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Open Air Innovation

Date post: 28-Oct-2014
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Presentation by @noelito and @mindfulmaps
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open air innovation we do what we see Noel Hatch & Emily Wilkinson
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Page 1: Open Air Innovation

open air innovationwe do what we see

Noel Hatch & Emily Wilkinson

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creative destruction / disruptive innovation?

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we feel what we see

we feel what we do

we see what we feel

we do what we see

we do what we feel

let’s come to our senses

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we feel what we see

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we feel what we do

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we see what we feel

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we do what we see

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we do what we feel

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cometoyoursensesproject.wordpress.com

Twitter: @cometosenses

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Come to Your Senses is an ongoing, interdisciplinary creative project which aims to:

• Collaboratively visualise emotional, experiential and sensory data in context.

• Highlight the importance of awareness - emotions, feelings and physical presence.

• Provide a form of advocacy and voice for a community- help people tell their stories and put them on the map.

• Illustrate how people feel about their everyday environments as well as places visited for the first time.

• Facilitate authentic and artful communication.

• Collect information which is not gathered by traditional research methods and examine representation of this information in an accessible way.

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How did people feel about Brixton Village?

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What kind of sensory experience did they have?

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What about the combinations?

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What other themes emerged?

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• Authentic advocacy: Give people the opportunity to be heard and tell their story

• Uncover the unseen: reveal underlying issues and topics

• Value feeling as well as need: Collect emotional, sensory and experiential data and take it as seriously as facts and figures

• Stimulate new ideas and behaviours: Encourage deeper interaction with spaces

• Design empathetic spaces: Think about what conditions would encourage people to share and interact in the spaces they use everyday

Tips for open air innovation

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