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Five Essential Capabilities for Cloud Management Name Title
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Page 1: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

Five Essential Capabilities for Cloud Management

Name

Title

Page 2: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

© 2010 Oracle Corporation

Page 3: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

The following is intended to outline our general

product direction. It is intended for information

purposes only, and may not be incorporated into any

contract. It is not a commitment to deliver any

material, code, or functionality, and should not be

relied upon in making purchasing decisions.

The development, release, and timing of any

features or functionality described for Oracle’s

products remain at - sole discretion of Oracle.

© 2010 Oracle Corporation

Page 4: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

Agenda

• Introduction on cloud adoption

• Oracle’s cloud solution

• Five essential capabilities . . .

• Demo

• What customers say

© 2010 Oracle – Proprietary and Confidential

Page 5: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

Why Cloud Computing?

“Self service”

“Elastic provisioning”

“Scale up or down”

“Efficiency”

“Faster time to market”

“Creation of new value

drivers”

“Cost savings”

“Multi-tenancy”

“Pay-per-use”

“Repeatable processes”

“Asset governance”

Cloud Computing

© 2010 Oracle Corporation

Page 6: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

Public and Private Clouds

• Used by multiple tenants on a shared basis

• Hosted and managed by cloud service provider

• Exclusively used by a single organization

• Controlled and managed byin-house IT

Lower upfront costs

Outsourced management

OpEx

Lower total costs

Greater control over security, compliance, QoS

CapEx & OpEx

Trade-offs

Public Clouds

IaaS

PaaS

SaaSINTRANET

Private Cloud

IaaS

PaaS

SaaS INTERNET

IaaS

PaaS

IaaS

PaaS

AppsSaaS

Enterprises may adopt a mix of public and private clouds

© 2010 Oracle Corporation

Page 7: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

Private Clouds Are Gaining Momentum2010 Survey* of Independent Oracle User Group Members

0

20

40

60

80

100

Cost Savings Better Workload

Mgmt

Agility Greater Info Sharing

Benefits of Private Cloud Computing

43%

25%

25%

7%

Concerns Over Public Cloud

Security

Cost

Qos

Other

* Findings from IOUG ResearchWire member study on Cloud Computing, conducted in August-September 2010.

%

%

Private vs Public Cloud Adoption

0

5

10

15

20

25

30

Organizations adopting cloud

Private

Public

© 2010 Oracle Corporation

Page 8: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

Private Cloud ChallengesTop Challenges Reported: 2010 Survey* of IOUG Members

%

0 5 10 15 20 25 30

Loss of Visibilty /control

Adequately provisioning storage capacity

Building awareness of available services

Gaining cross-organization support or participation

Implementing process, policy and role changes (transformation)

Adequately provisioning server capacity

Creating the business case and funding model

* Findings from IOUG ResearchWire member study on Cloud Computing, conducted in August-September 2010.

© 2010 Oracle Corporation

Page 9: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

Oracle Cloud

Solution

Page 10: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

Oracle Cloud Solution

Application

Quality Mgmt

Configuration

Management

Application

Performance Mgmt

Lifecycle

Management

Physical & Virtual

Systems Mgmt

Ops Center

Infrastructure as a Service

Database Grid: Oracle Database, RAC, ASM, Partitioning,

IMDB Cache, Active Data Guard, Database Security

Application Grid: WebLogic Server, Coherence, Tuxedo, JRockit

Platform as a Service

Integration:

SOA Suite

Security:

Identity Mgmt

Process Mgmt:

BPM Suite

User Interaction:

WebCenter

Oracle AppsCustom Apps ISV Apps

Applications

Oracle VM for x86

Operating Systems: Oracle Enterprise LinuxOracle LinuxOracle Solaris

Oracle VM for SPARC (LDom)Solaris Containers

Servers

Storage

Oracle Enterprise

Manager

Cloud Management

© 2010 Oracle Corporation

Page 11: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

Oracle Enterprise Manager

Application Performance

Management

Lifecycle

Management

Configuration

Management

Application

Quality Management

Diagnostics, Tuning

Real User Monitoring

SOA, Java, JVM

Collection,

Tracking, History

Compliance Dashboards

Application Configuration Mgmt

Provisioning

Dynamic Resource

Management

Patching

Data Masking

Functional/Load Testing

Real Application Testing

© 2010 Oracle Corporation

Page 12: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

12

Integrated Application-to-Disk ManagementComplete Solution For Hardware and Software Management

