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Exhibitor Prospectus October 9–11 Hyatt Regency Dallas November 6–8 Hilton Atlanta practicalupdates.consultant360.com
Exhibitor Prospectus
October 9–11 Hyatt Regency Dallas
November 6–8Hilton Atlanta
practicalupdates.consultant360.com
Real-World Education for the Primary Care Clinicians of Today and TomorrowConvenient. Practical. Forward Thinking.Brought to you by Consultant 360, the leading resource for practical clinical advice for primary care providers, this 3-day meeting series will deliver broad, practical education for forward-thinking primary care providers on a range of issues commonly seen and treated in today’s primary care setting. Through clinical updates, case studies, role playing, and sharing of evidence-based approaches, the agenda will cover important topics including: cardiometabolic syndromes, common dermatological disorders, gastrointestinal disorders, anxiety and depression, dementia and Alzheimer disease, osteoarthritis, substance abuse, pain management, medication management, and more.
Faculty will be specialists and primary care physicians with relevant, real-world expertise who will guide the agenda, address important topics, answer questions, and enhance participants’ daily clinical practice.
This is education with a 360° approach to patient care.
Practical Updates in Primary Care includes:• Ability to earn up to 19 CME/CNE/CPE• Comprehensive agenda and faculty• Innovation Theaters• Exhibit Hall• Networking opportunities logistics and meeting provider
HMPwww.hmpglobal.com
sponsor and education provider
NACCMEwww.naccme.com
Booth, Sponsorship, and Advertising Inquires: Anthony LanciaNational Accounts ManagerOffice: 610.560.0500 x4133Mobile: 732.675.3691Email: [email protected]
Contact Us
Connect Directly to Primary Care!Consultant360 is an award-winning online resource providing timely and relevant clinical information to improve patient care.
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Attendee Demographics
Professional Audience
41+8+51Physicians
51%
Nurses & Allied
8%
Nurse Practitioners & Physician Assistants
41%
Reach clinicians in the Primary Care field:
Family Medicine Physicians
Internists
Nurse Practitioners
Physician Assistants
Registered Nurses
Pharmacists
We support our exhibitors in a variety of ways.Contact us to discuss how to reach your organization's marketing goals with a customized sponsorship program.
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Booth Costs and Packages
Size Price8 x 10’ $2,750
8’ x 20’ $5,500
16’ x 20’ $11,000
Booth Packages Include• Standard 7” x 44” booth identification sign showing
exhibitor name and booth number• Draped 8’ back wall and 3’ side rails• Company listing in the Conference Guide• Complimentary exhibit badges
(quantity based on the size of the booth space)
Furniture Package Exhibitors may add a draped table, two chairs, and a wastebasket to their exhibit booth for a fee of $500. Orders must be placed 14 days prior to the meeting start date. Please select the corresponding box on the Exhibitor Agreement. Additional furniture can be purchased through Freeman Decorators. An Exhibit Service Manual will be sent to exhibitors 60 days in advance.
2020 Booth Rates (per meeting)
Maximize Your Exposure With a Booth Package!
Anthony LanciaNational Accounts ManagerOffice: 610.560.0500 x4133Email: [email protected]
Contact Us
Advertising Opportunities
Make a Bigger Impact With Advertising Opportunities Practical Updates in Primary Care is dedicated to ensuring that sponsors receive high-quality attention. Available advertising and sponsorship opportunities prominently display your company’s message to draw interest among your intended audience and maximize your return on investment. These advertising opportunities give sponsors the opportunity to reach attendees at both the Atlanta and Dallas meetings.
Anthony LanciaNational Accounts ManagerOffice: 610.560.0500 x4133Email: [email protected]
Contact Us
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Advertising Opportunities
LISTED PRICING IS PER MEETING.
ADVERTISEMENT IN THE CONFERENCE GUIDE $5,000 per page The Practical Updates Conference Guide will be provided to all attendees in their conference tote bag. Get your message in their hands with an advertisement that will be seen as attendees refer to the guide for important conference information. The sponsoring company will receive a full-page, four-color ad.
