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Nov-Dec 2012 Mind Your Business

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November/December A Publication of the Los Alamos Commerce and Development Corporation WHAT’S INSIDE: LACDC 1, 2, 3 SBDC 4 CHAMBER 5, 6, 7 MAINSTREET 8, 9 LAMVB 10, 11 WinterFest Weekend 2012 December 7 th , 8 th and 9 th Can you believe WinterFest Weekend is right around the corner? If you are a newcomer to the area, WinterFest is an event designed to attract folks to our downtown celebration with the Holiday Lights Parade and other fun activites taking place throughout the weekend. If you have any event going on that you want listed in the WinterFest Event Brochure, contact Suzette Fox, listed right. Los Alamos MainStreet’s annual light parade will be held on Saturday, December 8th at 6:00pm. e street lights will be turned off on Central Avenue. Parade line up will start at 4:30pm. e theme this year is “Fairytales and Fantasy.” If you would like to be in the parade, sign up at www.lamainstreet.com/events. Sign ups will be accepted until December 5th, but late entries will not be on the parade map and/or judged as best entry. If you would like to be a judge for WinterFest Parade, contact Suzette Fox at 505-661-4844. FAN Clubs Food & Networking 5:30 pm to 7 pm November 7th hosted by Community Health Council at Aspen Ridge Lodge Contact Katy Korkos 505.661.4816 or email [email protected] to promote your business FAN 44 second and fourth Fridays of the month
Transcript
Page 1: Nov-Dec 2012 Mind Your Business

Mind Your BusinessNovember/December

A Publication of the Los Alamos Commerce and Development Corporation

WHAT’S INSIDE:

LACDC 1, 2, 3

SBDC 4

CHAMBER 5, 6, 7

MAINSTREET 8, 9

LAMVB 10, 11

WinterFest Weekend 2012December 7th, 8th and 9th

Can you believe WinterFest Weekend is right around the corner? If you are a newcomer to the area, WinterFest is an event designed to attract folks to our downtown celebration with the Holiday Lights Parade and other fun activites taking place throughout the weekend.

If you have any event going on that you want listed in the WinterFest Event Brochure, contact Suzette Fox, listed right.

Los Alamos MainStreet’s annual light parade will be held on Saturday, December 8th at 6:00pm. The street lights will be turned off on

Central Avenue. Parade line up will start at 4:30pm. The theme this year is “Fairytales and Fantasy.”

If you would like to be in the parade, sign up at www.lamainstreet.com/events. Sign ups will be accepted until December 5th, but late entries will not be on the parade map and/or judged as best entry.

If you would like to be a judge for WinterFest Parade, contact Suzette Fox at 505-661-4844.

FAN ClubsFood & Networking

5:30 pm to 7 pm

November 7thhosted by Community

Health Councilat Aspen Ridge Lodge

Contact Katy Korkos505.661.4816

or [email protected]

to promote your business

FAN 44second and fourth Fridays

of the month

Page 2: Nov-Dec 2012 Mind Your Business

1010 Central, the parcel of land between the new municipal building and the Museum Parke development at 15th and Central could become a new stretch of commercial development along Central Avenue linking commercial activity on the Eastern and Western ends of downtown Los Alamos.

LACDC has been working with a group of businesses that are interested in being pioneers of infill in this area to see whether the parcel can be purchased from Los Alamos County for terms that would allow for a successful development. LACDC sees several goals for the project: providing small businesses an opportunity to own their own business space in the

downtown; filling in a void of development in a middle section of Los Alamos’ best pedestrian commercial street; and creating greater pedestrian traffic along a greater length of Central.

The group made a proposal to the County for purchase of the land early this year. The proposal was selected by the County from among those received as the preferred option. Since that time, the County has pursued a variety of changes to the proposal and the business group has agreed to changes that do not undermine the fundamental viability of the potential development.

Do you have ideas about occupancy in the project that you would like to explore with the group? If so, contact Kevin Holsapple at 661-4806 for information and discussion.

Los Alamos MainStreet is seeking to facilitate matches between property owners who have vacant storefront retail space and businesses or individuals who have an idea for occupying such space on a short term basis. The hope is to create win-win-win scenarios were a property owner is able to generate

revenue on empty space and show off the potential of their property; a tenant is able to obtain space and try out a shop concept on a short-term basis without having to make a long-term commitment; and the community benefits from active space where there had been dead space.

