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177.2

176.1

175.8

172.9

167.9

167.2

157.1

151.3

150.4

148.3

142.9

129.8

129.0

123.6

123.2

118.6

118.0

114.7

109.0

97.5

97.5


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NRS- �� 2018/III( �� - �� 2018)



94.9

92.7

91.5

86.4

78.5

76.2

75.4

73.9

73.0

72.7

72.0

71.7

67.6

65.9

61.8

60.3

53.2

52.3

52.1

50.5

44.8

43.7

41.4

35.4

30.6

27.5

16.0

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NRS- �� 2018/III( �� - �� 2018)



322.6

312.7

244.0

233.3

220.2

212.2

171.4

154.8

146.0

142.8

137.6

137.6

131.9

125.8

121.6

111.4

110.4

100.2

100.1

96.4

96.3

91.2

88.7

88.1

86.6

83.6

79.3

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NRS-#��-) � �� 2018/III( �� - �� 2018)



78.8

75.5

74.5

72.6

72.1

68.3

67.7

59.5

53.6

52.3

50.4

49.9

49.3

49.2

48.5

47.0

46.5

45.7

44.7

41.6

40.6

40.4

38.0

36.9

36.1

35.9

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NRS-#��-) � �� 2018/III( �� - �� 2018)



33.0

30.8

28.9

26.4

24.4

23.7

23.5

23.2

23.1

22.7

21.6

21.1

18.7

18.5

18.0

16.3

15.9

14.8

13.8

10.3

9.9

8.1

6.2

5.2

4.3

4.3

1.4

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NRS-��-2018/3, �� - �� 2018 . �� I

© Mediascope 2018 3

1. ��

��

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Total ��

��

AIR AIR % % of AIR

Affinity Index

AIR AIR %% of AIR

Affinity Index

AIR AIR % % of AIR

Affinity Index

�& �� ( 322.2 0.5 100.0 100 272.9 1.0 84.7 191 49.3 0.1 15.3 27

�& �� Y 2807.8 4.6 100.0 100 499.2 1.8 17.8 40 2308.5 6.8 82.2 148

�� .

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��, �� 322 200 �� !� 16 ��, � �� 272 900 �� 49 300 ��.

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��, �� 0.5% �� !� 16 ��. " �� 1.0%, � �� – 0.1%.

�� % of AIR (profile)

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��, � �� 84.7% �� 15.3% - ��.

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��, �� - �� Y �� 148. %�� : 6.8 / 4.6 * 100 = 148.

�� = 100. �� >100 �� , �� . �� <100, �� , �� .

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NRS-��-2018/3, �� - �� 2018

��-�� Universe ('000): 60955.5

Target Group: All people

AIR AIR % AIR AIR % % of AIR Aff. Index AIR AIR % % of AIR Aff. Index

Total 60955.5 100.0 27005.7 100.0 44.3 100 33949.8 100.0 55.7 100

Metro (Daily) 1432.3 2.3 658.1 2.4 46.0 104 774.1 2.3 54.0 97

�� 184.9 0.3 103.0 0.4 55.7 126 82.0 0.2 44.3 80

�� 374.9 0.6 188.5 0.7 50.3 114 186.3 0.5 49.7 89

�� 240.2 0.4 147.3 0.5 61.3 138 92.9 0.3 38.7 69

�� 686.1 1.1 331.2 1.2 48.3 109 354.9 1.0 51.7 93

�� (��) 237.7 0.4 142.1 0.5 59.8 135 95.5 0.3 40.2 72

�� 661.3 1.1 309.6 1.1 46.8 106 351.7 1.0 53.2 96

��-�� 412.1 0.7 353.6 1.3 85.8 194 58.5 0.2 14.2 25

Total��

��


NRS-��-2018/3, �� - �� 2018

��-�� Universe ('000): 60955.5


AIR AIR % AIR AIR % % of AIR Aff. Index AIR AIR % % of AIR Aff. Index AIR AIR % % of AIR Aff. Index

Total 60955.5 100.0 20231.8 100.0 33.2 100 20603.9 100.0 33.8 100 20119.8 100.0 33.0 100

Metro (Daily) 1432.3 2.3 437.8 2.2 30.6 92 536.0 2.6 37.4 111 458.5 2.3 32.0 97

�� 184.9 0.3 81.7 0.4 44.2 133 62.9 0.3 34.0 101 40.3 0.2 21.8 66

�� 374.9 0.6 183.7 0.9 49.0 148 125.3 0.6 33.4 99 65.8 0.3 17.6 53

�� 240.2 0.4 104.6 0.5 43.6 131 89.0 0.4 37.0 110 46.6 0.2 19.4 59

�� 686.1 1.1 150.6 0.7 21.9 66 218.8 1.1 31.9 94 316.7 1.6 46.2 140

�� (��) 237.7 0.4 116.8 0.6 49.1 148 79.3 0.4 33.4 99 41.6 0.2 17.5 53

�� 661.3 1.1 162.3 0.8 24.5 74 235.4 1.1 35.6 105 263.6 1.3 39.9 121

��-�� 412.1 0.7 173.9 0.9 42.2 127 169.2 0.8 41.1 121 69.0 0.3 16.7 51

Total��

16-34 35-54 55+


NRS-��-2018/3, �� - �� 2018

��-�� Universe ('000): 60955.5



Total 60955.5 100.0 2485.3 100.0 4.1 100 34788.7 100.0 57.1 100 23681.6 100.0 38.9 100

Metro (Daily) 1432.3 2.3 46.1 1.9 3.2 79 698.5 2.0 48.8 85 687.6 2.9 48.0 124

�� 184.9 0.3 4.5 0.2 2.4 59 67.4 0.2 36.4 64 113.1 0.5 61.2 157

�� 374.9 0.6 8.2 0.3 2.2 54 209.7 0.6 55.9 98 157.0 0.7 41.9 108

�� 240.2 0.4 4.6 0.2 1.9 47 77.3 0.2 32.2 56 158.3 0.7 65.9 170

�� 686.1 1.1 12.7 0.5 1.9 46 347.2 1.0 50.6 89 326.1 1.4 47.5 122

�� (��) 237.7 0.4 2.2 0.1 0.9 22 78.7 0.2 33.1 58 156.8 0.7 66.0 170

�� 661.3 1.1 11.1 0.4 1.7 41 299.3 0.9 45.3 79 350.9 1.5 53.1 137

��-�� 412.1 0.7 9.7 0.4 2.3 57 233.3 0.7 56.6 99 169.1 0.7 41.0 106

Total��

�. � � � � ��


NRS-��-2018/3, �� - �� 2018

��-�� Universe ('000): 60955.5



Total 60955.5 100.0 36667.0 100.0 60.2 100 24288.5 100.0 39.8 100

Metro (Daily) 1432.3 2.3 998.0 2.7 69.7 116 434.2 1.8 30.3 76

�� 184.9 0.3 154.7 0.4 83.7 139 30.2 0.1 16.3 41

�� 374.9 0.6 266.5 0.7 71.1 118 108.4 0.4 28.9 73

�� 240.2 0.4 198.2 0.5 82.5 137 42.0 0.2 17.5 44

�� 686.1 1.1 429.0 1.2 62.5 104 257.0 1.1 37.5 94

�� (��) 237.7 0.4 196.2 0.5 82.6 137 41.5 0.2 17.4 44

�� 661.3 1.1 437.9 1.2 66.2 110 223.4 0.9 33.8 85

��-�� 412.1 0.7 336.4 0.9 81.6 136 75.7 0.3 18.4 46

Total��

��


NRS-��-2018/3, �� - �� 2018

��-�� Universe ('000): 60955.5



Total 60955.5 100.0 12279.8 100.0 20.1 100 23813.5 100.0 39.1 100 13921.7 100.0 22.8 100

Metro (Daily) 1432.3 2.3 347.1 2.8 24.2 120 607.1 2.5 42.4 108 275.1 2.0 19.2 84

�� 184.9 0.3 57.3 0.5 31.0 154 93.7 0.4 50.7 130 22.0 0.2 11.9 52

�� 374.9 0.6 85.3 0.7 22.8 113 174.8 0.7 46.6 119 79.1 0.6 21.1 92

�� 240.2 0.4 80.9 0.7 33.7 167 116.0 0.5 48.3 124 28.9 0.2 12.0 53

�� 686.1 1.1 159.7 1.3 23.3 116 306.1 1.3 44.6 114 112.2 0.8 16.4 72

�� (��) 237.7 0.4 66.3 0.5 27.9 138 126.3 0.5 53.1 136 27.8 0.2 11.7 51

�� 661.3 1.1 142.4 1.2 21.5 107 276.8 1.2 41.9 107 160.3 1.2 24.2 106

��-�� 412.1 0.7 107.2 0.9 26.0 129 198.7 0.8 48.2 123 69.5 0.5 16.9 74

Total��

� 25% �� 25-50% �� 50-75% ��


NRS-��-2018/3, �� - �� 2018

��-�� Universe ('000): 60955.5



Total 60955.5 100.0 5886.3 100.0 9.7 100 5054.2 100.0 8.3 100

Metro (Daily) 1432.3 2.3 107.6 1.8 7.5 78 95.4 1.9 6.7 80

�� 184.9 0.3 6.3 0.1 3.4 35 5.6 0.1 3.0 37

�� 374.9 0.6 13.1 0.2 3.5 36 22.6 0.4 6.0 73

�� 240.2 0.4 4.7 0.1 1.9 20 9.8 0.2 4.1 49

�� 686.1 1.1 52.8 0.9 7.7 80 55.3 1.1 8.1 97

�� (��) 237.7 0.4 8.3 0.1 3.5 36 9.1 0.2 3.8 46

�� 661.3 1.1 49.6 0.8 7.5 78 32.2 0.6 4.9 59

��-�� 412.1 0.7 17.3 0.3 4.2 44 19.4 0.4 4.7 57

Total��

�� 75% ��


NRS-��-2018/3, �� - �� 2018

��-�� Universe ('000): 60955.5


AIR AIR % AIR AIR % % of AIRAff.

IndexAIR AIR % % of AIR

Aff.


Aff.


Aff.

Index

Total 60955.5 100.0 8538.4 100.0 14.0 100 10729.6 100.0 17.6 100 4957.6 100.0 8.1 100 10872.3 100.0 17.8 100

Metro (Daily) 1432.3 2.3 256.7 3.0 17.9 128 337.7 3.1 23.6 134 139.9 2.8 9.8 120 228.2 2.1 15.9 89

�� 184.9 0.3 58.5 0.7 31.6 226 62.3 0.6 33.7 191 13.9 0.3 7.5 92 15.9 0.1 8.6 48

�� 374.9 0.6 65.1 0.8 17.4 124 106.8 1.0 28.5 162 42.6 0.9 11.4 140 46.0 0.4 12.3 69

�� 240.2 0.4 82.5 1.0 34.3 245 70.6 0.7 29.4 167 16.6 0.3 6.9 85 25.5 0.2 10.6 59

�� 686.1 1.1 113.0 1.3 16.5 118 145.9 1.4 21.3 121 47.7 1.0 6.9 85 107.1 1.0 15.6 87

�� (��) 237.7 0.4 79.0 0.9 33.3 237 59.8 0.6 25.2 143 17.0 0.3 7.2 88 33.5 0.3 14.1 79

�� 661.3 1.1 115.0 1.3 17.4 124 170.6 1.6 25.8 147 53.7 1.1 8.1 100 85.6 0.8 12.9 73

��-�� 412.1 0.7 88.9 1.0 21.6 154 133.4 1.2 32.4 184 15.6 0.3 3.8 47 92.0 0.8 22.3 125

Total��

��


NRS-��-2018/3, �� - �� 2018

��-�� Universe ('000): 60955.5




Aff.


Aff.


Aff.

Index

Total 60955.5 100.0 3166.0 100.0 5.2 100 14700.1 100.0 24.1 100 2153.4 100.0 3.5 100 3770.0 100.0 6.2 100

Metro (Daily) 1432.3 2.3 46.9 1.5 3.3 63 275.5 1.9 19.2 80 41.2 1.9 2.9 82 59.7 1.6 4.2 67

�� 184.9 0.3 5.4 0.2 2.9 56 17.1 0.1 9.2 38 2.7 0.1 1.4 41 4.8 0.1 2.6 42

�� 374.9 0.6 32.4 1.0 8.6 166 40.5 0.3 10.8 45 15.6 0.7 4.2 118 17.8 0.5 4.8 77

�� 240.2 0.4 10.5 0.3 4.4 84 19.6 0.1 8.2 34 5.2 0.2 2.2 62 5.4 0.1 2.2 36

�� 686.1 1.1 13.0 0.4 1.9 37 203.0 1.4 29.6 123 11.9 0.6 1.7 49 26.3 0.7 3.8 62

�� (��) 237.7 0.4 8.4 0.3 3.5 68 17.8 0.1 7.5 31 3.5 0.2 1.5 42 10.6 0.3 4.5 72

�� 661.3 1.1 13.5 0.4 2.0 39 167.0 1.1 25.2 105 14.2 0.7 2.1 61 25.6 0.7 3.9 63

��-�� 412.1 0.7 20.7 0.7 5.0 97 38.3 0.3 9.3 39 10.5 0.5 2.5 72 3.4 0.1 0.8 13

Total��

��


NRS-��-2018/3, �� - �� 2018

��-�� , ��

� �� Universe ('000): 60955.5



Total 60955.5 100.0 27005.7 100.0 44.3 100 33949.8 100.0 55.7 100

��

777 2681.8 4.4 1153.1 4.3 43.0 97 1528.8 4.5 57.0 102

Metro (Weekly) 391.9 0.6 114.7 0.4 29.3 66 277.2 0.8 70.7 127

�� 4749.3 7.8 2094.1 7.8 44.1 100 2655.2 7.8 55.9 100

�� 584.3 1.0 196.5 0.7 33.6 76 387.8 1.1 66.4 119

�� (w) 3073.0 5.0 1207.6 4.5 39.3 89 1865.4 5.5 60.7 109

��-�� 995.1 1.6 484.3 1.8 48.7 110 510.8 1.5 51.3 92

�� - �� 912.4 1.5 436.1 1.6 47.8 108 476.2 1.4 52.2 94

�� 1231.2 2.0 388.3 1.4 31.5 71 842.9 2.5 68.5 123

!�� 420.6 0.7 122.1 0.5 29.0 66 298.5 0.9 71.0 127

�� 2104.9 3.5 858.8 3.2 40.8 92 1246.1 3.7 59.2 106

��, ��

1000 �� 1084.7 1.8 234.5 0.9 21.6 49 850.2 2.5 78.4 141

�� 706.8 1.2 617.7 2.3 87.4 197 89.1 0.3 12.6 23

"�#�$�� 530.8 0.9 84.4 0.3 15.9 36 446.3 1.3 84.1 151

��

%�� 1081.4 1.8 274.4 1.0 25.4 57 807.1 2.4 74.6 134

Total��

��


NRS-��-2018/3, �� - �� 2018

��-�� , ��

� �� Universe ('000): 60955.5



Total 60955.5 100.0 20231.8 100.0 33.2 100 20603.9 100.0 33.8 100 20119.8 100.0 33.0 100

��

777 2681.8 4.4 871.2 4.3 32.5 98 1003.1 4.9 37.4 111 807.6 4.0 30.1 91

Metro (Weekly) 391.9 0.6 117.0 0.6 29.9 90 127.1 0.6 32.4 96 147.7 0.7 37.7 114

�� 4749.3 7.8 992.4 4.9 20.9 63 1536.3 7.5 32.3 96 2220.6 11.0 46.8 142

�� 584.3 1.0 152.8 0.8 26.1 79 218.6 1.1 37.4 111 212.9 1.1 36.4 110

�� (w) 3073.0 5.0 796.4 3.9 25.9 78 930.2 4.5 30.3 90 1346.4 6.7 43.8 133

��-�� 995.1 1.6 268.3 1.3 27.0 81 319.7 1.6 32.1 95 407.1 2.0 40.9 124

�� - �� 912.4 1.5 219.2 1.1 24.0 72 333.9 1.6 36.6 108 359.3 1.8 39.4 119

�� 1231.2 2.0 448.2 2.2 36.4 110 440.0 2.1 35.7 106 343.0 1.7 27.9 84

!�� 420.6 0.7 119.0 0.6 28.3 85 105.3 0.5 25.0 74 196.3 1.0 46.7 141

�� 2104.9 3.5 664.0 3.3 31.5 95 600.9 2.9 28.5 84 839.9 4.2 39.9 121

��, ��

1000 �� 1084.7 1.8 389.4 1.9 35.9 108 402.6 2.0 37.1 110 292.6 1.5 27.0 82

�� 706.8 1.2 231.0 1.1 32.7 98 400.4 1.9 56.7 168 75.4 0.4 10.7 32

"�#�$�� 530.8 0.9 69.0 0.3 13.0 39 131.8 0.6 24.8 73 329.9 1.6 62.2 188

��

%�� 1081.4 1.8 397.7 2.0 36.8 111 421.9 2.0 39.0 115 261.9 1.3 24.2 73

Total��

16-34 35-54 55+


NRS-��-2018/3, �� - �� 2018

��-�� , ��

� �� Universe ('000): 60955.5



Total 60955.5 100.0 2485.3 100.0 4.1 100 34788.7 100.0 57.1 100 23681.6 100.0 38.9 100

��

777 2681.8 4.4 92.1 3.7 3.4 84 1664.0 4.8 62.0 109 925.7 3.9 34.5 89

Metro (Weekly) 391.9 0.6 15.5 0.6 3.9 97 214.7 0.6 54.8 96 161.8 0.7 41.3 106

�� 4749.3 7.8 97.6 3.9 2.1 50 2573.2 7.4 54.2 95 2078.5 8.8 43.8 113

�� 584.3 1.0 10.0 0.4 1.7 42 308.1 0.9 52.7 92 266.2 1.1 45.6 117

�� (w) 3073.0 5.0 65.3 2.6 2.1 52 1653.8 4.8 53.8 94 1353.9 5.7 44.1 113

��-�� 995.1 1.6 18.9 0.8 1.9 47 547.4 1.6 55.0 96 428.9 1.8 43.1 111

�� - �� 912.4 1.5 15.9 0.6 1.7 43 480.4 1.4 52.7 92 416.0 1.8 45.6 117

�� 1231.2 2.0 34.1 1.4 2.8 68 755.4 2.2 61.4 108 441.6 1.9 35.9 92

!�� 420.6 0.7 5.2 0.2 1.2 31 281.3 0.8 66.9 117 134.1 0.6 31.9 82

�� 2104.9 3.5 74.1 3.0 3.5 86 1252.0 3.6 59.5 104 778.8 3.3 37.0 95

��, ��

1000 �� 1084.7 1.8 12.9 0.5 1.2 29 692.6 2.0 63.9 112 379.1 1.6 35.0 90

�� 706.8 1.2 13.9 0.6 2.0 48 316.9 0.9 44.8 79 376.1 1.6 53.2 137

"�#�$�� 530.8 0.9 7.6 0.3 1.4 35 357.4 1.0 67.3 118 165.9 0.7 31.2 80

��

%�� 1081.4 1.8 35.6 1.4 3.3 81 607.6 1.7 56.2 98 438.3 1.9 40.5 104

Total��

�. � � � � ��


NRS-��-2018/3, �� - �� 2018

��-�� , ��

� �� Universe ('000): 60955.5



Total 60955.5 100.0 36667.0 100.0 60.2 100 24288.5 100.0 39.8 100

��

777 2681.8 4.4 1762.9 4.8 65.7 109 919.0 3.8 34.3 86

Metro (Weekly) 391.9 0.6 231.2 0.6 59.0 98 160.7 0.7 41.0 103

�� 4749.3 7.8 2716.4 7.4 57.2 95 2032.9 8.4 42.8 107

�� 584.3 1.0 334.2 0.9 57.2 95 250.1 1.0 42.8 107

�� (w) 3073.0 5.0 1795.0 4.9 58.4 97 1277.9 5.3 41.6 104

��-�� 995.1 1.6 642.6 1.8 64.6 107 352.5 1.5 35.4 89

�� - �� 912.4 1.5 575.7 1.6 63.1 105 336.6 1.4 36.9 93

�� 1231.2 2.0 763.7 2.1 62.0 103 467.5 1.9 38.0 95

!�� 420.6 0.7 222.0 0.6 52.8 88 198.6 0.8 47.2 119

�� 2104.9 3.5 1195.2 3.3 56.8 94 909.6 3.7 43.2 108

��, ��

1000 �� 1084.7 1.8 669.9 1.8 61.8 103 414.7 1.7 38.2 96

�� 706.8 1.2 606.3 1.7 85.8 143 100.5 0.4 14.2 36

"�#�$�� 530.8 0.9 225.0 0.6 42.4 70 305.8 1.3 57.6 145

��

%�� 1081.4 1.8 751.6 2.0 69.5 116 329.9 1.4 30.5 77

Total��

��


NRS-��-2018/3, �� - �� 2018

��-�� , ��

� �� Universe ('000): 60955.5



Total 60955.5 100.0 12279.8 100.0 20.1 100 23813.5 100.0 39.1 100 13921.7 100.0 22.8 100

��

777 2681.8 4.4 508.3 4.1 19.0 94 1269.6 5.3 47.3 121 577.0 4.1 21.5 94

Metro (Weekly) 391.9 0.6 69.1 0.6 17.6 88 170.0 0.7 43.4 111 96.4 0.7 24.6 108

�� 4749.3 7.8 929.0 7.6 19.6 97 1965.5 8.3 41.4 106 1103.9 7.9 23.2 102

�� 584.3 1.0 130.3 1.1 22.3 111 241.5 1.0 41.3 106 117.6 0.8 20.1 88

�� (w) 3073.0 5.0 653.8 5.3 21.3 106 1228.3 5.2 40.0 102 732.5 5.3 23.8 104

��-�� 995.1 1.6 205.4 1.7 20.6 102 437.7 1.8 44.0 113 222.3 1.6 22.3 98

�� - �� 912.4 1.5 244.2 2.0 26.8 133 379.6 1.6 41.6 107 168.7 1.2 18.5 81

�� 1231.2 2.0 220.7 1.8 17.9 89 590.1 2.5 47.9 123 265.4 1.9 21.6 94

!�� 420.6 0.7 49.5 0.4 11.8 58 183.7 0.8 43.7 112 108.5 0.8 25.8 113

�� 2104.9 3.5 380.8 3.1 18.1 90 907.0 3.8 43.1 110 497.1 3.6 23.6 103

��, ��

1000 �� 1084.7 1.8 149.6 1.2 13.8 68 490.1 2.1 45.2 116 302.5 2.2 27.9 122

�� 706.8 1.2 252.7 2.1 35.8 177 325.6 1.4 46.1 118 88.2 0.6 12.5 55

"�#�$�� 530.8 0.9 62.5 0.5 11.8 58 206.7 0.9 38.9 100 134.0 1.0 25.3 111

��

%�� 1081.4 1.8 213.0 1.7 19.7 98 478.7 2.0 44.3 113 248.0 1.8 22.9 100

Total��

� 25% �� 25-50% �� 50-75% ��


NRS-��-2018/3, �� - �� 2018

��-�� , ��

� �� Universe ('000): 60955.5



Total 60955.5 100.0 5886.3 100.0 9.7 100 5054.2 100.0 8.3 100

��

777 2681.8 4.4 195.3 3.3 7.3 75 131.6 2.6 4.9 59

Metro (Weekly) 391.9 0.6 40.6 0.7 10.4 107 15.7 0.3 4.0 48

�� 4749.3 7.8 462.4 7.9 9.7 101 288.6 5.7 6.1 73

�� 584.3 1.0 57.3 1.0 9.8 101 37.7 0.7 6.4 78

�� (w) 3073.0 5.0 276.3 4.7 9.0 93 182.0 3.6 5.9 71

��-�� 995.1 1.6 78.7 1.3 7.9 82 51.0 1.0 5.1 62

�� - �� 912.4 1.5 75.5 1.3 8.3 86 44.3 0.9 4.9 59

�� 1231.2 2.0 81.6 1.4 6.6 69 73.4 1.5 6.0 72

!�� 420.6 0.7 61.6 1.0 14.6 152 17.3 0.3 4.1 50

�� 2104.9 3.5 212.6 3.6 10.1 105 107.3 2.1 5.1 62

��, ��

1000 �� 1084.7 1.8 96.3 1.6 8.9 92 46.2 0.9 4.3 51

�� 706.8 1.2 16.3 0.3 2.3 24 24.0 0.5 3.4 41

"�#�$�� 530.8 0.9 84.3 1.4 15.9 165 43.2 0.9 8.1 98

��

%�� 1081.4 1.8 94.7 1.6 8.8 91 47.0 0.9 4.3 52

Total��

�� 75% ��


NRS-��-2018/3, �� - �� 2018

��-�� , ��

� �� Universe ('000): 60955.5




Aff.


Aff.


Aff.

Index

Total 60955.5 100.0 8538.4 100.0 14.0 100 10729.6 100.0 17.6 100 4957.6 100.0 8.1 100 10872.3 100.0 17.8 100

��

777 2681.8 4.4 396.7 4.6 14.8 106 486.1 4.5 18.1 103 222.6 4.5 8.3 102 623.9 5.7 23.3 130

Metro (Weekly) 391.9 0.6 36.0 0.4 9.2 66 82.2 0.8 21.0 119 31.7 0.6 8.1 99 72.9 0.7 18.6 104

�� 4749.3 7.8 668.8 7.8 14.1 101 883.3 8.2 18.6 106 352.7 7.1 7.4 91 724.7 6.7 15.3 86

�� 584.3 1.0 86.7 1.0 14.8 106 111.9 1.0 19.1 109 44.9 0.9 7.7 95 81.2 0.7 13.9 78

�� (w) 3073.0 5.0 436.5 5.1 14.2 101 571.5 5.3 18.6 106 297.8 6.0 9.7 119 426.9 3.9 13.9 78

��-�� 995.1 1.6 154.8 1.8 15.6 111 217.8 2.0 21.9 124 84.5 1.7 8.5 104 166.3 1.5 16.7 94

�� - �� 912.4 1.5 144.7 1.7 15.9 113 174.5 1.6 19.1 109 102.5 2.1 11.2 138 130.3 1.2 14.3 80

�� 1231.2 2.0 169.2 2.0 13.7 98 217.9 2.0 17.7 101 114.7 2.3 9.3 114 245.6 2.3 20.0 112

!�� 420.6 0.7 42.1 0.5 10.0 71 67.7 0.6 16.1 91 32.7 0.7 7.8 96 76.2 0.7 18.1 102

�� 2104.9 3.5 268.1 3.1 12.7 91 363.1 3.4 17.3 98 168.5 3.4 8.0 98 351.7 3.2 16.7 94

��, ��

1000 �� 1084.7 1.8 106.5 1.2 9.8 70 216.2 2.0 19.9 113 113.7 2.3 10.5 129 204.0 1.9 18.8 105

�� 706.8 1.2 243.6 2.9 34.5 246 173.7 1.6 24.6 140 32.0 0.6 4.5 56 144.9 1.3 20.5 115

"�#�$�� 530.8 0.9 32.8 0.4 6.2 44 56.5 0.5 10.6 60 35.7 0.7 6.7 83 95.2 0.9 17.9 101

��

%�� 1081.4 1.8 150.9 1.8 14.0 100 229.5 2.1 21.2 121 160.6 3.2 14.9 183 190.4 1.8 17.6 99

Total!�"��# ��

��


NRS-��-2018/3, �� - �� 2018

��-�� , ��

� �� Universe ('000): 60955.5




Aff.


Aff.


Aff.

Index

Total 60955.5 100.0 3166.0 100.0 5.2 100 14700.1 100.0 24.1 100 2153.4 100.0 3.5 100 3770.0 100.0 6.2 100

��

777 2681.8 4.4 94.6 3.0 3.5 68 568.3 3.9 21.2 88 95.1 4.4 3.5 100 153.8 4.1 5.7 93

Metro (Weekly) 391.9 0.6 26.2 0.8 6.7 129 92.1 0.6 23.5 97 21.7 1.0 5.5 156 17.5 0.5 4.5 72

�� 4749.3 7.8 122.3 3.9 2.6 50 1597.0 10.9 33.6 139 108.6 5.0 2.3 65 187.1 5.0 3.9 64

�� 584.3 1.0 17.2 0.5 2.9 57 170.4 1.2 29.2 121 23.2 1.1 4.0 113 33.0 0.9 5.7 91

�� (w) 3073.0 5.0 119.9 3.8 3.9 75 909.1 6.2 29.6 123 78.6 3.7 2.6 72 156.9 4.2 5.1 83

��-�� 995.1 1.6 22.5 0.7 2.3 43 256.7 1.7 25.8 107 21.7 1.0 2.2 62 47.3 1.3 4.7 77

�� - �� 912.4 1.5 15.1 0.5 1.7 32 256.2 1.7 28.1 116 22.2 1.0 2.4 69 35.1 0.9 3.8 62

�� 1231.2 2.0 50.9 1.6 4.1 80 240.6 1.6 19.5 81 53.5 2.5 4.3 123 118.2 3.1 9.6 155

!�� 420.6 0.7 6.0 0.2 1.4 28 143.1 1.0 34.0 141 22.5 1.0 5.3 151 24.0 0.6 5.7 92

�� 2104.9 3.5 92.6 2.9 4.4 85 652.8 4.4 31.0 129 62.8 2.9 3.0 84 82.4 2.2 3.9 63

��, ��

1000 �� 1084.7 1.8 47.8 1.5 4.4 85 209.8 1.4 19.3 80 40.9 1.9 3.8 107 105.6 2.8 9.7 157

�� 706.8 1.2 21.4 0.7 3.0 58 44.4 0.3 6.3 26 24.2 1.1 3.4 97 8.5 0.2 1.2 20

"�#�$�� 530.8 0.9 7.1 0.2 1.3 26 260.0 1.8 49.0 203 5.0 0.2 0.9 27 25.9 0.7 4.9 79

��

%�� 1081.4 1.8 33.9 1.1 3.1 60 182.2 1.2 16.8 70 34.8 1.6 3.2 91 76.9 2.0 7.1 115

Total!�"��# ��

��


NRS-��-2018/3, �� - �� 2018

��-�� Universe ('000): 60955.5



Total 60955.5 100.0 27005.7 100.0 44.3 100 33949.8 100.0 55.7 100

�� 7 �� 2482.0 4.1 873.4 3.2 35.2 79 1608.6 4.7 64.8 116

HELLO! 326.9 0.5 86.6 0.3 26.5 60 240.3 0.7 73.5 132

StarHit 575.0 0.9 131.6 0.5 22.9 52 443.4 1.3 77.1 138

�� 950.0 1.6 734.8 2.7 77.3 175 215.2 0.6 22.7 41

��/�� 6157.5 10.1 1905.8 7.1 31.0 70 4251.7 12.5 69.0 124

�� 510.7 0.8 28.7 0.1 5.6 13 482.0 1.4 94.4 169

�� 475.6 0.8 99.5 0.4 20.9 47 376.1 1.1 79.1 142

�� 1776.2 2.9 673.6 2.5 37.9 86 1102.6 3.2 62.1 111

�� 1398.0 2.3 135.5 0.5 9.7 22 1262.5 3.7 90.3 162

�� 264.5 0.4 56.2 0.2 21.2 48 208.4 0.6 78.8 141

!"�� 604.3 1.0 292.3 1.1 48.4 109 311.9 0.9 51.6 93

��"��! 511.8 0.8 226.9 0.8 44.3 100 284.9 0.8 55.7 100

#�� $�� % &�� 975.3 1.6 833.0 3.1 85.4 193 142.3 0.4 14.6 26

�� 998.8 1.6 160.4 0.6 16.1 36 838.4 2.5 83.9 151

�� 2308.6 3.8 908.9 3.4 39.4 89 1399.6 4.1 60.6 109

�� 2814.3 4.6 1095.0 4.1 38.9 88 1719.3 5.1 61.1 110

% &��. '�� 901.6 1.5 760.6 2.8 84.4 190 140.9 0.4 15.6 28

��, �� (��& ) 654.1 1.1 169.6 0.6 25.9 59 484.5 1.4 74.1 133

�� 475.6 0.8 48.4 0.2 10.2 23 427.2 1.3 89.8 161

�� 155.5 0.3 58.1 0.2 37.4 84 97.3 0.3 62.6 112

�� 275.6 0.5 89.3 0.3 32.4 73 186.3 0.5 67.6 121

*�� 624.5 1.0 44.5 0.2 7.1 16 580.0 1.7 92.9 167

�� +�$� ��) ,�� 234.6 0.4 60.5 0.2 25.8 58 174.1 0.5 74.2 133

�� -�� 495.0 0.8 105.8 0.4 21.4 48 389.2 1.1 78.6 141

�� -�� 1660.1 2.7 466.9 1.7 28.1 63 1193.1 3.5 71.9 129

�� $�� ,� 1353.5 2.2 315.0 1.2 23.3 53 1038.5 3.1 76.7 138

.�� 801.1 1.3 218.3 0.8 27.3 62 582.8 1.7 72.7 131/�� 916.6 1.5 210.5 0.8 23.0 52 706.1 2.1 77.0 138

#�� "�� 573.5 0.9 171.8 0.6 30.0 68 401.7 1.2 70.0 126

#�� 442.9 0.7 114.9 0.4 25.9 59 328.1 1.0 74.1 133

# $��#�� 48.5 0.1 14.0 0.1 28.7 65 34.6 0.1 71.3 128

0�� 205.8 0.3 19.0 0.1 9.2 21 186.8 0.6 90.8 163

Total��

��


NRS-��-2018/3, �� - �� 2018

��-�� Universe ('000): 60955.5Target Group: All people


Total 60955.5 100.0 20231.8 100.0 33.2 100 20603.9 100.0 33.8 100 20119.8 100.0 33.0 100

�� 7 �� 2482.0 4.1 621.9 3.1 25.1 75 988.5 4.8 39.8 118 871.6 4.3 35.1 106

HELLO! 326.9 0.5 235.8 1.2 72.1 217 68.7 0.3 21.0 62 22.4 0.1 6.9 21

StarHit 575.0 0.9 290.4 1.4 50.5 152 159.7 0.8 27.8 82 124.8 0.6 21.7 66

�� 950.0 1.6 413.3 2.0 43.5 131 367.8 1.8 38.7 115 168.9 0.8 17.8 54

��/�� 6157.5 10.1 2105.6 10.4 34.2 103 2047.1 9.9 33.2 98 2004.9 10.0 32.6 99

�� 510.7 0.8 125.0 0.6 24.5 74 160.6 0.8 31.4 93 225.0 1.1 44.1 134

�� 475.6 0.8 156.0 0.8 32.8 99 139.4 0.7 29.3 87 180.2 0.9 37.9 115

�� 1776.2 2.9 532.8 2.6 30.0 90 694.1 3.4 39.1 116 549.3 2.7 30.9 94

�� 1398.0 2.3 429.3 2.1 30.7 93 586.4 2.8 41.9 124 382.3 1.9 27.3 83

�� 264.5 0.4 81.9 0.4 31.0 93 95.4 0.5 36.0 107 87.3 0.4 33.0 100

!"�� 604.3 1.0 229.2 1.1 37.9 114 160.2 0.8 26.5 78 214.8 1.1 35.6 108

��"��! 511.8 0.8 209.1 1.0 40.8 123 174.6 0.8 34.1 101 128.2 0.6 25.0 76

#�� $�� % &�� 975.3 1.6 370.9 1.8 38.0 115 314.0 1.5 32.2 95 290.4 1.4 29.8 90

�� 998.8 1.6 339.1 1.7 34.0 102 262.6 1.3 26.3 78 397.1 2.0 39.8 120

�� 2308.6 3.8 698.5 3.5 30.3 91 753.2 3.7 32.6 97 856.9 4.3 37.1 112

�� 2814.3 4.6 916.5 4.5 32.6 98 1072.4 5.2 38.1 113 825.4 4.1 29.3 89

% &��. '�� 901.6 1.5 425.1 2.1 47.1 142 280.3 1.4 31.1 92 196.2 1.0 21.8 66

��, �� (��& ) 654.1 1.1 199.4 1.0 30.5 92 367.6 1.8 56.2 166 87.0 0.4 13.3 40

�� 475.6 0.8 163.3 0.8 34.3 103 130.1 0.6 27.3 81 182.2 0.9 38.3 116

�� 155.5 0.3 63.0 0.3 40.5 122 55.3 0.3 35.6 105 37.2 0.2 23.9 73

�� 275.6 0.5 113.1 0.6 41.1 124 108.2 0.5 39.2 116 54.3 0.3 19.7 60

*�� 624.5 1.0 218.0 1.1 34.9 105 256.5 1.2 41.1 121 150.1 0.7 24.0 73

�� +�$� ��) ,�� 234.6 0.4 91.0 0.4 38.8 117 73.6 0.4 31.4 93 70.0 0.3 29.8 90

�� -�� 495.0 0.8 121.5 0.6 24.5 74 117.2 0.6 23.7 70 256.3 1.3 51.8 157

�� -�� 1660.1 2.7 429.0 2.1 25.8 78 520.0 2.5 31.3 93 711.0 3.5 42.8 130

�� $�� ,� 1353.5 2.2 151.0 0.7 11.2 34 366.4 1.8 27.1 80 836.2 4.2 61.8 187

.�� 801.1 1.3 181.2 0.9 22.6 68 223.7 1.1 27.9 83 396.1 2.0 49.5 150/�� 916.6 1.5 60.9 0.3 6.6 20 169.8 0.8 18.5 55 685.9 3.4 74.8 227

#�� "�� 573.5 0.9 96.1 0.5 16.8 51 150.4 0.7 26.2 78 327.0 1.6 57.0 173

#�� 442.9 0.7 142.0 0.7 32.1 97 127.9 0.6 28.9 85 173.1 0.9 39.1 118

# $��#�� 48.5 0.1 26.3 0.1 54.2 163 7.9 0.0 16.2 48 14.4 0.1 29.6 90

0�� 205.8 0.3 23.7 0.1 11.5 35 100.8 0.5 49.0 145 81.4 0.4 39.5 120

Total��

16-34 35-54 55+


NRS-��-2018/3, �� - �� 2018



Total 60955.5 100.0 2485.3 100.0 4.1 100 34788.7 100.0 57.1 100 23681.6 100.0 38.9 100

�� 7 �� 2482.0 4.1 63.1 2.5 2.5 62 1290.9 3.7 52.0 91 1127.9 4.8 45.4 117

HELLO! 326.9 0.5 12.6 0.5 3.9 94 154.2 0.4 47.2 83 160.2 0.7 49.0 126

StarHit 575.0 0.9 37.3 1.5 6.5 159 272.5 0.8 47.4 83 265.1 1.1 46.1 119

�� 950.0 1.6 26.3 1.1 2.8 68 529.6 1.5 55.7 98 394.1 1.7 41.5 107

��/�� 6157.5 10.1 218.8 8.8 3.6 87 3683.2 10.6 59.8 105 2255.5 9.5 36.6 94

�� 510.7 0.8 20.8 0.8 4.1 100 330.8 1.0 64.8 114 159.1 0.7 31.2 80

�� 475.6 0.8 12.0 0.5 2.5 62 295.7 0.9 62.2 109 167.8 0.7 35.3 91

�� 1776.2 2.9 39.2 1.6 2.2 54 1175.3 3.4 66.2 116 561.7 2.4 31.6 81

�� 1398.0 2.3 18.8 0.8 1.3 33 818.7 2.4 58.6 103 560.5 2.4 40.1 103

�� 264.5 0.4 12.9 0.5 4.9 120 156.3 0.4 59.1 104 95.4 0.4 36.0 93

!"�� 604.3 1.0 2.6 0.1 0.4 10 347.3 1.0 57.5 101 254.4 1.1 42.1 108

��"��! 511.8 0.8 10.8 0.4 2.1 52 312.9 0.9 61.1 107 188.2 0.8 36.8 95

#�� $�� % &�� 975.3 1.6 28.3 1.1 2.9 71 567.2 1.6 58.2 102 379.8 1.6 38.9 100

�� 998.8 1.6 57.0 2.3 5.7 140 592.9 1.7 59.4 104 349.0 1.5 34.9 90

�� 2308.6 3.8 76.9 3.1 3.3 82 1439.5 4.1 62.4 109 792.2 3.3 34.3 88

�� 2814.3 4.6 58.0 2.3 2.1 51 1838.6 5.3 65.3 114 917.8 3.9 32.6 84

% &��. '�� 901.6 1.5 48.2 1.9 5.3 131 578.9 1.7 64.2 113 274.5 1.2 30.4 78

��, �� (��& ) 654.1 1.1 2.8 0.1 0.4 11 160.6 0.5 24.6 43 490.7 2.1 75.0 193

�� 475.6 0.8 17.2 0.7 3.6 89 281.2 0.8 59.1 104 177.2 0.7 37.3 96

�� 155.5 0.3 * * * * 88.2 0.3 56.7 99 63.1 0.3 40.6 105

�� 275.6 0.5 14.7 0.6 5.3 131 160.2 0.5 58.1 102 100.7 0.4 36.5 94

*�� 624.5 1.0 12.1 0.5 1.9 48 371.2 1.1 59.4 104 241.2 1.0 38.6 99

�� +�$� ��) ,�� 234.6 0.4 2.4 0.1 1.0 26 166.8 0.5 71.1 125 65.4 0.3 27.9 72

�� -�� 495.0 0.8 27.9 1.1 5.6 138 279.7 0.8 56.5 99 187.4 0.8 37.9 97

�� -�� 1660.1 2.7 27.5 1.1 1.7 41 980.1 2.8 59.0 103 652.4 2.8 39.3 101

�� $�� ,� 1353.5 2.2 19.6 0.8 1.4 35 871.8 2.5 64.4 113 462.2 2.0 34.1 88

.�� 801.1 1.3 28.8 1.2 3.6 88 507.0 1.5 63.3 111 265.2 1.1 33.1 85/�� 916.6 1.5 25.4 1.0 2.8 68 651.9 1.9 71.1 125 239.3 1.0 26.1 67

#�� "�� 573.5 0.9 23.8 1.0 4.2 102 377.4 1.1 65.8 115 172.3 0.7 30.0 77

#�� 442.9 0.7 10.0 0.4 2.3 55 322.7 0.9 72.8 128 110.3 0.5 24.9 64

# $��#�� 48.5 0.1 * * * * 23.6 0.1 48.6 85 24.9 0.1 51.4 132

0�� 205.8 0.3 4.7 0.2 2.3 56 125.8 0.4 61.1 107 75.3 0.3 36.6 94

Total��

�. � � � � ��


NRS-��-2018/3, �� - �� 2018



Total 60955.5 100.0 36667.0 100.0 60.2 100 24288.5 100.0 39.8 100

�� 7 �� 2482.0 4.1 1497.8 4.1 60.3 100 984.2 4.1 39.7 100

HELLO! 326.9 0.5 208.6 0.6 63.8 106 118.3 0.5 36.2 91

StarHit 575.0 0.9 373.1 1.0 64.9 108 201.9 0.8 35.1 88

�� 950.0 1.6 766.3 2.1 80.7 134 183.7 0.8 19.3 49

��/�� 6157.5 10.1 3655.3 10.0 59.4 99 2502.2 10.3 40.6 102

�� 510.7 0.8 269.8 0.7 52.8 88 240.8 1.0 47.2 118

�� 475.6 0.8 260.5 0.7 54.8 91 215.1 0.9 45.2 114

�� 1776.2 2.9 1156.0 3.2 65.1 108 620.2 2.6 34.9 88

�� 1398.0 2.3 902.9 2.5 64.6 107 495.1 2.0 35.4 89

�� 264.5 0.4 166.7 0.5 63.0 105 97.8 0.4 37.0 93

!"�� 604.3 1.0 387.2 1.1 64.1 107 217.0 0.9 35.9 90

��"��! 511.8 0.8 348.0 0.9 68.0 113 163.9 0.7 32.0 80

#�� $�� % &�� 975.3 1.6 696.1 1.9 71.4 119 279.2 1.1 28.6 72

�� 998.8 1.6 518.2 1.4 51.9 86 480.6 2.0 48.1 121

�� 2308.6 3.8 1387.5 3.8 60.1 100 921.1 3.8 39.9 100

�� 2814.3 4.6 1867.2 5.1 66.3 110 947.1 3.9 33.7 84

% &��. '�� 901.6 1.5 636.5 1.7 70.6 117 265.1 1.1 29.4 74

��, �� (��& ) 654.1 1.1 635.4 1.7 97.1 161 18.7 0.1 2.9 7

�� 475.6 0.8 297.9 0.8 62.6 104 177.7 0.7 37.4 94

�� 155.5 0.3 98.3 0.3 63.2 105 57.2 0.2 36.8 92

�� 275.6 0.5 190.0 0.5 69.0 115 85.6 0.4 31.0 78

*�� 624.5 1.0 445.0 1.2 71.2 118 179.6 0.7 28.8 72

�� +�$� ��) ,�� 234.6 0.4 141.4 0.4 60.3 100 93.2 0.4 39.7 100

�� -�� 495.0 0.8 201.7 0.6 40.8 68 293.3 1.2 59.2 149

�� -�� 1660.1 2.7 889.2 2.4 53.6 89 770.9 3.2 46.4 117

�� $�� ,� 1353.5 2.2 619.2 1.7 45.7 76 734.3 3.0 54.3 136

.�� 801.1 1.3 402.2 1.1 50.2 83 398.8 1.6 49.8 125/�� 916.6 1.5 315.7 0.9 34.4 57 600.9 2.5 65.6 165

#�� "�� 573.5 0.9 273.4 0.7 47.7 79 300.1 1.2 52.3 131

#�� 442.9 0.7 261.5 0.7 59.0 98 181.5 0.7 41.0 103

# $��#�� 48.5 0.1 34.9 0.1 71.9 120 13.6 0.1 28.1 71

0�� 205.8 0.3 124.3 0.3 60.4 100 81.5 0.3 39.6 99

Total��

��


NRS-��-2018/3, �� - �� 2018



Total 60955.5 100.0 12279.8 100.0 20.1 100 23813.5 100.0 39.1 100 13921.7 100.0 22.8 100

�� 7 �� 2482.0 4.1 538.2 4.4 21.7 108 1069.6 4.5 43.1 110 544.4 3.9 21.9 96

HELLO! 326.9 0.5 98.7 0.8 30.2 150 156.1 0.7 47.8 122 51.7 0.4 15.8 69

StarHit 575.0 0.9 129.5 1.1 22.5 112 282.8 1.2 49.2 126 91.7 0.7 15.9 70

�� 950.0 1.6 260.0 2.1 27.4 136 456.7 1.9 48.1 123 162.7 1.2 17.1 75

��/�� 6157.5 10.1 1134.2 9.2 18.4 91 2730.4 11.5 44.3 114 1422.5 10.2 23.1 101

�� 510.7 0.8 88.8 0.7 17.4 86 184.9 0.8 36.2 93 129.7 0.9 25.4 111

�� 475.6 0.8 64.4 0.5 13.5 67 206.2 0.9 43.4 111 138.9 1.0 29.2 128

�� 1776.2 2.9 326.4 2.7 18.4 91 805.3 3.4 45.3 116 446.0 3.2 25.1 110

�� 1398.0 2.3 231.0 1.9 16.5 82 650.3 2.7 46.5 119 360.9 2.6 25.8 113

�� 264.5 0.4 40.5 0.3 15.3 76 95.5 0.4 36.1 92 91.7 0.7 34.7 152

!"�� 604.3 1.0 114.9 0.9 19.0 94 255.4 1.1 42.3 108 149.8 1.1 24.8 109

��"��! 511.8 0.8 105.6 0.9 20.6 102 204.3 0.9 39.9 102 134.5 1.0 26.3 115

#�� $�� % &�� 975.3 1.6 226.2 1.8 23.2 115 455.1 1.9 46.7 119 157.7 1.1 16.2 71

�� 998.8 1.6 161.9 1.3 16.2 80 436.0 1.8 43.7 112 240.0 1.7 24.0 105

�� 2308.6 3.8 463.7 3.8 20.1 100 957.5 4.0 41.5 106 551.1 4.0 23.9 105

�� 2814.3 4.6 490.8 4.0 17.4 87 1308.0 5.5 46.5 119 703.4 5.1 25.0 109

% &��. '�� 901.6 1.5 203.6 1.7 22.6 112 481.2 2.0 53.4 137 135.3 1.0 15.0 66

��, �� (��& ) 654.1 1.1 159.7 1.3 24.4 121 315.1 1.3 48.2 123 129.8 0.9 19.8 87

�� 475.6 0.8 60.2 0.5 12.7 63 193.4 0.8 40.7 104 140.3 1.0 29.5 129

�� 155.5 0.3 18.6 0.2 12.0 60 59.3 0.2 38.1 98 57.5 0.4 37.0 162

�� 275.6 0.5 40.8 0.3 14.8 74 141.3 0.6 51.3 131 68.4 0.5 24.8 109

*�� 624.5 1.0 79.3 0.6 12.7 63 299.9 1.3 48.0 123 157.5 1.1 25.2 110

�� +�$� ��) ,�� 234.6 0.4 32.0 0.3 13.7 68 83.0 0.3 35.4 91 81.9 0.6 34.9 153

�� -�� 495.0 0.8 64.7 0.5 13.1 65 217.1 0.9 43.9 112 113.4 0.8 22.9 100

�� -�� 1660.1 2.7 275.8 2.2 16.6 82 713.1 3.0 43.0 110 417.2 3.0 25.1 110

�� $�� ,� 1353.5 2.2 178.5 1.5 13.2 65 442.4 1.9 32.7 84 417.0 3.0 30.8 135

.�� 801.1 1.3 112.3 0.9 14.0 70 315.4 1.3 39.4 101 201.8 1.4 25.2 110/�� 916.6 1.5 97.8 0.8 10.7 53 282.5 1.2 30.8 79 290.5 2.1 31.7 139

#�� "�� 573.5 0.9 81.2 0.7 14.2 70 253.9 1.1 44.3 113 141.5 1.0 24.7 108

#�� 442.9 0.7 56.1 0.5 12.7 63 208.7 0.9 47.1 121 116.7 0.8 26.3 115

# $��#�� 48.5 0.1 8.4 0.1 17.2 85 25.3 0.1 52.2 134 11.3 0.1 23.3 102

0�� 205.8 0.3 22.2 0.2 10.8 54 79.3 0.3 38.5 99 62.3 0.4 30.3 133

Total��

� 25% �� 25 - 50% �� 50 - 75% ��


NRS-��-2018/3, �� - �� 2018



Total 60955.5 100.0 5886.3 100.0 9.7 100 5054.2 100.0 8.3 100

�� 7 �� 2482.0 4.1 199.7 3.4 8.0 83 130.1 2.6 5.2 63

HELLO! 326.9 0.5 12.8 0.2 3.9 40 7.7 0.2 2.4 28

StarHit 575.0 0.9 47.1 0.8 8.2 85 23.8 0.5 4.1 50

�� 950.0 1.6 39.5 0.7 4.2 43 31.0 0.6 3.3 39

��/�� 6157.5 10.1 503.8 8.6 8.2 85 366.5 7.3 6.0 72

�� 510.7 0.8 64.0 1.1 12.5 130 43.3 0.9 8.5 102

�� 475.6 0.8 45.2 0.8 9.5 98 20.9 0.4 4.4 53

�� 1776.2 2.9 118.8 2.0 6.7 69 79.7 1.6 4.5 54

�� 1398.0 2.3 94.8 1.6 6.8 70 61.1 1.2 4.4 53

�� 264.5 0.4 25.2 0.4 9.5 99 11.6 0.2 4.4 53

!"�� 604.3 1.0 50.5 0.9 8.4 87 33.5 0.7 5.5 67

��"��! 511.8 0.8 47.0 0.8 9.2 95 20.5 0.4 4.0 48

#�� $�� % &�� 975.3 1.6 55.7 0.9 5.7 59 80.6 1.6 8.3 100

�� 998.8 1.6 97.2 1.7 9.7 101 63.6 1.3 6.4 77

�� 2308.6 3.8 199.3 3.4 8.6 89 137.0 2.7 5.9 72

�� 2814.3 4.6 190.9 3.2 6.8 70 121.3 2.4 4.3 52

% &��. '�� 901.6 1.5 36.7 0.6 4.1 42 44.8 0.9 5.0 60

��, �� (��& ) 654.1 1.1 28.5 0.5 4.4 45 21.0 0.4 3.2 39

�� 475.6 0.8 42.2 0.7 8.9 92 39.4 0.8 8.3 100

�� 155.5 0.3 17.4 0.3 11.2 116 2.6 0.1 1.7 20

�� 275.6 0.5 18.3 0.3 6.6 69 6.8 0.1 2.5 30

*�� 624.5 1.0 67.1 1.1 10.7 111 20.7 0.4 3.3 40

�� +�$� ��) ,�� 234.6 0.4 27.6 0.5 11.8 122 10.1 0.2 4.3 52

�� -�� 495.0 0.8 60.6 1.0 12.2 127 39.2 0.8 7.9 95

�� -�� 1660.1 2.7 151.0 2.6 9.1 94 102.9 2.0 6.2 75

�� $�� ,� 1353.5 2.2 204.3 3.5 15.1 156 111.4 2.2 8.2 99

.�� 801.1 1.3 117.6 2.0 14.7 152 54.0 1.1 6.7 81/�� 916.6 1.5 151.6 2.6 16.5 171 94.2 1.9 10.3 124

#�� "�� 573.5 0.9 65.6 1.1 11.4 118 31.3 0.6 5.5 66

#�� 442.9 0.7 39.7 0.7 9.0 93 21.8 0.4 4.9 59

# $��#�� 48.5 0.1 2.7 0.0 5.6 59 0.8 0.0 1.7 20

0�� 205.8 0.3 31.9 0.5 15.5 161 10.1 0.2 4.9 59

Total��

�� 75% ��


NRS-��-2018/3, �� - �� 2018


AIR AIR % AIR AIR % % of AIR Aff. Index AIR AIR % % of AIR Aff. Index AIR AIR % % of AIR Aff. Index AIR AIR % % of AIR Aff. Index

Total 60955.5 100.0 8538.4 100.0 14.0 100 10729.6 100.0 17.6 100 4957.6 100.0 8.1 100 10872.3 100.0 17.8 100

