TRAVEL & HOTELSECTOR IN DEPTH

ONLINE PURCHASINGBEHAVIOR IN THEARAB WORLD

AIRLINEGLOBALNUMBERS

3.2 BILLIONPASSENGERSIN 2013

4.4 TRILLIONREVENUES

AIRLINENUMBERS IN THE ARABWORLD

INCREASE FROM 2% TO 11% OF THE OVERALL TRAVEL MARKET

3.2 BILLIONPASSENGERSIN 2013IN 2002

GULF BASED AIRLINES GREW SIX FOLDS IN THE LAST 10 YEARS

GROWTH OF AIRLINE COMPANIES

15%5%

GCCGLOBAL

352 MILLIONTRAVELING WITH AIRLINES IN ARAB WORLD

484 BILLION REVENUES

Overall online travel ticketing market in the Arab World in 2014:$50 Billion

ONLINE OFFLINE

ONLINE OFFLINE

Less than 50% come from online purchases

BOOKING VOLUMES LCC AIRLINES:

BOOKING VOLUMES TRADITIONAL AIRLINES:

Less than 10% come from online purchases

161,920,000 GLOBAL PASSENGERS BOOKED THROUGH AIRLINES IN THE ARAB WORLD

HOTELS GLOBAL NUMBERS

156,00014.5M

ROOMS 64.4%OCCUPANCY

REV PERROOM $117

TOTAL REV $593 BILLION

IN 2013

HOTELS NUMBERS IN THE ARAB WORLD

1,514201,000ROOMS 76.1%

OCCUPANCYREV PER

ROOM $167(HIGHEST REV AFTER CARRABIN)

TOTAL REV $593 BILLION

IN 2013

BEHAVIOR & TRANSACTIONVOLUME IN THE ONLINE THE ARAB WORLD

74 %

74.8 %55%

24%

18%

TRAVEL & HOTELARAB POPULATION BANKED VS. 50% OF WORLD AVERAGE

ACCEPTANCE RATIOAIRLINEHOTELS

BEH

AVIO

R &

TR

ANSA

CTI

ON

VOLU

ME

IN T

HE

ARAB

WO

RLD

% O

NLI

NE

AIR

LIN

EBO

OK

ING

/CO

UN

TRY

18%

60%34%

23%

12%

QATAREGYPT

UAEKUWAIT

SAUDI ARABIA

% O

NLI

NE

HO

TEL

BOO

KIN

G /C

OU

NTR

Y

6%

9% 5%

12%

9%

QATAREGYPT

UAEKUWAIT

SAUDI ARABIA

INTE

RN

ET U

SER

SC

OU

NTR

Y 1.2 MILLION

5.6 MILLION 2 MILLION

12 MILLION

38 MILLION

QATAREGYPT

UAEKUWAIT

SAUDI ARABIA

45%

89%97%

46%

9%

QATAREGYPT

UAEKUWAIT

SAUDI ARABIA

CAR

DS

PER

CAP

ITA/

CO

UN

TRY

BASE

D O

N T

HE

TOP

50 IS

SUER

S

33%

46%35%

25%

8%

QATAREGYPT

UAEKUWAIT

SAUDI ARABIA

% O

F O

NLI

NE

SHO

PPER

S

MOBILE TRENDS

OF AIRLINES SAY THE FUTUREOF PAYMENTS IS MOBILE71%

OF THE ME POPULATIONUSE SMARTPHONES

OF SMARTPHONE USERS HAVE MADEA PURCHASE USING MOBILE PHONES

47% 71%

OF AIRLINES HAVEMOBILE CHECK-IN

HAVE MOBILEFLIGHT BOOKINGS

67% 49%

LET PASSENGERS RESERVESEATS WITH MOBILE

28%

OFF

ER M

OB

ILE

PUR

CH

ASE

SO

N IN

-FLI

GH

T D

UTY

FR

EE

HAV

E M

OB

ILE

FLIG

HT

BO

OK

ING

S

LET

PASS

ENG

ERS

RES

ERVE

SEAT

S W

ITH

MO

BIL

E

5% 2%

17%

In the next two years, number of airlines offering on-board mobile payments will increase from 5% to 36%

Airlines are moving away from kiosks to mobile. 29% investing in mobile payments, 17% investing in kiosks.

70% of airlines cite the cost of maintaining kiosks as major challenges.

29% of airlines plan to enable sales via social media in the next 12 months.