Pop-up shops can operate for just a few weeks or up to a few months. They can take advantage of a seasonal opportunity, provide space for multiple complimentary

LACDC News

Los Alamos Commerce and Development Corporation2

Developmenton Central

Pop-up Shop Pilot Project

Rendering of 1010 Central Avenue

Page 3: Nov-Dec 2012 Mind Your Business

3November/December 2012

Welcome Blake Jackson, Community Projects

Blake Jackson joined the LACDC team in August as the Community Projects Marketing Assistant. He spends his time marketing events for the Chamber of Commerce and Los Alamos MainStreet. He also serves as a Business Advisor with the UNM-LA Small Business Development Center. Blake graduated from BYU-Idaho in 2011 with a bachelor’s degree in communication and minors in entrepreneurial business and visual

design. Before coming to work in Los Alamos, Blake worked in Atlanta, GA for BBDO, a global advertising agency, where he assisted account executives handling advertising responsibilities for AT&T. Blake grew up just across the northern New Mexico border in Colorado’s San Luis Valley. His hobbies include photography & random road trips. He looks forward to helping promote and encourage business growth in Los Alamos.

micro businesses, or give a bigger business a chance to test the market for a new idea.

Interested in finding out more about how this pilot project may be of benefit to you? Contact Suzette Fox at 661-4844 or Kevin Holsapple at 661-4806.

White Rock’s A-19As things begin to fall into place for the White Rock Revitalization process, the Committee tasked with prioritization of the projects has been considering what input will be needed by the County to move forward on using the parcel of land called A-19. It is a wedge shaped parcel that extends from the Canada del Buey at the new White Rock Visitor Center, parallel to State Road 4, almost up to the Pajarito Road intersection.

With the Visitor Center open, the highway re-design complete, the new branch library moving to a design-build process, and plans in place to improve both the Senior Center and Youth Activity Center, the next phase for consideration is development of A-19.

What should the proportion be of high-density to single-family homes? Do we need more or fewer senior housing options, more or fewer workforce housing options? How can the County provide infrastructure so that developers can afford to work with the County to fill the needs? How much should the County invest, and how many restrictions can they place on developers to make the arithmetic work for developers, for County government and for residents

and potential residents?

These are the questions that the White Rock Master Plan Implementation Committee will be grappling with in the coming months, with the guidance of Economic Vitality Director Greg Fisher and the consultants on the project. The Committee meets on the second Monday of each month at 6 p.m. in White Rock. The public is welcome to attend and participate in the planning.

White Rock Revitalization Committee

Page 4: Nov-Dec 2012 Mind Your Business

Free Money Fair

11/07/12 | Wednesday | 1:00 p.m. - 4:00 p.m.

Fee: FREE

Ever wonder if there is FREE MONEY available in Los Alamos. Well you are in luck, there is! Come and learn about the opportunities available and if they are a fit for your business. There will be multiple presenters discussing the MainStreet Curb Appeal Grant, MainStreet Small Promo-tions Grant, Tourism Cooperative Advertising, Los Alamos County Small LEDA Project Grants, Los Alamos County Façade Improvement Grants, Lodgers Tax Advisory Board Small Promotions Grant, and Pop-Up Retail Opportuni-ties. The fair will start with short presentations on all the opportunities and then you can meet individually with the presenters to ask questions. Don’t let FREE MONEY pass you by; SIGN UP TODAY at www.losalamosbusiness.com.

Sole Proprietors Business Taxes

11/08/12 | Thursday | 1:00 p.m. - 4:00 p.m.

Fee: $25.00

The basics of federal and state income taxes for sole-propri-etors or single-member LLCs. Speaker: James Dinkel, CPA

Coaching – It’s Not Just for Athletes Anymore

11/14/12 | Wednesday | 1:00 p.m. – 3:30 p.m.

Fee: $25.00

Being a skilled coach is the answer to a more efficient and happier workplace. Speaker: Ed Mickool, Master Certified Coach, Stone Associates

Corporations and Partnerships Business Taxes

11/15/12 | Thursday | 1:00 p.m. - 4:00 p.m.

Fee: $25.00

The basics of federal and state income taxes for Corpora-tions and Partnerships. Speaker: James Dinkel, CPA

Financing Your Small Business and Developing a Business Plan

11/29/12 | Thursday | 5:00 p.m. - 8:00 p.m.