�� 7 �� 2482.0 4.1 378.2 4.4 15.2 109 531.6 5.0 21.4 122 221.8 4.5 8.9 110 323.2 3.0 13.0 73

HELLO! 326.9 0.5 59.1 0.7 18.1 129 76.7 0.7 23.5 133 21.5 0.4 6.6 81 42.7 0.4 13.1 73

StarHit 575.0 0.9 80.2 0.9 14.0 100 142.9 1.3 24.9 141 48.9 1.0 8.5 105 89.5 0.8 15.6 87

�� 950.0 1.6 212.3 2.5 22.3 160 201.1 1.9 21.2 120 102.8 2.1 10.8 133 234.9 2.2 24.7 139

��/�� 6157.5 10.1 752.6 8.8 12.2 87 1135.3 10.6 18.4 105 571.7 11.5 9.3 114 1099.6 10.1 17.9 100

�� 510.7 0.8 41.0 0.5 8.0 57 89.4 0.8 17.5 99 34.4 0.7 6.7 83 94.8 0.9 18.6 104

�� 475.6 0.8 44.6 0.5 9.4 67 83.4 0.8 17.5 100 33.9 0.7 7.1 88 91.0 0.8 19.1 107

�� 1776.2 2.9 218.4 2.6 12.3 88 340.7 3.2 19.2 109 173.9 3.5 9.8 120 397.2 3.7 22.4 125

�� 1398.0 2.3 182.9 2.1 13.1 93 316.5 2.9 22.6 129 202.5 4.1 14.5 178 179.9 1.7 12.9 72

�� 264.5 0.4 50.6 0.6 19.1 136 40.7 0.4 15.4 88 24.3 0.5 9.2 113 50.6 0.5 19.1 107

!"�� 604.3 1.0 103.0 1.2 17.0 122 122.3 1.1 20.2 115 47.2 1.0 7.8 96 108.6 1.0 18.0 101

��"��! 511.8 0.8 87.5 1.0 17.1 122 133.2 1.2 26.0 148 44.3 0.9 8.7 106 79.0 0.7 15.4 87

#�� $�� % &�� 975.3 1.6 195.8 2.3 20.1 143 202.2 1.9 20.7 118 57.6 1.2 5.9 73 222.7 2.0 22.8 128

�� 998.8 1.6 86.5 1.0 8.7 62 163.5 1.5 16.4 93 79.9 1.6 8.0 98 175.2 1.6 17.5 98

�� 2308.6 3.8 304.0 3.6 13.2 94 399.8 3.7 17.3 98 192.8 3.9 8.3 103 448.0 4.1 19.4 109

�� 2814.3 4.6 346.5 4.1 12.3 88 540.0 5.0 19.2 109 258.6 5.2 9.2 113 675.5 6.2 24.0 135

% &��. '�� 901.6 1.5 142.7 1.7 15.8 113 183.6 1.7 20.4 116 51.0 1.0 5.7 70 238.5 2.2 26.4 148

��, �� (��& ) 654.1 1.1 286.6 3.4 43.8 313 287.1 2.7 43.9 249 61.7 1.2 9.4 116 * * * *

�� 475.6 0.8 75.1 0.9 15.8 113 66.5 0.6 14.0 79 65.9 1.3 13.9 170 77.4 0.7 16.3 91

�� 155.5 0.3 31.6 0.4 20.3 145 37.9 0.4 24.4 138 10.3 0.2 6.6 81 11.7 0.1 7.5 42

�� 275.6 0.5 39.2 0.5 14.2 102 68.4 0.6 24.8 141 30.8 0.6 11.2 137 49.9 0.5 18.1 102

*�� 624.5 1.0 92.2 1.1 14.8 105 129.8 1.2 20.8 118 76.6 1.5 12.3 151 134.8 1.2 21.6 121

�� +�$� ��) ,�� 234.6 0.4 36.6 0.4 15.6 111 29.0 0.3 12.4 70 27.1 0.5 11.6 142 47.0 0.4 20.0 112

�� -�� 495.0 0.8 53.0 0.6 10.7 76 57.8 0.5 11.7 66 19.6 0.4 4.0 49 63.0 0.6 12.7 71

�� -�� 1660.1 2.7 192.8 2.3 11.6 83 317.8 3.0 19.1 109 124.5 2.5 7.5 92 232.7 2.1 14.0 79

�� $�� ,� 1353.5 2.2 139.3 1.6 10.3 73 177.3 1.7 13.1 74 112.1 2.3 8.3 102 175.5 1.6 13.0 73

.�� 801.1 1.3 78.1 0.9 9.7 70 131.9 1.2 16.5 94 64.3 1.3 8.0 99 122.6 1.1 15.3 86/�� 916.6 1.5 48.4 0.6 5.3 38 78.6 0.7 8.6 49 68.6 1.4 7.5 92 116.1 1.1 12.7 71

#�� "�� 573.5 0.9 54.9 0.6 9.6 68 50.2 0.5 8.8 50 44.2 0.9 7.7 95 118.4 1.1 20.6 116

#�� 442.9 0.7 33.0 0.4 7.5 53 77.1 0.7 17.4 99 56.4 1.1 12.7 157 90.3 0.8 20.4 114

# $��#�� 48.5 0.1 12.1 0.1 24.9 178 12.5 0.1 25.7 146 0.7 0.0 1.4 17 9.7 0.1 20.0 112

0�� 205.8 0.3 30.5 0.4 14.8 106 30.3 0.3 14.7 84 17.5 0.4 8.5 105 46.0 0.4 22.3 125

Total��

��


NRS-��-2018/3, �� - �� 2018


57756.0 100.0 AIR AIR % % of AIR Aff. Index AIR AIR % % of AIR Aff. Index AIR AIR % % of AIR Aff. Index AIR AIR % % of AIR Aff. Index

Total 60955.5 100.0 3166.0 100.0 5.2 100 14700.1 100.0 24.1 100 2153.4 100.0 3.5 100 3770.0 100.0 6.2 100

�� 7 �� 2482.0 4.1 86.1 2.7 3.5 67 644.9 4.4 26.0 108 78.5 3.6 3.2 90 163.8 4.3 6.6 107

HELLO! 326.9 0.5 46.0 1.5 14.1 271 13.6 0.1 4.2 17 15.1 0.7 4.6 130 40.3 1.1 12.3 199

StarHit 575.0 0.9 52.9 1.7 9.2 177 87.2 0.6 15.2 63 19.4 0.9 3.4 95 41.3 1.1 7.2 116

�� 950.0 1.6 37.8 1.2 4.0 77 81.0 0.6 8.5 35 35.4 1.6 3.7 106 23.9 0.6 2.5 41

��/�� 6157.5 10.1 354.5 11.2 5.8 111 1497.6 10.2 24.3 101 187.1 8.7 3.0 86 430.6 11.4 7.0 113

�� 510.7 0.8 14.0 0.4 2.8 53 145.1 1.0 28.4 118 14.6 0.7 2.9 81 60.1 1.6 11.8 190

�� 475.6 0.8 15.7 0.5 3.3 63 136.9 0.9 28.8 119 19.4 0.9 4.1 115 38.6 1.0 8.1 131

�� 1776.2 2.9 22.3 0.7 1.3 24 425.6 2.9 24.0 99 53.6 2.5 3.0 85 112.3 3.0 6.3 102

�� 1398.0 2.3 44.8 1.4 3.2 62 274.2 1.9 19.6 81 37.8 1.8 2.7 77 133.5 3.5 9.5 154

�� 264.5 0.4 9.0 0.3 3.4 65 58.1 0.4 22.0 91 12.3 0.6 4.6 132 15.6 0.4 5.9 95

!"�� 604.3 1.0 24.2 0.8 4.0 77 130.8 0.9 21.7 90 28.3 1.3 4.7 133 32.8 0.9 5.4 88

��"��! 511.8 0.8 14.6 0.5 2.8 55 93.1 0.6 18.2 75 30.2 1.4 5.9 167 24.9 0.7 4.9 79

#�� $�� % &�� 975.3 1.6 37.0 1.2 3.8 73 185.9 1.3 19.1 79 45.3 2.1 4.6 131 5.9 0.2 0.6 10

�� 998.8 1.6 78.1 2.5 7.8 151 290.1 2.0 29.0 120 31.3 1.5 3.1 89 77.3 2.0 7.7 125

�� 2308.6 3.8 130.6 4.1 5.7 109 601.5 4.1 26.1 108 66.4 3.1 2.9 81 108.8 2.9 4.7 76

�� 2814.3 4.6 72.0 2.3 2.6 49 580.9 4.0 20.6 86 74.7 3.5 2.7 75 209.6 5.6 7.4 120

% &��. '�� 901.6 1.5 102.7 3.2 11.4 219 111.0 0.8 12.3 51 19.0 0.9 2.1 60 28.7 0.8 3.2 51

��, �� (��& ) 654.1 1.1 18.7 0.6 2.9 55 * * * * * * * * * * * *

�� 475.6 0.8 23.7 0.7 5.0 96 113.9 0.8 23.9 99 10.0 0.5 2.1 59 27.3 0.7 5.7 93

�� 155.5 0.3 4.6 0.1 3.0 57 26.5 0.2 17.1 71 * * * * 10.7 0.3 6.9 111

�� 275.6 0.5 11.4 0.4 4.1 80 41.3 0.3 15.0 62 7.9 0.4 2.9 81 23.2 0.6 8.4 136

*�� 624.5 1.0 17.8 0.6 2.9 55 95.8 0.7 15.3 64 15.8 0.7 2.5 72 44.5 1.2 7.1 115

�� +�$� ��) ,�� 234.6 0.4 7.0 0.2 3.0 57 49.8 0.3 21.2 88 14.6 0.7 6.2 176 20.2 0.5 8.6 139

�� -�� 495.0 0.8 16.5 0.5 3.3 64 229.9 1.6 46.4 193 16.2 0.8 3.3 93 27.5 0.7 5.6 90

�� -�� 1660.1 2.7 70.1 2.2 4.2 81 538.4 3.7 32.4 134 35.7 1.7 2.2 61 122.7 3.3 7.4 119

�� $�� ,� 1353.5 2.2 6.9 0.2 0.5 10 639.9 4.4 47.3 196 26.2 1.2 1.9 55 57.5 1.5 4.2 69

.�� 801.1 1.3 11.0 0.3 1.4 26 312.1 2.1 39.0 162 33.8 1.6 4.2 119 40.3 1.1 5.0 81/�� 916.6 1.5 13.6 0.4 1.5 29 543.3 3.7 59.3 246 22.8 1.1 2.5 70 12.8 0.3 1.4 23

#�� "�� 573.5 0.9 15.0 0.5 2.6 50 223.5 1.5 39.0 162 34.7 1.6 6.1 171 23.1 0.6 4.0 65

#�� 442.9 0.7 24.2 0.8 5.5 105 128.0 0.9 28.9 120 5.2 0.2 1.2 33 22.0 0.6 5.0 80

# $��#�� 48.5 0.1 * * * * 11.2 0.1 23.2 96 1.7 0.1 3.5 98 0.5 0.0 1.1 17

0�� 205.8 0.3 2.7 0.1 1.3 25 57.5 0.4 27.9 116 2.9 0.1 1.4 39 17.6 0.5 8.6 138

Total��

��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 60955.5



Total 60955.5 100.0 27005.7 100.0 44.3 100 33949.8 100.0 55.7 100

��

Architectural Digest 155.8 0.3 47.5 0.2 30.5 69 108.2 0.3 69.5 125

Burda 1783.9 2.9 150.3 0.6 8.4 19 1633.6 4.8 91.6 164

Cosmopolitan 3013.4 4.9 422.3 1.6 14.0 32 2591.1 7.6 86.0 154

Cosmopolitan Shopping 418.4 0.7 62.1 0.2 14.8 34 356.2 1.0 85.2 153

Discovery 1349.8 2.2 853.4 3.2 63.2 143 496.4 1.5 36.8 66

Elle 648.3 1.1 56.9 0.2 8.8 20 591.4 1.7 91.2 164

Elle Decoration 196.7 0.3 35.9 0.1 18.3 41 160.8 0.5 81.7 147

Elle Girl 536.2 0.9 39.4 0.1 7.3 17 496.8 1.5 92.7 166

Esquire 373.6 0.6 193.1 0.7 51.7 117 180.5 0.5 48.3 87

Glamour 1168.9 1.9 160.5 0.6 13.7 31 1008.3 3.0 86.3 155

GQ 426.3 0.7 278.1 1.0 65.2 147 148.2 0.4 34.8 62

Harper's Bazaar 257.9 0.4 54.0 0.2 21.0 47 203.9 0.6 79.0 142

InStyle 144.1 0.2 28.9 0.1 20.1 45 115.2 0.3 79.9 144

Marie Claire 160.0 0.3 20.7 0.1 12.9 29 139.3 0.4 87.1 156

Maxim 1655.3 2.7 1139.1 4.2 68.8 155 516.2 1.5 31.2 56

Men's Health 822.3 1.3 648.2 2.4 78.8 178 174.1 0.5 21.2 38

National Geographic �� 2056.6 3.4 1191.4 4.4 57.9 131 865.2 2.5 42.1 76

Psychologies 578.4 0.9 129.2 0.5 22.3 50 449.2 1.3 77.7 139

Quattroruote 207.5 0.3 165.2 0.6 79.6 180 42.3 0.1 20.4 37

Salon interior 235.8 0.4 80.5 0.3 34.1 77 155.3 0.5 65.9 118

Top Beauty 91.0 0.1 19.7 0.1 21.6 49 71.3 0.2 78.4 141

Top Gear 669.4 1.1 535.1 2.0 79.9 180 134.3 0.4 20.1 36

Verena 331.3 0.5 27.8 0.1 8.4 19 303.5 0.9 91.6 164

Vogue 857.7 1.4 152.6 0.6 17.8 40 705.1 2.1 82.2 148

�� 315.9 0.5 211.2 0.8 66.8 151 104.8 0.3 33.2 60

�� 712.5 1.2 539.0 2.0 75.6 171 173.5 0.5 24.4 44

�� 3150.7 5.2 1671.5 6.2 53.1 120 1479.2 4.4 46.9 84

�� 229.1 0.4 135.8 0.5 59.2 134 93.4 0.3 40.8 73

�� !�� 1132.0 1.9 416.2 1.5 36.8 83 715.8 2.1 63.2 114

�� . "�� 498.9 0.8 40.8 0.2 8.2 18 458.1 1.3 91.8 165

�� #�� 291.9 0.5 39.9 0.1 13.7 31 252.0 0.7 86.3 155

�� 955.8 1.6 331.0 1.2 34.6 78 624.9 1.8 65.4 117

�� 1196.5 2.0 257.2 1.0 21.5 49 939.3 2.8 78.5 141

$�� '��' 228.7 0.4 176.1 0.7 77.0 174 52.6 0.2 23.0 41

%� �� 4507.8 7.4 3347.7 12.4 74.3 168 1160.2 3.4 25.7 46

%�� 1814.1 3.0 786.9 2.9 43.4 98 1027.1 3.0 56.6 102

�� 1157.3 1.9 436.2 1.6 37.7 85 721.1 2.1 62.3 112

&�� 2459.4 4.0 569.4 2.1 23.2 52 1890.0 5.6 76.8 138

&��#�� &�� 1132.1 1.9 178.8 0.7 15.8 36 953.2 2.8 84.2 151

&�'�� '�� 156.3 0.3 70.0 0.3 44.8 101 86.3 0.3 55.2 99

(� �� 162.5 0.3 44.0 0.2 27.1 61 118.5 0.3 72.9 131

Total��

��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 60955.5



Total 60955.5 100.0 27005.7 100.0 44.3 100 33949.8 100.0 55.7 100

��

(�!� �� 993.3 1.6 227.5 0.8 22.9 52 765.8 2.3 77.1 138

(�!� �� 1046.1 1.7 111.6 0.4 10.7 24 934.5 2.8 89.3 160

(�!� &��-�� 367.0 0.6 80.6 0.3 22.0 50 286.3 0.8 78.0 140

(�!� &��-)� 273.3 0.4 57.9 0.2 21.2 48 215.4 0.6 78.8 142

(�!� (�� 778.1 1.3 176.9 0.7 22.7 51 601.3 1.8 77.3 139

(�!� (�� 271.6 0.4 54.8 0.2 20.2 46 216.8 0.6 79.8 143

(�!� �� 398.1 0.7 66.0 0.2 16.6 37 332.0 1.0 83.4 150

(�� ! 1764.9 2.9 262.2 1.0 14.9 34 1502.7 4.4 85.1 153

�� 706.3 1.2 118.1 0.4 16.7 38 588.2 1.7 83.3 150

*�� #�� !�� 297.8 0.5 100.4 0.4 33.7 76 197.4 0.6 66.3 119

*�� '�� 758.2 1.2 214.4 0.8 28.3 64 543.8 1.6 71.7 129

*�� '��. �� 622.8 1.0 128.0 0.5 20.5 46 494.9 1.5 79.5 143

*�� '��. +�� !�� 919.0 1.5 191.1 0.7 20.8 47 727.9 2.1 79.2 142

,�� '�� 931.3 1.5 766.2 2.8 82.3 186 165.1 0.5 17.7 32

,�� 245.4 0.4 59.8 0.2 24.4 55 185.6 0.5 75.6 136

,��'�� 479.4 0.8 146.2 0.5 30.5 69 333.2 1.0 69.5 125

,�� 930.3 1.5 773.1 2.9 83.1 188 157.2 0.5 16.9 30

��& (-��) 1041.3 1.7 647.9 2.4 62.2 140 393.4 1.2 37.8 68

+�� 573.6 0.9 106.6 0.4 18.6 42 467.0 1.4 81.4 146

+�� +�� '��' 1656.6 2.7 584.7 2.2 35.3 80 1071.8 3.2 64.7 116

+�� %�� 323.8 0.5 34.3 0.1 10.6 24 289.5 0.9 89.4 161

+�� 413.3 0.7 96.5 0.4 23.4 53 316.8 0.9 76.6 138

+�� '�� 344.1 0.6 61.9 0.2 18.0 41 282.2 0.8 82.0 147

+�� 251.0 0.4 31.0 0.1 12.4 28 220.0 0.6 87.6 157

+�� ./0�� !�� %�/� 2389.3 3.9 899.7 3.3 37.7 85 1489.5 4.4 62.3 112

+�� 222.9 0.4 95.7 0.4 42.9 97 127.2 0.4 57.1 102

+��&�'�� 165.9 0.3 73.2 0.3 44.1 100 92.7 0.3 55.9 100

+��+��. ��/ !�� 232.1 0.4 114.6 0.4 49.4 111 117.5 0.3 50.6 91

+ �� 53.1 0.1 26.0 0.1 48.9 110 27.1 0.1 51.1 92

+ �� 328.8 0.5 81.7 0.3 24.8 56 247.1 0.7 75.2 135

.�� !��!�. �� 494.2 0.8 105.5 0.4 21.3 48 388.7 1.1 78.7 141

1�� 286.5 0.5 151.9 0.6 53.0 120 134.6 0.4 47.0 84

�� , �� 1 �� 2 ��

National Geographic Traveler 669.8 1.1 357.3 1.3 53.3 120 312.5 0.9 46.7 84

Playboy 853.4 1.4 683.8 2.5 80.1 181 169.6 0.5 19.9 36

�� 730.5 1.2 235.4 0.9 32.2 73 495.1 1.5 67.8 122

�� + ��!�� 1179.8 1.9 424.6 1.6 36.0 81 755.2 2.2 64.0 115

�� -��0�� 337.1 0.6 37.0 0.1 11.0 25 300.1 0.9 89.0 160

Total��

��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 60955.5



Total 60955.5 100.0 20231.8 100.0 33.2 100 20603.9 100.0 33.8 100 20119.8 100.0 33.0 100

��

Architectural Digest 155.8 0.3 80.1 0.4 51.4 155 61.4 0.3 39.4 117 14.3 0.1 9.2 28

Burda 1783.9 2.9 590.6 2.9 33.1 100 739.5 3.6 41.5 123 453.8 2.3 25.4 77

Cosmopolitan 3013.4 4.9 1885.2 9.3 62.6 188 912.8 4.4 30.3 90 215.4 1.1 7.1 22

Cosmopolitan Shopping 418.4 0.7 316.9 1.6 75.8 228 82.2 0.4 19.7 58 19.2 0.1 4.6 14

Discovery 1349.8 2.2 785.0 3.9 58.2 175 414.0 2.0 30.7 91 150.8 0.7 11.2 34

Elle 648.3 1.1 397.2 2.0 61.3 185 211.6 1.0 32.6 97 39.5 0.2 6.1 18

Elle Decoration 196.7 0.3 105.0 0.5 53.4 161 76.2 0.4 38.7 115 15.6 0.1 7.9 24

Elle Girl 536.2 0.9 450.5 2.2 84.0 253 81.2 0.4 15.1 45 4.4 0.0 0.8 3

Esquire 373.6 0.6 254.6 1.3 68.2 205 106.0 0.5 28.4 84 12.9 0.1 3.5 10

Glamour 1168.9 1.9 753.6 3.7 64.5 194 354.0 1.7 30.3 90 61.3 0.3 5.2 16

GQ 426.3 0.7 301.1 1.5 70.6 213 122.1 0.6 28.6 85 3.0 0.0 0.7 2

Harper's Bazaar 257.9 0.4 169.1 0.8 65.6 197 67.0 0.3 26.0 77 21.8 0.1 8.5 26

InStyle 144.1 0.2 96.3 0.5 66.9 201 42.9 0.2 29.8 88 4.9 0.0 3.4 10

Marie Claire 160.0 0.3 110.9 0.5 69.3 209 40.3 0.2 25.2 75 8.8 0.0 5.5 17

Maxim 1655.3 2.7 915.7 4.5 55.3 167 607.0 2.9 36.7 108 132.6 0.7 8.0 24

Men's Health 822.3 1.3 482.2 2.4 58.6 177 319.1 1.5 38.8 115 21.0 0.1 2.6 8

National Geographic �� 2056.6 3.4 1259.7 6.2 61.3 185 678.6 3.3 33.0 98 118.3 0.6 5.8 17

Psychologies 578.4 0.9 308.7 1.5 53.4 161 208.9 1.0 36.1 107 60.8 0.3 10.5 32

Quattroruote 207.5 0.3 130.9 0.6 63.1 190 62.6 0.3 30.2 89 14.0 0.1 6.8 21

Salon interior 235.8 0.4 52.0 0.3 22.1 66 139.2 0.7 59.0 175 44.6 0.2 18.9 57

Top Beauty 91.0 0.1 62.2 0.3 68.3 206 26.8 0.1 29.4 87 2.0 0.0 2.2 7

Top Gear 669.4 1.1 469.2 2.3 70.1 211 185.2 0.9 27.7 82 15.0 0.1 2.2 7

Verena 331.3 0.5 56.0 0.3 16.9 51 160.1 0.8 48.3 143 115.1 0.6 34.7 105

Vogue 857.7 1.4 562.5 2.8 65.6 198 245.5 1.2 28.6 85 49.7 0.2 5.8 18

�� 315.9 0.5 132.2 0.7 41.9 126 103.0 0.5 32.6 96 80.7 0.4 25.5 77

�� 712.5 1.2 385.8 1.9 54.1 163 172.7 0.8 24.2 72 154.0 0.8 21.6 65

�� 3150.7 5.2 1070.0 5.3 34.0 102 1085.0 5.3 34.4 102 995.8 4.9 31.6 96

�� 229.1 0.4 82.6 0.4 36.1 109 117.6 0.6 51.3 152 29.0 0.1 12.6 38

�� !�� 1132.0 1.9 264.4 1.3 23.4 70 331.0 1.6 29.2 86 536.6 2.7 47.4 144

�� . "�� 498.9 0.8 82.2 0.4 16.5 50 160.6 0.8 32.2 95 256.0 1.3 51.3 155

�� #�� 291.9 0.5 34.8 0.2 11.9 36 103.3 0.5 35.4 105 153.7 0.8 52.7 160

�� 955.8 1.6 201.1 1.0 21.0 63 298.9 1.5 31.3 93 455.8 2.3 47.7 144

�� 1196.5 2.0 344.6 1.7 28.8 87 597.6 2.9 49.9 148 254.3 1.3 21.3 64

$�� '��' 228.7 0.4 103.6 0.5 45.3 137 79.4 0.4 34.7 103 45.6 0.2 19.9 60

%� �� 4507.8 7.4 1521.1 7.5 33.7 102 1811.1 8.8 40.2 119 1175.6 5.8 26.1 79

%�� 1814.1 3.0 455.6 2.3 25.1 76 558.9 2.7 30.8 91 799.5 4.0 44.1 134

�� 1157.3 1.9 324.0 1.6 28.0 84 597.3 2.9 51.6 153 236.0 1.2 20.4 62

&�� 2459.4 4.0 635.7 3.1 25.8 78 1008.1 4.9 41.0 121 815.6 4.1 33.2 100

&��#�� &�� 1132.1 1.9 213.5 1.1 18.9 57 541.3 2.6 47.8 141 377.2 1.9 33.3 101

&�'�� '�� 156.3 0.3 44.0 0.2 28.2 85 68.2 0.3 43.6 129 44.0 0.2 28.2 85

(� �� 162.5 0.3 53.2 0.3 32.7 99 49.6 0.2 30.5 90 59.7 0.3 36.7 111

Total��

16-34 35-54 55+


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 60955.5



Total 60955.5 100.0 20231.8 100.0 33.2 100 20603.9 100.0 33.8 100 20119.8 100.0 33.0 100

��

(�!� �� 993.3 1.6 206.2 1.0 20.8 63 249.2 1.2 25.1 74 537.9 2.7 54.2 164

(�!� �� 1046.1 1.7 276.7 1.4 26.5 80 429.2 2.1 41.0 121 340.1 1.7 32.5 99

(�!� &��-�� 367.0 0.6 91.1 0.5 24.8 75 161.7 0.8 44.1 130 114.2 0.6 31.1 94

(�!� &��-)� 273.3 0.4 94.7 0.5 34.6 104 84.6 0.4 31.0 92 94.0 0.5 34.4 104

(�!� (�� 778.1 1.3 214.5 1.1 27.6 83 252.3 1.2 32.4 96 311.3 1.5 40.0 121

(�!� (�� 271.6 0.4 76.8 0.4 28.3 85 58.7 0.3 21.6 64 136.1 0.7 50.1 152

(�!� �� 398.1 0.7 253.5 1.3 63.7 192 110.3 0.5 27.7 82 34.2 0.2 8.6 26

(�� ! 1764.9 2.9 542.5 2.7 30.7 93 601.5 2.9 34.1 101 620.8 3.1 35.2 107

�� 706.3 1.2 128.4 0.6 18.2 55 273.1 1.3 38.7 114 304.8 1.5 43.2 131

*�� #�� !�� 297.8 0.5 62.1 0.3 20.9 63 96.4 0.5 32.4 96 139.3 0.7 46.8 142

*�� '�� 758.2 1.2 215.1 1.1 28.4 85 263.1 1.3 34.7 103 279.9 1.4 36.9 112

*�� '��. �� 622.8 1.0 182.2 0.9 29.3 88 178.5 0.9 28.7 85 262.1 1.3 42.1 127

*�� '��. +�� !�� 919.0 1.5 187.5 0.9 20.4 61 310.1 1.5 33.7 100 421.4 2.1 45.9 139

,�� '�� 931.3 1.5 393.6 1.9 42.3 127 387.5 1.9 41.6 123 150.2 0.7 16.1 49

,�� 245.4 0.4 102.3 0.5 41.7 126 87.3 0.4 35.6 105 55.7 0.3 22.7 69

,��'�� 479.4 0.8 244.9 1.2 51.1 154 160.9 0.8 33.6 99 73.7 0.4 15.4 47

,�� 930.3 1.5 406.8 2.0 43.7 132 383.1 1.9 41.2 122 140.3 0.7 15.1 46

��& (-��) 1041.3 1.7 514.0 2.5 49.4 149 378.2 1.8 36.3 107 149.1 0.7 14.3 43

+�� 573.6 0.9 272.9 1.3 47.6 143 205.2 1.0 35.8 106 95.5 0.5 16.7 50

+�� +�� '��' 1656.6 2.7 646.3 3.2 39.0 118 563.0 2.7 34.0 101 447.3 2.2 27.0 82

+�� %�� 323.8 0.5 46.9 0.2 14.5 44 125.5 0.6 38.7 115 151.5 0.8 46.8 142

+�� 413.3 0.7 83.0 0.4 20.1 60 124.3 0.6 30.1 89 206.1 1.0 49.9 151

+�� '�� 344.1 0.6 74.1 0.4 21.5 65 99.6 0.5 28.9 86 170.4 0.8 49.5 150

+�� 251.0 0.4 31.4 0.2 12.5 38 45.1 0.2 18.0 53 174.5 0.9 69.5 211

+�� ./0�� !�� %�/� 2389.3 3.9 665.4 3.3 27.8 84 920.7 4.5 38.5 114 803.1 4.0 33.6 102

+�� 222.9 0.4 91.3 0.5 40.9 123 76.8 0.4 34.5 102 54.8 0.3 24.6 75

+��&�'�� 165.9 0.3 89.5 0.4 54.0 163 55.8 0.3 33.6 100 20.6 0.1 12.4 38

+��+��. ��/ !�� 232.1 0.4 91.2 0.5 39.3 118 74.7 0.4 32.2 95 66.3 0.3 28.5 86

+ �� 53.1 0.1 35.6 0.2 67.0 202 8.4 0.0 15.9 47 9.1 0.0 17.2 52

+ �� 328.8 0.5 198.8 1.0 60.5 182 96.9 0.5 29.5 87 33.1 0.2 10.1 31

.�� !��!�. �� 494.2 0.8 154.2 0.8 31.2 94 148.2 0.7 30.0 89 191.8 1.0 38.8 118

1�� 286.5 0.5 104.2 0.5 36.4 110 126.0 0.6 44.0 130 56.2 0.3 19.6 59

�� , �� 1 �� 2 ��

National Geographic Traveler 669.8 1.1 423.5 2.1 63.2 190 214.1 1.0 32.0 95 32.3 0.2 4.8 15

Playboy 853.4 1.4 482.6 2.4 56.5 170 313.5 1.5 36.7 109 57.4 0.3 6.7 20

�� 730.5 1.2 170.5 0.8 23.3 70 241.4 1.2 33.0 98 318.7 1.6 43.6 132

�� + ��!�� 1179.8 1.9 367.8 1.8 31.2 94 538.4 2.6 45.6 135 273.6 1.4 23.2 70

�� -��0�� 337.1 0.6 108.1 0.5 32.1 97 108.8 0.5 32.3 95 120.2 0.6 35.7 108

Total��

16-34 35-54 55+


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 60955.5



Total 60955.5 100.0 2485.3 100.0 4.1 100 34788.7 100.0 57.1 100 23681.6 100.0 38.9 100

��

Architectural Digest 155.8 0.3 * * * * 51.3 0.1 32.9 58 103.9 0.4 66.7 172

Burda 1783.9 2.9 48.5 2.0 2.7 67 844.9 2.4 47.4 83 890.5 3.8 49.9 128

Cosmopolitan 3013.4 4.9 104.8 4.2 3.5 85 1398.7 4.0 46.4 81 1509.9 6.4 50.1 129


Discovery 1349.8 2.2 95.4 3.8 7.1 173 659.8 1.9 48.9 86 594.6 2.5 44.0 113

Elle 648.3 1.1 31.4 1.3 4.8 119 253.5 0.7 39.1 69 363.4 1.5 56.1 144

Elle Decoration 196.7 0.3 4.6 0.2 2.3 57 53.2 0.2 27.0 47 139.0 0.6 70.7 182

Elle Girl 536.2 0.9 82.6 3.3 15.4 378 247.5 0.7 46.2 81 206.1 0.9 38.4 99

Esquire 373.6 0.6 14.7 0.6 3.9 96 93.5 0.3 25.0 44 265.4 1.1 71.0 183

Glamour 1168.9 1.9 62.4 2.5 5.3 131 537.3 1.5 46.0 81 569.1 2.4 48.7 125

GQ 426.3 0.7 25.7 1.0 6.0 148 136.9 0.4 32.1 56 263.8 1.1 61.9 159

Harper's Bazaar 257.9 0.4 19.0 0.8 7.4 181 78.9 0.2 30.6 54 160.1 0.7 62.1 160

InStyle 144.1 0.2 * * * * 39.2 0.1 27.2 48 104.0 0.4 72.2 186

Marie Claire 160.0 0.3 2.3 0.1 1.5 36 45.3 0.1 28.3 50 112.3 0.5 70.2 181

Maxim 1655.3 2.7 38.8 1.6 2.3 58 918.0 2.6 55.5 97 698.5 2.9 42.2 109

Men's Health 822.3 1.3 21.3 0.9 2.6 64 313.7 0.9 38.2 67 487.2 2.1 59.3 153


Psychologies 578.4 0.9 15.2 0.6 2.6 65 168.9 0.5 29.2 51 394.3 1.7 68.2 175

Quattroruote 207.5 0.3 0.4 0.0 0.2 5 81.5 0.2 39.3 69 125.6 0.5 60.5 156

Salon interior 235.8 0.4 3.2 0.1 1.3 33 123.7 0.4 52.5 92 108.9 0.5 46.2 119

Top Beauty 91.0 0.1 1.9 0.1 2.1 52 47.8 0.1 52.6 92 41.2 0.2 45.3 117

Top Gear 669.4 1.1 17.1 0.7 2.6 63 331.5 1.0 49.5 87 320.8 1.4 47.9 123

Verena 331.3 0.5 * * * * 136.5 0.4 41.2 72 192.8 0.8 58.2 150

Vogue 857.7 1.4 48.8 2.0 5.7 139 342.0 1.0 39.9 70 466.9 2.0 54.4 140

�� 315.9 0.5 9.6 0.4 3.0 74 164.0 0.5 51.9 91 142.3 0.6 45.0 116

�� 712.5 1.2 65.2 2.6 9.1 224 425.3 1.2 59.7 105 222.1 0.9 31.2 80

�� 3150.7 5.2 81.6 3.3 2.6 64 1671.8 4.8 53.1 93 1397.3 5.9 44.3 114

�� 229.1 0.4 1.0 0.0 0.4 11 69.0 0.2 30.1 53 159.1 0.7 69.4 179

�� !�� 1132.0 1.9 31.4 1.3 2.8 68 735.6 2.1 65.0 114 365.0 1.5 32.2 83

�� . "�� 498.9 0.8 6.7 0.3 1.3 33 340.1 1.0 68.2 119 152.0 0.6 30.5 78

�� #�� 291.9 0.5 12.3 0.5 4.2 103 203.5 0.6 69.7 122 76.1 0.3 26.1 67

�� 955.8 1.6 22.6 0.9 2.4 58 617.6 1.8 64.6 113 315.7 1.3 33.0 85

�� 1196.5 2.0 11.6 0.5 1.0 24 649.9 1.9 54.3 95 535.0 2.3 44.7 115

$�� '��' 228.7 0.4 5.6 0.2 2.4 60 108.5 0.3 47.5 83 114.6 0.5 50.1 129

%� �� 4507.8 7.4 76.0 3.1 1.7 41 2572.5 7.4 57.1 100 1859.4 7.9 41.2 106

%�� 1814.1 3.0 62.9 2.5 3.5 85 1122.0 3.2 61.9 108 629.1 2.7 34.7 89

�� 1157.3 1.9 6.3 0.3 0.5 13 596.3 1.7 51.5 90 554.8 2.3 47.9 123

&�� 2459.4 4.0 38.7 1.6 1.6 39 1134.6 3.3 46.1 81 1286.1 5.4 52.3 135

&��#�� &�� 1132.1 1.9 9.3 0.4 0.8 20 507.8 1.5 44.9 79 615.0 2.6 54.3 140

&�'�� '�� 156.3 0.3 4.5 0.2 2.9 70 100.4 0.3 64.2 113 51.4 0.2 32.9 85

(� �� 162.5 0.3 * * * * 118.1 0.3 72.7 127 42.9 0.2 26.4 68

Total��

�. � � � � ��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 60955.5



Total 60955.5 100.0 2485.3 100.0 4.1 100 34788.7 100.0 57.1 100 23681.6 100.0 38.9 100

��

(�!� �� 993.3 1.6 25.4 1.0 2.6 63 650.1 1.9 65.4 115 317.8 1.3 32.0 82

(�!� �� 1046.1 1.7 9.8 0.4 0.9 23 630.8 1.8 60.3 106 405.5 1.7 38.8 100

(�!� &��-�� 367.0 0.6 5.7 0.2 1.6 38 218.7 0.6 59.6 104 142.6 0.6 38.8 100

(�!� &��-)� 273.3 0.4 5.7 0.2 2.1 51 136.3 0.4 49.9 87 131.3 0.6 48.1 124

(�!� (�� 778.1 1.3 20.4 0.8 2.6 64 469.1 1.3 60.3 106 288.6 1.2 37.1 95

(�!� (�� 271.6 0.4 1.6 0.1 0.6 14 163.6 0.5 60.2 106 106.4 0.4 39.2 101

(�!� �� 398.1 0.7 15.9 0.6 4.0 98 162.1 0.5 40.7 71 220.1 0.9 55.3 142

(�� ! 1764.9 2.9 81.8 3.3 4.6 114 1151.7 3.3 65.3 114 531.3 2.2 30.1 77

�� 706.3 1.2 11.4 0.5 1.6 39 387.4 1.1 54.9 96 307.5 1.3 43.5 112

*�� #�� !�� 297.8 0.5 12.7 0.5 4.3 104 178.4 0.5 59.9 105 106.7 0.5 35.8 92

*�� '�� 758.2 1.2 24.8 1.0 3.3 80 520.0 1.5 68.6 120 213.4 0.9 28.1 72

*�� '��. �� 622.8 1.0 23.9 1.0 3.8 94 434.8 1.2 69.8 122 164.1 0.7 26.4 68

*�� '��. +�� !�� 919.0 1.5 35.3 1.4 3.8 94 644.8 1.9 70.2 123 238.9 1.0 26.0 67

,�� '�� 931.3 1.5 32.3 1.3 3.5 85 390.9 1.1 42.0 74 508.1 2.1 54.6 140

,�� 245.4 0.4 12.6 0.5 5.1 126 150.7 0.4 61.4 108 82.0 0.3 33.4 86

,��'�� 479.4 0.8 22.1 0.9 4.6 113 215.5 0.6 45.0 79 241.8 1.0 50.4 130

,�� 930.3 1.5 30.4 1.2 3.3 80 484.7 1.4 52.1 91 415.2 1.8 44.6 115

��& (-��) 1041.3 1.7 32.5 1.3 3.1 77 384.9 1.1 37.0 65 623.8 2.6 59.9 154

+�� 573.6 0.9 17.0 0.7 3.0 73 305.9 0.9 53.3 93 250.6 1.1 43.7 112

+�� +�� '��' 1656.6 2.7 45.7 1.8 2.8 68 969.8 2.8 58.5 103 641.1 2.7 38.7 100

+�� %�� 323.8 0.5 13.3 0.5 4.1 101 224.7 0.6 69.4 122 85.8 0.4 26.5 68

+�� 413.3 0.7 7.0 0.3 1.7 42 288.5 0.8 69.8 122 117.8 0.5 28.5 73

+�� '�� 344.1 0.6 10.9 0.4 3.2 78 257.6 0.7 74.9 131 75.6 0.3 22.0 57

+�� 251.0 0.4 4.4 0.2 1.8 43 183.4 0.5 73.0 128 63.2 0.3 25.2 65

+�� ./0�� !�� %�/� 2389.3 3.9 61.6 2.5 2.6 63 1525.7 4.4 63.9 112 802.0 3.4 33.6 86

+�� 222.9 0.4 6.1 0.2 2.7 67 134.4 0.4 60.3 106 82.3 0.3 36.9 95

+��&�'�� 165.9 0.3 11.5 0.5 6.9 170 120.1 0.3 72.4 127 34.4 0.1 20.7 53

+��+��. ��/ !�� 232.1 0.4 4.2 0.2 1.8 45 161.1 0.5 69.4 122 66.8 0.3 28.8 74

+ �� 53.1 0.1 * * * * 30.3 0.1 57.1 100 21.6 0.1 40.6 105

+ �� 328.8 0.5 15.1 0.6 4.6 113 153.2 0.4 46.6 82 160.5 0.7 48.8 126

.�� !��!�. �� 494.2 0.8 17.2 0.7 3.5 85 307.3 0.9 62.2 109 169.7 0.7 34.3 88

1�� 286.5 0.5 2.9 0.1 1.0 24 91.1 0.3 31.8 56 192.5 0.8 67.2 173

�� , �� 1 �� 2 ��


Playboy 853.4 1.4 49.5 2.0 5.8 142 442.3 1.3 51.8 91 361.7 1.5 42.4 109

�� 730.5 1.2 11.3 0.5 1.5 38 478.5 1.4 65.5 115 240.8 1.0 33.0 85

�� + ��!�� 1179.8 1.9 20.1 0.8 1.7 42 585.0 1.7 49.6 87 574.7 2.4 48.7 125

�� -��0�� 337.1 0.6 * * * * 204.9 0.6 60.8 106 127.9 0.5 37.9 98

Total��

�. � � � � ��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 60955.5



Total 60955.5 100.0 36667.0 100.0 60.2 100 24288.5 100.0 39.8 100

��


Burda 1783.9 2.9 1147.5 3.1 64.3 107 636.3 2.6 35.7 90

Cosmopolitan 3013.4 4.9 2123.1 5.8 70.5 117 890.4 3.7 29.5 74


Discovery 1349.8 2.2 920.8 2.5 68.2 113 428.9 1.8 31.8 80

Elle 648.3 1.1 484.1 1.3 74.7 124 164.2 0.7 25.3 64

Elle Decoration 196.7 0.3 144.7 0.4 73.6 122 52.0 0.2 26.4 66

Elle Girl 536.2 0.9 316.8 0.9 59.1 98 219.4 0.9 40.9 103

Esquire 373.6 0.6 306.1 0.8 81.9 136 67.5 0.3 18.1 45

Glamour 1168.9 1.9 813.6 2.2 69.6 116 355.2 1.5 30.4 76

GQ 426.3 0.7 313.8 0.9 73.6 122 112.5 0.5 26.4 66

Harper's Bazaar 257.9 0.4 178.6 0.5 69.2 115 79.4 0.3 30.8 77

InStyle 144.1 0.2 110.1 0.3 76.4 127 34.0 0.1 23.6 59

Marie Claire 160.0 0.3 123.9 0.3 77.4 129 36.1 0.1 22.6 57

Maxim 1655.3 2.7 1315.8 3.6 79.5 132 339.5 1.4 20.5 51

Men's Health 822.3 1.3 691.9 1.9 84.1 140 130.4 0.5 15.9 40


Psychologies 578.4 0.9 422.7 1.2 73.1 121 155.7 0.6 26.9 68

Quattroruote 207.5 0.3 168.0 0.5 81.0 135 39.5 0.2 19.0 48

Salon interior 235.8 0.4 187.7 0.5 79.6 132 48.0 0.2 20.4 51

Top Beauty 91.0 0.1 71.3 0.2 78.4 130 19.7 0.1 21.6 54

Top Gear 669.4 1.1 555.1 1.5 82.9 138 114.3 0.5 17.1 43

Verena 331.3 0.5 200.3 0.5 60.5 101 131.0 0.5 39.5 99

Vogue 857.7 1.4 565.1 1.5 65.9 110 292.5 1.2 34.1 86

�� 315.9 0.5 223.0 0.6 70.6 117 92.9 0.4 29.4 74

�� 712.5 1.2 464.2 1.3 65.1 108 248.4 1.0 34.9 87

�� 3150.7 5.2 2131.9 5.8 67.7 112 1018.8 4.2 32.3 81

�� 229.1 0.4 199.2 0.5 86.9 145 29.9 0.1 13.1 33

�� !�� 1132.0 1.9 652.8 1.8 57.7 96 479.2 2.0 42.3 106

�� . "�� 498.9 0.8 239.9 0.7 48.1 80 258.9 1.1 51.9 130

�� #�� 291.9 0.5 157.6 0.4 54.0 90 134.2 0.6 46.0 115

�� 955.8 1.6 526.2 1.4 55.0 92 429.7 1.8 45.0 113

�� 1196.5 2.0 840.2 2.3 70.2 117 356.3 1.5 29.8 75

$�� '��' 228.7 0.4 168.9 0.5 73.8 123 59.8 0.2 26.2 66

%� �� 4507.8 7.4 3406.5 9.3 75.6 126 1101.3 4.5 24.4 61

%�� 1814.1 3.0 1060.2 2.9 58.4 97 753.9 3.1 41.6 104

�� 1157.3 1.9 855.5 2.3 73.9 123 301.8 1.2 26.1 65

&�� 2459.4 4.0 1627.5 4.4 66.2 110 831.9 3.4 33.8 85

&��#�� &�� 1132.1 1.9 723.8 2.0 63.9 106 408.2 1.7 36.1 91

&�'�� '�� 156.3 0.3 101.5 0.3 65.0 108 54.8 0.2 35.0 88

(� �� 162.5 0.3 80.1 0.2 49.3 82 82.4 0.3 50.7 127

Total��

��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 60955.5



Total 60955.5 100.0 36667.0 100.0 60.2 100 24288.5 100.0 39.8 100

��

(�!� �� 993.3 1.6 497.8 1.4 50.1 83 495.5 2.0 49.9 125

(�!� �� 1046.1 1.7 677.5 1.8 64.8 108 368.6 1.5 35.2 88

(�!� &��-�� 367.0 0.6 223.9 0.6 61.0 101 143.1 0.6 39.0 98

(�!� &��-)� 273.3 0.4 147.5 0.4 54.0 90 125.8 0.5 46.0 116

(�!� (�� 778.1 1.3 433.5 1.2 55.7 93 344.7 1.4 44.3 111

(�!� (�� 271.6 0.4 122.0 0.3 44.9 75 149.6 0.6 55.1 138

(�!� �� 398.1 0.7 263.2 0.7 66.1 110 134.9 0.6 33.9 85

(�� ! 1764.9 2.9 982.4 2.7 55.7 93 782.5 3.2 44.3 111

�� 706.3 1.2 404.3 1.1 57.2 95 302.0 1.2 42.8 107

*�� #�� !�� 297.8 0.5 159.6 0.4 53.6 89 138.2 0.6 46.4 116

*�� '�� 758.2 1.2 418.1 1.1 55.1 92 340.1 1.4 44.9 113

*�� '��. �� 622.8 1.0 325.5 0.9 52.3 87 297.3 1.2 47.7 120

*�� '��. +�� !�� 919.0 1.5 505.2 1.4 55.0 91 413.8 1.7 45.0 113

,�� '�� 931.3 1.5 763.4 2.1 82.0 136 167.9 0.7 18.0 45

,�� 245.4 0.4 156.2 0.4 63.7 106 89.1 0.4 36.3 91

,��'�� 479.4 0.8 348.9 1.0 72.8 121 130.6 0.5 27.2 68

,�� 930.3 1.5 788.7 2.2 84.8 141 141.6 0.6 15.2 38

��& (-��) 1041.3 1.7 784.3 2.1 75.3 125 257.0 1.1 24.7 62

+�� 573.6 0.9 392.8 1.1 68.5 114 180.8 0.7 31.5 79

+�� +�� '��' 1656.6 2.7 1045.5 2.9 63.1 105 611.1 2.5 36.9 93

+�� %�� 323.8 0.5 166.0 0.5 51.3 85 157.8 0.6 48.7 122

+�� 413.3 0.7 192.3 0.5 46.5 77 221.0 0.9 53.5 134

+�� '�� 344.1 0.6 164.6 0.4 47.8 80 179.5 0.7 52.2 131

+�� 251.0 0.4 127.7 0.3 50.9 85 123.3 0.5 49.1 123

+�� ./0�� !�� %�/� 2389.3 3.9 1513.1 4.1 63.3 105 876.2 3.6 36.7 92

+�� 222.9 0.4 142.8 0.4 64.1 106 80.1 0.3 35.9 90

+��&�'�� 165.9 0.3 127.6 0.3 76.9 128 38.3 0.2 23.1 58

+��+��. ��/ !�� 232.1 0.4 159.7 0.4 68.8 114 72.5 0.3 31.2 78

+ �� 53.1 0.1 18.6 0.1 34.9 58 34.5 0.1 65.1 163

+ �� 328.8 0.5 210.7 0.6 64.1 107 118.1 0.5 35.9 90

.�� !��!�. �� 494.2 0.8 260.3 0.7 52.7 88 233.9 1.0 47.3 119

1�� 286.5 0.5 230.5 0.6 80.5 134 56.0 0.2 19.5 49

�� , �� 1 �� 2 ��


Playboy 853.4 1.4 625.0 1.7 73.2 122 228.4 0.9 26.8 67

�� 730.5 1.2 393.9 1.1 53.9 90 336.6 1.4 46.1 116

�� + ��!�� 1179.8 1.9 836.8 2.3 70.9 118 343.0 1.4 29.1 73

�� -��0�� 337.1 0.6 218.5 0.6 64.8 108 118.7 0.5 35.2 88

Total��

��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 60955.5



Total 60955.5 100.0 12279.8 100.0 20.1 100 23813.5 100.0 39.1 100 13921.7 100.0 22.8 100

��


Burda 1783.9 2.9 328.6 2.7 18.4 91 701.6 2.9 39.3 101 483.5 3.5 27.1 119

Cosmopolitan 3013.4 4.9 722.2 5.9 24.0 119 1393.9 5.9 46.3 118 647.0 4.6 21.5 94


Discovery 1349.8 2.2 379.8 3.1 28.1 140 598.1 2.5 44.3 113 217.0 1.6 16.1 70

Elle 648.3 1.1 147.0 1.2 22.7 113 318.1 1.3 49.1 126 126.2 0.9 19.5 85

Elle Decoration 196.7 0.3 56.6 0.5 28.8 143 86.1 0.4 43.8 112 26.5 0.2 13.5 59

Elle Girl 536.2 0.9 104.5 0.9 19.5 97 263.0 1.1 49.1 126 114.2 0.8 21.3 93

Esquire 373.6 0.6 138.4 1.1 37.0 184 173.0 0.7 46.3 119 46.8 0.3 12.5 55

Glamour 1168.9 1.9 265.9 2.2 22.7 113 591.7 2.5 50.6 130 221.1 1.6 18.9 83

GQ 426.3 0.7 135.7 1.1 31.8 158 220.4 0.9 51.7 132 45.8 0.3 10.8 47

Harper's Bazaar 257.9 0.4 75.2 0.6 29.1 145 126.0 0.5 48.8 125 48.4 0.3 18.8 82

InStyle 144.1 0.2 48.2 0.4 33.5 166 53.7 0.2 37.3 95 40.0 0.3 27.8 122

Marie Claire 160.0 0.3 47.4 0.4 29.7 147 73.5 0.3 45.9 118 24.3 0.2 15.2 66

Maxim 1655.3 2.7 460.2 3.7 27.8 138 812.3 3.4 49.1 126 260.8 1.9 15.8 69

Men's Health 822.3 1.3 253.8 2.1 30.9 153 394.6 1.7 48.0 123 141.3 1.0 17.2 75


Psychologies 578.4 0.9 152.1 1.2 26.3 131 255.9 1.1 44.2 113 119.6 0.9 20.7 91

Quattroruote 207.5 0.3 71.2 0.6 34.3 170 89.8 0.4 43.3 111 26.5 0.2 12.7 56

Salon interior 235.8 0.4 67.4 0.5 28.6 142 82.5 0.3 35.0 90 63.1 0.5 26.8 117

Top Beauty 91.0 0.1 19.6 0.2 21.5 107 41.8 0.2 46.0 118 12.6 0.1 13.8 61

Top Gear 669.4 1.1 228.6 1.9 34.1 169 296.4 1.2 44.3 113 85.9 0.6 12.8 56

Verena 331.3 0.5 75.9 0.6 22.9 114 108.4 0.5 32.7 84 99.1 0.7 29.9 131

Vogue 857.7 1.4 234.1 1.9 27.3 135 396.5 1.7 46.2 118 143.4 1.0 16.7 73

�� 315.9 0.5 86.2 0.7 27.3 135 123.5 0.5 39.1 100 64.2 0.5 20.3 89

�� 712.5 1.2 125.4 1.0 17.6 87 367.6 1.5 51.6 132 132.3 1.0 18.6 81

�� 3150.7 5.2 713.8 5.8 22.7 112 1393.5 5.9 44.2 113 656.7 4.7 20.8 91

�� 229.1 0.4 87.7 0.7 38.3 190 84.8 0.4 37.0 95 27.6 0.2 12.1 53

�� !�� 1132.0 1.9 150.8 1.2 13.3 66 514.4 2.2 45.4 116 283.2 2.0 25.0 110

�� . "�� 498.9 0.8 58.3 0.5 11.7 58 177.2 0.7 35.5 91 158.2 1.1 31.7 139

�� #�� 291.9 0.5 32.8 0.3 11.2 56 110.9 0.5 38.0 97 82.8 0.6 28.4 124

�� 955.8 1.6 139.2 1.1 14.6 72 377.8 1.6 39.5 101 257.4 1.8 26.9 118

�� 1196.5 2.0 233.0 1.9 19.5 97 564.7 2.4 47.2 121 280.3 2.0 23.4 103

$�� '��' 228.7 0.4 58.7 0.5 25.7 127 118.0 0.5 51.6 132 43.8 0.3 19.1 84

%� �� 4507.8 7.4 1156.6 9.4 25.7 127 1995.7 8.4 44.3 113 886.4 6.4 19.7 86

%�� 1814.1 3.0 290.8 2.4 16.0 80 771.6 3.2 42.5 109 452.2 3.2 24.9 109

�� 1157.3 1.9 262.7 2.1 22.7 113 528.6 2.2 45.7 117 244.1 1.8 21.1 92

&�� 2459.4 4.0 544.0 4.4 22.1 110 1046.2 4.4 42.5 109 533.3 3.8 21.7 95

&��#�� &�� 1132.1 1.9 212.8 1.7 18.8 93 491.9 2.1 43.5 111 259.7 1.9 22.9 100

&�'�� '�� 156.3 0.3 11.3 0.1 7.2 36 65.2 0.3 41.7 107 40.7 0.3 26.1 114

(� �� 162.5 0.3 13.6 0.1 8.4 42 53.4 0.2 32.9 84 58.3 0.4 35.9 157

Total��

� 25% �� 25 - 50% �� 50 - 75% ��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 60955.5



