Roadmapping YourBusiness SuccessTomorrow, Today.
OPERATION & TECHNOLOGY ROADMAPPING (OTR)
UPTO
GRANTSfrom SPRINGfor qualifying
costs
70%
Launch NewProduct, Service
or BusinessModel
Construct
and Validate
Your Roadmap
Embark onResearch andPrototyping
Expand intoInternational
Markets
Long-Term
Growth and
Profitability
Your Roadmapto Business Success
OTR
Build Your CustomisedRoadmap in 5 Steps(5 half-day sessions)
THE OTR PROCESS
BENEFITSABOUT
Operation & Technology Roadmapping (OTR) helps SMEs establish a long-term growth strategy driven by technology. The process enables you to visualise how your business can grow by exploiting the right drivers, products and services, and technologies.
Experienced OTR facilitators will guide you and your key staff through each step of the roadmapping process. Your company will take home a customised roadmap and a clear course of action to:
Contact us now to find out how you can take the first step towards greater success!Email: [email protected] Website: www.a-star.edu.sg/OTR
Build bigpictureperspective
ENHANCE YOUR ROADMAPWITH VALUE-ADDEDSERVICES+
Market ResearchAssess target market and potential customers
Patent SearchUnderstand technology landscape and trends
Feasibility StudyEvaluate technical feasibility of developing products and services
Lead the teamthrough aunified strategy
Connect withtechnologyspecialists
• Strategic assessment• Roadmap objectives
• Game-changing products, services and business models
• Milestones and timeline
• Technology drivers• Internal business drivers• Market drivers• Customer needs
• Suitable technologies and solutions• R&D programme• Resource requirements
DefineObjectives
Actualise theRoadmap
IdentifyTechnologyEnablers
DevelopNew Ideas
UnderstandKey Drivers
A*STAR SME OFFICE1 FUSIONOPOLIS WAY, #18-10 CONNEXIS NORTH TOWER, SINGAPORE 138632 TEL: (65) 6826 6108 FAX: (65) 6779 8061WWW.A-STAR.EDU.SG/SME. FOR SME-RELATED ENQUIRIES, EMAIL US: [email protected]