GridControl

Enterprise Manager

OpsCenter

Applications

Custom Web Applications

Fusion AppsE-Business

Suite Siebel

Database Grid

Application Grid: WebLogic Suite

Shared Services

Process:

BPM SuiteIntegration:

SOA Suite

Security:

Identity Mgmt

User Interaction:

WebCenter

Virtualization

Operating Systems

Middleware Platforms

Hardware Infrastructure

Exalogic

Exadata

© 2010 Oracle Corporation

Page 13: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

Cloud Management Roadmap

Oracle Enterprise Manager

Application

Quality Mgmt

Configuration

Management

Application

Performance Mgmt

Lifecycle

Management

Physical & Virtual

Systems Mgmt

Ops Center

Capacity Planning

Resource Scheduling

Self-Service

Chargeback

Cloud

Management

Cloud

Management

Roadmap

Infrastructure as a Service

Database Grid: Oracle Database, RAC, ASM, Partitioning,

IMDB Cache, Active Data Guard, Database Security

Application Grid: WebLogic Server, Coherence, Tuxedo, JRockit

Platform as a Service

Integration:

SOA Suite

Security:

Identity Mgmt

Process Mgmt:

BPM Suite

User Interaction:

WebCenter

Oracle AppsCustom Apps ISV Apps

Applications

Oracle VM for x86

Operating Systems: Oracle Enterprise LinuxOracle LinuxOracle Solaris

Oracle VM for SPARC (LDom)Solaris Containers

Servers

Storage

© 2010 Oracle Corporation

Page 14: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

Five Essential RequirementsPrivate Cloud Lifecycle

Shared Components

• Set up PaaS

• Set up shared

components

• Set up self-

service portal

IT

Developer /

IT Admin

1. Set Up Cloud

2. Build, Package and Test

Applications

3. Self-service

Deployment 4. Manage/Monitor

App

• Assemble app

using shared

components

• Deploy through

self-service

• Monitor via self-service

• Adjust capacity based on

policies

• Manage

(patch,

backup)

IT/App Owner

Sun Servers & Storage

Oracle VM, Linux, Solaris

5. Charge

IT/App Owner

• Meter and

Chargeback

Oracle Enterprise Manager Self-Service Interface

Oracle Database

Oracle Fusion Middleware

Oracle Enterprise Manager

© 2010 Oracle Corporation

Developer

Page 15: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

Software Image Library

1. Setup CloudOracle Enterprise Manager

• Hardware provisioning• Bare Metal (PXE, ISO,

Kickstart, OVM Templates)

• Linux, Solaris, Oracle VM

• Firmware

• Sun storage

• Sun network fabric

• Software provisioning• Gold images

• Reference cloning

• DB, WebLogic, SOA

• Applications

OS1 Image OS2 Image OS3 Image

DB1 Image DB2 Image DB3 Image

AS1 Image AS2 Image AS3 Image

Co

nfi

gu

rati

on

S

ett

ing

s

Application Components

Oracle VM +Patches

Co

nfi

gu

rati

on

S

ett

ing

s

Application Components

OSPhysical Server

© 2010 Oracle Corporation

Page 16: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

2a. Build, Package and Test ApplicationsOracle Virtual Assembly Builder

Oracle Application Grid

Oracle SOA Suite

Oracle BPM Suite

Oracle WebCenter

Oracle Identity

Mgt

Oracle Database Grid

Assembly Builder

Deployment

Introspection&

Assembly

Oracle VMTemplateBuilder

OVF Packaging

Oracle VM Server

Application A Application B

Virtualized

Software

Appliances

Ora

cle

En

terp

rise

Ma

na

ge

r

Assembly A Assembly B

Package multi-tier applications for rapid, error-free deployment

© 2010 Oracle Corporation

Page 17: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

Automatic Provisioning of Test Hardware, Software and Data

Integrated Performance Diagnostic

Faster Testing

Define and Run Test Suites

Self Service Lab Management

Test Metering and Chargeback

Reduced Manual Effort

Quick Defect Discovery and Resolution

2b. Build, Package and Test ApplicationsComprehensive Application Quality Management Solutions

© 2010 Oracle Corporation

Page 18: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

3a. Self-service Deployment

• Self-service provisioning:- Oracle VM Templates

- Complete Assemblies

• Users can select:- Server size

- Storage volumes

- Dynamic/static IP

- Network profile

• Policies for quota, retirement, chargeback

• Cloud APIs – submitted to DMTF

© 2010 Oracle Corporation

Page 19: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

3b. Policy Management Automatic response to resource bottlenecks

• Simplifies Cloud Management

through Exceptions and Actions

• Exception thresholds can be

based on Application KPIs

• Support for different policy types

- Workload Management (DRS,

DPM policies)