Total 60955.5 100.0 12279.8 100.0 20.1 100 23813.5 100.0 39.1 100 13921.7 100.0 22.8 100

��

(�!� �� 993.3 1.6 130.8 1.1 13.2 65 390.0 1.6 39.3 101 287.3 2.1 28.9 127

(�!� �� 1046.1 1.7 170.3 1.4 16.3 81 450.1 1.9 43.0 110 267.2 1.9 25.5 112

(�!� &��-�� 367.0 0.6 61.9 0.5 16.9 84 141.1 0.6 38.5 98 114.9 0.8 31.3 137

(�!� &��-)� 273.3 0.4 47.6 0.4 17.4 86 124.2 0.5 45.4 116 61.6 0.4 22.5 99

(�!� (�� 778.1 1.3 120.7 1.0 15.5 77 327.4 1.4 42.1 108 188.7 1.4 24.3 106

(�!� (�� 271.6 0.4 42.1 0.3 15.5 77 87.7 0.4 32.3 83 84.9 0.6 31.2 137

(�!� �� 398.1 0.7 61.4 0.5 15.4 77 189.7 0.8 47.7 122 107.5 0.8 27.0 118

(�� ! 1764.9 2.9 255.9 2.1 14.5 72 695.2 2.9 39.4 101 546.0 3.9 30.9 135

�� 706.3 1.2 111.1 0.9 15.7 78 299.7 1.3 42.4 109 172.3 1.2 24.4 107

*�� #�� !�� 297.8 0.5 58.4 0.5 19.6 97 110.5 0.5 37.1 95 82.3 0.6 27.6 121

*�� '�� 758.2 1.2 108.6 0.9 14.3 71 302.2 1.3 39.9 102 203.3 1.5 26.8 117

*�� '��. �� 622.8 1.0 100.8 0.8 16.2 80 239.0 1.0 38.4 98 158.8 1.1 25.5 112

*�� '��. +�� !�� 919.0 1.5 114.3 0.9 12.4 62 356.2 1.5 38.8 99 259.6 1.9 28.3 124

,�� '�� 931.3 1.5 311.4 2.5 33.4 166 400.2 1.7 43.0 110 110.9 0.8 11.9 52

,�� 245.4 0.4 51.5 0.4 21.0 104 124.3 0.5 50.7 130 45.7 0.3 18.6 82

,��'�� 479.4 0.8 104.6 0.9 21.8 108 211.0 0.9 44.0 113 109.9 0.8 22.9 100

,�� 930.3 1.5 283.3 2.3 30.5 151 431.0 1.8 46.3 119 126.9 0.9 13.6 60

��& (-��) 1041.3 1.7 338.8 2.8 32.5 161 465.4 2.0 44.7 114 158.8 1.1 15.2 67

+�� 573.6 0.9 56.9 0.5 9.9 49 295.6 1.2 51.5 132 165.0 1.2 28.8 126

+�� +�� '��' 1656.6 2.7 318.4 2.6 19.2 95 709.1 3.0 42.8 110 417.0 3.0 25.2 110

+�� %�� 323.8 0.5 42.3 0.3 13.1 65 111.5 0.5 34.4 88 101.7 0.7 31.4 138

+�� 413.3 0.7 62.1 0.5 15.0 75 151.8 0.6 36.7 94 112.5 0.8 27.2 119

+�� '�� 344.1 0.6 50.0 0.4 14.5 72 111.5 0.5 32.4 83 121.3 0.9 35.3 154

+�� 251.0 0.4 40.8 0.3 16.3 81 86.6 0.4 34.5 88 69.3 0.5 27.6 121

+�� ./0�� !�� %�/� 2389.3 3.9 408.4 3.3 17.1 85 1070.3 4.5 44.8 115 595.0 4.3 24.9 109

+�� 222.9 0.4 43.5 0.4 19.5 97 110.1 0.5 49.4 126 47.4 0.3 21.3 93

+��&�'�� 165.9 0.3 22.5 0.2 13.6 67 71.6 0.3 43.2 111 56.7 0.4 34.2 150

+��+��. ��/ !�� 232.1 0.4 29.5 0.2 12.7 63 109.1 0.5 47.0 120 50.7 0.4 21.9 96

+ �� 53.1 0.1 3.2 0.0 6.0 30 17.4 0.1 32.7 84 9.8 0.1 18.4 81

+ �� 328.8 0.5 45.1 0.4 13.7 68 160.7 0.7 48.9 125 79.1 0.6 24.0 105

.�� !��!�. �� 494.2 0.8 86.8 0.7 17.6 87 216.7 0.9 43.9 112 117.1 0.8 23.7 104

1�� 286.5 0.5 92.1 0.8 32.2 160 114.5 0.5 40.0 102 55.1 0.4 19.2 84

�� , �� 1 �� 2 ��


Playboy 853.4 1.4 225.0 1.8 26.4 131 416.1 1.7 48.8 125 154.7 1.1 18.1 79

�� 730.5 1.2 136.6 1.1 18.7 93 299.4 1.3 41.0 105 168.7 1.2 23.1 101

�� + ��!�� 1179.8 1.9 276.6 2.3 23.4 116 489.8 2.1 41.5 106 280.3 2.0 23.8 104

�� -��0�� 337.1 0.6 38.3 0.3 11.4 56 151.5 0.6 44.9 115 78.9 0.6 23.4 103

Total��

� 25% �� 25 - 50% �� 50 - 75% ��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 60955.5



Total 60955.5 100.0 5886.3 100.0 9.7 100 5054.2 100.0 8.3 100

��


Burda 1783.9 2.9 178.1 3.0 10.0 103 92.1 1.8 5.2 62

Cosmopolitan 3013.4 4.9 124.4 2.1 4.1 43 126.0 2.5 4.2 50


Discovery 1349.8 2.2 68.1 1.2 5.0 52 86.7 1.7 6.4 77

Elle 648.3 1.1 34.3 0.6 5.3 55 22.7 0.4 3.5 42

Elle Decoration 196.7 0.3 17.8 0.3 9.0 93 9.7 0.2 4.9 59

Elle Girl 536.2 0.9 16.4 0.3 3.1 32 38.0 0.8 7.1 85

Esquire 373.6 0.6 8.4 0.1 2.3 23 7.0 0.1 1.9 23

Glamour 1168.9 1.9 42.2 0.7 3.6 37 48.0 1.0 4.1 50

GQ 426.3 0.7 9.8 0.2 2.3 24 14.5 0.3 3.4 41

Harper's Bazaar 257.9 0.4 4.6 0.1 1.8 19 3.8 0.1 1.5 18

InStyle 144.1 0.2 0.8 0.0 0.5 5 1.4 0.0 0.9 11

Marie Claire 160.0 0.3 11.3 0.2 7.1 73 3.5 0.1 2.2 26

Maxim 1655.3 2.7 65.8 1.1 4.0 41 56.1 1.1 3.4 41

Men's Health 822.3 1.3 10.5 0.2 1.3 13 22.1 0.4 2.7 32


Psychologies 578.4 0.9 22.6 0.4 3.9 40 28.2 0.6 4.9 59

Quattroruote 207.5 0.3 11.1 0.2 5.4 56 8.9 0.2 4.3 51

Salon interior 235.8 0.4 9.4 0.2 4.0 41 13.3 0.3 5.7 68

Top Beauty 91.0 0.1 4.1 0.1 4.6 47 12.9 0.3 14.1 170

Top Gear 669.4 1.1 24.6 0.4 3.7 38 33.9 0.7 5.1 61

Verena 331.3 0.5 39.4 0.7 11.9 123 8.5 0.2 2.6 31

Vogue 857.7 1.4 38.2 0.6 4.5 46 45.6 0.9 5.3 64

�� 315.9 0.5 28.2 0.5 8.9 92 13.9 0.3 4.4 53

�� 712.5 1.2 26.4 0.4 3.7 38 60.8 1.2 8.5 103

�� 3150.7 5.2 210.4 3.6 6.7 69 176.4 3.5 5.6 68

�� 229.1 0.4 14.0 0.2 6.1 63 15.1 0.3 6.6 79

�� !�� 1132.0 1.9 128.8 2.2 11.4 118 54.8 1.1 4.8 58

�� . "�� 498.9 0.8 65.4 1.1 13.1 136 39.7 0.8 8.0 96

�� #�� 291.9 0.5 46.8 0.8 16.0 166 18.5 0.4 6.4 77

�� 955.8 1.6 119.9 2.0 12.5 130 61.6 1.2 6.4 78

�� 1196.5 2.0 82.9 1.4 6.9 72 35.6 0.7 3.0 36

$�� '��' 228.7 0.4 6.3 0.1 2.7 28 1.9 0.0 0.8 10

%� �� 4507.8 7.4 221.2 3.8 4.9 51 247.9 4.9 5.5 66

%�� 1814.1 3.0 186.0 3.2 10.3 106 113.5 2.2 6.3 75

�� 1157.3 1.9 71.0 1.2 6.1 64 51.0 1.0 4.4 53

&�� 2459.4 4.0 203.7 3.5 8.3 86 132.2 2.6 5.4 65

&��#�� &�� 1132.1 1.9 106.8 1.8 9.4 98 60.8 1.2 5.4 65

&�'�� '�� 156.3 0.3 34.5 0.6 22.1 228 4.6 0.1 2.9 35

(� �� 162.5 0.3 31.3 0.5 19.3 199 5.9 0.1 3.6 44

Total��

�� 75% ��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 60955.5



Total 60955.5 100.0 5886.3 100.0 9.7 100 5054.2 100.0 8.3 100

��

(�!� �� 993.3 1.6 117.4 2.0 11.8 122 67.7 1.3 6.8 82

(�!� �� 1046.1 1.7 106.7 1.8 10.2 106 51.9 1.0 5.0 60

(�!� &��-�� 367.0 0.6 29.3 0.5 8.0 83 19.6 0.4 5.4 65

(�!� &��-)� 273.3 0.4 29.7 0.5 10.9 113 10.2 0.2 3.8 45

(�!� (�� 778.1 1.3 96.6 1.6 12.4 129 44.6 0.9 5.7 69

(�!� (�� 271.6 0.4 25.3 0.4 9.3 97 31.7 0.6 11.7 141

(�!� �� 398.1 0.7 31.9 0.5 8.0 83 7.5 0.1 1.9 23

(�� ! 1764.9 2.9 168.6 2.9 9.6 99 99.2 2.0 5.6 68

�� 706.3 1.2 79.9 1.4 11.3 117 43.2 0.9 6.1 74

*�� #�� !�� 297.8 0.5 31.8 0.5 10.7 111 14.7 0.3 4.9 60

*�� '�� 758.2 1.2 87.9 1.5 11.6 120 56.2 1.1 7.4 89

*�� '��. �� 622.8 1.0 82.9 1.4 13.3 138 41.4 0.8 6.6 80

*�� '��. +�� !�� 919.0 1.5 131.8 2.2 14.3 148 57.1 1.1 6.2 75

,�� '�� 931.3 1.5 36.8 0.6 3.9 41 72.0 1.4 7.7 93

,�� 245.4 0.4 13.3 0.2 5.4 56 10.6 0.2 4.3 52

,��'�� 479.4 0.8 39.1 0.7 8.2 84 14.8 0.3 3.1 37

,�� 930.3 1.5 57.1 1.0 6.1 64 32.0 0.6 3.4 41

��& (-��) 1041.3 1.7 36.1 0.6 3.5 36 42.3 0.8 4.1 49

+�� 573.6 0.9 32.0 0.5 5.6 58 24.1 0.5 4.2 51

+�� +�� '��' 1656.6 2.7 145.6 2.5 8.8 91 66.5 1.3 4.0 48

+�� %�� 323.8 0.5 53.6 0.9 16.5 171 14.8 0.3 4.6 55

+�� 413.3 0.7 52.5 0.9 12.7 132 34.4 0.7 8.3 100

+�� '�� 344.1 0.6 49.0 0.8 14.2 147 12.3 0.2 3.6 43

+�� 251.0 0.4 40.7 0.7 16.2 168 13.6 0.3 5.4 66

+�� ./0�� !�� %�/� 2389.3 3.9 202.8 3.4 8.5 88 112.8 2.2 4.7 57

+�� 222.9 0.4 17.7 0.3 7.9 82 4.2 0.1 1.9 23

+��&�'�� 165.9 0.3 12.7 0.2 7.7 79 2.4 0.0 1.4 17

+��+��. ��/ !�� 232.1 0.4 21.8 0.4 9.4 97 21.0 0.4 9.0 109

+ �� 53.1 0.1 2.2 0.0 4.1 42 20.6 0.4 38.8 467

+ �� 328.8 0.5 31.9 0.5 9.7 101 12.1 0.2 3.7 44

.�� !��!�. �� 494.2 0.8 49.0 0.8 9.9 103 24.5 0.5 5.0 60

1�� 286.5 0.5 11.2 0.2 3.9 41 13.5 0.3 4.7 57

�� , �� 1 �� 2 ��


Playboy 853.4 1.4 29.1 0.5 3.4 35 28.6 0.6 3.3 40

�� 730.5 1.2 74.6 1.3 10.2 106 51.2 1.0 7.0 85

�� + ��!�� 1179.8 1.9 82.5 1.4 7.0 72 50.7 1.0 4.3 52

�� -��0�� 337.1 0.6 55.7 0.9 16.5 171 12.6 0.2 3.7 45

Total��

�� 75% ��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 60955.5



Total 60955.5 100.0 8538.4 100.0 14.0 100 10729.6 100.0 17.6 100 4957.6 100.0 8.1 100 10872.3 100.0 17.8 100

��

Architectural Digest 155.8 0.3 65.4 0.8 42.0 300 43.0 0.4 27.6 157 8.4 0.2 5.4 66 2.8 0.0 1.8 10

Burda 1783.9 2.9 286.2 3.4 16.0 115 388.9 3.6 21.8 124 213.7 4.3 12.0 147 205.6 1.9 11.5 65

Cosmopolitan 3013.4 4.9 495.2 5.8 16.4 117 769.3 7.2 25.5 145 346.9 7.0 11.5 142 453.3 4.2 15.0 84

Cosmopolitan Shopping 418.4 0.7 59.4 0.7 14.2 101 99.9 0.9 23.9 136 31.1 0.6 7.4 92 59.5 0.5 14.2 80

Discovery 1349.8 2.2 257.0 3.0 19.0 136 302.7 2.8 22.4 127 101.7 2.1 7.5 93 226.5 2.1 16.8 94

Elle 648.3 1.1 133.5 1.6 20.6 147 186.9 1.7 28.8 164 62.2 1.3 9.6 118 89.4 0.8 13.8 77

Elle Decoration 196.7 0.3 49.3 0.6 25.0 179 57.3 0.5 29.1 165 20.8 0.4 10.6 130 11.0 0.1 5.6 31

Elle Girl 536.2 0.9 77.2 0.9 14.4 103 106.5 1.0 19.9 113 37.2 0.8 6.9 85 81.1 0.7 15.1 85

Esquire 373.6 0.6 130.7 1.5 35.0 250 115.8 1.1 31.0 176 34.8 0.7 9.3 115 18.1 0.2 4.8 27

Glamour 1168.9 1.9 234.1 2.7 20.0 143 292.9 2.7 25.1 142 114.7 2.3 9.8 121 156.0 1.4 13.3 75

GQ 426.3 0.7 114.8 1.3 26.9 192 113.7 1.1 26.7 152 34.6 0.7 8.1 100 38.7 0.4 9.1 51

Harper's Bazaar 257.9 0.4 64.4 0.8 24.9 178 60.8 0.6 23.6 134 36.6 0.7 14.2 174 15.4 0.1 6.0 34

InStyle 144.1 0.2 23.4 0.3 16.2 116 47.3 0.4 32.8 186 21.7 0.4 15.0 185 15.0 0.1 10.4 58

Marie Claire 160.0 0.3 39.7 0.5 24.8 177 41.8 0.4 26.2 149 20.0 0.4 12.5 154 17.1 0.2 10.7 60

Maxim 1655.3 2.7 401.1 4.7 24.2 173 370.7 3.5 22.4 127 143.1 2.9 8.6 106 369.1 3.4 22.3 125

Men's Health 822.3 1.3 236.0 2.8 28.7 205 244.0 2.3 29.7 169 87.2 1.8 10.6 130 104.9 1.0 12.8 72

National Geographic �� 2056.6 3.4 484.4 5.7 23.6 168 545.9 5.1 26.5 151 222.2 4.5 10.8 133 237.4 2.2 11.5 65

Psychologies 578.4 0.9 122.3 1.4 21.2 151 202.0 1.9 34.9 198 41.1 0.8 7.1 87 40.4 0.4 7.0 39

Quattroruote 207.5 0.3 59.8 0.7 28.8 206 53.4 0.5 25.7 146 27.8 0.6 13.4 165 24.8 0.2 11.9 67

Salon interior 235.8 0.4 77.6 0.9 32.9 235 50.7 0.5 21.5 122 28.9 0.6 12.3 151 24.4 0.2 10.3 58

Top Beauty 91.0 0.1 23.9 0.3 26.3 188 20.8 0.2 22.9 130 5.1 0.1 5.6 69 17.7 0.2 19.5 109

Top Gear 669.4 1.1 178.7 2.1 26.7 191 191.1 1.8 28.5 162 59.5 1.2 8.9 109 101.3 0.9 15.1 85

Verena 331.3 0.5 45.2 0.5 13.7 97 87.8 0.8 26.5 150 24.1 0.5 7.3 89 34.9 0.3 10.5 59

Vogue 857.7 1.4 167.2 2.0 19.5 139 223.3 2.1 26.0 148 66.0 1.3 7.7 95 100.2 0.9 11.7 65

�� 315.9 0.5 72.9 0.9 23.1 165 66.8 0.6 21.1 120 26.4 0.5 8.3 103 46.7 0.4 14.8 83

�� 712.5 1.2 105.5 1.2 14.8 106 130.5 1.2 18.3 104 59.6 1.2 8.4 103 149.6 1.4 21.0 118

�� 3150.7 5.2 532.4 6.2 16.9 121 722.6 6.7 22.9 130 297.8 6.0 9.5 116 518.0 4.8 16.4 92

�� 229.1 0.4 129.9 1.5 56.7 405 28.3 0.3 12.4 70 8.4 0.2 3.7 45 19.3 0.2 8.4 47

�� !�� 1132.0 1.9 130.9 1.5 11.6 83 210.6 2.0 18.6 106 85.5 1.7 7.6 93 209.0 1.9 18.5 104

�� . "�� 498.9 0.8 54.5 0.6 10.9 78 70.6 0.7 14.2 80 41.6 0.8 8.3 102 67.8 0.6 13.6 76

�� #�� 291.9 0.5 24.4 0.3 8.4 60 45.9 0.4 15.7 89 16.6 0.3 5.7 70 68.2 0.6 23.4 131

�� 955.8 1.6 117.0 1.4 12.2 87 163.0 1.5 17.1 97 69.8 1.4 7.3 90 160.3 1.5 16.8 94

�� 1196.5 2.0 183.5 2.1 15.3 110 300.5 2.8 25.1 143 126.4 2.5 10.6 130 195.9 1.8 16.4 92

$�� '��' 228.7 0.4 65.7 0.8 28.7 205 49.5 0.5 21.6 123 15.9 0.3 7.0 86 34.3 0.3 15.0 84

%� �� 4507.8 7.4 927.1 10.9 20.6 147 883.2 8.2 19.6 111 339.7 6.9 7.5 93 1158.9 10.7 25.7 144

%�� 1814.1 3.0 221.2 2.6 12.2 87 281.4 2.6 15.5 88 155.2 3.1 8.6 105 388.7 3.6 21.4 120

�� 1157.3 1.9 271.5 3.2 23.5 167 292.5 2.7 25.3 144 86.8 1.8 7.5 92 181.1 1.7 15.7 88

&�� 2459.4 4.0 419.3 4.9 17.0 122 610.4 5.7 24.8 141 256.0 5.2 10.4 128 291.3 2.7 11.8 66

&��#�� &�� 1132.1 1.9 180.4 2.1 15.9 114 278.8 2.6 24.6 140 116.5 2.3 10.3 127 119.1 1.1 10.5 59

&�'�� '�� 156.3 0.3 25.6 0.3 16.4 117 33.0 0.3 21.1 120 9.7 0.2 6.2 77 31.1 0.3 19.9 111

(� �� 162.5 0.3 15.6 0.2 9.6 69 21.0 0.2 12.9 73 18.3 0.4 11.2 138 25.0 0.2 15.4 86

Total!�� " ��

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NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 60955.5



Total 60955.5 100.0 8538.4 100.0 14.0 100 10729.6 100.0 17.6 100 4957.6 100.0 8.1 100 10872.3 100.0 17.8 100

��

(�!� �� 993.3 1.6 84.3 1.0 8.5 61 130.7 1.2 13.2 75 70.4 1.4 7.1 87 202.4 1.9 20.4 114

(�!� �� 1046.1 1.7 119.4 1.4 11.4 82 247.8 2.3 23.7 135 111.2 2.2 10.6 131 175.9 1.6 16.8 94

(�!� &��-�� 367.0 0.6 50.4 0.6 13.7 98 61.7 0.6 16.8 96 41.7 0.8 11.4 140 62.9 0.6 17.1 96

(�!� &��-)� 273.3 0.4 36.8 0.4 13.5 96 64.6 0.6 23.6 134 17.1 0.3 6.3 77 28.0 0.3 10.3 58

(�!� (�� 778.1 1.3 96.6 1.1 12.4 89 134.8 1.3 17.3 98 45.6 0.9 5.9 72 148.7 1.4 19.1 107

(�!� (�� 271.6 0.4 28.0 0.3 10.3 74 44.8 0.4 16.5 94 12.2 0.2 4.5 55 35.9 0.3 13.2 74

(�!� �� 398.1 0.7 59.0 0.7 14.8 106 111.2 1.0 27.9 159 34.1 0.7 8.6 105 50.5 0.5 12.7 71

(�� ! 1764.9 2.9 183.8 2.2 10.4 74 243.1 2.3 13.8 78 194.3 3.9 11.0 135 337.1 3.1 19.1 107

�� 706.3 1.2 124.2 1.5 17.6 126 125.7 1.2 17.8 101 48.3 1.0 6.8 84 89.3 0.8 12.6 71

*�� #�� !�� 297.8 0.5 42.4 0.5 14.2 102 52.3 0.5 17.6 100 27.1 0.5 9.1 112 34.0 0.3 11.4 64

*�� '�� 758.2 1.2 79.2 0.9 10.4 75 116.4 1.1 15.3 87 70.1 1.4 9.2 114 139.9 1.3 18.5 103

*�� '��. �� 622.8 1.0 65.8 0.8 10.6 75 73.5 0.7 11.8 67 68.2 1.4 10.9 135 107.1 1.0 17.2 96

*�� '��. +�� !�� 919.0 1.5 104.3 1.2 11.4 81 103.5 1.0 11.3 64 100.1 2.0 10.9 134 183.0 1.7 19.9 112

,�� '�� 931.3 1.5 228.1 2.7 24.5 175 243.2 2.3 26.1 148 63.7 1.3 6.8 84 212.3 2.0 22.8 128

,�� 245.4 0.4 47.1 0.6 19.2 137 47.2 0.4 19.2 109 25.0 0.5 10.2 125 32.1 0.3 13.1 73

,��'�� 479.4 0.8 77.8 0.9 16.2 116 164.4 1.5 34.3 195 28.0 0.6 5.8 72 77.3 0.7 16.1 90

,�� 930.3 1.5 233.4 2.7 25.1 179 226.5 2.1 24.3 138 70.2 1.4 7.5 93 245.8 2.3 26.4 148

��& (-��) 1041.3 1.7 276.6 3.2 26.6 190 246.4 2.3 23.7 134 116.6 2.4 11.2 138 120.4 1.1 11.6 65

+�� 573.6 0.9 87.7 1.0 15.3 109 114.3 1.1 19.9 113 82.9 1.7 14.4 178 97.0 0.9 16.9 95

+�� +�� '��' 1656.6 2.7 230.5 2.7 13.9 99 303.8 2.8 18.3 104 157.6 3.2 9.5 117 322.2 3.0 19.5 109

+�� %�� 323.8 0.5 35.2 0.4 10.9 78 34.8 0.3 10.8 61 35.7 0.7 11.0 136 58.9 0.5 18.2 102

+�� 413.3 0.7 50.2 0.6 12.1 87 45.5 0.4 11.0 63 34.1 0.7 8.2 101 55.9 0.5 13.5 76

+�� '�� 344.1 0.6 36.4 0.4 10.6 76 22.3 0.2 6.5 37 33.9 0.7 9.9 121 69.8 0.6 20.3 114

+�� 251.0 0.4 27.1 0.3 10.8 77 18.3 0.2 7.3 41 25.9 0.5 10.3 127 55.8 0.5 22.2 125

+�� ./0�� !�� %�/� 2389.3 3.9 299.8 3.5 12.5 90 448.9 4.2 18.8 107 219.3 4.4 9.2 113 500.0 4.6 20.9 117

+�� 222.9 0.4 46.6 0.5 20.9 149 66.5 0.6 29.8 170 3.1 0.1 1.4 17 26.1 0.2 11.7 66

+��&�'�� 165.9 0.3 18.3 0.2 11.0 79 33.4 0.3 20.1 114 25.0 0.5 15.1 185 49.3 0.5 29.7 167

+��+��. ��/ !�� 232.1 0.4 41.8 0.5 18.0 128 33.6 0.3 14.5 82 9.8 0.2 4.2 52 71.7 0.7 30.9 173

+ �� 53.1 0.1 10.8 0.1 20.4 145 3.7 0.0 7.0 40 2.3 0.0 4.4 54 1.7 0.0 3.1 18

+ �� 328.8 0.5 51.4 0.6 15.6 112 90.8 0.8 27.6 157 10.3 0.2 3.1 38 54.1 0.5 16.4 92

.�� !��!�. �� 494.2 0.8 62.4 0.7 12.6 90 79.6 0.7 16.1 91 39.9 0.8 8.1 99 69.4 0.6 14.0 79

1�� 286.5 0.5 113.6 1.3 39.6 283 76.5 0.7 26.7 152 23.4 0.5 8.2 100 14.0 0.1 4.9 27

�� , �� 1 �� 2 ��

National Geographic Traveler 669.8 1.1 167.6 2.0 25.0 179 177.4 1.7 26.5 150 69.0 1.4 10.3 127 62.3 0.6 9.3 52

Playboy 853.4 1.4 213.3 2.5 25.0 178 170.6 1.6 20.0 114 69.8 1.4 8.2 101 145.5 1.3 17.1 96

�� 730.5 1.2 66.1 0.8 9.0 65 112.2 1.0 15.4 87 70.8 1.4 9.7 119 135.3 1.2 18.5 104

�� + ��!�� 1179.8 1.9 271.6 3.2 23.0 164 237.3 2.2 20.1 114 124.7 2.5 10.6 130 180.7 1.7 15.3 86

�� -��0�� 337.1 0.6 43.8 0.5 13.0 93 66.0 0.6 19.6 111 48.1 1.0 14.3 175 53.7 0.5 15.9 89

Total!�� " ��

��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 60955.5



Total 60955.5 100.0 3166.0 100.0 5.2 100 14700.1 100.0 24.1 100 2153.4 100.0 3.5 100 3770.0 100.0 6.2 100

��


Burda 1783.9 2.9 80.8 2.6 4.5 87 315.6 2.1 17.7 73 72.1 3.3 4.0 114 161.5 4.3 9.1 146

Cosmopolitan 3013.4 4.9 299.8 9.5 9.9 192 156.1 1.1 5.2 21 96.7 4.5 3.2 91 320.0 8.5 10.6 172


Discovery 1349.8 2.2 183.7 5.8 13.6 262 97.1 0.7 7.2 30 86.8 4.0 6.4 182 50.2 1.3 3.7 60

Elle 648.3 1.1 73.3 2.3 11.3 218 24.0 0.2 3.7 15 23.0 1.1 3.5 100 39.9 1.1 6.2 99

Elle Decoration 196.7 0.3 10.3 0.3 5.2 100 12.0 0.1 6.1 25 18.3 0.8 9.3 263 10.7 0.3 5.4 88

Elle Girl 536.2 0.9 175.1 5.5 32.7 629 2.6 0.0 0.5 2 15.2 0.7 2.8 80 24.6 0.7 4.6 74

Esquire 373.6 0.6 26.2 0.8 7.0 135 6.2 0.0 1.7 7 13.9 0.6 3.7 106 16.6 0.4 4.4 72

Glamour 1168.9 1.9 124.1 3.9 10.6 204 49.0 0.3 4.2 17 30.5 1.4 2.6 74 142.4 3.8 12.2 197

GQ 426.3 0.7 76.3 2.4 17.9 344 4.2 0.0 1.0 4 15.6 0.7 3.7 104 9.1 0.2 2.1 35

Harper's Bazaar 257.9 0.4 40.2 1.3 15.6 300 6.7 0.0 2.6 11 4.5 0.2 1.8 50 26.4 0.7 10.3 166

InStyle 144.1 0.2 11.4 0.4 7.9 152 3.5 0.0 2.4 10 9.6 0.4 6.6 188 8.7 0.2 6.0 98

Marie Claire 160.0 0.3 17.7 0.6 11.1 213 4.5 0.0 2.8 12 7.8 0.4 4.8 137 5.8 0.2 3.6 58

Maxim 1655.3 2.7 107.6 3.4 6.5 125 82.1 0.6 5.0 21 66.2 3.1 4.0 113 65.8 1.7 4.0 64

Men's Health 822.3 1.3 50.7 1.6 6.2 119 9.3 0.1 1.1 5 42.6 2.0 5.2 146 23.8 0.6 2.9 47


Psychologies 578.4 0.9 48.2 1.5 8.3 161 37.9 0.3 6.6 27 21.4 1.0 3.7 105 45.5 1.2 7.9 127

Quattroruote 207.5 0.3 2.3 0.1 1.1 21 11.4 0.1 5.5 23 17.0 0.8 8.2 232 5.0 0.1 2.4 39

Salon interior 235.8 0.4 1.9 0.1 0.8 15 29.7 0.2 12.6 52 13.3 0.6 5.7 160 2.5 0.1 1.0 17

Top Beauty 91.0 0.1 14.0 0.4 15.4 297 2.3 0.0 2.6 11 * * * * 0.6 0.0 0.7 12

Top Gear 669.4 1.1 57.5 1.8 8.6 165 8.1 0.1 1.2 5 26.6 1.2 4.0 113 12.3 0.3 1.8 30

Verena 331.3 0.5 12.2 0.4 3.7 71 81.2 0.6 24.5 102 7.0 0.3 2.1 60 27.5 0.7 8.3 134

Vogue 857.7 1.4 140.9 4.5 16.4 316 30.3 0.2 3.5 15 37.0 1.7 4.3 122 81.5 2.2 9.5 154

�� 315.9 0.5 10.2 0.3 3.2 62 50.1 0.3 15.9 66 18.9 0.9 6.0 169 12.1 0.3 3.8 62

�� 712.5 1.2 110.9 3.5 15.6 300 88.1 0.6 12.4 51 15.4 0.7 2.2 61 23.2 0.6 3.3 53

�� 3150.7 5.2 145.8 4.6 4.6 89 593.3 4.0 18.8 78 115.8 5.4 3.7 104 152.7 4.1 4.8 78

�� 229.1 0.4 3.3 0.1 1.4 27 5.9 0.0 2.6 11 6.1 0.3 2.7 75 4.5 0.1 2.0 32

�� !�� 1132.0 1.9 37.4 1.2 3.3 64 342.0 2.3 30.2 125 50.5 2.3 4.5 126 47.6 1.3 4.2 68

�� . "�� 498.9 0.8 13.9 0.4 2.8 53 188.9 1.3 37.9 157 14.8 0.7 3.0 84 38.7 1.0 7.8 125

�� #�� 291.9 0.5 * * * * 113.3 0.8 38.8 161 * * * * 15.7 0.4 5.4 87

�� 955.8 1.6 20.0 0.6 2.1 40 340.4 2.3 35.6 148 31.3 1.5 3.3 93 30.1 0.8 3.1 51

�� 1196.5 2.0 29.6 0.9 2.5 48 179.5 1.2 15.0 62 37.7 1.8 3.2 89 106.9 2.8 8.9 145

$�� '��' 228.7 0.4 20.6 0.7 9.0 174 27.8 0.2 12.2 50 9.4 0.4 4.1 117 * * * *

%� �� 4507.8 7.4 159.3 5.0 3.5 68 629.4 4.3 14.0 58 164.5 7.6 3.6 103 132.8 3.5 2.9 48

%�� 1814.1 3.0 65.7 2.1 3.6 70 564.7 3.8 31.1 129 55.4 2.6 3.1 86 56.6 1.5 3.1 50

�� 1157.3 1.9 15.5 0.5 1.3 26 143.7 1.0 12.4 51 47.0 2.2 4.1 115 90.7 2.4 7.8 127

&�� 2459.4 4.0 64.7 2.0 2.6 51 539.2 3.7 21.9 91 40.2 1.9 1.6 46 176.6 4.7 7.2 116

&��#�� &�� 1132.1 1.9 17.6 0.6 1.6 30 277.8 1.9 24.5 102 34.9 1.6 3.1 87 72.4 1.9 6.4 103

&�'�� '�� 156.3 0.3 * * * * 36.1 0.2 23.1 96 * * * * 4.8 0.1 3.1 50

(� �� 162.5 0.3 9.6 0.3 5.9 114 48.3 0.3 29.7 123 14.8 0.7 9.1 257 8.1 0.2 5.0 81

Total!�� " ��

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NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 60955.5



Total 60955.5 100.0 3166.0 100.0 5.2 100 14700.1 100.0 24.1 100 2153.4 100.0 3.5 100 3770.0 100.0 6.2 100

��

(�!� �� 993.3 1.6 26.8 0.8 2.7 52 373.4 2.5 37.6 156 38.0 1.8 3.8 108 52.0 1.4 5.2 85

(�!� �� 1046.1 1.7 21.3 0.7 2.0 39 204.3 1.4 19.5 81 34.3 1.6 3.3 93 104.1 2.8 9.9 161

(�!� &��-�� 367.0 0.6 9.0 0.3 2.5 47 94.8 0.6 25.8 107 18.4 0.9 5.0 142 20.7 0.5 5.6 91

(�!� &��-)� 273.3 0.4 11.6 0.4 4.2 82 74.1 0.5 27.1 112 22.5 1.0 8.2 233 15.3 0.4 5.6 90

(�!� (�� 778.1 1.3 23.6 0.7 3.0 58 241.0 1.6 31.0 128 38.4 1.8 4.9 140 37.7 1.0 4.8 78

(�!� (�� 271.6 0.4 17.2 0.5 6.3 122 109.3 0.7 40.2 167 16.0 0.7 5.9 167 6.7 0.2 2.5 40

(�!� �� 398.1 0.7 16.2 0.5 4.1 79 19.9 0.1 5.0 21 10.6 0.5 2.7 76 80.7 2.1 20.3 328

(�� ! 1764.9 2.9 64.5 2.0 3.7 70 473.0 3.2 26.8 111 42.9 2.0 2.4 69 197.3 5.2 11.2 181

�� 706.3 1.2 17.2 0.5 2.4 47 200.4 1.4 28.4 118 21.8 1.0 3.1 87 57.3 1.5 8.1 131

*�� #�� !�� 297.8 0.5 8.9 0.3 3.0 57 103.2 0.7 34.7 144 7.3 0.3 2.4 69 14.7 0.4 4.9 80

*�� '�� 758.2 1.2 39.1 1.2 5.2 99 220.7 1.5 29.1 121 18.5 0.9 2.4 69 59.1 1.6 7.8 126

*�� '��. �� 622.8 1.0 21.2 0.7 3.4 66 211.5 1.4 34.0 141 23.2 1.1 3.7 106 39.7 1.1 6.4 103

*�� '��. +�� !�� 919.0 1.5 10.9 0.3 1.2 23 301.7 2.1 32.8 136 18.7 0.9 2.0 57 81.2 2.2 8.8 143

,�� '�� 931.3 1.5 70.6 2.2 7.6 146 54.7 0.4 5.9 24 26.7 1.2 2.9 81 10.8 0.3 1.2 19

,�� 245.4 0.4 17.3 0.5 7.0 136 49.5 0.3 20.2 84 3.9 0.2 1.6 45 15.9 0.4 6.5 105

,��'�� 479.4 0.8 29.9 0.9 6.2 120 44.8 0.3 9.3 39 22.8 1.1 4.8 135 27.7 0.7 5.8 93

,�� 930.3 1.5 21.9 0.7 2.4 45 50.0 0.3 5.4 22 43.4 2.0 4.7 132 16.7 0.4 1.8 29

��& (-��) 1041.3 1.7 73.9 2.3 7.1 137 103.5 0.7 9.9 41 32.1 1.5 3.1 87 34.8 0.9 3.3 54

+�� 573.6 0.9 21.0 0.7 3.7 71 61.8 0.4 10.8 45 18.2 0.8 3.2 90 78.6 2.1 13.7 221

+�� +�� '��' 1656.6 2.7 64.6 2.0 3.9 75 326.0 2.2 19.7 82 61.7 2.9 3.7 105 145.5 3.9 8.8 142

+�� %�� 323.8 0.5 * * * * 118.3 0.8 36.5 152 13.6 0.6 4.2 119 24.4 0.6 7.5 122

+�� 413.3 0.7 6.8 0.2 1.6 32 166.0 1.1 40.2 167 16.1 0.7 3.9 110 29.6 0.8 7.2 116

+�� '�� 344.1 0.6 12.6 0.4 3.7 71 146.2 1.0 42.5 176 * * * * 8.6 0.2 2.5 40

+�� 251.0 0.4 * * * * 115.9 0.8 46.2 191 * * * * 3.1 0.1 1.2 20

+�� ./0�� !�� %�/� 2389.3 3.9 53.3 1.7 2.2 43 589.5 4.0 24.7 102 77.5 3.6 3.2 92 143.7 3.8 6.0 97

+�� 222.9 0.4 15.1 0.5 6.8 130 41.4 0.3 18.6 77 4.8 0.2 2.2 62 12.1 0.3 5.4 88

+��&�'�� 165.9 0.3 10.2 0.3 6.1 118 12.3 0.1 7.4 31 12.2 0.6 7.4 209 3.2 0.1 1.9 31

+��+��. ��/ !�� 232.1 0.4 10.1 0.3 4.3 83 44.9 0.3 19.3 80 5.3 0.2 2.3 65 9.7 0.3 4.2 67

+ �� 53.1 0.1 6.5 0.2 12.1 234 14.1 0.1 26.5 110 * * * * 5.3 0.1 10.0 162

+ �� 328.8 0.5 10.0 0.3 3.0 59 24.8 0.2 7.5 31 24.8 1.2 7.5 213 56.5 1.5 17.2 278

.�� !��!�. �� 494.2 0.8 21.4 0.7 4.3 83 155.8 1.1 31.5 131 19.0 0.9 3.8 109 31.5 0.8 6.4 103

1�� 286.5 0.5 11.9 0.4 4.1 80 14.7 0.1 5.1 21 16.0 0.7 5.6 159 12.1 0.3 4.2 68

�� , �� 1 �� 2 ��

National Geographic Traveler 669.8 1.1 100.7 3.2 15.0 289 19.9 0.1 3.0 12 18.4 0.9 2.8 78 35.9 1.0 5.4 87

Playboy 853.4 1.4 99.5 3.1 11.7 224 53.2 0.4 6.2 26 41.7 1.9 4.9 138 23.8 0.6 2.8 45

�� 730.5 1.2 21.8 0.7 3.0 57 247.0 1.7 33.8 140 34.2 1.6 4.7 133 30.7 0.8 4.2 68

�� + ��!�� 1179.8 1.9 42.1 1.3 3.6 69 159.2 1.1 13.5 56 39.9 1.9 3.4 96 99.5 2.6 8.4 136

�� -��0�� 337.1 0.6 6.2 0.2 1.8 35 69.6 0.5 20.7 86 15.5 0.7 4.6 130 26.8 0.7 7.9 128

Total!�� " ��

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�� II

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NRS-��-2018/3, �� – �� 2018 �. �� ll

© Mediascope 20182

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1.1 �� ..................................................................................................................................... 3 �� .............................................................................................................................. 4 �� ...................................................................................................................... 5 �� ........................................................................................................................... 6 �� .................................................................................... 7 �� ........................................................................................................... 9

1.2 �� , �� ..................................................................................................................................... 11 �� .............................................................................................................................. 12 �� ...................................................................................................................... 13 �� ........................................................................................................................... 14 �� .................................................................................... 15 �� ........................................................................................................... 17

1.3 �� ..................................................................................................................................... 19 �� .............................................................................................................................. 21 �� ...................................................................................................................... 23 �� ........................................................................................................................... 25 �� .................................................................................... 27 �� ........................................................................................................... 31

1.4 �� ..................................................................................................................................... 35 �� .............................................................................................................................. 38 �� ...................................................................................................................... 41 �� ........................................................................................................................... 44 �� .................................................................................... 47 �� ........................................................................................................... 53

NRS-��-2018/3, �� - �� 2018

��-�� Universe ('000): 10431.1



Total 10431.1 100.0 4724.7 100.0 45.3 100 5706.4 100.0 54.7 100

Metro 869.4 8.3 416.5 8.8 47.9 106 452.9 7.9 52.1 95

�� 124.5 1.2 70.6 1.5 56.7 125 53.9 0.9 43.3 79

�� 114.6 1.1 57.4 1.2 50.1 111 57.2 1.0 49.9 91

�� 114.8 1.1 69.5 1.5 60.5 134 45.3 0.8 39.5 72

�� 683.3 6.6 305.7 6.5 44.7 99 377.6 6.6 55.3 101

�� 352.2 3.4 173.2 3.7 49.2 109 179.0 3.1 50.8 93

�� (��) 104.3 1.0 61.6 1.3 59.1 130 42.7 0.7 40.9 75

�� 147.4 1.4 77.8 1.6 52.8 116 69.6 1.2 47.2 86

��-�� 121.1 1.2 100.1 2.1 82.7 183 21.0 0.4 17.3 32

Total��

��


NRS-��-2018/3, �� - �� 2018

��-�� Universe ('000): 10431.1



Total 10431.1 100.0 3025.6 100.0 29.0 100 3714.6 100.0 35.6 100 3690.9 100.0 35.4 100

Metro 869.4 8.3 251.1 8.3 28.9 100 336.1 9.0 38.7 109 282.1 7.6 32.5 92

�� 124.5 1.2 64.5 2.1 51.8 179 51.0 1.4 40.9 115 9.0 0.2 7.2 20

�� 114.6 1.1 59.5 2.0 51.9 179 41.6 1.1 36.3 102 13.5 0.4 11.8 33

�� 114.8 1.1 48.7 1.6 42.4 146 46.0 1.2 40.1 113 20.1 0.5 17.5 49

�� 683.3 6.6 172.9 5.7 25.3 87 252.6 6.8 37.0 104 257.8 7.0 37.7 107

�� 352.2 3.4 76.0 2.5 21.6 74 109.0 2.9 30.9 87 167.3 4.5 47.5 134

�� (��) 104.3 1.0 49.7 1.6 47.6 164 41.8 1.1 40.1 113 12.8 0.3 12.3 35

�� 147.4 1.4 50.0 1.7 33.9 117 54.5 1.5 36.9 104 43.0 1.2 29.1 82

��-�� 121.1 1.2 47.1 1.6 38.9 134 51.7 1.4 42.7 120 22.3 0.6 18.4 52

Total��

16-34 35-54 55+


NRS-��-2018/3, �� - �� 2018

��-�� Universe ('000): 10431.1



Total 10431.1 100.0 339.3 100.0 3.3 100 4829.1 100.0 46.3 100 5262.7 100.0 50.5 100

Metro 869.4 8.3 25.5 7.5 2.9 90 413.4 8.6 47.5 103 430.6 8.2 49.5 98

�� 124.5 1.2 1.8 0.5 1.4 44 31.6 0.7 25.3 55 91.2 1.7 73.2 145

�� 114.6 1.1 1.2 0.3 1.0 31 45.8 0.9 40.0 86 67.6 1.3 59.0 117

�� 114.8 1.1 1.4 0.4 1.2 38 26.6 0.6 23.2 50 86.8 1.6 75.6 150

�� 683.3 6.6 14.9 4.4 2.2 67 323.6 6.7 47.4 102 344.8 6.6 50.5 100

�� 352.2 3.4 12.0 3.5 3.4 105 149.6 3.1 42.5 92 190.7 3.6 54.1 107

�� (��) 104.3 1.0 0.5 0.1 0.5 14 27.7 0.6 26.5 57 76.1 1.4 73.0 145

�� 147.4 1.4 2.2 0.6 1.5 46 55.2 1.1 37.5 81 90.0 1.7 61.1 121

��-�� 121.1 1.2 4.8 1.4 3.9 121 59.1 1.2 48.8 105 57.3 1.1 47.3 94

Total��

�. � � � � ��


NRS-��-2018/3, �� - �� 2018

��-�� Universe ('000): 10431.1



Total 10431.1 100.0 6040.5 100.0 57.9 100 4390.5 100.0 42.1 100

Metro 869.4 8.3 580.7 9.6 66.8 115 288.7 6.6 33.2 79

�� 124.5 1.2 112.9 1.9 90.6 157 11.7 0.3 9.4 22

�� 114.6 1.1 92.3 1.5 80.5 139 22.3 0.5 19.5 46

�� 114.8 1.1 93.5 1.5 81.4 141 21.3 0.5 18.6 44

�� 683.3 6.6 418.6 6.9 61.3 106 264.8 6.0 38.7 92

�� 352.2 3.4 201.2 3.3 57.1 99 151.1 3.4 42.9 102

�� (��) 104.3 1.0 88.9 1.5 85.2 147 15.4 0.4 14.8 35

�� 147.4 1.4 102.0 1.7 69.2 120 45.4 1.0 30.8 73

��-�� 121.1 1.2 94.7 1.6 78.2 135 26.4 0.6 21.8 52

Total��

��


NRS-��-2018/3, �� - �� 2018

��-�� Universe ('000): 10431.1



Total 10431.1 100.0 2518.7 100.0 24.1 100 3865.8 100.0 37.1 100 2088.7 100.0 20.0 100

Metro 869.4 8.3 219.6 8.7 25.3 105 362.7 9.4 41.7 113 168.5 8.1 19.4 97

�� 124.5 1.2 46.6 1.9 37.4 155 57.3 1.5 46.0 124 14.4 0.7 11.5 58

�� 114.6 1.1 33.7 1.3 29.4 122 54.0 1.4 47.2 127 15.8 0.8 13.8 69

�� 114.8 1.1 46.1 1.8 40.1 166 51.5 1.3 44.9 121 12.5 0.6 10.9 54

�� 683.3 6.6 151.1 6.0 22.1 92 280.5 7.3 41.0 111 146.4 7.0 21.4 107

�� 352.2 3.4 88.8 3.5 25.2 104 149.3 3.9 42.4 114 60.7 2.9 17.2 86

�� (��) 104.3 1.0 36.3 1.4 34.8 144 48.8 1.3 46.8 126 11.6 0.6 11.1 55

�� 147.4 1.4 42.8 1.7 29.0 120 61.7 1.6 41.9 113 29.2 1.4 19.8 99

��-�� 121.1 1.2 38.3 1.5 31.6 131 51.4 1.3 42.4 114 18.4 0.9 15.2 76

Total��

� 25% �� 25-50% �� 50-75% ��


NRS-��-2018/3, �� - �� 2018

��-�� Universe ('000): 10431.1



Total 10431.1 100.0 900.8 100.0 8.6 100 1057.0 100.0 10.1 100

Metro 869.4 8.3 55.3 6.1 6.4 74 63.3 6.0 7.3 72

�� 124.5 1.2 3.5 0.4 2.8 33 2.7 0.3 2.2 21

�� 114.6 1.1 4.7 0.5 4.1 47 6.4 0.6 5.6 55

�� 114.8 1.1 2.2 0.2 2.0 23 2.5 0.2 2.2 22

�� 683.3 6.6 54.0 6.0 7.9 92 51.3 4.9 7.5 74

�� 352.2 3.4 22.6 2.5 6.4 74 30.9 2.9 8.8 86

�� (��) 104.3 1.0 4.1 0.5 4.0 46 3.5 0.3 3.4 33

�� 147.4 1.4 6.2 0.7 4.2 49 7.5 0.7 5.1 50

��-�� 121.1 1.2 3.5 0.4 2.9 34 9.5 0.9 7.8 77

Total�� 75% ��


NRS-��-2018/3, �� - �� 2018

��-�� Universe ('000): 10431.1




Aff.


Aff.


Aff.

Index

Total 10431.1 100.0 1752.9 100.0 16.8 100 2066.5 100.0 19.8 100 785.1 100.0 7.5 100 1122.7 100.0 10.8 100

Metro 869.4 8.3 159.9 9.1 18.4 109 196.1 9.5 22.6 114 78.2 10.0 9.0 120 126.1 11.2 14.5 135

�� 124.5 1.2 52.3 3.0 42.0 250 41.9 2.0 33.7 170 8.0 1.0 6.4 85 8.0 0.7 6.4 60

�� 114.6 1.1 32.8 1.9 28.7 171 35.0 1.7 30.5 154 10.4 1.3 9.1 120 12.0 1.1 10.5 98

�� 114.8 1.1 49.2 2.8 42.8 255 30.3 1.5 26.4 133 5.1 0.6 4.4 59 7.4 0.7 6.4 60

�� 683.3 6.6 110.7 6.3 16.2 96 147.6 7.1 21.6 109 58.2 7.4 8.5 113 83.4 7.4 12.2 113

�� 352.2 3.4 66.1 3.8 18.8 112 68.6 3.3 19.5 98 20.9 2.7 5.9 79 39.7 3.5 11.3 105

�� (��) 104.3 1.0 35.4 2.0 34.0 202 37.4 1.8 35.8 181 6.8 0.9 6.5 86 7.2 0.6 6.9 64

�� 147.4 1.4 39.7 2.3 26.9 160 36.3 1.8 24.6 124 9.1 1.2 6.2 82 14.3 1.3 9.7 90

��-�� 121.1 1.2 29.9 1.7 24.7 147 41.6 2.0 34.4 173 7.9 1.0 6.5 87 10.7 1.0 8.9 82

Total��

��


NRS-��-2018/3, �� - �� 2018

��-�� Universe ('000): 10431.1




Aff.


Aff.


Aff.