Fee: $25.00

Learn about financing options and writing a business plan.Speaker: Jordan van Rijn, Accion and Katie Stavert, Busi-ness Advisor, UNM-LA SBDC

2013 SBDC Spring Workshops

Please take our survey and let us know the best days to hold workshops, best time of day and what topic areas you are interested in for the Spring 2013 Workshop Series. www.losalamosbuisness.com

UNM-LA Small Business Development Center

Los Alamos Commerce and Development Corporation4

November Workshops

SBDC - 190 Central Park Square, Los AlamosContact Info: 661-4803 | [email protected] | www.losalamosbusiness.com

The Los Alamos Small Business Development Center provides confidential, no-cost business assistance to Los Alamos area businesses. Over the last 10 years, we have averaged about 125 clients per year and we spend an average of 5 hours per client. We have averaged of 27 workshops per year and more than 10 attendees per workshop. On average, we have helped 19 businesses to start-up per year. Our clients have reported creating or retaining an average of 42 jobs per year and $2.62 million in capital formation per year.

Page 5: Nov-Dec 2012 Mind Your Business

William T. Sellers, consultantWilliam Sellers brings a wide ranging experience in tech transfer and economic development to his consultant practice. He has joined as a Los Alamos Entrepreneur Network start-up business

Motel 6 - The Motel 6 on Trinity Dr., on the site of the old Los Alamos Inn and Ashley Suites, is under new management and ownership. The motel has been spruced up and offers one of the lowest rates in town for overnight stays at $39.99

Insignis Solutions, LLC - Insignis Solutions is the company name for a business that helps you navigate the arcane world of cellular telephone billing to find the best rate. An á la carte cellular service subscription gives you maximum flexibility; managed prepaid wireless. http://www.pupup-wireless.com/

Azazo Technologies - Owner Brian Kelley can provide all kinds of com-puter and desktop support to help your business run smoothly. He has 10 years of IT experience.

Rover 1 Doggy Daycare - Trish Lind offers out of this world service for your dog, right here on the ground. Located in a bright and spacious facil-ity on DP Road

CASA, First Judicial District - A non-profit organization providing child advocacy services in Northern New Mexico. CASA trains, supports, and promotes volunteers from Santa Fe, Rio Arriba and Los Alamos Counties to speak for the best interest of children in court, in order to help them reach safe, permanent homes.

Rio Grande Travel - Rio Grande Travel is committed to bringing your travel dreams to life with the best advice, the best deals and the best service!

Title Guaranty, LLC - Owner De-nise Terrazas has purchased the title business which she has managed for many years from Los Alamos Na-tional Bank. Title Guaranty will stay in the same location. Look for their Grand Opening in November

Chamber Business Spotlight

5November/December 2012

Welcome to the Chamber!

Los Alamos’ Portable Gift Certificate!

Tis The Season for Giving. . .

ChamberChecks

To Purchase or for more information, visit the Los Alamos Chamber of Commerce call 661-4815.

Page 6: Nov-Dec 2012 Mind Your Business

Chamber News

Los Alamos Commerce and Development Corporation6

The CommUnityMatters program will begin its sixth year in November. This is an optional program of the Los Ala-mos Chamber of Commerce, designed to strengthen the ties between our members and the community- to help the com-munity understand how vital our businesses and non-profits are to the vibrancy of our town.

Features of the program include the publication of “The Essence of Los Alamos and White Rock”, the production of our coupon books for newcomers and visitors, the establish-ment and maintenance of the fyiLA website, our support of the Assets in Action website, and other projects .

The annual participation fee has increased by only $10 this year, to $390. That fee will provide each member with a 1/8 page ad in all six issues of the Essence, 9,000 copies each will be distributed to every household in Los Alamos County and distribution areas around town.

We really appreciate that Chamber members have shown for this program- and surveys show us that you appreciate it in return. Signing up now will ensure that you can get the most exposure for your business. Go to www.fyila.com/calendar (view all events) to register.

I never liked roller coasters- life itself is thrilling enough. Lately the ups-and-downs of small business in Los Alamos mimic the roller coaster experience- be-loved and unique businesses like the Black Hole and the Otowi Station Bookstore are closing.

