15
October 2018 Media Kit Tulsa International Airport Advertising
October 2018 Media Kit
Tulsa International Airport Advertising
Airport Traffic
• 8,000+ people come through TUL daily
• Over 240,000 passengers per month
• Over 2,885,000 passengers in 2017
Flight Information
• 50+ scheduled daily departures
• 24 airports served with non-stop flights
Terminal Employment
• Home to 25 firms, employing 1,370+ people
Airlines
• Allegiant
• American
• Delta
• Southwest
• United
• Frontier
• Via Air
TUL Overview
Tulsa International Airport is just ten minutes from most points in the city, including downtown. The
recently renovated terminal has an open, modern design with over 1,700 power outlets for
passengers to use. *In our May 2017 passenger survey, 236 of 238 respondents said that they
thought our terminal was a clean facility.
TUL Layout
Gates: A3
Gates: A4, A6
Gates: A5, A7, A9, A10
Gates: B1, B3, B5
Gate: B4
Gates: B6, B8, B10
Gate: B9
TUL’s Nonstop Route Map for October 2018
Age
• 18 – 29: 22%
• 30 – 39: 18%
• 40 – 49: 19%
• 50 – 59: 20%
• 60+: 21%
Education level
• High school graduate, or GED: 11%
• Some college credit, no degree: 16%
• Trade/technical/vocational training: 7%
• Associate’s degree: 9%
• Bachelor’s degree: 37%
• Post graduate degree: 20%
Household income
• <$25,000: 7%
• $25,000-$49,999: 19%
• $50,000-$74,999: 19%
• $75,000-$99,999: 17%
• $100,000-$149,000: 20%
• $150,000+: 17%
Length of time in terminal prior to departure
• 0-30 minutes: 3%
• 31-60 minutes:10%
• 61-90 minutes: 46%
• Over 90 minutes: 41%
Items passengers plan to purchase within the next 12
months:
• Jewelry: 19%
• Car: 21%
• Vacations/flights: 69%
• Major home appliances: 28%
• Electronics: 40%
• Entertainment (concert and event tickets, gaming, etc.):
49%
• College tuition (for themselves or a family member.): 20%
Purpose of travel for TUL passengers
• Business: 48%
• Leisure: 52%
TUL Passenger Demographics
Last TUL passenger survey was in May 2017, and had 244 participants.
Baggage carousel boards
• These static boards are seen over the baggage carousels as
passengers wait for their luggage. These are sold in packages of
two boards. Six-month minimum commitment. $350/month.
Backlit passenger convenience board ads
• There are three different available sizes of backlit ads in the
baggage claim area. Arriving passengers use this board to find
local options for hotels, restaurants and entertainment. Six month-
minimum commitment. Rates range depending on size of ad, $350-
650/month.
Custom interactive exhibits
• These 10’x10’ areas near the airport’s busiest baggage carousels
are available for custom exhibit space. Previous examples:
vehicles, playground/outdoor recreation equipment. Only 1-month
minimum commitment. $1,000/month.
Event floor graphics
• Floor graphics are on display for the advertiser’s 2-week time frame
of their choice. Package comes with (4) floor graphics placed in
high traffic areas. Size options: Circle: 5’ in diameter $1,624, or
Rectangle: 8’x4’ for $1,984.
Baggage Claim and Pick Up Area Displays
Red font indicates available as of October 3, 2018
The average passenger has to wait at least 15 minutes for their
luggage, meaning you have a captivated audience in front of ads for
longer than most media.
Elevator wraps
• The elevator wraps are the most visible advertising displays at the
airport. This location is seen as passengers walk to baggage claim.
There are only two elevator wraps available. One-year minimum
commitment. Awarded to highest bidder (last bid was held in May
2016.)
Vinyl wall wraps and Large tension fabric display signs
• These hard-to-miss wall vinyls make a big impact on passengers, and
locals picking up family and friends. Limited space available. Six
month-minimum commitment. Rates range from $600-800/month
depending on location.