Index

Total 10431.1 100.0 430.3 100.0 4.1 100 2745.7 100.0 26.3 100 390.4 100.0 3.7 100 699.8 100.0 6.7 100

Metro 869.4 8.3 26.0 6.0 3.0 72 183.7 6.7 21.1 80 29.4 7.5 3.4 90 40.8 5.8 4.7 70

�� 124.5 1.2 1.3 0.3 1.0 25 4.9 0.2 3.9 15 1.3 0.3 1.0 27 3.9 0.6 3.2 47

�� 114.6 1.1 3.9 0.9 3.4 82 8.2 0.3 7.2 27 3.7 0.9 3.2 86 5.5 0.8 4.8 72

�� 114.8 1.1 3.2 0.7 2.8 67 13.0 0.5 11.3 43 2.4 0.6 2.1 56 2.3 0.3 2.0 29

�� 683.3 6.6 24.4 5.7 3.6 86 172.9 6.3 25.3 96 24.0 6.2 3.5 94 36.2 5.2 5.3 79

�� 352.2 3.4 7.1 1.6 2.0 49 123.0 4.5 34.9 133 6.6 1.7 1.9 50 12.6 1.8 3.6 53

�� (��) 104.3 1.0 2.5 0.6 2.4 57 7.2 0.3 6.9 26 2.0 0.5 2.0 52 3.2 0.5 3.1 46

�� 147.4 1.4 4.9 1.1 3.3 81 32.8 1.2 22.3 85 3.9 1.0 2.6 70 3.4 0.5 2.3 35

��-�� 121.1 1.2 5.0 1.2 4.1 100 16.0 0.6 13.2 50 4.5 1.2 3.7 100 0.6 0.1 0.5 8

Total��

��


NRS-��-2018/3, �� - �� 2018

��-�� , ��

Universe ('000): 10431.1



Total 10431.1 100.0 4724.7 100.0 45.3 100 5706.4 100.0 54.7 100

�� 777 396.8 3.8 180.7 3.8 45.5 101 216.1 3.8 54.5 100

�� 934.9 9.0 419.1 8.9 44.8 99 515.8 9.0 55.2 101

�� 149.8 1.4 54.4 1.2 36.3 80 95.4 1.7 63.7 116

�� 1234.4 11.8 492.7 10.4 39.9 88 741.7 13.0 60.1 110

�� (w) 512.7 4.9 239.5 5.1 46.7 103 273.2 4.8 53.3 97

�� - �� 510.6 4.9 241.9 5.1 47.4 105 268.7 4.7 52.6 96

�� 222.5 2.1 87.0 1.8 39.1 86 135.6 2.4 60.9 111

!�� 96.0 0.9 28.3 0.6 29.5 65 67.7 1.2 70.5 129

��, �� 1000 �� 153.4 1.5 49.6 1.0 32.3 71 103.8 1.8 67.7 124

�� 223.5 2.1 190.3 4.0 85.1 188 33.2 0.6 14.9 27

"��#�� 76.6 0.7 16.4 0.3 21.3 47 60.3 1.1 78.7 144

�� $�� 206.5 2.0 60.8 1.3 29.4 65 145.7 2.6 70.6 129

Total��

��


NRS-��-2018/3, �� - �� 2018

��-�� , ��

Universe ('000): 10431.1



Total 10431.1 100.0 3025.6 100.0 29.0 100 3714.6 100.0 35.6 100 3690.9 100.0 35.4 100

�� 777 396.8 3.8 111.1 3.7 28.0 97 171.2 4.6 43.1 121 114.5 3.1 28.9 82

�� 934.9 9.0 185.7 6.1 19.9 68 310.6 8.4 33.2 93 438.5 11.9 46.9 133

�� 149.8 1.4 49.5 1.6 33.0 114 54.2 1.5 36.2 102 46.1 1.2 30.8 87

�� 1234.4 11.8 243.0 8.0 19.7 68 378.1 10.2 30.6 86 613.3 16.6 49.7 140

�� (w) 512.7 4.9 146.0 4.8 28.5 98 189.1 5.1 36.9 104 177.6 4.8 34.6 98

�� - �� 510.6 4.9 135.3 4.5 26.5 91 191.6 5.2 37.5 105 183.8 5.0 36.0 102

�� 222.5 2.1 81.1 2.7 36.5 126 104.6 2.8 47.0 132 36.8 1.0 16.5 47

!�� 96.0 0.9 37.2 1.2 38.7 133 30.7 0.8 31.9 90 28.2 0.8 29.4 83

��, �� 1000 �� 153.4 1.5 49.4 1.6 32.2 111 66.7 1.8 43.5 122 37.3 1.0 24.3 69

�� 223.5 2.1 72.0 2.4 32.2 111 124.8 3.4 55.8 157 26.7 0.7 11.9 34

"��#�� 76.6 0.7 21.6 0.7 28.3 97 14.9 0.4 19.4 54 40.1 1.1 52.3 148

�� $�� 206.5 2.0 76.0 2.5 36.8 127 88.4 2.4 42.8 120 42.2 1.1 20.4 58

Total��

16-34 35-54 55+


NRS-��-2018/3, �� - �� 2018

��-�� , ��

Universe ('000): 10431.1



Total 10431.1 100.0 339.3 100.0 3.3 100 4829.1 100.0 46.3 100 5262.7 100.0 50.5 100

�� 777 396.8 3.8 8.8 2.6 2.2 68 206.1 4.3 51.9 112 181.9 3.5 45.8 91

�� 934.9 9.0 15.9 4.7 1.7 52 422.8 8.8 45.2 98 496.1 9.4 53.1 105

�� 149.8 1.4 3.4 1.0 2.3 70 55.8 1.2 37.2 80 90.6 1.7 60.5 120

�� 1234.4 11.8 32.4 9.6 2.6 81 604.3 12.5 49.0 106 597.7 11.4 48.4 96

�� (w) 512.7 4.9 7.8 2.3 1.5 47 231.6 4.8 45.2 98 273.4 5.2 53.3 106

�� - �� 510.6 4.9 10.3 3.0 2.0 62 240.3 5.0 47.1 102 260.1 4.9 50.9 101

�� 222.5 2.1 6.3 1.9 2.8 87 99.8 2.1 44.9 97 116.4 2.2 52.3 104

!�� 96.0 0.9 * * * * 56.1 1.2 58.4 126 38.6 0.7 40.2 80

��, �� 1000 �� 153.4 1.5 2.6 0.8 1.7 52 71.2 1.5 46.4 100 79.7 1.5 51.9 103

�� 223.5 2.1 4.5 1.3 2.0 61 85.8 1.8 38.4 83 133.3 2.5 59.6 118

"��#�� 76.6 0.7 4.8 1.4 6.2 191 40.1 0.8 52.4 113 31.7 0.6 41.4 82

�� $�� 206.5 2.0 4.0 1.2 2.0 60 91.9 1.9 44.5 96 110.7 2.1 53.6 106

Total��

�. � � � � ��


NRS-��-2018/3, �� - �� 2018

��-�� , ��

Universe ('000): 10431.1



Total 10431.1 100.0 6040.5 100.0 57.9 100 4390.5 100.0 42.1 100

�� 777 396.8 3.8 256.8 4.3 64.7 112 140.0 3.2 35.3 84

�� 934.9 9.0 509.2 8.4 54.5 94 425.7 9.7 45.5 108

�� 149.8 1.4 101.2 1.7 67.6 117 48.5 1.1 32.4 77

�� 1234.4 11.8 625.6 10.4 50.7 88 608.8 13.9 49.3 117

�� (w) 512.7 4.9 318.7 5.3 62.2 107 194.0 4.4 37.8 90

�� - �� 510.6 4.9 320.6 5.3 62.8 108 190.0 4.3 37.2 88

�� 222.5 2.1 156.8 2.6 70.5 122 65.7 1.5 29.5 70

!�� 96.0 0.9 58.4 1.0 60.8 105 37.6 0.9 39.2 93

��, �� 1000 �� 153.4 1.5 94.2 1.6 61.4 106 59.2 1.3 38.6 92

�� 223.5 2.1 187.0 3.1 83.7 144 36.5 0.8 16.3 39

"��#�� 76.6 0.7 32.3 0.5 42.2 73 44.3 1.0 57.8 137

�� $�� 206.5 2.0 137.2 2.3 66.4 115 69.3 1.6 33.6 80

Total��

��


NRS-��-2018/3, �� - �� 2018

��-�� , ��

Universe ('000): 10431.1



Total 10431.1 100.0 2518.7 100.0 24.1 100 3865.8 100.0 37.1 100 2088.7 100.0 20.0 100

�� 777 396.8 3.8 83.6 3.3 21.1 87 189.7 4.9 47.8 129 82.0 3.9 20.7 103

�� 934.9 9.0 229.1 9.1 24.5 101 369.5 9.6 39.5 107 192.3 9.2 20.6 103

�� 149.8 1.4 39.9 1.6 26.6 110 66.5 1.7 44.4 120 28.4 1.4 19.0 95

�� 1234.4 11.8 264.1 10.5 21.4 89 464.3 12.0 37.6 101 267.0 12.8 21.6 108

�� (w) 512.7 4.9 129.6 5.1 25.3 105 210.8 5.5 41.1 111 101.4 4.9 19.8 99

�� - �� 510.6 4.9 155.1 6.2 30.4 126 198.2 5.1 38.8 105 94.3 4.5 18.5 92

�� 222.5 2.1 56.7 2.3 25.5 106 113.6 2.9 51.0 138 36.9 1.8 16.6 83

!�� 96.0 0.9 16.1 0.6 16.8 70 45.2 1.2 47.1 127 21.6 1.0 22.5 112

��, �� 1000 �� 153.4 1.5 38.3 1.5 24.9 103 75.6 2.0 49.3 133 29.9 1.4 19.5 97

�� 223.5 2.1 93.5 3.7 41.8 173 89.9 2.3 40.2 109 30.2 1.4 13.5 67

"��#�� 76.6 0.7 12.0 0.5 15.7 65 29.4 0.8 38.4 103 12.1 0.6 15.9 79

�� $�� 206.5 2.0 53.0 2.1 25.7 106 95.7 2.5 46.3 125 37.9 1.8 18.3 92

Total��

� 25% �� 25-50% �� 50-75% ��


NRS-��-2018/3, �� - �� 2018

��-�� , ��

Universe ('000): 10431.1



Total 10431.1 100.0 900.8 100.0 8.6 100 1057.0 100.0 10.1 100

�� 777 396.8 3.8 22.6 2.5 5.7 66 18.9 1.8 4.8 47

�� 934.9 9.0 70.8 7.9 7.6 88 73.3 6.9 7.8 77

�� 149.8 1.4 9.0 1.0 6.0 70 5.9 0.6 3.9 39

�� 1234.4 11.8 132.0 14.7 10.7 124 106.9 10.1 8.7 85

�� (w) 512.7 4.9 35.5 3.9 6.9 80 35.4 3.4 6.9 68

�� - �� 510.6 4.9 36.1 4.0 7.1 82 26.9 2.5 5.3 52

�� 222.5 2.1 8.7 1.0 3.9 45 6.6 0.6 3.0 29

!�� 96.0 0.9 7.4 0.8 7.7 89 5.7 0.5 5.9 58

��, �� 1000 �� 153.4 1.5 6.2 0.7 4.0 47 3.4 0.3 2.2 22

�� 223.5 2.1 5.2 0.6 2.3 27 4.7 0.4 2.1 21

"��#�� 76.6 0.7 11.5 1.3 15.0 174 11.6 1.1 15.1 149

�� $�� 206.5 2.0 11.2 1.2 5.4 63 8.7 0.8 4.2 42

Total��

�� 75% ��


NRS-��-2018/3, �� - �� 2018

��-�� , ��

Universe ('000): 10431.1




Aff.


Aff.


Aff.

Index

Total 10431.1 100.0 1752.9 100.0 16.8 100 2066.5 100.0 19.8 100 785.1 100.0 7.5 100 1122.7 100.0 10.8 100

�� 777 396.8 3.8 78.6 4.5 19.8 118 88.1 4.3 22.2 112 37.5 4.8 9.4 125 48.8 4.3 12.3 114

�� 934.9 9.0 165.2 9.4 17.7 105 186.6 9.0 20.0 101 63.5 8.1 6.8 90 77.4 6.9 8.3 77

�� 149.8 1.4 33.0 1.9 22.0 131 40.2 1.9 26.9 136 6.2 0.8 4.1 55 17.8 1.6 11.9 110

�� 1234.4 11.8 171.8 9.8 13.9 83 214.3 10.4 17.4 88 92.2 11.7 7.5 99 121.0 10.8 9.8 91

�� (w) 512.7 4.9 101.1 5.8 19.7 117 105.4 5.1 20.6 104 39.8 5.1 7.8 103 59.8 5.3 11.7 108

�� - �� 510.6 4.9 92.8 5.3 18.2 108 120.2 5.8 23.5 119 46.0 5.9 9.0 120 50.7 4.5 9.9 92

�� 222.5 2.1 53.5 3.1 24.0 143 55.8 2.7 25.1 127 20.0 2.6 9.0 120 21.5 1.9 9.7 90

!�� 96.0 0.9 22.0 1.3 22.9 136 15.2 0.7 15.9 80 9.4 1.2 9.8 130 11.0 1.0 11.4 106

��, �� 1000 �� 153.4 1.5 28.7 1.6 18.7 111 38.1 1.8 24.8 125 12.8 1.6 8.3 111 10.8 1.0 7.1 66

�� 223.5 2.1 82.3 4.7 36.8 219 64.4 3.1 28.8 145 8.5 1.1 3.8 50 25.1 2.2 11.2 104

"��#�� 76.6 0.7 9.8 0.6 12.8 76 11.9 0.6 15.5 78 1.4 0.2 1.8 24 8.7 0.8 11.3 105

�� $�� 206.5 2.0 48.7 2.8 23.6 140 54.9 2.7 26.6 134 17.4 2.2 8.4 112 13.0 1.2 6.3 58

Total!�"��# ��

��


NRS-��-2018/3, �� - �� 2018

��-�� , ��

Universe ('000): 10431.1




Aff.


Aff.


Aff.

Index

Total 10431.1 100.0 430.3 100.0 4.1 100 2745.7 100.0 26.3 100 390.4 100.0 3.7 100 699.8 100.0 6.7 100

�� 777 396.8 3.8 14.0 3.3 3.5 86 87.1 3.2 22.0 83 18.8 4.8 4.7 127 18.1 2.6 4.6 68

�� 934.9 9.0 18.9 4.4 2.0 49 342.3 12.5 36.6 139 27.6 7.1 2.9 79 32.1 4.6 3.4 51

�� 149.8 1.4 3.3 0.8 2.2 53 32.9 1.2 22.0 83 3.2 0.8 2.2 58 7.7 1.1 5.2 77

�� 1234.4 11.8 28.9 6.7 2.3 57 476.1 17.3 38.6 147 33.4 8.5 2.7 72 59.4 8.5 4.8 72

�� (w) 512.7 4.9 17.6 4.1 3.4 83 129.5 4.7 25.3 96 15.0 3.8 2.9 78 29.9 4.3 5.8 87

�� - �� 510.6 4.9 9.9 2.3 1.9 47 137.6 5.0 26.9 102 15.6 4.0 3.1 82 23.7 3.4 4.6 69

�� 222.5 2.1 5.4 1.3 2.4 59 36.2 1.3 16.3 62 5.8 1.5 2.6 70 15.6 2.2 7.0 104

!�� 96.0 0.9 1.3 0.3 1.4 34 25.1 0.9 26.1 99 4.2 1.1 4.4 117 6.3 0.9 6.5 98

��, �� 1000 �� 153.4 1.5 3.9 0.9 2.6 62 33.0 1.2 21.5 82 6.9 1.8 4.5 121 10.7 1.5 6.9 103

�� 223.5 2.1 7.2 1.7 3.2 78 19.1 0.7 8.5 32 4.7 1.2 2.1 56 3.9 0.6 1.8 26

"��#�� 76.6 0.7 * * * * 32.6 1.2 42.5 162 * * * * 7.1 1.0 9.2 137

�� $�� 206.5 2.0 7.2 1.7 3.5 84 35.1 1.3 17.0 65 7.0 1.8 3.4 91 19.4 2.8 9.4 140

Total!�"��# ��

��


NRS-��-2018/3, �� - �� 2018

��-��

Universe ('000): 10431.1



Total 10431.1 100.0 4724.7 100.0 45.3 100 5706.4 100.0 54.7 100

��

7 �� 1214.8 11.6 441.8 9.4 36.4 80 773.1 13.5 63.6 116

HELLO! 139.2 1.3 36.1 0.8 25.9 57 103.1 1.8 74.1 135

StarHit 126.7 1.2 31.2 0.7 24.6 54 95.5 1.7 75.4 138

�� 325.1 3.1 238.6 5.0 73.4 162 86.6 1.5 26.6 49

�� 936.1 9.0 324.2 6.9 34.6 76 611.9 10.7 65.4 119

�� 74.8 0.7 7.4 0.2 9.9 22 67.4 1.2 90.1 165

�� 127.6 1.2 29.0 0.6 22.7 50 98.6 1.7 77.3 141

�� 290.3 2.8 115.5 2.4 39.8 88 174.8 3.1 60.2 110

�� 357.2 3.4 58.2 1.2 16.3 36 299.0 5.2 83.7 153

�� 103.4 1.0 28.5 0.6 27.6 61 74.9 1.3 72.4 132

!�� 164.2 1.6 81.0 1.7 49.3 109 83.2 1.5 50.7 93

��!��! 163.1 1.6 78.7 1.7 48.2 106 84.5 1.5 51.8 95

"�� #�� $��%�� 269.3 2.6 234.4 5.0 87.1 192 34.8 0.6 12.9 24

&�� 251.4 2.4 59.0 1.2 23.5 52 192.4 3.4 76.5 140

&�� 504.9 4.8 215.9 4.6 42.8 94 289.0 5.1 57.2 105

&��#��!�� 525.3 5.0 203.7 4.3 38.8 86 321.6 5.6 61.2 112

&�� 430.1 4.1 167.7 3.5 39.0 86 262.4 4.6 61.0 112

$��%��. '�� 174.2 1.7 139.5 3.0 80.1 177 34.7 0.6 19.9 36

Total� �

��


NRS-��-2018/3, �� - �� 2018

��-��

Universe ('000): 10431.1



Total 10431.1 100.0 4724.7 100.0 45.3 100 5706.4 100.0 54.7 100

��, ��

(��%�) 121.1 1.2 44.8 0.9 37.0 82 76.4 1.3 63.0 115

�� 76.9 0.7 14.8 0.3 19.2 42 62.1 1.1 80.8 148

�� 36.9 0.4 25.8 0.5 69.9 154 11.1 0.2 30.1 55

�� 78.0 0.7 29.5 0.6 37.8 83 48.5 0.8 62.2 114

*�� 131.0 1.3 13.9 0.3 10.6 23 117.1 2.1 89.4 163

�� +�#�� ) ,�� 52.9 0.5 25.3 0.5 47.8 106 27.6 0.5 52.2 95

�� -�� 182.4 1.7 48.0 1.0 26.3 58 134.4 2.4 73.7 135

�� -�� 446.3 4.3 126.3 2.7 28.3 62 320.0 5.6 71.7 131

�� #�� ,� 235.9 2.3 53.4 1.1 22.6 50 182.5 3.2 77.4 141

.�� 133.7 1.3 46.0 1.0 34.4 76 87.7 1.5 65.6 120

/�� 114.7 1.1 26.6 0.6 23.2 51 88.1 1.5 76.8 140

"�� !�� 124.0 1.2 48.4 1.0 39.0 86 75.6 1.3 61.0 111

"�� 87.8 0.8 32.3 0.7 36.8 81 55.5 1.0 63.2 116

"�#��"�� 22.3 0.2 9.7 0.2 43.5 96 12.6 0.2 56.5 103

0�� 42.4 0.4 4.9 0.1 11.5 25 37.6 0.7 88.5 162

Total� �

��


NRS-��-2018/3, �� - �� 2018

��-��

Universe ('000): 10431.1



Total 10431.1 100.0 3025.6 100.0 29.0 100 3714.6 100.0 35.6 100 3690.9 100.0 35.4 100

��

7 �� 1214.8 11.6 274.5 9.1 22.6 78 464.7 12.5 38.2 107 475.7 12.9 39.2 111

HELLO! 139.2 1.3 83.0 2.7 59.7 206 41.0 1.1 29.5 83 15.1 0.4 10.9 31

StarHit 126.7 1.2 56.4 1.9 44.6 154 49.9 1.3 39.4 111 20.3 0.6 16.1 45

�� 325.1 3.1 122.0 4.0 37.5 129 150.4 4.0 46.3 130 52.7 1.4 16.2 46

�� 936.1 9.0 260.1 8.6 27.8 96 351.1 9.5 37.5 105 324.9 8.8 34.7 98

�� 74.8 0.7 23.4 0.8 31.2 108 28.8 0.8 38.5 108 22.7 0.6 30.3 86

�� 127.6 1.2 29.5 1.0 23.1 80 44.8 1.2 35.1 99 53.3 1.4 41.8 118

�� 290.3 2.8 65.8 2.2 22.7 78 124.4 3.3 42.9 120 100.1 2.7 34.5 97

�� 357.2 3.4 113.7 3.8 31.8 110 141.9 3.8 39.7 112 101.6 2.8 28.5 80

�� 103.4 1.0 29.2 1.0 28.2 97 39.9 1.1 38.6 108 34.3 0.9 33.2 94

!�� 164.2 1.6 58.1 1.9 35.4 122 59.2 1.6 36.0 101 46.9 1.3 28.6 81

��!��! 163.1 1.6 41.5 1.4 25.4 88 65.6 1.8 40.2 113 56.1 1.5 34.4 97

"�� #�� $��%�� 269.3 2.6 114.1 3.8 42.4 146 89.0 2.4 33.0 93 66.2 1.8 24.6 69

&�� 251.4 2.4 73.8 2.4 29.3 101 71.3 1.9 28.4 80 106.3 2.9 42.3 120

&�� 504.9 4.8 134.7 4.5 26.7 92 175.4 4.7 34.7 98 194.7 5.3 38.6 109

&��#��!�� 525.3 5.0 161.6 5.3 30.8 106 155.6 4.2 29.6 83 208.0 5.6 39.6 112

&�� 430.1 4.1 116.9 3.9 27.2 94 190.8 5.1 44.4 125 122.4 3.3 28.5 80

$��%��. '�� 174.2 1.7 83.3 2.8 47.8 165 65.0 1.8 37.3 105 25.9 0.7 14.9 42

Total� ��

16-34 35-54 55+


NRS-��-2018/3, �� - �� 2018

��-��

Universe ('000): 10431.1



Total 10431.1 100.0 3025.6 100.0 29.0 100 3714.6 100.0 35.6 100 3690.9 100.0 35.4 100

��, ��

(��%�) 121.1 1.2 34.7 1.1 28.6 99 74.0 2.0 61.1 172 12.4 0.3 10.3 29

�� 76.9 0.7 22.8 0.8 29.6 102 25.9 0.7 33.7 95 28.2 0.8 36.7 104

�� 36.9 0.4 22.0 0.7 59.4 205 12.0 0.3 32.5 91 3.0 0.1 8.1 23

�� 78.0 0.7 33.3 1.1 42.7 147 38.7 1.0 49.7 139 6.0 0.2 7.7 22

*�� 131.0 1.3 44.9 1.5 34.3 118 59.5 1.6 45.4 127 26.6 0.7 20.3 57

�� +�#�� ) ,�� 52.9 0.5 25.5 0.8 48.3 167 21.1 0.6 39.9 112 6.2 0.2 11.7 33

�� -�� 182.4 1.7 37.3 1.2 20.4 70 53.5 1.4 29.3 82 91.7 2.5 50.2 142

�� -�� 446.3 4.3 105.9 3.5 23.7 82 159.3 4.3 35.7 100 181.1 4.9 40.6 115

�� #�� ,� 235.9 2.3 44.3 1.5 18.8 65 71.1 1.9 30.1 85 120.5 3.3 51.1 144

.�� 133.7 1.3 40.1 1.3 30.0 103 39.9 1.1 29.9 84 53.7 1.5 40.2 114

/�� 114.7 1.1 18.6 0.6 16.2 56 18.1 0.5 15.8 44 78.0 2.1 68.0 192

"�� !�� 124.0 1.2 28.6 0.9 23.0 79 32.7 0.9 26.3 74 62.8 1.7 50.6 143

"�� 87.8 0.8 30.9 1.0 35.2 121 32.6 0.9 37.1 104 24.3 0.7 27.7 78

"�#��"�� 22.3 0.2 11.9 0.4 53.6 185 7.2 0.2 32.2 90 3.2 0.1 14.2 40

0�� 42.4 0.4 10.6 0.3 24.9 86 16.5 0.4 38.8 109 15.4 0.4 36.4 103

Total� ��

16-34 35-54 55+


NRS-��-2018/3, �� - �� 2018

��-��

Universe ('000): 10431.1



Total 10431.1 100.0 339.3 100.0 3.3 100 4829.1 100.0 46.3 100 5262.7 100.0 50.5 100

��

7 �� 1214.8 11.6 27.2 8.0 2.2 69 572.3 11.9 47.1 102 615.4 11.7 50.7 100

HELLO! 139.2 1.3 2.2 0.7 1.6 49 57.1 1.2 41.0 89 79.8 1.5 57.4 114

StarHit 126.7 1.2 4.3 1.3 3.4 105 51.2 1.1 40.4 87 71.1 1.4 56.2 111

�� 325.1 3.1 8.2 2.4 2.5 77 153.8 3.2 47.3 102 163.2 3.1 50.2 99

�� 936.1 9.0 23.0 6.8 2.5 75 503.9 10.4 53.8 116 409.3 7.8 43.7 87

�� 74.8 0.7 3.3 1.0 4.3 134 37.9 0.8 50.6 109 33.7 0.6 45.1 89

�� 127.6 1.2 * * * * 57.9 1.2 45.4 98 68.8 1.3 53.9 107

�� 290.3 2.8 5.0 1.5 1.7 53 163.3 3.4 56.2 121 122.0 2.3 42.0 83

�� 357.2 3.4 5.8 1.7 1.6 50 162.1 3.4 45.4 98 189.3 3.6 53.0 105

�� 103.4 1.0 * * * * 48.8 1.0 47.2 102 52.4 1.0 50.6 100

!�� 164.2 1.6 0.9 0.3 0.6 18 61.4 1.3 37.4 81 101.8 1.9 62.0 123

��!��! 163.1 1.6 5.4 1.6 3.3 101 75.4 1.6 46.2 100 82.3 1.6 50.5 100

"�� #�� $��%�� 269.3 2.6 8.7 2.6 3.2 100 139.3 2.9 51.7 112 121.3 2.3 45.0 89

&�� 251.4 2.4 7.4 2.2 2.9 91 125.8 2.6 50.0 108 118.2 2.2 47.0 93

&�� 504.9 4.8 11.0 3.2 2.2 67 263.2 5.5 52.1 113 230.7 4.4 45.7 91

&��#��!�� 525.3 5.0 13.1 3.9 2.5 77 265.0 5.5 50.5 109 247.1 4.7 47.0 93

&�� 430.1 4.1 6.9 2.0 1.6 49 243.0 5.0 56.5 122 180.2 3.4 41.9 83

$��%��. '�� 174.2 1.7 5.3 1.6 3.1 94 80.0 1.7 45.9 99 88.8 1.7 51.0 101

Total��

�. � � � � ��


NRS-��-2018/3, �� - �� 2018

��-��

Universe ('000): 10431.1



Total 10431.1 100.0 339.3 100.0 3.3 100 4829.1 100.0 46.3 100 5262.7 100.0 50.5 100

��, ��

(��%�) 121.1 1.2 * * * * 30.7 0.6 25.3 55 90.1 1.7 74.4 147

�� 76.9 0.7 1.4 0.4 1.8 57 38.5 0.8 50.0 108 37.0 0.7 48.1 95

�� 36.9 0.4 * * * * 17.7 0.4 47.8 103 18.4 0.3 49.7 98

�� 78.0 0.7 * * * * 41.3 0.9 52.9 114 34.3 0.7 43.9 87

*�� 131.0 1.3 4.4 1.3 3.3 102 63.6 1.3 48.5 105 63.1 1.2 48.1 95

�� +�#�� ) ,�� 52.9 0.5 * * * * 22.5 0.5 42.5 92 29.4 0.6 55.5 110

�� -�� 182.4 1.7 3.0 0.9 1.7 51 92.5 1.9 50.7 109 86.9 1.7 47.7 94

�� -�� 446.3 4.3 3.6 1.0 0.8 24 236.8 4.9 53.1 115 205.9 3.9 46.1 91

�� #�� ,� 235.9 2.3 2.7 0.8 1.1 35 120.1 2.5 50.9 110 113.2 2.2 48.0 95

.�� 133.7 1.3 1.5 0.4 1.1 35 66.9 1.4 50.1 108 65.2 1.2 48.8 97

/�� 114.7 1.1 5.7 1.7 4.9 152 59.3 1.2 51.7 112 49.7 0.9 43.3 86

"�� !�� 124.0 1.2 4.5 1.3 3.6 112 59.7 1.2 48.2 104 59.8 1.1 48.2 96

"�� 87.8 0.8 4.7 1.4 5.3 164 48.2 1.0 54.9 119 34.9 0.7 39.8 79

"�#��"�� 22.3 0.2 * * * * 8.7 0.2 39.1 85 13.6 0.3 60.9 121

0�� 42.4 0.4 * * * * 17.6 0.4 41.5 90 23.1 0.4 54.4 108

Total��

�. � � � � ��


NRS-��-2018/3, �� - �� 2018

��-��

Universe ('000): 10431.1



Total 10431.1 100.0 6040.5 100.0 57.9 100 4390.5 100.0 42.1 100

��

7 �� 1214.8 11.6 691.5 11.4 56.9 98 523.3 11.9 43.1 102

HELLO! 139.2 1.3 94.1 1.6 67.6 117 45.0 1.0 32.4 77

StarHit 126.7 1.2 86.3 1.4 68.1 118 40.4 0.9 31.9 76

�� 325.1 3.1 245.0 4.1 75.3 130 80.2 1.8 24.7 59

�� 936.1 9.0 526.5 8.7 56.2 97 409.6 9.3 43.8 104

�� 74.8 0.7 43.9 0.7 58.6 101 30.9 0.7 41.4 98

�� 127.6 1.2 71.5 1.2 56.0 97 56.1 1.3 44.0 104

�� 290.3 2.8 177.1 2.9 61.0 105 113.2 2.6 39.0 93

�� 357.2 3.4 215.4 3.6 60.3 104 141.9 3.2 39.7 94

�� 103.4 1.0 59.6 1.0 57.6 100 43.8 1.0 42.4 101

!�� 164.2 1.6 113.5 1.9 69.1 119 50.7 1.2 30.9 73

��!��! 163.1 1.6 95.6 1.6 58.6 101 67.5 1.5 41.4 98

"�� #�� $��%�� 269.3 2.6 182.5 3.0 67.8 117 86.8 2.0 32.2 77

&�� 251.4 2.4 138.2 2.3 55.0 95 113.2 2.6 45.0 107

&�� 504.9 4.8 293.6 4.9 58.2 100 211.2 4.8 41.8 99

&��#��!�� 525.3 5.0 278.1 4.6 52.9 91 247.1 5.6 47.1 112

&�� 430.1 4.1 267.4 4.4 62.2 107 162.7 3.7 37.8 90

$��%��. '�� 174.2 1.7 139.5 2.3 80.1 138 34.7 0.8 19.9 47

Total��

��


NRS-��-2018/3, �� - �� 2018

��-��

Universe ('000): 10431.1



Total 10431.1 100.0 6040.5 100.0 57.9 100 4390.5 100.0 42.1 100

��, ��

(��%�) 121.1 1.2 119.4 2.0 98.6 170 1.7 0.0 1.4 3

�� 76.9 0.7 44.9 0.7 58.4 101 32.0 0.7 41.6 99

�� 36.9 0.4 33.5 0.6 90.8 157 3.4 0.1 9.2 22

�� 78.0 0.7 58.2 1.0 74.6 129 19.8 0.5 25.4 60

*�� 131.0 1.3 94.6 1.6 72.2 125 36.4 0.8 27.8 66

�� +�#�� ) ,�� 52.9 0.5 37.7 0.6 71.3 123 15.2 0.3 28.7 68

�� -�� 182.4 1.7 82.5 1.4 45.2 78 99.9 2.3 54.8 130

�� -�� 446.3 4.3 242.7 4.0 54.4 94 203.6 4.6 45.6 108

�� #�� ,� 235.9 2.3 118.3 2.0 50.1 87 117.6 2.7 49.9 118

.�� 133.7 1.3 79.7 1.3 59.6 103 54.0 1.2 40.4 96

/�� 114.7 1.1 45.2 0.7 39.4 68 69.5 1.6 60.6 144

"�� !�� 124.0 1.2 59.6 1.0 48.1 83 64.4 1.5 51.9 123

"�� 87.8 0.8 57.4 0.9 65.4 113 30.4 0.7 34.6 82

"�#��"�� 22.3 0.2 17.1 0.3 76.7 132 5.2 0.1 23.3 55

0�� 42.4 0.4 22.0 0.4 51.9 90 20.4 0.5 48.1 114

Total��

��


NRS-��-2018/3, �� - �� 2018

��-��

Universe ('000): 10431.1



Total 10431.1 100.0 2518.7 100.0 24.1 100 3865.8 100.0 37.1 100 2088.7 100.0 20.0 100

��

7 �� 1214.8 11.6 301.1 12.0 24.8 103 499.1 12.9 41.1 111 243.7 11.7 20.1 100

HELLO! 139.2 1.3 40.2 1.6 28.9 120 64.8 1.7 46.6 126 27.2 1.3 19.6 98

StarHit 126.7 1.2 28.0 1.1 22.1 92 58.4 1.5 46.1 124 26.7 1.3 21.1 105

�� 325.1 3.1 101.8 4.0 31.3 130 148.8 3.8 45.8 123 58.8 2.8 18.1 90

�� 936.1 9.0 200.1 7.9 21.4 89 398.4 10.3 42.6 115 213.5 10.2 22.8 114

�� 74.8 0.7 10.9 0.4 14.5 60 39.4 1.0 52.6 142 15.5 0.7 20.8 104

�� 127.6 1.2 26.6 1.1 20.9 86 56.1 1.5 44.0 119 32.7 1.6 25.6 128

�� 290.3 2.8 67.1 2.7 23.1 96 124.8 3.2 43.0 116 65.1 3.1 22.4 112

�� 357.2 3.4 86.8 3.4 24.3 101 174.8 4.5 48.9 132 57.5 2.8 16.1 80

�� 103.4 1.0 17.8 0.7 17.2 71 50.1 1.3 48.5 131 26.9 1.3 26.0 130

!�� 164.2 1.6 47.4 1.9 28.9 120 74.3 1.9 45.3 122 23.8 1.1 14.5 73

��!��! 163.1 1.6 36.6 1.5 22.4 93 73.7 1.9 45.2 122 34.0 1.6 20.8 104

"�� #�� $��%�� 269.3 2.6 77.2 3.1 28.7 119 115.5 3.0 42.9 116 45.4 2.2 16.9 84

&�� 251.4 2.4 56.9 2.3 22.6 94 102.8 2.7 40.9 110 54.3 2.6 21.6 108

&�� 504.9 4.8 113.6 4.5 22.5 93 199.0 5.1 39.4 106 111.7 5.3 22.1 111

&��#��!�� 525.3 5.0 107.0 4.2 20.4 84 219.1 5.7 41.7 113 120.8 5.8 23.0 115

&�� 430.1 4.1 102.8 4.1 23.9 99 191.1 4.9 44.4 120 86.4 4.1 20.1 100

$��%��. '�� 174.2 1.7 51.0 2.0 29.3 121 86.2 2.2 49.5 134 22.8 1.1 13.1 66

Total� ��

� 25% �� 25-50% �� 50-75% ��


NRS-��-2018/3, �� - �� 2018

��-��

Universe ('000): 10431.1



Total 10431.1 100.0 2518.7 100.0 24.1 100 3865.8 100.0 37.1 100 2088.7 100.0 20.0 100

��, ��

(��%�) 121.1 1.2 41.8 1.7 34.5 143 57.6 1.5 47.5 128 15.1 0.7 12.4 62

�� 76.9 0.7 14.5 0.6 18.9 78 35.7 0.9 46.4 125 17.8 0.9 23.2 116

�� 36.9 0.4 6.4 0.3 17.3 71 20.7 0.5 56.1 151 9.2 0.4 24.9 124

�� 78.0 0.7 14.6 0.6 18.7 78 44.9 1.2 57.6 155 13.5 0.6 17.3 86

*�� 131.0 1.3 26.2 1.0 20.0 83 64.8 1.7 49.4 133 27.6 1.3 21.1 105

�� +�#�� ) ,�� 52.9 0.5 12.3 0.5 23.3 96 21.8 0.6 41.3 111 13.9 0.7 26.4 132

�� -�� 182.4 1.7 33.2 1.3 18.2 75 77.1 2.0 42.3 114 40.6 1.9 22.2 111

�� -�� 446.3 4.3 102.9 4.1 23.1 95 199.1 5.1 44.6 120 78.6 3.8 17.6 88

�� #�� ,� 235.9 2.3 48.1 1.9 20.4 84 102.7 2.7 43.5 118 53.6 2.6 22.7 113

.�� 133.7 1.3 23.3 0.9 17.4 72 65.5 1.7 49.0 132 30.0 1.4 22.4 112

/�� 114.7 1.1 18.9 0.8 16.5 68 39.0 1.0 34.0 92 29.4 1.4 25.6 128

"�� !�� 124.0 1.2 28.2 1.1 22.7 94 51.1 1.3 41.2 111 29.5 1.4 23.8 119

"�� 87.8 0.8 19.4 0.8 22.1 92 37.4 1.0 42.6 115 22.2 1.1 25.3 126

"�#��"�� 22.3 0.2 4.4 0.2 19.7 81 9.5 0.2 42.7 115 7.3 0.3 32.8 164

0�� 42.4 0.4 7.3 0.3 17.3 72 18.5 0.5 43.7 118 10.9 0.5 25.8 129

Total� ��

� 25% �� 25-50% �� 50-75% ��


NRS-��-2018/3, �� - �� 2018

��-��

Universe ('000): 10431.1



Total 10431.1 100.0 900.8 100.0 8.6 100 1057.0 100.0 10.1 100

��

7 �� 1214.8 11.6 86.8 9.6 7.1 83 84.1 8.0 6.9 68

HELLO! 139.2 1.3 3.0 0.3 2.1 25 4.0 0.4 2.9 28

StarHit 126.7 1.2 9.0 1.0 7.1 82 4.6 0.4 3.7 36

�� 325.1 3.1 4.6 0.5 1.4 16 11.1 1.1 3.4 34

�� 936.1 9.0 58.8 6.5 6.3 73 65.4 6.2 7.0 69

�� 74.8 0.7 4.8 0.5 6.4 74 4.2 0.4 5.6 56

�� 127.6 1.2 8.3 0.9 6.5 75 3.9 0.4 3.1 30

�� 290.3 2.8 20.0 2.2 6.9 80 13.4 1.3 4.6 45

�� 357.2 3.4 23.3 2.6 6.5 76 14.8 1.4 4.2 41

�� 103.4 1.0 3.6 0.4 3.5 40 5.0 0.5 4.8 48

!�� 164.2 1.6 11.1 1.2 6.8 78 7.5 0.7 4.5 45

��!��! 163.1 1.6 11.5 1.3 7.1 82 7.4 0.7 4.5 45

"�� #�� $��%�� 269.3 2.6 19.2 2.1 7.1 83 11.9 1.1 4.4 44

&�� 251.4 2.4 24.2 2.7 9.6 111 13.3 1.3 5.3 52

&�� 504.9 4.8 43.6 4.8 8.6 100 36.9 3.5 7.3 72

&��#��!�� 525.3 5.0 47.1 5.2 9.0 104 31.2 3.0 5.9 59

&�� 430.1 4.1 29.8 3.3 6.9 80 20.1 1.9 4.7 46

$��%��. '�� 174.2 1.7 9.7 1.1 5.6 65 4.4 0.4 2.5 25

Total� ��

�� 75% ��


NRS-��-2018/3, �� - �� 2018

��-�� Universe ('000): 10431.1



Total 10431.1 100.0 900.8 100.0 8.6 100 1057.0 100.0 10.1 100

��, ��

(��%�) 121.1 1.2 3.6 0.4 3.0 34 3.1 0.3 2.6 25

�� 76.9 0.7 5.9 0.7 7.7 89 2.9 0.3 3.8 37

�� 36.9 0.4 0.6 0.1 1.6 18 * * * *

�� 78.0 0.7 3.6 0.4 4.6 53 1.4 0.1 1.8 18

*�� 131.0 1.3 9.4 1.0 7.2 83 3.0 0.3 2.3 23

�� +�#�� ) ,�� 52.9 0.5 4.3 0.5 8.2 94 * * * *

�� -�� 182.4 1.7 21.7 2.4 11.9 138 9.8 0.9 5.4 53

�� -�� 446.3 4.3 34.9 3.9 7.8 90 30.9 2.9 6.9 68

�� #�� ,� 235.9 2.3 18.8 2.1 8.0 92 12.7 1.2 5.4 53

.�� 133.7 1.3 10.1 1.1 7.6 87 4.8 0.5 3.6 35

/�� 114.7 1.1 16.9 1.9 14.7 170 10.5 1.0 9.1 90

"�� !�� 124.0 1.2 8.0 0.9 6.5 75 7.2 0.7 5.8 58

"�� 87.8 0.8 3.3 0.4 3.8 44 5.4 0.5 6.1 60

"�#��"�� 22.3 0.2 * * * * * * * *

0�� 42.4 0.4 3.8 0.4 8.9 104 1.8 0.2 4.3 43

Total� ��

�� 75% ��


NRS-��-2018/3, �� - �� 2018

��-��

Universe ('000): 10431.1



Total 10431.1 100.0 1752.9 100.0 16.8 100 2066.5 100.0 19.8 100 785.1 100.0 7.5 100 1122.7 100.0 10.8 100

��

7 �� 1214.8 11.6 198.1 11.3 16.3 97 252.6 12.2 20.8 105 102.3 13.0 8.4 112 113.8 10.1 9.4 87

HELLO! 139.2 1.3 37.3 2.1 26.8 159 37.6 1.8 27.0 136 6.9 0.9 4.9 65 8.8 0.8 6.3 59

StarHit 126.7 1.2 28.8 1.6 22.7 135 32.0 1.5 25.2 127 11.5 1.5 9.1 121 11.0 1.0 8.7 81

�� 325.1 3.1 88.3 5.0 27.2 162 79.8 3.9 24.5 124 23.0 2.9 7.1 94 43.6 3.9 13.4 125

�� 936.1 9.0 155.5 8.9 16.6 99 184.1 8.9 19.7 99 65.9 8.4 7.0 93 105.7 9.4 11.3 105

�� 74.8 0.7 13.8 0.8 18.4 109 15.3 0.7 20.4 103 5.8 0.7 7.7 103 7.2 0.6 9.6 90

�� 127.6 1.2 23.3 1.3 18.2 108 20.8 1.0 16.3 82 12.8 1.6 10.0 133 9.9 0.9 7.8 72

�� 290.3 2.8 49.0 2.8 16.9 100 61.1 3.0 21.0 106 28.6 3.6 9.9 131 34.0 3.0 11.7 109

�� 357.2 3.4 59.0 3.4 16.5 98 88.1 4.3 24.6 124 35.2 4.5 9.9 131 26.3 2.3 7.4 68

�� 103.4 1.0 25.7 1.5 24.9 148 17.9 0.9 17.3 87 5.8 0.7 5.6 75 9.9 0.9 9.6 89

!�� 164.2 1.6 38.1 2.2 23.2 138 43.4 2.1 26.4 133 11.4 1.5 6.9 92 17.5 1.6 10.7 99

��!��! 163.1 1.6 33.7 1.9 20.7 123 35.2 1.7 21.6 109 13.1 1.7 8.0 107 12.8 1.1 7.8 73

"�� #�� $��%�� 269.3 2.6 52.5 3.0 19.5 116 65.5 3.2 24.3 123 17.2 2.2 6.4 85 40.7 3.6 15.1 140

&�� 251.4 2.4 38.4 2.2 15.3 91 53.5 2.6 21.3 107 15.5 2.0 6.2 82 26.2 2.3 10.4 97

&�� 504.9 4.8 87.4 5.0 17.3 103 103.0 5.0 20.4 103 32.8 4.2 6.5 86 55.3 4.9 11.0 102

&��#��!�� 525.3 5.0 71.4 4.1 13.6 81 98.4 4.8 18.7 95 41.4 5.3 7.9 105 57.7 5.1 11.0 102

&�� 430.1 4.1 74.0 4.2 17.2 102 95.9 4.6 22.3 113 40.4 5.1 9.4 125 47.6 4.2 11.1 103

$��%��. '�� 174.2 1.7 46.6 2.7 26.8 159 51.2 2.5 29.4 148 12.0 1.5 6.9 92 22.1 2.0 12.7 118

Total !��" ��

��


NRS-��-2018/3, �� - �� 2018

��-�� Universe ('000): 10431.1



Total 10431.1 100.0 1752.9 100.0 16.8 100 2066.5 100.0 19.8 100 785.1 100.0 7.5 100 1122.7 100.0 10.8 100

��, ��

(��%�) 121.1 1.2 58.8 3.4 48.5 289 53.1 2.6 43.8 221 7.5 1.0 6.2 82 * * * *

�� 76.9 0.7 15.7 0.9 20.4 121 12.9 0.6 16.7 84 7.2 0.9 9.4 125 7.1 0.6 9.2 86

�� 36.9 0.4 13.8 0.8 37.3 222 9.6 0.5 26.0 131 5.5 0.7 14.8 197 2.8 0.3 7.6 71

�� 78.0 0.7 24.9 1.4 32.0 190 19.3 0.9 24.8 125 5.2 0.7 6.6 88 8.8 0.8 11.3 105

*�� 131.0 1.3 28.7 1.6 21.9 131 35.1 1.7 26.8 135 10.9 1.4 8.3 110 16.9 1.5 12.9 120

�� +�#�� ) ,�� 52.9 0.5 15.5 0.9 29.3 175 10.3 0.5 19.5 98 3.3 0.4 6.3 83 6.9 0.6 13.1 122

�� -�� 182.4 1.7 30.4 1.7 16.7 99 28.8 1.4 15.8 80 7.5 1.0 4.1 55 13.2 1.2 7.2 67

�� -�� 446.3 4.3 81.7 4.7 18.3 109 87.3 4.2 19.6 99 35.4 4.5 7.9 105 29.1 2.6 6.5 60

�� #�� ,� 235.9 2.3 31.5 1.8 13.3 79 43.0 2.1 18.2 92 21.1 2.7 8.9 119 20.8 1.9 8.8 82

.�� 133.7 1.3 22.9 1.3 17.2 102 31.8 1.5 23.8 120 9.6 1.2 7.2 96 14.5 1.3 10.9 101

/�� 114.7 1.1 14.7 0.8 12.8 76 10.6 0.5 9.3 47 7.1 0.9 6.2 82 11.6 1.0 10.2 94

"�� !�� 124.0 1.2 23.9 1.4 19.3 115 15.0 0.7 12.1 61 7.4 0.9 6.0 79 11.7 1.0 9.4 87

"�� 87.8 0.8 21.8 1.2 24.8 148 14.7 0.7 16.7 84 9.6 1.2 11.0 146 11.3 1.0 12.9 120

"�#��"�� 22.3 0.2 8.1 0.5 36.2 215 7.9 0.4 35.5 179 * * * * * * * *

0�� 42.4 0.4 8.7 0.5 20.5 122 6.5 0.3 15.3 77 3.3 0.4 7.9 105 3.5 0.3 8.2 76

Total !��" ��

��


NRS-��-2018/3, �� - �� 2018

��-�� Universe ('000): 10431.1



Total 10431.1 100.0 430.3 100.0 4.1 100 2745.7 100.0 26.3 100 390.4 100.0 3.7 100 699.8 100.0 6.7 100

��

7 �� 1214.8 11.6 29.0 6.7 2.4 58 371.6 13.5 30.6 116 32.9 8.4 2.7 72 81.2 11.6 6.7 100

HELLO! 139.2 1.3 8.4 2.0 6.1 147 10.9 0.4 7.8 30 9.9 2.5 7.1 190 14.0 2.0 10.1 150

StarHit 126.7 1.2 7.2 1.7 5.7 137 18.6 0.7 14.7 56 3.5 0.9 2.8 74 10.0 1.4 7.9 118

�� 325.1 3.1 13.7 3.2 4.2 102 34.2 1.2 10.5 40 18.5 4.7 5.7 152 10.1 1.4 3.1 46

�� 936.1 9.0 26.2 6.1 2.8 68 260.3 9.5 27.8 106 37.4 9.6 4.0 107 75.9 10.8 8.1 121

�� 74.8 0.7 1.4 0.3 1.9 46 19.5 0.7 26.0 99 * * * * 7.7 1.1 10.2 153

�� 127.6 1.2 1.5 0.3 1.2 28 46.2 1.7 36.2 137 * * * * 6.5 0.9 5.1 75

�� 290.3 2.8 4.2 1.0 1.5 35 76.4 2.8 26.3 100 11.8 3.0 4.1 109 17.8 2.5 6.1 91

�� 357.2 3.4 11.0 2.5 3.1 74 83.2 3.0 23.3 88 8.6 2.2 2.4 64 36.5 5.2 10.2 152

�� 103.4 1.0 1.4 0.3 1.4 33 28.5 1.0 27.6 105 6.3 1.6 6.1 164 5.8 0.8 5.6 83

!�� 164.2 1.6 4.4 1.0 2.7 65 32.5 1.2 19.8 75 4.7 1.2 2.9 77 8.4 1.2 5.1 76

��!��! 163.1 1.6 4.1 1.0 2.5 61 48.6 1.8 29.8 113 5.1 1.3 3.1 83 8.7 1.2 5.3 79

"�� #�� $��%�� 269.3 2.6 12.2 2.8 4.5 110 52.7 1.9 19.6 74 14.2 3.6 5.3 141 3.3 0.5 1.2 18

&�� 251.4 2.4 4.1 1.0 1.6 40 85.5 3.1 34.0 129 8.6 2.2 3.4 91 13.2 1.9 5.3 79

&�� 504.9 4.8 15.3 3.5 3.0 73 148.1 5.4 29.3 111 15.0 3.9 3.0 80 25.2 3.6 5.0 74

&��#��!�� 525.3 5.0 21.2 4.9 4.0 98 180.6 6.6 34.4 131 16.5 4.2 3.1 84 23.9 3.4 4.5 68

&�� 430.1 4.1 6.8 1.6 1.6 38 97.1 3.5 22.6 86 19.4 5.0 4.5 121 34.2 4.9 7.9 118

$��%��. '�� 174.2 1.7 6.9 1.6 4.0 96 19.6 0.7 11.3 43 4.2 1.1 2.4 65 * * * *

Total !��" ��

��


NRS-��-2018/3, �� - �� 2018

��-�� Universe ('000): 10431.1



Total 10431.1 100.0 430.3 100.0 4.1 100 2745.7 100.0 26.3 100 390.4 100.0 3.7 100 699.8 100.0 6.7 100

��, ��

(��%�) 121.1 1.2 1.7 0.4 1.4 35 * * * * * * * * * * * *

�� 76.9 0.7 0.4 0.1 0.6 13 22.0 0.8 28.6 109 3.5 0.9 4.6 123 4.7 0.7 6.2 92

�� 36.9 0.4 * * * * 2.1 0.1 5.7 22 * * * * * * * *

�� 78.0 0.7 * * * * 8.1 0.3 10.4 40 1.9 0.5 2.4 65 7.8 1.1 10.0 150

*�� 131.0 1.3 2.4 0.6 1.9 45 19.1 0.7 14.6 55 2.4 0.6 1.8 48 10.8 1.5 8.2 123

�� +�#�� ) ,�� 52.9 0.5 * * * * 5.8 0.2 11.0 42 3.3 0.8 6.2 165 3.7 0.5 7.1 105

�� -�� 182.4 1.7 2.9 0.7 1.6 38 85.7 3.1 47.0 178 3.2 0.8 1.7 47 6.3 0.9 3.5 52

�� -�� 446.3 4.3 6.9 1.6 1.5 37 154.4 5.6 34.6 131 8.0 2.0 1.8 48 32.3 4.6 7.2 108

�� #�� ,� 235.9 2.3 1.7 0.4 0.7 18 93.1 3.4 39.5 150 2.1 0.5 0.9 24 19.0 2.7 8.1 120

.�� 133.7 1.3 0.9 0.2 0.6 16 43.3 1.6 32.4 123 * * * * 7.9 1.1 5.9 88

/�� 114.7 1.1 * * * * 59.5 2.2 51.9 197 1.4 0.4 1.3 34 4.7 0.7 4.1 61

"�� !�� 124.0 1.2 3.7 0.9 3.0 73 48.8 1.8 39.3 149 7.0 1.8 5.6 150 4.6 0.7 3.7 55

"�� 87.8 0.8 1.9 0.5 2.2 54 20.3 0.7 23.2 88 3.3 0.9 3.8 101 4.6 0.7 5.2 77

"�#��"�� 22.3 0.2 * * * * 2.8 0.1 12.6 48 * * * * * * * *

0�� 42.4 0.4 * * * * 13.5 0.5 31.9 121 * * * * 4.1 0.6 9.6 144

Total !��" ��

��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 4724.7 100.0 45.3 100 5706.4 100.0 54.7 100

�� 4x4 Club 168.4 1.6 140.0 3.0 83.1 184 28.4 0.5 16.9 31


Burda 233.3 2.2 29.0 0.6 12.4 27 204.3 3.6 87.6 160

Cosmopolitan 543.1 5.2 89.6 1.9 16.5 36 453.5 7.9 83.5 153


Discovery 415.7 4.0 251.9 5.3 60.6 134 163.8 2.9 39.4 72

Elle 185.9 1.8 17.7 0.4 9.5 21 168.2 2.9 90.5 165

Elle Decoration 60.3 0.6 22.7 0.5 37.7 83 37.6 0.7 62.3 114

Elle Girl 151.3 1.5 22.7 0.5 15.0 33 128.6 2.3 85.0 155

Esquire 167.2 1.6 78.2 1.7 46.8 103 89.0 1.6 53.2 97

Glamour 263.0 2.5 46.5 1.0 17.7 39 216.5 3.8 82.3 150

GQ 176.1 1.7 112.5 2.4 63.9 141 63.6 1.1 36.1 66

Harper's Bazaar 94.9 0.9 20.9 0.4 22.0 49 74.0 1.3 78.0 143

InStyle 71.7 0.7 19.9 0.4 27.8 61 51.8 0.9 72.2 132

Marie Claire 67.6 0.6 14.9 0.3 22.0 49 52.7 0.9 78.0 143

Maxim 315.0 3.0 207.3 4.4 65.8 145 107.6 1.9 34.2 62

Men's Health 234.3 2.2 175.5 3.7 74.9 165 58.7 1.0 25.1 46


Psychologies 172.9 1.7 47.3 1.0 27.4 60 125.6 2.2 72.6 133

Quattroruote 52.3 0.5 42.3 0.9 80.9 179 10.0 0.2 19.1 35

Salon interior 72.7 0.7 30.9 0.7 42.5 94 41.8 0.7 57.5 105

Top Beauty 30.6 0.3 9.8 0.2 32.0 71 20.8 0.4 68.0 124

Top Gear 309.5 3.0 239.3 5.1 77.3 171 70.2 1.2 22.7 41

Verena 78.5 0.8 12.8 0.3 16.3 36 65.7 1.2 83.7 153

Vogue 263.8 2.5 65.0 1.4 24.7 54 198.8 3.5 75.3 138

�� 175.8 1.7 117.0 2.5 66.6 147 58.7 1.0 33.4 61

�� 203.4 2.0 157.9 3.3 77.6 171 45.6 0.8 22.4 41

�� 756.0 7.2 387.2 8.2 51.2 113 368.8 6.5 48.8 89

�� 73.9 0.7 49.0 1.0 66.3 146 24.9 0.4 33.7 62

�� !�� 210.7 2.0 78.0 1.7 37.0 82 132.7 2.3 63.0 115

Total��

��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 4724.7 100.0 45.3 100 5706.4 100.0 54.7 100

