BRANDING FOR EVENTSFull Branding Mock-Up

ISMA JORDAN OUTDOOR CAMP

w w w . c a l i p h a t e g r a p h i c s . c o m

Sampel penjenamaan ini dirangka berdasarkan program Odyssey (Perkhemahan Luar - ODC) anjuran ISMA Jordan dan hanya untuk tujuan ilustrasi & visualisasi idea sahaja. Penetapan akhir butiran program ini bagaimanapun adalah tertakluk

kepada jawatankuasa ISMA Jordan sendiri.

This branding mock-up is done based on Odyssey (Outdoor Camp - ODC) of ISMA Jordan and for the purpose of illustration and visualization of idea only. The �nal setting of the program however is subjected to ISMA Jordan committee board

itself.

Contents01 Introduction02 Elements

03 Promotional Poster 04 Banner 05 Buntings 06 Pamphlets 07 Committee Nametag 08 Teams & Mascots 09 Tshirt | Male & Female 10 Merchandise | Keychain 11 Documents 12 Branding Package

IntroductionGive this a think.

Sometimes, a great event or programme needs more than having a great content. A touch of colors, wordings & elements might give a certain unforgettable impression to the participants. Branding an event or programme creates a unique enhancement on physical-mental-emotion relation in a way that might assist in achieving the objective of the programme itself.

Lets put some colors in our world.

And I mean it literally & �guratively.

Main Idea | Ocean Waves

Decorations | Bubbles

Decorations | Clouds

Decorations | Birds

Elements

Dr Zainur Rashid Zainuddin

Head of Obs & Gyn Dept. Hosp Tunku Jaafar, N9

Vice Dean, Faculty of Medicine, IMU

Dr Muhammad Syamil M.Salmi

Former Chairman of ISMA Jordan (2005 - 2011)

2011 MBBS Graduate, JUST - Jordan

S p e c i a l G u e s t s

ISMA JORDAN OUTDOOR CAMP

o d y s s e y . i s m a j o r d a n . c o m

Ikhwah

Shark Sword�sh

Killer Whale

Stingray

Walrus

Akhawat

Cuttle�sh Star�sh

Lobster

Jelly�sh

Dolphin Sea Horse

Width : 6 feet (72 inches)Height : 3 feet (36 inches)Material : Tarpauline

Width2 feet (24 inches)

Height5 feet (60 inches)

MaterialTarpauline

Branding package folder

Webpage | w w w . c a l i p h a t e g r a p h i c s . c o mFacebook | w w w . c a l i p h a t e g r a p h i c s . c o m / f bEmail | c a l i p h a t e g r a p h i c s @ y a h o o . c o m

Software &Applications

/01/ Adobe Photoshop CS4/02/ Adobe Illustrator CS4/03/ Macromedia Flash 8/04/ Microsoft Word 2010* Vector illustration mostly done in Flash 8

ArtworksCopyrights

/© Copyright Caliphate Graphics 2011/

All materials, designs & artworks are done by Aiman Rosli and not to be republished in any form without authorized permission from Caliphate Graphics.

The branding document however can be redistributed for promotional purposes or non-commercial uses.

OriginalIdea

/< >/ Odyssey 2011 Branding/< >/ Burger King’s Cup

Time &Duration

/Total/ 1 week to completion/Hours/ ~ 72 hours spent

© Copyright Caliphate Graphics 2011. All rights reserved.