On the other hand, there are several new businesses open-ing. In October alone there were

seven ribbon cuttings. So what it tells me is that, while the energy and commitment required to keep a small business going are just too much, (especially when economic times are tough, there is a transition or death in the family, inter-net competition and changing markets are overwhelming obstacles), there are also always people who want to give business a try. They want to be their own bosses, get a sense of accomplishment, create something from nothing, serve others, fill a need- and thank goodness for them.

And on the other hand, why is it always described as some kind of tragedy when a business closes? The Black Hole is

a prime example of a wonderful business that was suc-cessful due to the vision and drive of one person. Without Ed Grothus in the driver’s seat, it just wasn’t the same. So with Ed’s passing, it was likely that the business would not continue.

When I closed my restaurant after 23 years, I heard people express the opinion that local people just wouldn’t sup-port it to the extent I needed- and that was never the case. Many other factors went in to my decision to close the business- the fact that other shops nearby had closed, that it was increasing difficult to find excellent service work-force, that the more likely I was to need health insurance, the more out of reach it became, and that the physical de-mands of running a restaurant, lifting, schlepping, pushing and carrying things in a hot, sharp, slippery environment, were starting to take their toll.

So let’s continue to support our local businesses, and let’s also not jump to conclusions about their successes or failures. There are as many different reasons for success or failure as there are people.

Katy's Corner - Roller Coaster Ride

CommUnityMatters Participation Deadline to Enroll: November 15th!

Page 7: Nov-Dec 2012 Mind Your Business

Welcome New Members!Business Name Contact Name Phone Type of BusinessCASA, First Judicial District Gretchen Witti 505-820-1500 Not-For-Profit & GovernmentMotel 6 Jay Patel 214-868-2180 Lodging, LocalRio Grande Travel Mary Beth Maassen 505-690-2380 Travel & TransportationRover 1 Doggy Daycare LLC Trish Lind 505-660-4196 Pets, PetcareTitle Guaranty, LLC Denise Terrazas 505-661-2241 Real Estate Services: Appraisal, TitleWilliam T. Sellers William Sellers 208.313.8978 Consultant PracticeInsignis Solutions, LLC Kendall Frye 505.500.4601 Cellular ServiceAzazo Technologies Brian Kelley 505.672.5105 Desktop Support

7November/December 2012

DateBusiness Name Joined

NovemberChamber Member Anniversaries

HappyAnniversary!

December DateBusiness Name Joined

Arms Control Center 2009

Ascension Financial Group, LLC 2011

Bandelier Grill 2004

CB FOX 1979

Claire Singleton Translations 2009

D & P Lock Service 2001

Edgewater Technical Associates, LLC 2009

Federal Engineers and Constructors Los Alamos 2011

Juvenile Justice Advisory Board - LA 2007

Leadership Los Alamos 2009

Los Alamos Aquatomics (LAA) Swim Team 2011

Los Alamos Farmers’ Market 2009

Los Alamos Properties 2005

Los Alamos Signs & Sound 2004

Los Alamos Visiting Nurse Service,, Inc. 1998

Mark the Electrician 2005

New Mexico Wine Tours 2009

Papa Murphy’s Take & Bake Pizza 2007

Peerless Professional cleaning 2010

Real Estate Associates, PVW, LLC 2007

Real Estate Associates, PVW, LLC 2010

Than Povi 2011

The Hive -- High Mesa Institutes 2011

Yeamans Machine Shop, Inc. 1995

Adobe Manor Properties 2003

Bohannan Huston 2002

Creative Clinical Hypnotherapy 2011

Cruisers Custom Embroidery 2010

Ensignal 2009

Friends of Mesa Public Library 1995

Gem-Excel, LLC 2011

J&B Data Services 2001

Los Alamos Chamber of Commerce 1983

Los Alamos Small Business Center 2008

Pajarito Mountain Ski Area 1990

Plateau Property Management 1989

RE/MAX of Los Alamos 1995

Warm Hearts Yarn 2011

Page 8: Nov-Dec 2012 Mind Your Business

MainStreet News & Events

Los Alamos Commerce and Development Corporation8

The NM Coalition of MainStreet CommunitiesMany of you don’t know about the New Mexico Coalition of MainStreet Communities. They are a group of individual MainStreet Directors that volunteer their time to support our local MainStreet organizations through program development, advocacy and lobbying for resources.

