+ All Categories
Home > Business > Our 45 Day Launch Plan of a New Domain in a Foreign Land

Our 45 Day Launch Plan of a New Domain in a Foreign Land

Date post: 12-Apr-2017
Category:
Upload: growthhacktalks
View: 500 times
Download: 3 times
Share this document with a friend
34
Transcript
Page 1: Our 45 Day Launch Plan of a New Domain in a Foreign Land
Page 2: Our 45 Day Launch Plan of a New Domain in a Foreign Land

The Lovin Group Mission

“HELPING PEOPLE REDISCOVER AND LOVE THE

CITY THEY ARE IN.”

Page 3: Our 45 Day Launch Plan of a New Domain in a Foreign Land
Page 4: Our 45 Day Launch Plan of a New Domain in a Foreign Land

2 MILLIONpageviews every month

2+pages on each visit

3 MINaverage page duration

Our Core Audience - Lovin Dublin

MOBILE75% of traffic

60%aged between 18-34

BRUNCHmost searched term

Page 5: Our 45 Day Launch Plan of a New Domain in a Foreign Land

75%MOBILE USERS

Page 6: Our 45 Day Launch Plan of a New Domain in a Foreign Land

Key DemographicsThe People Everyone Wants!

Page 7: Our 45 Day Launch Plan of a New Domain in a Foreign Land

W E B S T A T S S U M M A R Y

Mobile Growth

2014

2015 (YTD) 27%

39%

8%

8%

65%

53%

Mobile Tablet Desktop

The majority of our visitors use a mobile to browse our site. We have

more traffic in 2015 to date then all of 2014. We have planned to double

traffic year on year.

0

1750000

3500000

5250000

7000000

2014 2015 (YTD)Pageviews Users Sessions Pageviews Users Sessions

4M

3M

2M1M

7M6M

2014 2015 (YTD)Pageviews Users Sessions Pageviews Users Sessions

918K

161K

760K

108K

1M

161K

LOVIN DUBLIN LOVIN TRENDS

Page 8: Our 45 Day Launch Plan of a New Domain in a Foreign Land

S O C I A L R E A C H

WEEKLY REACH

1.9M+LIKES

66,000+WEEKLY ENGAGEMENT

167,000+

FOLLOWERS

64,000+WEEKLY

3,600,000

FOLLOWERS

54,000+HASHTAG USAGE

48,000+

Page 9: Our 45 Day Launch Plan of a New Domain in a Foreign Land
Page 10: Our 45 Day Launch Plan of a New Domain in a Foreign Land
Page 11: Our 45 Day Launch Plan of a New Domain in a Foreign Land

KEY DRIVERS OF TRAFFIC

faceflipboard

CURRENT FUTURE

snapchat

facebook publisher

Page 12: Our 45 Day Launch Plan of a New Domain in a Foreign Land

WE HAVE WORKED WITH THE FOLLOWING BRANDS IN 2015

Page 13: Our 45 Day Launch Plan of a New Domain in a Foreign Land
Page 14: Our 45 Day Launch Plan of a New Domain in a Foreign Land
Page 15: Our 45 Day Launch Plan of a New Domain in a Foreign Land
Page 16: Our 45 Day Launch Plan of a New Domain in a Foreign Land

Why Dubai?

Page 17: Our 45 Day Launch Plan of a New Domain in a Foreign Land
Page 18: Our 45 Day Launch Plan of a New Domain in a Foreign Land
Page 19: Our 45 Day Launch Plan of a New Domain in a Foreign Land
Page 20: Our 45 Day Launch Plan of a New Domain in a Foreign Land
Page 21: Our 45 Day Launch Plan of a New Domain in a Foreign Land
Page 22: Our 45 Day Launch Plan of a New Domain in a Foreign Land
Page 23: Our 45 Day Launch Plan of a New Domain in a Foreign Land
Page 24: Our 45 Day Launch Plan of a New Domain in a Foreign Land

ULTRAFAST

Page 25: Our 45 Day Launch Plan of a New Domain in a Foreign Land
Page 26: Our 45 Day Launch Plan of a New Domain in a Foreign Land
Page 27: Our 45 Day Launch Plan of a New Domain in a Foreign Land
Page 28: Our 45 Day Launch Plan of a New Domain in a Foreign Land
Page 29: Our 45 Day Launch Plan of a New Domain in a Foreign Land
Page 30: Our 45 Day Launch Plan of a New Domain in a Foreign Land
Page 31: Our 45 Day Launch Plan of a New Domain in a Foreign Land
Page 32: Our 45 Day Launch Plan of a New Domain in a Foreign Land
Page 33: Our 45 Day Launch Plan of a New Domain in a Foreign Land
Page 34: Our 45 Day Launch Plan of a New Domain in a Foreign Land

Recommended