�� . "�� 114.7 1.1 19.6 0.4 17.1 38 95.1 1.7 82.9 152

�� #�� 43.7 0.4 14.9 0.3 34.2 76 28.7 0.5 65.8 120

�� 157.1 1.5 56.7 1.2 36.1 80 100.5 1.8 63.9 117

�� 225.6 2.2 62.4 1.3 27.7 61 163.2 2.9 72.3 132

$�� '��' 73.0 0.7 54.7 1.2 75.0 166 18.2 0.3 25.0 46

%� �� 793.9 7.6 604.1 12.8 76.1 168 189.8 3.3 23.9 44

%�� 267.8 2.6 103.2 2.2 38.5 85 164.7 2.9 61.5 112

�� 299.7 2.9 128.8 2.7 43.0 95 170.9 3.0 57.0 104

&�� 659.2 6.3 183.1 3.9 27.8 61 476.2 8.3 72.2 132

&��#�� &�� 398.5 3.8 73.5 1.6 18.5 41 324.9 5.7 81.5 149

&�'�� '�� 35.4 0.3 18.1 0.4 51.0 113 17.3 0.3 49.0 89

(� �� 27.5 0.3 13.3 0.3 48.3 107 14.2 0.2 51.7 94

(�!� �� 188.6 1.8 43.4 0.9 23.0 51 145.2 2.5 77.0 141

(�!� �� 204.4 2.0 25.8 0.5 12.6 28 178.6 3.1 87.4 160

(�!� &��-�� 109.0 1.0 38.0 0.8 34.9 77 71.0 1.2 65.1 119

(�!� &��-)�� 92.7 0.9 19.9 0.4 21.5 47 72.8 1.3 78.5 144

(�!� (�� 230.8 2.2 61.7 1.3 26.7 59 169.2 3.0 73.3 134

(�!� (�� 50.5 0.5 10.7 0.2 21.1 47 39.8 0.7 78.9 144

(�!� �� 123.6 1.2 22.5 0.5 18.2 40 101.2 1.8 81.8 150

(�� ! 268.5 2.6 56.1 1.2 20.9 46 212.3 3.7 79.1 145

�� 211.8 2.0 37.6 0.8 17.7 39 174.2 3.1 82.3 150

*�� #�� !�� 118.6 1.1 49.3 1.0 41.6 92 69.3 1.2 58.4 107

*�� '�� 148.3 1.4 55.6 1.2 37.5 83 92.7 1.6 62.5 114

*�� '��. �� 129.0 1.2 37.6 0.8 29.1 64 91.5 1.6 70.9 130

*�� '��. +�� !�� 150.4 1.4 46.7 1.0 31.1 69 103.7 1.8 68.9 126

,�� '�� 267.3 2.6 206.0 4.4 77.1 170 61.3 1.1 22.9 42

��

Total


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 4724.7 100.0 45.3 100 5706.4 100.0 54.7 100

�� ,�� 123.2 1.2 39.3 0.8 31.9 70 83.9 1.5 68.1 124

,��'�� 91.5 0.9 35.9 0.8 39.3 87 55.5 1.0 60.7 111

,�� 177.2 1.7 145.3 3.1 82.0 181 31.9 0.6 18.0 33

�& (-��) 395.3 3.8 251.2 5.3 63.6 140 144.1 2.5 36.4 67

+�� 72.0 0.7 19.3 0.4 26.8 59 52.7 0.9 73.2 134

+�� +�� '��' 298.5 2.9 91.0 1.9 30.5 67 207.5 3.6 69.5 127

+�� %�� 76.2 0.7 16.0 0.3 21.0 46 60.2 1.1 79.0 144

+�� 86.4 0.8 26.0 0.6 30.1 67 60.4 1.1 69.9 128

+�� '�� 75.4 0.7 23.2 0.5 30.7 68 52.2 0.9 69.3 127

+�� 52.1 0.5 11.4 0.2 21.8 48 40.7 0.7 78.2 143

+�� ./0�� !�� %��/� 507.9 4.9 196.7 4.2 38.7 86 311.2 5.5 61.3 112

+�� 44.8 0.4 21.9 0.5 48.9 108 22.9 0.4 51.1 93

+��&�'�� 41.4 0.4 17.7 0.4 42.8 95 23.7 0.4 57.2 104

+��+��. ��/ !�� 53.2 0.5 23.7 0.5 44.5 98 29.5 0.5 55.5 101

+ �� 16.0 0.2 8.1 0.2 50.4 111 7.9 0.1 49.6 91

+ �� 97.5 0.9 29.4 0.6 30.1 67 68.1 1.2 69.9 128

.�� !��!�. �� 142.9 1.4 41.6 0.9 29.1 64 101.3 1.8 70.9 130

1�� 118.0 1.1 73.2 1.6 62.1 137 44.8 0.8 37.9 69

�� , �� 1 �� 2 ��National Geographic Traveler 206.0 2.0 104.1 2.2 50.5 112 101.9 1.8 49.5 90

Playboy 226.1 2.2 172.7 3.7 76.4 169 53.4 0.9 23.6 43

�� 167.9 1.6 63.9 1.4 38.1 84 104.0 1.8 61.9 113

�� + ��!�� 323.3 3.1 126.6 2.7 39.2 86 196.6 3.4 60.8 111

�� -��0�� 65.9 0.6 15.8 0.3 23.9 53 50.1 0.9 76.1 139

*�� 129.8 1.2 72.1 1.5 55.5 123 57.7 1.0 44.5 81

Total��

��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 3025.6 100.0 29.0 100 3714.6 100.0 35.6 100 3690.9 100.0 35.4 100

�� 4x4 Club 168.4 1.6 78.9 2.6 46.9 162 75.5 2.0 44.8 126 14.0 0.4 8.3 23


Burda 233.3 2.2 69.6 2.3 29.8 103 99.5 2.7 42.6 120 64.2 1.7 27.5 78

Cosmopolitan 543.1 5.2 302.6 10.0 55.7 192 189.3 5.1 34.9 98 51.1 1.4 9.4 27


Discovery 415.7 4.0 220.0 7.3 52.9 182 147.1 4.0 35.4 99 48.6 1.3 11.7 33

Elle 185.9 1.8 113.3 3.7 60.9 210 62.5 1.7 33.6 94 10.1 0.3 5.5 15

Elle Decoration 60.3 0.6 31.0 1.0 51.3 177 24.6 0.7 40.8 114 4.8 0.1 7.9 22

Elle Girl 151.3 1.5 119.8 4.0 79.2 273 29.9 0.8 19.7 55 1.7 0.0 1.1 3

Esquire 167.2 1.6 101.7 3.4 60.8 210 55.9 1.5 33.5 94 9.6 0.3 5.8 16

Glamour 263.0 2.5 160.7 5.3 61.1 211 85.1 2.3 32.4 91 17.2 0.5 6.5 18

GQ 176.1 1.7 112.9 3.7 64.1 221 62.6 1.7 35.5 100 0.6 0.0 0.3 1

Harper's Bazaar 94.9 0.9 59.6 2.0 62.8 217 30.1 0.8 31.8 89 5.1 0.1 5.4 15

InStyle 71.7 0.7 42.2 1.4 58.9 203 25.2 0.7 35.2 99 4.3 0.1 5.9 17

Marie Claire 67.6 0.6 44.9 1.5 66.3 229 18.6 0.5 27.5 77 4.2 0.1 6.2 17

Maxim 315.0 3.0 165.5 5.5 52.5 181 128.2 3.5 40.7 114 21.3 0.6 6.8 19

Men's Health 234.3 2.2 128.1 4.2 54.7 189 95.3 2.6 40.7 114 10.8 0.3 4.6 13


Psychologies 172.9 1.7 82.8 2.7 47.9 165 74.6 2.0 43.2 121 15.5 0.4 9.0 25

Quattroruote 52.3 0.5 27.8 0.9 53.2 183 23.8 0.6 45.5 128 * * * *

Salon interior 72.7 0.7 24.9 0.8 34.2 118 39.6 1.1 54.5 153 8.2 0.2 11.3 32

Top Beauty 30.6 0.3 21.8 0.7 71.3 246 7.9 0.2 25.9 73 0.9 0.0 2.8 8

Top Gear 309.5 3.0 198.9 6.6 64.2 221 101.6 2.7 32.8 92 9.1 0.2 2.9 8

Verena 78.5 0.8 22.3 0.7 28.4 98 33.6 0.9 42.8 120 22.6 0.6 28.8 81

Vogue 263.8 2.5 148.8 4.9 56.4 194 97.4 2.6 36.9 104 17.7 0.5 6.7 19

�� 175.8 1.7 65.1 2.2 37.0 128 63.1 1.7 35.9 101 47.6 1.3 27.1 77

�� 203.4 2.0 84.1 2.8 41.4 143 63.4 1.7 31.2 88 55.9 1.5 27.5 78

�� 756.0 7.2 244.1 8.1 32.3 111 275.9 7.4 36.5 102 236.0 6.4 31.2 88

�� 73.9 0.7 32.7 1.1 44.3 153 37.2 1.0 50.3 141 4.0 0.1 5.4 15

�� !�� 210.7 2.0 55.0 1.8 26.1 90 75.8 2.0 36.0 101 79.9 2.2 37.9 107

16-34Total

55+35-54��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 3025.6 100.0 29.0 100 3714.6 100.0 35.6 100 3690.9 100.0 35.4 100

�� . "�� 114.7 1.1 30.5 1.0 26.6 92 39.1 1.1 34.1 96 45.1 1.2 39.3 111

�� #�� 43.7 0.4 11.8 0.4 27.0 93 8.8 0.2 20.1 56 23.1 0.6 52.9 150

�� 157.1 1.5 45.8 1.5 29.1 100 57.8 1.6 36.8 103 53.5 1.4 34.1 96

�� 225.6 2.2 60.3 2.0 26.7 92 117.1 3.2 51.9 146 48.2 1.3 21.4 60

$�� '��' 73.0 0.7 28.8 1.0 39.5 136 32.6 0.9 44.7 126 11.5 0.3 15.8 45

%� �� 793.9 7.6 240.9 8.0 30.3 105 338.1 9.1 42.6 120 214.9 5.8 27.1 77

%�� 267.8 2.6 57.5 1.9 21.5 74 90.6 2.4 33.8 95 119.7 3.2 44.7 126

�� 299.7 2.9 78.1 2.6 26.1 90 164.2 4.4 54.8 154 57.4 1.6 19.2 54

&�� 659.2 6.3 137.5 4.5 20.9 72 277.3 7.5 42.1 118 244.4 6.6 37.1 105

&��#�� &�� 398.5 3.8 64.1 2.1 16.1 55 182.3 4.9 45.8 128 152.0 4.1 38.2 108

&�'�� '�� 35.4 0.3 12.8 0.4 36.1 125 16.5 0.4 46.7 131 6.1 0.2 17.2 49

(� �� 27.5 0.3 15.4 0.5 56.0 193 10.2 0.3 36.9 104 1.9 0.1 7.1 20

(�!� �� 188.6 1.8 42.5 1.4 22.6 78 56.0 1.5 29.7 83 90.1 2.4 47.8 135

(�!� �� 204.4 2.0 52.1 1.7 25.5 88 83.8 2.3 41.0 115 68.4 1.9 33.5 95

(�!� &��-�� 109.0 1.0 23.9 0.8 21.9 76 57.2 1.5 52.5 147 27.9 0.8 25.6 72

(�!� &��-)�� 92.7 0.9 40.9 1.4 44.2 152 26.8 0.7 28.9 81 25.0 0.7 26.9 76

(�!� (�� 230.8 2.2 72.3 2.4 31.3 108 75.4 2.0 32.7 92 83.1 2.3 36.0 102

(�!� (�� 50.5 0.5 14.2 0.5 28.1 97 7.5 0.2 14.8 41 28.8 0.8 57.1 161

(�!� �� 123.6 1.2 71.4 2.4 57.7 199 41.2 1.1 33.3 94 11.1 0.3 9.0 25

(�� ! 268.5 2.6 75.6 2.5 28.1 97 99.1 2.7 36.9 104 93.8 2.5 35.0 99

�� 211.8 2.0 35.8 1.2 16.9 58 83.4 2.2 39.4 111 92.6 2.5 43.7 124

*�� #�� !�� 118.6 1.1 31.2 1.0 26.3 91 48.1 1.3 40.6 114 39.3 1.1 33.1 94

*�� '�� 148.3 1.4 47.6 1.6 32.1 111 54.7 1.5 36.9 104 46.0 1.2 31.0 88

*�� '��. �� 129.0 1.2 40.1 1.3 31.0 107 45.2 1.2 35.1 98 43.7 1.2 33.9 96

*�� '��. +�� !�� 150.4 1.4 37.4 1.2 24.9 86 58.8 1.6 39.1 110 54.2 1.5 36.0 102

,�� '�� 267.3 2.6 108.8 3.6 40.7 140 115.9 3.1 43.4 122 42.6 1.2 15.9 45

Total��

16-34 35-54 55+


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 3025.6 100.0 29.0 100 3714.6 100.0 35.6 100 3690.9 100.0 35.4 100

�� ,�� 123.2 1.2 44.4 1.5 36.0 124 54.7 1.5 44.4 125 24.2 0.7 19.6 55

,��'�� 91.5 0.9 46.4 1.5 50.7 175 34.7 0.9 38.0 107 10.3 0.3 11.3 32

,�� 177.2 1.7 69.3 2.3 39.1 135 92.6 2.5 52.3 147 15.2 0.4 8.6 24

�& (-��) 395.3 3.8 198.8 6.6 50.3 173 140.4 3.8 35.5 100 56.1 1.5 14.2 40

+�� 72.0 0.7 38.3 1.3 53.3 184 22.6 0.6 31.5 88 11.0 0.3 15.3 43

+�� +�� '��' 298.5 2.9 82.8 2.7 27.7 96 114.4 3.1 38.3 108 101.4 2.7 34.0 96

+�� %�� 76.2 0.7 13.1 0.4 17.2 59 40.4 1.1 53.0 149 22.7 0.6 29.8 84

+�� 86.4 0.8 20.7 0.7 23.9 82 31.1 0.8 36.0 101 34.6 0.9 40.0 113

+�� '�� 75.4 0.7 21.9 0.7 29.0 100 35.6 1.0 47.2 133 17.9 0.5 23.8 67

+�� 52.1 0.5 13.8 0.5 26.5 91 15.0 0.4 28.7 81 23.3 0.6 44.8 127

+�� ./0�� !�� %��/� 507.9 4.9 123.2 4.1 24.3 84 213.6 5.7 42.0 118 171.1 4.6 33.7 95

+�� 44.8 0.4 17.1 0.6 38.3 132 23.9 0.6 53.3 150 3.8 0.1 8.4 24

+��&�'�� 41.4 0.4 22.8 0.8 55.0 190 14.9 0.4 36.1 101 3.7 0.1 8.9 25

+��+��. ��/ !�� 53.2 0.5 26.6 0.9 50.0 172 15.5 0.4 29.2 82 11.1 0.3 20.8 59

+ �� 16.0 0.2 13.9 0.5 87.1 300 2.1 0.1 12.9 36 * * * *

+ �� 97.5 0.9 53.5 1.8 54.8 189 40.1 1.1 41.1 115 4.0 0.1 4.1 11

.�� !��!�. �� 142.9 1.4 46.0 1.5 32.2 111 46.8 1.3 32.7 92 50.1 1.4 35.0 99

1�� 118.0 1.1 52.5 1.7 44.5 153 51.5 1.4 43.6 123 14.0 0.4 11.9 34

�� , �� 1 �� 2 ��National Geographic Traveler 206.0 2.0 108.6 3.6 52.7 182 84.6 2.3 41.1 115 12.8 0.3 6.2 18

Playboy 226.1 2.2 116.7 3.9 51.6 178 93.3 2.5 41.3 116 16.1 0.4 7.1 20

�� 167.9 1.6 52.6 1.7 31.3 108 52.1 1.4 31.0 87 63.3 1.7 37.7 106

�� + ��!�� 323.3 3.1 113.2 3.7 35.0 121 142.5 3.8 44.1 124 67.5 1.8 20.9 59

�� -��0�� 65.9 0.6 25.7 0.8 39.0 134 23.3 0.6 35.3 99 16.9 0.5 25.7 73

*�� 129.8 1.2 57.5 1.9 44.2 153 59.5 1.6 45.9 129 12.9 0.3 9.9 28

Total��

16-34 35-54 55+


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 339.3 100.0 3.3 100 4829.1 100.0 46.3 100 5262.7 100.0 50.5 100

�� 4x4 Club 168.4 1.6 * * * * 84.2 1.7 50.0 107 82.4 1.6 48.9 97

Architectural Digest 61.8 0.6 * * * * 17.3 0.4 27.9 60 43.9 0.8 71.1 141

Burda 233.3 2.2 6.4 1.9 2.7 84 92.8 1.9 39.8 86 134.1 2.5 57.5 114

Cosmopolitan 543.1 5.2 12.0 3.5 2.2 68 224.8 4.7 41.4 89 306.2 5.8 56.4 112

Cosmopolitan Shopping 97.5 0.9 * * * * 40.5 0.8 41.6 90 55.2 1.0 56.6 112

Discovery 415.7 4.0 10.6 3.1 2.5 78 175.6 3.6 42.2 91 229.6 4.4 55.2 109

Elle 185.9 1.8 6.6 2.0 3.6 110 57.9 1.2 31.2 67 121.3 2.3 65.3 129

Elle Decoration 60.3 0.6 * * * * 19.7 0.4 32.7 71 39.2 0.7 65.0 129

Elle Girl 151.3 1.5 7.5 2.2 4.9 152 63.1 1.3 41.7 90 80.7 1.5 53.4 106

Esquire 167.2 1.6 4.3 1.3 2.6 80 42.6 0.9 25.5 55 120.3 2.3 71.9 143

Glamour 263.0 2.5 9.2 2.7 3.5 107 112.0 2.3 42.6 92 141.9 2.7 53.9 107

GQ 176.1 1.7 6.3 1.9 3.6 110 48.8 1.0 27.7 60 121.0 2.3 68.7 136

Harper's Bazaar 94.9 0.9 3.1 0.9 3.3 101 28.7 0.6 30.3 65 63.0 1.2 66.4 132

InStyle 71.7 0.7 * * * * 17.2 0.4 24.0 52 53.7 1.0 74.8 148

Marie Claire 67.6 0.6 * * * * 25.0 0.5 36.9 80 40.5 0.8 60.0 119

Maxim 315.0 3.0 7.0 2.1 2.2 69 134.5 2.8 42.7 92 173.4 3.3 55.1 109

Men's Health 234.3 2.2 6.2 1.8 2.6 81 95.4 2.0 40.7 88 132.6 2.5 56.6 112


Psychologies 172.9 1.7 5.8 1.7 3.3 102 41.8 0.9 24.2 52 125.3 2.4 72.5 144

Quattroruote 52.3 0.5 * * * * 17.8 0.4 34.1 74 34.0 0.6 65.0 129

Salon interior 72.7 0.7 3.2 0.9 4.4 134 29.3 0.6 40.3 87 40.2 0.8 55.4 110

Top Beauty 30.6 0.3 * * * * 7.1 0.1 23.3 50 21.6 0.4 70.4 140

Top Gear 309.5 3.0 8.1 2.4 2.6 81 133.8 2.8 43.2 93 167.7 3.2 54.2 107

Verena 78.5 0.8 * * * * 29.3 0.6 37.3 81 48.4 0.9 61.7 122

Vogue 263.8 2.5 13.5 4.0 5.1 157 80.8 1.7 30.6 66 169.6 3.2 64.3 127

�� 175.8 1.7 4.9 1.4 2.8 86 78.0 1.6 44.4 96 92.9 1.8 52.9 105

�� 203.4 2.0 9.3 2.7 4.6 140 104.8 2.2 51.5 111 89.3 1.7 43.9 87

�� 756.0 7.2 15.9 4.7 2.1 65 330.1 6.8 43.7 94 409.9 7.8 54.2 107

�� 73.9 0.7 * * * * 16.4 0.3 22.1 48 56.6 1.1 76.5 152

�� !�� 210.7 2.0 4.5 1.3 2.1 65 104.2 2.2 49.5 107 102.1 1.9 48.4 96

Total��

�. � � � � ��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 339.3 100.0 3.3 100 4829.1 100.0 46.3 100 5262.7 100.0 50.5 100

�� . "�� 114.7 1.1 * * * * 58.8 1.2 51.2 111 52.9 1.0 46.1 91

�� #�� 43.7 0.4 * * * * 20.7 0.4 47.5 103 21.7 0.4 49.7 99

�� 157.1 1.5 7.1 2.1 4.5 139 68.3 1.4 43.5 94 81.7 1.6 52.0 103

�� 225.6 2.2 7.8 2.3 3.5 107 99.6 2.1 44.1 95 118.2 2.2 52.4 104

$�� '��' 73.0 0.7 2.4 0.7 3.3 101 29.0 0.6 39.7 86 41.6 0.8 57.0 113

%� �� 793.9 7.6 18.4 5.4 2.3 71 334.9 6.9 42.2 91 440.6 8.4 55.5 110

%�� 267.8 2.6 4.6 1.4 1.7 53 128.6 2.7 48.0 104 134.6 2.6 50.3 100

�� 299.7 2.9 1.9 0.6 0.6 19 120.0 2.5 40.1 87 177.8 3.4 59.3 118

&�� 659.2 6.3 13.8 4.1 2.1 64 269.4 5.6 40.9 88 376.1 7.1 57.0 113

&��#�� &�� 398.5 3.8 4.5 1.3 1.1 35 162.3 3.4 40.7 88 231.6 4.4 58.1 115

&�'�� '�� 35.4 0.3 * * * * 15.0 0.3 42.4 91 20.4 0.4 57.6 114

(� �� 27.5 0.3 * * * * 11.0 0.2 40.1 87 16.5 0.3 59.9 119

(�!� �� 188.6 1.8 6.0 1.8 3.2 97 104.6 2.2 55.5 120 78.0 1.5 41.4 82

(�!� �� 204.4 2.0 5.5 1.6 2.7 83 92.9 1.9 45.5 98 106.0 2.0 51.9 103

(�!� &��-�� 109.0 1.0 3.0 0.9 2.8 85 49.0 1.0 45.0 97 56.9 1.1 52.3 104

(�!� &��-)�� 92.7 0.9 * * * * 42.4 0.9 45.8 99 49.7 0.9 53.6 106

(�!� (�� 230.8 2.2 4.6 1.4 2.0 61 114.4 2.4 49.5 107 111.9 2.1 48.5 96

(�!� (�� 50.5 0.5 * * * * 25.9 0.5 51.2 111 24.0 0.5 47.6 94

(�!� �� 123.6 1.2 4.1 1.2 3.3 102 55.2 1.1 44.6 96 64.4 1.2 52.1 103

(�� ! 268.5 2.6 7.8 2.3 2.9 89 139.3 2.9 51.9 112 121.4 2.3 45.2 90

�� 211.8 2.0 3.0 0.9 1.4 44 97.5 2.0 46.0 99 111.3 2.1 52.6 104

*�� #�� !�� 118.6 1.1 3.6 1.1 3.0 93 51.8 1.1 43.6 94 63.2 1.2 53.3 106

*�� '�� 148.3 1.4 6.9 2.0 4.7 144 80.5 1.7 54.3 117 60.9 1.2 41.1 81

*�� '��. �� 129.0 1.2 3.0 0.9 2.3 71 75.9 1.6 58.8 127 50.2 1.0 38.9 77

*�� '��. +�� !�� 150.4 1.4 10.6 3.1 7.0 216 78.1 1.6 51.9 112 61.7 1.2 41.0 81

,�� '�� 267.3 2.6 5.8 1.7 2.2 67 102.3 2.1 38.3 83 159.2 3.0 59.5 118

Total��

�. � � � � ��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 339.3 100.0 3.3 100 4829.1 100.0 46.3 100 5262.7 100.0 50.5 100

�� ,�� 123.2 1.2 3.2 0.9 2.6 80 69.5 1.4 56.4 122 50.6 1.0 41.0 81,��'�� 91.5 0.9 * * * * 30.8 0.6 33.7 73 60.1 1.1 65.7 130,�� 177.2 1.7 6.1 1.8 3.4 106 70.6 1.5 39.8 86 100.5 1.9 56.7 112 �& (-��) 395.3 3.8 6.9 2.0 1.8 54 113.8 2.4 28.8 62 274.6 5.2 69.5 138+�� 72.0 0.7 * * * * 27.5 0.6 38.2 83 42.7 0.8 59.4 118+�� +�� '��' 298.5 2.9 6.0 1.8 2.0 62 153.9 3.2 51.5 111 138.7 2.6 46.5 92

+�� %�� 76.2 0.7 * * * * 47.4 1.0 62.2 134 28.2 0.5 37.0 73

+�� 86.4 0.8 4.4 1.3 5.1 156 44.2 0.9 51.1 110 37.9 0.7 43.8 87

+�� '�� 75.4 0.7 3.1 0.9 4.1 126 42.4 0.9 56.3 122 29.8 0.6 39.6 78

+�� 52.1 0.5 * * * * 30.2 0.6 58.0 125 19.5 0.4 37.4 74

+�� ./0�� !�� %��/� 507.9 4.9 13.2 3.9 2.6 80 298.0 6.2 58.7 127 196.7 3.7 38.7 77

+�� 44.8 0.4 * * * * 18.1 0.4 40.5 88 25.2 0.5 56.2 111

+��&�'�� 41.4 0.4 1.8 0.5 4.4 136 23.1 0.5 55.7 120 16.5 0.3 39.8 79

+��+��. ��/ !�� 53.2 0.5 * * * * 19.2 0.4 36.2 78 32.8 0.6 61.6 122

+ �� 16.0 0.2 * * * * 6.5 0.1 40.7 88 8.3 0.2 51.9 103

+ �� 97.5 0.9 * * * * 37.4 0.8 38.3 83 56.9 1.1 58.4 116

.�� !��!�. �� 142.9 1.4 4.3 1.3 3.0 92 77.8 1.6 54.5 118 60.8 1.2 42.5 84

1�� 118.0 1.1 * * * * 40.6 0.8 34.4 74 74.6 1.4 63.2 125


Playboy 226.1 2.2 9.4 2.8 4.2 128 98.0 2.0 43.3 94 118.8 2.3 52.5 104

�� 167.9 1.6 3.1 0.9 1.8 56 89.3 1.8 53.1 115 75.6 1.4 45.0 89

�� + ��!�� 323.3 3.1 4.2 1.2 1.3 40 129.3 2.7 40.0 86 189.7 3.6 58.7 116

�� -��0�� 65.9 0.6 * * * * 28.0 0.6 42.5 92 35.6 0.7 54.0 107

*�� 129.8 1.2 3.5 1.0 2.7 82 52.5 1.1 40.5 87 73.8 1.4 56.9 113

Total��

�. � � � � ��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 6040.5 100.0 57.9 100 4390.5 100.0 42.1 100

�� 4x4 Club 168.4 1.6 146.8 2.4 87.1 148 21.7 0.5 12.9 31


Burda 233.3 2.2 144.5 2.4 61.9 107 88.8 2.0 38.1 90

Cosmopolitan 543.1 5.2 360.5 6.0 66.4 115 182.5 4.2 33.6 80


Discovery 415.7 4.0 318.9 5.3 76.7 132 96.8 2.2 23.3 55

Elle 185.9 1.8 133.0 2.2 71.6 124 52.8 1.2 28.4 68

Elle Decoration 60.3 0.6 45.3 0.8 75.1 130 15.0 0.3 24.9 59

Elle Girl 151.3 1.5 97.1 1.6 64.2 111 54.2 1.2 35.8 85

Esquire 167.2 1.6 134.3 2.2 80.3 139 33.0 0.8 19.7 47

Glamour 263.0 2.5 174.3 2.9 66.3 114 88.7 2.0 33.7 80

GQ 176.1 1.7 142.4 2.4 80.8 140 33.7 0.8 19.2 46

Harper's Bazaar 94.9 0.9 70.4 1.2 74.2 128 24.5 0.6 25.8 61

InStyle 71.7 0.7 55.4 0.9 77.2 133 16.3 0.4 22.8 54

Marie Claire 67.6 0.6 51.7 0.9 76.5 132 15.9 0.4 23.5 56

Maxim 315.0 3.0 256.2 4.2 81.3 140 58.8 1.3 18.7 44

Men's Health 234.3 2.2 196.9 3.3 84.1 145 37.3 0.9 15.9 38


Psychologies 172.9 1.7 126.9 2.1 73.4 127 46.0 1.0 26.6 63

Quattroruote 52.3 0.5 44.8 0.7 85.6 148 7.5 0.2 14.4 34

Salon interior 72.7 0.7 57.9 1.0 79.6 138 14.8 0.3 20.4 48

Top Beauty 30.6 0.3 27.3 0.5 89.2 154 3.3 0.1 10.8 26

Top Gear 309.5 3.0 256.4 4.2 82.9 143 53.1 1.2 17.1 41

Verena 78.5 0.8 47.8 0.8 60.9 105 30.7 0.7 39.1 93

Vogue 263.8 2.5 189.4 3.1 71.8 124 74.4 1.7 28.2 67

�� 175.8 1.7 118.2 2.0 67.3 116 57.6 1.3 32.7 78

�� 203.4 2.0 140.3 2.3 68.9 119 63.2 1.4 31.1 74

�� 756.0 7.2 491.9 8.1 65.1 112 264.1 6.0 34.9 83

�� 73.9 0.7 64.6 1.1 87.5 151 9.3 0.2 12.5 30

�� !�� 210.7 2.0 123.1 2.0 58.4 101 87.6 2.0 41.6 99

Total��

��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 6040.5 100.0 57.9 100 4390.5 100.0 42.1 100

�� . "�� 114.7 1.1 59.9 1.0 52.2 90 54.8 1.2 47.8 114

�� #�� 43.7 0.4 22.2 0.4 50.8 88 21.5 0.5 49.2 117

�� 157.1 1.5 97.1 1.6 61.8 107 60.0 1.4 38.2 91

�� 225.6 2.2 149.3 2.5 66.2 114 76.3 1.7 33.8 80

$�� '��' 73.0 0.7 64.0 1.1 87.7 151 9.0 0.2 12.3 29

%� �� 793.9 7.6 595.8 9.9 75.0 130 198.1 4.5 25.0 59

%�� 267.8 2.6 148.2 2.5 55.4 96 119.6 2.7 44.6 106

�� 299.7 2.9 215.3 3.6 71.8 124 84.4 1.9 28.2 67

&�� 659.2 6.3 395.6 6.5 60.0 104 263.7 6.0 40.0 95

&��#�� &�� 398.5 3.8 228.3 3.8 57.3 99 170.2 3.9 42.7 101

&�'�� '�� 35.4 0.3 26.9 0.4 76.0 131 8.5 0.2 24.0 57

(� �� 27.5 0.3 20.9 0.3 75.9 131 6.6 0.2 24.1 57

(�!� �� 188.6 1.8 91.4 1.5 48.5 84 97.2 2.2 51.5 122

(�!� �� 204.4 2.0 124.3 2.1 60.8 105 80.1 1.8 39.2 93

(�!� &��-�� 109.0 1.0 68.5 1.1 62.8 109 40.5 0.9 37.2 88

(�!� &��-)�� 92.7 0.9 57.5 1.0 62.0 107 35.2 0.8 38.0 90

(�!� (�� 230.8 2.2 130.4 2.2 56.5 98 100.5 2.3 43.5 103

(�!� (�� 50.5 0.5 23.8 0.4 47.1 81 26.7 0.6 52.9 126

(�!� �� 123.6 1.2 72.5 1.2 58.6 101 51.2 1.2 41.4 98

(�� ! 268.5 2.6 145.2 2.4 54.1 93 123.3 2.8 45.9 109

�� 211.8 2.0 110.9 1.8 52.4 90 100.9 2.3 47.6 113

*�� #�� !�� 118.6 1.1 67.9 1.1 57.2 99 50.7 1.2 42.8 102

*�� '�� 148.3 1.4 89.5 1.5 60.4 104 58.8 1.3 39.6 94

*�� '��. �� 129.0 1.2 65.0 1.1 50.4 87 64.0 1.5 49.6 118

*�� '��. +�� !�� 150.4 1.4 78.3 1.3 52.0 90 72.1 1.6 48.0 114

,�� '�� 267.3 2.6 213.8 3.5 80.0 138 53.5 1.2 20.0 48

�� Total

��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 6040.5 100.0 57.9 100 4390.5 100.0 42.1 100

�� ,�� 123.2 1.2 81.4 1.3 66.0 114 41.9 1.0 34.0 81,��'�� 91.5 0.9 71.9 1.2 78.6 136 19.5 0.4 21.4 51,�� 177.2 1.7 150.4 2.5 84.9 147 26.7 0.6 15.1 36 �& (-��) 395.3 3.8 311.0 5.1 78.7 136 84.3 1.9 21.3 51+�� 72.0 0.7 41.6 0.7 57.8 100 30.4 0.7 42.2 100+�� +�� '��' 298.5 2.9 171.8 2.8 57.5 99 126.8 2.9 42.5 101+�� %�� 76.2 0.7 44.6 0.7 58.5 101 31.6 0.7 41.5 99

+�� 86.4 0.8 46.0 0.8 53.2 92 40.5 0.9 46.8 111

+�� '�� 75.4 0.7 49.9 0.8 66.3 114 25.4 0.6 33.7 80

+�� 52.1 0.5 28.5 0.5 54.7 94 23.6 0.5 45.3 108

+�� ./0�� !�� %��/� 507.9 4.9 307.0 5.1 60.5 104 200.9 4.6 39.5 94

+�� 44.8 0.4 32.8 0.5 73.4 127 11.9 0.3 26.6 63

+��&�'�� 41.4 0.4 34.9 0.6 84.3 146 6.5 0.1 15.7 37

+��+��. ��/ !�� 53.2 0.5 35.3 0.6 66.3 114 17.9 0.4 33.7 80

+ �� 16.0 0.2 12.7 0.2 79.6 137 3.3 0.1 20.4 49

+ �� 97.5 0.9 68.1 1.1 69.9 121 29.4 0.7 30.1 72

.�� !��!�. �� 142.9 1.4 88.5 1.5 62.0 107 54.4 1.2 38.0 90

1�� 118.0 1.1 98.7 1.6 83.6 144 19.3 0.4 16.4 39

�� , �� 1 �� 2 ��National Geographic Traveler 206.0 2.0 157.2 2.6 76.3 132.0 48.7 1.1 23.7 56

Playboy 226.1 2.2 185.3 3.1 81.9 142.0 40.8 0.9 18.1 43

�� 167.9 1.6 90.2 1.5 53.7 93.0 77.8 1.8 46.3 110

�� + ��!�� 323.3 3.1 224.9 3.7 69.6 120.0 98.3 2.2 30.4 72

�� -��0�� 65.9 0.6 44.4 0.7 67.4 116.0 21.5 0.5 32.6 77

*�� 129.8 1.2 103.5 1.7 79.7 138.0 26.3 0.6 20.3 48

Total��

��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 2518.7 100.0 24.1 100 3865.8 100.0 37.1 100 2088.7 100.0 20.0 100

�� 4x4 Club 168.4 1.6 48.4 1.9 28.7 116 70.4 1.8 41.8 114 36.2 1.7 21.5 107


Burda 233.3 2.2 60.1 2.4 25.8 107 92.6 2.4 39.7 107 51.1 2.4 21.9 109

Cosmopolitan 543.1 5.2 162.7 6.5 30.0 124 231.2 6.0 42.6 115 104.2 5.0 19.2 96


Discovery 415.7 4.0 128.9 5.1 31.0 128 181.5 4.7 43.7 118 80.2 3.8 19.3 96

Elle 185.9 1.8 59.9 2.4 32.2 133 80.2 2.1 43.1 116 37.4 1.8 20.1 100

Elle Decoration 60.3 0.6 20.8 0.8 34.4 142 25.1 0.6 41.6 112 9.7 0.5 16.1 80

Elle Girl 151.3 1.5 40.3 1.6 26.6 110 66.3 1.7 43.8 118 38.7 1.9 25.6 128

Esquire 167.2 1.6 59.5 2.4 35.6 147 77.2 2.0 46.2 125 21.9 1.1 13.1 66

Glamour 263.0 2.5 69.3 2.8 26.4 109 129.8 3.4 49.4 133 50.3 2.4 19.1 96

GQ 176.1 1.7 56.2 2.2 31.9 132 79.3 2.1 45.0 122 30.1 1.4 17.1 85

Harper's Bazaar 94.9 0.9 32.4 1.3 34.2 142 41.6 1.1 43.9 118 17.4 0.8 18.3 92

InStyle 71.7 0.7 27.4 1.1 38.2 158 29.0 0.7 40.4 109 13.2 0.6 18.4 92

Marie Claire 67.6 0.6 14.1 0.6 20.8 86 34.7 0.9 51.2 138 13.8 0.7 20.4 102

Maxim 315.0 3.0 105.8 4.2 33.6 139 148.9 3.9 47.3 128 42.9 2.1 13.6 68

Men's Health 234.3 2.2 81.1 3.2 34.6 143 109.7 2.8 46.8 126 29.2 1.4 12.4 62


Psychologies 172.9 1.7 45.9 1.8 26.6 110 78.2 2.0 45.2 122 39.2 1.9 22.7 113

Quattroruote 52.3 0.5 17.9 0.7 34.2 142 22.0 0.6 42.1 114 11.2 0.5 21.5 107

Salon interior 72.7 0.7 24.7 1.0 34.0 141 28.7 0.7 39.5 106 10.3 0.5 14.1 70

Top Beauty 30.6 0.3 10.2 0.4 33.2 137 14.4 0.4 47.1 127 4.5 0.2 14.7 74

Top Gear 309.5 3.0 108.9 4.3 35.2 146 142.4 3.7 46.0 124 39.4 1.9 12.7 64

Verena 78.5 0.8 23.4 0.9 29.8 124 26.0 0.7 33.1 89 23.9 1.1 30.4 152

Vogue 263.8 2.5 90.9 3.6 34.4 143 111.7 2.9 42.3 114 41.6 2.0 15.8 79

�� 175.8 1.7 53.1 2.1 30.2 125 74.1 1.9 42.2 114 34.8 1.7 19.8 99

�� 203.4 2.0 45.1 1.8 22.2 92 100.9 2.6 49.6 134 31.2 1.5 15.4 77

�� 756.0 7.2 203.8 8.1 27.0 112 321.4 8.3 42.5 115 140.9 6.7 18.6 93

�� 73.9 0.7 29.4 1.2 39.8 165 29.7 0.8 40.2 109 10.2 0.5 13.8 69

�� !�� 210.7 2.0 48.3 1.9 22.9 95 100.1 2.6 47.5 128 38.8 1.9 18.4 92

Total�� !�

� 25% �� 25-50% �� 50-75% ��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 2518.7 100.0 24.1 100 3865.8 100.0 37.1 100 2088.7 100.0 20.0 100

�� . "�� 114.7 1.1 25.2 1.0 21.9 91 52.3 1.4 45.6 123 23.7 1.1 20.6 103

�� #�� 43.7 0.4 6.8 0.3 15.6 65 20.7 0.5 47.4 128 8.3 0.4 18.9 94

�� 157.1 1.5 40.8 1.6 25.9 107 64.4 1.7 41.0 111 35.2 1.7 22.4 112

�� 225.6 2.2 58.0 2.3 25.7 106 98.9 2.6 43.8 118 44.1 2.1 19.6 98

$�� '��' 73.0 0.7 22.7 0.9 31.1 129 26.5 0.7 36.2 98 17.8 0.9 24.4 122

%� �� 793.9 7.6 248.0 9.8 31.2 129 333.1 8.6 42.0 113 129.9 6.2 16.4 82

%�� 267.8 2.6 52.8 2.1 19.7 82 110.4 2.9 41.2 111 62.7 3.0 23.4 117

�� 299.7 2.9 91.0 3.6 30.4 126 131.7 3.4 43.9 119 54.6 2.6 18.2 91

&�� 659.2 6.3 156.6 6.2 23.8 98 278.5 7.2 42.2 114 144.0 6.9 21.8 109

&��#�� &�� 398.5 3.8 88.3 3.5 22.2 92 172.7 4.5 43.3 117 85.1 4.1 21.4 107

&�'�� '�� 35.4 0.3 5.1 0.2 14.4 59 22.6 0.6 63.8 172 4.4 0.2 12.4 62

(� �� 27.5 0.3 5.0 0.2 18.0 75 15.9 0.4 57.8 156 5.7 0.3 20.8 104

(�!� �� 188.6 1.8 37.0 1.5 19.6 81 78.4 2.0 41.6 112 40.2 1.9 21.3 107

(�!� �� 204.4 2.0 51.8 2.1 25.4 105 78.0 2.0 38.2 103 46.5 2.2 22.8 114

(�!� &��-�� 109.0 1.0 27.7 1.1 25.4 105 44.0 1.1 40.4 109 26.2 1.3 24.0 120

(�!� &��-)�� 92.7 0.9 24.2 1.0 26.1 108 42.5 1.1 45.8 124 16.7 0.8 18.0 90

(�!� (�� 230.8 2.2 42.9 1.7 18.6 77 105.3 2.7 45.6 123 55.2 2.6 23.9 119

(�!� (�� 50.5 0.5 9.9 0.4 19.6 81 19.3 0.5 38.2 103 15.1 0.7 29.9 149

(�!� �� 123.6 1.2 32.2 1.3 26.0 108 63.8 1.7 51.6 139 20.5 1.0 16.6 83

(�� ! 268.5 2.6 56.4 2.2 21.0 87 130.8 3.4 48.7 131 52.2 2.5 19.4 97

�� 211.8 2.0 39.8 1.6 18.8 78 90.3 2.3 42.6 115 55.1 2.6 26.0 130

*�� #�� !�� 118.6 1.1 32.1 1.3 27.1 112 50.6 1.3 42.6 115 24.6 1.2 20.8 104

*�� '�� 148.3 1.4 29.1 1.2 19.6 81 75.1 1.9 50.6 137 29.2 1.4 19.7 98

*�� '��. �� 129.0 1.2 25.1 1.0 19.5 81 62.6 1.6 48.6 131 26.4 1.3 20.4 102

*�� '��. +�� !�� 150.4 1.4 33.1 1.3 22.0 91 69.1 1.8 45.9 124 31.3 1.5 20.8 104

,�� '�� 267.3 2.6 92.5 3.7 34.6 143 116.1 3.0 43.4 117 29.7 1.4 11.1 55

Total� 25% �� 25-50% �� 50-75% ��

�� !�


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 2518.7 100.0 24.1 100 3865.8 100.0 37.1 100 2088.7 100.0 20.0 100

�� ,�� 123.2 1.2 27.4 1.1 22.3 92 61.9 1.6 50.2 136 22.2 1.1 18.0 90

,��'�� 91.5 0.9 25.1 1.0 27.4 114 41.0 1.1 44.8 121 18.9 0.9 20.6 103

,�� 177.2 1.7 60.6 2.4 34.2 142 81.2 2.1 45.9 124 23.4 1.1 13.2 66

�& (-��) 395.3 3.8 129.5 5.1 32.7 136 178.1 4.6 45.1 122 62.8 3.0 15.9 79

+�� 72.0 0.7 11.9 0.5 16.6 69 33.4 0.9 46.4 125 18.7 0.9 25.9 129

+�� +�� '��' 298.5 2.9 67.2 2.7 22.5 93 125.8 3.3 42.2 114 64.5 3.1 21.6 108

+�� %�� 76.2 0.7 16.6 0.7 21.8 90 34.8 0.9 45.7 123 20.1 1.0 26.5 132

+�� 86.4 0.8 17.9 0.7 20.7 86 34.7 0.9 40.2 108 18.8 0.9 21.8 109

+�� '�� 75.4 0.7 20.3 0.8 27.0 112 34.1 0.9 45.2 122 16.3 0.8 21.6 108

+�� 52.1 0.5 6.8 0.3 13.0 54 22.2 0.6 42.6 115 12.0 0.6 23.1 115

+�� ./0�� !�� %��/� 507.9 4.9 110.4 4.4 21.7 90 225.0 5.8 44.3 120 109.5 5.2 21.6 108

+�� 44.8 0.4 12.0 0.5 26.7 111 22.7 0.6 50.6 137 8.8 0.4 19.6 98

+��&�'�� 41.4 0.4 10.3 0.4 24.8 103 22.9 0.6 55.3 149 6.3 0.3 15.3 76

+��+��. ��/ !�� 53.2 0.5 9.8 0.4 18.5 76 28.3 0.7 53.2 144 10.0 0.5 18.7 94

+ �� 16.0 0.2 1.8 0.1 11.5 48 7.6 0.2 47.5 128 6.3 0.3 39.5 198

+ �� 97.5 0.9 19.8 0.8 20.4 84 46.4 1.2 47.6 128 23.9 1.1 24.5 122

.�� !��!�. �� 142.9 1.4 35.0 1.4 24.5 102 60.3 1.6 42.2 114 29.0 1.4 20.3 101

1�� 118.0 1.1 39.3 1.6 33.3 138 44.7 1.2 37.9 102 27.1 1.3 22.9 114


Playboy 226.1 2.2 67.5 2.7 29.8 124 102.4 2.6 45.3 122 40.9 2.0 18.1 90

�� 167.9 1.6 33.3 1.3 19.8 82 73.1 1.9 43.5 117 36.3 1.7 21.6 108

�� + ��!�� 323.3 3.1 88.0 3.5 27.2 113 142.5 3.7 44.1 119 63.6 3.0 19.7 98

�� -��0�� 65.9 0.6 18.6 0.7 28.2 117 29.7 0.8 45.0 121 11.6 0.6 17.6 88

*�� 129.8 1.2 45.9 1.8 35.3 146 60.7 1.6 46.8 126 17.6 0.8 13.5 68

Total�� !�

� 25% �� 25-50% �� 50-75% ��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 900.8 100.0 8.6 100 1057.0 100.0 10.1 100

�� 4x4 Club 168.4 1.6 5.1 0.6 3.0 35 8.4 0.8 5.0 51


Burda 233.3 2.2 16.3 1.8 7.0 81 13.1 1.2 5.6 56

Cosmopolitan 543.1 5.2 16.2 1.8 3.0 34 28.8 2.7 5.3 52


Discovery 415.7 4.0 11.9 1.3 2.9 33 13.1 1.2 3.2 31

Elle 185.9 1.8 1.9 0.2 1.0 12 6.5 0.6 3.5 35

Elle Decoration 60.3 0.6 2.0 0.2 3.3 38 2.8 0.3 4.6 46

Elle Girl 151.3 1.5 0.9 0.1 0.6 7 5.1 0.5 3.3 33

Esquire 167.2 1.6 4.2 0.5 2.5 29 4.3 0.4 2.6 26

Glamour 263.0 2.5 6.5 0.7 2.5 29 7.0 0.7 2.7 26

GQ 176.1 1.7 2.6 0.3 1.5 17 7.9 0.7 4.5 44

Harper's Bazaar 94.9 0.9 1.0 0.1 1.1 13 2.4 0.2 2.5 25

InStyle 71.7 0.7 0.8 0.1 1.1 12 1.4 0.1 1.9 19

Marie Claire 67.6 0.6 1.7 0.2 2.6 30 3.4 0.3 5.0 49

Maxim 315.0 3.0 12.0 1.3 3.8 44 5.3 0.5 1.7 17

Men's Health 234.3 2.2 5.7 0.6 2.4 28 8.6 0.8 3.7 36


Psychologies 172.9 1.7 4.5 0.5 2.6 30 5.0 0.5 2.9 29

Quattroruote 52.3 0.5 * * * * 0.6 0.1 1.2 12

Salon interior 72.7 0.7 3.7 0.4 5.1 59 5.4 0.5 7.4 73

Top Beauty 30.6 0.3 0.5 0.1 1.7 19 1.0 0.1 3.3 33

Top Gear 309.5 3.0 7.0 0.8 2.3 26 11.9 1.1 3.9 38

Verena 78.5 0.8 2.3 0.3 3.0 35 2.9 0.3 3.7 36

Vogue 263.8 2.5 5.6 0.6 2.1 25 14.1 1.3 5.4 53

�� 175.8 1.7 9.6 1.1 5.5 63 4.2 0.4 2.4 23

�� 203.4 2.0 12.8 1.4 6.3 73 13.4 1.3 6.6 65

�� 756.0 7.2 43.8 4.9 5.8 67 46.1 4.4 6.1 60

�� 73.9 0.7 2.7 0.3 3.7 42 1.8 0.2 2.5 24

�� !�� 210.7 2.0 16.9 1.9 8.0 93 6.6 0.6 3.1 31

�� 75% �� Total

�� !�


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 900.8 100.0 8.6 100 1057.0 100.0 10.1 100

�� . "�� 114.7 1.1 9.0 1.0 7.9 91 4.5 0.4 3.9 39

�� #�� 43.7 0.4 4.7 0.5 10.9 126 3.2 0.3 7.3 72

�� 157.1 1.5 9.5 1.1 6.1 70 7.3 0.7 4.6 46

�� 225.6 2.2 15.1 1.7 6.7 77 9.5 0.9 4.2 42

$�� '��' 73.0 0.7 4.1 0.5 5.7 66 1.9 0.2 2.6 26

%� �� 793.9 7.6 35.5 3.9 4.5 52 47.4 4.5 6.0 59

%�� 267.8 2.6 23.4 2.6 8.7 101 18.5 1.8 6.9 68

�� 299.7 2.9 11.9 1.3 4.0 46 10.4 1.0 3.5 34

&�� 659.2 6.3 41.6 4.6 6.3 73 38.5 3.6 5.8 58

&��#�� &�� 398.5 3.8 27.9 3.1 7.0 81 24.3 2.3 6.1 60

&�'�� '�� 35.4 0.3 2.8 0.3 7.9 91 * * * *

(� �� 27.5 0.3 0.9 0.1 3.4 39 * * * *

(�!� �� 188.6 1.8 21.1 2.3 11.2 130 11.9 1.1 6.3 62

(�!� �� 204.4 2.0 16.7 1.9 8.2 95 11.4 1.1 5.6 55

(�!� &��-�� 109.0 1.0 6.7 0.7 6.2 72 4.4 0.4 4.0 40

(�!� &��-)�� 92.7 0.9 6.8 0.8 7.4 85 2.5 0.2 2.7 27

(�!� (�� 230.8 2.2 17.7 2.0 7.7 89 9.7 0.9 4.2 41

(�!� (�� 50.5 0.5 5.5 0.6 11.0 127 0.7 0.1 1.3 13

(�!� �� 123.6 1.2 4.6 0.5 3.7 43 2.5 0.2 2.0 20

(�� ! 268.5 2.6 20.8 2.3 7.8 90 8.3 0.8 3.1 30

�� 211.8 2.0 17.2 1.9 8.1 94 9.3 0.9 4.4 43

*�� #�� !�� 118.6 1.1 7.1 0.8 5.9 69 4.2 0.4 3.5 35

*�� '�� 148.3 1.4 3.8 0.4 2.6 30 11.1 1.1 7.5 74

*�� '��. �� 129.0 1.2 5.4 0.6 4.2 48 9.5 0.9 7.4 73

*�� '��. +�� !�� 150.4 1.4 8.5 0.9 5.6 65 8.4 0.8 5.6 55

,�� '�� 267.3 2.6 7.9 0.9 3.0 34 21.2 2.0 7.9 78

�� Total

�� !�� 75% ��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 900.8 100.0 8.6 100 1057.0 100.0 10.1 100

�� ,�� 123.2 1.2 4.8 0.5 3.9 45 6.9 0.7 5.6 55,��'�� 91.5 0.9 4.5 0.5 4.9 57 2.0 0.2 2.2 22,�� 177.2 1.7 5.3 0.6 3.0 35 6.7 0.6 3.8 37 �& (-��) 395.3 3.8 12.6 1.4 3.2 37 12.4 1.2 3.1 31+�� 72.0 0.7 4.0 0.4 5.6 65 4.0 0.4 5.5 54+�� +�� '��' 298.5 2.9 19.0 2.1 6.4 74 22.0 2.1 7.4 73

+�� %�� 76.2 0.7 2.3 0.3 3.0 35 2.3 0.2 3.1 30

+�� 86.4 0.8 7.8 0.9 9.1 105 7.1 0.7 8.2 81

+�� '�� 75.4 0.7 3.0 0.3 4.0 47 1.6 0.2 2.2 21

+�� 52.1 0.5 4.5 0.5 8.7 100 6.6 0.6 12.6 124

+�� ./0�� !�� %��/� 507.9 4.9 34.5 3.8 6.8 79 28.5 2.7 5.6 55

+�� 44.8 0.4 0.9 0.1 2.1 24 0.5 0.0 1.0 10

+��&�'�� 41.4 0.4 * * * * 1.7 0.2 4.1 41

+��+��. ��/ !�� 53.2 0.5 4.1 0.5 7.8 90 * * * *

+ �� 16.0 0.2 * * * * * * * *

+ �� 97.5 0.9 4.3 0.5 4.4 51 3.1 0.3 3.2 31

.�� !��!�. �� 142.9 1.4 12.6 1.4 8.8 102 6.0 0.6 4.2 41

1�� 118.0 1.1 3.2 0.4 2.7 31 3.8 0.4 3.2 32

�� , �� 1 �� 2 ��National Geographic Traveler 206.0 2.0 6.0 0.7 2.9 34 13.3 1.3 6.5 64

Playboy 226.1 2.2 7.0 0.8 3.1 36 8.4 0.8 3.7 36

�� 167.9 1.6 15.6 1.7 9.3 108 9.7 0.9 5.8 57

�� + ��!�� 323.3 3.1 11.1 1.2 3.4 40 18.1 1.7 5.6 55

�� -��0�� 65.9 0.6 3.4 0.4 5.1 60 2.7 0.3 4.0 40

*�� 129.8 1.2 3.4 0.4 2.6 30 2.3 0.2 1.8 18

Total�� !�� 75% ��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 1752.9 100.0 16.8 100 2066.5 100.0 19.8 100 785.1 100.0 7.5 100 1122.7 100.0 10.8 100

�� 4x4 Club 168.4 1.6 65.4 3.7 38.8 229 37.1 1.7 22.0 105 19.6 2.5 11.7 157 19.8 1.8 11.8 112

Architectural Digest 61.8 0.6 25.0 1.4 40.5 241 15.7 0.8 25.4 128 3.3 0.4 5.3 70 * * * *

Burda 233.3 2.2 44.8 2.6 19.2 114 59.4 2.9 25.5 128 17.2 2.2 7.4 98 18.2 1.6 7.8 73

Cosmopolitan 543.1 5.2 114.2 6.5 21.0 125 145.7 7.0 26.8 135 51.3 6.5 9.5 126 39.1 3.5 7.2 67


Discovery 415.7 4.0 115.5 6.6 27.8 165 124.3 6.0 29.9 151 33.6 4.3 8.1 107 36.9 3.3 8.9 83

Elle 185.9 1.8 54.3 3.1 29.2 174 51.8 2.5 27.9 141 10.6 1.4 5.7 76 13.0 1.2 7.0 65

Elle Decoration 60.3 0.6 20.1 1.1 33.3 198 16.3 0.8 27.1 137 4.7 0.6 7.9 104 2.6 0.2 4.2 39

Elle Girl 151.3 1.5 38.9 2.2 25.7 153 35.8 1.7 23.6 119 8.2 1.0 5.4 72 9.6 0.9 6.3 59

Esquire 167.2 1.6 65.9 3.8 39.4 234 49.4 2.4 29.5 149 9.2 1.2 5.5 73 6.4 0.6 3.8 36