Recent the Coalition had a meeting with Cabinet Secretary Berala to discuss capital outlay funding to be brought before the next session. I am happy to report that the Economic Development Department will be requesting 2 million in capital outlay for MainStreet communities and $500,000 for Arts and Culture District (ACD) communities.

The secretary expressed strong support for our program and is committed to supporting New Mexico MainStreet in every way possible.

MainStreet BannersHave you noticed these new banners down Central? They are courtesy of the last portion of a Capital Outlay grant to the County by Los Alamos MainStreet!

Important Information on Creative DistrictThere are a lot of folks who don’t get what the Creative District and its Implementation Plan is about. Big picture, it is about improving the pedestrian area of downtown, helping our cultural organizations to be strong/stable, while at the same time putting ourselves in a better position to derive greater benefit from cultural/heritage tourism.

Here are some key things that are important to know:

1. The Los Alamos Creative District is a recognized New Mexico Arts & Culture District (ACD). Multiple State agencies (i.e. tourism, cultural affairs, historic preservation, economic development) are committed to help market and promote public information about and visitation to NM ACD’s. This will improve the ability to market Los Alamos as a destination. Los Alamos County has already adopted the district plan, and is now discussing whether/how to provide any resources to try to bring it to life.

2. Implementing the Creative District means that resources will be put into articulating and communicating a distinctive, compelling identity for the pedestrian area of downtown Los Alamos. This will encourage greater participation in the downtown by residents and visitors alike -- more customers.

3. Implementing the Creative District means that resources will be directed to supporting businesses and landlords that help provide a greater concentration of retail, dining, and treat establishments. Proposed resources include business start-up grants, financing enhancements, lease guarantees, and resources for common marketing -- these are aimed at reducing business costs and risk.

4. Implementing the Creative District will provide resources to enhance the coordination among museums and cultural organizations and help them to continue and improve their programming throughout the community. This will help to protect our unique heritage and improve our capacity for economic benefit from it. The cultural organizations provide significant programming and events activity in the downtown but all recognize that there can be better thematic coordination with interested landlords and businesses. The creative director help deploy marketing resources provided by implementing the plan on behalf of that distinctive, compelling identity for the district.

5. Implementing the Creative District will put resources into improving downtown attractiveness and aesthetics. Pedestrian friendliness, way-finding signage, downtown residences, and parking convenience are all targeted areas for improvement. For instance, the interest that has been displayed by PLACE in developing reasonably priced downtown residential and work live housing came directly from the Creative District initiative and is why they have interest in investing in our town. The Lab Director has weighed in support of this initiative for this very reason.

For more info, visit our website: lamainstreet.com/creativedistrict

Page 9: Nov-Dec 2012 Mind Your Business

9November/December 2012

FREE MONEYM A R K E T P L A C E

www.losalamosbusiness.com

November 7 th

2:00-4:00PM

The Lodgers’ Tax Advisory Board awards small project grants that support a variety of events and promotional projects that support visitation and tourism. A call for applications is made in the Spring for the following County fiscal year. Come learn about eligibility and the application process and how this opportunity can help your small business. Contact Kelly Stewart at 662-8087 for more info.

Lodgers Tax Advisory Board

Small Promotions

The Pop-Up Shop pilot project seeks to facilitate short term uses of currently vacant storefront space to provide a marketing/selling opportunity to appropriate businesses or business groups in order to contribute to downtown los alamos vitality. The goal is to match participating downtown property owners who have vacant storefront space with potential tenancies. Specifically designed for short-term occupancy, the pop-up shop project enables the potential tenant to test and experience being a part of the downtown without having to make long-term commitments. Contact Kevin Holsapple - 661-4806 for more information.

Pop-Up RetailOpportunities

The Small Project Grant Program provides matching funding (up to $1,000) for marketing expenditures for events and promotional projects in the downtown MainStreet District. This money is to be used for marketing of the event, promotional items, to include but not limited to print materials (flyers, t-shirts, banners, etc), radio, social media advertising and television. Contact Suzette fox at 661-4844 for more information.

The Los Alamos Meeting & Visitor Bureau (LAMVB) is offering to pay a portion of the cost of advertisements targeting visitation and tourism to los alamos by potential visitors who live at least 50 miles from our community. This funding can be used to defray up to 20% of advertising costs on a cost reimbursement basis. This co-op will provide cross promotion opportunities and is aimed to expand social network reach. Contact Blake Jackson at 661-4819 for more info.

