Date post: | 13-Apr-2017 |
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Healthcare |
Upload: | healthegy |
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PowerPoint Presentation
John KilcoynePresident and CEO
RVO 417 Rev 11 of 14CAUTION: Investigational Device. Limited by Federal (United States) Law to Investigational Use.
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Raindrop Near Vision Inlay2 mm Diameter, 30 m Thick
Hydrogel: 80% Water
Clear Enables Max. Light Transmission
Same Refractive Index As Cornea
Placed In One Eye OnlyUnder Femtosecond Laser Flap
Removable
RVO 417 Rev 12 of 14
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Mechanism of Action
RVO 417 Rev 13 of 14Change Anterior Curvature of Cornea
Improves Near and Intermediate Vision
Regulatory TimelineModule 1 Closed
TargetPanel Q2 16
APPROVALDecision Q4 16
Module 1Closed
TargetPanelQ3 16
Module 4Submitted
Module 2Closed
Module 3Submitted
RVO 417 Rev 14 of 14
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One Year Clinical Results Ophthalmology
Demonstrated ResultsUncorrected Near Vision93% 20/25Gain 5.1 linesUncorrected Intermediate Vision97% 20/32Gain 2.5 linesUncorrected Distance Vision95% 20/40 Loss of 1.2 lines100% 20/25 Binocular
92% Patient SatisfactionRVO 417 Rev 15 of 14
U.S. Target Patient PopulationRVO 417 Rev 16 of 14
Market ResearchCollaboration - Johnson & JohnsonQualitative Research: 12 Focus GroupsQuantitative Research: 863 Online Survey Participants
If We Build It, Will They Come?
RVO 417 Rev 17 of 14
12 Focus Groups863 Online Survey Participants
Market ResearchWho Was Surveyed?Emmetropic, Phakic, Presbyopes Willing To Pay For Medical ProceduresNo Previous Ocular SurgeriesGreater Than $75k HHI
How Was It Conducted?Each Participant Was Shown A Description of The Raindrop Near Vision Inlay Benefits And Potential Risks Were Reviewed RVO 417 Rev 18 of 14
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What Respondents SaidIts Functional Quality of LifePresbyopia is NOT a DiseaseDo Not Call Them Old or Middle AgedInlay is Friendlier Than ImplantRaindrops Design and Messaging ResonatesRVO 417 Rev 19 of 14
What Respondents Said - About Raindrop Based On A 5-point Scale. Top Two Choices Are Shown Above.RVO 417 Rev 110 of 1456%73%64%55%
Top Box2nd BoxMOTIVATED!!!
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Respondents Emotional Response85% of Respondents Positive Emotional Reactions to Raindrop
RVO 417 Rev 111 of 14
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Contrary To Popular BeliefBased on 5-point Scale. Top 2 Box Concept Positives Total 55071% Would Seek An Ophthalmologist
RVO 417 Rev 112 of 14
Market Research SummarySubstantial Patient Population
Market Potential is Driven by Delivering an Unmet Need That is Highly Unique and Believable
Raindrop Offers a Highly Aspirational Message that Target Patients React with Hope, Surprise, and Joy
Raindrop will Drive Patients to the Ophthalmologist
RVO 417 Rev 113 of 14
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If We Build It, They Will Come [email protected]
RVO 417 Rev 114 of 14
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