Glamour 263.0 2.5 62.6 3.6 23.8 142 72.2 3.5 27.5 139 11.5 1.5 4.4 58 24.2 2.2 9.2 85

GQ 176.1 1.7 66.3 3.8 37.6 224 46.5 2.3 26.4 133 10.4 1.3 5.9 79 13.2 1.2 7.5 70

Harper's Bazaar 94.9 0.9 34.0 1.9 35.9 213 18.0 0.9 19.0 96 11.9 1.5 12.6 167 5.9 0.5 6.2 58

InStyle 71.7 0.7 21.5 1.2 30.0 179 27.2 1.3 38.0 192 3.1 0.4 4.3 57 3.1 0.3 4.3 40

Marie Claire 67.6 0.6 18.4 1.0 27.1 162 17.3 0.8 25.6 129 4.7 0.6 6.9 92 9.0 0.8 13.3 124

Maxim 315.0 3.0 97.2 5.5 30.9 184 90.9 4.4 28.9 146 25.7 3.3 8.1 108 33.8 3.0 10.7 100

Men's Health 234.3 2.2 91.4 5.2 39.0 232 64.2 3.1 27.4 138 20.5 2.6 8.7 116 16.1 1.4 6.9 64


Psychologies 172.9 1.7 47.6 2.7 27.5 164 54.4 2.6 31.5 159 9.8 1.2 5.7 75 8.3 0.7 4.8 44

Quattroruote 52.3 0.5 17.6 1.0 33.7 201 20.2 1.0 38.7 196 2.7 0.3 5.2 69 2.9 0.3 5.5 51

Salon interior 72.7 0.7 22.6 1.3 31.1 185 20.2 1.0 27.7 140 4.7 0.6 6.5 86 7.3 0.6 10.0 93

Top Beauty 30.6 0.3 12.0 0.7 39.1 232 9.9 0.5 32.5 164 3.6 0.5 11.9 158 1.8 0.2 5.7 53

Top Gear 309.5 3.0 104.2 5.9 33.6 200 84.2 4.1 27.2 137 23.2 3.0 7.5 100 35.0 3.1 11.3 105

Verena 78.5 0.8 15.7 0.9 20.0 119 22.1 1.1 28.1 142 4.2 0.5 5.3 71 5.5 0.5 7.0 65

Vogue 263.8 2.5 73.9 4.2 28.0 167 73.8 3.6 28.0 141 19.4 2.5 7.4 98 17.5 1.6 6.6 62

�� 175.8 1.7 41.7 2.4 23.7 141 43.6 2.1 24.8 125 12.1 1.5 6.9 92 17.5 1.6 10.0 93

�� 203.4 2.0 40.4 2.3 19.9 118 44.9 2.2 22.1 111 11.4 1.5 5.6 75 36.1 3.2 17.7 165

�� 756.0 7.2 167.9 9.6 22.2 132 174.3 8.4 23.1 116 52.0 6.6 6.9 91 79.9 7.1 10.6 98

�� 73.9 0.7 40.8 2.3 55.2 329 15.6 0.8 21.1 107 3.8 0.5 5.1 68 1.4 0.1 2.0 18

�� !�� 210.7 2.0 40.8 2.3 19.4 115 47.0 2.3 22.3 113 13.9 1.8 6.6 88 16.7 1.5 7.9 74

"�� # ��Total

��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 1752.9 100.0 16.8 100 2066.5 100.0 19.8 100 785.1 100.0 7.5 100 1122.7 100.0 10.8 100

�� . "�� 114.7 1.1 18.0 1.0 15.7 93 23.0 1.1 20.1 101 8.4 1.1 7.4 98 10.2 0.9 8.9 82

�� #�� 43.7 0.4 10.1 0.6 23.2 138 6.5 0.3 14.9 75 3.7 0.5 8.5 113 * * * *

�� 157.1 1.5 34.0 1.9 21.6 129 36.7 1.8 23.3 118 10.0 1.3 6.3 84 15.1 1.3 9.6 90

�� 225.6 2.2 50.2 2.9 22.2 132 54.5 2.6 24.1 122 21.4 2.7 9.5 126 19.4 1.7 8.6 80

$�� '��' 73.0 0.7 30.1 1.7 41.2 245 17.6 0.9 24.1 122 5.2 0.7 7.1 94 7.6 0.7 10.4 97

%� �� 793.9 7.6 207.1 11.8 26.1 155 197.9 9.6 24.9 126 50.4 6.4 6.4 84 116.2 10.3 14.6 136

%�� 267.8 2.6 41.5 2.4 15.5 92 59.1 2.9 22.1 111 19.3 2.5 7.2 96 25.2 2.2 9.4 87

�� 299.7 2.9 89.7 5.1 29.9 178 77.1 3.7 25.7 130 20.6 2.6 6.9 91 20.6 1.8 6.9 64

&�� 659.2 6.3 140.8 8.0 21.4 127 137.3 6.6 20.8 105 58.5 7.4 8.9 118 44.3 3.9 6.7 62

&��#�� &�� 398.5 3.8 67.6 3.9 17.0 101 86.3 4.2 21.7 109 38.4 4.9 9.6 128 25.5 2.3 6.4 59

&�'�� '�� 35.4 0.3 9.1 0.5 25.8 154 10.3 0.5 29.0 146 * * * * 5.2 0.5 14.8 137

(� �� 27.5 0.3 8.1 0.5 29.4 175 7.2 0.3 26.0 131 * * * * 2.7 0.2 9.8 91

(�!� �� 188.6 1.8 24.9 1.4 13.2 78 29.7 1.4 15.8 80 11.6 1.5 6.1 82 21.5 1.9 11.4 106

(�!� �� 204.4 2.0 30.5 1.7 14.9 89 45.5 2.2 22.2 112 22.3 2.8 10.9 145 21.9 2.0 10.7 100

(�!� &��-�� 109.0 1.0 27.1 1.5 24.9 148 23.7 1.1 21.7 110 4.7 0.6 4.3 57 12.3 1.1 11.3 105

(�!� &��-)�� 92.7 0.9 19.8 1.1 21.3 127 22.6 1.1 24.4 123 9.0 1.1 9.7 129 5.2 0.5 5.6 52

(�!� (�� 230.8 2.2 42.6 2.4 18.4 110 41.7 2.0 18.1 91 13.2 1.7 5.7 76 28.4 2.5 12.3 115

(�!� (�� 50.5 0.5 10.1 0.6 20.1 119 8.5 0.4 16.8 85 * * * * 3.1 0.3 6.2 58

(�!� �� 123.6 1.2 24.2 1.4 19.5 116 34.0 1.6 27.5 139 7.9 1.0 6.4 85 3.8 0.3 3.0 28

(�� ! 268.5 2.6 38.2 2.2 14.2 85 39.3 1.9 14.6 74 30.0 3.8 11.2 148 33.6 3.0 12.5 116

�� 211.8 2.0 36.7 2.1 17.3 103 40.6 2.0 19.2 97 14.6 1.9 6.9 92 14.6 1.3 6.9 64

*�� #�� !�� 118.6 1.1 26.5 1.5 22.4 133 26.5 1.3 22.4 113 4.8 0.6 4.1 54 8.5 0.8 7.2 66

*�� '�� 148.3 1.4 25.8 1.5 17.4 103 32.7 1.6 22.0 111 16.3 2.1 11.0 146 13.0 1.2 8.8 81

*�� '��. �� 129.0 1.2 16.3 0.9 12.6 75 20.4 1.0 15.8 80 11.7 1.5 9.1 121 12.6 1.1 9.8 91

*�� '��. +�� !�� 150.4 1.4 29.2 1.7 19.4 116 20.2 1.0 13.5 68 12.0 1.5 8.0 106 14.4 1.3 9.6 89

,�� '�� 267.3 2.6 74.7 4.3 28.0 166 77.5 3.8 29.0 146 18.3 2.3 6.8 91 34.8 3.1 13.0 121

Total"�� # ��

��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 1752.9 100.0 16.8 100 2066.5 100.0 19.8 100 785.1 100.0 7.5 100 1122.7 100.0 10.8 100

�� ,�� 123.2 1.2 33.6 1.9 27.3 162 25.1 1.2 20.4 103 9.3 1.2 7.5 100 9.5 0.8 7.7 71,��'�� 91.5 0.9 30.0 1.7 32.8 195 29.4 1.4 32.1 162 5.6 0.7 6.2 82 5.9 0.5 6.5 60,�� 177.2 1.7 61.5 3.5 34.7 207 53.7 2.6 30.3 153 7.1 0.9 4.0 53 25.2 2.2 14.2 132 �& (-��) 395.3 3.8 124.9 7.1 31.6 188 116.7 5.6 29.5 149 30.7 3.9 7.8 103 28.5 2.5 7.2 67+�� 72.0 0.7 11.5 0.7 16.0 95 18.8 0.9 26.1 132 5.6 0.7 7.7 103 3.5 0.3 4.8 45+�� +�� '��' 298.5 2.9 57.7 3.3 19.3 115 52.2 2.5 17.5 88 28.0 3.6 9.4 125 28.7 2.6 9.6 89

+�� %�� 76.2 0.7 15.3 0.9 20.1 120 7.1 0.3 9.3 47 12.6 1.6 16.5 219 8.3 0.7 10.8 101

+�� 86.4 0.8 16.5 0.9 19.1 113 10.3 0.5 11.9 60 10.9 1.4 12.6 167 3.9 0.3 4.5 42

+�� '�� 75.4 0.7 19.8 1.1 26.3 156 11.7 0.6 15.5 78 7.8 1.0 10.3 137 8.5 0.8 11.3 105

+�� 52.1 0.5 9.8 0.6 18.8 112 5.2 0.3 10.0 51 7.8 1.0 14.9 198 5.5 0.5 10.6 99

+�� ./0�� !�� %��/� 507.9 4.9 72.4 4.1 14.2 85 107.2 5.2 21.1 107 52.6 6.7 10.4 138 60.5 5.4 11.9 111

+�� 44.8 0.4 13.5 0.8 30.2 179 11.8 0.6 26.4 133 2.7 0.3 6.0 80 4.6 0.4 10.3 96

+��&�'�� 41.4 0.4 13.7 0.8 33.0 196 10.5 0.5 25.3 128 2.5 0.3 6.1 81 6.5 0.6 15.8 147

+��+��. ��/ !�� 53.2 0.5 13.7 0.8 25.8 153 15.7 0.8 29.5 149 2.7 0.3 5.1 68 2.8 0.2 5.3 49

+ �� 16.0 0.2 8.9 0.5 55.5 330 2.2 0.1 13.6 69 * * * * * * * *

+ �� 97.5 0.9 26.3 1.5 27.0 161 27.8 1.3 28.6 144 5.6 0.7 5.7 76 5.8 0.5 6.0 56

.�� !��!�. �� 142.9 1.4 27.9 1.6 19.5 116 24.7 1.2 17.3 87 16.7 2.1 11.7 156 16.0 1.4 11.2 104

1�� 118.0 1.1 46.3 2.6 39.2 233 32.9 1.6 27.9 141 8.3 1.1 7.0 93 10.9 1.0 9.3 86

�� , �� 1 �� 2 ��National Geographic Traveler 206.0 2.0 61.7 3.5 29.9 178.0 65.3 3.2 31.7 160 11.9 1.5 5.8 76 16.4 1.5 8.0 74

Playboy 226.1 2.2 81.2 4.6 35.9 214.0 61.9 3.0 27.4 138 17.1 2.2 7.6 101 18.6 1.7 8.2 76

�� 167.9 1.6 28.4 1.6 16.9 101.0 30.0 1.5 17.8 90 12.7 1.6 7.5 100 14.7 1.3 8.8 81

�� + ��!�� 323.3 3.1 84.2 4.8 26.0 155.0 87.1 4.2 26.9 136 21.3 2.7 6.6 88 23.4 2.1 7.2 67

�� -��0�� 65.9 0.6 15.9 0.9 24.2 144.0 10.3 0.5 15.7 79 7.1 0.9 10.8 144 8.5 0.8 12.9 120

*�� 129.8 1.2 51.6 2.9 39.8 237.0 30.1 1.5 23.2 117 13.1 1.7 10.1 134 7.3 0.6 5.6 52

Total"�� # ��

��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 430.3 100.0 4.1 100 2745.7 100.0 26.3 100 390.4 100.0 3.7 100 699.8 100.0 6.7 100

�� 4x4 Club 168.4 1.6 * * * * 4.7 0.2 2.8 11 8.6 2.1 5.1 131 * * * *


Burda 233.3 2.2 8.6 2.0 3.7 89 52.7 1.9 22.6 86 9.9 2.5 4.2 113 15.5 2.2 6.6 99

Cosmopolitan 543.1 5.2 43.2 10.0 8.0 193 42.5 1.5 7.8 30 24.1 6.2 4.4 119 66.4 9.5 12.2 182


Discovery 415.7 4.0 26.2 6.1 6.3 152 34.4 1.3 8.3 31 15.1 3.9 3.6 97 16.7 2.4 4.0 60

Elle 185.9 1.8 13.6 3.2 7.3 177 8.9 0.3 4.8 18 12.0 3.1 6.5 172 18.3 2.6 9.8 147

Elle Decoration 60.3 0.6 1.4 0.3 2.4 57 4.7 0.2 7.8 30 4.1 1.0 6.8 181 4.0 0.6 6.6 98

Elle Girl 151.3 1.5 25.1 5.8 16.6 402 1.8 0.1 1.2 5 7.6 2.0 5.0 135 17.7 2.5 11.7 174

Esquire 167.2 1.6 12.4 2.9 7.4 180 5.2 0.2 3.1 12 4.4 1.1 2.6 70 10.1 1.4 6.1 90

Glamour 263.0 2.5 24.4 5.7 9.3 225 16.6 0.6 6.3 24 12.4 3.2 4.7 126 28.5 4.1 10.8 162

GQ 176.1 1.7 16.1 3.7 9.1 222 1.0 0.0 0.6 2 9.3 2.4 5.3 142 5.3 0.8 3.0 45

Harper's Bazaar 94.9 0.9 8.2 1.9 8.6 209 3.5 0.1 3.7 14 3.1 0.8 3.2 86 9.0 1.3 9.5 142

InStyle 71.7 0.7 2.5 0.6 3.4 83 3.5 0.1 4.8 18 3.8 1.0 5.3 142 5.6 0.8 7.9 117

Marie Claire 67.6 0.6 5.3 1.2 7.9 191 3.7 0.1 5.4 21 3.2 0.8 4.7 125 3.4 0.5 5.0 74

Maxim 315.0 3.0 11.7 2.7 3.7 90 16.6 0.6 5.3 20 10.6 2.7 3.4 90 13.1 1.9 4.2 62

Men's Health 234.3 2.2 11.1 2.6 4.7 115 4.0 0.1 1.7 7 10.9 2.8 4.6 124 9.0 1.3 3.8 57


Psychologies 172.9 1.7 8.1 1.9 4.7 114 12.2 0.4 7.1 27 9.0 2.3 5.2 140 16.0 2.3 9.3 138

Quattroruote 52.3 0.5 2.3 0.5 4.3 105 * * * * 4.4 1.1 8.4 225 * * * *

Salon interior 72.7 0.7 0.2 0.0 0.3 7 9.0 0.3 12.4 47 2.9 0.7 4.0 107 2.1 0.3 2.9 43

Top Beauty 30.6 0.3 * * * * 0.5 0.0 1.5 6 * * * * 0.6 0.1 2.1 31

Top Gear 309.5 3.0 24.4 5.7 7.9 191 6.3 0.2 2.0 8 11.8 3.0 3.8 102 7.8 1.1 2.5 38

Verena 78.5 0.8 * * * * 20.4 0.7 26.0 99 * * * * 3.6 0.5 4.6 69

Vogue 263.8 2.5 24.2 5.6 9.2 222 14.6 0.5 5.5 21 12.3 3.1 4.7 124 22.3 3.2 8.5 126

�� 175.8 1.7 4.8 1.1 2.7 66 34.4 1.3 19.6 74 4.9 1.3 2.8 75 11.8 1.7 6.7 100

�� 203.4 2.0 13.3 3.1 6.5 158 37.8 1.4 18.6 71 3.0 0.8 1.5 39 5.1 0.7 2.5 37

�� 756.0 7.2 29.1 6.8 3.9 93 162.7 5.9 21.5 82 27.2 7.0 3.6 96 41.5 5.9 5.5 82

�� 73.9 0.7 2.2 0.5 3.0 73 2.7 0.1 3.6 14 * * * * 0.7 0.1 1.0 14

�� !�� 210.7 2.0 4.1 0.9 1.9 47 63.3 2.3 30.1 114 4.9 1.3 2.3 62 14.9 2.1 7.1 105

�� Total

"�� # ��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 430.3 100.0 4.1 100 2745.7 100.0 26.3 100 390.4 100.0 3.7 100 699.8 100.0 6.7 100

�� . "�� 114.7 1.1 * * * * 41.2 1.5 35.9 136 2.3 0.6 2.0 54 8.6 1.2 7.5 112

�� #�� 43.7 0.4 * * * * 19.3 0.7 44.1 168 * * * * * * * *

�� 157.1 1.5 3.0 0.7 1.9 46 46.0 1.7 29.3 111 2.4 0.6 1.5 41 6.0 0.9 3.8 57

�� 225.6 2.2 3.5 0.8 1.6 38 44.6 1.6 19.8 75 5.1 1.3 2.3 61 22.9 3.3 10.1 151

$�� '��' 73.0 0.7 1.5 0.3 2.0 49 3.9 0.1 5.3 20 * * * * * * * *

%� �� 793.9 7.6 22.1 5.1 2.8 68 125.7 4.6 15.8 60 27.6 7.1 3.5 93 20.7 3.0 2.6 39

%�� 267.8 2.6 2.5 0.6 0.9 23 93.9 3.4 35.1 133 8.0 2.0 3.0 80 12.7 1.8 4.8 71

�� 299.7 2.9 3.8 0.9 1.3 31 44.1 1.6 14.7 56 14.7 3.8 4.9 131 19.0 2.7 6.3 95

&�� 659.2 6.3 12.4 2.9 1.9 46 180.5 6.6 27.4 104 15.7 4.0 2.4 64 53.9 7.7 8.2 122

&��#�� &�� 398.5 3.8 4.3 1.0 1.1 26 118.0 4.3 29.6 112 10.4 2.7 2.6 69 34.2 4.9 8.6 128

&�'�� '�� 35.4 0.3 * * * * 5.3 0.2 15.0 57 * * * * * * * *

(� �� 27.5 0.3 1.0 0.2 3.8 92 2.5 0.1 9.1 35 2.6 0.7 9.6 257 * * * *

(�!� �� 188.6 1.8 * * * * 76.7 2.8 40.6 154 6.5 1.7 3.4 92 8.4 1.2 4.5 66

(�!� �� 204.4 2.0 1.3 0.3 0.6 15 56.2 2.0 27.5 104 2.3 0.6 1.1 30 19.2 2.7 9.4 140

(�!� &��-�� 109.0 1.0 * * * * 28.1 1.0 25.8 98 2.1 0.5 1.9 52 9.0 1.3 8.3 124

(�!� &��-)�� 92.7 0.9 * * * * 23.5 0.9 25.4 96 2.5 0.6 2.7 71 5.8 0.8 6.3 93

(�!� (�� 230.8 2.2 5.1 1.2 2.2 54 70.8 2.6 30.7 117 8.6 2.2 3.7 100 14.0 2.0 6.1 90

(�!� (�� 50.5 0.5 * * * * 23.2 0.8 46.0 175 * * * * 2.7 0.4 5.3 79

(�!� �� 123.6 1.2 7.3 1.7 5.9 143 11.5 0.4 9.3 35 10.0 2.6 8.1 216 20.7 3.0 16.7 249

(�� ! 268.5 2.6 6.8 1.6 2.5 61 72.7 2.6 27.1 103 8.9 2.3 3.3 88 31.0 4.4 11.6 172

�� 211.8 2.0 4.1 1.0 1.9 47 70.2 2.6 33.1 126 4.4 1.1 2.1 56 20.5 2.9 9.7 144

*�� #�� !�� 118.6 1.1 * * * * 32.3 1.2 27.2 103 5.0 1.3 4.2 113 9.9 1.4 8.3 124

*�� '�� 148.3 1.4 5.8 1.3 3.9 94 40.4 1.5 27.3 104 1.3 0.3 0.9 24 10.7 1.5 7.2 108

*�� '��. �� 129.0 1.2 1.5 0.3 1.1 28 37.3 1.4 28.9 110 8.8 2.2 6.8 182 15.1 2.2 11.7 175

*�� '��. +�� !�� 150.4 1.4 * * * * 50.0 1.8 33.2 126 1.8 0.5 1.2 32 17.0 2.4 11.3 168

,�� '�� 267.3 2.6 15.2 3.5 5.7 138 20.3 0.7 7.6 29 10.9 2.8 4.1 109 5.3 0.8 2.0 29

Total"�� # ��

��


NRS-��-2018/3, �� - �� 2018

��-�� 2 �� Universe ('000): 10431.1



Total 10431.1 100.0 430.3 100.0 4.1 100 2745.7 100.0 26.3 100 390.4 100.0 3.7 100 699.8 100.0 6.7 100

�� ,�� 123.2 1.2 5.1 1.2 4.1 100 24.5 0.9 19.8 75 1.4 0.4 1.2 31 8.3 1.2 6.8 101,��'�� 91.5 0.9 3.5 0.8 3.8 92 3.6 0.1 4.0 15 6.0 1.5 6.5 174 5.4 0.8 5.9 88,�� 177.2 1.7 5.0 1.2 2.8 69 10.1 0.4 5.7 22 8.2 2.1 4.6 124 3.0 0.4 1.7 25 �& (-��) 395.3 3.8 12.3 2.9 3.1 75 36.1 1.3 9.1 35 16.4 4.2 4.2 111 13.9 2.0 3.5 52+�� 72.0 0.7 * * * * 13.2 0.5 18.3 70 * * * * 10.8 1.5 15.0 223+�� +�� '��' 298.5 2.9 7.3 1.7 2.5 59 82.7 3.0 27.7 105 9.9 2.5 3.3 88 22.4 3.2 7.5 112

+�� %�� 76.2 0.7 * * * * 22.9 0.8 30.0 114 * * * * 6.9 1.0 9.0 134

+�� 86.4 0.8 3.0 0.7 3.5 85 29.7 1.1 34.4 131 * * * * 4.2 0.6 4.9 72

+�� '�� 75.4 0.7 * * * * 18.0 0.7 23.9 91 * * * * 4.7 0.7 6.2 93

+�� 52.1 0.5 * * * * 20.7 0.8 39.7 151 * * * * 1.9 0.3 3.7 55

+�� ./0�� !�� %��/� 507.9 4.9 6.4 1.5 1.3 30 141.9 5.2 27.9 106 20.1 5.1 4.0 106 28.9 4.1 5.7 85

+�� 44.8 0.4 * * * * 4.1 0.1 9.1 34 4.5 1.2 10.1 269 2.3 0.3 5.2 78

+��&�'�� 41.4 0.4 * * * * 3.1 0.1 7.5 29 1.0 0.2 2.3 61 * * * *

+��+��. ��/ !�� 53.2 0.5 * * * * 12.1 0.4 22.8 87 * * * * 2.2 0.3 4.2 63

+ �� 16.0 0.2 * * * * * * * * * * * * * * * *

+ �� 97.5 0.9 3.4 0.8 3.4 84 1.1 0.0 1.1 4 7.9 2.0 8.1 216 15.0 2.1 15.4 230

.�� !��!�. �� 142.9 1.4 2.8 0.7 2.0 48 39.9 1.5 27.9 106 5.2 1.3 3.6 96 4.7 0.7 3.3 49

1�� 118.0 1.1 * * * * 7.6 0.3 6.4 24 6.3 1.6 5.3 142 2.7 0.4 2.3 34

�� , �� 1 �� 2 ��National Geographic Traveler 206.0 2.0 17.9 4.2 8.7 211 8.6 0.3 4.2 16 9.9 2.5 4.8 128 9.2 1.3 4.5 67

Playboy 226.1 2.2 11.4 2.6 5.0 122 10.1 0.4 4.5 17 9.0 2.3 4.0 106 5.6 0.8 2.5 37

�� 167.9 1.6 5.4 1.3 3.2 78 53.2 1.9 31.7 120 8.5 2.2 5.0 135 9.6 1.4 5.7 85

�� + ��!�� 323.3 3.1 5.3 1.2 1.6 40 46.6 1.7 14.4 55 14.3 3.7 4.4 118 30.4 4.4 9.4 140

�� -��0�� 65.9 0.6 * * * * 14.1 0.5 21.4 81 * * * * 4.5 0.6 6.9 102

*�� 129.8 1.2 * * * * 10.6 0.4 8.1 31 7.2 1.9 5.6 149 5.3 0.8 4.1 61

Total"�� # ��

��


�� III

.-��

NRS-�.-��-2018/3, �� - �� 2018 �. �� III

© Mediascope 20182

��

1. �� : �� -�� !" ��!�� # ........................................ 3

1.1 �� ..................................................................................................................................... 3 �� .............................................................................................................................. 4 �� ...................................................................................................................... 5 �� ........................................................................................................................... 6 �� .................................................................................... 7 �� ........................................................................................................... 9

1.2 �� , �� ..................................................................................................................................... 11 �� .............................................................................................................................. 12 �� ...................................................................................................................... 13 �� ........................................................................................................................... 14 �� .................................................................................... 15 �� ........................................................................................................... 17

1.3 �� ..................................................................................................................................... 19 �� .............................................................................................................................. 20 �� ...................................................................................................................... 21 �� ........................................................................................................................... 22 �� .................................................................................... 23 �� ........................................................................................................... 25

1.4 �� ..................................................................................................................................... 27 �� .............................................................................................................................. 30 �� ...................................................................................................................... 33 �� ........................................................................................................................... 36 �� .................................................................................... 39 �� ........................................................................................................... 45

NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 1980.6 100.0 44.1 100 2510.4 100.0 55.9 100

Metro 519.7 11.6 221.1 11.2 42.5 96 298.6 11.9 57.5 103

�� 15.1 0.3 8.6 0.4 56.9 129 6.5 0.3 43.1 77

�� 48.3 1.1 26.3 1.3 54.4 123 22.0 0.9 45.6 81

�� 60.0 1.3 29.0 1.5 48.3 110 31.0 1.2 51.7 92

�� 25.5 0.6 17.8 0.9 69.7 158 7.7 0.3 30.3 54

�� 21.9 0.5 13.3 0.7 60.5 137 8.7 0.3 39.5 71

�� 27.0 0.6 11.2 0.6 41.5 94 15.8 0.6 58.5 105

� � (��) 13.6 0.3 10.2 0.5 74.7 169 3.4 0.1 25.3 45

�� 80.3 1.8 40.2 2.0 50.1 114 40.0 1.6 49.9 89

�!��-"��!�� 32.0 0.7 22.4 1.1 69.8 158 9.7 0.4 30.2 54

Total��

��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0


AIR AIR % AIR AIR % % of AIR Aff. Index AIR AIR % % of AIR Aff. Index AIR % % of AIR Aff. Index

Total 4491.0 100.0 1424.4 100.0 31.7 100 1494.1 100.0 33.3 100 1572.5 100.0 35.0 100

Metro 519.7 11.6 178.1 12.5 34.3 108 185.6 12.4 35.7 107 155.9 9.9 30.0 86

�� 15.1 0.3 4.3 0.3 28.3 89 2.7 0.2 17.7 53 8.1 0.5 54.1 154

�� 48.3 1.1 27.8 1.9 57.5 181 11.8 0.8 24.5 74 8.7 0.6 18.0 51

�� 60.0 1.3 17.2 1.2 28.7 90 32.6 2.2 54.3 163 10.2 0.7 17.0 49

�� 25.5 0.6 9.9 0.7 38.8 122 8.0 0.5 31.4 94 7.6 0.5 29.8 85

�� 21.9 0.5 9.7 0.7 44.3 140 8.5 0.6 39.0 117 3.7 0.2 16.7 48

�� 27.0 0.6 3.7 0.3 13.8 44 8.8 0.6 32.6 98 14.5 0.9 53.6 153

� � (��) 13.6 0.3 6.1 0.4 45.1 142 4.2 0.3 30.8 93 3.3 0.2 24.0 69

�� 80.3 1.8 21.2 1.5 26.4 83 20.0 1.3 24.9 75 39.1 2.5 48.7 139

�!��-"��!�� 32.0 0.7 13.9 1.0 43.5 137 15.3 1.0 47.9 144 2.7 0.2 8.6 24

Total��

16-34 35-54 55+


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 149.2 100.0 3.3 100 2356.7 100.0 52.5 100 1985.1 100.0 44.2 100

Metro 519.7 11.6 13.9 9.3 2.7 81 265.8 11.3 51.1 97 240.0 12.1 46.2 104

�� 15.1 0.3 * * * * 8.3 0.4 55.3 105 6.7 0.3 44.7 101

�� 48.3 1.1 0.1 0.1 0.3 9 25.9 1.1 53.6 102 22.3 1.1 46.1 104

�� 60.0 1.3 1.0 0.7 1.7 51 20.7 0.9 34.4 66 38.4 1.9 63.9 145

�� 25.5 0.6 0.9 0.6 3.7 111 12.2 0.5 47.7 91 12.4 0.6 48.7 110

�� 21.9 0.5 * * * * 7.1 0.3 32.4 62 14.7 0.7 66.8 151

�� 27.0 0.6 0.2 0.1 0.7 22 11.9 0.5 44.2 84 14.9 0.7 55.0 124

� � (��) 13.6 0.3 * * * * 6.6 0.3 48.9 93 6.9 0.3 50.6 114

�� 80.3 1.8 * * * * 35.3 1.5 43.9 84 44.2 2.2 55.1 125

�!��-"��!�� 32.0 0.7 * * * * 13.0 0.6 40.7 78 18.7 0.9 58.4 132

Total��

�. � � � � ��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 2893.5 100.0 64.4 100 1597.5 100.0 35.6 100

Metro 519.7 11.6 384.9 13.3 74.1 115 134.8 8.4 25.9 73

�� 15.1 0.3 7.9 0.3 52.4 81 7.2 0.4 47.6 134

�� 48.3 1.1 38.7 1.3 80.2 125 9.5 0.6 19.8 56

�� 60.0 1.3 48.0 1.7 80.0 124 12.0 0.8 20.0 56

�� 25.5 0.6 15.7 0.5 61.5 95 9.8 0.6 38.5 108

�� 21.9 0.5 18.6 0.6 85.0 132 3.3 0.2 15.0 42

�� 27.0 0.6 19.0 0.7 70.4 109 8.0 0.5 29.6 83

� � (��) 13.6 0.3 9.9 0.3 73.0 113 3.7 0.2 27.0 76

�� 80.3 1.8 57.0 2.0 71.0 110 23.2 1.5 29.0 81

�!��-"��!�� 32.0 0.7 26.5 0.9 82.9 129 5.5 0.3 17.1 48

Total ��

��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 992.0 100.0 22.1 100 1727.4 100.0 38.5 100 971.3 100.0 21.6 100

Metro 519.7 11.6 120.8 12.2 23.2 105 215.1 12.5 41.4 108 101.7 10.5 19.6 91

�� 15.1 0.3 6.8 0.7 45.4 205 5.1 0.3 33.9 88 1.4 0.1 9.0 42

�� 48.3 1.1 18.1 1.8 37.4 169 24.5 1.4 50.6 132 1.6 0.2 3.4 16

�� 60.0 1.3 19.6 2.0 32.7 148 25.5 1.5 42.4 110 9.7 1.0 16.2 75

�� 25.5 0.6 9.8 1.0 38.3 173 9.9 0.6 38.7 101 3.6 0.4 14.2 66

�� 21.9 0.5 8.2 0.8 37.3 169 10.7 0.6 48.7 127 2.7 0.3 12.3 57

�� 27.0 0.6 7.4 0.7 27.4 124 13.2 0.8 49.0 127 4.8 0.5 17.7 82

� � (��) 13.6 0.3 4.6 0.5 33.6 152 6.6 0.4 48.8 127 0.8 0.1 6.1 28

�� 80.3 1.8 22.2 2.2 27.7 125 31.2 1.8 38.9 101 15.3 1.6 19.1 88

�!��-"��!�� 32.0 0.7 8.4 0.8 26.1 118 15.9 0.9 49.7 129 6.8 0.7 21.1 98

Total��

� 25% �� 25-50% �� 50-75% ��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 436.2 100.0 9.7 100 364.0 100.0 8.1 100

Metro 519.7 11.6 50.5 11.6 9.7 100 31.6 8.7 6.1 75

�� 15.1 0.3 0.2 0.0 1.4 14 1.6 0.4 10.3 127

�� 48.3 1.1 1.7 0.4 3.5 36 2.5 0.7 5.1 63

�� 60.0 1.3 2.5 0.6 4.1 42 2.8 0.8 4.6 57

�� 25.5 0.6 1.0 0.2 4.1 42 1.2 0.3 4.7 58

�� 21.9 0.5 0.2 0.0 0.9 9 0.2 0.0 0.8 10

�� 27.0 0.6 1.2 0.3 4.3 45 0.4 0.1 1.5 19

� � (��) 13.6 0.3 1.3 0.3 9.4 97 0.3 0.1 2.1 26

�� 80.3 1.8 6.4 1.5 8.0 83 5.0 1.4 6.3 77

�!��-"��!�� 32.0 0.7 0.7 0.2 2.1 22 0.3 0.1 0.9 11

Total��

�� 75% ��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0


AIR AIR % AIR AIR %% of

AIR

Aff.

IndexAIR AIR %

% of

AIR

Aff.

IndexAIR %

% of

AIR

Aff.

IndexAIR AIR %

% of

AIR

Aff.

Index

Total 4491.0 100.0 677.5 100.0 15.1 100 959.2 100.0 21.4 100 419.3 100.0 9.3 100 695.6 100.0 15.5 100

Metro 519.7 11.6 94.6 14.0 18.2 121 131.2 13.7 25.2 118 49.8 11.9 9.6 103 94.7 13.6 18.2 118

�� 15.1 0.3 2.0 0.3 13.5 89 4.4 0.5 29.4 138 0.7 0.2 4.6 49 0.6 0.1 4.1 27

�� 48.3 1.1 9.0 1.3 18.7 124 21.6 2.3 44.7 210 2.8 0.7 5.9 63 4.7 0.7 9.8 63

�� 60.0 1.3 17.3 2.6 28.9 191 18.7 2.0 31.2 146 3.7 0.9 6.1 65 5.7 0.8 9.6 62

�� 25.5 0.6 4.8 0.7 18.9 125 6.5 0.7 25.3 118 1.0 0.2 3.9 42 2.4 0.3 9.4 61

�� 21.9 0.5 7.1 1.0 32.2 213 8.6 0.9 39.1 183 0.7 0.2 3.3 35 2.1 0.3 9.4 61

�� 27.0 0.6 6.4 0.9 23.6 156 5.8 0.6 21.6 101 0.6 0.2 2.4 25 6.0 0.9 22.1 143

� � (��) 13.6 0.3 3.5 0.5 26.0 172 3.5 0.4 25.9 121 0.5 0.1 3.7 39 1.0 0.1 7.1 46

�� 80.3 1.8 12.1 1.8 15.1 100 21.6 2.3 26.9 126 8.4 2.0 10.4 112 11.5 1.7 14.4 93

�!��-"��!�� 32.0 0.7 7.6 1.1 23.8 158 9.9 1.0 31.0 145 4.3 1.0 13.3 142 3.6 0.5 11.1 72

Total��

��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0


AIR AIR % AIR AIR %% of

AIR

Aff.

IndexAIR AIR %

% of

AIR

Aff.

IndexAIR AIR %

% of

AIR

Aff.

IndexAIR AIR %

% of

AIR

Aff.

Index

Total 4491.0 100.0 175.5 100.0 3.9 100 1009.1 100.0 22.5 100 153.8 100.0 3.4 100 222.4 100.0 5.0 100

Metro 519.7 11.6 20.7 11.8 4.0 102 81.3 8.1 15.6 70 11.8 7.7 2.3 67 18.9 8.5 3.6 73

�� 15.1 0.3 * * * * 7.2 0.7 47.6 212 * * * * * * * *

�� 48.3 1.1 1.4 0.8 2.8 73 5.5 0.5 11.3 50 * * * * * * * *

�� 60.0 1.3 1.1 0.6 1.8 45 6.5 0.6 10.9 48 2.4 1.6 4.0 118 1.9 0.9 3.2 64

�� 25.5 0.6 3.5 2.0 13.7 350 4.9 0.5 19.3 86 1.3 0.8 5.0 146 0.1 0.1 0.5 11

�� 21.9 0.5 0.3 0.1 1.2 30 2.9 0.3 13.0 58 0.2 0.1 0.8 25 * * * *

�� 27.0 0.6 * * * * 7.1 0.7 26.4 118 0.2 0.1 0.7 19 0.6 0.3 2.2 44

� � (��) 13.6 0.3 0.6 0.4 4.5 116 2.5 0.2 18.4 82 * * * * * * * *

�� 80.3 1.8 1.8 1.0 2.3 58 19.2 1.9 23.9 107 0.4 0.3 0.5 15 1.3 0.6 1.6 31

�!��-"��!�� 32.0 0.7 0.9 0.5 2.8 71 3.4 0.3 10.5 47 1.2 0.8 3.8 112 * * * *

��

��Total

��, ��


NRS-�.-��-2018/3,�� - �� 2018

��-�� , ��

Universe ('000): 4491.0



Total 4491.0 100.0 1980.6 100.0 44.1 100 2510.4 100.0 55.9 100

��

777 182.1 4.1 81.1 4.1 44.5 101 101.0 4.0 55.5 99

�� 453.3 10.1 183.9 9.3 40.6 92 269.4 10.7 59.4 106

�� 49.1 1.1 18.9 1.0 38.6 88 30.1 1.2 61.4 110

�� (w) 288.5 6.4 116.0 5.9 40.2 91 172.5 6.9 59.8 107

� � �� 113.4 2.5 57.0 2.9 50.2 114 56.5 2.2 49.8 89

�� - � � �� !" 88.6 2.0 34.3 1.7 38.7 88 54.3 2.2 61.3 110

�� 91.9 2.0 34.9 1.8 38.0 86 57.0 2.3 62.0 111

#�� 54.5 1.2 22.4 1.1 41.0 93 32.2 1.3 59.0 105

�� !" 1034.3 23.0 358.9 18.1 34.7 79 675.4 26.9 65.3 117

!� ��. $�� 154.9 3.4 53.2 2.7 34.4 78 101.6 4.0 65.6 117

!� �� 247.6 5.5 94.6 4.8 38.2 87 153.0 6.1 61.8 111

��, ��

1000 �� 88.2 2.0 23.3 1.2 26.4 60 64.9 2.6 73.6 132

�� 77.4 1.7 64.9 3.3 83.8 190 12.5 0.5 16.2 29

%�&�� 45.3 1.0 8.9 0.4 19.7 45 36.4 1.4 80.3 144

��

'�� 88.7 2.0 32.4 1.6 36.5 83 56.3 2.2 63.5 114

Total��

��


NRS-�.-��-2018/3,�� - �� 2018

��-�� , ��

Universe ('000): 4491.0



Total 4491.0 100.0 1424.4 100.0 31.7 100 1494.1 100.0 33.3 100 1572.5 100.0 35.0 100

��

777 182.1 4.1 68.4 4.8 37.6 118 48.3 3.2 26.5 80 65.4 4.2 35.9 103

�� 453.3 10.1 86.4 6.1 19.1 60 143.1 9.6 31.6 95 223.8 14.2 49.4 141

�� 49.1 1.1 13.0 0.9 26.4 83 14.8 1.0 30.2 91 21.3 1.4 43.4 124

�� (w) 288.5 6.4 70.7 5.0 24.5 77 69.9 4.7 24.2 73 147.9 9.4 51.3 146

� � �� 113.4 2.5 31.2 2.2 27.5 87 35.7 2.4 31.5 95 46.5 3.0 41.0 117

�� - � � �� !" 88.6 2.0 16.2 1.1 18.3 58 26.2 1.8 29.6 89 46.2 2.9 52.1 149

�� 91.9 2.0 29.0 2.0 31.5 99 26.8 1.8 29.1 88 36.2 2.3 39.4 112

#�� 54.5 1.2 5.5 0.4 10.1 32 10.4 0.7 19.1 57 38.6 2.5 70.8 202

�� !" 1034.3 23.0 236.6 16.6 22.9 72 319.1 21.4 30.9 93 478.6 30.4 46.3 132

!� ��. $�� 154.9 3.4 19.8 1.4 12.8 40 32.2 2.2 20.8 62 102.8 6.5 66.4 190

!� �� 247.6 5.5 67.6 4.7 27.3 86 82.5 5.5 33.3 100 97.5 6.2 39.4 112

��, ��

1000 �� 88.2 2.0 32.3 2.3 36.6 115 21.1 1.4 23.9 72 34.8 2.2 39.5 113

�� 77.4 1.7 21.9 1.5 28.3 89 46.6 3.1 60.2 181 8.9 0.6 11.5 33

%�&�� 45.3 1.0 7.0 0.5 15.5 49 11.2 0.7 24.7 74 27.1 1.7 59.8 171

��

'�� 88.7 2.0 30.7 2.2 34.6 109 30.0 2.0 33.8 102 27.9 1.8 31.5 90

Total��

16-34 35-54 55+


NRS-�.-��-2018/3,�� - �� 2018

��-�� , ��

Universe ('000): 4491.0



Total 4491.0 100.0 149.2 100.0 3.3 100 2356.7 100.0 52.5 100 1985.1 100.0 44.2 100

��

777 182.1 4.1 4.9 3.3 2.7 82 113.8 4.8 62.5 119 63.4 3.2 34.8 79

�� 453.3 10.1 9.4 6.3 2.1 63 212.6 9.0 46.9 89 231.3 11.6 51.0 115

�� 49.1 1.1 * * * * 27.6 1.2 56.2 107 21.2 1.1 43.2 98

�� (w) 288.5 6.4 4.4 2.9 1.5 46 147.5 6.3 51.1 97 136.5 6.9 47.3 107

� � �� 113.4 2.5 4.0 2.7 3.6 107 55.9 2.4 49.3 94 53.5 2.7 47.1 107

�� - � � �� !" 88.6 2.0 * * * * 44.4 1.9 50.1 96 43.7 2.2 49.3 112

�� 91.9 2.0 * * * * 57.3 2.4 62.4 119 32.9 1.7 35.8 81

#�� 54.5 1.2 * * * * 38.8 1.6 71.2 136 15.7 0.8 28.8 65

�� !" 1034.3 23.0 26.4 17.7 2.6 77 595.5 25.3 57.6 110 412.4 20.8 39.9 90

!� ��. $�� 154.9 3.4 5.5 3.7 3.6 107 88.3 3.7 57.0 109 61.1 3.1 39.4 89

!� �� 247.6 5.5 6.6 4.4 2.7 80 143.5 6.1 58.0 110 97.5 4.9 39.4 89

��, ��

1000 �� 88.2 2.0 * * * * 52.6 2.2 59.6 114 35.6 1.8 40.4 91

�� 77.4 1.7 * * * * 31.5 1.3 40.7 78 44.6 2.2 57.7 131

%�&�� 45.3 1.0 * * * * 28.8 1.2 63.6 121 15.8 0.8 35.0 79

��

'�� 88.7 2.0 * * * * 55.2 2.3 62.3 119 33.4 1.7 37.7 85

Total��

�. � � � � ��


NRS-�.-��-2018/3,�� - �� 2018

��-�� , ��

Universe ('000): 4491.0



Total 4491.0 100.0 2893.5 100.0 64.4 100 1597.5 100.0 35.6 100

��

777 182.1 4.1 117.6 4.1 64.6 100 64.5 4.0 35.4 100

�� 453.3 10.1 282.4 9.8 62.3 97 170.8 10.7 37.7 106

�� 49.1 1.1 33.1 1.1 67.4 105 16.0 1.0 32.6 92

�� (w) 288.5 6.4 174.1 6.0 60.3 94 114.4 7.2 39.7 111

� � �� 113.4 2.5 71.4 2.5 62.9 98 42.1 2.6 37.1 104

�� - � � �� !" 88.6 2.0 58.5 2.0 66.0 102 30.2 1.9 34.0 96

�� 91.9 2.0 62.3 2.2 67.8 105 29.6 1.9 32.2 91

#�� 54.5 1.2 33.1 1.1 60.7 94 21.4 1.3 39.3 110

�� !" 1034.3 23.0 597.2 20.6 57.7 90 437.1 27.4 42.3 119

!� ��. $�� 154.9 3.4 75.3 2.6 48.6 75 79.6 5.0 51.4 144

!� �� 247.6 5.5 151.3 5.2 61.1 95 96.3 6.0 38.9 109

��, ��

1000 �� 88.2 2.0 63.8 2.2 72.4 112 24.4 1.5 27.6 78

�� 77.4 1.7 72.2 2.5 93.2 145 5.2 0.3 6.8 19

%�&�� 45.3 1.0 21.1 0.7 46.6 72 24.2 1.5 53.4 150

��

'�� 88.7 2.0 69.9 2.4 78.9 122 18.7 1.2 21.1 59

Total��

��


NRS-�.-��-2018/3,�� - �� 2018

��-�� , ��

Universe ('000): 4491.0


AIR AIR % AIR AIR % % of AIR Aff.Index AIR AIR % % of AIR Aff.Index AIR AIR % % of AIR Aff.Index

Total 4491.0 100.0 992.0 100.0 22.1 100 1727.4 100.0 38.5 100 971.3 100.0 21.6 100

��

777 182.1 4.1 32.3 3.3 17.7 80 83.6 4.8 45.9 119 35.9 3.7 19.7 91

�� 453.3 10.1 92.0 9.3 20.3 92 175.2 10.1 38.7 101 101.9 10.5 22.5 104

�� 49.1 1.1 15.4 1.6 31.4 142 15.9 0.9 32.4 84 8.9 0.9 18.1 84

�� (w) 288.5 6.4 56.5 5.7 19.6 89 119.9 6.9 41.6 108 63.0 6.5 21.9 101

� � �� 113.4 2.5 32.1 3.2 28.3 128 41.4 2.4 36.5 95 21.8 2.2 19.3 89

�� - � � �� !" 88.6 2.0 25.7 2.6 29.0 131 28.6 1.7 32.3 84 20.6 2.1 23.2 107

�� 91.9 2.0 25.2 2.5 27.4 124 34.0 2.0 36.9 96 18.0 1.9 19.6 91

#�� 54.5 1.2 5.6 0.6 10.2 46 18.7 1.1 34.4 89 17.9 1.8 32.7 151

�� !" 1034.3 23.0 186.7 18.8 18.1 82 407.0 23.6 39.4 102 244.8 25.2 23.7 109

!� ��. $�� 154.9 3.4 22.8 2.3 14.7 67 62.5 3.6 40.3 105 32.9 3.4 21.3 98

!� �� 247.6 5.5 44.4 4.5 17.9 81 108.6 6.3 43.9 114 43.9 4.5 17.7 82

��, ��

1000 �� 88.2 2.0 22.9 2.3 26.0 118 35.1 2.0 39.8 104 22.3 2.3 25.3 117

�� 77.4 1.7 28.6 2.9 36.9 167 35.0 2.0 45.2 118 9.5 1.0 12.3 57

%�&�� 45.3 1.0 7.5 0.8 16.5 75 16.5 1.0 36.5 95 15.5 1.6 34.3 159

��

'�� 88.7 2.0 23.5 2.4 26.5 120 34.5 2.0 38.9 101 19.0 2.0 21.5 99

Total��

� 25% �� 25-50% �� 50-75% ��


NRS-�.-��-2018/3,�� - �� 2018

��-�� , ��

Universe ('000): 4491.0


AIR AIR % AIR AIR % % of AIR Aff.Index AIR AIR % % of AIR Aff.Index

Total 4491.0 100.0 436.2 100.0 9.7 100 364.0 100.0 8.1 100

��

777 182.1 4.1 20.7 4.7 11.4 117 9.5 2.6 5.2 65

�� 453.3 10.1 51.1 11.7 11.3 116 33.0 9.1 7.3 90

�� 49.1 1.1 6.3 1.4 12.8 131 2.6 0.7 5.4 66

�� (w) 288.5 6.4 30.5 7.0 10.6 109 18.5 5.1 6.4 79

� � �� 113.4 2.5 12.5 2.9 11.0 113 5.6 1.5 4.9 61

�� - � � �� !" 88.6 2.0 9.6 2.2 10.9 112 4.1 1.1 4.7 58

�� 91.9 2.0 12.5 2.9 13.6 140 2.3 0.6 2.5 30

#�� 54.5 1.2 8.1 1.9 14.8 153 4.3 1.2 7.9 97

�� !" 1034.3 23.0 118.9 27.3 11.5 118 76.9 21.1 7.4 92

!� ��. $�� 154.9 3.4 20.0 4.6 12.9 133 16.6 4.6 10.8 133

!� �� 247.6 5.5 33.0 7.6 13.3 137 17.7 4.9 7.1 88

��, ��

1000 �� 88.2 2.0 6.1 1.4 7.0 72 1.7 0.5 1.9 23

�� 77.4 1.7 1.0 0.2 1.3 13 3.3 0.9 4.2 52

%�&�� 45.3 1.0 4.7 1.1 10.3 106 1.1 0.3 2.3 29

��

'�� 88.7 2.0 8.7 2.0 9.8 101 2.9 0.8 3.3 41

Total�� 75% ��

��


NRS-�.-��-2018/3,�� - �� 2018

��-�� , ��

Universe ('000): 4491.0




Aff.


Aff.


Aff.

Index

Total 4491.0 100.0 677.5 100.0 15.1 100 959.2 100.0 21.4 100 419.3 100.0 9.3 100 695.6 100.0 15.5 100

��

777 182.1 4.1 27.1 4.0 14.9 99 39.0 4.1 21.4 100 18.7 4.5 10.3 110 28.9 4.2 15.9 103

�� 453.3 10.1 81.4 12.0 18.0 119 90.1 9.4 19.9 93 34.8 8.3 7.7 82 63.4 9.1 14.0 90

�� 49.1 1.1 9.2 1.4 18.8 125 13.5 1.4 27.5 129 3.1 0.7 6.4 68 7.1 1.0 14.6 94

�� (w) 288.5 6.4 45.5 6.7 15.8 105 61.7 6.4 21.4 100 25.1 6.0 8.7 93 35.7 5.1 12.4 80

� � �� 113.4 2.5 22.6 3.3 19.9 132 25.7 2.7 22.7 106 8.2 1.9 7.2 77 14.0 2.0 12.3 79

�� - � � �� !" 88.6 2.0 20.0 2.9 22.5 149 16.2 1.7 18.3 86 6.6 1.6 7.4 80 13.6 2.0 15.4 99

�� 91.9 2.0 14.9 2.2 16.2 108 18.7 2.0 20.4 95 12.1 2.9 13.2 142 15.6 2.2 16.9 109

#�� 54.5 1.2 5.0 0.7 9.2 61 6.9 0.7 12.6 59 2.2 0.5 4.0 43 18.5 2.7 33.9 219

�� !" 1034.3 23.0 118.8 17.5 11.5 76 173.6 18.1 16.8 79 104.2 24.8 10.1 108 175.3 25.2 16.9 109

!� ��. $�� 154.9 3.4 16.5 2.4 10.7 71 20.7 2.2 13.4 63 13.3 3.2 8.6 92 24.8 3.6 16.0 103

!� �� 247.6 5.5 38.4 5.7 15.5 103 40.4 4.2 16.3 76 27.6 6.6 11.2 120 39.1 5.6 15.8 102

��, ��

1000 �� 88.2 2.0 9.6 1.4 10.9 72 22.7 2.4 25.8 121 11.4 2.7 12.9 139 19.1 2.7 21.7 140

�� 77.4 1.7 31.2 4.6 40.3 267 21.7 2.3 28.0 131 4.5 1.1 5.8 62 10.1 1.5 13.1 85

%�&�� 45.3 1.0 5.1 0.7 11.2 74 9.6 1.0 21.2 99 1.8 0.4 4.0 43 4.6 0.7 10.1 65

��

'�� 88.7 2.0 22.6 3.3 25.5 169 20.1 2.1 22.7 106 13.8 3.3 15.5 167 13.4 1.9 15.1 98

��Total

!�"��# ��

��


NRS-�.-��-2018/3,�� - �� 2018

��-�� , ��

Universe ('000): 4491.0




Aff.


Aff.


Aff.