- High Availability Policies

- Cloud placement policies

- Retirement Policies and Quota

- Configuration Policies

Storage Grid

Server Grid

Application Grid

Custom

Application

ERP

Application

Sales

Application

Policy Exceptions

Actions

© 2010 Oracle Corporation

Page 20: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

4a. Manage/MonitorOracle Enterprise Manager

Centralized Monitoring

Configuration Management

Application Performance andSLA Management

Patching

Business Service

Management

Business Transaction

Management

User Experience

Management

JVM

Diagnostics

DB

Diagnostics

© 2010 Oracle Corporation

Page 21: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

4b. Centralized Monitoring

• Centralized, exception

driven monitoring using

Metrics and Thresholds

• Define your own metrics

• Monitoring templates

• Exception Notification

• Email, page, SMS

• Integration with third party

event console

• Open View, Unicenter,

Remedy and more

© 2010 Oracle Corporation

Page 22: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

4c. Centralized Configuration Management Doing more with less

Knowing What

You Have

Asset Discovery

Automated Inventory

HW/SW Configurations

•Operating Systems

•Hardware

•Database

•Packaged Apps

Configuration Search

Relationships

Real-time Monitoring

Real-time Detection

•Who, What and When

Compliance Framework

•SOX. PCI, CoBIT …

Change Reconciliation

•Authorized vs Unauthorized

Standardizing

Configurations

Configuration

Compliance

Drift Analysis

Config Comparison

•Across - stack

•Across lifecycles

•Baseline & Gold Std

•1-to-1, 1-to-Many

Drift Reconciliation

Proactive Checks

Policy Management

Out-of-the-Box Policies

User-Defined Policies

User-Defined Groups

Compliance Dashboard

Detecting

Configuration Changes

© 2010 Oracle Corporation

Page 23: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

4d. Keep Track of Cloud Assets•Tracking of hardware,

software, relationships

• Extensible Collection

blueprints for database,

operating systems,

middleware, business

apps

• Dependency mapping

between Physical and

Virtual infrastructure

• Prevention of cloud

sprawl through discovery

and reporting

© 2010 Oracle Corporation

Page 24: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

4e.Standardizing Configurations in - Cloud

• Compare against gold

configuration or baselines

• Import and Export

baselines

• Scheduled comparison

• Diff reconciliation

© 2010 Oracle Corporation

Page 25: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

4f. Configuration Compliance Control the entropy of the Cloud

• 300+ out-of-box policies

• Security, Configuration and

Storage policies

• Can be User-Defined

• Policy groups to map to

CIS, SOX etc.

• Enterprise wide compliance

score tracking

• Real time change tracking,

auditing and reconciliation

© 2010 Oracle Corporation

Page 26: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

4g. Detecting Configuration Changes“When things stop working, the first thing we do is try to figure out what has

changed”

• Real time change discovery

and tracking

• Who changed What and When

• Change reconciliation

• Through integration with help

desk systems

• Segregation of “Authorized”

versus “Unauthorized” changes

• Out-of-box Configuration

Auditing reports for SOX,

COBIT, PCI

© 2010 Oracle Corporation

Page 27: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

4h. Software PatchingMass deploy patches across the Cloud in minutes

• Linux, Solaris and Windows

• Patch Advisories

• My Oracle Support, Unbreakable

Linux Network and Sun Connection

• Online and Offline modes

• Mass patching

• Zero downtime patching in HA

environments

• Pre-flight pre-requisite check

before deployment

© 2010 Oracle Corporation

Page 28: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

4i. Application Performance ManagementManaging Quality of Service for the Cloud

■ End-to-End visibility

■ Business Context

■ Exception Management

■ Resource View

■ Cross-tier tracing

■ Automated SQL

Tuning

Business Service

Management

Oracle Enterprise Manager

Business Transaction

Management

User Experience

Management

JVM

Diagnostics

DB

Diagnostics

■ JVM Memory leak analysis

■ Self-Managing DB (ADDM,

AWR, ASH)

