Agenda

Marketing Trends

Driving Change

1

2

Digital Best Practices 3

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Social Revolution

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http://www.youtube.com/watch?feature=player_embedded&v=QUCfFcchw1w

The World is changing…fast

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210 Years of Information

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Source: Where is Everyone? http://www.baekdal.com/articles/management/market-of-information/

210 Years of Information

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Source: Where is Everyone? http://www.baekdal.com/articles/management/market-of-information/

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Behavior

Culture

Strategy (incl. KPIs)

Organisation Talent

Ways of Working Competencies

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Marketing Capabilities Levers

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Behavior

Culture

Strategy (incl. KPIs)

Organisation Talent

Ways of Working Competencies

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Marketing Capabilities Levers

Behavior

Culture

Strategy (incl. KPIs)

Organisation Talent

Ways of Working Competencies

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Marketing Capabilities Levers

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• Success

Data for Display Targeting

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Digital as Brand Builder

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HERE by Nokia: featuring LiveSight

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http://www.youtube.com/watch?feature=player_embedded&v=Zg-_9jj86NY

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Something exciting is on the way... Nokia + Deadmau5

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http://www.youtube.com/watch?feature=player_embedded&v=ulW6jKiJLcs

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