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NSSF Survey Tracker · 2011. 5. 19. · in 2 01 . Of hunters and shooters who purchased optics in...

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NSSF Survey Tracker Sourced By HunterSurvey.com WWW.NSSF.ORG National Shooting Sports Foundation ® May 2011 Edition Market Snapshot Of hunters and shooters who purchased a firearm in March 2011, they bought: Multiple choices allowed, will not equal 100%. n=401 0 10 20 30 40 50 47.4% 17.5% 4.3% Handguns Ries Shotguns Muzzleloaders 44.3% Questions for Hunters and Target Shooters In March, hunters and shooters were asked about access to lands for hunting. These are the results: Report provided by NSSF research. For additional research materials, please visit www.nssf.org/research Need more detail? Detailed reports are available on a monthly subscription basis and include extensive brand market share, percent- age of purchases per retail outlet, sales by price point, target shooting activities, species hunted, full demographics of consumers and much more. Over 200 pages in each monthly report! NSSF members also receive a 15% discount off the subscription price! Contact: NSSF Research or Southwick Associates at [email protected] for subscription information and a sample of a detailed monthly report. About HunterSurvey: HunterSurvey is a monthly industry monitoring service using an online panel of active hunters and target shooters. The information is provided by Southwick Associates, Inc. Note: The information contained in this report does not represent total industry performance. Results are based on what is captured via HunterSurvey.com and ShooterSurvey.com. Has access to any of the places you tried to hunt in the past year been restricted or otherwise placed off limits to you? Other 16.9% Alliant, 1.6% Goex 9.8% n=695 NSSF Survey Tracker is a free monthly report e-mailed to members of the National Shooting Sports Foundation. National Shooting Sports Foundation, Inc., 11 Mile Hill Road, Newtown, CT 06470-2359 T: (203) 426-1320, F: (203) 426-1087 What was the reason given for the restriction to hunting lands: Percent The landowner gave, leased or sold hunting rights to others 28.9% The land was sold to a new owner who closed access for reasons other than providing someone else with the hunting rights or energy development 22.2% The land is now being developed for homes or industrial use 20.3% Other regulatory or legal changes led to restrictions 15.2% Do not know 6.4% Energy projects on the land, such as oil and gas, closed public access 2.8% The wildlife populations could no longer withstand hunting pressures 2.0% Flood or drought impacts led to restrictions 1.9% Endangered species concerns led to hunting restrictions 0.3% n=892 Pyrodex 38.7% Hodgdon 25.6% Percent Yes 22.2% No 77.8% n=4021 Considering the access restriction was the amount of time you spent hunting Percent Reduced 45.0% The same as originally planned, no hunting time was lost 42.4% Stopped completely 10.1% Do not know 2.5% n=899 Market Leaders Brand of Propellant or Powder purchased in 2010. Of hunters and shooters who purchased optics in March 2011, they bought: Multiple choices allowed, will not equal 100%. n=206 0 10 20 30 40 50 60 70 80 65.6% 14.2% Scopes for mounting on guns Scope accessories Nikon Leupold Sturm, Ruger/Smith & Wesson Remington Remington Thompson Center Top brands reported YTD January – March 2011: Are the restricted lands owned privately or are they public lands? Percent Private 79.8% Public 15.5% Do not know 4.7% n=892 Please indicate which of the major national conservation organizations you belong to? Percent NRA 58.0% North American Hunting Club 41.4% Ducks Unlimited 15.0% National Wild Turkey Federation 9.9% Rocky Mountain Elk Foundation 8.6% Pheasants Forever 5.2% Safari Club International 3.2% Whitetails Unlimited 2.5% Mule Deer Foundation 1.4% Sportsmen's Alliance 0.8% Fellowship of Christian Hunters 0.7% Pope and Young 0.7% Weatherby Foundation International 0.4% National Dove Association 0.2% Other 9.9% None of the above 17.7% n=7956 Shockey’s Gold, 2.8% American Pioneer Powder, 4.3%
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Page 1: NSSF Survey Tracker · 2011. 5. 19. · in 2 01 . Of hunters and shooters who purchased optics in March 2011, they bought: Multiple choices allowed, will not equal 100%. n=206 0 10

