+

First Meet Up Session

“Getting Invloved with Online Marketing in

Galway”

Tuesday 24th April 2012

+ Introduction

Online Marketing in Galway formed in August 2011 with the view

of finding like minded people to share information amongst

each other and spread this information to smaller businesses or

those who need it with little or no marketing resources.

Who we are (Emma, Maricka, Inga, Eimear) so far.

Introduction from everyone here today (Name, Company, What

you would like to get from OMiG and how you might

contribute/help OMiG).

+ Tonight’s Objectives

+ OMiG is a Network

OMiG needs companies and individuals to contribute their

knowledge and experiences.

Two heads are better than one – developing the network on the

feedback from members and contributor members will make

the network better.

OMiG, will create a central place for small businesses including

start ups in the West of Ireland to act as the umbrella network for

Online Marketing and Networking activity within the West of

Ireland.

+ Getting Involved Questionnaire

+ Potential Future Seminars/Blog

Post/ Thought Leadership Themes

Company ‘ABC’

– New Start Up that wants to develop an

Online Marketing Strategy

Getting your Business Online

(The Basics)

Search Engine Optimisation

Social Media Strategy

Online PR & Email marketing

Google Adwords

(Search Engine Marketing)

Integration of Offline and

Online Marketing

Setting up an Online Store (e-

Commerce)

Video Marketing (Online Video,

Production, Viral Videos etc)

Website Optimisation

+ Splitting out the Seminars/Guest

Blogging(Thought Leadership) After todays meeting, we will send around a form based on the

topics agreed.

People register their interest in the Seminars and Blogging

Thought Leadership (areas) they would like to get involved with.

We will work through a structured timeline – going from starting

a website to optimising a website (the logical steps for a start up

when approaching an online strategy).

Get in touch with everyone and share the timeline, get

suggestions and set dates for Seminars in the future.