Revolving door ads
• Our revolving door ads are visitors’ last impression as they leave to
explore Tulsa. There are two options for revolving door ads: exterior
door ads (seen before you enter the door) and interior ads (seen on
the inside panels of the revolving doors.) Six-month minimum
commitment.
Powermat Sponsorship
• The Tulsa Airport has 260 tables that have outlets attached to
each. In addition to a traditional power outlet, these table tops
also have Powermats, allowing passengers with certain smart
phones to charge their devices wirelessly. This sponsorship
package includes vinyl wraps on 100 table tops throughout both
concourses. $1,000/month. Six month-minimum commitment.
Business Center Sponsorship
• There is one Business Center in each concourse. These quiet
areas have desks and power outlets for passengers to use as
they wait to board their flight. This sponsorship includes a
tension fabric display in the area, and window vinyls wraps for
the entrance.
Concourse Hall Banners
• Thirty-six banners are placed down the connector hall. All
departing passengers pass through this hall after going through
the security check point to get to their gates. Request current
rate and availability.
Post Security Concourse A & B Displays
Red font indicates available as of October 3, 2018
Tension Fabric Displays
• Tension fabric displays are wrinkle-resistant graphics that are
put into frames throughout Concourse A & B. Sizes range from
6’x10’ to 7’x11’. Six month-minimum commitment. 800/month.
Six-month minimum commitment.
LCD Monitor Ads
• LCD Monitors are located in the gate areas where passengers
wait to board their plane. Fifteen second or 30 second spots are
available in either static image or video spots. There is no audio
for LCD ads. Advertisers can change art anytime without an
additional fee. Only a one-month minimum commitment. Rates
range from $350-750/month depending on the length of spot
and how many months of advertising purchased.
Wall Wraps
• Vinyl wall wraps are located in our high traffic areas past
security. $1,200/month. Six month-minimum commitment.
Package of Window Wraps
• Advertisers can wrap 4 consecutive window panels in the
Concourse A or B area. Six month-minimum commitment.
$800/month.
Available Center Concourse Area Locations
Escalator railing wraps directly in front of TUL’s only Security Checkpoint, $1,000/month each
Printing costs estimate:$2,800, Six month minimum commitment
Two identical locations available. Printing estimate and monthly advertising rate includes a vinyl wrap on
both sides of the glass.
Available Baggage Claim Area Locations
Large Baggage Claim area sign in Concourse A, $800/month
Printing costs estimate:$1,610, Six month minimum commitment
Available Baggage Claim Area Locations
Large Baggage Claim area sign in Concourse B $800/month
Printing costs estimate:$1,875, Six month minimum commitment
Backlit Passenger Information Board Ads
Rates include ads on both Baggage Claim A and Baggage Claim B backlit signs
Printing costs vary, Six month minimum commitment
Available Baggage Claim Area Locations
Monthly rates:
• Small: $350
• Medium: $500
• Large: $650
Available Baggage Claim/Pick up Area Locations
Event Floor Graphics
Displayed for two weeks at a time, must be used for
special events only. Rates below include printing and
installation costs.
4’x8’ rectangle floor graphics:
• Set of two: $1,050
• Set of four:$2,100
5’ in diameter circle floor graphics:
• Set of two: $850
• Set of four: $1,700
Available Post Security/Concourse A&B Area Locations
LCD Monitor Ads, rates range from $350-750
Short-term contract monthly rate
(One-11 month commitment)
• :15 static image spot: $450
• :15 video spot: $550
• :30 static image spot: $650
• :30 video spot: $750
12 months+ contract monthly rate
• :15 static image spot: $350
• :15 video spot: $450
• :30 static image spot:$550
• :30 video spot:$650
Available Post Security/Concourse A&B Area Locations
Tension Fabric Display signs in gate areas, $800/month
Printing cost per sign: $350-475 depending on size, Six month minimum commitment
For additional information,
contact:
Kim Kuehler
Advertising Sales Manager
Office: 918-838-5177
Email:
