Optimizing Your Content and the Importance of Building Links

Creating a Community Using

Social Media

Capitalizing on Mobile Traffic

SEO and the Importance of Link Building

Duplicate Content

More Duplicate Content

Home page – HTML Source Code

Google Search Engine Result PageThe “Snippet” is Pulled from MetaData

URL Description

/ofc-varsity/game-calenders/jvs

OFC- Ontario Football Conference is Ontario's Premier Junior and Minor Football League

/ofc-varsity/game-calenders/bantams

OFC- Ontario Football Conference is Ontario's Premier Junior and Minor Football League

http://www.ofcfootball.com/

OFC- Ontario Football Conference is Ontario's Premier Junior and Minor Football League

Duplicate Meta Data

Bounce Rates

The Importance of Calls to Action in Videos

TRAFFIC SOURCES METRICS

Search Traffic Source

Google Keyword Traffic

Google Keyword Traffic

Google Keyword Traffic

Creating a Community Using Social Media

Creating a Community Using

Social Media

Referral Traffic Source

Capitalizing on Mobile TrafficCapitalizing on Mobile Traffic

Mobile Site Effectiveness

BlackBerry Storm2 BlackBerryOS 5

Chrome NX1_2.2 Google Android

Safari 4.3 IPHN Apple iOS

Mobile Devices

Recent Mobile Activity Dec 1st – Jan 20th