Mainstreet SmallPromotion Grant

Tourism CooperativeAdvertising

$$$$$$$GET FREE MONEY!

Is your building needing façade improvements? Qualifying property owners will soon be eligible to apply for grants or loans under Los Alamos County’s recently revised façade improvement program. Learn about whether your property may qualify as an applicant, what information needs to be developed to apply, and what would be expected of successful applicants. Contact Greg Fisher at 662-8296 for info.

County FaçadeImprovement Grants/Loans

The Los Alamos Meeting & Visitor Bureau (LAMVB) is offering a service of co-op advertising space within the Albuquerque International Sunport Airport. Partners can get free days of exclusive daily use to easily spread appropriate event and attraction marketing to residents of and visitors to the state of New Mexico arriving at the Sunport. Contact Blake at 661-4819 for more information.

Sunport AdvertisingCooperative

CHECK OUT OUR NEW WEBSITE!

WWW.LOSALAMOSBUSINESS.COM

FIRST IMPRESSIONS ARE LASTING IMPRESSIONS! Next to location, CURB APPEAL is cited as the #2 factor for generating sales. If you want financial help this holiday season to spruce up your business then the curb appeal grant is for you! The Curb Appeal Grant Program provides matching funding (up to $500) for curb appeal improvements including signage, landscaping, fixing or replacing windows and doors. Contact Katie at 661-4805 for information.

Qualifying businesses will soon be eligible to apply for grants or loans under Los Alamos County’s recently revised Local Economic Development Act (LEDA). Learn about whether your business may qualify as an applicant, what information needs to be developed to apply, and what would be expected of successful applicants. Contact Greg Fisher at 662-8296 for more info.

MainStreet CurbAppeal Grants

County Small LEDA Projects Grants/Loans

REGISTER ONLINE TODAY! www.losalamosbusiness.com

Page 10: Nov-Dec 2012 Mind Your Business

2012 Calendar of Events

LAMVB News

Los Alamos Commerce and Development Corporation10

Volunteer Spotlight - Our Newest VolunteerWe’d like to think that Nicole moved here to work at the visitor center, but she really moved here to get married. And we’re so glad she’s here! From southern Louisiana, Nicole is a natural at the visitor center because she’s so easy to talk to and is always ready with a story from her native culture or a story that ties into something that a visitor might share.

Nicole’s first love (after her husband) is 4H. She participated in 4H as a child, volunteered there in college and later became a 4H agent. She holds a master’s degree in leadership from the University of Georgia. You will see Nicole here weekday afternoons from 1 to 5 PM. Stop by and meet her!

November[1] Mesa Public Library’s FREE Film Series – Midnight In Paris

[1] Valles Caldera: The Science (Film) at PEEC

[2] The Woman in Black: Los Alamos Little Theatre at Los Alamos Little Theater

[3] Los Alamos County Employee Arts & Crafts Fair at Fuller Lodge

[7] LA Arts Council Brown Bag Performance Series: Musical performance of students of Music Teachers of NM competition winners | Fuller Lodge

[9-10] New Mexico Dance Theater presents The Nutcracker at Duane Smith Auditorium

[10] Festival of Chocolate at Betty Ehart Senior Center

[11] New Mexico Dance Theater presents The Nutcracker at Duane Smith Auditorium

[11-17] Festival of Trees at Betty Ehart Senior Center

[17] LA Arts Council Holiday Arts and Crafts Fair at Crossroads Bible Church

[7-18] New Mexico Dance Theater presents The Nutcracker at Duane Smith Auditorium

[23 -31] Affordable Arts Sale at Fuller Lodge Art Center (extends through January 5th)

[29] Bandelier Fall Festival

December[1] TOTH’s 9th Annual Children’s Christmas Bazaar at Trinity on the Hill Episcopal Church

[1] Kiwanis Fundraiser: Pancake Breakfast at Betty Ehart Senior Center

[5] LA Arts Council Brown Bag Performance Series presents Composer and pianist Frances Meier at Fuller Lodge

[5] Holiday Eco Crafts at PEEC

[6] Mesa Public Library’s FREE Film Series A Separation”