Index

Total 4491.0 100.0 175.5 100.0 3.9 100 1009.1 100.0 22.5 100 153.8 100.0 3.4 100 222.4 100.0 5.0 100

��

777 182.1 4.1 2.8 1.6 1.6 40 41.2 4.1 22.6 101 11.1 7.2 6.1 178 7.9 3.6 4.4 88

�� 453.3 10.1 2.3 1.3 0.5 13 143.2 14.2 31.6 141 10.6 6.9 2.3 68 12.8 5.8 2.8 57

�� 49.1 1.1 * * * * 11.5 1.1 23.5 104 * * * * 2.5 1.1 5.1 104

�� (w) 288.5 6.4 4.3 2.4 1.5 38 86.5 8.6 30.0 133 11.1 7.2 3.8 112 11.0 4.9 3.8 77

� � �� 113.4 2.5 * * * * 30.1 3.0 26.5 118 4.3 2.8 3.8 111 3.9 1.7 3.4 69

�� - � � �� !" 88.6 2.0 1.0 0.6 1.2 30 27.1 2.7 30.5 136 * * * * * * * *

�� 91.9 2.0 1.9 1.1 2.0 52 17.6 1.7 19.1 85 5.1 3.3 5.6 162 4.3 1.9 4.6 94

#�� 54.5 1.2 * * * * 20.2 2.0 37.0 165 * * * * * * * *

�� !" 1034.3 23.0 28.2 16.1 2.7 70 327.4 32.4 31.7 141 25.0 16.3 2.4 71 51.7 23.3 5.0 101

!� ��. $�� 154.9 3.4 * * * * 67.4 6.7 43.5 194 5.0 3.3 3.2 94 4.6 2.1 2.9 60

!� �� 247.6 5.5 9.2 5.3 3.7 95 66.8 6.6 27.0 120 9.3 6.0 3.7 109 11.0 4.9 4.4 89

��, ��

1000 �� 88.2 2.0 * * * * 19.3 1.9 21.8 97 * * * * 2.7 1.2 3.1 63

�� 77.4 1.7 * * * * 1.4 0.1 1.9 8 1.5 1.0 2.0 58 * * * *

%�&�� 45.3 1.0 * * * * 21.6 2.1 47.7 212 * * * * * * * *

��

'�� 88.7 2.0 * * * * 11.9 1.2 13.4 60 * * * * * * * *

!�"��# ��

�� Total


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 1980.6 100.0 44.1 100 2510.4 100.0 55.9 100

�� 7 �� 86.5 1.9 33.6 1.7 38.8 88 52.9 2.1 61.2 109

HELLO! 23.5 0.5 3.6 0.2 15.4 35 19.8 0.8 84.6 151

StarHit 28.6 0.6 2.8 0.1 9.9 22 25.7 1.0 90.1 161

�� 66.0 1.5 54.9 2.8 83.2 189 11.1 0.4 16.8 30

�� 43.9 1.0 1.1 0.1 2.5 6 42.8 1.7 97.5 174

�� 46.0 1.0 9.5 0.5 20.7 47 36.4 1.5 79.3 142

�� 94.2 2.1 45.0 2.3 47.8 108 49.2 2.0 52.2 93

!�� 110.7 2.5 12.5 0.6 11.3 26 98.1 3.9 88.7 159

!�� "�#� � � ��#� 41.2 0.9 7.5 0.4 18.2 41 33.7 1.3 81.8 146

$�� 41.3 0.9 17.7 0.9 42.9 97 23.6 0.9 57.1 102

�� 166.7 3.7 82.9 4.2 49.7 113 83.9 3.3 50.3 90

"��! 50.8 1.1 18.0 0.9 35.3 80 32.9 1.3 64.7 116

�� %�� &�� 98.9 2.2 77.7 3.9 78.6 178 21.2 0.8 21.4 38

'�� 95.3 2.1 15.1 0.8 15.9 36 80.2 3.2 84.1 150

'� �� 138.3 3.1 67.5 3.4 48.8 111 70.8 2.8 51.2 92

'� �� 375.5 8.4 111.1 5.6 29.6 67 264.4 10.5 70.4 126

'�� 186.4 4.2 59.9 3.0 32.1 73 126.5 5.0 67.9 121

&�� . (� �� 63.3 1.4 54.9 2.8 86.7 197 8.4 0.3 13.3 24

��, �� ) ��* 77.6 1.7 13.7 0.7 17.6 40 63.9 2.5 82.4 147

�� 46.9 1.0 7.8 0.4 16.5 38 39.1 1.6 83.5 149

�� 8.5 0.2 3.8 0.2 44.7 101 4.7 0.2 55.3 99

��#�� 20.8 0.5 2.4 0.1 11.7 27 18.4 0.7 88.3 158

+�� 63.7 1.4 * * * * 59.4 2.4 93.2 167

�� ,�%�� #�* -�� 15.7 0.3 8.0 0.4 51.3 116 7.6 0.3 48.7 87

!�� .�� 36.5 0.8 8.2 0.4 22.5 51 28.3 1.1 77.5 139

!�� .�� 151.4 3.4 44.2 2.2 29.2 66 107.2 4.3 70.8 127

�� %�� - 104.5 2.3 18.2 0.9 17.4 39 86.3 3.4 82.6 148

/�� 52.1 1.2 17.3 0.9 33.3 76 34.7 1.4 66.7 119

�� 97.7 2.2 23.7 1.2 24.2 55 74.1 3.0 75.8 136

�� 39.4 0.9 13.1 0.7 33.2 75 26.3 1.0 66.8 119

�� 33.6 0.7 13.7 0.7 40.6 92 20.0 0.8 59.4 106

��%�� 5.1 0.1 4.3 0.2 84.1 191 0.8 0.0 15.9 28

0�� 8.9 0.2 2.1 0.1 23.8 54 6.8 0.3 76.2 136

Total��

��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 1424.4 100.0 31.7 100 1494.1 100.0 33.3 100 1572.5 100.0 35.0 100

��

7 �� 86.5 1.9 19.8 1.4 22.9 72 37.8 2.5 43.7 131 28.8 1.8 33.3 95

HELLO! 23.5 0.5 16.4 1.2 70.0 221 3.7 0.2 15.7 47 3.4 0.2 14.3 41

StarHit 28.6 0.6 12.6 0.9 44.2 139 8.6 0.6 30.2 91 7.3 0.5 25.6 73

�� 66.0 1.5 34.6 2.4 52.5 165 21.8 1.5 33.0 99 9.6 0.6 14.6 42

�� 43.9 1.0 5.6 0.4 12.7 40 13.0 0.9 29.6 89 25.3 1.6 57.7 165

�� 46.0 1.0 12.6 0.9 27.3 86 9.9 0.7 21.5 64 23.6 1.5 51.2 146

�� 94.2 2.1 31.9 2.2 33.8 107 27.2 1.8 28.9 87 35.1 2.2 37.2 106

!�� 110.7 2.5 43.9 3.1 39.7 125 40.4 2.7 36.5 110 26.4 1.7 23.8 68

!�� "�#� � � ��#� 41.2 0.9 5.8 0.4 14.0 44 16.0 1.1 38.7 116 19.5 1.2 47.3 135

$�� 41.3 0.9 17.5 1.2 42.4 134 7.1 0.5 17.1 51 16.7 1.1 40.5 116

�� 166.7 3.7 34.1 2.4 20.5 65 56.3 3.8 33.8 101 76.3 4.9 45.8 131

"��! 50.8 1.1 12.5 0.9 24.5 77 14.8 1.0 29.2 88 23.5 1.5 46.3 132

�� %�� &�� 98.9 2.2 37.6 2.6 38.0 120 24.3 1.6 24.6 74 37.0 2.4 37.4 107

'�� 95.3 2.1 26.5 1.9 27.8 88 18.2 1.2 19.1 57 50.6 3.2 53.1 152

'� �� 138.3 3.1 29.9 2.1 21.6 68 52.9 3.5 38.2 115 55.6 3.5 40.2 115

'� �� 375.5 8.4 134.3 9.4 35.8 113 126.6 8.5 33.7 101 114.6 7.3 30.5 87

'�� 186.4 4.2 56.2 3.9 30.2 95 67.4 4.5 36.1 109 62.8 4.0 33.7 96

&�� . (� �� 63.3 1.4 22.1 1.6 34.9 110 22.0 1.5 34.7 104 19.2 1.2 30.4 87

��, ��

) ��* 77.6 1.7 30.3 2.1 39.0 123 39.6 2.7 51.1 154 7.7 0.5 9.9 28

�� 46.9 1.0 14.3 1.0 30.6 96 11.9 0.8 25.4 76 20.6 1.3 44.0 126

�� 8.5 0.2 * * * * 1.5 0.1 17.7 53 4.5 0.3 52.3 149

��#�� 20.8 0.5 5.7 0.4 27.6 87 7.0 0.5 33.8 102 8.0 0.5 38.6 110

+�� 63.7 1.4 24.6 1.7 38.7 122 21.3 1.4 33.5 101 17.7 1.1 27.8 79

�� ,�%�� #�* -�� 15.7 0.3 3.5 0.2 22.2 70 6.8 0.5 43.4 131 5.4 0.3 34.4 98

!�� .�� 36.5 0.8 8.1 0.6 22.3 70 10.7 0.7 29.3 88 17.6 1.1 48.4 138

!�� .�� 151.4 3.4 31.7 2.2 20.9 66 49.3 3.3 32.5 98 70.5 4.5 46.5 133

�� %�� - 104.5 2.3 7.8 0.5 7.4 23 22.1 1.5 21.2 64 74.6 4.7 71.4 204

/�� 52.1 1.2 5.9 0.4 11.4 36 14.4 1.0 27.7 83 31.7 2.0 60.9 174

�� 97.7 2.2 * * * * 10.3 0.7 10.5 32 87.1 5.5 89.1 255

�� 39.4 0.9 * * * * 6.5 0.4 16.6 50 30.6 1.9 77.7 222

�� 33.6 0.7 12.9 0.9 38.3 121 3.1 0.2 9.2 28 17.6 1.1 52.5 150

��%�� 5.1 0.1 4.3 0.3 84.1 265 * * * * * * * *

0�� 8.9 0.2 2.8 0.2 31.9 101 * * * * 6.0 0.4 68.1 194

Total��

16-34 35-54 55+


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 149.2 100.0 3.3 100 2356.7 100.0 52.5 100 1985.1 100.0 44.2 100

�� 7 �� 86.5 1.9 * * * * 45.6 1.9 52.7 100 40.4 2.0 46.7 106

HELLO! 23.5 0.5 * * * * 12.3 0.5 52.4 100 11.2 0.6 47.6 108

StarHit 28.6 0.6 * * * * 16.7 0.7 58.5 112 11.8 0.6 41.5 94

�� 66.0 1.5 * * * * 30.9 1.3 46.9 89 35.1 1.8 53.1 120

�� 43.9 1.0 * * * * 29.6 1.3 67.4 128 14.3 0.7 32.6 74

�� 46.0 1.0 * * * * 31.3 1.3 68.0 130 12.8 0.6 27.8 63

�� 94.2 2.1 * * * * 67.4 2.9 71.5 136 26.4 1.3 28.0 63

!�� 110.7 2.5 1.1 0.7 1.0 29 71.5 3.0 64.7 123 38.1 1.9 34.4 78

!�� "�#� � � ��#� 41.2 0.9 * * * * 23.1 1.0 56.1 107 14.2 0.7 34.4 78

$�� 41.3 0.9 * * * * 19.4 0.8 46.9 89 22.0 1.1 53.1 120

�� 166.7 3.7 * * * * 84.1 3.6 50.5 96 78.2 3.9 46.9 106

"��! 50.8 1.1 * * * * 32.7 1.4 64.4 123 17.1 0.9 33.7 76

�� %�� &�� 98.9 2.2 * * * * 50.8 2.2 51.4 98 46.4 2.3 46.9 106

'�� 95.3 2.1 0.4 0.3 0.4 12 61.9 2.6 65.0 124 33.0 1.7 34.7 78

'� �� 138.3 3.1 * * * * 84.9 3.6 61.4 117 53.4 2.7 38.6 87

'� �� 375.5 8.4 8.0 5.4 2.1 64 227.1 9.6 60.5 115 140.4 7.1 37.4 85

'�� 186.4 4.2 1.9 1.3 1.0 31 125.4 5.3 67.3 128 59.2 3.0 31.7 72

&�� . (� �� 63.3 1.4 * * * * 30.4 1.3 48.0 92 32.6 1.6 51.4 116

��, �� ) ��* 77.6 1.7 * * * * 15.1 0.6 19.4 37 62.5 3.1 80.6 182

�� 46.9 1.0 * * * * 26.2 1.1 55.8 106 20.1 1.0 42.9 97

�� 8.5 0.2 * * * * 4.3 0.2 50.8 97 4.2 0.2 49.2 111

��#�� 20.8 0.5 * * * * 12.0 0.5 57.7 110 8.8 0.4 42.3 96

+�� 63.7 1.4 * * * * 39.1 1.7 61.5 117 24.5 1.2 38.5 87

�� ,�%�� #�* -�� 15.7 0.3 * * * * 10.4 0.4 66.2 126 5.3 0.3 33.8 76

!�� .�� 36.5 0.8 * * * * 26.7 1.1 73.3 140 9.5 0.5 26.1 59

!�� .�� 151.4 3.4 * * * * 86.2 3.7 56.9 108 61.5 3.1 40.6 92

�� %�� - 104.5 2.3 * * * * 65.0 2.8 62.3 119 37.8 1.9 36.2 82

/�� 52.1 1.2 * * * * 31.0 1.3 59.5 113 20.9 1.1 40.1 91

�� 97.7 2.2 * * * * 70.6 3.0 72.3 138 24.8 1.2 25.4 57

�� 39.4 0.9 * * * * 23.4 1.0 59.5 113 15.9 0.8 40.5 92

�� 33.6 0.7 * * * * 30.4 1.3 90.3 172 3.2 0.2 9.7 22

��%�� 5.1 0.1 * * * * 3.3 0.1 65.6 125 1.7 0.1 34.4 78

0�� 8.9 0.2 * * * * 1.3 0.1 14.2 27 7.6 0.4 85.8 194

Total��

�. � � � � ��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 2893.5 100.0 64.4 100 1597.5 100.0 35.6 100

��

7 �� 86.5 1.9 58.8 2.0 68.0 106 27.7 1.7 32.0 90

HELLO! 23.5 0.5 18.9 0.7 80.6 125 4.5 0.3 19.4 54

StarHit 28.6 0.6 20.6 0.7 72.0 112 8.0 0.5 28.0 79

�� 66.0 1.5 54.5 1.9 82.5 128 11.6 0.7 17.5 49

�� 43.9 1.0 32.0 1.1 72.9 113 11.9 0.7 27.1 76

�� 46.0 1.0 27.7 1.0 60.3 94 18.3 1.1 39.7 112

�� 94.2 2.1 65.5 2.3 69.6 108 28.7 1.8 30.4 86

!�� 110.7 2.5 79.5 2.7 71.9 112 31.1 1.9 28.1 79

!�� "�#� � � ��#� 41.2 0.9 23.9 0.8 58.0 90 17.3 1.1 42.0 118

$�� 41.3 0.9 25.9 0.9 62.6 97 15.5 1.0 37.4 105

�� 166.7 3.7 120.8 4.2 72.5 112 45.9 2.9 27.5 77

"��! 50.8 1.1 28.8 1.0 56.8 88 22.0 1.4 43.2 122

�� %�� &�� 98.9 2.2 70.6 2.4 71.4 111 28.3 1.8 28.6 80

'�� 95.3 2.1 54.7 1.9 57.3 89 40.7 2.5 42.7 120

'� �� 138.3 3.1 97.6 3.4 70.6 110 40.7 2.5 29.4 83

'� �� 375.5 8.4 241.6 8.3 64.3 100 133.9 8.4 35.7 100

'�� 186.4 4.2 133.2 4.6 71.4 111 53.2 3.3 28.6 80

&�� . (� �� 63.3 1.4 46.7 1.6 73.7 114 16.6 1.0 26.3 74

��, ��

) ��* 77.6 1.7 75.7 2.6 97.6 151 * * * *

�� 46.9 1.0 30.0 1.0 63.9 99 16.9 1.1 36.1 101

�� 8.5 0.2 4.9 0.2 57.3 89 3.6 0.2 42.7 120

��#�� 20.8 0.5 16.5 0.6 79.4 123 4.3 0.3 20.6 58

+�� 63.7 1.4 50.3 1.7 79.0 123 13.4 0.8 21.0 59

�� ,�%�� #�* -�� 15.7 0.3 11.4 0.4 73.1 113 4.2 0.3 26.9 76

!�� .�� 36.5 0.8 18.6 0.6 51.0 79 17.9 1.1 49.0 138

!�� .�� 151.4 3.4 86.0 3.0 56.8 88 65.4 4.1 43.2 122

�� %�� - 104.5 2.3 56.8 2.0 54.4 84 47.6 3.0 45.6 128

/�� 52.1 1.2 32.3 1.1 62.0 96 19.8 1.2 38.0 107

�� 97.7 2.2 42.1 1.5 43.1 67 55.7 3.5 56.9 160

�� 39.4 0.9 18.0 0.6 45.6 71 21.4 1.3 54.4 153

�� 33.6 0.7 17.2 0.6 51.1 79 16.4 1.0 48.9 137

��%�� 5.1 0.1 4.9 0.2 97.6 151 * * * *

0�� 8.9 0.2 5.4 0.2 61.0 95 3.5 0.2 39.0 110

Total��

��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 992.0 100.0 22.1 100 1727.4 100.0 38.5 100 971.3 100.0 21.6 100

�� 7 �� 86.5 1.9 23.0 2.3 26.5 120 35.7 2.1 41.3 107 17.2 1.8 19.9 92

HELLO! 23.5 0.5 12.1 1.2 51.7 234 6.8 0.4 29.0 75 2.7 0.3 11.7 54

StarHit 28.6 0.6 6.9 0.7 24.1 109 13.7 0.8 48.1 125 5.4 0.6 19.0 88

�� 66.0 1.5 16.6 1.7 25.2 114 38.3 2.2 58.0 151 5.9 0.6 8.9 41

�� 43.9 1.0 9.3 0.9 21.3 96 13.9 0.8 31.6 82 11.1 1.1 25.4 117

�� 46.0 1.0 10.6 1.1 23.0 104 14.7 0.8 31.9 83 7.1 0.7 15.4 71

�� 94.2 2.1 17.6 1.8 18.7 85 38.1 2.2 40.5 105 20.9 2.2 22.2 103

!�� 110.7 2.5 28.7 2.9 26.0 118 46.7 2.7 42.2 110 24.1 2.5 21.8 101

!�� "�#� � � ��#� 41.2 0.9 10.3 1.0 25.0 113 10.9 0.6 26.3 68 9.1 0.9 22.1 102

$�� 41.3 0.9 10.8 1.1 26.2 118 17.0 1.0 41.1 107 9.8 1.0 23.7 110

�� 166.7 3.7 40.7 4.1 24.4 111 57.6 3.3 34.6 90 40.6 4.2 24.3 113

"��! 50.8 1.1 6.3 0.6 12.5 56 17.9 1.0 35.3 92 14.1 1.4 27.7 128

�� %�� &�� 98.9 2.2 22.0 2.2 22.2 101 48.6 2.8 49.2 128 20.5 2.1 20.7 96

'�� 95.3 2.1 21.9 2.2 22.9 104 29.7 1.7 31.1 81 23.4 2.4 24.6 114

'� �� 138.3 3.1 34.4 3.5 24.9 113 47.8 2.8 34.6 90 38.1 3.9 27.6 127

'� �� 375.5 8.4 87.4 8.8 23.3 105 149.6 8.7 39.8 104 86.9 9.0 23.2 107

'�� 186.4 4.2 34.7 3.5 18.6 84 85.0 4.9 45.6 119 38.4 4.0 20.6 95

&�� . (� �� 63.3 1.4 21.4 2.2 33.8 153 28.3 1.6 44.7 116 9.0 0.9 14.2 66

��, �� ) ��* 77.6 1.7 30.5 3.1 39.3 178 33.0 1.9 42.5 111 11.7 1.2 15.1 70

�� 46.9 1.0 9.3 0.9 19.8 90 18.2 1.1 38.9 101 11.4 1.2 24.2 112

�� 8.5 0.2 * * * * 4.8 0.3 56.1 146 * * * *

��#�� 20.8 0.5 3.7 0.4 17.6 80 10.2 0.6 49.1 128 5.7 0.6 27.5 127

+�� 63.7 1.4 17.3 1.7 27.1 123 25.0 1.4 39.3 102 11.3 1.2 17.7 82

�� ,�%�� #�* -�� 15.7 0.3 5.0 0.5 31.9 144 5.6 0.3 35.8 93 3.4 0.3 21.4 99

!�� .�� 36.5 0.8 5.8 0.6 16.0 72 10.0 0.6 27.3 71 13.7 1.4 37.5 173

!�� .�� 151.4 3.4 28.9 2.9 19.1 87 49.5 2.9 32.7 85 44.6 4.6 29.4 136

�� %�� - 104.5 2.3 12.0 1.2 11.5 52 32.9 1.9 31.5 82 30.4 3.1 29.1 134

/�� 52.1 1.2 10.9 1.1 20.9 95 12.0 0.7 23.1 60 17.5 1.8 33.6 156

�� 97.7 2.2 10.5 1.1 10.7 49 28.1 1.6 28.8 75 34.7 3.6 35.5 164

�� 39.4 0.9 6.8 0.7 17.2 78 13.9 0.8 35.2 92 10.7 1.1 27.2 126

�� 33.6 0.7 1.8 0.2 5.2 24 16.8 1.0 49.8 130 13.7 1.4 40.9 189

��%�� 5.1 0.1 * * * * 2.7 0.2 53.7 140 * * * *

0�� 8.9 0.2 * * * * 3.4 0.2 38.4 100 1.8 0.2 20.6 95

Total��

� 25% �� 25-50% �� 50-75% ��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 436.2 100.0 9.7 100 364.0 100.0 8.1 100

�� 7 �� 86.5 1.9 7.2 1.7 8.3 86 3.4 0.9 3.9 48

HELLO! 23.5 0.5 1.1 0.3 4.9 50 0.6 0.2 2.7 33

StarHit 28.6 0.6 2.0 0.5 7.0 72 0.5 0.1 1.8 23

�� 66.0 1.5 1.1 0.3 1.7 18 4.1 1.1 6.2 77

�� 43.9 1.0 3.2 0.7 7.2 74 6.4 1.8 14.5 179

�� 46.0 1.0 7.6 1.7 16.6 171 6.0 1.7 13.1 162

�� 94.2 2.1 11.5 2.6 12.2 126 6.1 1.7 6.4 79

!�� 110.7 2.5 7.1 1.6 6.4 66 4.0 1.1 3.6 45

!�� "�#� � � ��#� 41.2 0.9 8.6 2.0 20.9 215 2.3 0.6 5.7 70

$�� 41.3 0.9 3.4 0.8 8.1 84 0.4 0.1 0.9 11

�� 166.7 3.7 19.4 4.4 11.6 120 8.4 2.3 5.0 62

"��! 50.8 1.1 11.7 2.7 23.0 237 0.8 0.2 1.6 19

�� %�� &�� 98.9 2.2 4.9 1.1 4.9 51 3.0 0.8 3.0 37

'�� 95.3 2.1 13.4 3.1 14.0 144 7.0 1.9 7.4 91

'� �� 138.3 3.1 12.7 2.9 9.2 94 5.3 1.5 3.8 47

'� �� 375.5 8.4 24.4 5.6 6.5 67 27.2 7.5 7.2 89

'�� 186.4 4.2 19.1 4.4 10.2 105 9.2 2.5 4.9 61

&�� . (� �� 63.3 1.4 4.2 1.0 6.6 68 * * * *

��, �� ) ��* 77.6 1.7 * * * * * * * *

�� 46.9 1.0 6.5 1.5 13.9 143 1.5 0.4 3.1 38

�� 8.5 0.2 * * * * * * * *

��#�� 20.8 0.5 1.2 0.3 5.8 60 * * * *

+�� 63.7 1.4 8.3 1.9 13.0 134 1.8 0.5 2.8 35

�� ,�%�� #�* -�� 15.7 0.3 1.7 0.4 10.9 112 * * * *

!�� .�� 36.5 0.8 6.0 1.4 16.4 169 * * * *

!�� .�� 151.4 3.4 19.2 4.4 12.7 130 9.2 2.5 6.1 75

�� %�� - 104.5 2.3 17.4 4.0 16.6 171 11.8 3.2 11.3 139

/�� 52.1 1.2 9.1 2.1 17.4 180 2.5 0.7 4.9 60

�� 97.7 2.2 16.5 3.8 16.9 174 7.9 2.2 8.1 100

�� 39.4 0.9 5.4 1.2 13.8 142 2.6 0.7 6.5 80

�� 33.6 0.7 0.3 0.1 1.0 10 * * * *

��%�� 5.1 0.1 * * * * * * * *

0�� 8.9 0.2 1.8 0.4 20.8 214 * * * *

�� Total

�� 75% ��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 677.5 100.0 15.1 100 959.2 100.0 21.4 100 419.3 100.0 9.3 100 695.6 100.0 15.5 100

�� 7 �� 86.5 1.9 17.6 2.6 20.3 135 24.2 2.5 28.0 131 8.8 2.1 10.2 109 8.1 1.2 9.4 60

HELLO! 23.5 0.5 4.3 0.6 18.2 121 4.3 0.4 18.3 85 4.6 1.1 19.8 212 5.5 0.8 23.5 152

StarHit 28.6 0.6 3.5 0.5 12.3 82 9.5 1.0 33.1 155 4.8 1.1 16.7 179 2.8 0.4 9.8 64

�� 66.0 1.5 18.0 2.7 27.2 180 15.9 1.7 24.1 113 8.8 2.1 13.3 142 9.8 1.4 14.9 96

�� 43.9 1.0 4.1 0.6 9.4 62 10.1 1.1 23.1 108 5.7 1.4 12.9 138 12.1 1.7 27.6 178

�� 46.0 1.0 3.2 0.5 7.0 46 12.5 1.3 27.1 127 5.0 1.2 10.9 117 7.0 1.0 15.3 99

�� 94.2 2.1 11.8 1.7 12.6 83 24.9 2.6 26.4 124 10.0 2.4 10.6 114 17.2 2.5 18.2 118

!�� 110.7 2.5 18.0 2.7 16.3 108 28.4 3.0 25.6 120 16.8 4.0 15.2 163 15.5 2.2 14.0 90

!�� "�#� � � ��#� 41.2 0.9 4.0 0.6 9.8 65 9.8 1.0 23.8 111 6.6 1.6 16.1 172 3.1 0.4 7.6 49

$�� 41.3 0.9 5.3 0.8 12.7 85 12.8 1.3 30.9 144 2.9 0.7 7.1 76 4.7 0.7 11.4 73

�� 166.7 3.7 30.0 4.4 18.0 119 49.2 5.1 29.5 138 10.6 2.5 6.3 68 27.9 4.0 16.7 108

"��! 50.8 1.1 8.4 1.2 16.4 109 11.9 1.2 23.4 109 3.3 0.8 6.6 70 4.9 0.7 9.7 63

�� %�� &�� 98.9 2.2 25.6 3.8 25.8 171 18.9 2.0 19.2 90 5.5 1.3 5.6 60 18.5 2.7 18.7 121

'�� 95.3 2.1 7.4 1.1 7.8 52 17.8 1.9 18.7 87 13.6 3.2 14.2 152 15.7 2.3 16.5 106

'� �� 138.3 3.1 28.7 4.2 20.8 138 33.8 3.5 24.4 114 8.0 1.9 5.8 62 25.1 3.6 18.2 117

'� �� 375.5 8.4 47.6 7.0 12.7 84 88.0 9.2 23.4 110 50.4 12.0 13.4 144 47.9 6.9 12.8 82

'�� 186.4 4.2 35.0 5.2 18.8 124 32.5 3.4 17.4 82 21.3 5.1 11.4 122 41.0 5.9 22.0 142

&�� . (� �� 63.3 1.4 13.8 2.0 21.7 144 14.9 1.6 23.5 110 6.7 1.6 10.7 114 9.8 1.4 15.5 100

��, �� ) ��* 77.6 1.7 30.2 4.5 38.9 258 34.4 3.6 44.3 208 11.1 2.7 14.3 154 * * * *

�� 46.9 1.0 7.4 1.1 15.7 104 10.4 1.1 22.1 103 3.3 0.8 7.1 76 7.1 1.0 15.1 98

�� 8.5 0.2 * * * * * * * * * * * * * * * *

��#�� 20.8 0.5 5.6 0.8 26.8 177 6.7 0.7 32.3 151 0.9 0.2 4.1 44 * * * *

+�� 63.7 1.4 9.4 1.4 14.8 98 16.2 1.7 25.5 119 9.7 2.3 15.3 164 13.2 1.9 20.7 134

�� ,�%�� #�* -�� 15.7 0.3 5.3 0.8 33.7 224 4.3 0.5 27.8 130 0.8 0.2 5.4 58 1.0 0.1 6.2 40

!�� .�� 36.5 0.8 * * * * 3.6 0.4 9.9 46 * * * * 7.8 1.1 21.3 137

!�� .�� 151.4 3.4 12.7 1.9 8.4 55 33.7 3.5 22.3 104 13.3 3.2 8.8 94 25.1 3.6 16.6 107

�� %�� - 104.5 2.3 16.2 2.4 15.5 103 13.4 1.4 12.8 60 7.5 1.8 7.1 76 15.7 2.3 15.1 97

/�� 52.1 1.2 2.8 0.4 5.3 35 15.8 1.6 30.3 142 3.0 0.7 5.8 62 10.8 1.5 20.7 133

�� 97.7 2.2 6.1 0.9 6.3 42 7.7 0.8 7.9 37 7.0 1.7 7.2 77 20.8 3.0 21.3 138

�� 39.4 0.9 2.5 0.4 6.4 43 3.5 0.4 9.0 42 7.7 1.8 19.4 208 3.4 0.5 8.6 55

�� 33.6 0.7 * * * * 4.0 0.4 11.8 55 1.6 0.4 4.7 50 9.1 1.3 27.0 174

��%�� 5.1 0.1 * * * * 2.2 0.2 42.9 201 * * * * * * * *

0�� 8.9 0.2 * * * * 3.5 0.4 39.6 185 * * * * * * * *

��Total

��

�!��" ��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 175.5 100.0 3.9 100 1009.1 100.0 22.5 100 153.8 100.0 3.4 100 222.4 100.0 5.0 100

�� 7 �� 86.5 1.9 3.0 1.7 3.5 90 19.2 1.9 22.1 99 * * * * 2.5 1.1 2.9 59

HELLO! 23.5 0.5 4.2 2.4 18.1 462 0.3 0.0 1.3 6 * * * * * * * *

StarHit 28.6 0.6 3.1 1.8 10.9 279 4.7 0.5 16.3 73 * * * * * * * *

�� 66.0 1.5 5.0 2.9 7.6 195 4.3 0.4 6.4 29 2.3 1.5 3.5 101 * * * *

�� 43.9 1.0 * * * * 9.3 0.9 21.2 95 * * * * 0.6 0.3 1.4 28

�� 46.0 1.0 * * * * 15.0 1.5 32.6 145 * * * * 0.4 0.2 0.9 18

�� 94.2 2.1 * * * * 20.4 2.0 21.7 97 5.3 3.5 5.6 165 1.9 0.8 2.0 40

!�� 110.7 2.5 7.4 4.2 6.7 170 13.8 1.4 12.4 55 0.5 0.3 0.5 14 9.5 4.3 8.5 173

!�� "�#� � � ��#� 41.2 0.9 * * * * 11.5 1.1 28.0 124 * * * * * * * *

$�� 41.3 0.9 1.5 0.9 3.6 93 10.5 1.0 25.3 113 * * * * 1.1 0.5 2.7 55

�� 166.7 3.7 * * * * 37.2 3.7 22.3 99 4.9 3.2 3.0 87 * * * *

"��! 50.8 1.1 * * * * 19.6 1.9 38.5 171 * * * * * * * *

�� %�� &�� 98.9 2.2 4.2 2.4 4.3 109 22.2 2.2 22.4 100 * * * * * * * *

'�� 95.3 2.1 3.7 2.1 3.9 99 33.1 3.3 34.7 154 * * * * 2.2 1.0 2.3 46

'� �� 138.3 3.1 3.0 1.7 2.2 56 26.0 2.6 18.8 84 7.5 4.8 5.4 157 4.2 1.9 3.1 62

'� �� 375.5 8.4 21.4 12.2 5.7 146 72.8 7.2 19.4 86 12.3 8.0 3.3 96 26.6 11.9 7.1 143

'�� 186.4 4.2 1.9 1.1 1.0 26 32.7 3.2 17.5 78 5.5 3.6 2.9 86 12.1 5.4 6.5 131

&�� . (� �� 63.3 1.4 2.9 1.6 4.5 116 11.9 1.2 18.8 84 1.9 1.2 2.9 86 * * * *

��, �� ) ��* 77.6 1.7 * * * * * * * * * * * * * * * *

�� 46.9 1.0 * * * * 13.3 1.3 28.3 126 * * * * 3.0 1.4 6.5 131

�� 8.5 0.2 * * * * 2.9 0.3 34.2 152 * * * * * * * *

��#�� 20.8 0.5 * * * * 3.8 0.4 18.2 81 * * * * * * * *

+�� 63.7 1.4 * * * * 9.7 1.0 15.3 68 * * * * * * * *

�� ,�%�� #�* -�� 15.7 0.3 * * * * 3.9 0.4 25.1 112 * * * * * * * *

!�� .�� 36.5 0.8 * * * * 16.3 1.6 44.6 198 * * * * * * * *

!�� .�� 151.4 3.4 6.6 3.8 4.4 112 47.9 4.7 31.6 141 2.9 1.9 1.9 55 7.5 3.4 5.0 101

�� %�� - 104.5 2.3 * * * * 43.5 4.3 41.7 185 1.5 1.0 1.5 43 2.3 1.0 2.2 45

/�� 52.1 1.2 * * * * 18.0 1.8 34.5 154 * * * * * * * *

�� 97.7 2.2 * * * * 53.7 5.3 55.0 245 * * * * 1.7 0.8 1.8 35

�� 39.4 0.9 * * * * 20.7 2.1 52.6 234 * * * * * * * *

�� 33.6 0.7 * * * * 11.1 1.1 33.0 147 * * * * * * * *

��%�� 5.1 0.1 * * * * * * * * * * * * * * * *

0�� 8.9 0.2 * * * * 3.5 0.3 39.0 174 * * * * * * * *

��

�!��" ��Total

��, ��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 1980.6 100.0 44.1 100 2510.4 100.0 55.9 100

�� Architectural Digest 15.9 0.4 10.1 0.5 63.6 144 5.8 0.2 36.4 65

Burda 121.6 2.7 7.4 0.4 6.1 14 114.2 4.5 93.9 168

Cosmopolitan 233.3 5.2 32.2 1.6 13.8 31 201.1 8.0 86.2 154


Discovery 125.8 2.8 82.1 4.1 65.3 148 43.7 1.7 34.7 62

Elle 44.7 1.0 3.4 0.2 7.6 17 41.3 1.6 92.4 165

Elle Decoration 21.1 0.5 7.1 0.4 33.6 76 14.0 0.6 66.4 119

Elle Girl 35.9 0.8 * * * * 35.4 1.4 98.6 176

Esquire 48.5 1.1 29.4 1.5 60.5 137 19.2 0.8 39.5 71

Glamour 110.4 2.5 17.9 0.9 16.2 37 92.5 3.7 83.8 150

GQ 49.9 1.1 37.3 1.9 74.8 170 12.6 0.5 25.2 45

Harper's Bazaar 24.4 0.5 12.9 0.6 52.7 119 11.5 0.5 47.3 85

InStyle 10.3 0.2 * * * * 8.1 0.3 78.4 140

Marie Claire 4.3 0.1 * * * * 4.3 0.2 100.0 179

Maxim 154.8 3.4 104.2 5.3 67.3 153 50.6 2.0 32.7 58

Men's Health 83.6 1.9 67.9 3.4 81.3 184 15.6 0.6 18.7 33


Psychologies 72.6 1.6 13.5 0.7 18.6 42 59.1 2.4 81.4 146

Quattroruote 23.2 0.5 21.5 1.1 92.6 210 1.7 0.1 7.4 13

Salon interior 22.7 0.5 11.6 0.6 51.0 116 11.1 0.4 49.0 88

Top Beauty 5.2 0.1 * * * * 3.3 0.1 62.8 112

Top Gear 171.4 3.8 142.7 7.2 83.3 189 28.7 1.1 16.7 30

Verena 18.0 0.4 * * * * 15.3 0.6 84.8 152

Vogue 67.7 1.5 20.7 1.0 30.6 69 47.0 1.9 69.4 124

�� 53.6 1.2 35.3 1.8 65.8 149 18.3 0.7 34.2 61

�� 49.3 1.1 36.6 1.8 74.2 168 12.7 0.5 25.8 46

�� 322.6 7.2 151.8 7.7 47.1 107 170.8 6.8 52.9 95

�� 16.3 0.4 10.6 0.5 65.1 148 5.7 0.2 34.9 62

!"�� #�� 75.5 1.7 28.8 1.5 38.2 87 46.7 1.9 61.8 111

!�� . $�� 40.6 0.9 2.2 0.1 5.5 13 38.4 1.5 94.5 169

Total��

��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 1980.6 100.0 44.1 100 2510.4 100.0 55.9 100

�� !�� %�� 14.8 0.3 * * * * 14.4 0.6 97.4 174

!�� 49.2 1.1 21.4 1.1 43.5 99 27.8 1.1 56.5 101

!�� "� 91.2 2.0 15.1 0.8 16.6 38 76.1 3.0 83.4 149

&�� '��' 50.4 1.1 39.4 2.0 78.0 177 11.1 0.4 22.0 39

' �� 312.7 7.0 231.1 11.7 73.9 168 81.6 3.2 26.1 47

' �� 142.8 3.2 58.4 3.0 40.9 93 84.4 3.4 59.1 106

� �� 96.3 2.1 30.2 1.5 31.3 71 66.1 2.6 68.7 123

(�� 220.2 4.9 42.7 2.2 19.4 44 177.6 7.1 80.6 144

(� ��%�� (�� 100.2 2.2 15.8 0.8 15.7 36 84.5 3.4 84.3 151

(�)�� ) �" 4.3 0.1 4.3 0.2 100.0 227 * * * *

*�"�� 6.2 0.1 * * * * 5.1 0.2 83.2 149

*�# �� 96.4 2.1 16.0 0.8 16.6 38 80.4 3.2 83.4 149

*�# !�� 137.6 3.1 9.2 0.5 6.7 15 128.3 5.1 93.3 167

*�# (��-�� 52.3 1.2 8.3 0.4 15.8 36 44.1 1.8 84.2 151

*�# (��-+�� 41.6 0.9 6.4 0.3 15.5 35 35.2 1.4 84.5 151

*�# *�� 72.1 1.6 13.2 0.7 18.3 41 58.9 2.3 81.7 146

*�# *� �� 26.4 0.6 3.0 0.2 11.5 26 23.3 0.9 88.5 158

*�# �� 40.4 0.9 2.9 0.1 7.1 16 37.5 1.5 92.9 166

*�� ! 137.6 3.1 19.4 1.0 14.1 32 118.2 4.7 85.9 154

�� 68.3 1.5 13.7 0.7 20.0 45 54.6 2.2 80.0 143

,�� %�� # �� 45.7 1.0 15.7 0.8 34.4 78 30.0 1.2 65.6 117

,� ��)�� 38.0 0.8 23.5 1.2 61.9 140 14.5 0.6 38.1 68

,� ��)��. ��"� 33.0 0.7 10.0 0.5 30.2 69 23.0 0.9 69.8 125

,� ��)��. � �� #�� 46.5 1.0 14.5 0.7 31.1 71 32.0 1.3 68.9 123

�� )�� 88.1 2.0 70.7 3.6 80.2 182 17.5 0.7 19.8 35

Total��

��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 1980.6 100.0 44.1 100 2510.4 100.0 55.9 100

�� 47.0 1.0 11.5 0.6 24.4 55 35.6 1.4 75.6 135

��)� �� 28.9 0.6 8.0 0.4 27.8 63 20.8 0.8 72.2 129

�� 131.9 2.9 110.1 5.6 83.4 189 21.8 0.9 16.6 30

��( (-�� ) 111.4 2.5 70.1 3.5 62.9 143 41.4 1.6 37.1 66

�� 59.5 1.3 12.0 0.6 20.2 46 47.5 1.9 79.8 143

�� '��' 146.0 3.3 57.6 2.9 39.5 90 88.3 3.5 60.5 108

�� '�� 30.8 0.7 7.5 0.4 24.5 55 23.3 0.9 75.5 135

�� "� 36.9 0.8 13.2 0.7 35.6 81 23.7 0.9 64.4 115

�� )�� 18.7 0.4 11.3 0.6 60.8 138 7.3 0.3 39.2 70

�� 23.1 0.5 10.1 0.5 43.6 99 13.0 0.5 56.4 101

�� ./0�� #�� '��/� 212.2 4.7 84.4 4.3 39.8 90 127.8 5.1 60.2 108

�� .ru 78.8 1.8 39.9 2.0 50.7 115 38.9 1.5 49.3 88

��!" 21.6 0.5 7.8 0.4 36.0 82 13.9 0.6 64.0 114

��(�)�� 8.1 0.2 5.0 0.2 61.2 139 3.1 0.1 38.8 69

��. �/ # �� 9.9 0.2 5.2 0.3 52.9 120 4.7 0.2 47.1 84

�"�� 1.4 0.0 * * * * * * * *

�"�� 13.8 0.3 4.2 0.2 30.5 69 9.6 0.4 69.5 124

.�� #��# . �� 74.5 1.7 17.2 0.9 23.1 52 57.3 2.3 76.9 138

1�� 23.5 0.5 11.8 0.6 50.0 113 11.8 0.5 50.0 89

�� National Geographic Traveler 100.1 2.2 43.0 2.2 43.0 97 57.1 2.3 57.0 102

Playboy 79.3 1.8 62.3 3.1 78.5 178 17.0 0.7 21.5 38

�� 36.1 0.8 11.7 0.6 32.6 74 24.3 1.0 67.4 121

�� + �#�� 86.6 1.9 27.0 1.4 31.1 71 59.6 2.4 68.9 123

�� -��0�� 23.7 0.5 * * * * 21.1 0.8 89.0 159

Total��

��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 1424.4 100.0 31.7 100 1494.1 100.0 33.3 100 1572.5 100.0 35.0 100

�� Architectural Digest 15.9 0.4 5.8 0.4 36.3 115 5.7 0.4 36.0 108 4.4 0.3 27.7 79

Burda 121.6 2.7 42.0 2.9 34.5 109 50.5 3.4 41.5 125 29.1 1.9 24.0 68

Cosmopolitan 233.3 5.2 141.6 9.9 60.7 191 73.1 4.9 31.3 94 18.6 1.2 8.0 23

Cosmopolitan Shopping 18.5 0.4 14.1 1.0 76.2 240 4.2 0.3 22.5 68 * * * *Discovery 125.8 2.8 69.7 4.9 55.4 175 44.6 3.0 35.5 107 11.5 0.7 9.1 26

Elle 44.7 1.0 28.2 2.0 63.1 199 13.7 0.9 30.6 92 2.8 0.2 6.4 18

Elle Decoration 21.1 0.5 12.3 0.9 58.6 185 7.7 0.5 36.8 111 1.0 0.1 4.6 13

Elle Girl 35.9 0.8 27.0 1.9 75.3 237 8.7 0.6 24.4 73 * * * *Esquire 48.5 1.1 30.7 2.2 63.2 199 17.6 1.2 36.4 109 0.2 0.0 0.4 1

Glamour 110.4 2.5 61.4 4.3 55.6 175 38.1 2.6 34.5 104 10.9 0.7 9.9 28GQ 49.9 1.1 33.7 2.4 67.6 213 14.6 1.0 29.2 88 * * * *

Harper's Bazaar 24.4 0.5 12.3 0.9 50.6 160 9.3 0.6 38.0 114 2.8 0.2 11.4 33

InStyle 10.3 0.2 8.0 0.6 77.1 243 1.7 0.1 16.8 51 * * * *

Marie Claire 4.3 0.1 3.6 0.3 84.5 267 0.7 0.0 15.4 46 * * * *

Maxim 154.8 3.4 90.7 6.4 58.6 185 56.4 3.8 36.4 109 7.7 0.5 5.0 14

Men's Health 83.6 1.9 54.8 3.8 65.6 207 26.4 1.8 31.6 95 2.3 0.1 2.8 8


Psychologies 72.6 1.6 39.8 2.8 54.8 173 22.3 1.5 30.8 92 10.4 0.7 14.4 41

Quattroruote 23.2 0.5 12.6 0.9 54.2 171 10.6 0.7 45.8 138 * * * *

Salon interior 22.7 0.5 5.1 0.4 22.5 71 9.8 0.7 43.1 129 7.8 0.5 34.4 98

Top Beauty 5.2 0.1 5.2 0.4 100.0 315 * * * * * * * *

Top Gear 171.4 3.8 123.8 8.7 72.2 228 44.3 3.0 25.9 78 3.3 0.2 1.9 6

Verena 18.0 0.4 * * * * 8.8 0.6 48.6 146 9.3 0.6 51.4 147

Vogue 67.7 1.5 45.3 3.2 67.0 211 17.5 1.2 25.8 78 4.9 0.3 7.2 21

�� 53.6 1.2 19.8 1.4 36.9 116 15.8 1.1 29.5 89 18.0 1.1 33.6 96

�� 49.3 1.1 26.2 1.8 53.2 168 9.1 0.6 18.4 55 14.0 0.9 28.4 81

�� 322.6 7.2 113.0 7.9 35.0 110 106.6 7.1 33.0 99 103.0 6.6 31.9 91

�� 16.3 0.4 0.3 0.0 1.8 6 15.3 1.0 93.8 282 * * * *

!"�� #�� 75.5 1.7 13.4 0.9 17.7 56 23.1 1.5 30.6 92 39.1 2.5 51.7 148

!�� . $�� 40.6 0.9 4.2 0.3 10.3 33 11.9 0.8 29.2 88 24.6 1.6 60.5 173

Total16-34 35-54 55+

��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 1424.4 100.0 31.7 100 1494.1 100.0 33.3 100 1572.5 100.0 35.0 100

�� !�� %�� 14.8 0.3 * * * * * * * * 10.5 0.7 71.2 203

!�� 49.2 1.1 13.8 1.0 28.0 88 11.3 0.8 23.0 69 24.1 1.5 48.9 140

!�� "� 91.2 2.0 34.8 2.4 38.1 120 41.5 2.8 45.5 137 14.9 0.9 16.3 47

&�� '��' 50.4 1.1 20.3 1.4 40.3 127 16.9 1.1 33.5 101 13.2 0.8 26.2 75

' �� 312.7 7.0 96.3 6.8 30.8 97 136.7 9.1 43.7 131 79.8 5.1 25.5 73

' �� 142.8 3.2 36.7 2.6 25.7 81 24.1 1.6 16.9 51 82.1 5.2 57.4 164

� �� 96.3 2.1 28.2 2.0 29.2 92 45.6 3.1 47.4 142 22.5 1.4 23.4 67

(�� 220.2 4.9 50.0 3.5 22.7 72 81.3 5.4 36.9 111 88.9 5.7 40.4 115

(� ��%�� (�� 100.2 2.2 21.1 1.5 21.1 66 38.6 2.6 38.5 116 40.5 2.6 40.4 116

(�)�� ) �" 4.3 0.1 * * * * * * * * * * * *

*�"�� 6.2 0.1 * * * * * * * * 4.2 0.3 68.5 196

*�# �� 96.4 2.1 15.2 1.1 15.8 50 30.6 2.0 31.7 95 50.5 3.2 52.4 150

*�# !�� 137.6 3.1 36.6 2.6 26.6 84 48.6 3.3 35.3 106 52.4 3.3 38.1 109

*�# (��-�� 52.3 1.2 10.7 0.8 20.5 65 18.1 1.2 34.6 104 23.5 1.5 44.9 128

*�# (��-+�� 41.6 0.9 11.4 0.8 27.3 86 14.9 1.0 35.9 108 15.3 1.0 36.8 105

*�# *�� 72.1 1.6 18.3 1.3 25.5 80 27.9 1.9 38.7 116 25.9 1.6 35.9 103

*�# *� �� 26.4 0.6 11.7 0.8 44.5 140 6.9 0.5 26.3 79 7.7 0.5 29.2 84

*�# �� 40.4 0.9 29.0 2.0 71.7 226 10.8 0.7 26.7 80 0.6 0.0 1.5 4

*�� ! 137.6 3.1 42.3 3.0 30.7 97 40.2 2.7 29.2 88 55.1 3.5 40.0 114

�� 68.3 1.5 16.6 1.2 24.3 77 19.5 1.3 28.5 86 32.2 2.1 47.2 135

,�� %�� # �� 45.7 1.0 14.9 1.0 32.5 103 8.0 0.5 17.4 52 22.9 1.5 50.1 143

,� ��)�� 38.0 0.8 17.6 1.2 46.1 145 8.1 0.5 21.4 64 12.3 0.8 32.4 93

,� ��)��. ��"� 33.0 0.7 10.1 0.7 30.6 96 3.5 0.2 10.7 32 19.4 1.2 58.7 168

,� ��)��. � �� #�� 46.5 1.0 11.8 0.8 25.4 80 11.8 0.8 25.4 76 22.9 1.5 49.2 141

�� )�� 88.1 2.0 41.9 2.9 47.6 150 30.6 2.0 34.7 104 15.6 1.0 17.7 51

16-34 35-54 55+Total

��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 1424.4 100.0 31.7 100 1494.1 100.0 33.3 100 1572.5 100.0 35.0 100

�� 47.0 1.0 16.4 1.2 34.9 110 18.4 1.2 39.1 118 12.2 0.8 26.0 74

��)� �� 28.9 0.6 15.3 1.1 52.9 167 9.5 0.6 32.8 99 4.1 0.3 14.3 41

�� 131.9 2.9 63.4 4.5 48.1 152 48.0 3.2 36.4 109 20.5 1.3 15.5 44

��( (-�� ) 111.4 2.5 68.5 4.8 61.4 194 29.0 1.9 26.0 78 14.0 0.9 12.5 36

�� 59.5 1.3 26.0 1.8 43.7 138 23.5 1.6 39.5 119 10.0 0.6 16.8 48

�� '��' 146.0 3.3 63.8 4.5 43.7 138 47.8 3.2 32.7 98 34.3 2.2 23.5 67

�� '�� 30.8 0.7 * * * * 9.5 0.6 30.9 93 20.7 1.3 67.1 192

�� "� 36.9 0.8 9.0 0.6 24.4 77 8.5 0.6 22.9 69 19.4 1.2 52.6 150

�� )�� 18.7 0.4 3.5 0.2 18.9 60 3.1 0.2 16.8 51 12.0 0.8 64.3 184

�� 23.1 0.5 * * * * * * * * 20.4 1.3 88.2 252

�� ./0�� #�� '��/� 212.2 4.7 48.0 3.4 22.6 71 85.6 5.7 40.4 121 78.5 5.0 37.0 106

�� .ru 78.8 1.8 42.4 3.0 53.8 170 24.6 1.6 31.3 94 11.8 0.8 15.0 43

��!" 21.6 0.5 2.2 0.2 10.3 32 9.8 0.7 45.4 136 9.6 0.6 44.4 127

��(�)�� 8.1 0.2 3.7 0.3 46.0 145 * * * * * * * *

��. �/ # �� 9.9 0.2 2.7 0.2 27.1 86 4.9 0.3 49.5 149 2.3 0.1 23.3 67

�"�� 1.4 0.0 1.4 0.1 100.0 315 * * * * * * * *

�"�� 13.8 0.3 7.2 0.5 52.0 164 4.7 0.3 34.1 103 1.9 0.1 13.9 40

.�� #��# . �� 74.5 1.7 16.4 1.2 22.0 69 30.1 2.0 40.4 122 28.0 1.8 37.5 107

1�� 23.5 0.5 8.5 0.6 36.0 113 9.0 0.6 38.4 115 6.0 0.4 25.6 73

�� National Geographic Traveler 100.1 2.2 63.5 4.5 63.4 200 32.1 2.1 32.1 96 4.6 0.3 4.6 13

Playboy 79.3 1.8 42.2 3.0 53.3 168 31.2 2.1 39.3 118 5.9 0.4 7.4 21

�� 36.1 0.8 6.9 0.5 19.1 60 8.3 0.6 22.9 69 20.9 1.3 58.0 166

�� + �#�� 86.6 1.9 25.2 1.8 29.1 92 39.8 2.7 46.0 138 21.6 1.4 24.9 71

�� -��0�� 23.7 0.5 7.9 0.6 33.2 105 3.6 0.2 15.0 45 12.3 0.8 51.8 148

Total��

16-34 35-54 55+


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 149.2 100.0 3.3 100 2356.7 100.0 52.5 100 1985.1 100.0 44.2 100

�� Architectural Digest 15.9 0.4 * * * * 2.1 0.1 12.9 25 13.8 0.7 87.1 197

Burda 121.6 2.7 * * * * 53.5 2.3 44.0 84 67.0 3.4 55.1 125

Cosmopolitan 233.3 5.2 7.7 5.1 3.3 99 113.4 4.8 48.6 93 112.3 5.7 48.1 109

Cosmopolitan Shopping 18.5 0.4 * * * * 10.0 0.4 53.9 103 8.3 0.4 45.1 102Discovery 125.8 2.8 4.8 3.2 3.8 114 58.6 2.5 46.5 89 62.5 3.1 49.7 112

Elle 44.7 1.0 * * * * 15.5 0.7 34.6 66 28.4 1.4 63.5 144

Elle Decoration 21.1 0.5 * * * * 6.3 0.3 29.9 57 14.8 0.7 70.1 159

Elle Girl 35.9 0.8 * * * * 18.9 0.8 52.7 100 15.4 0.8 42.9 97Esquire 48.5 1.1 * * * * 13.9 0.6 28.6 54 34.6 1.7 71.2 161

Glamour 110.4 2.5 2.7 1.8 2.4 73 53.1 2.3 48.1 92 54.7 2.8 49.5 112GQ 49.9 1.1 * * * * 23.0 1.0 46.1 88 26.6 1.3 53.4 121

Harper's Bazaar 24.4 0.5 * * * * 10.0 0.4 41.0 78 14.4 0.7 59.0 133

InStyle 10.3 0.2 * * * * * * * * 5.6 0.3 54.6 123

Marie Claire 4.3 0.1 * * * * * * * * 4.3 0.2 100.0 226

Maxim 154.8 3.4 * * * * 82.2 3.5 53.1 101 71.3 3.6 46.1 104

Men's Health 83.6 1.9 * * * * 28.4 1.2 34.0 65 55.1 2.8 66.0 149


Psychologies 72.6 1.6 0.2 0.1 0.3 9 26.2 1.1 36.1 69 46.2 2.3 63.6 144

Quattroruote 23.2 0.5 * * * * 8.2 0.3 35.5 68 14.9 0.8 64.5 146

Salon interior 22.7 0.5 * * * * 8.4 0.4 37.0 70 14.3 0.7 63.0 143

Top Beauty 5.2 0.1 * * * * * * * * 2.0 0.1 38.8 88

Top Gear 171.4 3.8 2.0 1.4 1.2 36 84.5 3.6 49.3 94 84.9 4.3 49.5 112

Verena 18.0 0.4 * * * * 10.3 0.4 56.9 109 7.8 0.4 43.1 97

Vogue 67.7 1.5 * * * * 20.6 0.9 30.5 58 46.2 2.3 68.3 155

�� 53.6 1.2 * * * * 23.3 1.0 43.6 83 30.2 1.5 56.4 128

�� 49.3 1.1 * * * * 31.9 1.4 64.7 123 15.8 0.8 32.1 73

�� 322.6 7.2 4.9 3.3 1.5 45 154.3 6.5 47.8 91 163.4 8.2 50.7 115

�� 16.3 0.4 * * * * 4.3 0.2 26.3 50 12.0 0.6 73.7 167

!"�� #�� 75.5 1.7 * * * * 45.9 1.9 60.8 116 29.6 1.5 39.2 89

!�� . $�� 40.6 0.9 * * * * 25.7 1.1 63.3 121 13.0 0.7 32.0 72

Total�. � � � � ��

��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 149.2 100.0 3.3 100 2356.7 100.0 52.5 100 1985.1 100.0 44.2 100