■ Real and Synthetic User Monitoring

■ Oracle Application Accelerators

■ Business-IT correlation

■ Service Topology, Dependency analysis

■ Service Implementation drill-downs

■ Service Dependency analysis

© 2010 Oracle Corporation

Page 29: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

Physical & VirtualSystems Management

Cloud Management

Oracle Enterprise Manager

Configuration Mgmt

Lifecycle Management

Application PerformanceManagement

Application QualityManagement

Ops Center

Cloud Monetization

Pricing/Charging Flexibility

Customer Management

Complete Billing Operations

Value Chain Management

Business Intelligence

Oracle Billing and Revenue Management

Metered Usage

Usage data collection

Provisioning

Bill/Invoice generation and delivery

5. Metering and ChargebackOracle Enterprise Manager + Oracle Billing and Revenue Management

CloudServices

Middleware

Database

OS

Virtualization

Applications

Balance Control

Complete Cloud Management and Monetization Capabilities

© 2010 Oracle Corporation

Page 30: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

DEMO

Managing The Cloud with Oracle Enterprise Manager

Page 31: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

Oracle Cloud Platform Key Differentiators

• Elasticity across - stack (clustering and server virtualization)

• Integrated hardware and software (Exadata, Exalogic)

Comprehensive PaaS Solution

• Oracle packaged, 3rd party, custom applications

• Application-to-disk and Business Service Level Management

Application-Aware Cloud

• Oracle Virtual Assembly Builder

• Oracle WebLogic Server – Virtualization Option

Deployment Efficiency

• x86 and SPARC

• Physical and virtual

Broad Platform Support

• Setup, use, monitor/manage, chargeback

Complete Cloud Lifecycle Management

© 2010 Oracle Corporation

Page 32: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

Oracle IT: Oracle Dev/TestSelf-Service Private Cloud

Self-Service

Application

Job Mgmt Virtualization

PriorityMatch

Making

Resource

Mgmt

Enterprise

Manager

Grid ControlSubmit

NotificationsDeveloper

Metadata / Label Servers

Results

Hosts

• 2600 physical servers,

6000 VMs,

3500 developers

• 80% utilization 7x24

• 4 IT admins

© 2010 Oracle Corporation

Page 33: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

COMPANY OVERVIEW

• Intuit is a leading provider of business and financial management solutions for small and mid-sized businesses; financial institutions, including banks and credit unions; consumers and accounting professionals

• Industry: Software • Segment: Accounting• Employees: over 8000• Revenue: over USD 3.1B

CHALLENGES/OPPORTUNITIES

• Consolidation of multiple IT and billing systems• Cross-product and cross-business line offers• Product/Offer Standardization• Real-time balance management• Regulatory compliance• Time to market for new offers

SOLUTIONS

• Project delivery by Oracle Consulting• Oracle BRM integrated with Siebel CRM, Oracle E-

Business Suite, and GEMS Order Management

ANTICIPATED RESULTS

• Single global process supported by a

single global instance

• Subscription and billing tightly

integrated with accounting

(compliance & operational efficiency)

• Reduction/simplification of

application infrastructure

• E2E solution that offers an integrated

Shop, Buy, Use experience

IntuitPackaged Software & SaaS

© 2010 Oracle Corporation

Page 34: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

Managing - Cloud at IntuitOracle Enterprise Manager

• End-to-End Oracle Stack Administration

• Provisioning Automation

• Automated Patch Management

• Configuration drift analysis

• Provision configuration changes• Pro-active Performance Monitoring

• End-to-End Visibility into Business Services

• Diagnose and Resolve cross tier performance issues

© 2010 Oracle Corporation

Page 35: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

Crimson Consulting ROI Study Multi-Customer Oracle Enterprise Manager Study Demonstrates Strong

ROI, Business Value

• ROI of 149% with a payback

period of 16 months

• Lower downtime by up to 90%

• Improve IT staff productivity by

up to 75%

• Reduce capital spending on

servers by up to 20%

0

1

2

3

4

5

6

Year 1 Year 2 Year 3

Server Savings

Business Productivity gains

IT Productivity gains

(Savings/$M)

Download - ROI study: Oracle.com/enterprisemanager11g

© 2010 Oracle Corporation

Page 36: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

© 2010 Oracle Corporation

Oracle Enterprise Manager 11gResource Center

Access Videos, Webcasts, White Papers, and More

Oracle.com/enterprisemanager11g

Page 37: Oracle's Business Strategy: Maximizing Your Sales Leverage...service portal IT Developer / IT Admin 1. Set Up Cloud 2. Build, Package and Test Applications 3. Self-service Deployment

© 2010 Oracle Corporation


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