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Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term...

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Nokia for developers Alexey Kokin Developer Relations [email protected]
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Page 1: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

Nokia for

developers

Alexey KokinDeveloper Relations

[email protected]

Page 2: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

2

Agenda

Nokia Platforms and changes due to MSFT deal

– WP7

– Symbian

– Meego

– S40

Qt update

Ovi Store update

Page 3: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

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Strategy shift in brief

S40 Symbian MeeGo

S40 Symbian MeeGo WP7

Page 4: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

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News: Nokia Chooses Windows Phone

Platform

Nokia announces Windows Phone as long term smartphone

strategy utilizing Microsoft tools and development platform

Takeaway : Microsoft and Nokia partner to create the third

smartphone ecosystem

Nokia with Windows Phone

Visual

Studio

2010

SilverlightXNA

(for game

dev)

Internet

Explorer

Page 5: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

News: Symbian Continues to Evolve

• Multiple Symbian releases planned

• Including user experience

enhancements

• Qt & Qt Quick and Java are the

application platforms for Symbian

• There are 75 million touch screen

Qt phones worldwide today

• Nokia plans to ship 150 million new

Symbian phones with Qt

• Fresh new product designs with

multiple form factors

Largest Global Reach

150 Million

new Symbian Phones with Qt

Modern phones:

225 Million

Takeaway: Symbian and Nokia gives developers the opportunity

to ship enormous volume with global reach today

Page 6: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

A Renewed User Experience – Symbian Anna

6

New themes and icons

Living Home screen with Ovi single sign on

Sleek fresh look for Ovi Maps, including

new social media features

See your message conversation, webpage,

maps, contacts or email while writing

Portrait QWERTY keypad

Faster browser

Symbian

Page 7: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

News: Nokia ships MeeGo device this year

Takeaway: Our MeeGo device represents the continuation of

the innovation expressed by our Linux based smartphones

• Our strategy around MeeGo changed last

Friday

• Our MeeGo device contains a series of new,

exciting technologies that we would like to get

feedback from customers and developers on

• MeeGo devices will run Qt apps, so apps

developed in Qt for Symbian can be easily

ported to our MeeGo device

• We are still in discussion with what we do with

the MeeGo source code line after the delivery

of our device

• MeeGo may provide valuable technology for

our next disruptive platform

Page 8: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

• Open Source Linux for Mobile Computers

• Based on Maemo and MobLin

• Developed by Nokia and Intel

• Hosted by the Linux Foundation

• www.meego.com

8

Page 9: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

MeeGo Usage

9

Netbook

Connected TV

Handset

Media PhoneIn-Vehicle

Page 10: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

MeeGo Software – three levels of APIs

For Maximum compatibility and distribution

For integrating with the Nokia apps

For developing the platform (only for hackers!)

SDK to be released soon!

Page 11: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

News: S40 continues its global growth

Global Market Reach with Series

40

Over 600 Million Phones

Globally

Nokia is increasing investment

• There are over 600 million Series

40 phones in use all over the world

• Java continues to be the application

platform for Series 40

• Nokia is adding the Ovi Browser

with proxy services to Series 40

• Enables web content and

applications across the world

• Nokia is increasing its investment in

Series 40

Takeaway: Build Java applications for S40 to reach massive,

global markets

Page 12: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

• Applications built using W3C standard Web technologies

• HTML for Layout – Supports most of XHTML Mobile Profile Elements

• CSS for Visual Styles – Supports CSS Mobile Profile

• JavaScript – For Application logic on the server

• Mobile Web Library – JavaScript like library on the client that enables Interactive applications

• Packaged according to the W3C widgets spec (.wgt)

• Developed using the Nokia Web Tools for Series 40

• Published via Ovi Publish to Ovi Store

• Discovery and Deployment through Ovi Store

• Consumption Via Ovi Browser Client

What are Series 40 Web Apps

?

Page 13: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

• Native technology

• Longer development

• Larger footprint

• Offline availability

Java

• Graphics Intensive

• Local data processing

• Custom UI

• More device APIs

• Web technologies

• Rapid Development

• Remotely managed

• Connected

Web Apps• Information intensive

• Remote data access

• Simpler UI

• More forms based

News & Info

Complex games

Simple

games Social

network

Shopping

Guides

Productivity tools

Multimedia

Mashups

Brands &

Products

Ease of Development

Exp

eri

en

ce

Web apps target popular web content

Page 14: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

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Qt udpate

Page 15: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

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News: Qt is alive and well

Why develop for Qt?Qt is the application platform for both

MeeGo and Symbian

Qt Quick radically improves developer

efficiency

We will not bring Qt to Windows Phone

Qt growth continues on embedded

devices, Windows, Mac, and Linux

Nokia will continue to innovate Qt

Qt Global Opportunity

Qt + Qt Quick + Symbian =

150 Million

new Symbian Phones

100 Million

Symbian phones today

Takeaway: Keep building Qt applications; the opportunity is now

Page 16: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

Developer Environment Setup

• Qt SDK 1.1

– One-click installation

– IDE, toolchain,

documentation, examples

– Beta out now:

http://developer.qt.nokia.com/pre

releases

16 © 2011 Nokia

Symbian

Qt SDKworks on

Windows, Linux,

Mac

Maemo

SimulatorDesktop

MeeGo

(soon)

Page 17: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

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Qt SDK + 1Qt SDK 1.1Qt SDK 1.0

First all-in-one

SDK for Nokia

devices up to

70% better

productivity

Smart InstallerAccess to 75M+

devices in Ovi Store

New mobility

features in Qt

Qt Quick for

amazing UIs

Unleash

creativity

Global rolloutSmart Installer and

device updates in 1H

2011

Basis for future Ready for MeeGo

Additional mobility

featuresCamera, location.

Qt ComponentsFull set of widgets

in QML

Qt WebKit with

HTML5 mediaVideo and Audio

Comprehensive

mobility coverageBluetooth, NFC, IM

What’s coming up in Qt?RC already

available

Page 18: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

Nokia Certified Qt Developer

• Official accreditation for individual developers

–Confirms your development skills in Qt

–Become more attractive in the job market!

–Qt Essentials exam: 50 multiple choice questions, 60 minutes

–Coming soon: Qt Advanced exams (widgets and C++)

18 © 2011 Nokia

Get free testing voucher!

Page 19: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

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Ovi update

Page 20: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

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Ovi Store: the home of apps on

Nokia5.0+

Milliondownloads daily

190+Countries, of

which 90% in

local language

32Markets with

billing from 103

operators

43%Growth in

downloads

per active user

40,000

+Apps available

80%traffic converts to a

download

Page 21: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

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Nokia Operator Billing Coverage

■ Live Operators

(103 operators in 32 countries)

Page 22: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

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5/1/2011 22© 2010 Nokia

Ovi Store – Today

1€Ovi Publish fee

FREESigning (Symbian &

Java)

Flat Rate Operator billing

13xVolume

56.7%Average publisher

revenue increase

across tiers

+ New in-app purchase

+ New in-app advertising add-on

Page 23: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

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Global scale + Local reach

Russia: 1,000,000 + downloads / week

China: #1 app store; 65% share

Turkey: 1,600,000 + downloads / week

The 10 most active countries are (in alphabetical order): China,

Germany, India, Indonesia, Italy, Russia, Saudi Arabia, Turkey, the

U.K. and Vietnam23

Page 24: Nokia for developers - FRUCT · 2014-02-05 · Nokia announces Windows Phone as long term smartphone strategy utilizing Microsoft tools and development platform ... application platforms

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QnA


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