NSSF Survey TrackerSourced By HunterSurvey.com

WWW.NSSF.ORG

National ShootingSports Foundation®May 2011 Edition

Market SnapshotOf hunters and shooters who purchased afirearm in March 2011, they bought:

Multiple choices allowed, will not equal 100%.n=401

0 10 20 30 40 50

47.4%

17.5%

4.3%

Handguns

Ri es

Shotguns

Muzzleloaders

44.3%

Questions for Hunters and Target ShootersIn March, hunters and shooters were asked about access to lands for hunting. These are the results:

Report provided by NSSF research. For additional research materials, please visit www.nssf.org/research

Need more detail?Detailed reports are available on a monthly subscriptionbasis and include extensive brand market share, percent-age of purchases per retail outlet, sales by price point,target shooting activities, species hunted, full demographicsof consumers and much more. Over 200 pages in eachmonthly report!

NSSF members also receive a 15% discount off thesubscription price!

Contact: NSSF Research or Southwick Associates [email protected] for subscription informationand a sample of a detailed monthly report.

About HunterSurvey: HunterSurvey is a monthly industry monitoring service usingan online panel of active hunters and target shooters. Theinformation is provided by Southwick Associates, Inc. Note:The information contained in this report does not representtotal industry performance. Results are based on what is captured via HunterSurvey.com and ShooterSurvey.com.

Has access to any of the placesyou tried to hunt in the past yearbeen restricted or otherwiseplaced off limits to you?

Other16.9%

Alliant, 1.6%

Goex9.8%

n=695

NSSF Survey Tracker is a free monthly report e-mailed to members of the National Shooting Sports Foundation. National Shooting Sports Foundation, Inc., 11 Mile Hill Road, Newtown, CT 06470-2359

T: (203) 426-1320, F: (203) 426-1087

What was the reason given for the restriction to hunting lands:

PercentThe landowner gave, leased or sold hunting rightsto others 28.9%The land was sold to a new owner who closed accessfor reasons other than providing someone else withthe hunting rights or energy development 22.2%The land is now being developed for homes orindustrial use 20.3%Other regulatory or legal changes led to restrictions 15.2%Do not know 6.4%Energy projects on the land, such as oil and gas,closed public access 2.8%The wildlife populations could no longer withstandhunting pressures 2.0%Flood or drought impacts led to restrictions 1.9%Endangered species concerns led to huntingrestrictions 0.3%

n=892

Pyrodex38.7%

Hodgdon25.6%

PercentYes 22.2%No 77.8%

n=4021

Considering the access restriction was theamount of time you spent hunting

PercentReduced 45.0%The same as originally planned,no hunting time was lost 42.4%Stopped completely 10.1%Do not know 2.5%n=899

Market LeadersBrand of Propellant or Powder purchased in 2010.

Of hunters and shooters who purchasedoptics in March 2011, they bought:

Multiple choices allowed, will not equal 100%.n=206 0 10 20 30 40 50 60 70 80

65.6%

14.2%

Scopes formounting on guns

Scopeaccessories

Nikon

Leupold

Sturm, Ruger/Smith & Wesson

Remington

Remington

Thompson Center

Top brands reported YTD

January –March 2

011:

Are the restricted lands owned privately or are they public lands?

PercentPrivate 79.8%Public 15.5%Do not know 4.7%

n=892

Please indicate which of the major national conservation organizations you belong to?

PercentNRA 58.0%North American Hunting Club 41.4%Ducks Unlimited 15.0%National Wild Turkey Federation 9.9%Rocky Mountain Elk Foundation 8.6%Pheasants Forever 5.2%Safari Club International 3.2%Whitetails Unlimited 2.5%Mule Deer Foundation 1.4%Sportsmen's Alliance 0.8%Fellowship of Christian Hunters 0.7%Pope and Young 0.7%Weatherby Foundation International 0.4%National Dove Association 0.2%Other 9.9%None of the above 17.7%

n=7956

Shockey’s Gold, 2.8%

American Pioneer Powder, 4.3%

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