ATTENDEE REGISTRATION DESK $10,000 Promote your company, brand, exhibit, or Innovation Theater in the Practical Updates registration area. Your message will be displayed on the registration desk to be seen by attendees as they mingle in the foyer for break and walk between sessions. Electronic artwork must be provided by the sponsor. Practical Updates will manage production and on-site logistics.
BAG INSERT $5,000 per pageEducate attendees on a specific product or service from your company with a custom insert stuffed into Practical Updates tote bags, which are distributed to registered attendees as they check-in at the meeting. Pricing is based on an 8.5” x 11” double-sided flyer. Materials must be created and shipped by the sponsor.
CONFERENCE TOTE BAGS $10,000Place your company or product logo on conference bags distributed to attendees as they check-in at Practical Updates. One-color, one-side imprinting is included.
EBLAST TO ATTENDEES $2,500 Send a custom email to registered Practical Updates attendees. HTML file must be provided by the sponsor. Practical Updates will manage the email distributions on the sponsor’s behalf and will provide click-through data and reports.
GRAND OPENING RECEPTION IN EXHIBIT HALL$15,000 Welcome attendees with an upscale evening reception on the opening night of the conference. Branded signage and napkins, a mobile app push notification, and promotion on the session room rotating slides will remind participants of your hospitality and sponsorship.
GUEST ROOM KEY CARDS $12,500Put your message right in attendees’ hands. Have your company’s message included on the key card at either the Atlanta and Dallas host hotels. This puts your company at the top of attendees’ minds through the conference.
HOTEL ROOM DOOR DROP $7,500 Hotel room door drops allow you to deliver your own company literature right to the attendees’ hotel doors at the Practical Updates host hotels. Materials must be printed and shipped by the sponsor. Cost includes distribution of one double-sided 8.5” x 11” flyer. Practical Updates will manage the on-site logistics.
INNOVATION THEATERS Breakfast (Reach up to 150 attendees) $40,000 per time slot/meetingLunch (Reach up to 300 attendees) $75,000 per time slot/meetingDinner (Reach up to 150 attendees) $50,000 per time slot/meetingInnovation theaters are 1-hour marketing presentations about your company’s products. These sessions are promotional and do not offer continuing medical education credit. Practical Updates will arrange all logistical aspects—such as venue, audiovisual equipment, lead retrieval, food and beverage service, and audience recruitment—while you customize your presentation’s content for attendees. Contact your sales representative for available time slots and frequency rates.
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Advertising Opportunities
LANYARDS$5,000Place your logo on the Practical Updates lanyard that attendees wear with their required name badge. Electronic artwork must be provided by the sponsor. Price assumes one color imprinting. Practical Updates will manage production and on-site logistics.
LIGHTED PANEL $7,500Display your advertisement on lighted graphic panels throughout high-traffic areas of Practical Updates. Lighted panels are single-sided, 28-1/4” W x 75” H. Electronic artwork must be produced by the sponsor. Practical Updates will manage production and on-site logistics.
MAILING LIST $2,500Rent the mailing list of pre-registered Practical Updates attendees and/or final participants for a one-time use.
METER BOARD SIGNS $7,500Three double-sided vertical signs standing 7.25’ high will display your marketing messaging. Placed in the highly trafficked ballroom foyers at either the Atlanta or Dallas hotels, the signs will be viewed by attendees as they walk to registration, the educational sessions, innovation theaters, and the exhibit hall. Sponsor provides electronic artwork and Practical Updates manages production and on-site logistics.
MOBILE APPLICATION $25,000Get your message literally in the hands of your target audience through their smartphones and other mobile devices by sponsoring an easy to use mobile application that provides pertinent conference information including session schedule, daily events, presentation slides, and exhibitor listing. The sponsor will receive two push notifications and their logo will be prominently displayed on the home screen to the app.
MOBILE APPLICATION PUSH NOTIFICATION $2,000 per notification/event Drive attendees to your booth or Innovation Theater with a mobile application announcement. Customized messages must be created and provided by the sponsor (character limitations apply). Announcements are appropriately timed to maximize your traffic.
