the world
Culture -provocative entries into pop culture through entertainment and social issues
The management of Nike took a look at its employment practices; they made sure that
the company is following the policies on
recruitment, training, health, safety and welfare
Conduct and design
Training and development
Remember that training and development programs are not universal solutions
Effective job designs, selection, placement and other activities
Create
Used cross functional teams
Skills, Knowledge Ability of Workers
Program Context
Needs Assessment
Training & Development Objectives
Set short and long-term greenhouse gas reduction targets
Encourage transportation for clean energy economy
Reduction
in CO2 emissions per unit in inbound transportation from
FY11 to FY13
Laakdal, Belgium
59,000 mWh of energy use in NIKE Brand North America retail stores offset by RECs
Use less, buy less to reduce impact across the value chain
Reduction
of the Converse shoebox
Shoebox
Our boxes need to be lightweight
816M fewer gallons used in footwear manufacturing in FY13 compared with FY11
298k+ community volunteer hours
Invest a minimum of 1.5% of pre-tax income in communities annually
Just do it Looking ahead Climate-friendly company