2. Nissan Altima Focus Group Analysis
3. Nissan Altima Focus Group Analysis
4. Nissan Altima Focus Group Analysis
Name Gender Model YearCurrent Miles SatisfactionBrand Switch Next PurchaseJackieFemale2008 Under 1,0008 CamryOver 1yDonnaFemale2004 Bought Brand New8 CamryWithin 1yTraceyFemale2000 Very High10 CamryWithin 1yMelanieFemale2004 N/A7 AccordN/AEdMale2008 12,0008 PassatOver 1yCarolineFemale1997 117,000 9 MazdaWithin 1yJonathanMale2001 N/A8 PassatWithin 1yJayMale2000 N/A8 CamryN/AAndreaFemale1999 Very High10 PassatWithin 1yDavidMale1994 190,000 9 PassatWithin 1yAverage Satisfaction Score 8.5 5. Nissan Altima Focus Group Analysis
6. Nissan Altima Focus Group Analysis
7.
Nissan Altima Focus Group Analysis 8. Nissan Altima Focus Group Analysis
Observation #1 I have a 2004 Altima, its been running great until recently ----- Donna 9. Nissan Altima Focus Group Analysis
Observation #2 I am looking for a new Honda Fit ----- Melanie 10. Nissan Altima Focus Group Analysis
Observation #3 I just cant say yes ----- Ed 11.
Nissan Altima Focus Group Analysis 12. Nissan Altima Focus Group Analysis
Observation #1 Body type changed a lot, its a lotnicer . -----------Ed 13. Nissan Altima Focus Group Analysis
Observation #2 The new Mazda6 is a lotbigger . -----------Ed 14.
Nissan Altima Focus Group Analysis 15. Nissan Altima Focus Group Analysis
Observation#1 Weve had more repairs than I have anticipated ---------Melanie 16.
Nissan Altima Focus Group Analysis Observation#2 I got a lot of little problems lately ---------Caroline 17. Nissan Altima Focus Group Analysis
Observation#3 Theres some serious rust going on ---------Tracy 18. Nissan Altima Focus Group Analysis
Observation#4 We have ignition problems ---------Donna and Caroline 19.
Nissan Altima Focus Group Analysis 20. Nissan Altima Focus Group Analysis
Observation#1 But I noticed this Altima has agood size trunkand agood size back seat . ----------Donna 21. Nissan Altima Focus Group Analysis
Observation#2 You know what, its (Altima) kind ofsmallto me. ------ Jay 22. Nissan Altima Focus Group Analysis
Observation#3 I dont like thebody styleof the new Altima. ------ David 23. Nissan Altima Focus Group Analysis
Observation#4 I personally like a car that is moresporty . -------David 24.
Nissan Altima Focus Group Analysis 25. Nissan Altima Focus Group Analysis
Observation#1 I wasnt so sure that they are doing everything that Ive asked. ------Donna 26.
Nissan Altima Focus Group Analysis Observation#2 Nissan Dealer service is expensive. ------Jay 27. Nissan Altima Focus Group Analysis
Observation #3 I had a very bad experience at a Nissan dealer ---------Andrea 28. Nissan Altima Focus Group Analysis
Observation #4 Find a mechanic youtrust . ---------Jonathan 29. Nissan Altima Focus Group Analysis
Observation #5 I will use Nissan dealer as the last resort.------Melanie 30. Nissan Altima Focus Group Analysis
Observation #6 We will never think about going to the dealer. -----David 31.
Nissan Altima Focus Group Analysis 32. Nissan Altima Focus Group Analysis
Observation #1 I dont know anything about Mazda. -----Jackie 33. Nissan Altima Focus Group Analysis
Observation #2 All I know is they are nice to look at thats all. ---Caroline 34. Nissan Altima Focus Group Analysis
Observation #3 Mazda6 is a sports car. ---Donna and Ed 35.
Nissan Altima Focus Group Analysis 36. Nissan Altima Focus Group Analysis
Observation #1 0% interest rate is the most favorite incentive. ---All Participants 37. Nissan Altima Focus Group Analysis
Observation #2 I like new tires. ---Donna 38. Nissan Altima Focus Group Analysis
Observation #3 I want mats. ---Tracy 39. Nissan Altima Focus Group Analysis
Observation #4 I want free service check. ---Caroline 40. Nissan Altima Focus Group Analysis
Observation #5 Ive never expected a dealer to say: we will buy you gas. ---Jonathan 41. Nissan Altima Focus Group Analysis
Observation #6 Gas card has to be non-restricted. ---Donna 42. Nissan Altima Focus Group Analysis
Observation #7 I want free repair of dents. ---David 43. Nissan Altima Focus Group Analysis