TABLETOP DECALS $10,000Your messaging will cover the high-top tables in the exhibit halls at either the Atlanta or Dallas meetings. Attendee will utilize the tables during receptions, breakfast, and breaks in the hall. Sponsor will provide the artwork and Practical Updates will manage the production and on-site placement. Sponsorship includes 20 tables at each venue.
WIFI $35,000 Increase your exposure to conference attendees by providing free WiFi access. The WiFi sponsorship allows you to customize the login screen and will take attendees directly to your website. Sponsorship recognition will also appear on conference signage. WiFi will be available throughout the meeting spaces at the Atlanta and Dallas hotels, where all Primary Updates functions will be hosted.
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Sponsor Packages
Sponsorships are an excellent way to enhance product awareness, drive more traffic to your booth, and increase lead and revenue generation.
Sponsor Packages platinum sponsorship$75,000
gold sponsorship $50,000
silver sponsorship $30,000
Bronze sponsorship $15,000
Contact Anthony Lancia to review custom sponsorship package details.
Your sponsorship will include• Logo placement on signage • Callout on welcome and rotating slides • Thank you from the podium, with specific
attention paid to platinum sponsors• Conference guide listing by level• App placement listing by level
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Sponsorship Contract
Sponsorship OpportunitiesAll sponsorships are EXCLUSIVE to one company unless marked with an asterisk.
Atlanta Dallas
Innovation Theaters (per time slot/meeting)
Breakfast - Reach up to 150 attendees $40,000
Lunch - Reach up to 300 attendees $75,000
Dinner - Reach up to 150 attendees $50,000
Advertisement in Conference Guide* $5,000
Bag Insert* $5,000
Conference Tote Bags $10,000
eBlast to Attendees* $2,500
Grand Opening Reception in Exhibit Hall $15,000
Guest Room Key Cards $12,500
Hotel Room Door Drop* $7,500
Lanyards $5,000
Lighted Panel* $7,500
Mailing List Rental* $2,500
Meter Board Signs $7,500
Mobile Application $25,000
Mobile Application Push Notification* $25,000
Tabletop Decals $10,000
WiFi $35,000
Sponsor Information
We fully understand that this form shall become a binding contract upon acceptance and is subject to the terms, conditions, rules, and regulations set forth herein. NACCME reserves the right to approve all contracts and may restrict inappropriate products/services, deadlines, and specifications.
deadlines & specificationsSponsorships specifications, artwork deadlines, and submission instructions will be provided upon receipt of the signed Sponsorship Application & Contract. Artwork submitted after the deadlines provided will accrue late fees which must be paid by the sponsor.
payment informationWe agree to pay the total cost as rental for the sponsorship allotted to us. We understand that a 50% deposit must accompany the application. Upon receipt and acceptance of this signed contract, NACCME will invoice you for the total amount due. Payment options and instructions will be provided at that time. NACCME FED ID #20-3237337.
cancellation policyNotification of intent to cancel must be provided in writing. A full one hundred percent (100%) of the total contract amount will be due for any cancellations received less than 6 months before the date of the Event as outlined herein.
changes to this agreement Any changes, additions, stipulations, or deletions by either NACCME or the sponsor will not be considered agreed to or binding to the other unless such modifications have been initialed or otherwise approved in writing by the other party. If changes to the said project occur, this agreement will be superseded by an addendum and pricing will be adjusted accordingly.
COMPANY NAME
PARENT COMPANY
COMPANY MAILING ADDRESS
CITY STATE ZIP
CONTACT NAME TITLE
CONTACT PHONE
CONTACT EMAIL
SIGNATURE OF AUTHORIZED REPRESENTATIVE
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oct. 9–11 | dallasnov. 6–8 | atlanta
payment information We agree to pay the total sponsorship fee. We understand that a 50% deposit must accompany the application with the balance due June 9, 2020. After June 9, 2020, payment in full must accompany all sponsorship applications. Make check payable to HMP or provide credit card information below.
Only charge the deposit to my credit card at this time.
Charge the entire amount to my credit card at this time.
Check enclosed: Make check payable to HMP and mail with your application to:
HMP, Dept. 1110039, PO Box 150422 Hartford, CT 06115-0422
A 3% administrative fee will be applied to all credit card payments.