�� !�� %�� 14.8 0.3 * * * * 4.4 0.2 29.4 56 10.4 0.5 70.6 160

!�� 49.2 1.1 * * * * 32.2 1.4 65.4 125 16.3 0.8 33.2 75

!�� "� 91.2 2.0 * * * * 42.2 1.8 46.2 88 47.7 2.4 52.3 118

&�� '��' 50.4 1.1 * * * * 30.3 1.3 60.1 115 19.4 1.0 38.5 87

' �� 312.7 7.0 3.0 2.0 1.0 29 157.9 6.7 50.5 96 151.7 7.6 48.5 110

' �� 142.8 3.2 * * * * 75.6 3.2 52.9 101 66.4 3.3 46.5 105

� �� 96.3 2.1 * * * * 44.1 1.9 45.8 87 52.0 2.6 54.0 122

(�� 220.2 4.9 * * * * 92.1 3.9 41.8 80 127.6 6.4 57.9 131

(� ��%�� (�� 100.2 2.2 * * * * 57.4 2.4 57.3 109 42.0 2.1 41.9 95

(�)�� ) �" 4.3 0.1 * * * * * * * * * * * *

*�"�� 6.2 0.1 * * * * 4.9 0.2 78.8 150 1.3 0.1 21.2 48

*�# �� 96.4 2.1 * * * * 63.4 2.7 65.8 125 31.4 1.6 32.5 74

*�# !�� 137.6 3.1 * * * * 89.2 3.8 64.8 124 48.4 2.4 35.2 80

*�# (��-�� 52.3 1.2 * * * * 36.1 1.5 69.0 131 13.5 0.7 25.9 58

*�# (��-+�� 41.6 0.9 * * * * 20.7 0.9 49.8 95 18.3 0.9 44.0 100

*�# *�� 72.1 1.6 * * * * 43.0 1.8 59.7 114 29.0 1.5 40.3 91

*�# *� �� 26.4 0.6 * * * * 19.7 0.8 74.5 142 6.7 0.3 25.5 58

*�# �� 40.4 0.9 * * * * 19.6 0.8 48.6 93 17.6 0.9 43.7 99

*�� ! 137.6 3.1 * * * * 83.0 3.5 60.3 115 51.5 2.6 37.4 85

�� 68.3 1.5 * * * * 33.3 1.4 48.8 93 35.0 1.8 51.2 116

,�� %�� # �� 45.7 1.0 * * * * 30.9 1.3 67.5 129 14.6 0.7 32.0 72

,� ��)�� 38.0 0.8 * * * * 21.4 0.9 56.3 107 16.6 0.8 43.7 99

,� ��)��. ��"� 33.0 0.7 * * * * 18.6 0.8 56.5 108 13.9 0.7 42.1 95

,� ��)��. � �� #�� 46.5 1.0 * * * * 30.6 1.3 65.9 126 12.7 0.6 27.4 62

�� )�� 88.1 2.0 * * * * 36.2 1.5 41.0 78 52.0 2.6 59.0 133

Total��

�. � � � � ��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 149.2 100.0 3.3 100 2356.7 100.0 52.5 100 1985.1 100.0 44.2 100

�� 47.0 1.0 * * * * 32.3 1.4 68.7 131 14.7 0.7 31.3 71

��)� �� 28.9 0.6 * * * * 9.1 0.4 31.4 60 19.8 1.0 68.6 155

�� 131.9 2.9 * * * * 58.9 2.5 44.6 85 71.1 3.6 53.9 122

��( (-�� ) 111.4 2.5 * * * * 43.3 1.8 38.8 74 64.3 3.2 57.7 130

�� 59.5 1.3 * * * * 26.9 1.1 45.3 86 32.5 1.6 54.7 124

�� '��' 146.0 3.3 3.8 2.6 2.6 79 79.3 3.4 54.3 104 62.8 3.2 43.0 97

�� '�� 30.8 0.7 * * * * 23.3 1.0 75.6 144 7.5 0.4 24.4 55

�� "� 36.9 0.8 * * * * 30.6 1.3 82.8 158 6.4 0.3 17.2 39

�� )�� 18.7 0.4 * * * * 14.1 0.6 75.6 144 4.6 0.2 24.4 55

�� 23.1 0.5 * * * * 20.0 0.8 86.7 165 3.1 0.2 13.3 30

�� ./0�� #�� '��/� 212.2 4.7 * * * * 143.0 6.1 67.4 128 64.2 3.2 30.2 68

�� .ru 78.8 1.8 * * * * 37.3 1.6 47.4 90 40.7 2.1 51.7 117

��!" 21.6 0.5 * * * * 14.9 0.6 68.7 131 6.8 0.3 31.3 71

��(�)�� 8.1 0.2 * * * * 6.8 0.3 84.0 160 1.3 0.1 16.0 36

��. �/ # �� 9.9 0.2 * * * * 3.9 0.2 39.1 75 6.0 0.3 60.9 138

�"�� 1.4 0.0 * * * * * * * * 1.4 0.1 100.0 226

�"�� 13.8 0.3 * * * * 5.3 0.2 38.4 73 8.5 0.4 61.6 139

.�� #��# . �� 74.5 1.7 * * * * 52.5 2.2 70.4 134 22.0 1.1 29.6 67

1�� 23.5 0.5 * * * * 1.4 0.1 5.8 11 22.1 1.1 94.2 213

�� National Geographic Traveler 100.1 2.2 * * * * 34.4 1.5 34.3 65 61.3 3.1 61.2 138

Playboy 79.3 1.8 * * * * 41.6 1.8 52.5 100 37.5 1.9 47.3 107

�� 36.1 0.8 * * * * 25.2 1.1 70.0 133 10.8 0.5 30.0 68

�� + �#�� 86.6 1.9 * * * * 39.1 1.7 45.1 86 45.2 2.3 52.2 118

�� -��0�� 23.7 0.5 * * * * 14.5 0.6 61.4 117 9.2 0.5 38.6 87

Total��

�. � � � � ��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 2893.5 100.0 64.4 100 1597.5 100.0 35.6 100

�� Architectural Digest 15.9 0.4 14.5 0.5 91.1 141 1.4 0.1 8.9 25

Burda 121.6 2.7 96.6 3.3 79.4 123 25.0 1.6 20.6 58

Cosmopolitan 233.3 5.2 172.1 5.9 73.7 114 61.2 3.8 26.3 74


Discovery 125.8 2.8 98.3 3.4 78.2 121 27.5 1.7 21.8 61

Elle 44.7 1.0 38.9 1.3 87.0 135 5.8 0.4 13.0 37

Elle Decoration 21.1 0.5 18.7 0.6 88.8 138 2.4 0.1 11.2 32

Elle Girl 35.9 0.8 23.8 0.8 66.4 103 12.1 0.8 33.6 95

Esquire 48.5 1.1 43.2 1.5 89.1 138 5.3 0.3 10.9 31

Glamour 110.4 2.5 87.1 3.0 78.8 122 23.4 1.5 21.2 59

GQ 49.9 1.1 38.5 1.3 77.2 120 11.4 0.7 22.8 64

Harper's Bazaar 24.4 0.5 19.0 0.7 78.1 121 5.3 0.3 21.9 62

InStyle 10.3 0.2 8.7 0.3 83.9 130 * * * *

Marie Claire 4.3 0.1 4.3 0.1 100.0 155 * * * *

Maxim 154.8 3.4 126.7 4.4 81.8 127 28.2 1.8 18.2 51

Men's Health 83.6 1.9 76.1 2.6 91.0 141 7.5 0.5 9.0 25


Psychologies 72.6 1.6 58.1 2.0 80.0 124 14.5 0.9 20.0 56

Quattroruote 23.2 0.5 23.2 0.8 100.0 155 * * * *

Salon interior 22.7 0.5 19.7 0.7 86.9 135 3.0 0.2 13.1 37

Top Beauty 5.2 0.1 2.0 0.1 38.8 60 * * * *

Top Gear 171.4 3.8 145.2 5.0 84.7 131 26.2 1.6 15.3 43

Verena 18.0 0.4 12.9 0.4 71.9 112 5.1 0.3 28.1 79

Vogue 67.7 1.5 51.2 1.8 75.7 117 16.4 1.0 24.3 68

�� 53.6 1.2 43.4 1.5 81.1 126 10.1 0.6 18.9 53

�� 49.3 1.1 29.0 1.0 58.7 91 20.4 1.3 41.3 116

�� 322.6 7.2 242.2 8.4 75.1 117 80.4 5.0 24.9 70

�� 16.3 0.4 16.2 0.6 99.2 154 * * * *

!"�� #�� 75.5 1.7 50.9 1.8 67.4 105 24.6 1.5 32.6 92

!�� . $�� 40.6 0.9 23.0 0.8 56.7 88 17.6 1.1 43.3 122

Total��

��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 2893.5 100.0 64.4 100 1597.5 100.0 35.6 100

�� !�� %�� 14.8 0.3 5.8 0.2 39.0 61 9.0 0.6 61.0 171

!�� 49.2 1.1 35.9 1.2 72.9 113 13.3 0.8 27.1 76

!�� "� 91.2 2.0 68.8 2.4 75.5 117 22.4 1.4 24.5 69

&�� '��' 50.4 1.1 39.4 1.4 78.2 121 11.0 0.7 21.8 61

' �� 312.7 7.0 256.5 8.9 82.0 127 56.2 3.5 18.0 51

' �� 142.8 3.2 82.1 2.8 57.5 89 60.7 3.8 42.5 120

� �� 96.3 2.1 73.9 2.6 76.8 119 22.4 1.4 23.2 65

(�� 220.2 4.9 150.9 5.2 68.5 106 69.3 4.3 31.5 89

(� ��%�� (�� 100.2 2.2 61.2 2.1 61.1 95 39.0 2.4 38.9 109

(�)�� ) �" 4.3 0.1 2.6 0.1 61.1 95 * * * *

*�"�� 6.2 0.1 * * * * 3.1 0.2 49.6 139

*�# �� 96.4 2.1 53.9 1.9 55.9 87 42.5 2.7 44.1 124

*�# !�� 137.6 3.1 92.4 3.2 67.2 104 45.1 2.8 32.8 92

*�# (��-�� 52.3 1.2 37.5 1.3 71.6 111 14.8 0.9 28.4 80

*�# (��-+�� 41.6 0.9 26.0 0.9 62.6 97 15.6 1.0 37.4 105

*�# *�� 72.1 1.6 48.5 1.7 67.3 104 23.6 1.5 32.7 92

*�# *� �� 26.4 0.6 16.8 0.6 63.7 99 9.6 0.6 36.3 102

*�# �� 40.4 0.9 25.6 0.9 63.3 98 14.8 0.9 36.7 103

*�� ! 137.6 3.1 81.9 2.8 59.5 92 55.7 3.5 40.5 114

�� 68.3 1.5 45.6 1.6 66.7 104 22.7 1.4 33.3 93

,�� %�� # �� 45.7 1.0 27.3 0.9 59.7 93 18.4 1.2 40.3 113

,� ��)�� 38.0 0.8 27.8 1.0 73.0 113 10.3 0.6 27.0 76

,� ��)��. ��"� 33.0 0.7 18.5 0.6 56.1 87 14.5 0.9 43.9 123

,� ��)��. � �� #�� 46.5 1.0 23.4 0.8 50.2 78 23.1 1.4 49.8 140

�� )�� 88.1 2.0 74.6 2.6 84.6 131 13.6 0.9 15.4 43

Total��

��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 2893.5 100.0 64.4 100 1597.5 100.0 35.6 100

�� 47.0 1.0 28.5 1.0 60.6 94 18.5 1.2 39.4 111

��)� �� 28.9 0.6 22.3 0.8 77.2 120 6.6 0.4 22.8 64

�� 131.9 2.9 111.4 3.9 84.5 131 20.5 1.3 15.5 44

��( (-�� ) 111.4 2.5 84.9 2.9 76.2 118 26.5 1.7 23.8 67

�� 59.5 1.3 47.6 1.6 80.1 124 11.8 0.7 19.9 56

�� '��' 146.0 3.3 109.3 3.8 74.9 116 36.7 2.3 25.1 71

�� '�� 30.8 0.7 18.3 0.6 59.2 92 12.6 0.8 40.8 115

�� "� 36.9 0.8 21.7 0.7 58.7 91 15.2 1.0 41.3 116

�� )�� 18.7 0.4 11.9 0.4 63.9 99 6.7 0.4 36.1 101

�� 23.1 0.5 11.2 0.4 48.6 75 11.9 0.7 51.4 145

�� ./0�� #�� '��/� 212.2 4.7 138.8 4.8 65.4 102 73.4 4.6 34.6 97

�� .ru 78.8 1.8 62.9 2.2 79.8 124 15.9 1.0 20.2 57

��!" 21.6 0.5 15.3 0.5 70.9 110 6.3 0.4 29.1 82

��(�)�� 8.1 0.2 4.4 0.2 54.0 84 3.7 0.2 46.0 129

��. �/ # �� 9.9 0.2 7.9 0.3 80.3 125 1.9 0.1 19.7 55

�"�� 1.4 0.0 1.4 0.0 100.0 155 * * * *

�"�� 13.8 0.3 9.3 0.3 67.3 104 4.5 0.3 32.7 92

.�� #��# . �� 74.5 1.7 45.0 1.6 60.5 94 29.4 1.8 39.5 111

1�� 23.5 0.5 21.7 0.7 92.1 143 1.9 0.1 7.9 22

�� National Geographic Traveler 100.1 2.2 80.2 2.8 80.1 124 19.9 1.2 19.9 56

Playboy 79.3 1.8 66.4 2.3 83.7 130 12.9 0.8 16.3 46

�� 36.1 0.8 18.5 0.6 51.4 80 17.5 1.1 48.6 137

�� + �#�� 86.6 1.9 63.7 2.2 73.5 114 22.9 1.4 26.5 74

�� -��0�� 23.7 0.5 19.6 0.7 82.6 128 4.1 0.3 17.4 49

Total��

��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 992.0 100.0 22.1 100 1727.4 100.0 38.5 100 971.3 100.0 21.6 100

�� Architectural Digest 15.9 0.4 6.0 0.6 37.6 170 8.2 0.5 51.6 134 1.7 0.2 10.8 50

Burda 121.6 2.7 25.3 2.5 20.8 94 51.3 3.0 42.2 110 26.7 2.7 21.9 101

Cosmopolitan 233.3 5.2 66.3 6.7 28.4 129 99.6 5.8 42.7 111 46.2 4.8 19.8 92

Cosmopolitan Shopping 18.5 0.4 7.0 0.7 37.6 170 8.2 0.5 44.4 115 3.3 0.3 18.1 84Discovery 125.8 2.8 51.2 5.2 40.7 184 39.0 2.3 31.0 81 20.9 2.1 16.6 77

Elle 44.7 1.0 13.3 1.3 29.7 134 21.7 1.3 48.5 126 8.6 0.9 19.1 88

Elle Decoration 21.1 0.5 15.2 1.5 72.2 327 4.2 0.2 19.9 52 1.5 0.2 7.0 32

Elle Girl 35.9 0.8 11.0 1.1 30.7 139 17.1 1.0 47.6 124 5.3 0.5 14.7 68Esquire 48.5 1.1 13.7 1.4 28.2 127 26.9 1.6 55.5 144 7.8 0.8 16.0 74

Glamour 110.4 2.5 28.3 2.9 25.6 116 56.2 3.3 50.9 132 17.3 1.8 15.7 72GQ 49.9 1.1 23.3 2.4 46.8 212 22.4 1.3 45.0 117 3.8 0.4 7.7 35

Harper's Bazaar 24.4 0.5 9.3 0.9 38.1 172 10.9 0.6 44.8 116 2.7 0.3 10.9 50

InStyle 10.3 0.2 5.8 0.6 55.9 253 4.6 0.3 44.1 115 * * * *

Marie Claire 4.3 0.1 1.9 0.2 45.1 204 1.8 0.1 42.1 109 0.6 0.1 12.8 59

Maxim 154.8 3.4 45.9 4.6 29.6 134 70.6 4.1 45.6 119 26.8 2.8 17.3 80

Men's Health 83.6 1.9 32.8 3.3 39.2 178 42.3 2.4 50.6 132 8.1 0.8 9.7 45


Psychologies 72.6 1.6 30.7 3.1 42.4 192 28.3 1.6 39.1 102 7.1 0.7 9.8 45

Quattroruote 23.2 0.5 9.6 1.0 41.6 188 10.5 0.6 45.4 118 * * * *

Salon interior 22.7 0.5 13.5 1.4 59.7 270 5.5 0.3 24.4 63 0.5 0.1 2.2 10

Top Beauty 5.2 0.1 * * * * * * * * * * * *

Top Gear 171.4 3.8 54.5 5.5 31.8 144 78.8 4.6 46.0 119 21.4 2.2 12.5 58

Verena 18.0 0.4 5.0 0.5 27.8 126 6.7 0.4 37.5 97 4.8 0.5 26.4 122

Vogue 67.7 1.5 24.0 2.4 35.4 160 29.1 1.7 43.0 112 12.9 1.3 19.1 88

�� 53.6 1.2 16.6 1.7 30.9 140 17.6 1.0 32.9 85 13.9 1.4 25.9 120

�� 49.3 1.1 16.4 1.7 33.3 151 19.4 1.1 39.4 102 9.0 0.9 18.3 85

�� 322.6 7.2 92.7 9.3 28.7 130 126.8 7.3 39.3 102 67.0 6.9 20.8 96

�� 16.3 0.4 6.5 0.7 40.1 182 8.3 0.5 50.7 132 * * * *

!"�� #�� 75.5 1.7 9.4 0.9 12.4 56 24.7 1.4 32.7 85 26.7 2.7 35.4 163

!�� . $�� 40.6 0.9 7.9 0.8 19.4 88 9.9 0.6 24.5 64 13.9 1.4 34.3 159

Total��

� 25% �� 25-50% �� 50-75% ��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 992.0 100.0 22.1 100 1727.4 100.0 38.5 100 971.3 100.0 21.6 100

�� !�� %�� 14.8 0.3 * * * * 2.1 0.1 14.3 37 5.8 0.6 39.4 182

!�� 49.2 1.1 9.5 1.0 19.4 88 19.7 1.1 40.0 104 16.1 1.7 32.8 151

!�� "� 91.2 2.0 26.3 2.6 28.8 130 40.6 2.3 44.5 116 18.6 1.9 20.4 94

&�� '��' 50.4 1.1 12.6 1.3 24.9 113 27.9 1.6 55.4 144 9.9 1.0 19.7 91

' �� 312.7 7.0 79.3 8.0 25.4 115 142.0 8.2 45.4 118 50.2 5.2 16.1 74

' �� 142.8 3.2 31.7 3.2 22.2 100 47.1 2.7 33.0 86 41.3 4.3 28.9 134

� �� 96.3 2.1 28.6 2.9 29.7 134 44.8 2.6 46.6 121 12.1 1.2 12.6 58

(�� 220.2 4.9 61.2 6.2 27.8 126 78.7 4.6 35.8 93 44.0 4.5 20.0 92

(� ��%�� (�� 100.2 2.2 20.2 2.0 20.1 91 27.4 1.6 27.3 71 28.7 2.9 28.6 132

(�)�� ) �" 4.3 0.1 * * * * 4.3 0.2 100.0 260 * * * *

*�"�� 6.2 0.1 * * * * * * * * 1.0 0.1 16.7 77

*�# �� 96.4 2.1 15.9 1.6 16.5 75 27.9 1.6 29.0 75 25.0 2.6 26.0 120

*�# !�� 137.6 3.1 31.3 3.2 22.7 103 52.6 3.0 38.3 100 34.2 3.5 24.9 115

*�# (��-�� 52.3 1.2 12.0 1.2 22.9 103 16.4 1.0 31.4 82 18.6 1.9 35.5 164

*�# (��-+�� 41.6 0.9 9.8 1.0 23.6 107 13.1 0.8 31.5 82 11.5 1.2 27.5 127

*�# *�� 72.1 1.6 13.5 1.4 18.7 85 24.5 1.4 33.9 88 20.6 2.1 28.6 132

*�# *� �� 26.4 0.6 6.7 0.7 25.5 115 5.0 0.3 19.0 49 7.5 0.8 28.3 131

*�# �� 40.4 0.9 10.5 1.1 26.1 118 21.2 1.2 52.6 137 3.3 0.3 8.3 38

*�� ! 137.6 3.1 25.5 2.6 18.6 84 53.8 3.1 39.1 102 43.0 4.4 31.2 144

�� 68.3 1.5 13.0 1.3 19.0 86 23.4 1.4 34.2 89 16.5 1.7 24.2 112

,�� %�� # �� 45.7 1.0 8.8 0.9 19.3 88 13.5 0.8 29.5 77 17.1 1.8 37.4 173

,� ��)�� 38.0 0.8 6.6 0.7 17.5 79 17.1 1.0 45.0 117 7.6 0.8 20.1 93

,� ��)��. ��"� 33.0 0.7 4.2 0.4 12.8 58 15.2 0.9 46.0 120 5.3 0.5 16.0 74

,� ��)��. � �� #�� 46.5 1.0 3.9 0.4 8.3 38 18.9 1.1 40.7 106 12.8 1.3 27.5 127

�� )�� 88.1 2.0 24.5 2.5 27.8 126 41.5 2.4 47.0 122 12.5 1.3 14.2 66

Total��

� 25% �� 25-50% �� 50-75% ��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 992.0 100.0 22.1 100 1727.4 100.0 38.5 100 971.3 100.0 21.6 100

�� 47.0 1.0 12.6 1.3 26.9 122 21.8 1.3 46.4 121 7.6 0.8 16.3 75

��)� �� 28.9 0.6 12.2 1.2 42.1 191 10.6 0.6 36.8 96 4.6 0.5 15.9 74

�� 131.9 2.9 46.4 4.7 35.1 159 49.4 2.9 37.5 97 21.6 2.2 16.4 76

��( (-�� ) 111.4 2.5 39.8 4.0 35.7 162 49.6 2.9 44.5 116 10.4 1.1 9.3 43

�� 59.5 1.3 7.6 0.8 12.7 58 31.0 1.8 52.2 136 16.6 1.7 27.9 129

�� '��' 146.0 3.3 33.2 3.3 22.7 103 56.5 3.3 38.7 101 39.6 4.1 27.1 125

�� '�� 30.8 0.7 4.7 0.5 15.3 69 10.8 0.6 35.1 91 10.3 1.1 33.6 155

�� "� 36.9 0.8 3.2 0.3 8.7 40 15.5 0.9 42.1 110 11.8 1.2 31.9 147

�� )�� 18.7 0.4 * * * * 8.5 0.5 45.6 119 7.9 0.8 42.4 196

�� 23.1 0.5 * * * * 6.1 0.4 26.5 69 11.4 1.2 49.2 227

�� ./0�� #�� '��/� 212.2 4.7 38.9 3.9 18.3 83 77.5 4.5 36.5 95 53.6 5.5 25.3 117

�� .ru 78.8 1.8 23.9 2.4 30.4 138 41.0 2.4 52.0 135 7.8 0.8 9.9 46

��!" 21.6 0.5 6.8 0.7 31.2 141 9.1 0.5 41.8 109 1.6 0.2 7.3 34

��(�)�� 8.1 0.2 * * * * 5.6 0.3 69.3 180 * * * *

��. �/ # �� 9.9 0.2 3.1 0.3 31.8 144 4.4 0.3 44.1 115 1.1 0.1 11.5 53

�"�� 1.4 0.0 * * * * 1.4 0.1 100.0 260 * * * *

�"�� 13.8 0.3 5.1 0.5 37.0 167 4.3 0.3 31.5 82 * * * *

.�� #��# . �� 74.5 1.7 8.9 0.9 11.9 54 41.7 2.4 56.0 146 10.8 1.1 14.6 67

1�� 23.5 0.5 11.5 1.2 49.0 222 7.7 0.4 32.6 85 * * * *

�� National Geographic Traveler 100.1 2.2 37.5 3.8 37.5 170 39.4 2.3 39.4 102 18.5 1.9 18.5 86

Playboy 79.3 1.8 24.9 2.5 31.3 142 38.5 2.2 48.5 126 7.3 0.8 9.2 42

�� 36.1 0.8 10.1 1.0 27.9 126 12.5 0.7 34.7 90 8.2 0.8 22.6 105

�� + �#�� 86.6 1.9 25.6 2.6 29.5 134 30.7 1.8 35.4 92 19.1 2.0 22.0 102

�� -��0�� 23.7 0.5 * * * * 10.9 0.6 45.8 119 5.4 0.6 23.0 106

Total��

� 25% �� 25-50% �� 50-75% ��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 436.2 100.0 9.7 100 364.0 100.0 8.1 100

�� Architectural Digest 15.9 0.4 * * * * * * * *

Burda 121.6 2.7 11.7 2.7 9.7 99 6.7 1.8 5.5 68

Cosmopolitan 233.3 5.2 11.8 2.7 5.1 52 9.3 2.6 4.0 49

Cosmopolitan Shopping 18.5 0.4 * * * * * * * *Discovery 125.8 2.8 7.1 1.6 5.7 58 7.6 2.1 6.1 75

Elle 44.7 1.0 * * * * * * * *

Elle Decoration 21.1 0.5 * * * * * * * *

Elle Girl 35.9 0.8 * * * * * * * *Esquire 48.5 1.1 * * * * * * * *

Glamour 110.4 2.5 4.0 0.9 3.6 37 4.6 1.3 4.2 52GQ 49.9 1.1 * * * * * * * *

Harper's Bazaar 24.4 0.5 * * * * * * * *

InStyle 10.3 0.2 * * * * * * * *

Marie Claire 4.3 0.1 * * * * * * * *

Maxim 154.8 3.4 9.4 2.2 6.1 63 2.1 0.6 1.4 17

Men's Health 83.6 1.9 0.2 0.1 0.3 3 0.2 0.1 0.2 3


Psychologies 72.6 1.6 4.8 1.1 6.6 68 1.6 0.4 2.2 27

Quattroruote 23.2 0.5 * * * * * * * *

Salon interior 22.7 0.5 * * * * 3.1 0.8 13.6 168

Top Beauty 5.2 0.1 * * * * * * * *

Top Gear 171.4 3.8 6.7 1.5 3.9 40 10.0 2.8 5.8 72

Verena 18.0 0.4 1.5 0.3 8.3 85 * * * *

Vogue 67.7 1.5 0.7 0.1 1.0 10 * * * *

�� 53.6 1.2 2.2 0.5 4.2 43 3.3 0.9 6.1 75

�� 49.3 1.1 * * * * 4.4 1.2 9.0 111

�� 322.6 7.2 20.0 4.6 6.2 64 16.1 4.4 5.0 61

�� 16.3 0.4 * * * * * * * *

!"�� #�� 75.5 1.7 10.1 2.3 13.4 138 4.7 1.3 6.2 77

!�� . $�� 40.6 0.9 8.7 2.0 21.5 222 * * * *

Total�� 75% ��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 436.2 100.0 9.7 100 364.0 100.0 8.1 100

�� !�� %�� 14.8 0.3 3.1 0.7 20.7 213 * * * *

!�� 49.2 1.1 1.3 0.3 2.7 28 2.6 0.7 5.2 64

!�� "� 91.2 2.0 4.1 0.9 4.5 47 1.6 0.4 1.8 22

&�� '��' 50.4 1.1 * * * * * * * *

' �� 312.7 7.0 18.3 4.2 5.9 60 22.8 6.3 7.3 90

' �� 142.8 3.2 12.3 2.8 8.6 88 10.5 2.9 7.3 90

� �� 96.3 2.1 5.9 1.3 6.1 63 4.9 1.3 5.1 62

(�� 220.2 4.9 18.6 4.3 8.5 87 17.7 4.9 8.0 99

(� ��%�� (�� 100.2 2.2 17.7 4.1 17.7 182 6.3 1.7 6.3 77

(�)�� ) �" 4.3 0.1 * * * * * * * *

*�"�� 6.2 0.1 * * * * * * * *

*�# �� 96.4 2.1 20.8 4.8 21.6 222 6.7 1.8 7.0 86

*�# !�� 137.6 3.1 17.7 4.1 12.9 132 1.7 0.5 1.2 15

*�# (��-�� 52.3 1.2 3.6 0.8 6.9 71 * * * *

*�# (��-+�� 41.6 0.9 5.2 1.2 12.5 128 2.0 0.6 4.9 60

*�# *�� 72.1 1.6 8.3 1.9 11.5 119 5.2 1.4 7.2 89

*�# *� �� 26.4 0.6 6.3 1.5 24.0 247 * * * *

*�# �� 40.4 0.9 5.2 1.2 13.0 134 * * * *

*�� ! 137.6 3.1 9.0 2.1 6.5 67 6.3 1.7 4.6 56

�� 68.3 1.5 9.2 2.1 13.4 138 6.3 1.7 9.2 114

,�� %�� # �� 45.7 1.0 3.9 0.9 8.5 88 2.4 0.7 5.3 65

,� ��)�� 38.0 0.8 5.3 1.2 14.0 144 1.3 0.4 3.4 42

,� ��)��. ��"� 33.0 0.7 5.1 1.2 15.5 160 3.2 0.9 9.6 119

,� ��)��. � �� #�� 46.5 1.0 8.9 2.0 19.2 197 2.0 0.6 4.3 53

�� )�� 88.1 2.0 1.4 0.3 1.6 16 8.3 2.3 9.5 117

�� 75% ��

Total


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0



Total 4491.0 100.0 436.2 100.0 9.7 100 364.0 100.0 8.1 100

�� 47.0 1.0 4.9 1.1 10.5 108 * * * *

��)� �� 28.9 0.6 * * * * * * * *

�� 131.9 2.9 10.1 2.3 7.7 79 4.4 1.2 3.3 41

��( (-�� ) 111.4 2.5 7.7 1.8 6.9 71 * * * *

�� 59.5 1.3 * * * * * * * *

�� '��' 146.0 3.3 13.2 3.0 9.1 93 * * * *

�� '�� 30.8 0.7 3.9 0.9 12.6 130 * * * *

�� "� 36.9 0.8 5.1 1.2 13.7 141 * * * *

�� )�� 18.7 0.4 * * * * * * * *

�� 23.1 0.5 * * * * * * * *

�� ./0�� #�� '��/� 212.2 4.7 35.8 8.2 16.9 174 6.3 1.7 3.0 37

�� .ru 78.8 1.8 4.4 1.0 5.6 57 1.6 0.5 2.1 26

��!" 21.6 0.5 * * * * * * * *

��(�)�� 8.1 0.2 * * * * * * * *

��. �/ # �� 9.9 0.2 * * * * * * * *

�"�� 1.4 0.0 * * * * * * * *

�"�� 13.8 0.3 * * * * * * * *

.�� #��# . �� 74.5 1.7 7.6 1.7 10.1 104 5.5 1.5 7.4 91

1�� 23.5 0.5 * * * * * * * *

�� National Geographic Traveler 100.1 2.2 * * * * * * * *

Playboy 79.3 1.8 7.8 1.8 9.8 101 * * * *

�� 36.1 0.8 5.1 1.2 14.2 146 * * * *

�� + �#�� 86.6 1.9 6.8 1.5 7.8 80 4.5 1.2 5.2 65

�� -��0�� 23.7 0.5 * * * * * * * *

Total�� 75% ��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0




Aff.


Aff.


Aff.

Index

Total 4491.0 100.0 677.5 100.0 15.1 100 959.2 100.0 21.4 100 419.3 100.0 9.3 100 695.6 100.0 15.5 100

�� Architectural Digest 15.9 0.4 9.9 1.5 62.1 411 4.4 0.5 28.0 131 * * * * * * * *

Burda 121.6 2.7 33.3 4.9 27.4 182 30.8 3.2 25.4 119 16.5 3.9 13.5 145 13.0 1.9 10.7 69

Cosmopolitan 233.3 5.2 40.0 5.9 17.2 114 67.2 7.0 28.8 135 34.7 8.3 14.9 159 22.0 3.2 9.4 61

Cosmopolitan Shopping 18.5 0.4 3.7 0.5 19.7 131 4.3 0.5 23.4 110 * * * * * * * *Discovery 125.8 2.8 34.5 5.1 27.4 182 28.5 3.0 22.6 106 14.9 3.5 11.8 127 13.1 1.9 10.4 67

Elle 44.7 1.0 9.3 1.4 20.8 138 17.4 1.8 38.8 182 9.3 2.2 20.8 223 2.2 0.3 5.0 32

Elle Decoration 21.1 0.5 11.5 1.7 54.8 363 1.6 0.2 7.8 36 * * * * * * * *

Elle Girl 35.9 0.8 7.9 1.2 22.1 146 7.6 0.8 21.3 100 4.1 1.0 11.4 122 2.0 0.3 5.7 37Esquire 48.5 1.1 19.7 2.9 40.7 270 17.2 1.8 35.4 166 6.1 1.5 12.6 135 * * * *

Glamour 110.4 2.5 21.2 3.1 19.2 127 27.7 2.9 25.0 117 23.9 5.7 21.6 232 10.8 1.5 9.8 63GQ 49.9 1.1 14.7 2.2 29.4 195 15.3 1.6 30.7 144 2.8 0.7 5.6 60 * * * *

Harper's Bazaar 24.4 0.5 9.0 1.3 36.7 244 4.4 0.5 18.0 84 2.7 0.6 10.9 117 2.1 0.3 8.8 57

InStyle 10.3 0.2 * * * * * * * * 5.7 1.4 55.4 594 * * * *

Marie Claire 4.3 0.1 1.0 0.1 22.6 150 1.6 0.2 36.7 172 1.7 0.4 40.7 435 * * * *

Maxim 154.8 3.4 46.3 6.8 29.9 198 45.6 4.7 29.4 138 13.9 3.3 9.0 96 17.7 2.5 11.4 74

Men's Health 83.6 1.9 24.0 3.5 28.7 190 28.0 2.9 33.5 157 8.0 1.9 9.6 102 11.9 1.7 14.2 92


Psychologies 72.6 1.6 11.3 1.7 15.6 103 30.0 3.1 41.4 194 11.7 2.8 16.2 173 * * * *

Quattroruote 23.2 0.5 6.0 0.9 26.1 173 11.6 1.2 50.0 234 * * * * * * * *

Salon interior 22.7 0.5 13.8 2.0 61.0 405 3.9 0.4 17.4 81 0.9 0.2 4.2 44 * * * *

Top Beauty 5.2 0.1 * * * * * * * * * * * * * * * *

Top Gear 171.4 3.8 41.2 6.1 24.0 159 59.6 6.2 34.8 163 21.2 5.0 12.3 132 20.9 3.0 12.2 79

Verena 18.0 0.4 3.9 0.6 21.9 145 3.5 0.4 19.3 91 1.5 0.4 8.5 92 * * * *

Vogue 67.7 1.5 19.0 2.8 28.0 186 23.1 2.4 34.1 160 4.5 1.1 6.6 71 3.4 0.5 5.1 33

�� 53.6 1.2 15.9 2.4 29.7 197 12.2 1.3 22.7 106 4.3 1.0 8.0 86 9.7 1.4 18.1 117

�� 49.3 1.1 6.7 1.0 13.6 90 11.6 1.2 23.6 111 * * * * 9.0 1.3 18.3 118

�� 322.6 7.2 69.3 10.2 21.5 142 84.8 8.8 26.3 123 31.6 7.5 9.8 105 47.7 6.9 14.8 96

�� 16.3 0.4 11.1 1.6 67.9 450 3.7 0.4 22.6 106 * * * * * * * *

!"�� #�� 75.5 1.7 9.3 1.4 12.4 82 15.4 1.6 20.4 96 6.5 1.6 8.6 92 16.9 2.4 22.3 144

!�� . $�� 40.6 0.9 2.0 0.3 4.9 33 6.4 0.7 15.8 74 5.7 1.4 14.1 151 8.9 1.3 21.8 141

Total!�� " ��

��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0




Aff.


Aff.


Aff.

Index

Total 4491.0 100.0 677.5 100.0 15.1 100 959.2 100.0 21.4 100 419.3 100.0 9.3 100 695.6 100.0 15.5 100

�� !�� %�� 14.8 0.3 * * * * * * * * * * * * * * * *

!�� 49.2 1.1 5.6 0.8 11.3 75 10.8 1.1 22.0 103 4.9 1.2 9.9 106 13.4 1.9 27.3 176

!�� "� 91.2 2.0 20.9 3.1 22.9 152 26.8 2.8 29.4 137 10.2 2.4 11.2 120 9.2 1.3 10.1 65

&�� '��' 50.4 1.1 13.7 2.0 27.1 179 18.5 1.9 36.7 172 * * * * 5.8 0.8 11.5 74

' �� 312.7 7.0 72.7 10.7 23.3 154 88.3 9.2 28.2 132 23.5 5.6 7.5 81 56.7 8.1 18.1 117

' �� 142.8 3.2 21.5 3.2 15.1 100 23.9 2.5 16.7 78 14.4 3.4 10.1 108 20.3 2.9 14.2 92

� �� 96.3 2.1 25.9 3.8 26.9 178 30.0 3.1 31.1 146 9.4 2.2 9.7 104 5.0 0.7 5.2 33

(�� 220.2 4.9 34.9 5.2 15.9 105 53.8 5.6 24.4 114 28.1 6.7 12.7 137 26.2 3.8 11.9 77

(� ��%�� (�� 100.2 2.2 12.0 1.8 11.9 79 26.7 2.8 26.6 125 8.7 2.1 8.7 93 10.7 1.5 10.7 69

(�)�� ) �" 4.3 0.1 * * * * * * * * * * * * * * * *

*�"�� 6.2 0.1 * * * * * * * * * * * * * * * *

*�# �� 96.4 2.1 11.3 1.7 11.7 77 12.0 1.3 12.5 58 6.9 1.6 7.1 76 22.0 3.2 22.8 147

*�# !�� 137.6 3.1 13.6 2.0 9.9 66 33.8 3.5 24.6 115 12.5 3.0 9.1 98 31.7 4.6 23.0 149

*�# (��-�� 52.3 1.2 7.3 1.1 13.9 92 11.6 1.2 22.1 104 8.0 1.9 15.3 164 10.6 1.5 20.3 131

*�# (��-+�� 41.6 0.9 5.4 0.8 13.0 86 12.8 1.3 30.7 144 * * * * 5.0 0.7 12.0 77

*�# *�� 72.1 1.6 14.4 2.1 20.0 133 21.3 2.2 29.5 138 2.7 0.7 3.8 41 10.1 1.4 14.0 90

*�# *� �� 26.4 0.6 * * * * 4.5 0.5 17.0 79 * * * * 5.1 0.7 19.2 124

*�# �� 40.4 0.9 5.8 0.9 14.4 96 10.6 1.1 26.4 123 5.1 1.2 12.6 135 * * * *

*�� ! 137.6 3.1 19.6 2.9 14.2 94 27.9 2.9 20.2 95 16.4 3.9 11.9 128 15.5 2.2 11.3 73

�� 68.3 1.5 17.0 2.5 24.9 165 18.8 2.0 27.5 129 5.1 1.2 7.4 80 3.3 0.5 4.8 31

,�� %�� # �� 45.7 1.0 6.9 1.0 15.2 101 6.2 0.6 13.5 63 5.4 1.3 11.8 126 8.8 1.3 19.2 124

,� ��)�� 38.0 0.8 7.6 1.1 20.0 133 7.4 0.8 19.4 91 4.2 1.0 10.9 117 7.1 1.0 18.6 120

,� ��)��. ��"� 33.0 0.7 7.0 1.0 21.1 140 5.9 0.6 17.8 83 * * * * 5.0 0.7 15.3 99

,� ��)��. � �� #�� 46.5 1.0 3.7 0.6 8.0 53 10.4 1.1 22.3 105 3.8 0.9 8.2 88 4.9 0.7 10.6 69

�� )�� 88.1 2.0 18.6 2.7 21.1 140 34.3 3.6 38.9 182 2.5 0.6 2.9 31 15.2 2.2 17.3 111

Total!�� " ��

��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0




Aff.


Aff.


Aff.

Index

Total 4491.0 100.0 677.5 100.0 15.1 100 959.2 100.0 21.4 100 419.3 100.0 9.3 100 695.6 100.0 15.5 100

�� 47.0 1.0 7.1 1.1 15.1 100 12.2 1.3 26.0 122 4.4 1.0 9.3 100 * * * *

��)� �� 28.9 0.6 3.4 0.5 11.7 78 15.4 1.6 53.3 250 1.6 0.4 5.4 58 * * * *

�� 131.9 2.9 33.9 5.0 25.7 171 43.4 4.5 32.9 154 8.7 2.1 6.6 70 20.3 2.9 15.4 99

��( (-�� ) 111.4 2.5 31.0 4.6 27.8 184 31.4 3.3 28.2 132 14.3 3.4 12.8 137 5.2 0.7 4.7 30

�� 59.5 1.3 10.9 1.6 18.3 121 12.5 1.3 21.0 99 10.2 2.4 17.2 184 11.3 1.6 19.0 123

�� '��' 146.0 3.3 27.5 4.1 18.8 125 29.4 3.1 20.2 94 22.6 5.4 15.5 166 25.9 3.7 17.8 115

�� '�� 30.8 0.7 * * * * 5.7 0.6 18.6 87 * * * * 8.4 1.2 27.2 176

�� "� 36.9 0.8 4.0 0.6 10.8 72 5.4 0.6 14.7 69 4.4 1.0 11.8 126 7.9 1.1 21.5 139

�� )�� 18.7 0.4 1.6 0.2 8.8 58 3.5 0.4 18.8 88 * * * * 5.3 0.8 28.3 183

�� 23.1 0.5 * * * * * * * * * * * * * * * *

�� ./0�� #�� '��/� 212.2 4.7 33.1 4.9 15.6 103 36.8 3.8 17.3 81 18.4 4.4 8.7 93 47.1 6.8 22.2 143

�� .ru 78.8 1.8 14.1 2.1 17.9 118 23.4 2.4 29.7 139 13.7 3.3 17.4 186 11.1 1.6 14.1 91

��!" 21.6 0.5 * * * * 8.9 0.9 41.1 192 * * * * 4.4 0.6 20.1 130

��(�)�� 8.1 0.2 * * * * * * * * * * * * * * * *

��. �/ # �� 9.9 0.2 * * * * 5.6 0.6 57.0 267 * * * * * * * *

�"�� 1.4 0.0 * * * * * * * * * * * * * * * *

�"�� 13.8 0.3 3.8 0.6 27.4 181 2.6 0.3 19.2 90 * * * * 2.3 0.3 16.9 109

.�� #��# . �� 74.5 1.7 9.9 1.5 13.3 88 14.3 1.5 19.3 90 9.4 2.2 12.6 135 9.6 1.4 12.9 83

1�� 23.5 0.5 12.1 1.8 51.5 342 6.1 0.6 26.0 122 * * * * * * * *

�� National Geographic Traveler 100.1 2.2 26.4 3.9 26.3 174 35.7 3.7 35.6 167 9.3 2.2 9.3 99 6.0 0.9 6.0 39

Playboy 79.3 1.8 25.2 3.7 31.7 210 13.0 1.4 16.4 77 12.1 2.9 15.2 163 15.1 2.2 19.0 123

�� 36.1 0.8 2.9 0.4 8.0 53 8.3 0.9 23.1 108 * * * * 4.8 0.7 13.2 85

�� + �#�� 86.6 1.9 23.6 3.5 27.2 181 17.5 1.8 20.2 95 10.0 2.4 11.5 124 10.8 1.6 12.5 81

�� -��0�� 23.7 0.5 * * * * 10.6 1.1 44.6 209 * * * * 4.4 0.6 18.4 119

Total!�� " ��

��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0




Aff.


Aff.


Aff.

Index

Total 4491.0 100.0 175.5 100.0 3.9 100 1009.1 100.0 22.5 100 153.8 100.0 3.4 100 222.4 100.0 5.0 100

�� Architectural Digest 15.9 0.4 * * * * * * * * * * * * * * * *

Burda 121.6 2.7 3.8 2.1 3.1 79 14.4 1.4 11.9 53 * * * * 4.2 1.9 3.4 69

Cosmopolitan 233.3 5.2 18.0 10.2 7.7 197 9.7 1.0 4.2 19 5.7 3.7 2.4 71 25.2 11.3 10.8 218

Cosmopolitan Shopping 18.5 0.4 * * * * * * * * * * * * * * * *Discovery 125.8 2.8 10.1 5.8 8.1 206 6.5 0.6 5.2 23 5.0 3.2 4.0 115 5.1 2.3 4.0 81

Elle 44.7 1.0 2.8 1.6 6.3 161 0.8 0.1 1.9 8 * * * * 1.8 0.8 4.0 80

Elle Decoration 21.1 0.5 * * * * 1.0 0.1 4.6 20 * * * * * * * *

Elle Girl 35.9 0.8 9.7 5.5 26.9 688 * * * * * * * * 1.7 0.8 4.7 96Esquire 48.5 1.1 2.1 1.2 4.2 109 * * * * * * * * * * * *

Glamour 110.4 2.5 9.4 5.4 8.6 219 4.6 0.5 4.2 19 * * * * 6.5 2.9 5.9 119GQ 49.9 1.1 6.7 3.8 13.4 344 * * * * * * * * * * * *

Harper's Bazaar 24.4 0.5 * * * * * * * * * * * * * * * *

InStyle 10.3 0.2 * * * * * * * * * * * * * * * *

Marie Claire 4.3 0.1 * * * * * * * * * * * * * * * *

Maxim 154.8 3.4 7.0 4.0 4.5 115 4.6 0.5 3.0 13 9.3 6.0 6.0 175 5.4 2.4 3.5 71

Men's Health 83.6 1.9 * * * * 1.3 0.1 1.5 7 * * * * * * * *

National Geographic �� 244.0 5.4 22.1 12.6 9.1 232 9.4 0.9 3.9 17 * * * * 9.0 4.1 3.7 75

Psychologies 72.6 1.6 2.9 1.7 4.0 102 8.2 0.8 11.3 50 * * * * 3.3 1.5 4.5 91

Quattroruote 23.2 0.5 * * * * * * * * * * * * * * * *

Salon interior 22.7 0.5 * * * * 0.8 0.1 3.4 15 * * * * * * * *

Top Beauty 5.2 0.1 * * * * * * * * * * * * * * * *

Top Gear 171.4 3.8 12.6 7.2 7.4 188 1.0 0.1 0.6 3 8.4 5.4 4.9 142 * * * *

Verena 18.0 0.4 * * * * 4.1 0.4 22.6 100 * * * * * * * *

Vogue 67.7 1.5 6.9 3.9 10.2 260 2.7 0.3 4.0 18 * * * * 3.2 1.4 4.7 96

�� 53.6 1.2 * * * * 7.3 0.7 13.6 60 * * * * * * * *

�� 49.3 1.1 7.8 4.4 15.8 405 10.3 1.0 20.9 93 * * * * * * * *

�� 322.6 7.2 15.0 8.5 4.6 119 47.2 4.7 14.6 65 6.3 4.1 1.9 57 11.2 5.0 3.5 70

�� 16.3 0.4 * * * * * * * * * * * * * * * *

!"�� #�� 75.5 1.7 * * * * 20.9 2.1 27.7 123 * * * * * * * *

!�� . $�� 40.6 0.9 * * * * 14.5 1.4 35.8 159 * * * * * * * *

�� Total

!�� " ��, ��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0




Aff.


Aff.


Aff.

Index

Total 4491.0 100.0 175.5 100.0 3.9 100 1009.1 100.0 22.5 100 153.8 100.0 3.4 100 222.4 100.0 5.0 100

�� !�� %�� 14.8 0.3 * * * * 7.9 0.8 53.2 237 * * * * * * * *

!�� 49.2 1.1 * * * * 11.2 1.1 22.7 101 * * * * * * * *

!�� "� 91.2 2.0 * * * * 8.8 0.9 9.6 43 * * * * 11.8 5.3 12.9 261

&�� '��' 50.4 1.1 3.9 2.2 7.8 199 5.9 0.6 11.7 52 * * * * * * * *

' �� 312.7 7.0 5.6 3.2 1.8 46 36.0 3.6 11.5 51 9.0 5.9 2.9 84 5.4 2.4 1.7 35

' �� 142.8 3.2 3.6 2.1 2.5 65 49.7 4.9 34.8 155 6.1 4.0 4.3 125 1.3 0.6 0.9 19

� �� 96.3 2.1 * * * * 13.4 1.3 13.9 62 * * * * 8.0 3.6 8.3 167

(�� 220.2 4.9 1.7 1.0 0.8 20 51.7 5.1 23.5 104 * * * * 13.2 5.9 6.0 121

(� ��%�� (�� 100.2 2.2 * * * * 28.2 2.8 28.2 125 * * * * 6.7 3.0 6.7 136

(�)�� ) �" 4.3 0.1 * * * * * * * * * * * * * * * *

*�"�� 6.2 0.1 * * * * 3.1 0.3 49.6 221 * * * * * * * *

*�# �� 96.4 2.1 * * * * 32.0 3.2 33.2 148 * * * * 4.2 1.9 4.4 88

*�# !�� 137.6 3.1 * * * * 30.2 3.0 21.9 98 * * * * 15.0 6.7 10.9 219

*�# (��-�� 52.3 1.2 * * * * 8.4 0.8 16.1 72 * * * * * * * *

*�# (��-+�� 41.6 0.9 * * * * 10.8 1.1 25.9 115 * * * * * * * *

*�# *�� 72.1 1.6 * * * * 17.1 1.7 23.8 106 * * * * * * * *

*�# *� �� 26.4 0.6 * * * * 5.5 0.5 20.7 92 * * * * * * * *

*�# �� 40.4 0.9 * * * * 1.3 0.1 3.1 14 * * * * 10.7 4.8 26.4 533

*�� ! 137.6 3.1 2.2 1.3 1.6 42 34.9 3.5 25.4 113 * * * * 15.4 6.9 11.2 226

�� 68.3 1.5 * * * * 20.2 2.0 29.5 131 * * * * * * * *

,�� %�� # �� 45.7 1.0 * * * * 15.2 1.5 33.3 148 * * * * * * * *

,� ��)�� 38.0 0.8 * * * * 4.6 0.5 12.0 53 * * * * * * * *

,� ��)��. ��"� 33.0 0.7 * * * * 10.6 1.0 32.0 143 * * * * * * * *

,� ��)��. � �� #�� 46.5 1.0 * * * * 16.3 1.6 35.1 156 * * * * * * * *

�� )�� 88.1 2.0 4.9 2.8 5.5 141 4.0 0.4 4.6 20 4.1 2.6 4.6 134 * * * *

Total!�� " ��

��, ��


NRS-�.-��-2018/3, �� - �� 2018

��-�� Universe ('000): 4491.0




Aff.


Aff.


Aff.

Index

Total 4491.0 100.0 175.5 100.0 3.9 100 1009.1 100.0 22.5 100 153.8 100.0 3.4 100 222.4 100.0 5.0 100

�� 47.0 1.0 * * * * 10.8 1.1 22.9 102 * * * * * * * *

��)� �� 28.9 0.6 * * * * 2.2 0.2 7.6 34 * * * * * * * *

�� 131.9 2.9 * * * * 12.7 1.3 9.6 43 4.2 2.7 3.2 94 0.3 0.1 0.2 4

��( (-�� ) 111.4 2.5 13.7 7.8 12.3 315 8.9 0.9 8.0 36 * * * * * * * *

�� 59.5 1.3 * * * * 3.1 0.3 5.2 23 * * * * 6.4 2.9 10.8 217

�� '��' 146.0 3.3 3.7 2.1 2.6 66 20.3 2.0 13.9 62 * * * * 7.0 3.2 4.8 97

�� '�� 30.8 0.7 * * * * 11.2 1.1 36.4 162 * * * * * * * *

�� "� 36.9 0.8 * * * * 14.5 1.4 39.3 175 * * * * * * * *

�� )�� 18.7 0.4 * * * * 6.7 0.7 36.1 160 * * * * * * * *

�� 23.1 0.5 * * * * 11.2 1.1 48.7 217 * * * * * * * *

�� ./0�� #�� '��/� 212.2 4.7 2.7 1.6 1.3 33 44.7 4.4 21.1 94 11.1 7.2 5.2 153 12.6 5.7 6.0 120

�� .ru 78.8 1.8 2.9 1.6 3.6 93 7.4 0.7 9.4 42 3.3 2.2 4.2 123 2.3 1.1 3.0 60

��!" 21.6 0.5 * * * * 5.8 0.6 26.8 119 * * * * * * * *

��(�)�� 8.1 0.2 * * * * * * * * * * * * * * * *

��. �/ # �� 9.9 0.2 * * * * 1.2 0.1 11.7 52 * * * * * * * *

�"�� 1.4 0.0 * * * * * * * * * * * * * * * *

�"�� 13.8 0.3 * * * * 1.9 0.2 13.9 62 * * * * * * * *

.�� #��# . �� 74.5 1.7 * * * * 19.5 1.9 26.2 117 * * * * * * * *

1�� 23.5 0.5 * * * * * * * * * * * * * * * *

�� National Geographic Traveler 100.1 2.2 5.0 2.9 5.0 129 * * * * * * * * 7.0 3.1 7.0 141

Playboy 79.3 1.8 5.2 2.9 6.5 166 3.7 0.4 4.7 21 * * * * * * * *

�� 36.1 0.8 * * * * 14.2 1.4 39.4 175 * * * * * * * *

�� + �#�� 86.6 1.9 * * * * 13.7 1.4 15.8 70 * * * * 5.0 2.2 5.7 116

�� -��0�� 23.7 0.5 * * * * 4.1 0.4 17.4 78 * * * * * * * *

Total!�� " ��

��, ��


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