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Oppty for targeting

Date post: 22-Nov-2014
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How to get 25 millions of content addicted users for your marketing objectives? Oppty opens this source for all those who are connected wth content: production, distribution and licensing.
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We know all content ‘likes’ of torrent users
Transcript
Page 1: Oppty for targeting

We know all content ‘likes’ of torrent users

Page 2: Oppty for targeting

Oppty tracks all content preferences of the greatest p2p network – bittorrent users.Our data helps content owners and distributors to sell more of digital content. We assist to acquire new audience up to it’s content behavior and create targeted offers for existing ones.

opportunities

technology

Why to use?

induction

How to use?

about

usecase

Page 3: Oppty for targeting

Our global oppties:

22 000 000Of indexed

torrent publications

9 000 Of new indexed

torrent publications

100 000 000 Unique daily users

traced

400 000 000 Unique daily downloads

traced

opportunities

technology

Why to use?

induction

How to use?

about

usecase

Page 4: Oppty for targeting

30-day dynamics

Our oppties in russia:

23 000 000 Unique daily users

traced

100 000 000 Unique daily downloads

traced

opportunities

technology

Why to use?

induction

How to use?

about

usecase

Page 5: Oppty for targeting

Oppty collects the information from the direct connections to each bittorrent user worldwide

IP-address port timestamp Info-hashUnique content ID

Thus we get daily log of about 10 billions of entries, that contains the following:

And a number of additional service parameters.

opportunities

technology

Why to use?

induction

How to use?

about

usecase

Page 6: Oppty for targeting

Auduence acquisitionTarget your message directly on the very title consumer or it’s competitives.

Raise the convertEnrich the onboard recommendation engine of your content marketplace for personal offerings for existing users.

Why to use Oppty’s data?

opportunities

technology

Why to use?

induction

How to use?

about

usecase

Page 7: Oppty for targeting

ABBYY is planning to launch a new product.For it’s promotion company uses a variety of channels, including targeted online advertising. ABBYY wants to reach all those potential users who are already interested in the product and familiar with the brand and its features.

OPPTY, gives the company an opportunity to get targeted on this audience. The fact that these people have downloaded and used ABBYY, proves that they have needs that ABBYY closes with this product.

ABBYY /ˈʌbɪ/ is an international software company that provides optical character recognition, document capture and language software for both PC and mobile devices.

opportunities

technology

Why to use?

induction

How to use?

about

usecase

Page 8: Oppty for targeting

check the trends and the audience of the title you wish on our site for the marketing decisions

try

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How does it work?

opportunities

technology

Why to use?

induction

How to use?

about

usecase

Page 9: Oppty for targeting

After the matching is done the targeting of content-based offers becomes real on each user.

OPPTY syncronizes it’s database with the database of your partner ad network in real time.

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How does it work?

opportunities

technology

Why to use?

induction

How to use?

about

usecase

Page 10: Oppty for targeting

If you’re willing to make unique offerings on your actual usersOn the main page of your marketplace, Oppty will match it’s data with yours.

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How does it work?

opportunities

technology

Why to use?

induction

How to use?

about

usecase

Page 11: Oppty for targeting

Supply us with the contacts of your ad network or ad agency so that we could implement our data for your marketing objectives.

We are ready to target your offer on those who had definitely shown ther interest to your product, title or brand.

opportunities

technology

Why to use?

induction

How to use?

about

usecase


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