Credit card type: Visa MasterCard American Express Discover
NAME ON CREDIT CARD (PLEASE PRINT)
credit card number
EXPIRATION DATE SECURITY CODE POSTAL CODE
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Exhibitor Application and Contract
cancellation policyNotification of intent to cancel must be provided in writing. A full one hundred percent (100%) of the total contract amount will be due for any cancellations received less than 6 months before the date of the Event as outlined herein.
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oct. 9–11 | dallasnov. 6–8 | atlanta
payment information We agree to pay the total booth cost as rent for the space allotted to us. We understand that a 50% deposit must accompany the application, with the balance due June 9, 2020. After this date, payment in full must accompany all space applications. Make checks payable to HMP or provide credit card information below.
Only charge the deposit to my credit card at this time, and I approve the automatic charging of the balance to this credit card on June 9, 2020
Check enclosed: Make check payable to HMP and mail with your application to:
Practical Updates Exhibitor Booth HMP, Dept. 1110039, PO Box 150422 Hartford, CT 06115-0422
Charge the entire amount to my credit card at this time.
A 3% administrative fee will be applied to all credit card payments.
Credit card type: Visa MasterCard American Express Discover
NAME ON CREDIT CARD (PLEASE PRINT)
CREDIT CARD NUMBER
EXPIRATION DATE SECURITY CODE POSTAL CODE
COMPANY NAME
COMPANY PHONE COMPANY FAX
COMPANY MAILING ADDRESS
CITY STATE ZIP
COMPANY WEBSITE
CONTACT NAME TITLE
CONTACT PHONE FAX CONTACT EMAIL
furniture package One draped table, two chairs, and a wastebasket | $500
Booth location1st Choice _________________________
2nd Choice ________________________
3rd Choice ________________________
APPLICANT’S AUTHORIZED SIGNATURE DATE
APPLICANT’S PRINTED NAME DATE
APPLICANT’S TITLE
return completed agreement to: ANTHONY LANCIANational Accounts ManagerOffice: 610.560.0500 x4133Mobile: 732.675.3691Email: [email protected]
Booth PackagesSize Badges Atlanta Dallas
8'x10' 3 $2,750
8'x20' 6 $5,500
16'x20' 8 $11,000
Terms & Conditions
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This form indicates the policies and regulations set forth as part of the contract for the conference referenced in this contract with Practical Updates, part of HMP. Practical Up-dates reserves the sole right to render all interpretations, to amend and enforce these policies and regulations, and to establish any and all further regulations not specifically covered below to assure the general success and well-be-ing of the conference. Practical Updates reserves the right to decline, prohibit, and/or deny any exhibit or sponsorship that in its sole judgment is contrary to the character, objec-tives, and best interests of the conference or suitable for its attendee audience.1. EXHIBITOR’S INFORMATION KIT: A complete Exhibitor’s Information Kit containing all
the necessary order forms for drayage, electrical service, furniture rental, carpeting, cleaning, etc, will be sent via email to each exhibitor after confirmation of space as-signments. The official decorating company of the Event will also provide instructions within the Kit so forms may be processed online.
2. GENERAL EXHIBIT INFORMATION: All exhibits must be set up by the time and date in the conference Exhibitor Information Kit. The exhibits officially close at the time and date in the Exhibitor Information Kit. No exhibitors may dismantle exhibits until the official closing time. Practical Updates reserves the right to assign booth space.
3. EXHIBITOR SERVICES: The official decorating and drayage company of the Event will provide and distribute an Exhibitor Information Kit containing literature and rates for all services and equipment. All furnishings and special requirements should be ordered through that decorating company.
4. DISPLAY RULES AND REGULATIONS: Practical Updates follows the IAEE Guidelines for Display Rules and Regulations: http://wounds.s3.amazonaws.com/IAEEGuidelines.pdf
5. EXHIBIT COORDINATOR: The Exhibitor Information Kit will provide an exhibitor con-tact. For identified events, the official decorating company will direct and manage all of the following services and will have a service desk in operation at the time of instal-lation and dismantling: Exhibitor’s Information Kit distribution, furnishings, labor, rent, or exhibit displays, signage, material handling services and transportation services.