[7-8] Creches from Around the World - LDS Church

[7-9] WinterFest at various downtown Los Alamos locations

[7-9] Hansel & Gretel presented by DALA at Duane Smith Auditorium

[8] Fairy Tales and Fantasies Holiday Lights Parade

[8] Tree Lighting At Ashley Pond after Parade

[8] Fuller Lodge Open House

[8] Los Alamos Community Winds presents Winter Concert – A World of Music at White Rock Baptist Church

[8-9] Los Alamos Geological Society Earth Treasure Show at Masonic Temple

[9] Mesa Public Library’s Authors Speak Series presents Chris Wilson and Jose Zelaya: Plazas of New Mexico

[9] North Pole Workshop & Luminaria Walk at Posse Lodge & Stables Area

[9] Holiday half-marathon & Festive 5K at the YMCA

Page 11: Nov-Dec 2012 Mind Your Business

The LAMVB, a program of the Los Alamos Commerce and Development Corporation, operates the Visitor Center in Los Alamos and the White Rock Tourist & Information Center (WRTIC). The LAMVB also produces and distributes advertising and marketing materials such as the Los Alamos Visitor Guide. We also maintain the online visitor guide at visit.losalamos.com.

11November/December 2012

Summer Season 2013

Analysis of patronage at visitor attractions and collecting points this summer shows a bounce back from fire-interrupted 2011, but attendance at Bandelier remains significantly off from historical levels.

More than 5000 visitors have been surveyed by the visitor centers this year. Analysis of surveys indicate:

• The top two reasons reported for visiting are

reported as Manhattan Project History and

Bandelier. 66% of visitors cite these interests.

• 71% of respondents are day visitors.

• The most prevalent foreign countries of origin

of respondents are Italy, United Kingdom and

Germany.

• The most prevalent states of origin are Texas,

Colorado and Florida.

High Altitude, High Performance Training Initiative

LAMVB has been working with several volunteers on an idea to test market the Los Alamos area as a location for high altitude, high performance training activities.

Learn about the initiative by watching the short video at http://youtu.be/q1dWJ4v9GMU

Tourism Season Wrap-Up Visitor Web Page Views

0 20,000 40,000 60,000 80,000 100,000 120,000 140,000 160,000 180,000 200,000

2008

2009

2010

2011

2012

June

-Aug

ust

Historical Museum Attendance

0 2,000 4,000 6,000 8,000 10,000 12,000

2008

2009

2010

2011

2012

June

-Aug

ust

Bandelier Attendance

0 10,000 20,000 30,000 40,000 50,000 60,000 70,000 80,000 90,000 100,000

2008

2009

2010

2011

2012

June

-Aug

ust

Bradbury Science Museum Attendance

0 5,000 10,000 15,000 20,000 25,000 30,000 35,000

2008

2009

2010

2011

2012

June

-Aug

ust

Visitor Centers Patrons

0 2,000 4,000 6,000 8,000 10,000 12,000 14,000

2008

2009

2010

2011

2012

June

-Aug

ust

Summer Season 2013

Analysis of patronage at visitorattractions and collecting points thissummer shows a bounce back fromfire interrupted 2011, but attendanceat Bandelier remains significantly offfrom historical levels.

More than 5000 visitors have beensurveyed by the visitor centers thisyear. Analysis of suveys indicate:

• The top two reasonsreported for visiting arereported as ManhattanProject History and Bandelier.Sixty-six percent of visitorscite these interests.• Seventy-one percent ofrespondents are day visitors.• The most prevalent foreigncountries of origin ofrespondents are Italy, UnitedKingdom and Germany. Themost prevalent states oforigin are Texas, Colorado

and Florida.

High Altitude, High PerformanceTraining Initiative

LAMVB has been working withseveral volunteers on an idea totest market the Los Alamosarea as a location for highaltitude, high performancetraining activities. Learn aboutthe initiative by watching theshort video athttp://youtu.be/q1dWJ4v9GMU

Page 12: Nov-Dec 2012 Mind Your Business

PRSRT STDU.S. Postage

PAIDLOS ALAMOS, NM Permit No. 152

P . O . B O X 4 6 0 L O S A L A M O S , N M 8 7 5 4 4

Newsletter Managing Editor: Suzette Fox - 505.661.4844 email:[email protected] Contributions by: Suzette Fox, Kevin Holsapple, Blake Jackson, Katy Korkos, Cindy Whiting, Katie Stavert

Next Big Idea Festival 2012!

Trash Fashion Show P&G Corvette


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