6. PHOTOGRAPHY IN THE EXHIBIT HALL: The use of cameras (including but not limited to cellular phones, film, digital, video taking or image or sound capturing) or audio tap-ing equipment is prohibited anywhere during the conference without prior permission from Practical Updates.
7. SUBLETTING OF SPACE: The exhibitor agrees that the display will be confined to the area of space reserved and that subletting or showing products other than those manufactured or represented by the exhibitor is strictly prohibited.
8. ARRANGEMENT OF EXHIBITS: The exhibitor agrees to manage his/her exhibits so as not to obstruct or interfere in any way with the general view, the view of the exhibits of other exhibitors, or the free passage of spectators. The decision of Practical Updates as to what constitutes such obstruction or interferences will be final.
9. CARE OF SPACE: The exhibitor agrees not to deface, injure, or mar the exhibition hall of the venue, any of the furniture or fixtures contained therein, and/or any of the property of whatever nature placed therein. The exhibitor will be liable to Practical Up-dates and/or the venue for any damage resulting to such exhibition hall, furniture and fixtures contained therein, and/or such property placed therein by Practical Updates, which will occur by reason of the commission or omissions of any exhibitor and/or its agents, servants, or employees. The exhibitor will defend and hold harmless Practical Updates from all claims and suits against Practical Updates arising from the aforesaid commissions or omissions of the exhibitor, their agents, servants, or employees. All material used by exhibitors must conform to the requirements of the Fire Department of the city in which the venue is located.
10. INSURANCE: Practical Updates assumes no responsibility for the safety of the per-sonnel and property of exhibitors or the personal property of their officers, agents, servants, or employees. Any exhibitor wishing to insure his/her personnel or goods against injury, theft, damage by fire, accident, or other cause must do so at his/her own expense.
11. SECURITY: Practical Updates and the venue are not responsible for loss of or damage to exhibitor property. Exhibitors will be required to display proper credentials to gain access to the exhibit floor.
12. LIABILITY: Practical Updates will not be liable for any damages in the event that performance of this contract is rendered impossible for any of the following causes: destruction of the exhibit hall or any substantial portion thereof by fire, earthquake, the elements, a public enemy, strikes or other public disorder, impossibility of perfor-mance created by lay or any public authority, and/or for any cause beyond its control or the control of the venue.
13. CHILDREN: Under no circumstances will children under the age of 18 be allowed in the exhibit hall during installation or dismantle. For reasons of insurance children are not permitted on the show floor. Because of limited seating capacity and the highly technical nature of the programs, children under the age of 18 are not invited to attend presentations.
14. SHIPPING INSTRUCTIONS: Please ship early and prepay all transportation charges. Collect shipments will not be accepted and all shipments should be labeled with re-turn address. Additional shipping instructions and labels will be provided in the Exhib-itor’s Information Kit. All shipments should be packed securely and fully prepaid. Bills of lading should be forwarded to the drayage agent when shipment is made. Each exhibitor agrees to ship his/her materials at the company’s own risk and expense.
15. CONDUCT OF EXHIBITS: Canvassing or distributing of promotional materials outside the exhibitor’s own booth will not be permitted. Practical Updates reserves the right to monitor and reduce any exhibitor sound system so that it does not interfere with the show and/or other exhibitors. Exhibitors may not serve or dispense food or beverages of any type from their booths or in the exhibit area without the consent of Practical Updates. No part of the display including products is permitted outside the exhibit space. Products and furnishings should be arranged with the safety of the exhibitors and attendees in mind. Each exhibitor must make provisions for the safeguarding of his goods, materials, equipment, and display at all times. The exhibitor will indemnify and hold Practical Updates and the venue harmless against all such claims. All of the exhibitor’s property should be deemed to remain under the exhibitor’s custody and control in storage, in transit to or from, or within the confines of Practical Updates or its service contractor.
16. UTILITIES AND SERVICES: Rates and data for electrical power, telephone connec-tions, and internet will be provided in the Exhibitor’s Information Kit.
17. BOOTH RELOCATION: Practical Updates reserves the right to rearrange the floor plan at any time. Practical Updates reserves the right to relocate exhibitors should it be-come necessary for causes beyond the control of Practical Updates, or advisable in the best judgment of Practical Updates. After assignment of space, exhibitor agrees to accept relocation to other comparable space if Practical Updates deems such a relocation to be necessary or appropriate.
18. CANCELLATION POLICY: Any cancellation of or reduction in space must be commu-nicated to Practical Updates in writing. Cancellation of or reduction in space in no way relieves Company of its financial obligations as outlined herein. A full one hundred percent (100%) of the total Contract amount will be due for any cancellations received less than 6 months before the date of the Event as outlined herein. Management may, at its sole discretion, reassign any cancelled space.
19. PAYMENT: If Practical Updates has not received payment in full before the date of the Event, Company may be refused the opportunity to participate until its financial obligation is satisfied. a. For any signed Contract received more than six (6) months before the date of the Event outlined herein, Company will remit payment to Practical Updates according to the following schedule:
i. A non-refundable fifty percent (50%) of the total Contract amount is due upon signing this Contract. Payment not made via credit card upon signing this Contract will be in-voiced. Payment must be received by Practical Updates according to the payment terms stated on the Invoice. Until payment is received, Practical Updates may, at its sole dis-cretion, re-assign any exhibit space or sponsorship outlined herein ii. The remaining fifty percent (50%) of the total Contract amount is due no less than six (6) months before the date of the Event as outlined herein. Payment not made in full via credit card upon signing this Contract will be invoiced. Payment must be received by Practical Updates according to the payment terms stated on the Invoice. Until payment is received, Practical Updates may, at its sole discretion, re-assign any exhibit space or sponsorship outlined herein
b. For any signed Contract received within six (6) months before the date of the Event outlined herein, Company will remit payment to Practical Updates according to the following schedule:
i. A non-refundable one hundred percent (100%) of the total Contract amount is due upon signing this Contract. Payment not made via credit card upon signing this Con-tract will be invoiced. Payment must be received by Practical Updates according to the payment terms stated on the Invoice. Until payment is received, Practical Updates may, at its sole discretion, re-assign any exhibit space or sponsorship out-lined herein
c. Payment can be made by credit card or by check.
i. Make check payable to HMP and mail with a copy of your signed contract to: HMP, Dept. 1110039 PO Box 150422 Hartford, CT 06115-0422 ii. Credit Card: A 3% Administrative Fee will be applied to all Credit Card Payments
20. RIGGING: Additional rigging fees may apply for hanging signs in booths. Rates will be provided in the Exhibitor’s Information Kit.
21. INTELLECTUAL PROPERTY: Exhibitor grants Practical Updates a limited, non-exclu-sive, non-transferable license to use exhibitor’s name and marks in connection with the Event. Exhibitor may not use Practical Updates name, trademarks, logos, or re-search in its booth or in any information it provides to its clients, except to inform clients that it will be participating as an exhibitor or sponsor of the event. The use of Practical Updates logo/name or the event logo/name by exhibitor before, during, or after the event is strictly forbidden without the prior written consent of Practical Updates.
22. DECORATION: Practical Updates shall have full discretion in the placing, arrange-ment, and appearance of all items displayed by exhibitor and may require the replac-ing, rearrangement, or redecorating of any item or of any booth, and no liability shall attach to management for costs that may devolve upon exhibitor thereby.
23. OUTSIDE ACTIVITIES: Exhibitor shall not conduct any event that will take qualified show attendees from the Event. Exhibitor shall not conduct or sponsor at any time during the Event any off-site hospitality events.
24. LOTTERIES & CONTESTS: The operation of games of chance, lottery devices, or the actual or simulated pursuit of any recreational pastime is permitted only to the extent permitted by applicable law and upon Practical Updates written approval.
25. ADMISSION: Practical Updates shall have sole control over admission policies at all times. Booth personnel are restricted to exhibitor’s employees and authorized repre-sentatives. All exhibitor personnel must wear an Exhibitor badge at all times. Practical Updates Practical Updates reserves the right to limit the number of booth personnel at any time. Exhibitor’s booth must be staffed during exhibit hall hours.
